Introduction
The most critical areas of market analysis are supplied market analysis, financial planning, and risk management. For a large company operating in the energy field, it is necessary to calculate all kinds of risks to achieve high-quality financial planning. Focusing on such goals can help the company more clearly analyze the supply of essential resources for any energy manipulation. Competent financial planning, considering possible risks, can significantly increase the chance of a company’s successful operation.
Analysis of AES Solar Website
Mission and Goals
The official website of AES Solar was used for the analysis. The main objective of the company is to strengthen the US energy sector. The company is engaged in ideological dissemination of the importance of using renewable energy. An interesting fact that can be learned about the company is that AES Solar is involved in developing programs to raise awareness among companies and the public about the need to abandon fossil fuels (Residential Incentives Explained, n.d.). This information is related to market analysis and planning. By raising awareness, you can achieve higher investments and more customers.
Housing Initiatives and Energy Certificates
An exciting section of the site also explains housing incentives. For example, there is a lucrative federal tax credit for homeowners purchasing energy systems (Residential Incentives explained, n.d.). Housing initiatives also help to minimize risks for clients and the company. Government credits and funding are just in the realm of market analysis.
Renewable energy certificates are also an essential range of services the company offers. In other words, they provide the commodity value of the produced solar energy. The organization is engaged in the registration and sale of certificates for clients. Interaction with certificates is also part of the financial planning that gives the company a competitive edge. In other words, thanks to these services, the company occupies a stable position in the financial market.
Conclusion
All the facts mentioned above broaden one’s understanding of the company’s services and sphere of influence. The site is informative and valuable, albeit slightly inconvenient. It provides many details for private entrepreneurs and homeowners. Separate tabs have been created in the control panel for various client categories, allowing one to search for information about the services provided in the sector of interest.
Reference
Residential Incentives explained. (n.d.). AES. Web.