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DESTEP Template for Students

📌 How to Use the DESTEP Template?

Our free online DESTEP template generator includes only 3 easy steps:

  1. Add the data. After gathering the essential information, enter it into the relevant field of the DESTEP template generator.
  2. Choose the design. Our tool suggests a wide selection of designs for you to create a template.
  3. Download the result. The file is available for download in different formats.

🎓 DESTEP Model Explained

DESTEP analysis plays a crucial role in business development and improvement since it examines the external environment of an organization. As a result, companies employing this approach can prepare themselves to solve problems from the outside.

DESTEP Categories

In the DESTEP model, each letter corresponds to a business-influencing factor.

This picture lists the elements of the DESTEP model.
Demographic This component includes data about the population and geographic features of the area where the company is placed.
Economic The information about the state of the economy and market characteristics will assist in minimizing the effects of inflation in the future.
Social Evaluating consumer qualities, such as values and lifestyle, is crucial to understand the company’s target audience.
Technological This factor characterizes technological trends and innovations that the company should track to remain competitive.
Ecological Businesses should pay attention to environmental practices, such as waste management and natural resource exploitation.
Political Knowing the political factors that may seriously affect the business is vital to avoid lawsuits and overcome political restrictions.

DESTEP Model vs. PESTEL Model

DESTEP and PESTEL analyses have a lot in common, so it is not feasible to use both simultaneously. Yet, they differ to some extent. The DESTEP model involves the demographic factor, namely, the statistical data about people’s age, gender, and occupation. In contrast, the PESTEL approach includes the social component, which evaluates different behaviors, values, or preferences in a particular society or culture.

In addition, the difference between these approaches lies in the political factor. The DESTEP analysis views legal and political components as a single element, while the PESTEL analysis separates one from the other. However, both methods bring many benefits to companies and aid in developing the business.

This picture lists the differences between the DESTEP and PESTEL models.

⭐ DESTEP Template Generator Benefits

The DESTEP template generator is:

  1. Easy to navigate. You do not need special skills to create a template because the program does everything for you.
  2. Free of charge. You can use our template whenever you need it without spending a cent. What can be better?
  3. Accessible on any device. The possibility to access our online tool from any device with an internet connection is a significant advantage.
  4. Flexible. Our tool design versatility is one of its most prominent benefits. You can create a template and mold it according to your requirements.
  5. Fast and accurate. Since our online generator is automatic, there is no need to wait several hours to create the DEPEST template. The entire process takes a few minutes.

❓ DESTEP Analysis FAQ

❓ Who Created the DESTEP Model?

Francis J. Aguilar, a professor at Harvard Business School, created the DESTEP analysis to aid businesses in developing their strategic plans. The model includes 6 fundamental factors that affect organizations the most: demographic, economic, sociocultural, technological, ecological, and political.

❓ What Is DESTEP Analysis?

The DESTEP analysis, also known as the DEPEST analysis, is framework companies use to examine their external environment and potential difficulties. It evaluates demographic, economic, sociocultural, technological, ecological, and political factors. All these elements are out of the organization’s control, but they must be considered when developing the corporate strategy.

❓ Why Is DESTEP Analysis Important?

Companies can better comprehend their external environment and potential threats to their strategic plans by using this approach. Additionally, the method highlights significant market factors and gives ideas for improving the company’s strategy. As a result, the business applying the DESTEP analysis has a higher chance of becoming successful and productive.

🔗 References