Organizational Overview
The Girl Scouts of the United States of America is the nation’s premier organization dedicated to developing the leadership potential of young women. Juliette Gordon Low established the women’s advocacy group Girl Scouts in 1912 (Girl Scouts of the USA, n.d.). Local troops are supervised by councils and directed by volunteer troop leaders who serve girls in grades K-12. There is a full-time staff whose purpose is to assist units, leaders, and parents with everything they could need. Executive Director and a National Board of Directors govern Girl Scouts of the USA. Participating girls and young women, their parents or guardians, troop leaders, and financial backers are all integral parts of the organization’s success.
Balanced Scorecard: Strategic Objectives and Metrics
Table 1: The Four Perspectives of the BSC Approach
Alignment of Objectives with Mission and Justification of Metrics
The first goal is to recruit ten percent more young women to join Girl Scouts in the following year. The second is to raise the yearly percentage of female students who participate in community service from 10% to 15%. Third, the rate of young women who participate in annual leadership programming by the year 2020 will be doubled to 40%. Fourth, 25% more girls report feeling more confident as a consequence of their participation.
These objectives are integral to the mission of developing a capable workforce of female leaders who would lead the US toward the path of development. Thus, to create a large pool of leaders and teach them the value of community development, the organization needs to prepare brave individuals capable of advocating for change.
References
Girl Scouts of the USA. (n.d.). About us: Girl Scouts. Girl Scouts of the USA. Web.
Horngren, C. T., Sundem, G. L., & Stratton, W. O. (2002). Introduction to management accounting. Prentice Hall.