This proposal will focus on the possible way to attract more donations for a real or hypothetical charity organization that seeks to promote welfare. The purpose of the proposal will be to provide a specific solution to the problem of an insufficient number of donations that will suit the given organization best. This is an important topic because charity is currently a widely spread activity that contributes positively to the promotion of welfare and social justice. Therefore, analyzing how it works and how it may increase its efficiency would be a worthwhile attempt, particularly if one has experience in this are area or plans to work in this field in the future.
First and foremost, to complete the proposal, it will be necessary to identify the real or hypothetical charity organization it will be written about. There are different types of charity organizations: while some seek to promote welfare, others concentrate on countering inequality and social injustice (Goenka & Osselaer, 2019). Clarifying the typo of the organization will be the first task to complete. After that, it will be necessary to establish specific demographics that should potentially be interested in supporting the charity with this particular focus. With this completed, the next step will be analyzing the possible ways to increase the number of donations for charity. The analysis will be conducted based on empirical evidence from scholarly sources, such as monographs and articles in reputable scholarly journals. The sources will be found with the use of online databases, such as Google Scholar, JSTOR, and others. After identifying a particular method of increasing the number of charitable donations that suits the organization bests, the proposal will highlight its advantages over the alternatives and recommend implementing it.
Reference
Golelka, C., & Osselaer, S. M. J. (2019). Charities can increase the effectiveness of donation appeals by using a morally congruent positive emotion. Journal of Consumer Research, 46(4), 774–790.