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The Cheesecake Factory’s Reasons for Success

The Cheesecake Factory, an international chain of bakeries for the whole family, has been a successful business in its industry for several decades. The company owes its success to competent management and talented personnel. This presentation explains what organizational qualities and metrics help keep the company competitive in the global marketplace. First, it is a precise adherence to its primary goal and values. Values ​​in the company are centralized on employees, their development, and well-being, so the company spends up to $ 2,000 a year on employee training, provides all kinds of benefits, and conducts various activities, including role-playing games and coaching (HRM at The Cheesecake Factory Research Paper, 2016). In addition, the organization has a developed mentoring system, within which employees who do not know the English language get the opportunity to learn it. All these activities allow the company to achieve low turnover, high employee satisfaction, and loyalty.

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Equally important are the training, retraining, and other activities of serving employees who interact directly with the client and are the company’s face. To ensure their confidence and a positive emotional mood, the company aims to train such employees continuously. In addition, the organization provides a lot of benefits for both the management staff and the serving. Many vacation and bonus programs are aimed at the long term, which is a massive plus in choosing a permanent position for a job seeker. The Cheesecake Factory also pays for health insurance, gym, travel, and even a car wash to ensure high employee satisfaction. Bonuses for good performance can reach over $ 3,000, making the organization extremely attractive for conscientious employees who are focused on career growth.

The company’s social responsibility is manifested in hiring only according to the necessary skills, regardless of gender, race, and origin, for which the organization has already received awards. Personnel selection is vital in the human resource chain of a company. The factory engages employees in the life of the company through constant negotiations and the exchange of ideas. With this in mind, it creates the conditions for a “career of a lifetime,” which is a rarity in modern times. Such human resource management allows the company to constantly develop worldwide, which only confirms the correctly chosen approach that provides benefits to absolutely everyone in this chain: management, employees, and, most importantly, customers.

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HRM at The Cheesecake Factory Research Paper. (2016). Web.

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StudyCorgi. 2022. "The Cheesecake Factory’s Reasons for Success." July 30, 2022. https://studycorgi.com/the-cheesecake-factorys-reasons-for-success/.

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StudyCorgi. (2022) 'The Cheesecake Factory’s Reasons for Success'. 30 July.

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