Introduction
Established in 2004, NAKILAT is one of the renowned shipping and maritime companies operating in the state of Qatar. The company has about 794 employees who help achieve its purpose (Nakilat, 2022). It offers an important transportation link in Qatar’s supply chain. It provides shipping agency services through Nakilat Agency Company (NAC) at all Qatari Ports and terminals and towage and other marine support services through its joint venture Nakilat Svitzer Wijsmuller. The company offers ship repairs and construction facilities other than shipping operations.
PESTLE Analysis
PESTEL analysis consists of political, economic, social, technological, environmental, and legal factors. Firstly, political factors indicate that Qatar is among the most stable governments and has a good relationship with most countries across the globe. However, the country has some territorial tension with neighbors like Bahrain (Pavlik et al., 2019). Secondly, Qatar is growing economically, which is a positive aspect of the business. However, the ongoing COVID-19 pandemic has a negative impact on businesses’ performance in the transport sector. Secondly, socially, despite being predominantly Muslim, the country is growing to be cosmopolitan. Thirdly, the country has advanced technology. For example, many people have internet access. Fourthly, the Qatar government is taking part in environmental protection. Fifthly, Qatar has laws and regulations that support the performance of organizations (Pavlik et al., 2019).
Triggers of Change at NAKILAT
There are several internal triggers and external triggers of change for the organization. Some of the internal drivers of change are employee turnover, digital disruption, and cyber-security. Nakilat is responsible for these changes because they are caused by internal decisions made by leaders and managers. For example, the loss of employees in the organization can be a result of poor management. Some of the external drivers are the growing need to make Qatar environmentally friendly and the ongoing COVID-19 pandemic that has adversely impacted the company. External forces cause the changes, and the organization may not have control over them.
The Changes of Nakilat
Expansion
One of the changes introduced by Nakilat is expansion through mergers and joint ventures. The company has entered several joint ventures with other organizations to improve its operations. The main aim of the change is to enhance its productivity (Andreadis, 2019). In other words, Nakilat intends to ensure that it succeeds by achieving its objectives. Due to intense competition in the supply chain industry, expansion is a strategic action. In addition, the change was introduced to increase the company’s market share. As a result, two or more organizations can share ideas and increase their performance.
Improvement of Employee Performance
The other change introduced by Nakilat is the enhancement of employee performance. Firstly, the organization has adopted various measures geared towards lowering employee turnover. The main goal is to make sure that staff do not leave the organization unnecessarily. Secondly, Nakilat inspires its employees to participate in the major decision-making process. This is an initiative intended to make them feel valued and respected. Normally, employees become satisfied and happy when engaged in major operations. Thirdly, they have introduced safety measures to safeguard the well-being of employees.
Environmental Sustainability
Environmental sustainability is among the most important strategies in corporate social responsibility. It is about responsible interaction with the planet to preserve natural resources and prevent harming future generations’ access to basic needs. This is one of the changes that Nakilat embraced to ensure that it follows the initiatives established (Voyages, 2021). In addition, the organization is influenced by the need to make sure that it supports the countries’ goal of becoming carbon-free.
Change Management Models
When it came to efficiently managing its changes, Nakilat relied on the change model developed by Kurt Lewin. Unfreezing necessitates making preparations for the necessary modifications before continuing. One of the components is making certain that employees are successfully engaged in the process of transformation. The removal of obstacles to transformation is the primary focus of this project. Executing the necessary changes throughout the organization is a necessary part of transformation. It is about making sure that the changes that were intended are carried out. The next step in the process of change management is to refreeze everything. It guarantees that the change will be put into effect successfully (Tang, 2019).
Conclusion
The concept of change management is critical to the success of a business because it guarantees that changes are carried out in an efficient manner. According to the findings of the PESTEL analysis, two of the factors that are acting as external drivers of change for Nakilat are the continuing COVID-19 epidemic and the rising need for environmentally responsible business practices. On the other hand, internal factors include the introduction of new technology and the possibility of cyber-attacks, as well as the loss of workers. The Kurt Lewin change model is being utilized by the organization in order to effectually implement the modifications.
Reference List
Andreadis, G. (2019) ‘Modelling the liquefied natural gas supply chain through business process techniques,’ Diploma Thesis. National Technical University Of Athens.
Hussain, S.T. et al. (2018) ‘Kurt Lewin’s change model: A critical review of the role of leadership and employee involvement in organizational change,’ Journal of Innovation & Knowledge, 3(3), pp.123-127. Web.
Nakilat (2022) About Nakilat. Web.
Pavlik, J. V. et al. (2019) ‘Conducting research on the world’s changing mediascape: Principles and practices,’ Media and Communication, 7(1), pp.189-192.
Tang, K.N. (2019) Leadership and change management. Springer, Singapore.
Voyages (2021). Staying resilient together. Web.