Introduction
The traditional and lean startup models are two business plan models suitable for a hypothetical medical facility. A traditional business plan model is a more detailed and structured plan that provides a comprehensive business overview. The traditional model is ideal for a medical facility that requires significant funding, has a complex organizational structure, and operates in a highly competitive market. On the other hand, the lean startup model is an iterative and flexible plan that focuses on identifying the problem, testing the solution, gathering customer feedback, and refining the business model continuously.
Discussion
In comparing the two models, the traditional business plan model is more detailed and structured, while the lean startup model is more flexible and adaptable. The traditional model is ideal for a medical facility that needs to present a comprehensive plan to potential investors and stakeholders, while according to Bortolini et al. (2021), the lean startup model is more suitable for a medical facility that needs to test and refine its business model before seeking funding.
Considering the nature of a hypothetical medical facility, the traditional business plan model is more suitable. A medical facility typically requires significant funding and operates in a highly competitive market. Therefore, presenting a detailed and structured business plan is necessary to attract investors and stakeholders (Nichols, 2023). A traditional business plan model would provide a comprehensive overview of the medical facility’s vision, market opportunity, and financial projections, which is essential for securing funding.
Several essential elements would be included in creating the medical facility’s business plan. According to Nichols (2023), an executive summary would be prepared, providing a concise overview of the facility’s mission, market opportunity, and financial projections. Secondly, a company overview would be presented, including a detailed description of the facility’s legal structure, management team, and organizational structure. Thirdly, a market analysis would be conducted, presenting a thorough analysis of the market size, competitive landscape, and potential customers. Additionally, the medical facility’s marketing and sales approach, including customer acquisition, retention, and revenue streams, would be included.
Conclusion
In conclusion, a traditional business plan model is more appropriate for a hypothetical medical facility. It provides a comprehensive overview of the business, which is necessary to secure funding and compete in a highly competitive market. These elements are essential for a medical facility to present a well-structured and persuasive business plan to potential investors and stakeholders.
References
Bortolini, R. F., Cortimiglia, M. N., De Moura Ferreira Danilevicz, A., & Ghezzi, A. (2021). Lean Startup: a comprehensive historical review. Management Decision, 59(8), 1765–1783. Web.
Nichols, A. (2023). Traditional business plan vs. Lean Startup Business Plan. Firmbee. Web.