Introduction
Many jobs have their own peculiarities, often tied to people’s perceptions of them. Notably, there are a significant number of stereotypes regarding different professions. Farming is one of them and is often considered a non-intellectual job suitable for people with no specific education. This problem arose during Super Bowl 2013 and changed people’s perception of this profession by increasing respect for it and understanding of its importance. The farmer should possess a wide range of skills and be both strong and gentle to care for nature, animals, and people.
The Care of Nature
One of the primary points of the video, introduced during the 2013 Super Bowl, is the idea of the farmer as a caretaker. According to Be Transformed (2016), “God looked down on his planned paradise and said I need a caretaker. So, God made a farmer” (00.00.13). Consequently, this issue can be established as a vital part of farmers’ constitutive rhetoric, highlighting their crucial role not only for people but also for the entire planet.
The Combination of Strength and Gentleness
Another example of a farmer’s constitutive rhetoric can be seen in the combination of strength and gentleness. These qualities are essential for farmers to operate successfully with various tools during their work. Strongness is needed to work in challenging conditions and accomplish complex tasks (00.01.35). On the other hand, gentleness is often necessary when communicating with animals and caring for them.
In addition, one should pay attention to the images that accompany the text. They depict both beauty and the difficulties of the farmer’s work. For example, there is a picture of the farmer’s hands full of scars and damaged nails (00.01.02). As for the fantasy themes and particular symbols in the video, one should pay attention to the contrast between hard work, reflected in the mud, grayness, and tiredness on faces, and the beautiful landscapes and smiles.
Conclusion
In conclusion, one should state the importance of the farmer’s work for the entire planet. These individuals should possess a comprehensive set of knowledge and characteristics to perform their duties effectively. Therefore, the topic discussed in the video is crucial and relevant. Society should not only respect but also support farmers in improving their lives and enhancing their conditions.
Reference
Be Transformed. (2016). Farmer (Long Version) – Ram Truck.