The term ‘medium’ refers to the communicative substrate that we choose to ‘fix’ a given message. McLuhan systematically asked himself what kind of media is favoured by the particular nature of a given media (Burke, 1966). Different examples include print, radio, film, television, the web and so on. The fascinating…
Similarities between Social Media and Social Marketing Although social media and social marketing have different meanings, they share some commonalities. One of them is that they are both centered on communication between two or more people. Social marketing aims to communicate a message, while social media strives to promote communication…
Factors which Helped Whitiker Escape Poverty and Moved up Middle-Class “Angela Whitiker’s climb” is a June 12, 2005 publication in The New York Times and has been authored by Isabel Wilkerson. The article describes the life of a woman who rose from a class of poverty to a middle class…
“It was as if the last day, as people say in the Bible, that there will be the last day, that Jesus Christ will come, and whatever on Earth will be judged. That was my imagination. I thought that God felt tired of people on Earth here, felt tired of…
Theory Question Assuming someone comes across illegal activities within my organization that directly does not fall under my responsibilities or does not relate to her department, she finds herself in a dilemma. What should she do? Should she blow the whistle or not, and if yes, then what procedure should…
In class, we have discussed the significance of images as they are presumed to depict markers of social difference (not limited to categories such as race, gender, sexuality, and criminality, etc.). Choose at least five readings (three from the first half of the semester) in the course and discuss how…
Introduction The extreme video being a classic example of bias and propaganda is chosen from the CNN archive of the year 2015. The video demonstrates political debates hold in Simi Valley, California in autumn, 2015. The video is shot in such a way that it makes the wide public think…
Do you think the perceived risks in media are apparent/transparent? The majority of the general public believes that the perceived risks in media are apparent, as they can understand them with no problems and are always able to identify. Of course, some of them are really clearly seen, such as…
“Batman, Deviance and Camp” by Andy Medhurst The camp is a cultural and aesthetic phenomenon that deals with sophisticated taste and specially cultivated sensitivity and theatricality. Describing camp in the example of Batman 1960 movie, Medhurst notes that camp is a manner of depicting serious things in a comic and…
This paper is about my experience during the Little Ethiopia Cultural Street Festival, which I attended on September 13, 2015. This festival is an annual event, and this year, it has been the fourteenth time it was held in Los Angeles. The Little Ethiopia Fest is dedicated to the Ethiopian…
“The house we live in” is the final episode of “Race: the power of an illusion”. This episode is mainly focused on individual behaviors and attitudes of institutions that created and shaped race in the United States before and after the Second World War. Additionally, the episode emphasizes the ways…
Introduction Video gaming is a highly controversial issue. It is often argued that it is very harmful to the players, gives them nothing, and is plainly a waste of time. On the contrary, large numbers of people still play games very often and enjoy them much. Which opinion is true?…
On July 4, 2014, there was news in both mass and social media about a California High Patrol Officer who attacked and viciously beat a Black woman for apparently crossing the road at a wrong location. The force used by the officer on an unarmed officer demonstrates racial intolerance that…
Introduction The rapid increase in body dissatisfaction rates at the dawn of the 21st century has attracted the attention of scientists, researchers, clinicians, and psychologists (Markey & Markey, 2010)… Negative body image contributes to different psychological and physical consequences such as dieting, obesity, anorexia, bulimia, and other extreme measures of…
Why are some media forms regulated by the government? Some media firms have contributed to several ethical concerns. These ethical concerns threaten to destroy the trust and responsibility among humanity. The consequences of these ethical concerns necessitated the establishment of several acts that would offer appropriate control and limitation in…
Briefly describe the content of the poster and organization The poster gives a summarized case study of Apple Inc. in India; it is presented to give the full details of the company’s operation in the country. The poster has made use of both textual and graphic elements to represent the…
Introduction I suggest the following ten things to reinvent journalism. First of all, it is to empower the readers by continuously engaging them in various posts and writings. Keeping one’s readers and the public well informed and fully engaged in the current affairs and news enables the readers to access…
Among the major news event in the recent few days was the phone hacking scandal that was linked to the News of the World; a tabloid newspaper in the United Kingdom (UK). The Washington Post carried the news in its headlines as follows “News of the World to close amid…
In the knowledge society that is characteristic of the 21st century, the need for individuals to have expanded and supportive connections in the form of on-line social networks is becoming a reality by the day. Presently, internet users are communicating with their friends and business partners located half-way across the…
Introduction As stated by Brown (2006), the internet “gives every individual a place where they can present their media online” (p. 68). As such, the internet and interactive media are increasingly being used by marketers as a new form of advertising tool. The ads designed for use on such mediums…
Today, professional experience and qualifications determine entry into a given career. The two elements also affect the ultimate growth of one’s professional life. The rise of the internet age has brought in a third important factor. To this end, it is noted that increased digital presence improves the chances for…
Implications of Differences in Television Program Policy or Focus Television profitability depends highly on the attractiveness of the programs created. The key role of television producers is to make sure the viewers understand and enjoy what they are being shown. Viewers need to understand and be helped to distinguish what…
In this TED talk, Leslie Dodson explores the complexity encountered by journalists and researchers in presenting their narratives to the public. Journalists and researchers could be covering the same event or issue. However, their approaches to presenting them to the public are very different—sue contradictors ethics and practices in reporting….
Copywriting Rules to Optimize the Email Impact You know that email is only one of the ways you should be communicating with your audience. That said, it is an important one, with powerful potential. However, as with any marketing effort, it needs to be handled with finesse and insight. Here…
Introduction It is clear that marketing strategies are evolving alongside the development of technology and society. New trends in marketing differ significantly from conventional ones. Thus, meerkat advertising can be regarded as a new approach. It is necessary to note that the campaign fits the conventional objectives (informing, reminding, persuading)….
In his article, Simon Hughes uses a number of literary devices in order to stir readers’ emotions and drive their attention to the facts. He starts with a non-propositional absolute construction (Houghton Mifflin Company 2005, 347) to make his writing sound more eloquent: “The convoy, blue lights flashing” (Hughes 2012,…
From a sociological point of view, discourse often works as a litmus for traditions and principles that a particular society is based on. As a result, any text written in the XXI century can be defined as a masculine or a feminine one and, therefore, informs the gender of the…
The article published in Consumer Reports in April 2011 was a poor assessment due to two main reasons. The first weakness was in the way the assessment was conducted, while the second weakness was the nature of solutions or recommendations provided. First of all, the reporter only used one type…
Introduction The author of the article presents a road map for the study in the “introduction” section. The author also provides a theory section and a literature review. That being the case, the author uses “cultivation theory” to underpin the research. The theory is appropriate for the hypothesis because it…
Overview In the year 1969, a convenient on-line computer system was developed (Little & Lodish, 1969). The model utilizes the numerical techniques, which are able to transform data and judgments into a schedule. The on-line computer program does the selection and scheduling of advertisement in the media. In the system,…
Introduction Professional writing journals can contain different types of documents, such as proposals, feasibility studies, forms, business plans, progress reports, incident reports. Each type of writing has strict rules that one should follow. In this work, we are going to discuss rules of formatting articles published in the professional and…
Digital media The use of digital media in political campaigns together with the national elections has been growing rapidly worldwide. ICT is being applied in national political campaigning. The use of ICT for participatory purposes in general is seen to be more likely to occur in contexts that are less…
Introduction I am sincerely grateful for the inspiration I have acquired from the authors who have profound experience in the book tour. Also, I am grateful for what I have gained from publishers and authors who have opted to share their experiences through diverse mediums and this has considerably helped…
From the time printing was introduced, it has been the most widely used means of communicating and storing information. When the Gutenberg movable printing machine was invented, it allowed production of large amount of prints over a short period. This set the precedent for magazine publication and many people could…
Cultural media The influence of cultural media studies on media trends has gained considerable interest among media scientists over the past decade. This new paradigm has been used to interpret the effect and relationship between mass media and the social structure. This aspect of media can be interrogated from various…
Introduction The evolutionary developments in technological and communication gadgets have brought about a series of changes in the way people around the world communicate today. This has been achieved through the introduction of new tools and applications in these gadgets. The applications have been necessitated by the demands of consumers…
Introduction Statement of Research Issue This research investigates media for social change may be used to create an environment where people can engage in the public realm, mediate disagreements, and encourage civil debate. For an informative analysis, I have included my personal view on media power and discussed communication as…
Introduction Facebook refers to a social network that allows people to share information online. One becomes a user after they sign up and add a personal profile, which shows an individual’s gender, photo, and contacts. One can choose to belong to a group of persons, such as colleagues in an…
Executive Summary This document focused on the role of social media, now and in future. To achieve this goal, it focused on a number of issues that surround social media. The world has experienced a lot of creations and innovations as a result of the works of man. This includes…
A designated party managed all events in order for them to be successful. It is due to the fact that one event can have multiple activities that need to be coordinated and performed on the same day without fail. For the people who attend events, preparation begins on a material…
Which is better in the world of freelancing, quality, or quantity? They both have value; however, depending on the freelance writer’s preference for the work environment, one may suit his or her writing style better than the other. To answer this question, this article will consider the different types of…
Hard Lessons Part One Freelance writing can be a tough enterprise – not for the faint of heart, in other words. Especially for those freelance writers just starting, the number of mistakes will typically far outweigh the numbers of successes. For freelance writers, there are a few mistakes that are…
In the world of freelance writing, new skills tend to equal more jobs for freelance writers. Freelance writers who continually diversify their skills gain access to new avenues of work, new clients, new freelancing opportunities, and new sources of income. Several questions arise however when the freelance writers consider diversifying…
The launch of The Keep Britain Clean Campaign London, Eng. – August 18, 2011. In an effort to stem the tidal wave of litter that has clogged Britain’s city streets the various local city councils have started the “Keep Britain Clean Campaign”. Spearheaded by environmentalist Michael Murphy the campaign seeks…
The roles of the media during apartheid South Africa The mainstream media in South Africa during the apartheid regime was predominantly a white dominion. For the better part of this period, media overage split within ideological lines with the mainstream English service being pro-government while the Afrikaner nationalistic press tended…
Men and women in the society are unequal. There is a belief that it is a man’s world hence women play by men’s rules. One of the areas in which the inequality between men and women stands out is in the area of advertising. Men and women are unequal and…
The LinkedIn professional network provides several prospecting opportunities for a freelance writer to generate more jobs and more income. Linked In connects operate in an ever-widening circle of professional affiliations; once the freelance writer established a direct connection to a colleague or client, he or she then gains access to…
This essay is written by Tom Hodgkinson, and it is a critique of Facebook, its founders, and its business model. The author is skeptical about the validity of Facebook’s business model as well as the motives behind its institution. The author is also unimpressed by the tremendous success that Facebook…
Ozarks in Brasnos Group Resume Group Name: Coffee Café. Meeting Name: Coffee Café managers’ celebration meeting and the unveiling of new interior designs for the stores. Official days/ dates: June 11, 2012, Major Arrivals and Official Meeting Starts. Group contacts: 100 State Street, Philadelphia, PA 19305. Hotel contacts: 3431 west…
The website is run by the International Federation of Journalists organization. This organization was first established in 1926 and its current chapter was launched in 1952. The IFJ is open to membership by journalists’ trade unions from all over the world. It presently has about 600,000 members from over 100…
Introduction The essay is a critical review of two articles written by Fakhreddine, J., and Merrill, J. titled “Mirror on the Wall: Who is the Best Communicator of Them All-Al Jazeera or Al-Hurra? and “Professionalization: Fusion of Media Freedom and Responsibility” all published back in 2005. Issues to be addressed…
Introduction The growth of advertising has lately been influenced by company’s competition for business and the urge to broaden their market scope. Most companies today are aggressively advertising their products. The use of propaganda and weasel words is very common in advertising. Propaganda influences the attitude of the target audience….
Writing about the adverse effects of drugs is a thankless job, and getting this job done without making the readers nauseous with its preachy tone already is impressive enough. Rob Sheffield has gone an even more successful way by prompting his audience to acknowledge the explicit abuse of Ambien –…
Introduction It now became a commonplace assumption among many people that the genre of sci-fi in literature and movies is being solely concerned with exposing how the continuous technological progress may affect the realities of people’s everyday living in the future. Nevertheless, there are good reasons to believe that, while…
Was Spykes a bad product? Did Anheuser-Busch do the right thing by stopping its sale? In essence, Spykes was not a bad product. Although it was an alcoholic product, it also doubled up as an energy drink that was caffeinated and was packed in different flavors like spicy lime, spicy…
The video game industry has grown into a multi-billion venture over the years. New games are produced by video game companies constantly. These games are in a variety of genres, ranging from violence to educational games. In recent years, there have been increased arguments about the impact of video games….
Introduction: developing a major argument Distribution channels on the Internet serve as tools through which content creators discover channels to disseminate their creation. It is important to define the channels and virtual space that can allow the visitors and audience to receive the information (Boyd n. p.). Due to the…
DHL Medium to be used Looking at the DHL adverts, they portray different scenarios under which DHL can deliver quality services to their clients. Some of the scenarios that are depicted in their adverts include the forest, and the desert. In the DHL adverts, one of the message approaches that…
Introduction One of the main aspects of today’s living is that people in Western countries most commonly form their opinions of those who profess different cultural/religious values, based on how these ‘others’ are being represented by the mainstream media. This situation, however, cannot be referred to as being fully normal,…
In his book, Ten Arguments for Deleting Your Social Media Accounts Right Now, Jaron Lanier thoroughly discusses the detrimental effects of various social online platforms on human lives. Among them are the promotion of mass behaviors, increased incidence of misinformation and biasing, vanity encouragement, reduction of one’s ability for empathy,…
The crucial role of mass media in spreading public beliefs about gender, relationships and family roles is widely recognized. Mass media shape collective patterns of behavior and greatly influence the ways, in which men and women show their feelings, make decisions, and act in daily environments. Mass media, and television,…
Prince Among Slaves is an award-winning documentary that was broadcasted on PBS. It is based on a biography book by professor Terry Alford. It tells the unique story of an African Muslim prince Abdul Rahman Ibrahima, as he experienced the horrors of slavery in the late 1700s. The documentary and…
Identifying the Topic Violence sells; from T.V. shows to movies to reality dramas and live-action contests the addition of violent content increases the likelihood of people viewing what is being shown. It is a concept that has become so ubiquitous with pop culture that it has resulted in more recently…
Blogging Trivia Blogging is just the most recent incarnation of several practices with a long and very respectable, non-technological tradition. Diarists, pundits, commentators, and givers of advice on all topics, among others, are the ancestors of today’s bloggers, going back to the days of the quill. Only the breathtaking advances…
Throughout the course of 2014 and 2015, the inflow of war refugees from the Middle East in the countries of Europe (the European Union mainly) has been steadily increasing. In the summer and autumn of 2015, it resulted in a series of revolts all around the recipient states and developing…
This paper presents a memo on the news article discussing the evaluation of the Healthy Homes Initiative program in New Zealand. It examines the paper that addresses the initiative and offers a summary of the official evaluation report. Further, this document also provides the discussion on the strong and the…
Summary of the movie “Uncovering the sickness industry” The documentary movies are called “Uncovering the sickness industry” by foodmasterstv. It has the main theme of the effects of what human beings eat on their health. The movie elaborates on the effects different foods have on human health and the negative…
Introduction The digital age has influenced the field of journalism considerably to the extent of creating uncertainty regarding its future. Particularly, according to Bradshaw and Rohumaa, technological changes have altered the nature of music in the contemporary setting, especially the format in which it is presented and its accessibility (89)….
The documentary An Eye on You: Citizens Under Surveillance attempts to describe the extensive network of surveillance and data collection which occurs in the modern technological world. One of the film’s underlying premises is that it happens without consent which can actively compromise individual privacy. While targeted commercials may be…
Introduction High finance pundits may argue about Twitter’s stock price, but there is no doubt in the blogosphere that the service is valuable. If you are using it merely to share your lunch choice with friends or whom you encountered while shopping, you may already be fully equipped to use…
Introduction The act of blogging has diversified since it began in the 1990s. At the moment, technorati.com has trailed over a hundred million blogs (David 369). In the past, blogspace was used by unknown people who created a network for communication purposes. Today, blogspace is being used by various institutions…
Shark Tank Shark Tank is a reality show on American television. It is a business show that has a certain impact on the development of new entrepreneurship. Its goal is to allow young entrepreneur-contestants to present their projects and, in case their business ideas are promising, they have a chance…
Event Details The ‘Taiwanese Heritage’ or TH event is a cultural diplomacy initiative that aims to improve Taiwan’s prominence and standing in Los Angeles. Cultural diplomacy utilizes cultural assets as an agent of influence in the global arena and as a means of promoting mutual understanding between cultures (Ross, 2002)….
Social media definition Social media is an advanced communication device of the modern century that applies the inclusion of a massive group who share a common sentiment. It has allowed its users to update on their events and societal beliefs as they strive to acquire better communication channels. Individuals of…
Immigration has always been an ongoing issue for a number of states all over the world. Moreover, it gives rise to numerous concerns related to the character of this process and its impact on the states involved in it. There are two opposite perspectives on the given question. The first…
The Queen of Sheba is a mysterious and powerful female in numerous stories and myths. She is depicted in the sacred texts of ancient world cultures and religions. The Queen has had a profound but mystical presence in the regional folklore. However, the origin and sources of evidence to support…
The environmental issue has become quite a problem since recently, which has caused a surge of suggestions for improving the state of the Earth and maintaining the balance between nature and nurture. Among the most essential solutions on how to make the world more “organic” and preserve the treasure that…
Television advertisements, also known as ads, are commonly targeted at potential buyers or passing important information. These ads are usually based on different themes. They also apply other elements to appeal to viewers; these include emotional, logical, and character-based appeals. Various viewers react differently to different appeal methods, and so…
Summary In February of 2017, North Korean officials made a boastful declaration of the country’s capability to launch intercontinental ballistic missiles or ICBM. Less than a month after the declaration was made, North Kore fired four long-range missiles that landed within Japan’s Exclusive Economic Zone or EEZ. This paper attempts…
Introduction Social media became an integral part of life globally. They are used not only for communication but for business purposes as well. However, despite their global character, peculiarities of social media use differ from country to country. This literature review summarizes research findings and data from reports about the…
Critical thinking is very important as it enables a person to think rationally and make wise choices. The most important aspect I have learned in critical thinking is how to be wary of fallacies, specifically wishful thinking fallacies in advertisements for women’s products. This means that before I make any…
Executive Summary The project involves creating “The Ballad Singer,” a unique role-playing videogame developed by a group of Italian designers, which has elements of a visual novel. It provides players with opportunities to play according to multiple (about 1700) paths or stories that have 40 endings. This videogame primarily depends…
Introduction One of the clearest indicators that blogs are here to stay is the fact that so many famous authors, writers with published works to their names, and journalists from the old-school paper and print era have all taken up blogging to some degree. In the words of Tom Ferrick,…
Social media has played an important role in people’s lives. There are five categories of social media: social networks, social bookmarking sites, social news sites, blogs, and microblogs. This paper aims to discuss these categories, to single out popular and cutting-edge tools, to compare them, and to outline how these…
Abstract The current paper is concerned with the topic of the media in the Kingdom of Bahrain. More specifically, the roles that the media play in delivering various types of media content, advertisement, and information are investigated. Four main categories of media are covered: television, radio, print newspapers and magazines,…
Introduction Today, the media plays an important role in the life of any person living in a developed society. We rely on the media for information and entertainment and obtain the vast part of our knowledge about world politics through mass media sources, such as newspapers, television, or the Internet….
Introduction In the contemporary world, shaped by globalization, where the rates of diversity in every society are higher than at any point in the previous history, social issues are especially meaningful and popular. One of the most frequently discussed social concerns today is gender equality; in this regard, there are…
Introduction The number of individuals willing to join the US army has been declining within the past five years. This is the situation despite the fact that more youths between 17 and 24 years of age are available and eligible for enlistment without being waived (Smith). This paper proposes a…
Summary The two films, Frontline: The Warning and Too Big To Fail, were inspired by the events of the global financial crisis of the year 2008. They present different financial themes that were witnessed during the crisis. Specifically, the Too Big To Fail film focuses on the US Secretary of…
Twitter was initially launched by Evan Williams and his colleagues as an online service for communication with friends and family. However, it has gradually evolved, and how Twitter can be used for conveying a large number of different messages whether personal, public, or commercial ones. While discussing Twitter’s benefits in…
Changes in Media History and Links to Consumer Culture The content that is released to users has been evolving since the 20th century following the influence of technology on mass media agencies. Due to the changes that have been observed in media history, the impact has been felt in various…
Introduction The Kardashian family is famous for a reality TV show known as “Keeping Up with the Kardashians (KUWTK)” whose concept emerged from an infamous sex scandal by one of its members (Kim Kardashian). Reality shows are trending because of a culture of celebrity worship and society’s obsession with fame…
Introduction The Farthest is a 2017 documentary that describes the story of the Voyager probes, the human-made objects most distant from the Earth. Since their launch in 1977, the machines have managed to survive to this day while sending valuable information back to Earth all the while. The generators installed…
Policymakers and scholars acknowledge that the media plays a fundamental role in the life of young people. The media shapes the dynamics of the cultures embraced by the youth. Youth everywhere, the Arab world not an exception, are frequent users of technology and watching movies being one of the main…
Introduction In the last decade, social media has experienced a paradigm shift as an online communication category where content is created, shared, bookmarked, and networked at a prodigious speed. This report examines social media tools to comprehend how they are utilized to facilitate analytical response capabilities by airlines for effective…
Introduction The article “The algorithmic imaginary: Exploring the ordinary affects of Facebook algorithms” discusses user experience with social network algorithms. The author examines user awareness of this domain and reviews the assumptions of people in terms of algorithmic computation. The purpose of this paper is to review the article and…
Introduction The use of modern advanced technologies in everyday life expands the scope of human opportunities and opens up new perspectives for communication. In particular, the application of mass media gives people almost all over the world access to the most up-to-date information and allows the sharing of the necessary…
The beginning of the year 2016 was darkened by the sad events that took place in German cities that accepted large groups of refugees from the Middle East countries. Only after one to two weeks since the outrageous events took place, the press began to gradually speak the truth about…
How much time does an average contemporary individual spend using various social media? A modern person starts their day checking social networks for news and messages, during the day this person logs in and out multiple times to review various pages, finally in the end of the day the person…
The Star Wars story takes place in a galaxy that is going to face numerous threats. The viewers are introduced to main characters, Qui-Gon Jinn and Obi-Wan Kenobi that have to complete a mission and meet various allies during their long journey. Damaged by the Federation, their ship needs to…