Philosophy in the Product Development Process

The analysis of the world philosophical approach props up against the rationale and grounding of a definite idea. In this respect the fundamentals of philosophy and its implementation in the world of business affairs are viable. The situation of today constitutes that there are more points on making achievements in participation with different structural parts of the business when applying to concurrent engineering (CE). The report describes the definitions of fundamental philosophy and CE along with their reciprocal relation in the product development process systems. The descriptive analysis is used in the report so that to illuminate the major terms and principles in the current survey.

First of all, it is necessary to point out the sole role of design as a feature of various disciplines. The design provides a proper shaping of what a man wants to do or what is a manner of his/her doing so. Thereupon, the formulation of fundamental points in every research and pits practical implementation, as a result, relies on the rational attitude of individuals in the urge for producing something. According to Bailey (2004) before planning anything one should be aware of the theoretical and practical evaluation of it. Though, the author provides a philosophical framework maintained in three fundamental questions, namely:

  • What exists?
  • What do we know?
  • What should we do (Bailey, 2004, pp. 3)?

In fact, such attitude toward design and consequences of what is planned to be done proves an idea of fundamental philosophy. Its firm basis corresponds to the age-old history of its development which resulted in a contemporary outline of new opportunities for generating and engineering thoughts and suggestions. With regard to Harris et al (2006, p. 41) CE is admitted as the “integration of the design and construction phases.” Fundamentally this assertion tends to be accompanied by the difference of CE in comparison with traditional product production. Simultaneous, not sequential, the performance of tasks in CE requires new standards of time and fast tempos of industrial development (Wankel, 2009). This approach is new in the framework of relationships maintenance within the internal and external areas of companies’ influence. The historical cut provides some apparent examples of how CE influenced the whole shaping of the country’s economical background. Of course, the Japanese example occurs. The economical wonder of Japan is presupposed mainly with a non-sequential approach in production and industries on the whole. Values of customers are outlined with the unconventional approaches to product development. A versatile entity of different views can help make more glimpses at a company’s performance in contrast with the closest rivals. Reciprocity of organizational and functional background of a company provides fundamental reasoning of its manners in making new product development usable. Wankel (2009, p. 362) explains the role of CE when facing various challenges: “…each function might understand well a nuance that is not well perceived by another.”

In terms of traditional and non-traditional approaches toward the product development process, contradictions may appear. It is concerned with the controversial outlooks of different systems which can be explained philosophically. Copleston (2003) admits Husserl’s demand on phenomenology as a basic fundamental philosophy that can make an end of constant conflicts between different philosophies and their systems, on the whole. Here the concept of CE is appropriate. There is still a hot discussion of CE adaptation to previous methods in production. In this respect, the significant role of teams is seen to be the major for CE. Human resources and their ability to participate in providing qualitative and quantitative improvements can be a prerequisite for new challenges when performing an adaptation process. Yu-zen Li and Du (2004, p. 96) note the significance of making progress under new circumstances which are concerned with CE: “Teams can be put into practice, setting up formal meetings and using diverse workgroup techniques, where team members can transmit their experience and knowledge, achieving better results.”

Methodology and techniques of production process improvement cannot go without a proper design in its performance and maintenance. Though, the fastened process of making business in terms of the world’s main standards and requirements seeks to make the electronic way of product promotion possible and firm for companies. Involvement of many disciplines promotes a higher and more intensive evaluation and implementation of a product process system by virtues of the extended approach to the outline of main customers’ responses. This power drives production in terms of buying power. Moreover, the CE philosophy is popular in the business circles due to its credibility to lessen redundant efforts and to increase the tempos of high-quality products development (Hamrock et al, 2004).

To sum up, the philosophical background of CE provides the involvement of various disciplines intended to make out and implement the ways of a quicker development of production system. In this case, the importance of theoretical and practical approaches is used in the contemporary period of time. This framework for making production lines more competitive and reliable among customers is perpetually increasing due to the high requirements of the market.

Reference

Bailey, A 2004, First Philosophy: Fundamental Problems and Readings in Philosophy, Vol. 1, Broadview Press, Chicago.

Copleston, F 2003, A history of philosophy, Vol. 7, Continuum International Publishing Group, London.

Hamrock, BJ, Schmid, SR & Jacobson, BO 2004, Fundamentals of Machine Elements, Ed. 2, McGraw-Hill Professional, New York.

Harris, F, McCaffer, R & Edum-Fotwe, F 2006, Modern construction management, Ed. 6, Wiley-Blackwell, Hobboken, NJ.

Wankel, C 2009, Encyclopedia of Business in Today’s World, SAGE, New York.

Yu-zen Li, E & Du, TC 2004, Advances in electronic business, Vol. 1, Salt Lake City: Idea Group Inc (IGI).

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