Proposed Small-Scale Business Venture

Client Introduction

Michael (not his real name) is a young man aged 27. His dream is to launch a digital business in the near future that will offer online services to the targeted customers. Michael is charismatic, has leadership competencies, and remains enthusiastic. He is self-driven, engages others, and has a progressive personal philosophy of life. He has developed communication, problem-solving, decision-making, and critical thinking skills. He views modern technologies as a blessing because they can revolutionize people’s experiences and improve their experiences. This client is passionate about the Internet and computers since they make it possible for more people achieve their potential.

Entrepreneurial Dream

From the completed consultation, this client revealed that he is planning to launch a new business and use a website to link potential buyers and sellers. Borrowing a lot of features from Amazon, his suggested site would focus on clients’ demands while empowering them to sell a wide range of household items they no longer use. Individuals will be able to register on the platform and search for specific services and goods on offer. Members will access useful information about other dealers and the items they have on offer. The site will have a rating scale for users. Some of the key attributes would include the ability to deliver goods promptly, honesty in the presented information, and commitment to terms and conditions. The role of the Support Team would be to verify the presented information and match the same with the services or goods on offer (von Arnim & Mrozewski, 2020). Michael will open physical locations or delivery points in different urban centers across the intended region. Sellers will deliver their items for pick up before final payment is done. The business model would also promote trust and hold all members accountable. The entity will then deduct 10 percent of the transaction amount as part of the accrued profits.

Entrepreneur Characteristics

Based on the available information, this type of venture presents a number of competencies or characteristics. The first one is that it is revolutionary and seeks to introduce an idea that it taking the world by surprise. The second attribute is that it resonates with the issues associated with modern technologies. The third competence is that it will help more people in achieve their goals and engage in honest or transparent online business initiatives (Ahmed et al., 2022). These key attributes have the potential to make this specific venture successful.

Personal Profile

The DISC personality profiling assessment is appropriate for the selected client. From the Dominant part in the presented table, it is evident that Michael is decisive and a doer. He remains direct when intending to achieve something (see Fig. 1). Under the Influential attribute, Michael is interactive and capable of inspiring his followers to focus on the intended goals (see Fig. 1). The Compliant segment reveals that he is conscientious and cautious when pursuing a specific goal. The Steady attribute presents him as stable, sincere, and willing to support others.

Fig 1: Client profile assessment

TASK FOCUS PEOPLE FOCUS
Dominant
Decisive:
  • Michael is able to settle issue in a timely manner, engage others, and produce results.

Doer:

  • Instead of talking needlessly, Michael is committed to complete tasks.

Demanding:

  • This client would want to compel others to work tirelessly until results are attained.
Influential
Interactive:
  • This client is capable of engaging others in such a way that positive results can be recorded.

Inspirational:

  • Michael has what it takes to guide, influence, and empowers followers.
Compliant
Cautious:
  • Michael will approach ideas and issues with caution before making final deliberations.

Conscientious:

  • Whenever completing a given task, Michael does so diligently and carefully to offer results.
Steady
Sincere:
  • This client offers timely and right descriptions of events, happenings, and goals.

Supportive:

  • Michael will support friends and followers to achieve goals.

Sensitive:

  • Despite being a risk-taker, Michael will be sensitive to details and focus on the possible consequences.

Personal Profile Analysis

People develop unique but diverse personalities that dictate they way they pursue their goals and engage others. According to Ahmed et al. (2022), Type A personality defines individuals who are risk-takers, capable of working under pressure, and always willing to focus on goals. They will accommodate others and expect results. Michael’s personality appears to fall under this category. He is energetic, focused, and willing to take risks. He is not easily demoralized but will apply caution when taking risks. People with this personality pursue freedom and work hard to achieve positive results. They focus on the best outcomes and implement proper mechanisms to overcome stress (Farrukh et al., 2018). Most of the attributes of Personality Type A appear to echo most of Michael’s attributes. Those working with him would need to give him some time to analyze the situation and make personal decisions. At times, the individual might even be unable to consider the needs of his colleagues or teammates.

Area of Improvement

The personality type evident from this discussion reveals that Michael has the potential to succeed in his career. He is committed, hardworking, sincere, and conscientious. However, his focus on tasks appears to be affected by his demanding nature. To advance in his entrepreneurial career, Michael needs to address this issue in a timely manner. Being demanding could emerge as a weakness since it triggers unrealistic goals or expectations (Kusumawijaya, 2020). The individual needs to engage others and be in a position to formulate aims that are attainable in nature. The anticipated business venture would only succeed if Michael is able to overcome this personal issue. This demanding attribute goes hand-in-hand with the fact that he remains sensitive. Such aspects could affect his decisions and strategies for pursuing the intended business goals.

Action Items

A self-improvement plan is appropriate and recommendable for Michael if he wants to achieve his business goals. The proposed framework is simple and capable of ensuring that he is no longer demanding. The favorable scenario is that Michael has other strengths that will support his ambitions. The first phase for self-improvement would be to engage in self-evaluation (Ahmed et al., 2022). The personality assessment above will form the basis for the review and guide him to identify the most appropriate action place.

The second step is to capitalize on the strengths outlined above. He will be in a position to identify his demanding aspect as dangerous and capable of disorienting his involvement and the overall realization of goals (Farrukh et al., 2018). The third one would be to define and describe the intended goals. This step will guide Michael to overcome the problem of being too demanding. He will also apply the same strategy to become less sensitive when pursuing a specific project (Kusumawijaya, 2020). This will be followed by prioritization of the attribute. He can achieve this goal by engaging in self-reflection and studying different materials. He will learn how to be contented with little progress. Michael will liaise with managers in different organizations and entrepreneurs who understand that failures might occur in any given business.

The fifth step is to set milestones that are achievable and realistic. For example, he can identify specific short-term projects, engage several team members, and ensure that he does not remain demanding. The final step of the proposed action plan is the ability to review his progress. He will identify how such actions help him develop a superior personality and approach for pursuing entrepreneurial goals (Kusumawijaya, 2020). Michael can, therefore, follow this action plan practically to record improved outcomes.

Cloud Computing

The proposed business venture is only possible if Michael has the relevant resources and information technology (IT) systems. The idea of cloud computing emerges as an appropriate model that can make Michael’s venture successful. This concept allows investors to acquire paid computer systems and resources that support data storage and interactivity (Khan et al., 2021). The business owner will not have to manage such systems, thereby giving his workers more time to manage their clients and deliver timely services.

Michael will be required to pay for cloud computing services instead of investing huge financial resources in hardware, software, servers, or databases. This practice will make it easier for the business to achieve the outlined aims since most of the cloud computing resources available today are superior and capable of delivering desirable experiences to the targeted users (Ahmed et al., 2022). Having considered these issues, it is evident that Michael has the potential to launch his innovate digital-based business venture, attract more possible users, and eventually make money from it. In conclusion, Michael will eventually achieve his personal and professional goals within the stipulated time.

References

Ahmed, M. A., Khattak, M. S., & Anwar, M. (2022). Personality traits and entrepreneurial intention: The mediating role of risk aversion. Journal of Public Affairs, 22(1), e2275. 2;22:e2275. Web.

Farrukh, M., Alzubi, Y., Shahzad, I. A., Waheed, A., & Kanwal, N. (2018). Entrepreneurial intentions: The role of personality traits in perspective of theory of planned behaviour. Asia Pacific Journal of Innovation and Entrepreneurship, 12(3), 399-414. Web.

Khan, A. W., Khan, M. U., Khan, J. A., Khan, J., & Gul, W. (2021). Identification and prioritization of security challenges of big data on cloud computing based on SLR: A fuzzy-TOPSIS analysis approach. Journal of Software: Evolution and Process, 33(12), e2387. Web.

Kusumawijaya, I. K. (2020). Understanding entrepreneurial intention: The prediction of entrepreneurial behavior. International Review of Management and Marketing, 10(4), 35-42. Web.

von Arnim, L., & Mrozewski, M. (2020). Entrepreneurship in an increasingly digital and global world. Evaluating the role of digital capabilities on international entrepreneurial intention. Sustainability, 12(19), 7984-8003. Web.

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