Introduction
SWOT analysis is a strategic planning tool that describes any company’s realistic state of affairs. It is used to help a company or organization identify the strengths, weaknesses, opportunities, and threats related to competition or project planning. SWOT analysis’s advantage is conducting a comprehensive study of the company, competitors, and the industry as a whole (An et al., 2019). SWOT is an acronym that consists of four main factors. The first aspect is Strengths, which includes business characteristics that distinguish the company from competitors. The second is Weaknesses that make the company vulnerable to other players in the market. The third one is Opportunities, including the elements of the environment that the company can use for development. The last one is Threats focusing on the aspects of the environment that can harm the business.
The European Personnel Recovery Centre was chosen as a military organization which will be analyzed using the SWOT method. The organization prepares, plans, executes and adapts personnel recovery programs (Personnel recovery motto, n.d.). The organization operates within Europe, advancing the personnel expertise in the NATO and EU countries. The organization includes seven Europe countries cooperating with other internationally powerful countries such as America, Canada, and Poland.
SWOT Analysis
Strengths
The significant strength of the organization, which emphasizes its role compared to the competitors, is its accurate and highly-ethical ideology and vision. The strict goals established help to allocate and distribute the resources adequately. Another aspect that can be highlighted as a strength of the organization is facilitating solid cooperation with the European Union (Personnel recovery motto, n.d). The organization also strives to develop and research the notion of personnel recovery. As a result, the implementation of innovative training and technologies-centered preparation of personnel is evolved.
Weaknesses
The most significant weakness which can be mentioned related to the discussed military organization is the small coverage. It would be more rational to allocate more resources to ensure personnel recovery all over Europe. Currently, some of the zones are left without the organization’s attention (Personnel recovery motto, n.d). Such a situation can cause potentially dangerous conditions for the security of the whole of Europe.
Opportunities
The organization’s potential includes the areas of documentary conceptions and training. The first opportunity is related to harmonizing politics, doctrines, and standards. It allows the organization to improve the quality of international and homeland security by elaborating on the new legal inquiries. The training opportunity is beneficial because it supports the research in the sphere of survival, evasion, resistance, and escape. The organization sponsors the development of innovation-evolving teaching materials, which are used for the preparation for personal recovery.
Threats
The threat which can be mentioned related to the European Personnel Recovery Centre is the possible security issues occurrence. Due to the incomplete coverage of Europe, some of the minor personnel recovery issues may be overlooked, which can damage the general system functioning. Such a situation is especially dangerous in extreme cases when the recovery should operate rapidly. However, the organization strives to broaden its participant land partnership lists, potentially minimizing the security risks.
Conclusion
The European Personnel Recovery Centre’s SWOT analysis results show that the organization has growth potential and opportunities. The analysis represents its strong and weak points, highlighting its national and international importance in ensuring security and minimizing the potential safety dangers through military development. SWOT evaluation shows that The Personnel Recovery Centre is seeking to prevent potential risk because homeland security is directly related to the good functioning of this organization.
References
An, J., Sanvictores, T., & Teoli, D. (2019). SWOT Analysis. In StatPearls [E-book].
StatPearls Publishing. Personnel recovery motto. (n.d.). European Personnel Recovery Center.