Introduction
A classroom has children with varying capabilities and concentration spans. Children in their early years have a short attention span and act on impulse, but those with attention deficit hyperactivity disorder (ADHD) have those traits even in adulthood (CDC, 2022). Centers for Disease Control and Prevention (CDC) provides caregivers with guidelines on how to pinpoint, comprehend and create a curriculum that accommodates the different learning needs of each student (CDC, 2022). The CDC has a website that is accessible to the public that aids parents, guardians, and the community get information on several illnesses such as ADHD and how to cope with people with such disorders. ADHD is a neurocognitive disease that is displayed by disproportional degrees of absent-mindedness, spontaneousness, and motion (CDC, 2022). The CDC employs the flatulent allures of ethos, pathos, and logos in their webpage on ADHD to entice the different individuals that may run into it to peruse it.
Ethos
The CDC’s article on ADHD utilizes ethos to attract the reader. Rhetorical charisma is essential in establishing the integrity, dependability, and jurisdiction of the author (Han et al., 2019). The agency performs its activities as a state representative, and it is critical for the health and safety of the American residents (Obale & Dang, 2021). Numerous health associations, such as the National Resource Centre on ADHD and the American College of Physicians provide materials that are used to prepare CDC’s articles (Obale & Dang, 2021). The webpage has clickable links that enable the reader to get additional information from reputable sources, enhancing CDC’s trustworthiness (CDC, 2022). All through the reading material, CDC recognizes the researchers who study the disease. Additionally, the webpage provides a list of references at the end of the article to show the credibility of the information provided (CDC, 2022). The management of the agency is also by medical practitioners that have been approved by its board of directors (Obale & Dang, 2021). The integrity and dependability of the writer shape readers’ viewpoints and build their trust with the writer.
Pathos
In addition to ethos, the agency also employs the rhetorical allure of pathos on its webpage. The main objective of pathos is to captivate the feelings and sensations of the reader (Han et al., 2019). The earmarked audience for the article is caregivers, and the CDC intrigues them to a great extent. The CDC aims to draw optimistic emotions from its audience despite the article being about a disorder. Parents are given hope that they can enhance their relationship with their children while reading the article. The webpage has a picture that displays children smiling while interacting with the medical personnel (CDC, 2022). Parents seek their child’s well-being and will be drawn to the article to find out the contributing factor to those children’s happiness. Furthermore, the use of exclamation marks when providing the option of accessing help draws feelings of urgency from the reader (CDC, 2022). The caregiver will know that getting aid is of significance to the child. A picture of children bouncing on inflated balls enables the reader to visualize the hyperactivity of children with ADHD (CDC, 2022). The CDC identifies with the caregivers’ emotions, solidifying their trust.
Logos
Consequently, the CDC’s webpage utilizes the logos appeal to capture the reader’s interest. Logos fascinate the readers through providing information and data-backed research and focuses on appealing to their rationality (Han et al., 2019). The article provides the reader with facts and useful insights about ADHD. Firstly, there is a comprehensive description of ADHD using simple terms. Secondly, the article provides the different kinds of ADHD and describes how they manifest in an individual (CDC, 2022). Thirdly, the diagnosis, treatment, and coping strategies of ADHD are provided. Fourthly, the webpage gives caregivers instructions on how to get aid and the places to go to for further help (CDC, 2022). The CDC’s article on ADHD goes an extra mile to clear misconceptions about the ailment. For instance, some people believe that high levels of sugar consumption, sedimentary lifestyles, and socio-economic status contribute to ADHD (CDC, 2022). Such beliefs have no scientific proof and mislead the public, affecting the well-being of children with ADHD. The CDC uses logic to stimulate the readers to think, challenge their perspectives, and reshape their distorted views on ADHD, enhancing the health of children with ADHD.
Conclusion
The CDC’s webpage on ADHD sufficiently employs ethos, pathos, and logos rhetoric allures to keep readers glued to their article. The CDC is empowered by the state to act on its behalf in promoting health in the USA. Additionally, the management, reference list, writers, and the backing of other illustrious institutions enhance the credibility of the information on the webpage. The pathos appeal is centered on the emotive aspect of the reader. The CDC uses pictures of children to capture the caregiver’s attention and words that inspire hope to evoke optimistic feelings. The article uses logic to intrigue the reader’s rationale and challenges their perspective on ADHD. Using the logos, ethos, and pathos flatulent allures enables the CDC to gain the readers’ attention and keep them fascinated to finish the entire article.
References
CDC. (2022). ADHD in the classroom. Centers for Disease Control and Prevention. Web.
CDC. (2022). Learn about attention-deficit / hyperactivity disorder (ADHD). Centers for Disease Control and Prevention. Web.
Han, H., Shin, S., Chung, N., & Koo, C. (2019). Which appeals (ethos, pathos, logos) are the most important for Airbnb users to booking? International Journal of Contemporary Hospitality Management, 31(3), 1205–1223. Web.
Obale, C. E., & Dang, V. O. (2021). Restructuring of CDC and labor-related CSR: ambivalent application of CSR in a state-owned enterprise. International Journal of Managerial Studies and Research, 9(4), 48–66. Web.