Women’s health education in general, is crucial for safe childbirth, healthy living, and successful parenthood. In recent times, women tend to rely upon formally structured antenatal and health educational systems to enlighten them on childbirth and other health related issues (Stevenson 10). Basically, the proposal will investigate the feasibility of using antenatal and women health campaign program to inform and educate women.
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According to World Health Organization (WHO), an estimated amount of 1000 women lose their lives every day as a result of preventable causes that are linked to childbirth. Nolan asserted that many women do not acquire early and regular antenatal care (25). Svensson stressed the need for antenatal and women health campaign as it will educate women on the basic childbirth techniques and life with the child (15).
This campaign aims at raising awareness about childbirth and women health. This proposal will place emphasis on the target group and how to reach them, ways by which women can be educated, the most effective time to carry out the campaign, role of men in childbirth, possible media tools to be used in the campaign and specifications for the campaign.
The target group of this campaign is women, particularly expectant mothers. A large number of women can be reached by organizing campaigns and community forums. The target group can also be reached via the media.
Ways of Educating Women Health
Healthcare centers play a vital role in educating women on childbirth and health related issues. In a research on expectant mothers’ preferred mode of education, Nutbeam observed that most expectant mothers prefer to acquire information from healthcare centers (161). High quality leaflets will improve women’s decision around labour, pregnancy and antenatal care (Adele 65). Women will also be educated through workshops and community dramatic plays about childbirth.
Time to Carryout Campaign
Antenatal and women health campaign is crucial at all time as every woman needs to be constantly enlightened about childbirth, parenthood and their health in general. However, expectant women need awareness and education on childbirth the most.
Media tools to be employed
The media will play a vital role in the proposed campaign. Media tools such as television, radio, and print media will influence women’s idea, behavior and value about childbirth and their health. Hence, the media will be used to create awareness about women’s health
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To carry out successful antenatal care and proper education for women about their health, male enlightenment and involvement on issues regarding to women health is crucial. Jean and Vene, in their research on male involvement in antenatal education, found out that educating and enlightening male partners about antenatal care services tends to improve their antenatal care participation and as a result, improve skilled delivery and reduce childbirth mortality (560).
Activities for this proposed campaign are:
- Perform workshop to educate women on antenatal and childbirth. The workshop will be held at strategic healthcare centers so as to reach the target audience.
- Produce a community play about childbirth, child upbringing and the risk of ignorance. The campaign will liaise with community theater group to accomplish this.
At the end, this campaign will educate and enlighten more women about their health, childbirth, child upbringing, antenatal care and how to reduce the risk of childbirth mortality.
Adele, Michael. Effects of Prenatal Education. Lagos: The Return Press, 2001. Print.
Lee, John, and Virginia Schmied. “Fathercraft: Involving Men in Antenatal Education.” British Journal of Midwifery 9.9 (2001): 559 – 561. Print.
Nolan, Mary. “Information Giving and Education in Pregnancy: A Review of Qualitative Studies.” Journal of Perinatal Education 18.4 (2009): 21 – 30.
Nutbeam, David. “Health Literacy as a Public Health Goal: A Challenge for Contemporary Health Education and Communication strategies into the 21st Century.” Health Promotion International 15.1 (2000): 159 – 267. Print.
Svensson, Jane. “Antenatal Education as perceived by Health Professionals.” Journal of Perinatal Education 16.1 (2007): 9 – 15.
World Health Organization. Copyright Office. Maternal Mortality: A Fact Sheet. FL-122. 2010. Web.