100 Marketing Research Essay Topics

🏆 Best Essay Topics on Marketing Research

1. Waitrose Supermarket: Marketing Brief on Research and Information
2. Rockstar Energy Drink Marketing Research
3. Marketing Research: The Air Humidifier from Prodserve
4. Marketing Research in Pricing Strategy
5. Marketing Research of Competitors on the Market
6. Marketing Research Importance for New Product
7. Nike Air Marketing Success: Research, Tools, and Competition

👍 Good Marketing Research Topics & Essay Examples

1. Research of the Marketing Mix

   A marketing mix is defined as a totality of factors that a brand can control to influence consumers’ perception and desire to purchase products and services
2. Marketing Research Brief: Research Design, Sample, Questionnaire

   The key objectives are to understand consumers’ intentions towards the category of food provided by the company and estimate market penetration in the given category of products.
3. Marketing Variables and Research for Auto Dealership

   The dealership should learn the product differentiation and make products that suitably fit the various groups to enable it to have a market share that is defined
4. Marketing Research for Hobbs in Birmingham

   This paper analyzes the market for women’s fashion in Birmingham for Hobbs store and provides recommendations on increasing the effectiveness of promotional activities.
5. The Optimal Marketing Research Method

   The optimal marketing method involves the characteristics of a scientific method, including careful observation and reliable data collection.
6. Quantitative and Sampling Methods in Marketing Research

   This paper describes a marketing research study that aims to investigate the factors that contribute to customer satisfaction and loyalty to Uber Eats.
7. Researching of Excess Retail Marketing

   The existence of retail now affects the structure of the main concept in the future and the need for retail space.
8. Researching of Marketing Strategies

   This paper explains the role of incorporating the knowledge of the product life cycle as a marketing tool in achieving feasible promotional programs for organizational success
9. Marketing Field: Quantitative vs Qualitative Research

   The current paper discusses that both quantitative and qualitative types of research are essential in the marketing field.
10. Marketing Research for Wine Industry

    The wine market is an extremely promising industry in the United States. The industry has faced some challenges lately as it transitions from personal to online sales.
11. The Process of Marketing Research

    This paper discusses the process of marketing research and that it implies following the specific steps for a precise outcome.
12. Big Data and New Marketing Research Techniques

    This paper examines the impact of Big Data and new research techniques on conducting market and consumer research.
13. Marketing Research Process for a Business Venture

    After conducting a future outlook and legal concerns for the Urban-ware and clothing line business venture, the next step is to conduct marketing research for the venture.
14. A Research Planner’s Role in a Marketing Agency Team

    The role of research planners in marketing is to integrate marketing research with brand positioning, to help improve the overall marketing strategy.
15. Marketing Research of Children as a Buyer Group

    Marketing is an important tool in product branding, packaging, distribution and primarily production of the actual product.
16. Why You Need to Conduct Marketing Research?

    First and foremost, it is critical to understand marketing so as to be able to appreciate why market research is crucial for viability of any business.
17. Veterans Affairs Healthcare System: Marketing Research and Segmentation

    The main aim of the paper is to provide an analysis of the market with the Potential patients of Veterans Affairs Healthcare System.
18. Marketing Research: Kudler’s Grocery

    With Kudler’s example, the article describes at the importance of market research, wherein the case market research is needed the most and the importance of competitive analysis.
19. Marketing Research: Japan Market Environment

    Under this study, the market environment of a foreign country (Japan) is considered to analyze the potential market opportunities and threats.
20. Non-Profit Marketing Research Proposal

    The research analyzes skills deficiencies in occupational training, provides effective on-the-job experience, and basic educational services, and leadership development to disadvantageous youth.
21. SmithKline Beecham: Marketing Research

    SmithKline Beecham is a healthcare organization which manufactures prescribed drugs as well as a range of non-medical products.
22. Marketing and Research & Development in India

    The paper reviews the article tilted Dow Chem to Turn Pune Unit into R&D Hub provided by the India Supply Chain Council.
23. Marketing Research: Essential for Business Success

    This paper analyzes the importance of competitive intelligence and analysis in marketing. It identifies various segmentation criteria that impact target market selection.

🌶️ Hot Marketing Research Ideas to Write about

1. Marketing Research & Business Performance: A Critical Review
2. The Market Strategy for a Marketing Research and Program
3. The Best Practices in B2B Marketing Campaigns
4. The Importance of Product Packaging in Competitive Marketing Strategy
5. Does Marketing Research Suffer From Methods Myopia
6. Marketing Research for Personal Computers in North America
7. Difference Between Sensory and Marketing Research
8. Marketing Research, Strategies, and Tactics
9. The Major Components of Well-established Customer Relationship
10. Marketing Research Advantages and Disadvantages of Open-Ended and Close-Ended Questions
11. The Most Effective Content Promotion Strategies
12. Marketing Research Markets and Developing a Strategy for Target Market
13. International Marketing Research Methodological Choices
14. Marketing Research for the Launch of Tata Nano Car in Mauritius
15. How Marketing Research Determines the Management Decision Problem
16. The Best Digital Marketing Strategy Mix for New Product Launch
17. Marketing Research Sample Size Calculator
18. New Paradigm for Marketing Research in the Information Age
19. Designing Experimental Auctions for Marketing Research
20. Developing Countries and Marketing Research Data Collection

💡 Simple Marketing Research Essay Ideas

1. Marketing Research Approach, Strategy, and Tactics
2. The Role and Importance of Marketing Research in the Marketing System
3. Marketing Research and Promotional Messages
4. Marketing Research for Contemporary Business
5. Ins and Outs of Targeted Marketing With Paid Search Engine Ads
6. Sports-Related Products and Marketing Research
7. Marketing Research and Competitiveness of Transport Enterprises
8. The Role and Importance of Marketing Research in the Marketing System
9. How Can Location Analysis Be Used in a Marketing Research
10. Marketing Research and Marketing Information System
11. Components of Brand Credibility That Drive Consumer Loyalty
12. Difference Between Market Research and Marketing Research
13. Why Marketing Research Is a Must for the Healthcare Industry?
14. Relationship Between Marketing Research and Marketing Management
15. Ethics and Marketing Research: Is There a Connection?
16. Environmental Factors Affecting Marketing Research
17. Problem Identification and Definition of Marketing Research Plan
18. What a Marketing Research Questionnaire Design Looks Like
19. Marketing Research Into Innovative Marketing
20. Purchase Decisions of Generation Z and Y: Comparative Analysis

❓ Marketing Research Questions

1. What Is the Difference Between a Marketing Strategy and Marketing Tactics?
2. What Is Attribution in Digital Marketing?
3. How Has the Growth of Sports Marketing Affected Employment?
4. What Is a Marketing Campaign?
5. How Can You Understand Email Marketing Metrics?
6. What Is the Difference Between a Marketing Campaign and an Advertising Campaign?
7. What Are Smart Goals When Implementing a Marketing Strategy?
8. What Is Social Media Marketing?
9. Why Are Many Companies Developing Multicultural Marketing Programs?
10. How to Create a Marketing Plan?
11. What Is Marketing Economies of Scale?
12. Does a Good Marketing Plan Guarantee the Success of the Company?
13. What Is Marketing Strategy Development?
14. How Do Merchant Intermediaries Differ in Business to Business Marketing?
15. What Part of the Marketing Plan Is Most Important?
16. How Does Marketing Research Help Companies Improve Their Marketing Efforts?
17. Is Email Marketing Governed by the Do Not Call Registry?
18. What Is an Upline in Network Marketing?
19. Can the Cultural Values of the Marketing Department Not Coincide With the Entire Organization?
20. How Is the Marketing Department Organized?
21. How Does the Marketing Mix Differ in the Domestic and International Environments?
22. Why Is Marketing Vital for Every Business?
23. Should International Marketing Managers Standardize the Marketing Mix?
24. What Is Marketing Research For?
25. Why Does Marketing Not Occupy an Important Place in Many Organizations?
26. What Is the Role of Culture in International Marketing?
27. How Does Marketing Strategy Work?
28. Why Should Firms Use Local Marketing Research Companies?
29. What Does a Shopper Marketing Manager Do?
30. How Might the Adoption of the Marketing Concept Benefit a Firm?