Introduction
Tesla motor is a firm that deals with advancing, manufacturing, and selling the technology of definitive electric automotive and power train components. The company was founded in Silicon Valley in 2003 by Martin Eberhard and Marc Tarpenning to create electric cars. It was the first firm to commercially produce an organized electric vehicle with a unique design style and performance features. The demand for static automobiles has increased, and Tesla has created a partnership with other enterprises, such as Toyota Motors, to develop and supply electric powertrain equipment. The corporation has faced various challenges in its operations, directing to a restriction in production. The firm has significant achievements that have made it competent in the market.
Challenges facing Tesla firm
Tesla incurs various challenges, for instance, limitations by its distribution and fulfillment infrastructure to the clients. The company has a few retail stores in different nations where customers can order their desired delivery. The company has the plan to ease the crisis by opening another 50 stores to ensure quick delivery to meet clients’ satisfaction. In addition, the imperfection of the physical environment may hinder the distribution capabilities since electric vehicles can travel on flat surfaces rather than bumpy environments. The deficit of proper infrastructure limits people from purchasing electric cars in multiple nations. Tesla should boost its distribution by authorizing new workshops to sell its vehicles at affordable prices despite the internal and external accruing factors.
The lack of proficient technicians in the servicing department is a challenge the Tesla firm is facing since there is no experienced mechanics to fix the complex and restrictive components of their cars. This concern has led the corporation to produce a limited number of
vehicles. In my perspective, I would employ a substantial number of experienced technicians to assist in adjusting customers’ cars. Tesla’s management should engage proficient technicians located in different parts of the world to join the workforce because this will save time and resources. According to Fenton & Kailas, (2021), a manufacturer should customize and transition from traditional techniques to converge global standards. It is essential for Tesla to extend its character in the value network by providing new strategies and services, such as inspection and repairs, that relate to its products.
Tesla Achievements
Tesla has improved in terms of manufacturing higher-performance batteries for electric vehicles. Electric car companies have the opportunity to create high-performing and less expensive cars by using new technology. Tesla is characterized from other rivals in the industry by its modern technology. The firm has played a role in maintaining a clean environment by using renewable energy to reduce environmental hazards. The company has defined lithium-ion battery as the most viable energy for electric vehicles since it provides excellent attainment.
Tesla has performed well in securing finances from the sale of the Roadster and the patented power train entities. In addition, Tesla recognizes the increment of income from the year 2008-2017 due to the marketing of vehicle services and maintenance, vehicle option and accessories, and the sale of Zero-Emission Vehicle (ZEV) (see Fig 1). The revenue has offered the firm the ability to pay its debts). The loan programs established by federal and governmental agencies such as the Department of Energy and the California Zero-Emission Vehicle (ZEV) have supported the manufacturers in producing more charged vehicles. The electrical assemblies have benefited positively from the increment in demand for alternative energy.
Conclusion
In conclusion, Tesla, as a production enterprise, needs to create partnerships with other companies to develop and supply electric power train commodities required in the evolution of electric vehicles. The utilization of new strategies could help minimize challenges such as servicing vehicles by experienced personnel in the industry. The company needs to increase its research on new technology, which can help boost the production level. The corporation needs to seek financial support from federal and governmental organizations to maneuver its goals.
Reference
Fenton, D., & Kailas, A. (2021). Redefining goods movement: Building an ecosystem for the introduction of Heavy-Duty Battery-Electric vehicles. World Electric Vehicle Journal, 12(3), 147.