The western countries can help Vietnam improve its business climate by assisting the country in improving its legal, political, and regulatory frameworks. Since Vietnam’s exports depend on multinationals such as Samsung, the country must focus on providing opportunities for local companies. Western nations can instruct the Vietnamese officials on how to conduct a reform which would facilitate the process of business registration and company formation. Additionally, they can help Vietnam in establishing clear tax legislation which would not undergo any sudden corrections and changes.
Companies conducting market research in Vietnam risk encountering numerous challenges. For example, due to the fact that the country’s economy is to a large extent unofficial, collecting precise and correct information about its size and potential can be problematic. Moreover, the data provided by the government can be unreliable since the authorities may want to overstate different results to attract foreign investment (Wild and Wild 336). Subsequently, there are issues concerning determining the market consumption capacity and consumption levels because the majority of citizens do not register their earnings. Moreover, the data provided by the government can be unreliable since the authorities may want to overstate different results to attract foreign investment.
The products which are labeled “Made in Vietnam” do not affect my perception in any considerable way because they can be both of good and poor quality.
Work Cited
Wild, John, and Kenneth Wild. International Business: The Challenges of Globalization. 9th ed., Pearson, 2021.