Introduction
This proposal suggests launching a program in the online school to add foreign languages to the list of taught disciplines to attract new potential customers, expand business activity, and raise profits. The three years of the online school’s existence have demonstrated that, as a private educational organization, it has been exceptionally effective in helping students deal with their educational issues and making commercial profits. To date, the school’s tutors have been successfully teaching mathematics, physics, natural and social sciences, literature, English language (which is native to the country where the school is located), and many other disciplines. However, a recent survey among the customers has shown that many would like to have an opportunity to study some foreign languages. Thus, this proposal describes the implementation plan for four new disciplines in the online school, namely Spanish, French, German, and Japanese languages.
Proposal
Should the proposal be approved by the board of directors, the general undertaking plan consists of the following. First, it is necessary to invite qualified tutors or teachers of the mentioned languages to the team. The corresponding interviews have already been conducted, and the HR department’s head has presented four candidates, one per each of the proposed languages. Based on the school’s customer base and the questionnaire results mentioned above, HR managers suggest that one tutor of each language will be enough for now. The HR department’s head personally analyzed the candidates’ resumes and cover letters, interviewed them, and provided a detailed report stating that all of them were qualified professionals. Secondly, updating the school’s educational databases is essential, adding required textbooks to the online library on its web platform. The necessary materials have already been found, and now the IT department has to implement them on the platform. Finally, the school needs to launch an advertising program to attract more potential customers. The PR department has created the advertisement concepts, which means that all necessary preparations are made.
The company’s CEO has already examined the proposal plan and established the suggested timelines and budget for the program. According to her calculations, the time required to implement the program is one month, and the time required for a complete financial return is three months. In other words, the company will receive commercial profits equal to the initial investment in 90 days. The initial investment itself is expected to be $10,000. This sum includes:
- starter monthly payments to the newly-recruited teachers ($6,000);
- expenses associated with expanding the online library ($1,500)
- costs of the advertising campaign ($2,500).
Should the board of directors approve the proposal and grant the requested budget, the program implementation will begin immediately after all the documentation is authorized.
Conclusion
Summing up, the proposal suggests adding four new options to the list of the online school’s disciplines: Spanish, French, German, and Japanese languages. The initiative includes three steps: recruiting four proficient teachers, expanding the school’s online library, and launching an advertising campaign. The expected timeline for implementing the program is one month, and for receiving financial profits equal to the initial investments – three months. The requested budget is $10,000, which includes the first monthly payments to the new tutors, costs of expanding the online library, and the advertising budget. All the necessary preparations have already been made, meaning that the program will be launched immediately should the board approve it.