The Impact of Advertising on Social Media: Examples from Instagram, Facebook, and YouTube

Introduction

In the Internet era, people can experience negative and positive effects while visiting different sources and social media platforms. Some of them tend to pursue their interests and obtain profits aggressively. In terms of addiction and psychology, the advertisement strategy of particular companies poses a considerable threat to people’s well-being.

It means that the addiction to such points as social networks with the combination of advertising may influence the increase of people’s insecurity and unconscious behavior (Srivastava, 2018). This essay will state particular examples from such media as YouTube, Instagram, and Facebook regarding their advertising. Every page on social media or entertainment platforms contains advertising material with attractive buttons for buying products.

Instagram Examples

The first two examples of advertising were chosen from the social media platform Instagram. One should underline the frequency of these blocks. The platform provides the user various proposals to acquire specific goods (see Figure 1).

Example of goods advertisement on Instagram
Figure 1. Example of goods advertisement on Instagram.

Facebook Example

The third example is an advertisement for the company Carl Friedrick on Facebook, as shown in Figure 2. This case provides users with additional options, such as other products. Remarkably, this advertising is not connected to particular social platform content.

Example of goods advertisement on Facebook
Figure 2. Example of goods advertisement on Facebook.

YouTube Example

The YouTube platform assumes that it provides its users with constant advertising of various products, such as YouTube channels, donations, or other purchases. The example below depicts the advertising for the cooking course from the site MasterClass. It is incorporated on YouTube while browsing the recommended videos, as illustrated in Figure 3.

Example of goods advertisement on YouTube
Figure 3. Example of goods advertisement on YouTube.

Conclusion

In conclusion, it is essential to state that advertisements follow users everywhere, and their number is considerably high. Some people do not notice them due to their proper incorporation into the application or website design. This means that the user will appreciate this information as a logical continuation of the content structure and, therefore, explore these advertisements’ propositions. The paper stated that platforms such as Facebook, Instagram, and YouTube are the sources with a significant number of advertisements.

Reference

Srivastava, A. (2018). Social media marketing and branding: The micro-MBA. BPB Publications.

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StudyCorgi. (2025, June 4). The Impact of Advertising on Social Media: Examples from Instagram, Facebook, and YouTube. https://studycorgi.com/the-impact-of-advertising-on-social-media-examples-from-instagram-facebook-and-youtube/

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StudyCorgi. (2025) 'The Impact of Advertising on Social Media: Examples from Instagram, Facebook, and YouTube'. 4 June.

1. StudyCorgi. "The Impact of Advertising on Social Media: Examples from Instagram, Facebook, and YouTube." June 4, 2025. https://studycorgi.com/the-impact-of-advertising-on-social-media-examples-from-instagram-facebook-and-youtube/.


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StudyCorgi. "The Impact of Advertising on Social Media: Examples from Instagram, Facebook, and YouTube." June 4, 2025. https://studycorgi.com/the-impact-of-advertising-on-social-media-examples-from-instagram-facebook-and-youtube/.

References

StudyCorgi. 2025. "The Impact of Advertising on Social Media: Examples from Instagram, Facebook, and YouTube." June 4, 2025. https://studycorgi.com/the-impact-of-advertising-on-social-media-examples-from-instagram-facebook-and-youtube/.

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