11375 samples of this type
Introduction Motivation is a strategic approach that inspires people to improve their performance by providing rewards based on their unmet needs. Motivation is an internal desire to fulfill an unmet need and attain a certain objective (Nurun Nabi & Dip TM, 2017). Given that motivated employees are the foundations of...
Introduction Currently, there are justified fears that many popular professions will lose relevance. One of the main reasons for this is the development of scientific and technological progress, which creates artificial substitutes for human labor. The speed of scientific development suggests that computer technology displaces many professions in a fairly...
Introduction Tourism is one of the primary economic sectors for many countries, including Mexico. The state’s most visited tourist area is Cancun, which is located on the Caribbean littoral and has a wide variety of resorts, such as Marriott (Balbuena Vázquez & López López, 2020). Cancun is a beach destination...
Introduction RFID systems do have a range of advantages in contrast to traditional bar code reading systems for large retail and manufacturing companies (Laudon, 2022). Moreover, the systems provide an advantage to companies of any size, even small ones. Discussion I totally agree with the fact that the RFID system...
A Supply chain plan or diagram involves a collaborative process that optimizes the production of goods and services from supplier to consumer, matching the demand and supply. Supply forms the primary aspect of the business as it connects suppliers, companies, distributors, retailers, and clients (Silva et al., 2020). For a...
Organizations prefer to outsource HR functions to gain a competitive edge and improve efficiency in an era of globalization and heightened competition. Essentially, this is the process where a third party is involved in a business operation as part of the practice. The act has grown in popularity and is...
Starbucks Coffee is a brand that is known for its broad competitive advantage and uses a generic strategy of broad differentiation to trade successfully. This strategy assumes that the business of a certain company and its products will be different from other companies in this segment. Thus, the value proposition...
Executive Summary There is a certain demand for electronic scooters in the market, and their popularity keeps growing. Canadian people also follow the trend and actively use the devices to move across the cities to easily and quickly achieve the final destination. The purpose of this paper is to prove...
Introduction The win-win habit of leadership is a state of mind and heart that enables an individual to continually pursue or strive for mutual benefit in every human relation or interaction. For example, during the COVID-19 pandemic, many companies had a significant problem because of the decreased sales. As a...
Introduction The US film industry has gained global recognition and dominance, with its films being watched all over the globe. With annual revenue of $5 billion, a 27% decline from the previous year, it shows that the US is a major player in this industry (Escandon, 2020). The US film...
Philosophies are reflective of nations’ lifestyles and perspectives on ethical decision-making. Western and Eastern philosophies have borrowed a lot from religious movements. There are two differences between these philosophies, including the individualism-collectivism dimension of ethics and the conflict of predetermined rules and searching for truth. Firstly, Western and Eastern philosophies...
The name of low-cost carriers (LCCs) implies the main factor in determining these companies’ strategies. However, the low prices for customers do not mean that these businesses cannot stand out. In the case of Ryanair and EasyJet, the two competitors are similar in many aspects but different in others. First,...
Abstract Compared to traditional e-commerce, the live streaming e-commerce model can provide consumers with a more direct and authentic buying experience, encouraging them to make purchases sooner. Recently, live streaming e-commerce has become a new channel for business development. This study looked at five aspects that influence consumers’ behavior under...
Introduction The specific scholarly article that was selected for the analysis and research is called “Deviant Bodies, Stigmatized Identities, and racist acts: Examining the Experiences of African-American Gamers in Xbox Live.” The study was issued by Taylor & Francis and subsequently published in the scientific journal New Review of Hypermedia...
After watching the TEDx Talks and the Zappos company culture videos, I am hopeful that the unique culture at Zappos will benefit the company in the long run. Based on what I saw in the Video, the company is receptive to both its consumers and staff and the ideas they...
Introduction The Malaysian government has been privatizing some state-owned companies, including power generation companies, to reduce its debt burden and promote efficiency in the usage of resources. The approach has positively impacted Malays’ entry into the power market, as private companies can now compete for contracts to build and operate...
Introduction Leaders play a vital role in influencing the performance of the business organization. In any business setting, the performance of an entity is significantly influenced by the leadership style employed by the manager. Furthermore, practicing various leadership styles such as servant, democratic and transformational is effective because they allow...
Introduction Strategic management directs and supports organizational activities for sustainable growth. The Coca-Cola Company integrates strategic management in its local and global operations contributing to its success in the beverage sector. DuBrin (2020) states that planning, organizing, leading, and controlling fall under the primary management principles. Coca-Cola’s vision is to...
The marketing process directly correlates with organizational success. Through effective marketing, companies can examine the market through a STEEPLE analysis. Indeed, cooperation between the marketing department and other elements within an organization is vital through assistance and insight into efficient strategies and business processes. Namely, the departments that primarily benefit...
The ever-changing job market requires employers to be tough while making employment decisions. Management is tasked with preparing accurate job descriptions, which requires in-depth job analysis (Caldwell, 2018). The purpose of job analysis is to summarize the tasks, duties, and responsibilities of the job. Additionally, job analysis determines the key...
Businesses now work in a world that is getting more complicated. The corporate world is more unpredictable than ever and is rapidly evolving. This situation presents problems and possibilities for firms’ communication processes. Building an engaged, dedicated, and happy staff and keeping talent is crucial for firms to keep up...
Although salespersons can adopt various ways of reaching out to potential customers, door-to-door sales are the hardest. Door-to-door sales involve going to potential clients directly and convincing them to buy your products. The sales method requires techniques that will make the potential customer trust the salesperson. Various challenges are expected...
Minimum Education Requirement The analyzed case reveals that South Illinois Electric Company (SIE) has been growing rapidly through acquisition. This achievement has played a positive role in attracting more clients. Such a change calls for additional workers to complete most of the required tasks (Nor, 2018). Judy Anderson has been...
A multinational company must consider an abundance of characteristics when entering a new market or beginning fundamental cooperation with another culture can be described. Even though it is problematic to foresee and estimate all such nuances, managers should make significant efforts to become flexible in international business relations (Moran et...
In terms of retail sales, Walmart is one of the world’s largest companies. The company has expanded into foreign territories after its success in the U.S. market. Intending to expand its influence, Walmart entered the Chinese market in 1996. Walmart’s existing human resource management practices did not meet the needs...
A good leader should be motivated to know how to inspire others. For example, he or she is a role model for his or her workers by showing his career success. Attentiveness forces an employer to differentiate the motives of their employees. To illustrate, when a leader knows that one...
Introduction Organizational leadership is a multidimensional position that requires skill in budgeting, timekeeping, and an awareness of the institution’s goals and principles. It involves a wider range of responsibilities than conventional management. In addition, corporate governance promotes the core purpose, sets the comprehensive strategy, and motivates individuals to use their...
Corporate strategy is a continuous process of establishing a business’s value, setting goals for profits and growth, and training employees to achieve them. It is different from business strategy in that it is concerned with cost leadership, differentiation, and focus approaches rather than just competing in a market. Product, personnel,...
How Companies Can Manage Events with a Global Impact Global disruptions like the Covid-19 pandemic have a dramatic effect on global trade and often come as a shock to businesses. The appropriate response for companies typically involves building organizational resilience to anticipate current challenges as well as anticipate and address...
Executive Summary The marketing plan comprises the marketing strategies for EXTRA energy drink Company Limited, located in Texas-USA. The company’s mission and vision statement have been analyzed in the introduction section—an overview of the external and internal environment of the company by analyzing the PESTEL and SWOT. Furthermore, a review...
The financial sustainability of a non-profit organization refers to the ability to maintain financial capacity within the organization over a long time. The financial capacity consists of the financial resources within the organization that aid in the achievement of objectives (Francois & Francois, 2014, p. 118). Therefore, the organization’s financial...
Introduction Expansion is the most fundamental element which constitutes growth and relativity to success. Its growth and expansionism strategy have mainly relied on innovation and creativity in its operation. As part of its expansion, it has adopted brand-related Innovation (Xiaohan, 2020). The LEGO Group has been on a soundtrack in...
Introduction Although there is still widespread agreement that strategic thinking is required for efficient firm management, it is usually absent or, at best, poor (Bonn, 2001; Liedtka, 1998). The implementation gap is marked by a long history of misunderstandings among both scholars and practitioners, with the terms strategic thinking, strategic...
Industrial marketing promotes products and solutions to other businesses, as opposed to individual consumers, and focuses on selling material and manufacturing constituents. Alibaba is a B2B online platform that fulfills the requirement of vendors and purchasers. The webpage’s main demographic is always another corporation or its personnel. Alibaba provides a...
Introduction This presentation aims at analyzing the organizational change in Vodafone Qatar in 2018. On February 26, 2018, before publishing the annual report, Vodafone Qatar announced that it would exit the business in Qatar and pass it its joint venture, the Qatar Foundation (Holton, 2018). This presentation discusses the process...
Introduction Business competition constitutes a major operational problem that organizations face. Every typical firm works to fulfill client needs to accomplish its objectives and goals. Consequently, corporate executives use both long-term and short-term plans to carry out the business’s ambitions. Addressing competition is among the organization’s improvement initiatives since it...
Introduction Netflix was founded in 1997 as a DVD-by-mail rental company, competing with the more established video rental chains such as Blockbuster and Hollywood Video. Twenty years later, in 2020, the company and the firm have transformed with technological advancements and other factors (Siegfried, 2021). Blockbusters have sought financial security...
Introduction Instructional leadership helps to improve the standard of welfare workers and the professional growth of managers. Not just for health and social care monitors, but also with the human working practice supplied by their supervisors and managers, a lack of proper training in using supervision techniques can be an...
The Business Model Canvas (BMC) is a strategic planning tool that helps businesses and entrepreneurs model, design, create, and analyze their enterprises. The nine key activities of the BMC are customer segmentation, value proposition, channel, customer relationship management (CRM), revenue model, cost structure, resources, infrastructure, and key partners (Siburian, 2020)....
Introduction Employees are the most critical components of business organizations because they are involved in all organizational processes and advancement towards the ultimate goals. Therefore, employees who feel appreciated are more satisfied with their work and automatically put in more effort to deliver on their obligations. However, organizational processes are...
Abstract The effectiveness of an organization’s leadership is among the most crucial variables determining its success or failure. Organizational goals are achieved by the leadership style of the person in charge. This report explores the influence and impact of leadership styles on a company’s success. Transformational, transactional, authoritarian, charismatic, bureaucratic,...
Workplace culture is directly linked to employee stress, engagement and productivity. According to the 2016 Global Wellness Institute report, costs of health problems caused by work stress reached 12% of the GDP in the United States alone (as cited in Mazur & Mazur-Małek, 2018, p. 98). The problem of insufficient...
SWOT Factors Strengths Strength 1: Well-developed distribution network. Strength 2: High level of automation of activities (Jacobs, 2021). Strenght 3: Good capital expenditure returns (Jacobs, 2021). Strenght 4: Highly competent and skilled workforce. Strenght 5: Strong brand portfolio. Strenght 6: High level of customer satisfaction. The company has extensive experience...
Introduction Personal and professional development are the two things responsible for the formation and organization of the group. Their development is necessary for each person individually since many follow the old attitudes when modern times demand modern solutions. Thus, this work aims to explore the professional and personal development plan...
Audit planning Audit planning is an important preparatory phase of an audit that includes several necessary processes. It will provide the possibility to develop strategies for dealing with issues identified, which will facilitate the task in the future. Moreover, planning includes the identification of specific audit procedures at each stage....
Ethical values are a construct that determines the behavior and thinking of each individual. It is true that while some universal principles of ethics, in general, values are individual to each person: what is suitable for one is unacceptable for another. Recently, there has been a marked increase in academic...
Executive Summary Project Summary MES-Sim Corporation has been tasked with entering the Japanese market with its new video gaming system, the M-Box. This project examines various critical aspects of the country’s policy, legislation, business customs, practices, and social structure that may affect the promotion of the product. Furthermore, an in-depth...
This post raises many excellent points regarding the marketing issues’ challenges. First, I would like to address the advertising of luxury products. Kotler and Keller (2016) highlight the importance of targeted branding and a selective approach to the luxury products’ industry image. However, labeling Macy’s as a high-end, luxurious brand...
Home Depot is a multinational home renovation company that deals with all products used in house installations and furnishing. The company’s value creation strategy is set to satisfy the demands of loyal and potential customers through quality improvement. Home Depot’s recent multichannel management innovation has enabled the company to decode...
Nowadays, Home Depot is recognized as one of the most popular store chains in home improvement goods. It has few strong competitors in the market, considering that the company is successful in designing its strategy to address five primary external factors in the industry. Overall, the analysis of Home Depot...
My personal definition of diversity is the unification of people from different cultures, ethnicities, religions, or any other distinctive backgrounds or criteria that results in cooperation and mutual benefit for all members of such a group. In my opinion, such a description should be utilized over the others because it...
Introduction Negotiation is an instrumental area of study that mainly encompasses elements of human interactions and behaviors. Successful negotiation entails planning and preparation; under this, I adopted early preparation, which significantly improved my capabilities in the negotiation. While planning, I involved my team, with who I shared the same interests...
Introduction Capital budgeting entails selecting investments that increase a corporation’s worth. The capital budgeting procedure may include acquiring land or purchasing fixed assets such as a new vehicle or equipment (Siziba & Hall, 2021). Market efficiency describes a marketplace where prices reflect all valuable accounting data related to underlying securities...
Background To begin with, the Swatch Group manufactures and distributes watches. They are the largest manufacturer in the world and have 156 production facilities around the globe (Deshpande et al., 2012). They did not limit themselves to producing and assembling watches for brand retailer companies. The company also provides different...
Management skills are essential components of any group to accomplish organizational goals. The issue of SNHU Pet Supply Company affects team members and decreases the overall motivation and collective spirit. Managers send out detailed lists of tasks weekly, making employees stressed, as team members should explain any task deviations. Some...
Introduction Every business holder, at some point, faces the challenge of fostering innovation for subsequent growth. Although the innovation process is different in various industries, the academic community suggests some strategies that are considered generally useful. Discussion Brimhall and Mor Barak assume that a climate for the inclusion of employees...
Identifying, addressing, and preventing risks observed in the global economic setting from occurring represents one of the main tasks of an organization. Being one of the globally renowned brands, Boeing has been quite successful in its approach to managing risks, mostly due to the incorporation of the contingency framework. However,...
The position that seems to be the most rational and acceptable in marketing is a reflection of the needs, wants, and desires of consumers. As a rule, lack generates an individual need, which, supported by income, is expressed in demand, and it, in turn, is satisfied by exchanging money for...
Operations management is a practice that implies the control of the production of goods or services. Namely, researchers define the concept as the field correlating with organizational planning, quality control, inventory management, scheduling, and managing purchases (Wolniak, 2020). A potential critique can be exemplified as the complexity of the field,...
Introduction In the 21st century, people increasingly use terms like collaboration and teamwork. Any team needs a leader to perform certain tasks smoothly and well. A servant leader focuses on the comfort and needs of the employees who are part of his team. Key Findings A servant leader must have...
Caterpillar Inc.’s goals are directed to maintain its sustainability and profitable growth. The short-term goals for Caterpillar Inc. are water consumption, workplace injury rates, and by-product materials (Caterpillar, 2019). Its long-term goals comprise green emission intensity, energy intensity, and an increase in alternative energy source use (Caterpillar, 2019). As a...
Introduction Alfaparf Milano is one of the most famous Italian brands worldwide in the professional hairdressing sector. The enterprise works in caring for face, body, and face with enormous technological equipment and products, production, and distribution of their products, integrating research and development, and offering training in cosmetology, hairdressing, and...
Introduction In the current epoch of unprecedented rivalry emerging from the outstanding variety as well as availability of goods and services, quality is among the most important parameters that enable firms to outcompete the other. Quality management, therefore, has become one of the focuses of strategic planning; a variety of...
The model offered by Kurt Lewin to implement change consists of three major steps. Unfreezing is the first stage to determine the general requirement for change, study the environment, promote the need, and check resources. The second stage is change itself, during which participants communicate, empower their actions, and involve...
Employers and employees have a very shaky relationship. Some workers could feel as though their privacy has been violated and that their bosses do not trust them. The problem in this instance lies within the lack of trust, which can lead to dissatisfaction and reduction in productivity. However, monitoring employees...
Introduction Theoretical Framework The theoretical framework introduces and describes the theory that explains why the research problem under study exists. The relevance of improving corporate culture is determined by the increasing influence of the human factor: the “aging” workforce, which leads to a decrease in the level of the economically...
The article “Internal Customer in the Management of Sports and Recreation Company” by Widawska-Stanisz (2021) was published in the source called the Journal of Physical Education and Sport. In this work, the researcher seeks to find a relationship between the activity of sports sector employees who are internal customers with...
Introduction The board of directors is the highest body responsible for corporate strategy, customer satisfaction, and operations management. Its mission is to lead the company forward. Essentially, the supervisory board oversees the activities of the board. The duty to administer the code of conduct is solely the responsibility of the...
The concept of purchasing behavior has evolved over the years and is paramount in forming marketing strategies. Day by day, human needs are growing, and this trend is invincible. The consumer behavior analysis is complex, especially in the luxury car-buying industry, which concerns a high social and psychological involvement. Its...
The restaurant business is one of the constantly developing areas, and in many directions at once. However, it should be noted that only recently cafes and canteens have begun to actively introduce innovative technologies in order to modernize their production. The most important impetus and event for this was the...
Introduction Electricity and natural gas were both sold wholesale by Enron Company Limited. It was profitable and operating well for the outside world, but the reality within was different. The lack of accounting openness gave the corporation’s financial situation a sound appearance. The truth about Enron was uncovered when outside...
Introduction A deeper understanding of the individual an organization is trying to reach is required for personalization and segmentation. It is the breadth and scope of that knowledge, as well as how it is put to use, that makes all the difference. Also known as one-to-one or individualized marketing, personalized...
Introduction Ethical decision-making in business is a matter of active debate nowadays, given the multiplicity of different scandals and crises that arise within the economic environment. Managers, especially those belonging to decision-making teams, have to thoroughly think about many elements of their organization’s activity and surroundings, such as its reputation,...
Brief History Like nearly all merchants, Wawa felt the pain of limited consumer spending as the financial crisis of 2008 progressed. Companies were actively copying Wawa’s products in reaction to the recession. Faster pumps with shorter lines and did not charge credit card fees became increasingly prevalent. Stoeckel summoned top...
Deployed Digital Marketing Instruments The RACE goals, which stand for reach, act, convert, and engage, are actively employed by the Gucci brand to attract more young clients. Indeed, to reach more millennial and generation Z consumers, the company carefully plans the design of the apparel and cautiously chooses ambassadors to...
Abstract Organizations apply a range of tools to analyzing their performance, measuring its current quality, and identifying the necessary improvements. Among those are the 7-S framework, the balanced scorecard (BSC), the SWOT paradigm, and its PESTLE equivalent. Using each of these separately enables resolving particular issues but leaves gaps, for...
Over the course of its performance, Nokia has proven itself to be a reliable and innovative organization. Currently, Nokia is in a rather harsh environment, mostly due to the need to compete against highly proficient companies that have already established themselves and captured the target market. Therefore, the current organizational...
The concept of corporate social responsibility (CSR) suggests that the company voluntarily assumes additional obligations to society. That is, it not produces high-quality and safe products, but also invests additionally in its employees, the environment, and the territory of its presence. In addition to the fact that the company must...
Accenture is an internationally established organization that serves various consumers. As a result, it adopts unique marketing strategies to ensure that its consumers find value and benefit from its marketing strategies. However, given the complexity of its business, the organization must continuously evaluate its marketing strategies to ensure that they...
Overview of “Can Ethical Leadership Improve Employees’ Well-Being at Work” by Fu, Jingtao Fu, Yijing Long, Qi He, and Yazhen Liu Change may be described as a practice that alters the course of past or evolution and can affect an institution’s culture or effectiveness. Achievement in transition is determined by...
Abstract The current paper demonstrates the impact of organizational structure and managerial practices on business performance on the example of Dow Corning. Throughout its history, the company had varying degrees of success under functional, divisional, and matrix management systems. It continually adjusted its needs and operations, depending on the period...
Apple Inc. is a global corporation that operates all over the world and generates interest in its products among consumers from different areas. However, it is inevitable that specific markets are especially important to cover such a global brand as Apple. China’s emerging economic potency creates an environment in which...
In the conditions of modern competition, the compliance of the internal environment of the company with the growing market requirements is the most important factor of successful activity. It causes the need for its constant transformation. The main driving force of economic growth today is innovation, implemented both in production...
Introduction Amazon is a giant online retailer that sells everything from books to electronics and clothing. Moreover, the company is a significant provider of cloud services. Given its size and scope, the organization has one of the most complex supply chains. One of the biggest challenges Amazon faces is managing...
The concepts of morality, ethics, and culture of behavior are usually attributed to the field of non-economic relations between people. To some extent, they are associated with official relations, usually tied to service in government organizations. Meanwhile, it is exactly the entrepreneur who needs the image of an honest, deeply...
The 10-K report includes many factors involved in the business, and it can be hard for the inexperienced user to study the company via that form. Coca-Cola Company was chosen because of its steady position in the financial market and the well-developed supply chain, which interested me. Upon studying the...
Introduction Leadership is required in all spheres where some people bear more responsibility to lead others. The choice of a specific behavioral model depends on the context and what qualities and skills a leader and subordinates have. I decided to interview a priest from a local church via Zoom to...
Introduction Lakeforest Mall was opened in 1978 with four major anchor stores. It was inclined with ample parking ground and many major inline tenants. Retailers were competing to get a space in the Mall, which made it the pride of Montgomery country. However, four decades down, the Mall’s presence had...
Life’s Abundance is a multi-level marketing type of company located in the United States which focuses on selling healthy dog food (WoofWhiskers). As it is a MLM company, it majorly relies on two aspects: proper communication among the selling parties and successful representation of the distributed product to the targeted...
Mitsubishi corporation There are various motor vehicle manufacturing companies, thus creating great competition. This calls for involved organizations to create better and innovative strategies to compete in the market. Mitsubishi Motors Corporation is one of the senior automobile manufacturers in Japan, with its headquarters in Minato, Tokyo, Japan (Bhasin, 2017)....
Products The Canadian Moose Hat Company has manufactured winter hats for almost a hundred years, especially for skiers and people who go camping or hiking during the cold winter. Most hats are designed and sold to men and women aged eighteen years and above, and men represent the highest sales....
Introduction Human resource management has been a concern for many enterprises globally since it helps the leadership within the organization determine the importance of having an identifiable number of employees. Businesses determine the need for having a specific number of employees by identifying every worker’s contribution to the final business...
With humanity’s overall progress, the job types and requirements change accordingly. Compared to previous centuries, offered jobs become less manual and monotonous and require utterly different, sometimes even creative approaches. People move at the forefront of organizational performance, productivity, and general success, becoming an organization’s essential resource and capital. This...
Introduction Organizations have distinct cultures that evolve based on combinations of multiple factors. Starbucks is a company with a unique system of processes that have formed in response to several issues. After being founded in 1971, the corporation went public in 1992 as it completed its initial public offering (IPO)...
Good leadership is a crucial skill that is always needed to make a difference. It has the capability of increasing an organization’s profitability well as positively impacting the lives of numerous individuals. Therefore, learning more about leadership makes a difference in individuals’ lives and helps them to impact other people’s...
The method compares the cost of the total expected benefits from the project with the total costs of its implementation. The analysis has two goals: 1) at the project justification stage, determine whether the benefits from the project exceed the costs and, if they exceed, by how much; 2) create...
Introduction Effective leadership includes achieving the organization’s goal and setting its tone and culture, planning and implementing strategies, acquiring resources, and recognizing and resolving conflicts (Fatien & Nizet, 2019). Leaders build employees’ strengths, talents and nature dedicated teams for a mutual benefit. Companies and other institutions all around the world...
Nowadays, with the tempo of life constantly increasing, many people tend to feel frustration and disappointment at a workplace if the goals they envisaged cannot be fulfilled in a short time. People increasingly feel as if they are owned something and the inability to get this breeds envy and resentment...
Businesses are a cornerstone of localized communities in a challenging socio-economic situation. The restaurant business promotes regional employment development, benefits local farmers as their agricultural products are purchased, and retains customer money in the neighborhood. This is a business plan for a restaurant preparing and serving meals and beverages to...
As a commodity of the contemporary era, the fashion industry is the third largest global enterprise after automobiles and technology (Pelikánová, 2021). Fashion is dedicated to the trade of manufacturing and making sales of clothes, and it incorporates manufacturing, design, distribution, retailing, marketing, and promotion. Further, the fashion industry encompasses...
Introduction Over the last decades, the issue of ethical business performance has been widely discussed among individuals highlighting the importance of including moral actions, respect, and trust in everyday life of corporations. Whilst some firms keep performing in an aggressive manner, being focused on goal achievement, other companies develop their...
Product Description The product is a face mask that encloses the nose and mouth. The respiratory gear is a half-mask as it will provide cover from high up the nose to below the chin (Matuschek et al. 183). The product has a filtering facepiece that shields the customer and the...
Caterpillar Inc.’s Short Term and Long-Term Goals Caterpillar Incorporation Group acts like any other blooming firm and adopts short and long-term objectives to steer its advancement. Caterpillar’s long-term objective is economic prosperity, which will enable the firm to put more money into new goods and services while maintaining its worldwide...
In general, conversion funnels generate sales and help a company understand, visualize, and capture a customer’s journey from attention to taking the desired action, including conversion. For Ferrari, social media networks, such as Facebook, Instagram, Twitter, and YouTube, are used as a part of the company’s conversion funnel strategy to...
Executive Summary The proposed business is named YA.SI.GA.MO.MA.GE, a name that shows the strong bonds between family members. Following the passion for decoration, the company will be established to offer interior decoration services. Although the sole proprietor has the knowledge and motivation required to start off, they need capital, which...
Companies whose reputations are questionable due to unethical practices marred the American business environment. Wells Fargo is one of the American giant banking companies which has suffered the wrath of unethical business practices. Wells Fargo operates by selling services to clients, and it offers to check accounts, saving accounts, mortgages,...
Lockheed Martin is an American aerospace company employing over a hundred thousand employees. As a part of the company’s ethics and diversity program, a document was published called Setting the Standard detailing Lockheed Martin’s code of ethics and business conduct (Setting the standard, 2020). However, some argue that a company...
Introduction An organization’s strategic analysis is vital in marketing strategy planning and optimization. Strategic planning may help a company connect and realize its marketing goals with the broader vision. The case study involves a drug company, Pfizer, which aims to improve its revenue growth aligned with the company’s vision and...
Nike corporation has become the absolute leader in sporting goods since the brand’s creation. However, the number of Nike products’ users is limited by the number of citizens living on Earth, their demand, and their budget. Due to these factors, the company has both positive and negative prospects for 2022....
Detroit Fire Department is claimed to be one of the most passionate department about helping the community with the highest safety level possible. Workers from this department often teach and train firefighters that came from other states, such as China or the European countries. Detroit department applies modern technology in...
Introduction The invention process is a complicated and time-consuming phenomenon. J. Tidd and J. Bessant (2009) propose this theory concerning the concept of innovation. It starts with an image that might be considered a vision by others. And then, can the tiresome method of continuous checking and error occur as...
Among the many strategies for digital marketing, search engine optimization (SEO) appears to be consistently superior to others. First of all, it is not as costly as most other methods (Khorev, 2020). Secondly, it is not as intrusive as e-mail marketing and not as irritating as ads, especially pop-up ones...
Introduction Pfizer, Inc. is an American pharmaceutical company that specializes in the research, advancement, production, and promotion of prescription medicines for people and animals. Pfizer is among the largest global biomedical and pharmaceutical corporations. The firm’s headquarters is located York City, New York, USA (Pfizer, 2019). Charles Pfizer, a German...
Introduction OneEarth will operate as a sole proprietorship offering landscaping services to suburban communities in Oregon. The sales strategy will entail initial personal selling to create brand awareness and elicit referrals. Later, media advertisements will be used to market the business beyond Oregon. OneEarth will achieve a strong competitive position...
Martha Stewart Living Omnimedia offers consumers a variety of products and services in publishing, Internet, broadcasting media platforms, and merchandising product lines. With a global multimedia reach of around 100 million a month, MSLO still does not have a significant online presence. The company’s main focus continues to be selling...
By definition, teamwork refers to a group’s collaborative effort to attain a specific objective or accomplish a task in the most efficient and effective manner. In the current world, teamwork plays an important role, especially in heightening efficiency and quality, determining firm governance and strategy, launching and designing products, and...
Motion Sensors Market Motion sensors have become an inseparable part of modern technical devices. Such sensors are used widely in smartphones, smart wearables, virtual reality devices, and even autonomous vehicles. Therefore the market is significantly technology-dependent and higher perspective. Smart devices and electric cars may represent the present and the...
Overview of an Article Written by Valentinov and Pérez-Valls in 2021, A conception of moral wayfinding for business managers is an article that explores current business ethics in management and the possibility of enhancing organizational learning and guidance. The researchers define the primary moral obligation of managers as running “corporations...
The United States is pursuing an active government policy to regulate and stimulate entrepreneurship. In 2003, a new presidential program to support small businesses was adopted, designed to give additional impetus to developing this vital segment of the civil and military economy (America’s Small Business Development Center, 2020). Many small...
Consumer behavior, as well as factors influencing purchasing decisions, is what the marketing strategy of most companies is based on. The purchasing decision-making process includes several stages: problem recognition, information search, alternative evaluation, actual purchase decision, and post-purchase behavior (Qazzafi, 2019). The first stage, problem recognition, begins with the buyer’s...
Project cost and funding mix According to the S.C. Roşia Montană Gold Corporation S.A (n.d.), the principal company shareholders are the state-owned mining company Compania Naţională a Cuprului, Aurului şi Fierului “MINVEST” S.A. Deva (former Regia Autonomă a Cuprului Deva, until 1998), with 19.31%, Gabriel Resources Ltd. based in Canada,...
Project cost and funding mix Egyptian Refining Company (ERC) is the largest infrastructure megaproject both in Egypt and Africa as a whole in the form of a public-private partnership. According to the Egyptian Refining Company (n.d.), this modern refinery is worth $4.3 billion. At the same time, equity capital is...
Strengths will help attract Kraft Singles to its target audience: millennials and millennial moms. The strengths of Kraft Singles include financial investments and statements. Kraft Singles is a very wealthy company with many years of experience. They have had plenty of time to accumulate capital, and now it is easier...
Introduction Due to the current issue of climate change, many organizations tend to come up with solutions intended to remove uncertainty and recognize the need to attain stability and focus on economic and environmental benefits. Unilever’s history shows that the company was interested in sustainable well-being from its founding date,...
Sourcing strategies in procurement involve connecting data collection, market research, spending Analysis, contracting, and negotiation. Even though the sourcing strategy’s main aim is to leverage a single, integrated system that enhances profitability, it is customized to meet the need of consumers. There are various current and upcoming trends in e-procurement...
I strictly adhere to the opinion that the SWOT analysis system can be applied in all areas. The media and automotive manufacturing will be no exception. According to Gurl (2017), SWOT is a tool used for strategic planning and strategic management in organizations, which consists of its own subsystems of...
Introduction Evolving globalization trends have significantly contributed to major changes in the fields of business and economics. The effect of recent technological advances is evident as well, with banks becoming more dependent on online systems. As a result of accidents and faults in the mentioned systems, unplanned events eventually cause...
Executive Summary This report outlines the marketing mix strategy for an online-based food delivery service in Nigeria. Similar products have gained extreme popularity in developed countries, and this tendency was further supported by the COVID-19 restrictions. Under these circumstances, the public has grown to acknowledge the unquestionable benefits and convenience...
Introduction Wells Fargo is one of the banking institutions in the U.S that faces significant ethical issues due to its distinctive practices. Over the decades, the company faced various lawsuits and scandals concerning customer relationships and breaches of their trust. A violation of clients’ rights in producers’ and consumers’ settings...
The continuous flow process type model is the most commonly used model to measure the capacity of firms in diamond value chain stages. The model allows for examining how much service a firm can produce given its resources and the demand. This information is important for assessing a firm’s potential...
Google is a high-power tech company that has excelled in the industry for decades. It is located in Silicon Valley, California and was founded by Larry Page and Sergey Brin in 1996. It is infamously known for its search engine service that almost anyone who has internet has been using...
Based on the video, HealthSouth conducted a series of actions that unfortunately altered the book’s integrity. Firstly, HealthSouth intentionally falsified revenues and assets. As shown in the video, it was clear that fraud was manifested in the representation of the assets (Stanford Graduate School of Business, 2011). For instance, the...
Background Ethical dilemmas constantly occur in organizations and workplaces regardless of the industry and the size of an organization. They may differ significantly in terms of values, which are in conflict, or parties, which are at stake. Therefore, it may be essential to introduce a comprehensive approach to the decision-making...
Introduction A supply chain is a complete system that involves producing and delivering goods and services, starting from the initial stages of getting the raw materials from their sources to the final phases of providing the goods and services to the consumers. Factually, the supply chain encompasses all the aspects...
Introduction A data-driven integrated communication strategy for CrossHelmet’s Kickstarter campaign would increase brand awareness, generate more sales, and differentiate the company from competitor smart helmets. In this paper, a yearlong promotional drive is developed for CrossHelmet based on the analysis of the product, characteristics of the most likely customers, and...
Introduction Servant leadership is a vital concept that every person aspiring to be a captain should strive to practice for their followers. This notion is profoundly portrayed in case 8.2: St. John the Compassionate Mission. The concept depicts how organizational culture and managerial tactics can be used to develop and...
Targeted advertising is based on many techniques and means, and it would be wrong to say that all of them are acceptable by definition. The pursuit of profit pushes manufacturers to target uninformed customers. Such a marketing strategy is unethical and cannot be justified by any goals and circumstances. Targeted...
To understand how the organization works and how stable it is, one should consider its assessment using the concept of business continuity (BC). It includes evaluating how the business is resistant to various tensions and challenges, which are inevitable in all stages of business operation. The continuity plan shows how...
Introduction Ethical standards in the field of accountancy are an essential factor due to the focus on uniformity and justice in the marketplace. Over the decades, different countries implemented various principles within the financial sector to enhance the optimal monitoring of the performance within the business environment. However, the expertise...
Zara’s capabilities to increase digital sales include robust supply chains, effective online store design, and brand reputation, but accessing emerging markets can become a challenge. There are several capabilities that can help Zara achieve 25% of revenue from its digital channel. These are mainly physical – i.e., relater to the...
Introduction Supply chains consist of all the activities aimed toward delivering a service or a good to the customer. It is a complex process since it involves many different activities, from delivering the raw materials to the manufacturer to making sure the buyer receives the finished product. Since so many...
Introduction The bike rack market is proliferating as bicycles have always been one of the most common convenient means of transportation or used for leisure purposes. The major players in the industry hold up to 75% of the total share in the market. They include ACPS Automotive GmbH, Allen Sports...
Introduction Since the beginning of the 20th century, the phenomenon of cultural transference has become extremely relevant in the context of multinational enterprises’ development. According to recent research, the paradigm of business is now engaged in activities aimed at finding a balance between the globalization trend and unification of products...
Introduction This paper provides a comparison between strategical analysis results, MOP practices, and organizational structures implemented within the companies TESLA and Ritz Carlton. It observes the way the differences between industry requirements for a civil engineering production-based firm and a service sector firm affect the KPI interpretations within the businesses....
Abstract LVMH Group is one of the largest corporations globally, specializing in the production and distribution of fashion and leather goods, wine and spirits, beauty products, and jewelery. The corporation makes billions in profits annually, making its Chief Executive Officer (CEO) one of the wealthiest men alive. The following paper...
EBay’s original business model vs. its current business model In fact, eBay initially began running its business model based on the pure auction principle. At that time, bringing such a process to the internet was an absolute novelty with its benefits and drawbacks. On the one hand, people have lost...
Organizational communication is devoted to managing the communication within the organization. Any structure in which communication should be regulated has the chief elements accumulating power. According to the theory, power is an inevitable element of organizational communication (Nicotera, 2020). Controlling the organizational culture, power adjusts the contact in the required...
Background I selected GRI reporting framework because, besides providing services, tools, and training, the framework also provides materiality assessment services. For example, companies may disclose their climate change effects to investors and customers using the GRI Standards. It is therefore a good concept to learn since it is useful in...
In the present day, staff shortage may be regarded as a real issue experienced by a substantial number of companies. It goes without saying that this problem has a highly negative impact on the organization’s performance and development in the future and should be solved in a time-sensitive manner. Thus,...
Depending on the point of focus, the market strategies set and practiced within the large-scale food retailer firms might be categorized as outside-in and inside-out. Each of the categories maintains a set of its own benefits as well as disadvantages, which come from the management team prioritizing certain tools over...
