Starbucks Coffee Employees Training: New Equipment Usage

Introduction and Background The concept of employee training has become a common subject for researchers and practitioners over the years. The primary principle behind training is providing a workforce with flexibility and freedom in making decisions related to work based on knowledge and skills. This is an anti-thesis of traditional...

L’Oreal: Building a Global Cosmetic Brand

Analyze international markets and assess the risk elements, including political, economic, and socio-cultural factors Nowadays, L’Oreal is considered one of the world’s most commercially successful cosmetic brands. The validity of this statement can be well illustrated, in regards to the fact that, as of 2002 alone, the company declared a...

Effective Business Strategy & Management Insights

What Is Strategy? Strategy according to this article is a way of planning on how a business venture will realize its projected growth in terms of profits. This according to the article includes maximizing service delivery to the customers at the minimum costs possible, reducing both production and operational costs...

Senior Management Teams’ Structure and Purpose

The senior management teams are composed of the executive members of an organization having the top-most rank in the organization. They have the role of leadership and management within the organization. The role of management is achieved when the team plans, organizes, directs, controls, and staffs all the resources of...

Metrics and Performance Measurement in Operations Management

Introduction Metrics is indeed a powerful management tool in aligning company strategies and objectives and ensuring people are working towards a common direction. Going beyond metrics practice in trying to improve processes and products, managers should strive to fulfill predictable requirements in designing and managing metrics to ensure they are...

Williams-Sonoma Inc.’s Online Strategies and Future

If Williams-Sonoma continues with its present strategies and objectives, where will it be in 5 years? With the strengthened supply chain operations that resulted from sourcing east coast functions of FY2007, Williams-Sonoma has the potential of emerging a leading company amongst its competitors in the next five years. This is...

The Profit Trend of Clarkson PLC: Steady Growth and Success

Selected Company Horace Anderton Clarkson formed Clarkson PLC (Clarksons) as a shipping service provider in 1852. The headquarters of the company is located in St Katharine Docks, London, and Andi Case is the present Chief Executive Officer. The main activity of the company is to act as a negotiator between...

The AtekPC Project Management Office

What is the purpose and mission of a PMO? The PMO mission of AtekPC had been growing slowly since 2006, when it began. A year later, in spring, the purpose was still not clearly visible. This is because the documents highlighting these functions did not exist. The initial function was...

Emirates Nuclear Energy Corporation’s Communication

Introduction The present communication plan is intended for use by the Emirates Nuclear Energy Corporation. In view of the proposed nuclear power plant to be constructed in the Western Region of the Emirate of Abu Dhabi, a comprehensive analysis of the context, stakeholders and communication strategies available has been undertaken....

Supply Chain, Marketing Channels, and Logistics: Key Similarities and Differences

Similarities and differences among the concepts of the supply chain, marketing channels, and logistics Similarities: The three concepts are similar in the sense that they involve the movement of goods, information, or services from the point of production to the end consumer. The eventual result of the three concepts is...

Mission, Vision, and SMART Goals for New Business

Mission and vision statement for the new business The mission statement will be to represent and make student opinions and preferences known to local merchants and national chains while at the same time seek to gain funding from any market research firm within the area. The vision statement will be...

Reducing Employee Absenteeism at USA Motors Company

Why the absenteeism plan will succeed Jack Parks, a benefits and services manager in the auto electronics division of USA Motors, proposed a plan on reducing the number of absenteeism in the company. This plan has a greater chance of succeeding because of the following reasons. The initial plan was...

Warren Buffet’s and Al Gore’s Leadership Styles

A literature review of key theories of the nature and exercise of leadership in organizations Introduction Leadership related studies have for a long time attracted the attention of both academic researchers and practitioners such as organizational managers. There have been many definitions as to what exactly is meant by leadership....

Finding the Best Management Style: Logic vs. Hypothetical

The issue of what constitutes the best management style is extremely relevant. Organizations want to outperform their competitors and choose management styles that fit their organizational and market realities. It would be fair to say that there is no best management style. Only managers who are flexible in their decisions...

Marketing Management Aspects and Questions

Define what is meant by “brand equity” and discuss what a company can do to maintain brand equity Coherent society is characterized by great rivalry. To be successful a company or a person should be able to compete with the rest of the world. Especially topical this question is for...

Market Potential Indicator for Laptop Company

MPI Factors Seeing that the Market Potential Indicator (MPI) must provide a precise analysis of the opportunities that a certain market has for an average company, the need to incorporate not only basic economic factors but also the ones concerning the population of the market in question, the commercial infrastructure,...

Disney Company’s International Pricing and Branding

Describe how Disney conducts market research and how it helps them with new product launches or expansion into new countries Disney considers innovation as one of the most important factors in its marketing processes. Consequently, the firm undertakes market research periodically to understand the prevailing market challenges and opportunities. Additionally,...

The Recruitment Process for the Early Childhood Centre

Executive Summary The quest is on for the replacement of Mrs. McBaine*, Twinkletoes Early Childhood Centre’s* Director for the past 14 years. She has manifested her intention to migrate to another country, thus, leaving her post vacant. This paper analyzes her Director position and presents a recruitment process adapted from...

Wendy’s Fast Food Franchise in the Chinese Market

Expanding into new markets is a crucial step for fast food companies that are willing to remain relevant. The specified solution allows organizations to attract the attention of new audiences and increase brand name recognition. Therefore, for the firms such as Wendy’s entering the Chinese market is one of the...

Hewlett-Packard and Disney’s Strategic Alliance

Introduction The increasingly rapid pace of globalization and the focus on disruptive innovations as the driving force behind expansion into the global market has made the competition levels in the latter incredibly high. To maintain a strong presence in the designated environment, companies need to seek new ways of enhancing...

Nucor Corporation’s Competitive Strategies

What are the primary competitive forces impacting U.S. steel producers in general and Nucor in particular? Using Porter’s Five Forces Analysis will reveal that U.S. steel producers had to contend with all of the five competitive forces in this framework and as a result, there is a real threat that...

SPAR International Company: Marketing Plan

Executive Summary The suggested paper is a marketing plan designed for SPAR International, Oman. There is the current situational analysis of the company and the conditions under which it functions. This section includes SWOT and PESTEL analysis to improve the understanding of all factors that might impact SPAR and its...

Toyota Company’s Management and International Relations

Provided that I had to represent a multinational corporation such as Toyota in negations over building a factory in a foreign country, I would ask the host government for several concessions. First of all, I would ask for tax concessions that should be offered to Toyota for at least two...

China’s Economic Growth: New Management Approaches & Innovations

In the recent years, China has demonstrated significant economic growth. This achievement is especially impressive considering the country’s current managerial landscape, characterized by a prevalence of state-owned enterprises, strict control by the government, and a number of cultural and social factors that preclude the emergence of management systems compatible with...

Tim Brown’s “Design Thinking” in Strategic Management

Citation Brown, T. (2008). Design Thinking, Harvard Business Review, Reprint R0806E, 2008. Thesis Statement Design thinking is the ability of designers to match their methods and creativity with technologically viable ideas that can be converted into great value for the customer where these ideas can be turned into a great...

Project Manager’s Leadership Qualities for Success

Introduction Management refers to the process of arranging, establishing, leading and regulating the business resources including efforts of the organizational members to achieve the ultimate goals in an organization. In the analysis of system development, management skills are required to meet the goals and objectives of an organization. Some of...

External Factors Affecting Pepsi in the Middle East

Introduction Pepsi is among the top food and beverage companies in the world. With its headquarters in New York, the company is heavily involved in the manufacturing and selling of different brands of beverages and foods. While expansion into foreign markets has presented the company with a wider customer base,...

Carlos Ghosn’s Leadership at Nissan Motor Co.

Diagnosis and Rescue Immediately Carlos Ghosn was hired at Nissan, he embarked on a journey to understand some of the things that were hindering the country from realizing its goals. In addition, he identified things that would hinder him from achieving his goals at the company and immediately established ways...

Patient Involvement in Continuous Quality Improvement on Three Levels

Quality Improvement Discussion As explained by Sollecito and Johnson (2013), there are three major methods of patient involvement in CQI – micro-, meso-, and macro-levels. At a micro-level, patients are involved in CQI using self-management approaches. They are empowered to take on a new role where they act as agents...

Keurig Company’s Marketing Solutions and Strategies

Marketing Communications The advertising and promotion strategies of Keurig rely on integrating marketing communications between the company and potential customers. The company has long abandoned the traditional channels of advertising and communication, such as radio, TV, and paperback advertisements, instead preferring to connect with its potential audience using the Internet...

Best Practices in Business and HRM

Introduction Human resource management has gone a long way from being an obscure and novel approach to a legitimate and widely recognized concept among all modern business practices. Academic efforts dedicated to studying and expanding the field of HRM have broadened the views on the subject and significantly improved the...

Managing Demand: Strategies from Samsung & McDonald’s Success

Despite the efforts of some business analysts, many companies continue to have heterogeneous demand for their services. On the other hand, the constant maintenance of capacities and personnel that are sufficient to handle peak demand would require companies to incur prohibitively high costs. For the more even and manageable intensity...

Resolving Team Leadership Conflicts with Ethical Strategies

Problem Identification This case study focuses on a brand new employee who is being trained to be a coordinator of the group by a person currently holding the position. The latter’s performance proved to be ineffective due to his negative attitude and inability to properly communicate with employees. He defames...

Why an Automatic Car Is Ideal for Knee Injury Recovery

Introduction The case presented here in is lieu of the knee injury caused to this individual. He has broken his left knee and has to rent a convenient car for himself. His first three weeks of recovery will be critical in terms of mobility therefore only an automatic transmission car...

The Soup Spoon Company’s Marketing Management

The company presented in the case study is The Soup Spoon, which has 21 outlets in Singapore. Although its menu mostly consists of soups, the customers can also purchase salads, sandwiches, and wraps. The company’s ambitions are strong, and the founders of the company aim to become “the Starbucks of...

Managing Organisational Change: Strategies and Case Studies

Introduction The concept of leading and managing people is among the most debated subjects in organisations. It is imperative to study this topic as a unit because it helps leaders and managers to appreciate workers as crucial assets that determine the extent of productivity or the global standing of their...

Performance-Related Pay: Impact on Motivation and Productivity

Introduction The Performance Related Pay (PRP) method is widely applied in modern business as companies try to increase the employees’ motivation and thus, the general productivity as well. The interconnection between this payment system and productivity has been widely studied by the management community. In the meantime, there is currently...

Business Ethics in Global Approach

Overview Globalization has a great impact on how organizations do business. Removal of political, geographical, and economic barriers has allowed the organization to not only do business but also invest in foreign countries. However, issues may arise in the process of doing business that can have high implications for an...

Employee Monitoring, Its Legal and Ethical Issues

Introduction The increased development and use of technology in the workplace has led to the widespread practice of employee monitoring. Through the use of information technology, employers can monitor the activities of the employee that is utilizing company-owned online accounts, software, and electronic devices. In the growing concern for digital...

OAPIL’s Quality Assurance: A Leader in Aluminum Processing

Organizational Background The Oman Aluminum Processing Industries LLC (OAPIL) is currently the market leader in manufacturing aluminum conductors and rod in Oman. Founded in the year 2008, the company has experienced steadfast growth as a major player in Oman’s industrialization. Despite having been in the market for less than ten...

Granite City Food & Brewery Company’s Value Chain

Introduction to Value Chain Analysis Founded in the year 1999, the Granite City Food & Brewery has grown into a fully-fledged company t6hat has more than 34 restaurants spread across 14 states across the US. The company was launched as a medium business in the region of St. Cloud and...

Customer Perception towards Effectiveness of Advertisements

Executive Summary The purpose of the critical analysis was to identify a broader significance of marketing practices researched in the article “Customer Perception Towards Effectiveness of Floor Advertisements in Organized Retail,” by Shrivastava, Saini, and Pinto (2014). To achieve this goal, the evaluation commenced with a detailed description of various...

Canada’s Dairy Supply Management: Analysis & Challenges

Abstract This paper will analyze Canada’s supply management in the dairy sector. In the introduction section, it provides a brief overview of the dairy farming sector in Canada and its impact on the market. It also presents an introduction to supply management in dairy farming. Under the background of the...

Customer Service Training for New Employees

Abstract Customer service is a critical aspect of achieving success in any organization. It includes all interactions between an organization’s employees and its customers. In order to improve customer service, it is necessary for an organization to train its employees. A customer service training program improves the knowledge and skills...

Whirlpool Company’s Strategic Sourcing

How can we weigh the performance criteria in Exhibit 2? Exhibit 2 shows the various performance criteria that can be used to evaluate the potential supplier’s performance. It also provides factors that constitute the mark for each criterion. For instance, potential supplier’s quality should be determined by a range of...

Al Ghandi Auto Group: Electric Car Marketing Plan

Executive Summary Al Ghandi Auto Group holds a leading position in the UAE automotive market. In existence for more than 50 years, the company has established itself as a reliable brand that provides the highest-quality service, the best customer care, and the best overall value for money spent. The company’s...

Alphabet and Google Companies’ Strategic Directions

External Environment Opportunities and Threats The creation of the Alphabet has presented a variety of new opportunities. For Google, the launch of a new parent firm gave an opportunity to concentrate on working as a highly successful and leading searching engine and allowed it to focus on developing digital ads...

Ethical Analysis of Mattel Inc.’s Business Practices and Virtue Ethics

Introduction Virtue ethics are central to the success of any organization. This paper applies three virtue ethics (justice, fairness and honesty) to the case of Mattel Inc. The paper starts by defining the three virtues and proceeds by applying the virtues to the organizational crisis in the company. Lastly, the...

German Business Culture and Ethical Norms

Germany is one of the largest economies in Europe and the fifth-largest economy in the world; some of its largest cities (e.g., Berlin, Hamburg, Frankfurt-am-Main) are significant business hubs that rely on the operations and activities conducted by thousands of large and small organizations (Nedelko 5). To ensure that business...

Rogers Communication Company in the Indian Market

Executive Summary Rogers Communication is one of the leading Canadian telecommunication firms. It is proposed that it should consider expanding its operations to the Indian market because of the size and increasing purchasing power of the population. The country analysis shows that India’s population, socio-cultural and political environment and good...

Innovative Leadership Reflection

An Example of a Good Leader Moving a company forward and ensuring its strong position in a target market, is a challenging task due to the necessity to motivate employees and foster loyalty to the firm among them. Apart from providing directions and building plans for the future development of...

Financial Operation Exposure Management Principles

Operating exposure is the effect on the value of a firm arising from a change in exchange rates. These changes in exchange rates affect a firm’s cash flows of operation in the future (Connolly, 2006). When the exchange rates fluctuate, the relative prices that a firm also faces experience change....

Problem-Solving Techniques for Effective Human Resource Management

How would a manager use systematic thinking and intuitive thinking in problem-solving? In the process of problem-solving, managers may resort to two types of thinking: systematic and intuitive. Both of these approaches have their advantages and disadvantages that may have a profound impact on the success of the decisions made...

Purchase or Lease Decision: Concrete Mixer Acquisition

Executive Summary Purchasing and buying equipment for a business is part of the primary capital budget expenditure, which affects the net profits. When deciding on whether to purchase or hire equipment, it is imperative to review the cash flows of each alternative to make a prudent option with optimal investment...

Chick-fil-A Inc.’s Entry into Qatari Food Industry

Executive Summary The report presents three elements of PESTEL for Chick-fil-A to use in its decision to expand to Qatar. These include political, economic, and legal. The country is politically stable for investment. Economically, the impacts of low global oil prices have led to a decline in economic growth. Finally,...

AirAsia: The World’s Lowest Cost Airline

Introduction Due to the geographic specificity of Southeast Asia, where traveling from one destination to another by land is either very difficult or simply impossible, air transportation has seen rapid development over the last couple of decades (Jeddi et al. 2014). As a result, at present, the Asian air transportation...

Weyco Inc.’s Smoking Ban in Deontological Ethics

Introduction The paper aims to analyze the case study of the smoking ban used in Weyco Inc. from a deontological (non-consequentialist) perspective. Deontological ethics are based on the assumption that an individual’s actions are defined not by the consequences of a deed but their moral obligations or duty. Moreover, deontology...

Case Study of Kitchener Rangers Hockey Club: Management and Performance Insights

First, the authors provide background information about the ice-hockey industry in Canada, its overwhelming popularity, and national character. The given sphere provides about $11 billion annually (Schnarr, Krizmanich, & Lee, 2016) and attracts the attention of different agents who want to obtain significant revenues. Therefore, the case revolves around the...

The Role of Employee Attitudes and Job Satisfaction

Introduction Organisational behaviour (OB) is more than just a totality of individual employee job performances. It comprises the aspects of corporate culture, such as shared values; personal and organisational discipline; both task-specific and non-task specific practices; relationships among employees of all levels, etc. (Li, 2015; Mawoli and Babandako, 2011). The...

Thorntons Company’s Corporate Social Initiatives

Introduction Corporate Social Responsibility (CSR) refers to the initiatives sponsored by a firm to promote the wellbeing of the community in which it does its business. In the recent past, the concept of CSR has gained root where each corporation is seeking to gain customers’ loyalty by giving back to...

JP Morgan Chase & Co.’s Unethical Behavior

Introduction JP Morgan Chase & Company is the largest bank in the United States that offers banking and other financial services. It has a market capitalization of approximately $2.145 trillion. It was founded in 2000 after the merger of two financial institutions namely J.P. Morgan & Co. and Chase Manhattan...

Netflix Inc.’s Strategic Communication Plan

Situation Analysis Netflix, Inc. initially started as the world’s leading DVD rent-by-mail company with more than one million subscribers. However, the company is currently best known for its online media-streaming services as the television industry has changed dramatically since the initial launch of the company. Despite the fact that more...

Papa John’s Pizza: Quality Products and Customer Service

Papa John’s Pizza is one of the few companies that provide their clients with high-quality products and eminent customer service at the same time. The incomes of the company per restaurant are averaging almost $1 million. Papa John’s Pizza was able to conquer the market due to several strengths inherent...

International Expansion: Decision-Making Strategies for Successful Global Business

Expansion for a U.S. firm is an excellent opportunity to increase the brand’s strength as well as develop its potential for increasing profitability. However, there are a plethora of factors that could undermine the success of an American firm abroad if it does not take into account certain crucial aspects...

Moral Aspects of Whistleblowing in Business Ethics

Whistleblowing could be defined as an act by an employee of making public immoral or illegal behavior of an organization (Duska, 2011). In light of numerous ethical scandals involving companies such as WorldCom and Enron, whistleblowing became a central element of an ethical structure of business organizations and a hotly...

MAC Cosmetics Company’s Customer Service

Introduction Any services marketing strategy aims at delivering processes and experiences to customers. It is expected that a company has to focus on its customers and identifies their potential needs to provide them with the required portion of the support, understanding, and services. Services marketing is the field within the...

Personal Financial Management and Financial Literacy

Personal financial management is a useful method of controlling income and expenditures as well as planning future savings. By understanding the basic principles and minor aspects of money management such as the compound interest method, people can avoid bankruptcy and enhance their chances for the side income. Since I did...

Healthcare Management Roles & Functions for Effective Leadership

In the increasingly complex healthcare settings, more people recognize the role of management in achieving organizational goals (Buckbinder and Shanks 25). Managers in healthcare organizations provide effective organizational leadership and help coordinate the actions of healthcare personnel to deliver high-quality care. Such leadership is based on the knowledge of the...

Abu Dhabi National Oil Company’s Management Challenges

Abstract Abu Dhabi National Oil Company (ADNOC) has gained the reputation of one of the most successful companies in the UAE. The firm has been operating in the realm of the oil and gas industry, which is currently one of the most profitable industries in the global economic realm. ADNOC...

Application of Leadership Theory

Effective leadership is essential for a successful organization. However, it is not a simple role to fulfill, and it can involve a lot of different situations, goals, and interactions. This is why there exist many leadership theories that can be applied in various situations. This paper will provide a case...

Robert Kiyosaki’s Leadership Style

Introduction The concept of leadership can be broadly defined as the intrinsic ability to internalise a setting with the intention of empowering a group or team to proactively and creatively contribute towards problem solving. The treatise adopts a reflective research in exploring the components of leadership such as transformational leadership...

Long-Term Philosophy: Toyota’s Key to Sustainable Success

Leadership provides a means for organizations to pursue their goals. The vision determines where the team wants to be in the long-term. The Toyota lean principles are important in the day to day running of organizational activities. The fourteen principles guided the success of Toyota’s change of strategy. The Toyota...

Management Accountants as Strategic Partners

Introduction Large companies and corporations in different countries can be extremely dissimilar in terms of preferred practices and accepted values. Nevertheless, when it comes to the key similarities between them, it needs to be said that the work of every corporate management team is aimed at leading a company to...

Cross-Cultural Management: Effective Strategies for Dutch-Lebanese Business

Introduction The chief aim of this paper is to present a cross-cultural briefing report on behalf of Clever Clogs International to its new female Muslim manager in her mid-thirties who Clever Clogs International intends to transfer from Lebanon to Amsterdam, Netherlands. The report will focus on the current state of...

General Motors Company: Strategic Implementation

Introduction The following essay is concerned with the strategic implementation aspect of organization. The essay examines the strategic implementation of the General Motors Company where I work. The essay determines as to whether it is true that the implementation is the most difficult aspect of strategic management. The main objective...

Training and Development Programs’ Pros and Cons

Training and development is the sphere that is focused on organizational activity, particularly on the improvement of the performance of groups and individuals in an organization. It is also sometimes referred to as human resources development (HRD) (Sung & Choi, 2014). Basically, training programs developed by HR departments concern themselves...

Wal-Mart Stores: Internal Business Process Perspective

Internal business process perspective Internal-business-process-perspective entails identification of various processes which are critical in a firm’s effort to attain the shareholder’s and customer’s objectives (Lessem, 1998, p.140). Through incorporation of internal-business-process-perspective, a firm’s management team is able to identify the core operational processes which require to be improved. The resultant...

Managerial Functions at the Workplace

Introduction As a rule, people consider management to be used to supervise the workers or all kinds of junior personnel. Management is mistakenly thought to be a prerogative of the senior positions in various organizations. Nevertheless, its techniques can be used for personal managing as well. At its fundamental level,...

The Role of Emotions in Integrated Marketing Communication

Introduction Marketing is a fundamental element that is incorporated as a means of communication between customers and an organisation. The objective of advertisement is to manipulate changes in the behavioural characteristics exhibited by clients. Vital promotion campaigns allow institutions to establish processes through efficient communication that is skewed towards attaining...

Southwest Airlines’ International Expansion

Abstract Southwest Airlines is one of the most successful airlines in the American market. Southwest Airlines has successfully differentiated its services from those of its competitors. The company strives to replicate its success in the local American market in the international market. Southwest Airlines’ highly motivated employees would give the...

Heathrow Airport’s Service Operations Management

Background Service quality refers to the perceptions that customers have on the expected quality of services provided. In most airports, service quality is a necessary tool as it enables the assessment of the level of satisfaction that customers have (Johnston 2005, p. 1304). Heathrow airport is the largest and busiest...

Amazon Company: Organization and Leadership

Since Organization and Leadership Review (OLR) has two goals – finding and preparing future leaders, and identifying the least effective employees and making them improve on their skills – it might present a good motivation for the workers. It devises a system of promotion based on assessing actual skills of...

Information Technology Oversight and Governance

Highlight the role that the board of directors should play in bringing oversight to IT at IVK. What’s important about the board’s role? Although IT became paramount to the business sphere, it remains the responsibility of IT departments. Nolan and McFarlan state that the majority of boards of directors remain...

Diversity in Organizations: Intergroup Contact Theory

Abstract Even though the racial and ethnic diversity is a typical feature of the modern working environments and a direct result of the developing globalization trends, there is an opinion that such diversity cannot lead to positive outcomes because of conflicting interracial relations. Organizations need to focus on managing the...

Apple’s Suppliers: Pegatron, Foxconn, Quanta, BYD

Apple’s Prioritized Suppliers According to Apple’s “Supplier Accountability Report,” the company’s suppliers employ more than 1.6 million people in 20 countries around the globe, which means that there is an increased responsibility for the corporation to prioritize and make sure that the key players are on the top level of...

Toyota’s vs. Coca-Cola’s Operations Management

Executive Summary The process of production is one of the most important practices in any organization. It should be managed in the most efficient way to assure the organization of production. Operations management is the process by which the production process is managed in an organization (Greasley 8). Some of...

Google Inc.’s Human Resource Management and Success

Introduction Google is an international company that deals with computing, adverts technologies, and internet exploration. Its main aim is to organize all the world facts and make this information useful and available to everyone. The company has advanced so much that it has changed the way we undertake our research...

Proactiv, Its Qualities and Advertisement Strategy

Introduction Justin Bieber fans must have been happy to the max when their beloved appeared at their doors with a cameraperson and a box of acne treatment medication. Whether there was some casting for the most pimple-faced Bieber fan or not, it was an all-round ad campaign launched by Proactiv...

Business Statistics and Sales Revenue Forecast

Introduction Forecasting future sales with certainty is impossible since the market conditions are unpredictable. The economy is always constantly changing. Despite the uncertainties, management of companies still need to prepare sales forecasts to enable them to prepare a budget for revenue and expenses. The preparation of such budgets is always...

General Motors Process Improvement: Lean Principles

GM process analysis with Womack and Jones lean thinking principles Lean philosophy is the approach to process improvement that sees the elimination of all types of waste as its primary objective. It can be whether the excess lead time, using the excess amount of inventory or number of workers for...

Starbucks Corporation’s Strategic Initiatives

Introduction Since its inception in 1987, Starbucks Company has grown to become one of the leading providers of coffee around the globe. Among the countries that the service provider operates, is the United States, Japan, and Australia. The company attributes its growth to the introduction of Howard Schultz, who speared...

Tata Motors in Global Ultra-Low-Cost Car Market

Introduction The modern car market could be considered a unique phenomenon that guarantees giant incomes for all actors who function in the given sphere. The fact is that the rise of technologies conditioned the increased convenience of vehicles. At the moment, they are more reliable, simple, and available to people....

Control Systems in Bureaucratic Organizations

Bureaucracy Bureaucracy is a system of administration based upon the hierarchy of authority that is designed to perform tasks through specific formal procedures or a routine manner. In this case, efficiency is enhanced as tasks are organized according to their complexity as well as in a formal line of control...

Financial and Management Accounting

Financial ratios Group one The first group contains the returns on capital employed. It is a fundamental ratio that is used to assess the financial health of an institution. Return on capital employed is obtained by dividing operating profit and capital employed. It is a suitable measure of the profitability...

Key Traits for Entrepreneurial Success: Risk, Change, and Personality

Introduction Entrepreneurs create businesses that offer products, processes, and services for hire and/or sale in a free market. Entrepreneurship involves the willingness to engage in developing, organizing, and managing business establishments in full recognition of the existing short-term and long-term risks with the objective of making profits. It involves overlooking...

Coca-Cola Company and Its Marketing Strategy

Introduction The Coca-Cola Company is the leading manufacturer of beverages, selling more than a billion units a day. Coca-Cola’s red and white logo is undoubtedly the most recognised trademark in the whole world. The company’s headquarters are located in Atlanta, and their beverages take on four spots on the top-5...

Trader Joe’s Stores’ Teamwork and Motivation

Introduction “Trader Joe’s has become a multi-billion dollar national chain partly through its ability to find cheap real estate, skip name brands, and smartly manage its supply chain” (Sheeran, Harris & Epton, 2014, p. 511). The employees of Trader Joe’s are very friendly. They are ready to go to all...

Kark Shop: Muscat’s Premier Flavored Tea Destination

Business and Industry Profile Kark Shop is a new tea shop in Muscat, Oman that is aimed at the provision of quality flavored tea to customers around Muscat and other parts of Oman. It is a Limited Liability Company managed by XYZ. XYZ is suitable as a manager of Kark...

Strategic Change Management: Developing Innovative Ideas for Success

Executive Summary This research has been conducted as analytical analysis of Pret a Manger, the company that is going to prove the importance of changes that could contradict the visions of the company, and British Airways, the company that introduces a powerful example of how an organisation should implement changes...

Southwest vs. United Airlines’ Corporate Culture

Introduction The organizational culture plays an integral part of any successful company as it is an important strategic factor mobilizing all the structural units of the company and each employee individually to achieve the established goals within the framework of the declared mission of the company. The organizational culture determines...

Employee Productivity and Working Environment

Employee productivity is an indicator that allows evaluating the effectiveness of staff performance. Employees of a company present one of the most significant resources and managers want their subordinates to successfully do the maximum amount of work for the minimum time. To calculate employee productivity, such indicator as workforce productivity...

Impact of Oil and Gas Industry in Canada: Economic and Environmental Perspectives

The Canadian oil and gas industry has attracted a lot of attention from policymakers, environmentalists and the wider public because of its positive and negative impacts on the economy (The Royal Society of Canada, 2010). Traditionally, this industry has been the biggest revenue generator for the government (Britton & Canadian...

Blue Ocean Walkman: Product Project

Introduction Business and innovation usually go hand in hand. Businesses across the world are constantly coming up with new products in order to increase their income base, make profits and, above all, satisfy their customers’ needs. However, not all innovations succeed in competitive markets. Consequently, marketing is very important for...

Management Functions: Internal and External Factors

Introduction Internal forces refer to all the situations affecting a business organization from within like innovation and diversity. These situations are usually under the control of the company. External forces on the other hand are the driving factors that are out of the company’s control like competition, political interferences and...

Organizational Strategy for Talent Development: Needs Assessment Focus

Abstract The paper at hand provides a brief overview of the process of selecting the organizational strategy for talent development. The proposed organizational strategy puts a priority in the needs assessment element as one of the key determinants of the strategy’s efficiency. The selection of the strategy has a multi-stage...

Fast-Food Industry’s Market Place and Environment

The fast food industry is experiencing the revenue of over $ 15 billion growth a year, and the future growth rate at an average of 2.7%. Other industries in this sector experience a total conversion of their total revenue of up to 4.6% while the fast food experiences 4.8% (McGowan,...

Kirloskar India Limited: Organizational Behaviour

Organizational behaviour refers to the study of how people interact within an organization. It is important to indicate that this study is applied with the aim to make business organizations more efficient. In this case, the chosen company is situated in India and is known as Kirloskar India Limited. This...

Recruitment and Social Media

Use of social media tools for recruitment by employers One of the most important activities that help organizations in creating a great workforce is the recruitment process. Employers in the contemporary world use various tools and strategies when recruiting individuals for their workforce (Broughton et al. 2013). One such strategy...

Situational and Adaptive Leadership in Organizations

Introduction Context-based leadership is a stance that clearly justifies the existence of the situational model of leadership. Under the model, leaders should use appropriate leadership approaches that meet the requirements of a given situation. Different contexts in an organization require a leader to exhibit different characters that can match with...

Globalization and the Social Interest of Workers

Abstract Globalization, a phenomenon characterized by the increased integration of nations through trade, politics, and culture, has emerged as an important feature of the modern world. This phenomenon has been hailed by economists as the most important driver for global economic prosperity. The paper sets out to demonstrate that globalization...

The Mount Rundle Hotel’s Customer Service Issues

Symptoms The confrontation between the customer and the hotel management, in the case of the Mount Rundle Hotel Banff, is a sign of service failure. Several symptoms show the existence of a customer service failure. The symptoms can broadly be classified into three. The first category is the lack of...

Old Navy’s Online Video Promotion Strategy for Young Adult Males

Marketing The concept of online video promotion has allowed companies and organizations to fulfill their marketing objectives. Until recent times, organizations have had to rely on the experiences of marketing and promotional agencies or attend their online marketing seminars to comprehend how to create, manage, and even execute simple online...

Airline Industry in the UAE: Role of Supply Chain

Introduction Background information Both domestic and international airline companies dominate the airline industry in the UAE. The industry plays an important role in the UAE’s economic growth. The sector generates over AED 32 billion, which represents 26% of the UAE’s Gross Domestic Product [GDP]. The industry creates approximately AED $13.5...

Exploring the Relationship Between Economic Rationality and Ethical Behavior

According to Le (2002), Milton Friedman reduced ethical characters to economic rationality through the development of the idea that the social responsibility of any corporate institution is to make profits (p. 157). Such a statement is a development of the idea that businesses promote the common good through the pursuit...

Narcissism in Leadership: Impact on Organizational Culture and Performance

When an individual is extremely and inordinately interested with oneself, it is referred to as narcissism. Narcissistic persons are also egocentric and self cantered in nature. Narcissism is associated with a high level of smugness. It does matter how much theory is offered about what is good management and leadership....

Inborn and Trained Manager’s Skills

Being a good manager is a factor that goes beyond formal training and it requires a great deal of talent. In the context of the global business environment, good managers are required to have apt leadership abilities. The relationship between a manager and an employees is one of the most...

Alibaba Group and Its External Stakeholders

Abstract The paper provides an analysis of Alibaba Group’s relationships with external stakeholders in terms of legal aspects and possible ethical issues. The discussion of the impact of stakeholder perspectives on diversity is also presented in the paper. The analysis demonstrates that Alibaba Group pays much attention to aligning the...

IDEO Company’s Approach to Workforce Diversity: Insights and Practices

In recent years, diversity is considered as an important aspect of any business organization. The incorporation of diversity in terms of ideas, culture, and other critical elements has been given relevant emphasis in the world of business. IDEO Company is a renowned company with roots in Palo Alto, California. Although...

Galaxy Chocolate Product Launch in Canada

Introduction This paper provides the launch of galaxy chocolate launch in Canada. The launch comprises of a number of section including market research, a review of segmentation, targeting and positioning strategies, as well as an examination of international market. All these sections provide crucial information needed for the purpose of...

The Role of Transportation in Value Chains: Analyzing Impact and Efficiency

How Does Transportation Add Value in a Supply Chain? The significance of the transportation processes in the supply chain management setting can hardly be overrated. Being an essential part of SCM (Wang, 2012), transportation affects the way, in which the products and services of a company are perceived by the...

The Intersection of Ethical Codes and Competitive Intelligence: Navigating Challenges

Principles to Establish Ethics Codes In their work, Nickels, McHugh, and McHugh (2013) proposed six steps to adopt the ethical norms and formulate codes in the organization. The two steps that are most significant to establish the effective ethics code and the ethics-based culture in the organization are the following...

Leadership Style and Motivation in Health Care

Introduction There are two major factors that influence an individual performance within any given setting and these are leadership in place and individual motivation (McCutcheon 2004). There are also theories that try to explain what motivates people to perform better and what contributes to their behavioral changes. Motivation refers to...

Delta Airline’s Change Program and Resistance

Introduction Change is a common feature in organizations. The capacity to handle such changes is the core competence of success in organizations (Weick & Quinn, 1999, p. 362). Over the last two decades, the main drivers of organizational changes have been technological advancements, stiff competition, and fluctuations in the global...

Keystone Pipeline: Analyzing Economic and Environmental Impacts Between U.S. and Canada

Overview of the project The Keystone pipeline project is a petroleum pipeline system linking the Canadian Crude oil to the U.S refineries, especially in the Gulf Coast. Canada is renowned for its massive crude oil reserves. The pipeline runs from Western Canada to the US Gulf Coast. Besides transporting artificial...

Alibaba Group’s Public Relations and Responsibility

Although the focus on marketing strategies and the development of effective public relations techniques is discussed as important for companies, modern consumers are inclined to pay more attention to the social activities of the organization (Nickels, McHugh, & McHugh, 2013). Therefore, companies usually try to address the highest expectations of...

Center Parcs Company: Customer Relationships Management

As it might be clear from the title, the main focus of Customer Relationships Management is customers and their relationships with the company, as well as the influence of those relationships on the company’s sales and revenue. CRM is based on three pillars: getting new customers, fixing the leaky bucket,...

DHL Company’s Strategic Information Systems

Introduction Organizations have numerous activities that run concurrently, and the synchronization of these activities is necessary to enhance their efficiency and effectiveness, organizational communication being one of the greatest pillars of success (Hussain 2008). Changes in the principles of efficient organizational communication have been drastic. Recent developments in addressing team...

Microsoft Company’s Competitive Strategy

A firm’s competitive strategy aims to enhance its ability to modify the rules of competition to its favor. According to Porter (1985), for a firm to remain competitive, it needs to influence the threat that new entrants pose, the threat presented by substitutes, the bargaining power of buyers, suppliers’ bargaining...

Walmart’s Unethical Employee Management Practices

Walmart is the company that took the dominant position in the market. The strategy of the business to provide the customers with the American products for the lowest price seems to be essential to the company’s success. There is hardly an organization in the world that does not face challenges,...

Google’s Project Oxygen: Do Managers Matter?

The View of Managers Prior to Project Oxygen The organizational culture largely predetermined the employees’ view of management before the implementation of the Project Oxygen. Garvin, Wagonfeld, and Kind (2013) write, “Page and Brin established an informal culture from the very beginning: exercise balls and dogs were permitted at work…The...

Personal Power of Workforce

Personal power denotes the capability to influence or modify a result. From where does one obtain such power? Personal power does not imply how physically powerful one feels but the application of ideas, knowledge, and sentiments to perform in a manner that will ensure the satisfaction of own needs positively....

Sony Corporation and the New Trade Theory

Introduction The New Trade theory is referred to as an economic theory which was developed by several economists in the 1970s. This theory contradicted some of the arguments which upheld the unlimited free trade as they were popular during that time. The economists behind this theory suggested that countries which...

Apple Inc.’s Sustainability and Improvement Areas

Introduction A 2010 survey for CEOs discovered that the overwhelming majority (96%) of them reckon sustainability as a priority for any establishment (Heizer and Render 2014). Indeed, nowadays, companies neglecting sustainability issues might eventually come to face financial ones (Iarossi 2013). This paper is going to assess the sustainability strategies...

Hollywood Film Industry’ Success Factors

Blue Ocean Thinking Framework Hollywood Film Industry is one of the leading world movie producers that has been in existence since the twentieth century. Over the recent past, the industry has experienced the challenges associated with technological advancements that have reduced its purchases and sales volume. Critical success factors refer...

Coca-Cola’s and Samsung ‘s Home and Host Marketing

Introduction Over the recent past, several companies have been devising strategies that facilitate penetration of international and domestic markets. The need to penetrate international and domestic markets emanates from the advancement in technologies that have led to the globalisation of markets and change in consumer behaviour. To succeed in international...

The Wilson Company’s Marketing Mix

The market mix is described as the combination of the four main elements of marketing, which are the product, price, promotion, and place to meet a certain market need. The market mix model is usually used as a tool by many companies to define their marketing strategy to attempt and...

Techno Company’s Corporate Social Responsibility

Introduction In the modern business world, CSR and PR concepts have become popular notions with respect to how companies relate with the society in which they operate. These concepts are closely linked because they deal with the public domain that influences their prosperity. Public Relations (PR) refers to ways through...

Democratic Leadership and Management Style

Management Style Adopted by the Group Individuals working in groups should exhibit the best leadership skills and abilities. Some skills such as problem-solving, decision-making, team-work, and collaboration are critical towards achieving the targeted results (Gill 2006). Our group embraced the best managerial practices to achieve its goals. The group embraced...

The Importance of Organizational Vision for Staff Engagement and Performance

The concept of vision is rarely taken for granted; nowadays, it is among the top priorities of any company to come up with a unique mission and vision statements in order to get any credibility among the target customers. Usually identified as the manifestation of the company’s goals and aspirations,...

Overview of OPEC: Structure, Functions, and Global Oil Market Influence

The Organization of Petroleum Exporting Countries (OPEC) was founded in 1960 as a cartel of the world’s biggest oil suppliers to help them to control the oil price and their own share and profit (Mankiw, 2014, p. 356). Nowadays the organization consists of 12 countries: “Algeria, Angola, Ecuador, Iran, Iraq,...

Ethical Implications of Selling Underweight Products

Introduction Business firms have the moral obligation to ensure that they deliver quality and quantity goods to their customers. However, there have been several cases about the operation of firms, where firms sway from this moral duty by way of concentrating on maximizing profits rather than balancing between profits and...

British Airways Company’s Branding Strategy

Introduction This report is aimed at discussing the branding strategy of British Airways. This organization was founded in 1972, and since that time, it has become one of the largest airlines in the world (Woodley 2006, p. 156). This company serves the destinations that are located in six continents. Overall,...

McDonald’s Corporation Analysis: Functions of Management

The impact of globalization has continually influenced the manner in which organizations operate. Hence, several organizations continue to stumble upon new challenges in their struggle of attaining market stability. However, such organizations must consider implementing various organizing functions in all their business endeavors in order to succeed (Thomas & Gerhard,...

Arconas: Leading Canadian Export Corporation in Airport Furniture

Company Introduction: General Profile In this paper, the analysis of the Canadian export corporation, which is called Arconas, is sustained. The official Internet page, which contains the detailed overview of the company operations, is the following link www.arconas.com. The business direction, which is embraced by Arconas, concerns the production of...

Challenges of Cost Reduction in Suffolk County Council

Background Public sector organisations adopt change to ensure that service delivery to their clients is done at a reduced cost. Zhou and Tse (2006) assert that profit-making organisations, which are reluctant to embrace change, risk losing their competitive edge. Hence, they fail to realise the needs of their clients. In...

Personal Selling and Sales Management

Reflecting on the success of Vivek Gupta, the IBM salesman, chapter nineteen, discusses personal selling and sales management strategies. Over the years, personal selling has become a lucrative career since salespersons often add value to a product or the selling process (Grewal & Levy, 2011). In the concept of value...

Nike Company Change Techniques and Decision Making

Changing Decision Making and Introduction of New Products at Nike Nike’s downfall started when the managers developed the feeling that their decisions were final and correct with regards to the operations of the company. However, deteriorations in market performance forced the management to acknowledge the need to change how decisions...

Ethical Frameworks in Practice: Applications and Case Studies

In the recent past, ethical lapses in the practice of business, ranging from Enron to the Lehman Brothers debacles, have once again refocused the attention of scholars and practitioners to a contemplation of ethics and the moral dilemmas employees face in the context of modern capitalism (Fang, 2006). Scholars have...

External Audit: Purpose, Role and Drawbacks

External Audit and Its Role in Large Companies The purpose of external audit and its role are not well understood yet. Although it does have the drawbacks, such as confidentiality issues or audit failures, those are rare; besides, external audit brings many advantages to large corporations and their stakeholders, which...

The Citibank International and Qatar Airways Information Systems

Abstract This paper focuses on the Management Information Systems (MIS) of two companies namely the Citibank International and Qatar Airways. The paper provides an analysis of each company’s hardware and software components in line with the organizational applications of each element. In this context, one organization uses the Information Systems...