Introduction
After the release of the world’s first iPhone back in 2007, it instantly became a sensation. The company managed to make a breakthrough, so the new model and its descendants were guaranteed success. I myself am an active user of Apple technology, which is why I chose to consider employment in this organization as a further opportunity. Starting from the perfect packaging and ending with every cog in the device – the device is really immaculate. The customer can be sure of its long-term operation without recharging and the absence of lags. The Apple Company takes care of customers, providing consistently high-quality equipment. It seems to me that they also care about their employees, which is why I want to become part of the Apple team.
Location of Office and Other Facilities
The main part of production is concentrated in Asian countries such as China. The headquarters of Apple Corporation is located in the city of Cupertino in Silicon Valley and occupies more than six dozen buildings (Franceschi 219). The main offices are located in six buildings on Infinite Loop Street (named after the concept of infinite loop in programming) and, in fact, are the face of Apple.
Major Products and Services
Apple is the largest American technology company that creates devices, software and online applications. It was this company that introduced a computer mouse and a graphical interface into wide use and continues to set trends in the world of technology. Smartphones from a well-known company were named iPhone; laptops, monoblocs and computers from Apple are also very popular (Adel et al. 1412). Every year they are improving: their productivity is growing, and their dimensions are decreasing.
Names of Members of the Board of Directors and Key Executives
At the annual meeting of Apple shareholders, eight members of the board of directors are elected to represent the interests of the company. They are chosen based on leadership, technical, financial and other skills suitable for Apple. Usually these are the heads of large companies with highly appreciated achievements in their industry. Today, the CEO of Apple Corporation is Tim Cook (Franceschi 217). He is an American manager who has held high positions in several large companies at various times. Tim Cook was a friend and assistant of Steve Jobs. After the departure of the founder of Apple, he became the CEO of the company.
Apple’s board of directors is also headed by biochemist Arthur Levinson. Levinson is the former chairman of the biotech company Genentech Inc. He is currently the founder and CEO of the biotech company Calico. He managed to work as a director in the field of audit, corporate governance, finance and audit. He first joined Apple in 2000, then he climbed the career ladder, advancing to co-director in 2005 (Adel et al. 1407). Even later, Arthur became chairman of the Board of directors in 2011.
James Bell, former Chief Financial Officer of Boeing Aircraft Corporation, was also elected to the Apple Board of Directors. Currently, Bell is also a member of the boards of directors of JP Morgan Chase Bank, Dow Chemical Company and computer equipment distributor CDW Corp (Rustam et al. 937). Bell, who briefly served as CEO (chief executive Officer) in 2005, worked at Boeing for 38 years and left the company in 2012.
Brief History of the Company
The creators of Apple in 1976 in California were Steve Jobs and Steve Wozniak. As students, they assembled their first PC, which was based on the MOS Technology 6502 processor (Adel et al. 1405). It was the Apple II that became the first PC in the history to sell a million copies. From 1977 to 1993, the company continued to produce various models from this line. It was after the appearance of this model that the manufacture of computers became an industry. The 80s became less successful for the company: the Apple III failed. Because of the losses, Jobs had to lay off 40 employees (Adel et al. 1405). The situation became more complicated when Wozniak got into a plane crash and went out of business. Another breakthrough occurred in 1984, when a 32-bit Macintosh computer entered the market, which later became the company’s main product.
Annual Sales
In fiscal year 2021, Apple earned a record $365.82 billion against $274.52 billion a year earlier (Rustam et al. 949). The company’s device sales have risen from $220.75 billion to $297.39 billion during this time (Rustam et al. 949). Revenues from services such as the App Store, Apple Pay, iCloud, etc., increased from $53.77 billion to $68.43 billion (Rustam et al. 949). Apple’s sales continued to grow even throughout the pandemic quarters in 2019.
Market Share
According to the results of the fourth quarter, Apple became the largest seller of smartphones in the world. Its shipments in the New Year period increased by 22%, while Huawei’s shipments fell by more than 40% due to new US sanctions (Rustam et al. 944). iPhone shipments in the last quarter of last year increased to 90.1 million units (Rustam et al. 944). This provided the company with a huge share of the global smartphone market.
Financial Rating
In the annual list of the most expensive brands in the world, the Apple brand took the first position. In 2019, its value is estimated at $205.5 million, which is 12% more than in 2018 (Adel et al. 1413). The brand became the first in history to have to pay more than $200 million for it (Adel et al. 1413). Apple has been leading the ranking of the most expensive brands for the ninth time in a row since 2010. The company continues to strengthen its position: in 2020, the brand value increased by 17% (Adel et al. 1413).
Reputation of the Company
Apple is recognized as one of the companies with the best reputation (Rustam et al. 947). Experts considered quality to be the main driver of Apple reputation (Rustam et al. 947). The important factors also included customer service, creativity, authority and the good reputation of the head, professional communications, a decent history and financial well-being (Rustam et al. 947). The leader in the number of mentions was the Apple brand, which received worldwide recognition for its stable quality and simplicity. The company has managed to create products that simplify a variety of activities for people. In particular, the experts noted the company for developing a long-term strategy combining the concept of sustainable development and social responsibility.
Entry-Level Salaries or Salary Scale
It is worth saying that the sales department at Apple is not the highest paid, engineers and programmers get the most. According to statistics, the average salary at Apple is $143 thousand per year (Adel et al. 1409). Apple’s CTO is responsible for planning and directing the work of the engineering department; they earn $307,000 before taxes (Adel et al. 1409). The sales manager at Apple receives $165,000 a year before taxes (Adel et al. 1409). In general, Apple offers a decent salary to its employees, which is higher than that of the company’s competitors.
Benefits and Special Programs Offered Employees
Professional education courses are organized for beginners; a planned training system immerses a person into the workflow. The employees are very loyal to the organization, and in gratitude for this, the company generously rewards its team. Shares in a certain amount are available to all employees without exception. If a specialist arrives from another region, then Apple will help them with the move — the organization will give $ 3,300 for the cost of delivering things (Franceschi 221). Employees are also given discounts on the company’s products such as phones or laptops.
Works Cited
Adel, Al-Farttoosi Samer, et al. “Employees’ Performance on Apple Company.” PalArch’s Journal of Archaeology of Egypt, vol. 18, no. 4, 2021, pp. 1405-1413.
Franceschi, Alberto. “Planned Obsolescence Challenging the Effectiveness of Consumer Law and the Achievement of a Sustainable Economy: The Apple and Samsung Cases.” Journal of European Consumer and Market Law, vol. 7, no. 6, 2012, pp. 217-221.
Rustam, Furqan, et al. “Review Prognosis System to Predict Employees Job Satisfaction Using Deep Neural Network.” Computational Intelligence, vol. 37, no. 2, 2021, pp. 924-950.