Dong Feng Motor’s International Market Entry Strategy

Executive Summary Dong Feng Motor Corporation is a Chinese automotive company that is wholly owned by the government of China. It has been successful in the local and regional market, but its brand is barely known in the international market. A time has come when this company must make aggressive...

Akdar: Riyadh’s First Vegan-Only Restaurant

Project Summary The society is increasingly becoming critical of foods that are processed using animals products. Some people are critical of animal products because of some of the health problems that are associated with them. Others have been avoiding these foods because they believe it is unfair to kill animals....

Glacéau Company: Vitamin Water Ethics

Ms. Donaldson, as a concerned employee it has come to my attention that certain business practices that the company is currently engaging in has serious ethical and moral violations and as such I would like to address this issue due to my wavering faith in the ethicality of the business...

Big Bone BBQ and Wicked Wings Restaurants’ Operations Management

Summary of the Firm Big Bone BBQ and Wicked Wings is a full-service casual dining restaurant located in Kanata and is the only location this franchise offers in Ottawa. There are other locations in Markham, Keswick, Barrie, and Whitby. This restaurant specializes in smoked ribs, wings, beef brisket, and pulled...

Arts Organizations Management

Organizational Structure Definitions from an arts management perspective (Parker, 2012): The mandate is an authorization of an arts organization to perform particular actions (e.g. provide education, mentorship, leadership, and other services) as well as to serve clients coming from all existing artistic fields with any budget. Mission (mission statement) is...

Effective Manager Training in the Company

Acquire training resources For any training to occur, the trainer and the trainee have to be ready for transfer and acquisition of knowledge. The training resources include writing materials, training locations, and facilities. It may also require the trainer to use electronic gadgets like the projector, laptop, and the public...

Starbucks vs. Dunkin’ Donuts: Menu and Performance

Nowadays, coffee has become so popular that it is no longer served as a simple black beverage. Various syrups, creams, sauces, and alcohol drinks are added to it in order to attract potential customers. Starbucks and Dunkin Donuts are the most popular coffee shops in the country, each with its...

Dunkin’ Donuts Consumer Insights

Segmentation and Targeting Dunkin’ Donuts has been on the market for about six decades. Its brands and targeting strategies are designed to evolve along with the changing demands and tastes of its consumer segment. Currently, the consumer segment of Dunkin’ Donuts has a number of different characteristics. For example, the...

Abu Dhabi National Oil Company’s Management Challenges

Abstract Abu Dhabi National Oil Company (ADNOC) has gained the reputation of one of the most successful companies in the UAE. The firm has been operating in the realm of the oil and gas industry, which is currently one of the most profitable industries in the global economic realm. ADNOC...

Coffee Choices and Consumer Preferences

Introduction Modern life, as well as many good mornings, is hard to imagine without a cup of coffee. Being discovered in Ethiopia around 800 AD, coffee is one of the most popular beverages preferred by people around the whole world. There are multiple choices of occupations where coffee makers are...

Porcini’s Success: Key Factors and Growth Strategies

Analyzing the case, one should mind several crucial concerns that impact Porcinis success and condition its rapid growth and increased popularity. These are the unique recognizable image of full-service restaurants, a successful pricing strategy, and the high quality of the provided goods and services. The combination of all these aspects...

New Balance Men’s 611: Global Market Entry Strategy

Executive Summary The New Balance Company is attempting at entering the environment of the global economy with its latest Men’s 611 brand. However, competing with the brands that have already become household names is bound to be rather tricky. Therefore, the firm will need an elaborate branding strategy and an...

Leadership and Globalization in the US and Japan

Introduction Leadership is a social influence in which a person can motivate or influence others and acquire their support in order to work together and accomplish a certain task. A leader can be defined as a person with the ability to influence others to work as a team and directs...

Cirque Du Soleil: Blue Ocean Strategy

Key Drivers of Innovation and Entrepreneurial Opportunities that Contribute to the success of Cirque du Soleil Introduction The present paper is devoted to an analysis of the key innovation drivers that can be regarded as contributors to the success of the Cirque du Soleil (CS). In particular, the paper uses...

Google Company: Leadership and Motivation

Abstract At the heart of every competitive firm is an efficient organizational culture. This fact explains why many corporations have been focusing on organizational theory to create the best working environments that can support their business objectives. The practice has led to diverse organizational behaviors, leadership processes, and project management...

The Brand Management Job: Skills and Functions

Introduction Brand managers work in a spectrum of industries. They endeavor to develop an easily recognizable image for products and services. Brand management mainly focuses on market segments that are likely to have the largest sales volume (Kotler and Denize 41). Therefore, brand managers focus on the most attractive market...

Supply Chain Strategy Analysis: Yoshinoya and Café de Coral’s Approaches

Fast food companies and chains should embrace the most appropriate business models depending on the products marketed to the consumers (Min 16). Yashinoya is one of the leading fast food chain stores in Japan. The multinational corporation was founded in the year 1899. It markets beef bowl to its customers...

PassAct Inc.’s Information Technology Solutions and New Business Model

What problems or inefficiencies did the founders of PassAct see that led them to start a new firm? In the middle of 90th, Louise Rawlings and James Blevins were employed in the trade for the main dealer of electronic units. They noticed firstly a precise irritation met by scientists at...

Digital Marketing, Its Forms, Pros and Cons

Introduction Digital marketing refers to a marketing strategy that involves the promotion of products or services online. Numerous online venues are available for online advertising including the social media, email marketing, short messages (SMS), and videos as illustrated in the following image. The invention of the Internet has enabled people...

Financial and Non-Financial Performance Measures: D. Campbell’s Study

Major Points Dennis Campbell was the main proponent of the study and the author of the article. He entitled the article as Nonfinancial Performance Measures and Promotion-Based Incentives. The article was made available through the publishing arm of the Journal of Accounting Research and printed in the United States of...

Fast-Food Product Expansion in Middle East Market

Introduction Holt and Quelch assert that all organizations operate in environments that influence their ways of doing business either directly or indirectly (69). This claim implies that for successful colonization of new markets, organizations must look for strategies of dealing with issues such as political instability while considering the impacts...

Strategic Planning: Key to Sears’ Success and Avoiding Financial Crisis

Strategic planning is a very important concept in the world of business (Afsar, 2011). Sear’s organization should have embraced this concept from the onset, before venturing into the real business. Large companies such as Sears always maintain a competitive advantage by simply setting missions, visions, goals, and objectives prior to...

Quality Management in Call Center Outsourcing: Focus on India’s Industry Standards

Outsourcing call or contact centers is a common process that has appealed to many business leaders. This strategy has made it easier for firms to trim business costs especially in the current global economic climate (Agarwal et al. 52). The practice has been characterized by extra benefits such as improving...

Logistics and Transportation Management Strategies

Integrated Logistics for DEP/GARD The following stages add value: The DEP’s seven-day delivery and the flexibility of the company: it can change the kind and quantity of the produced polymers; The interactive system which becomes a helpful instrument since it connects different departments and reduces the number of errors; Verifying...

Financial Performance of General Motors: Analyzing Trends and Strategic Insights

In 2016 and the first three quarters of 2017, GM has been experiencing significant financial issues, namely a steep growth in liabilities. According to the WSJ (2017), the company’s liabilities over the five-year period increased from 53,992 in 2012 to 85,181 in 2017 (Figure 1). As a result, GM’s total...

Analysis of Innovation and Marketing Management

Introduction Innovation is the procedure for generating and executing a unique idea. It entails the process of taking utile notions and changing them into beneficial merchandises; which is a requirement for innovation (Lee, Wang & Chang 2011). Creativity is the power to unite notions in a new method or make...

Reference Groups Influencing Consumer Behavior

Introduction For several decades, the dynamics in the marketing environment have shifted from predictable consumer trends to those that are complex and almost unpredictable. In the quest to unearth the factors that determine the trends and complexities surrounding client behavior, there is a need to examine the issue of social...

Current Fulfillment Process at CVS: Complications and Solutions

The current fulfillment process at CVS seems to be overly complicated of the entrepreneurship to function efficiently and make sure that the customers’ needs are met adequately. Indeed, a closer look at the way, in which the clients’ requests are processed will show that the overall process is rather convoluted....

Success Case Methodology: A Framework for Learning and Development

SCM and Kirkpatrick Brinkerhoff’s Success Case Method (SCM) can be discussed as an alternative to Kirkpatrick’s Return on Expectations (ROE) model that is used in order to evaluate training. Training groups can benefit from using SCM in addition to Kirkpatrick’s model because such type of the training analysis allows for...

Internal and External Selection and Decision Making

There is a large variety of methods of initial assessment. Different companies have different preferences when it comes to the specific methods they employ to select the candidates. Each of the methods has its advantages and disadvantages. There is no right answer to the question which methods are better to...

Volkswagen Emissions Scandal and Brand Reputation

The Scandal When it comes to the types of fuel, the automobile preferences in the United States and Europe differ majorly. The cars powered by diesel fuel that produces the emissions of CO2 (carbon dioxide) are more popular in Europe, while the Americans prefer the vehicles running on gasoline that...

Proactiv, Its Qualities and Advertisement Strategy

Introduction Justin Bieber fans must have been happy to the max when their beloved appeared at their doors with a cameraperson and a box of acne treatment medication. Whether there was some casting for the most pimple-faced Bieber fan or not, it was an all-round ad campaign launched by Proactiv...

Disaster Recovery Planning in Risk Management Models for Businesses

The meaning of risk to an organization When evaluating the risks based on the criterion of their origins, political and economic risks can be distinguished. Political risks are defined by the situations in the political environment influencing operation activities. For instance, the high level of corruption or autocratic forms of...

The Walt Disney Marketing Strategies

If you are about to conduct Disney market research, you are at the right place! Here, you’ll learn about Disney marketing strategies and campaigns to get inspiration for your paper. How does Disney conduct market research? What is an example of their findings? Disney has been actively conducting market research...

The Unethical Issue at Work: Case Analysis

Introduction Ethical behavior is something good since it empowers human beings to demonstrate desirable attributes such as dignity, fairness, integrity, honesty, and equality. The concept of ethics guides individuals to act by their social values, norms, and practices. The principle is also applicable in different settings such as learning institutions...

Coca-Cola Company and Its Marketing Strategy

Introduction The Coca-Cola Company is the leading manufacturer of beverages, selling more than a billion units a day. Coca-Cola’s red and white logo is undoubtedly the most recognised trademark in the whole world. The company’s headquarters are located in Atlanta, and their beverages take on four spots on the top-5...

Trader Joe’s Stores’ Teamwork and Motivation

Introduction “Trader Joe’s has become a multi-billion dollar national chain partly through its ability to find cheap real estate, skip name brands, and smartly manage its supply chain” (Sheeran, Harris & Epton, 2014, p. 511). The employees of Trader Joe’s are very friendly. They are ready to go to all...

Employee Involvement Trends in China, India, and Germany: A Comparative Analysis

Introduction This report presents employee involvement strategy across cultures, namely China, India, and Germany. The report shows how to ensure that teamwork, motivation, employee involvement, and work performance are very high across all the locations. Following a global expansion in China, India, and Germany, new challenges and opportunities arise as...

Informal Group’s Effect on Organizational Behavior

Informal groups perform a number of crucial functions that can hardly be delivered by formal groups. For example, informal groups have the potential of perpetuating cultural value systems that are cherished by a group. This noble role assists in safeguarding the integrity of the group. It is possible for common...

McDonald’s Company: Business Ethics Case

Advertizing and Manipulation Advertizing can be defined as a non-personal, open form of marketing communication having the primary purpose to draw public attention to particular goods, services or ideas. Advertizing can use various mass media to communicate its message. The initial goal of advertizing is to reach the target consumer,...

Small Pizza Restaurant’s Inventory Management

Introduction Inventory refers to the number of valuable goods available in an organization at a particular time to ensure customer demands are met efficiently (Axster, 2006). Inventory management refers to the efforts taken by the management of an organization to ensure the maintenance of an efficient and economical amount of...

Supply Chain Management: Business Logistics

Communication in supply chain design Introduction Communication is imperative within the supply chain because it is the means with which relationships are cemented. Effective communication should allow all concerned members of the supply chain to access data that is relevant to their transactions. This enables them to deliver on time...

PESTLE Analysis of Waldron Roux Silberstein Xao Agency: Strategic Insights

Introduction This paper is aimed at examining the external environment of the advertising agency Waldron Roux Silberstein Xao or WRSX. It should be mentioned that this company interacts with various manufacturers or service organisations (Learning Dynamics 2011). Therefore, this work of this agency is partly dependent on the performance of...

Corporate Governance: Theory and Practice

Corporate governance is the management of organizational and legal registration of the business, optimization of organizational structures, and the construction of intra- and interfirm relations of the company by the objectives (Larcker & Tayan, 2015). The main function of corporate governance is to ensure the work of the company for...

ZGA to Enter the Indian Car Market with Eco-Friendly Vehicles

Background of the Company The purpose of this report is to prepare a global marketing plan for the Chinese company Zhejiang Gonow Automobile Ltd (ZGA), which started its operation in the domestic market in 2003. This company is producing pickup and sport-utility vehicles (SUV) for the local market but it...

The Histories of Apple Store and Microsoft Store: Evolution and Impact

Background of Apple Stores The first Apple retail store was opened in Virginia, in 2001, in the context of a new business strategy promoted by Steve Jobs in response to a conflict with retailers, including the US retailing chain CompUSA (Martellaro, 2016). The focus was on creating a team of...

Lenovo Group Ltd.’s Operations and Information Management

Executive Summary The purpose of this paper is to provide an overview of operations and information management and related concepts. The description of operations and information management is informed by literature review. The influences made by operations management on different spheres are discussed. In addition, the researcher critically analyses the...

Strategic Planning: Internal and External Factors

Introduction Strategic planning is used to guide an organization during times of change. The plan applies external environments like the industrial environment and the economy. It creates concepts that strive to create an environment of healthy competition. It also comes up with ways of coming up with funding for projects,...

Microsoft Company in the B2B Marketing Environment

The unique selling proportions for Microsoft are competitive pricing, compatible services, and high quality products. The company targets users of computer and mobile phones across the globe. The company uses multiple-product branding to reach these customers. The company’s products are technology-based and created through series of research to meet the...

Equality and Increased Participation of Women in Work

Abstract The number of women in the workplace continues to increase. A lot of women keep on joining occupations that were previously reserved for men. Notwithstanding the increase in women’s involvement in the workplace, a lot still needs to be done to guarantee equality. The study indicates that women come...

Layers of Organizational Culture

Layers of Organizational Culture: Introduction The purpose of this assignment is to focus on layers of organizational culture as core components of organization and design theory. Specifically, it covers observable artifacts, values, espoused values, enacted values, and basic assumptions. Also, it relates the outcomes of organizational culture by using some...

Talent Development Reporting Principles

Talent Development Reporting (TDR) principles represent a system of assessing the effectiveness of human resources. The internal reporting on the development of employees’ talents allows for monitoring the human capital’s progress and analyzing the effectiveness of the organization’s efforts with the focus on spent resources and provided training (Barnett &...

Alan Mulally’s Personality and Leadership at Ford Company

Using the Big five personality dimensions, diagnose Mulally’s personality. How have these dimensions influenced his leadership at Ford? Personality is complex and varies according to different people. The big five personality dimensions are usually broad categories of personal behaviors and traits and though most of the researchers do not agree...

Airbus Company Systems and Operations Management

Systems and operations management is primarily concerned with ensuring that the execution of business operations of an organisation are in an efficient manner, using minimal resources in order to facilitate the realisation of business requirement. Typically, it is an example of a management strategy that aims at the conversion of...

McDonald’s Company Evaluation and Financial Analysis

McDonald’s Cash Flows The factors that could contribute to McDonald’s cash flows include inventory, accounts payable, sunk costs, low profits, and over-investment. The McDonald’s menu consists of more than 200 food items, and introducing the “Create Your Taste” burgers implies that all the ingredients necessary to produce the burgers must...

The Ford Motor Company: Supply Chain Strategy

Describe how the auto industry might work differently if it were designed by the Dell Model The Ford motor company has existed since 1903 (Dornbach, Slade & Thorpe, 2009, p.4). It has had a series of success stories-revenues of more than 144 billion, operation in over 200 countries of the...

Managing Cultural Diversity in the Workplace

Abstract Increasing cultural diversity at the workplace is characteristic of many companies worldwide. The right management of a diverse workforce will bring an important advantage for the company and its employees. Moreover, the effective management of cultural diversity and equal opportunities are the key aspects of a healthy climate in...

Wal-Mart International: Strategic Management

Introduction This paper explores benefits and limitations to strategic management. To appraise the benefits of strategic management, this paper discusses in depth how the different aspects of strategic management are applied. To concretize the analysis of strategic management, the paper focuses on Wal-Mart International, which is one of the world’s...

Globalization and the Social Interest of Workers

Abstract Globalization, a phenomenon characterized by the increased integration of nations through trade, politics, and culture, has emerged as an important feature of the modern world. This phenomenon has been hailed by economists as the most important driver for global economic prosperity. The paper sets out to demonstrate that globalization...

Labor Productivity and Human Resource Management

Introduction Labor productivity is one of the most important quality indicators of the work of any enterprise, and one of the main criteria affecting this index is the level of human resources management (HRM). Competent work of leadership in relation to this policy allows significantly improving the existing results of...

Cement Industry Strategy in Saudi Arabia

Executive Summary This research paper seeks to explain the five forces as postulated by Michael Porter and how applicable they are in the modern industry. A case study of the cement industry in Saudi Arabia is used to shed light on the significance of Porter’s five forces. The fundamental competitive...

Creativity in Marketing: Cadbury Chocolates

Introduction Businesses need to spread the word about the services or goods offered so they attract potential customers. This process entails the use of marketing and advertising. “Marketing is the activity, set of institutions and processes for creating, communicating, delivering and exchanging offerings that have value for customers, clients, partners...

Investigating Pfizer’s Palace Coup Scandal: Case Analysis and Implications

Introduction Corporate management is complex as challenges are often diverse. The ability of the managers to maintain efficient performance and the ability to prove resilient to the management wrangles are considerable factors that make managers proficient (Yukl & Lepsinger, 2004). More frequently, controlling the top management officials where personal interests...

General Motors Company’s Case of Decision Making

Introduction There are a number of actions that a manager can take to achieve certain goals and objectives. The process by which people choose the cause of action they need to take from a number of other alternatives is called decision making. This is a cognitive process that involves mental...

Sainsbury’s Management Structure & Strategy Analysis

Sainsbury’s Management Structure: Introduction Established in 1869, Sainsbury’s is one of the leading chains of supermarkets in the UK. In 2015, the company had an annual revenue of £23,775 million, thus making it one of the leading supermarkets in the UK’s retailing industry (Sajid et al. 2015). Since its early...

Casino Industry Standards on Occupational Safety and Drug-Free Environments

As a result of the enactment of the 1970 Act of Occupational Safety and Health in the U.S, Occupational Safety and Health Administration (OSHA) was formed. The idea was to have a body that would ensure a safe and healthy working environment for employees. It sets rules and standards for...

Food and Drink Industry’s Innovation and Barriers

Executive Summary The paper presents a study of the innovation in food and drink industry, specifically fast food sector. The fast food sector has innovated itself to meet the changing consumer need and therefore have invested in biotechnology, food technology and robotic sciences. They have invested in development of skilled...

Delta Airlines’ Change Management and Resistance

Interpret the potential causes of resistance in the organization Delta Airlines is one of the oldest operating airlines in America. The company plans to introduce new changes in its organizations to remain competitive in the industry (Dess & Lumpkin, 2014). Notably, it is very hard for the airlines to evade...

Seven-Eleven Japan’s B2C E-Commerce Strategy: Benefits & Plan

This recommends the focus on benefits that can be obtained due to Seven-Eleven Japan Co. Ltd. partnership with the prominent Japanese companies for the creation of the biggest business-to-consumer (B2C) e-commerce Website. In this way, it is critical to develop a strategy to make the targeted market buy on-line regardless...

Innovation and Marketing: Main Aspects

Introduction Creativity and innovation are essential for the enhancement of organizational performance and is a vital ingredient for long-term sustenance. The process of generation of a new and innovative idea is a way of creation of competitive advantage for people within the organization. Studies in the area of creativity and...

Ethical Misconduct in Law Firms: Case Studies of Lee and Li’s Practices

Identification of problems The given case study revolves around the problems of the Lee and Lis firm which appeared because of the rude interference in its traditional functioning of one of its workers. Being founded in 1953 in Taiwan as the law office, the firm managed to guarantee its blistering...

Business Negotiation Group Assignment

Having examined the situation thoroughly and analyzed the position of Rose at FML and my own position at NEL, I concluded that Rose has the following types of power over me: legitimate power – authority to demand obedience (Cellich, 2012. p. 81). Since she is a manager at FML, she...

Mastering the Art of Mapping Processes for Enhanced Business Efficiency

High-Level Process Map A High-Level Process Map (HLPM) includes all processes at the core of the organization. In other words, the term “high-level” refers to the scope of the map and the number of aspects that it embraces. HLPM offers a plethora of options for a brief overview of the...

Wal-Mart Stores: Development History

Business development and its main markers and determinants are very important for the contemporary business makers and practitioners. The successes and failures of the world’s largest businesses are used as the sources of knowledge for the future generations. Reviewing the paths and strategies of the most successful and unsuccessful companies...

Social Responsibility of Management

Key characteristics of for-profit firms which create possible tensions between important stakeholder groups As stated by Milton Friedman, businesses are primarily profit driven and, as such, seek to maximize profits and reduce costs in any way that they can. Barriers to doing so come in the form of laws that...

Merrill Lynch: From Trusting Culture to Profit-Driven Strategies

Background Since its foundation in 1914, Merrill Lynch transformed from an investing consultant for small businesses to one of the largest firms in Wall Street. The company’s uniqueness was in its friendly, open, and trusting culture. Merrill Lynch’s past culture inculcated a culture of “backslapping”, friendly, hardworking culture that demanded...

Henderson Printing Company: Effective Management

Introduction The existing compensation system at Henderson Printing seems to be working properly, as all employees know how to maximize their annual bonuses. Even though it is not described in the company’s statute, the system is helpful for improving overall employee performance and increasing productivity because people know that their...

Glamour Banquet Hall’s Business Plan

History and background information Business name The business will be called Glamour Banquet Hall, Inc. registered in the State of New York. General description of the business Glamour Banquet will be a freestanding facility business providing space and party related services. Justification for business choice Rising demand for free-stand banquet...

Innovations in Research and Development at Castrol Company

Importance of R&D in Businesses The business environment continues to witness numerous changes that affect the way organisations operate. In the wake of the inevitable wave of globalisation, changing consumer demographic factors, and technological advancement, it has become vital for firms to commit resources to proactive Research & Development (R&D)...

Coca-Cola’s Consumers’ Awareness About Sugar

Consumers’ behavior has a strong impact on the marketing sector. One of the most vivid examples, in the relevant context, is Coca-Cola’s case. Thus, according to authoritative sources, the company has recently faced a challenge due to the growing concern about sugar content and obesity problems in the society. As...

Johnson & Johnson Company’s Talent Development

The specific strategy that is followed in a company is the critical factor to determine the development and aspects of talent management in this organization. It is possible to concentrate on two types of pace that can be typical of the talent development programs: the traditional and accelerated pace (Gandz,...

Service Design Approach for Restaurant Industry

Executive Summary Effective service process development and implementation entail the interplay of various operations management considerations and decisions. The central aims of new service design to strengthen a firm’s competitive position and enhance process efficiency. This paper identifies the influential factors in the service process development in light of supply...

Walmart’s Unethical Employee Management Practices

Walmart is the company that took the dominant position in the market. The strategy of the business to provide the customers with the American products for the lowest price seems to be essential to the company’s success. There is hardly an organization in the world that does not face challenges,...

Four Seasons: Multicultural Team’s Challenges

Introduction The high competition in the global market has forced most companies to invent different coping mechanisms. Failure to counter completion can push an organisation out of local and international market. Currently, most organisations focus on improving the quality of their products and implementing advanced technology to ensure operational efficiency....

Samsung Electronics Company Sustainability Assessment

Introduction Samsung Electronics ‘has grown within the past four decades to become a leading provider of quality information and technology services’ (Samsung Electronics: Sustainability Report 2014, para. 1). The company has over 200 business subsidiaries across the globe. The firm’s sustainability strategy makes it successful. Samsung Incorporation also uses its...

ATIC’s Performance: Strategic Planning & Management Styles

Introduction Background of the Problem The effectiveness of the company’s strategic planning directly depends on the certain management style followed in the organisation. During a long period of time, the Advanced Technology Investment Company (ATIC) located in the UAE has been following the effective management strategies to contribute to the...

Nestlé Animal Testing and Business Ethics

Introduction Business ethics has emerged as a critical field in different parts of the world. The term “business ethics refers to various principles of morality used to guide different business issues” (Sethi, 2012, p. 19). Unethical behaviors can have negative impacts on the performance of every business organization. The notion...

Delta Airlines: Kotter’s Change Management Model

Delta Airlines Delta Airlines is one of the leading US companies in the industry. It has a well-established culture and a customer-oriented approach (Sullivan, 2013). The company’s employees are motivated and well trained. Nonetheless, this appears to be insufficient in the highly competitive and rapidly developing industry where new entrants...

Volkswagen Cars Company: Professional Marketing Components

Professional Marketing Analysis of Volkswagen’s Engineering and Technological Products Introduction Volkswagen is a German automobile company. It has its headquarters in Wolfsburg. The firm was found in 1937. It was founded by the German Labour Front. Since its inception, the company has emerged to be one of the leading vehicle...

American and South Korean Business Cultures

Culture and environment affect institutions and their management in several ways. Technological advancements have allowed individuals from different cultures and backgrounds to work and communicate together. This experience appears to be both exciting to some and frustrating to the other. Some individuals find it hard to adjust to both the...

Apple Inc.’s Sustainability and Improvement Areas

Introduction A 2010 survey for CEOs discovered that the overwhelming majority (96%) of them reckon sustainability as a priority for any establishment (Heizer and Render 2014). Indeed, nowadays, companies neglecting sustainability issues might eventually come to face financial ones (Iarossi 2013). This paper is going to assess the sustainability strategies...

Amazon Company Advantages and Disadvantages

Amazon.com is a recent response to the traditional retailing business. The company represents an efficient model of electronic commerce, which offers a wide choice of computer devices, bookstores, video games as well as clothing and furniture. The business is centered in Seattle and dates from 1994. The company was founded...

Ergonomics and Its Effects at Kenya Plant

Abstract Ergonomics is a consideration of several factors within a manufacturing plant, i.e. the environment, the work station, the task, the tool, and the organization itself which bears the culture. This dissertation focused on ergonomics intervention and quality implementation at Kemya chemical manufacturing plant. This company has been in the...

Logistics and Supply Chains in the Company

When Stages of the Supply Chain Are Considered Separately, why Is Sub-Optimization Likely to Occur? One of the adverse outcomes of increased performance monitoring is the inclination of the organizations to aim attention at a limited scope of goals. Such a process is called sub-optimization (Nohrstedt, 2015). The major reason...

UniQlo SWOT Analysis and Risk Analysis

This UniQlo SWOT analysis studies the clothing brand’s strengths, weaknesses, and opportunities. It also includes a UniQlo competitor analysis which identifies potential threats to the brand. Finally, this report explores the internal and external risks faced by UniQlo in the Chinese market. UniQlo SWOT Analysis: Strengths The company has very...

Impact of Organizational Structure on Employee Behavior and Performance

Introduction Every organization needs to put in place a structure for efficient operation. An organizational structure is defined as a hierarchical representation of individuals and what they do within the organization. It sheds some light on critical values an organization stands for and its character. Therefore, it is essential for...

The Wilson Company’s Marketing Mix

The market mix is described as the combination of the four main elements of marketing, which are the product, price, promotion, and place to meet a certain market need. The market mix model is usually used as a tool by many companies to define their marketing strategy to attempt and...

Bally Total Fitness: Promotion Strategy

One of the strategies was to see members attending the training/fitness lessons for more than 100 times a year.There were growing desire by the Americans to join health clubs in the country. There are many factors, which have gone to contribute to the need by people to join the fitness...

Gary C. Kelly’s Leadership at Southwest Airlines

Introduction Effective leadership is one of the crucial elements that ensure organizational success. Organizations are multifaceted entities that require commitment and truthfulness with regard to management, leadership, and other related undertakings (Bonnici, 2011). Southwest Airlines ranks among organizations that have demonstrated strict adherence to globally accepted elements of effective leadership....

Jumbo Seafood Restaurant Audit and Strategic Plan

Introduction The main objective of this report is to present a full situational audit of Jumbo Seafood and develop a strategic plan for the next 3 years. This report formulates with brief company overview, external audit, internal audit and strategic plan for the next three years. However, external audit includes...

Chevron Company Ethical Analysis

Introduction Business ethics is an aspect for consideration when determining the level of business success. Businesses implement codes of ethics in order to promote honesty, integrity, and organizational success (Lawrence & Weber, 2014). Despite the existence of codes of ethics, many businesses fail due to unethical business practices that violate...

Aramex Company: Strategic CSR and Sustainability Approach

The main lessons learnt from the Aramex approach to sustainability and strategic CSR are related to the Aramex’s success proving the fact that efficient investment in sustainable CSR gives numerous benefits to the business (“About Aramex” par. 10). The significant role of innovative CSR and sustainability initiatives can be determined...

Relationship Between Entrepreneurship and Innovation

In the management literature, entrepreneurship and innovation are complementary of each other as both are critical not only for organizational prosperity and sustainability, but also in the generation of wealth and value for the company (Subramanian & Moslehi, 2013). While the survey taken to identify my personal strengths confirms this...

Apple Corporation Ethical and Social Responsibility

Abstract The report aims at finding out whether practicing strong business ethics and good corporate social responsibility has an impact on the operations of Apple. In essence, these two concepts provide a coherent framework that is used to explore the relationships within the business and communities in which they are...

Lego’s Growth and Globalization Challenges

The article “Unpacking Lego” explores the growth trajectory of a company (Lego) that has expanded to become the second-largest manufacturer of toys in the world. Also, it explores the current challenges that the management of the company is dealing with. Lego has grown into the second-best toy manufacturer over ten...

US Economy and Its Impact on Transportation and Logistics

Introduction The US economy and transportation and logistics management are intertwined. A strong economy makes the management of transportation and logistics more effective. Quality transportation and logistics management results in a strong financial system. After years of recession, the US economy is gradually recovering. Indeed, the fluctuation in the economy...

Microsoft Company Employment Discrimination

Summary of the Main Issue The Microsoft Corporation is a well-known tech company that hires employees from different parts of the world and provides the best ideas in the constantly changing technological world. However, despite its current success, the company faces a number of cases of employment discrimination. For example,...

Everpix Business’ Failure

Everpix was a business establishment that focused on providing customers with an excellent app for managing their photos. The founders of the firm aimed at making the startup become a world choice for the management of photos. The service could help people to manage their photos using digital cameras and...

Walt Disney Parks and Resorts: Industry and Strategic Insights

As an object of my future economic research, I have chosen Walt Disney Parks and Resorts Worldwide, Inc. (WDP&R). It is a subsidiary company of a larger corporation, The Walt Disney Company. Type of Industry Walt Disney Parks and Resorts operates in the amusement park industry and is closely connected...

Essential Pricing Concepts in Marketing: Strategies and Implementation

The only element within the marketing mix that does not generate cost is pricing. The latter generates revenue. Since the generations of revenue and profit maximization are the key goals of any business establishment, it is important to devise the most effective pricing strategies (Grewal & Levy, 2012). There are...

Transportation Cost in the Supply Chain

Introduction All organizations source various materials from different places. Therefore, they establish a department that does supply chain and logistics management. An effective logistics network management ensures that the controlling systems reduce various costs that are associated with supplies. Thus, products and services are availed whenever they are required in...

Enhancing Employee Performance Through Effective Motivation Strategies

Introduction Motivation refers to the internal and external factors that encourage an employee to perform assigned tasks or achieve set goals and objectives (Robbins & Jugde, 2015). Both the conscious and the unconscious factors interact to form motivation. Such factors include need intensity, goal reward value, employee expectations, as well...

Decision Making and Its Impacts on the Company

There is no use denying the fact that we live in the age of great changes and blistering development of various issues. The fact is that nowadays technologies and society go along, introducing new phenomena and issues that change the traditional patterns. That is why, if a person wants to...

Nike Company Change Techniques and Decision Making

Changing Decision Making and Introduction of New Products at Nike Nike’s downfall started when the managers developed the feeling that their decisions were final and correct with regards to the operations of the company. However, deteriorations in market performance forced the management to acknowledge the need to change how decisions...

Applying Negotiation and Conflict Resolution Knowledge

Six Characteristics First of all, any negotiation situation has two or more sides involved. Second, needs and desires of the parties may not match at all or the sides may pursue absolutely opposite final goals (Introduction to Negotiation, 2010). Third, negotiations may happen voluntarily which means that the parties are...

Panera Bread Company: Resources and Capabilities

Synopsis Panera Bread Company derived from a business that is known as the predecessor of fast casual restaurants and a pioneer of the industry called Au Bon Pain. This business began by a French oven manufacturer in 1976 as a bakery business. Soon, this business was purchased by Louis Kane...

The Citibank International and Qatar Airways Information Systems

Abstract This paper focuses on the Management Information Systems (MIS) of two companies namely the Citibank International and Qatar Airways. The paper provides an analysis of each company’s hardware and software components in line with the organizational applications of each element. In this context, one organization uses the Information Systems...

The Devondale Murray Goulburn Company Strategic Management

Introduction As the industrial competition for production resources, human resource capital, and reliable customers intensifies between corporations and the business environment changes unpredictably, firms have no choice than to adopt strategic measures. Strategic management has been an overriding business administration aspect that has influenced the planning techniques of many organizations...

Walmart Company’s Corporate Social Responsibility Promotion

This essay sample explores Walmart social responsibility and ethics, their initiatives, and related issues. Check it out if you’re curious about Walmart CSR. Executive Summary The Wal-Mart Stores, Inc. Company has been known as the provider of comparatively cheap goods and services of a rather impressive quality for years. The...

Leadership Styles: Garry Kelly in Southwest Airlines

Introduction Existing scholarship shows that leaders, through their leadership styles, approaches and practices, have the capacity to positively or negatively influence outcomes for their respective business organizations, employees, customers and stakeholders. Indeed, in the turbulent business environment of the 21st century, many organizations have managed to remain competitive courtesy of...

Wal-Mart Stores, Inc. Leads in CSR Principles Implementation

How has Wal-Mart Stores invested in and assessed its corporate social responsibility? Where has the company invested? Wal-Mart Stores, Inc. is unanimously considered not merely an organization with a rigid set of CSR principles, but the company that sets an example in CSR principles implementation. Wal-Mart has taken CSR to...

Rational Decision-Making Model

The rational decision-making model The rational decision-making model provides a systematic approach to making decisions using logic and cognitive functions such as creativity and imagination (Morcol, 2006). The word “rational” means that the process applies logic and aims to get the most feasible solution to a problem. The method can...

McDonalds Fast Food Company Organizational Change

Abstract The success puzzle for organizational change implementation management strategy delivery operates on the ability to balance the soft skills that determine organizational principles. Besides, defining the value of the business, determining requirements, clarifying the vision, building teams, mitigating tasks, resolving issues, and providing direction complete the response projections, which...

IBM’s Decade of Transformation: Strategic Changes and Their Impact

Introduction The following is a discussion concerning why main business companies do not have new business venture and why they do not have such ventures. Here, we shall explore why reputable business organizations are scared of having new ventures. The first part will deal with the reasons why big corporations...

Unilever Corporation Profile Overview

Unilever is a multinational corporation that operates in the consumer industry where it sells such products as Ben & Jerry’s ice cream. The company sells multiple consumer products to different markets across the globe. Its major markets are in Europe, Asia, North and South America and Africa. The company dominates...

Samsung and Child Labor: Business Ethics Case

After completing their tasks, three young girls titter as they play together. Nevertheless, when interrogated, the girls confessed their secret of using false documents to work unlawfully at a Chinese factory that makes cell phone parts for Samsung. The girls were aged 14 and 15 years, which is too young...

Management: Effective Teamwork Role for Organizations Performance

Introduction Effective teamwork is an essential factor of improved performance in organizations. According to Tuckman and Jensen (2010), in their development, groups usually pass several important stages: forming, storming, norming, and performing. Depending on the stage, teams and groups demonstrate unique organizational features. Unfortunately, not all groups can successfully meet...

Dell Business Model: Globalization & Corporate Strategy

Dell Computer Corporation use different strategies to enter and remain competitive in the global market. Continuous improvement, innovation and creativity by the company have made the company’s products competitive. The company research and development department is mandated with the task of advising the company on the nature of products it...

Diversity Management Practices and Principles

Introduction Over the past few decades, the business arena has experienced an increment in the number of organizations with a high rate of diversity. Diversity in an organization involves appreciating differences amongst employees based on various variables such as socio-demographics, and human capital (Paludi, 2012). This aspect highlights the importance...

Robert’s Coffee Shop Marketing Strategy

Introduction In the current competitive market, business success not only depended on consumer behavior, but also the number of competitors in the market. Businesses must continuously evaluate their products, prices, distributional channels and promotional activities to ascertain their strengths and weaknesses. Identification of the rivals, their moves and trends helps...

Drones Production Company Marketing Plan

Introduction Drones are officially known as remotely piloted vehicles or unmanned aerial vehicles (UAVs). These aerial vehicles can carry some objects like cameras in order to take photographs and to make videos at a distance, without the direct participation of a man in the process. Drones allow photography or scientific...

Consumerism in the Article “Why Stuff Is Not Salvation” by Anne Quinden

Introduction The process of creating an exposition can be compared to creating an artwork. It demands just as much inspiration and effort and takes nearly just as much time to come up with. There are certain rules for setting an exposition; however, breaking these rules does not mean devaluing the...

Daryl Kolendich’s Response to Workplace Harassment

The workplace is a network of people that all have different personalities and understanding of ethics. Some employees might behave and feel strongly about others and their actions, whereas individual people can be working alone without paying much attention to anyone else. Workplace harassment can be on many bases—gender, racial...

E-commerce and E-business

Introduction E-commerce is the use of internet platform to carry out business transactions. It entails digitalization of all business activities between an organization and its customers or clients. On the other hand, e-business refers to digitalization of transactions and processes within an organization. However, the two concepts have similarities owing...

Financial Reports of KLM: Analyzing Performance and Economic Health

Executive Summary Purpose The purpose of this paper is to develop an in-depth analysis of financial reports for the Royal Dutch Airlines (KLM), the flag carrier of the Netherlands. The review will analyze the Company’s crucial financial statements and documents to determine its performance in the last three years. With...

Humility’s Impact in Leadership

Introduction Leadership in contemporary society entails several things that involve individual traits. Every leader has a desire to show that they have the essential elements and competencies to be effective in attracting people to follow them (Kraemer 30). Effective leadership is all about being charismatic. According to the Harvard Business...

Management: Mass Customization Concept

Introduction In the current-day market, customers’ demands have shifted from general products and services to very specific products. Every other firm in the world is capitalizing in the manufacture of very specific and customer-tailored products. Manufacturers and providers capitalize on practical and very visionary practices. The premise in mass customization...

Harley Davidson Brand Analysis: Attention & Sensory Perception

Introduction This paper analyzes my perceptions of three brands – Harley Davidson, Naked Juice, and Tropicana Juice. While the paper contains individual analyses of each brand, it also highlights four issues in each segment – how each brand captures my attention, what captures my attention about the brand, my sensory...

Nivea Company Consumers

People form a vital component in the product mix. They denote the consumers of Nivea’s array of cosmetic products. The entity has adopted a consumer-led approach. Hence, its policies in product development are channeled towards meeting the clients’ needs. Nivea consumers are diverse concerning their needs. Accordingly, they can be...

Effective Strategies for Motivating Employees in the Workplace

The major role of the head of sales and marketing of any company is to ensure customers are satisfied. When all the customer demands are met, and customers are fully satisfied, there is a likelihood of attracting more customers in the company hence expanding the business. In case the department...

Jeep Company’s Marketing

Introduction Jeep is an automobile company, which was established in 1941 in the US. The firm is a subsidiary of Chrysler Group Limited Liability Company, which is owned by Fiat S.P.A and it is headquartered at Toledo, Ohio. Jeep has expanded its operations into the global market by establishing outlets...

Web-Based Systems and Computer Services

Web-based systems for data storage, assessment, analysis, and further application have become rather common nowadays. More importantly, these systems can be used for both personal and professional purposes, which has opened a plethora of opportunities for business and entrepreneurs all over the world. However, defining the web service that provides...

Concepts of Management Principles

The success of any organization depends on the nature of management practices it adopts. It is never an easy task to meet all workers’ needs or desires; however if a management team formulates correct policies or strategies of management, then likelihoods of success are high. All management practices should fall,l...

American Airlines’ and US Airways Merger

Abstract Mergers and acquisitions are common business practices that have both benefits and disadvantages to the involving firms. Essentially mergers and acquisitions are often perceived as expansionist strategies employed by firms to ensure increased market share and capabilities. Firms merge and acquire others for various reasons. However, increased competencies and...

Google Company Workforce Diversity Policy

Google is one of the most famous multinationals in the world. It operates in over 50 countries worldwide (Google Inc, 2015). Google provides a wide range of products and services in the sphere of IT technology (including development of applications, devices and so on). The company was founded in 1998...

Starbucks, Toyota and Google’ Corporations Missions

The mission statements In most organizations, the missions or visions statements represent the publicly observable element in the strategic administration procedure that fluctuates in particularity, layout, constituents, and span. The paper seeks to identify the mission statements for Starbucks, Toyota, and Google. Besides, the paper explains how these corporations implement...

Hong Kong Global Business Cultural Analysis

Abstract Culture varies from one place to the next. The variation may be small or significantly large in some cases. Since culture has a great influence on various industries, businesspersons have to gain a good comprehension of the ways of life of a given place for them to visualize their...

Pet’s Parks and Hotels Business Proposal

Executive Summary The new business will appeal to travelers who consider pets as a part of their families and would like to present gifts to them after being away. It will exploit opportunities emerging from new regulations that require hotels to have pet parks and the need to present gifts...

Michelin’s New Pilot Super Sport Tires: A Game Changer

Introduction In this paper we will analyze trade mark Michelin, its new product and will talk about the effectiveness of the advertising campaign. Michelin is considered to be one of the leading tire manufacturing companies in the world. There is no doubt that this market is quite competitive and in...