Google is one of the most famous multinationals in the world. It operates in over 50 countries worldwide (Google Inc, 2015). Google provides a wide range of products and services in the sphere of IT technology (including development of applications, devices and so on).
The company was founded in 1998 by Larry Page and Sergey Brin (Google’s mission is to organize the world’s information, 2015). The founders were students at Stanford University and this has affected the organization’s philosophy and values. At Google, entrepreneurial zeal and diversity are favored most. The company’s founders understand that diversity of the staff translates into diversity of ideas and accomplishments, which make the company stronger and more successful.
There is sufficient bulk of information on the company and its diversity policies. Information can be easily found on the company’s official websites as well as various reputable newspapers.
In terms of the organization’s culture, Google strives for diversity manifested in all aspects. The company stresses that its diversity policy is transparent and it enables Google to recruit more diverse workforce (We’re working toward a web that includes everyone, 2015).
However, it is clear that this effort is not enough, as the workforce at Google is not as diverse. When it comes to ethnicity, the majority of employees are whites while 30% of employees are Asians. Hispanic population is underrepresented, as it constitutes only 3% of the workforce. Black population comprises only 2% of the workforce.
It is noteworthy that the company has a number of programs aimed at attracting employees pertaining to ethnic minorities. The programs involving Asian employees are quite significant whereas programs focusing on other ethnicities are far from being enough (We’re working toward a web that includes everyone, 2015). When it comes to gender, it is also clear that the majority is still constituted by males. More so, the numbers are even worse when it comes to leadership as only 22% of leading positions are occupied by females.
It is possible to state that the diversity policy is now managed systemically as there are certain programs aimed at development and retention of females or people of color. The company has numerous programs that involve partnerships with different schools. Internships enable students to explore their creativity and land good jobs. The company also benefits from such policies as they can find new talents.
Flexibility of work hours is another factor that may attract females who often have to balance their family life (bringing up their children) and their careers. However, it is clear that the company has to focus on recruiting and developing employees pertaining to ethnic minorities (especially Hispanic and Black population). Jacobson (2014) states that disclosing data on diversity is the first and a very important step that will enable the company to create an efficient diversity policy.
In conclusion, it is possible to state that Google makes a lot of effort to make its workforce more diverse. The company launches various policies and programs that encourage females and people of color to develop and strive for managerial posts. It is also important that the company reveals the data on its diversity policies and their outcomes. At the same time, it is necessary to note that the effort is insufficient as the company has not reached diversity yet.
Google Inc. (2015).
Google’s mission is to organize the world’s information and make it universally accessible and useful. (2015). Retrieved from
Jacobson, M. (2014, May 28). Google finally discloses its diversity record, and it’s not good. PBS Newshour.