Introduction
Among the rest, social media (SM) platforms such as Facebook, YouTube, and TikTok have enjoyed rapid growth over the past few years, especially during and after the peak of the COVID-19 pandemic. Almost three billion people use social media globally. The networks have become central to the lives of individuals because of the various benefits individuals get from using such platforms. However, even though it is beneficial, SM is a double-edged sword leading to behavioral addiction and severe effects on the users who do not moderate their use of the sites. The excessive SM use witnessed over the past few years has resulted in addiction, which has resulted in health-threatening behaviors. Some of the adverse effects of SM addiction include dysfunctions, mental disorders, negative emotions, loneliness, and decreased social connectedness. These impacts make the addicted users have low-quality lives and dysfunctional families.
Since social media addiction results in a significant and wide range of damages, it is crucial to understand its causes and how they can help prevent users from getting addicted to the sites. One of the most challenges to dealing with social media addiction is attempting to change an individual’s behavior without knowing what causes them to act as they do. Eventually, such approaches mostly fail because they do not address the root of the problem; instead, they regulate the results. The basis for understanding the psychological factors as the primary cause of SM addiction is crucial and is used in this article to explore possible methods to help curb the problem. Therefore, this article analyzes the causes of SM addiction and uses psychological methods to help address the issues among the affected users.
Causes of Social Media Addiction
Social media addiction has several causes, some of which result from underlying problems affecting individual users. The diversity in people shows that the range of the causes can be infinite as each depends entirely on the person. However, there are common roots attributed to behavior and change. Aksoy indicates that one of the major causes of social media addiction is weaknesses in life skills, which comprise issues associated with socializing, poor communication practices, and loneliness (Aksoy 862). Another cause is resiliency issues, which include the inability for one to recover from inner distress and devastations resulting from harsh conditions. The third primary cause of SM addiction is an individual’s poor problem-solving skills, comprising poor decision making, disorganization, and weak analytical skills. Each of these three primary causes is further explored in the sections below. The three triggers mentioned mainly sprout from various predisposing factors in one’s family, community, or society.
Socializing Problems
One’s inability to socialize with others is one of the critical factors causing individuals to be addicted to social media platforms. According to Chester, most people lack the skills to effectively interact with those they see daily (Chester, Richdale, and McGillivray 2234). This lack of social intelligence makes individuals feel isolated and unable to contribute significant thoughts when in the company of their fellow. They find their types and interact with them when they use social media. Moreover, social media also enables them to hide behind averters, thus speaking their minds without a feeling that anyone can judge them. The major areas associated with socialization problems comprise poor communication and the need to escape one’s loneliness.
Communication Problems
The inability to effectively communicate with other people makes social media users addicted to the sites where they find it easy to speak their minds through text, pictures, and videos. According to Trigueros, such people have difficulties creating and establishing relationships due to past experiences or failures and avoid face-to-face interactions, making them gain little social experience (Trigueros 4208). The void left by the lack of skills necessary for creating a suitable environment for healthy social relationships is filled with severe social behaviors and beliefs. Once developed, these users find a haven in SM sites, where they advance their unfulfilled real-world desires and relationships. They thus develop unreasonable tendencies, which become more adverse as they continue using the sites, thereby damaging their real-life healthy social relationships.
The Need to Escape Loneliness
Loneliness is one of the main drivers for people to seek a social relationship from external sources. During the pre-social media period, most people sought relationships from friends and peers to compensate for those they desired and lacked from family members. However, in present times and with the sprouting social media sites, SM users divert to these platforms to compensate for their lack of companions. O’Day et al. reveal that these users find a false comfort that they are not lonely when they speak with their fellows on the sites (O’Day et al. 100070). On the contrary, such feelings subside immediately after they are out of the sites. For this reason, most addicted users try to continue using these social media apps to escape feeling lonely. Some of the most addicted SM users are those newly divorced, immigrants, and lone children.
Resiliency Problems
Some users are addicted to social media because of their resiliency issues. Most people who lack support from their immediacy tend to SM to find activities that make them feel better. The ease of accessing social media sites also contributes immensely to resiliency problems, making the users addicted to the platforms. These factors give the users heaven of safety where they escape avoiding the crises affecting them. Resiliency problems mainly comprise individuals’ devastations experienced during harsh conditions and their inner distress.
Harsh Conditions
Harsh conditions often trigger the need for additional support, which, when available online, becomes the first place for people to find the psychological support they need at such times. However, most people also face problems with self-management skills when devastated. Various can make one vulnerable to social media manipulations when they face adverse conditions (Ghareb et al.). Moreover, harsh conditions also impair people’s judgment, making them seek peaceful social support solutions on the Internet. The psychological aspect of this problem is mainly rooted in an individual’s ability to maintain their bio-psychological balance. This lack of the power to know to check their mental state and behaviors makes it easy for them to escape their crises by getting deeply involved in the social media sites.
Inner Distress
Some people are addicted to social media because they cannot recover from a painful past or present situation. Most SM addicts have a history of failing to deal appropriately with their diverse problems in life (Wong et al. 1897). Such comprises individuals who find it difficult to recover from the difficulties they faced in the past and cannot heal themselves. Some who have failed in creating meaningful and healthy social relationships use SM to try to get the comfort they need, which prevents them from the memories of such events. Apart from railed social relationships in the past, other underlying issues could be a failure in academics, business, or sports, which make the individuals personally disturbed and lack a way to share their inner distress. The thoughts of the past make these individuals succumb to social media, which eventually harms their physical and psychological health.
Poor Problem-Solving Skills
As noted earlier, most people resort to social media and get hooked on them because of their various distresses. Thus, it is also crucial to note that those who get addicted to SM do so because they lack skills, they can use to solve issues affecting them at any time. Such individuals rush to social media to find sympathy from their followers and online friends. Such individuals failed to deal with their past problems and developed psychological disorders such as depression, anxiety, and attention deficits. These mental health issues further make individuals prone to social media addiction. Lack of problem-solving skills leading to people overusing SM includes weaknesses in analyzing situations and making informed decisions and disorganized plans.
Weak Analytical and Decision-Making Skills
Those addicted to social media users do not possess mature defense systems that they can employ in cases where they must defend themselves when faced with life’s crises. Primarily, such problems arise when individuals fail to analyze the issues and find logical solutions, thereby choosing more accessible options to navigate their situations or forget about them. Some users go to social media platforms as a defense or to find pity for what affects them (Ku et al. 100570). However, as they use the sites more, they are often taken deeper using the platforms’ algorithms. The users thus find related stories, which create comfortable heaven for them, making it difficult to face life’s realities. They thus find it challenging to reverse their behavior, fearing worse psychological outcomes. Their last situations become worse because they are unable to analyze the problems that caused them to be in their current circumstances and thus cannot be decisive about what they can do to become better.
Disorganized Plans
Most people addicted to social media are who they are because of their past disorganized plans. They continue using SM because they do not have many other options to plan their lives. They become purposeless and only momentarily use the sites to fulfill their psychological emptiness. They find comfort in following events on various social media platforms and get entertained. They feel comforted with the content they get and the people they meet on the sites. However, they remained miserable, hoping they could find assistance from those they followed on the platforms. Consequently, those addicted to social media experience more severe consequences, both in health and socio-economic aspects.
Solving Social Media Addiction
The analysis conducted on the causes of social media addiction has identified three main factors: weaknesses in life skills, resiliency issues, and poor problem-solving skills. The underlying issues and the root of all these factors are psychologically oriented, which reveals the need to use psychological interventions to help find the best ways to help those addicted or can be addicted to SM. SM use is mainly associated with depression, anxiety, and mental health problems. Major social media platforms have responded to concerns around the use of the sites and their effects on mental health. For instance, YouTube initially had likes and dislikes to measure the performance of videos, but it resorted to removing the dislikes counts to contribute to mental wellbeing. Instagram and Facebook have also taken the trend, and more SM companies are following suit. The idea behind such changes is to reduce psychological problems associated with the platforms’ use; the users already have an underlying emotional problem, and negative feedback can increase their psychological distress.
It was also noted earlier that trying to curb social behavior may be a poor approach to limiting social media addiction. Behavior is a psychological factor that requires a deeper understanding of the individual to help them deal with their problems and individually overcome them. Thus, it is crucial to help the affected person identify their drive to use social media excessively and thus create a map to overcome addiction. One should identify the main reason why they are on each social site in the first place. The drive to be part of the platforms forms the basis of understanding why someone would want to overstay at the same site for an extended period. However, this should be an individual question that may require an in-depth reflection and honest answer. A psychoanalyst can help identify the possible reasons the individual uses social media and thereby help them to seek personal answers for their use of the platforms.
This analysis identified that one of the factors making people addicted to social media is problems with socializing. Social health is a crucial element of humankind, and everyone should be able to form and maintain excellent and productive relationships with their peers, parents, and siblings. Those who lack care have ways of healing from the past and find more muscular attachments with those they meet. The analysis also identified problems in resiliency, such as harsh conditions and inner distress, as a cause of social media addiction. One should ask themselves if they can control their situations before seeking alternative and easier ways to navigate them. Individuals can also learn to understand that they can get help from people closer than those they meet online. Moreover, poor problem-solving skills were identified to cause SM addiction. Users addicted to SM can find alternative ways to solve their problems instead of hiding on social media. Understanding the SM does not help one find solutions is the basis for beginning the journey to one’s freedom.
Conclusion
The current study has revealed several causes of social media addiction, though the major ones are associated with severe underlying psychological problems. The study identified weaknesses in life skills, including individual factors such as poor communication practices and loneliness. It also revealed that resiliency problems such inability recover from one’s inner distress and devastation when they experience harsh conditions can make them use social media more to ease their mental stress. Poor problem-solving skills such as poor decision-making, disorganization, and weak analytical skills also make people addicted to social media. The study has also revealed that since the primary causes of social media addiction are psychologically motivated, individuals must understand why they are using particular problems and also get psychoanalytic treatments that can help with their adverse life experiences.
Works Cited
Aksoy, Mehmet Emin. “A qualitative study on the reasons for social media addiction.” European Journal of Educational Research 7.4 (2018): 861-865.
Chester, M., Richdale, A. L., & McGillivray, J. (2019). Group-based social skills training with play for children on the autism spectrum. Journal of Autism and Developmental Disorders, 49(6), 2231-2242.
Ghareb, Mazen, et al. “Social media and social relationships: A case study in Kurdistan society.” Applied Computer Science 14.3 (2018).
Ku, Kelly YL, et al. “What predicts adolescents’ critical thinking about real-life news? The roles of social media news consumption and news media literacy.” Thinking Skills and Creativity 33 (2019): 100570.
O’Day, Emily B., and Richard G. Heimberg. “Social media use, social anxiety, and loneliness: A systematic review.” Computers in Human Behavior Reports 3 (2021): 100070.
Trigueros, Rubén, et al. “Relationship between emotional intelligence, social skills and peer harassment. A study with high school students.” International journal of environmental research and public health 17.12 (2020): 4208.
Wong, Hiu Yan, et al. “Relationships between severity of internet gaming disorder, severity of problematic social media use, sleep quality and psychological distress.” International journal of environmental research and public health 17.6 (2020): 1879.