11160 samples of this type
Introduction Daimler is a German car company specialized in cars and trucks. The current CEO of the Company is Dieter Zetsche who develops an effective strategic and leadership position of Daimler on the global scale. The application of HRM by Daimler is often discussed from review of human resources investment...
Introduction An opportunity is differentiated from an idea in terms of its marketing possibilities. All opportunities are exploitable for business growth and customer acceptance. Opportunity is profitable for business. But all business ideas are not marketable or profitable for the business firm. Among a hundred ideas only two or three...
This paper deals with the aspect of Organizational Structure. The organization structuring of any organization is concerned with certain critical matters, such as: Centralization and Decentralization Tall and Flat Structures Span of Control Unity of Command and Chain of Command. The Model Company for this paper is one of the...
Introduction In the present day, beauty has become an object of commerce and production, as the modern canons and requirements cannot be met by an average woman without physical interventions into her body. In the last centuries, beauty was amongst the major virtues of woman as well as the major...
Introduction This paper shows the basics of a victorious counterinsurgency strategy by applying a method recognized as systems thinking. The basics of good strategic thought lie together in recognizing the mass significant interactions flanked by dissimilar players, how they authority each other in unforeseen ways, and how to gauge progress...
Introduction The supply chain is an essential component of every business that represents a link between a company and its suppliers to make a final product and distribute it to a customer. Often, various companies, including international corporations, face supply chain issues, and Canada-based Lululemon is not an exception. The...
Assessment and Problem Identification The 4th Armored Brigade Combat Team (ABCT) faces a critical leadership problem affecting the unit’s delivery of its obligations and affecting its reputation. It meets poor management, and it can be broadly classified into challenges in human resources, physical resources, and poor organizational culture. There is...
Introduction Gene Wilkes, in his book Jesus on leadership: Developing servant leaders, takes his readers back to reflect on how to manage people the way Jesus did. The work is intended as a primer for those who want to lead among God’s people like Jesus. The idea of servant leadership...
Executive Summary The report provides an analysis of the data assets management of LuLu hypermarkets system. The main advantages and disadvantages of the system are identified. Despite the fact that the implemented scheme provides ample opportunities for manipulating atomized data and changing their format and presentation method as necessary, it...
Risk Factors and Compliance Issues on Income Statement The income statement provides an overview of a firm’s performance. The statement provides investors with the knowledge they need to support their decision-making process. In evaluating Amazon’s income statement for 2017, a financial professional must understand three parameters. The parameters include the...
Trait Leadership Definition/Characteristics The timeframe in which the theory was popular is between the 1880s and the middle of the 1940s. According to it, one can be born a leader; thus, no further efforts would contribute to the development of the needed skills (Nahavandi, 2015). Trait leadership theory takes into...
Effective management requires the appropriate leadership approach. The theory of situational leadership was created to adopt the leader’s behavior and approach to his or her subordinates by diverse circumstances, such as the followers’ individual needs and competency. While some workers feel more confident under the leadership of autocratic and demanding...
Introduction Modern leaders pay much attention to time management as it is one of the constant and irreversible things in the work of any organization. Once it is wasted, it can never be returned or used again. Therefore, the task of any leader is to make sure that time is...
Masterclass 1: Building and Learning an Effective Governance, Risk, and Compliance Preamble Generali Group is an insurance company that just like other financial services organisations is subject to a large body of legislation and regulation. Given that past scandals associated with noncompliance and excessive risk taking have resulted in an...
Background The paper will carry out an analysis and comparison of the performance of BP PLC and Royal Dutch Shell PLC. The two companies were formed almost at the same time. BP PLC was established in 1908 initially as Anglo-Persian Oil Company while Shell PLC was established in 1907. Both...
Why is McDonald’s revenue decreasing? Is it because of service quality? Is McDonald’s losing customers? What is wrong with their strategy? Find answers to these questions here! Reasons behind McDonald’s Decline in Sales McDonald’s used to be a popular place for families and children to enjoy a meal at a...
Understanding business and management research methods Research is a very important discipline for scholars. Scholars with superior research skills are always placed at an advantage because they can use these skills in their career fields (Creswell 1994, p. 3-15). It is therefore highly important to know that as a scholar...
What is business ethics? Business ethics is the field of study that is concerned with standards and principles that guide the behavior of firms in executing their business (Ferrell, Fraedrich and Ferrell, 2011). In management, business ethics is concerned with issues of what is acceptable or unacceptable behavior within an...
GM’s portfolio of projects with project type matrix and project life cycles Project portfolio is also referred to as the company’s aggregate project plan. Its primary purpose is to define whether the organization succeeds in managing all the projects it has. It is made to see whether the company is...
Introduction and Background The concept of employee training has become a common subject for researchers and practitioners over the years. The primary principle behind training is providing a workforce with flexibility and freedom in making decisions related to work based on knowledge and skills. This is an anti-thesis of traditional...
Background Looking back at my experience working as a server at (each w lahum) I would have to say that while the job was not easy, it was good enough in terms of the salary that we were given as well as the hours that we were supposed to work....
Introduction In the contemporary economic and social environments, building a strong and sustainable corporation along with keeping it continuously growing is a challenging task. Enough, the vast variety of external factors as well as the significant efforts from the firm itself contribute to the success of the company. It is...
Target customers are individuals between 18 and 35 years old (Montgomery et al., 2015). These are mainly people of Middle Eastern descent and their friends and close ones. Importantly, these may be immigrants, children of immigrants as well as people of other ethnicities. People of the non-Arabic descent are mainly...
Current marketing Strategy of Lipitor Smith (2008) argued that this Pfizer, the pharmaceutical giant to whom Lipitor belongs to and Lipitor turned into blockbuster not only it’s exclusively, but also for the smart marketing, Pfizer knows how to reach to the pyramid of revenue generation with its current marketing strategy....
Introduction This case study presents a story of a start-up company and found, which was created under the premise of opposing corrupt and unfair practices of companies that make a living by charging exorbitant fees from angel investors and start-up entrepreneurs alike. However, after a period of expansive growth, the...
Introduction Ever since the introduction of ‘open skies policy’, a policy that permits unrestricted flight of airlines across continents, the overall scale of competition has intensified. Besides the enactment of the policy, the airline industry has also experienced a shift in consumer dynamics. Presently, consumers have become concerned about the...
External Environment Opportunities and Threats The creation of the Alphabet has presented a variety of new opportunities. For Google, the launch of a new parent firm gave an opportunity to concentrate on working as a highly successful and leading searching engine and allowed it to focus on developing digital ads...
Introduction The computer and the internet are two of the most vital innovations of the 20th century. These technological developments changed the manner in which communication took place and presented numerous opportunities for businesses. One novel technology that exploits the internet ability of mobile devices is mobile commerce (m-commerce). The...
Introduction Total quality management is essential to the success of most organizations. The course focused on three core principles of TQM: benchmarking, Six Sigma, and just-in-time (JIT). When applied in practice, these principles can assist organizations in minimizing costs and increasing the quality of their products, thus making companies more...
Introduction This paper is based on the topic of management principles. It explores the topic by providing the definitions of manager, management, and organisation. The definitions are followed by a discussion of why managers are important. Other issues which are discussed include organisational structure, SWOT analysis, and organisational culture. Manager...
Introduction The aim of this strategic plan of Proctor & Gamble is to analyze the strategic corporate development history, strategic direction for the future, and the current strategic situation of the company. However, this paper will concentrate on the historical background and strategic decision for the last twenty-five years, present...
If you’re about to conduct research on Nestle advertising strategy, check out our essay sample! Here, you’ll find Nestle promotion strategy and other helpful information. Executive summary Nestle is a leading multinational company in the fast-moving consumer goods (FCMG) industry. The company manufactures and sells baby foods, beverages, and snack...
Introduction In the contemporary times, event sponsorship is an accepted powerful product promotional tool that when used in conjunction with other marketing tools enables an organisation to reach its set objectives. Event sponsorship is a more innovative marketing strategy than other endeavours such as advertisement and product promotional campaigns as...
The unique selling proportions for Microsoft are competitive pricing, compatible services, and high quality products. The company targets users of computer and mobile phones across the globe. The company uses multiple-product branding to reach these customers. The company’s products are technology-based and created through series of research to meet the...
Abstract The number of women in the workplace continues to increase. A lot of women keep on joining occupations that were previously reserved for men. Notwithstanding the increase in women’s involvement in the workplace, a lot still needs to be done to guarantee equality. The study indicates that women come...
Introduction Jolly Ranchers is a hard sugar candy brand that has been created by the Jolly Rancher Company. The company was founded in Golden, Colorado by Bill and Dorothy Harmsen in 1897 and specialized in the production of chocolate and ice cream (“The History”). Due to seasonal decreases in sales...
Do you want to know why Samsung’s marketing is better than Apple? What industry is Apple and Samsung in? How are their business and marketing strategies different? Keep reading to find out! In this essay example, you’ll find everything you should know about Apple vs. Samsung marketing strategy and business...
Major problems faced by Eastern Gear Inc. Eastern Gear Inc., based in Philadelphia, is a manufacturing company that produces a variety of gears. Currently, the company faces several problems in the operations. The operations of the company indicate that it lacks proper strategies and operational objectives. The operations of the...
Our sample essay will focus on Toyota and Mercedes’ competitive advantage and marketing strategy case study. Introduction This paper will compare two companies, namely, Toyota and Mercedes, which are among the world’s best automobile manufacturers and sellers. The goal is to examine their competitive priorities and operations strategies. The paper...
Introduction Background of Study The key objective of this research paper is to analyze the role of leadership in a complex and global hospitality industry. In order to do so, this paper selects Marriott Hotel International in order to discuss the affect of leadership on this global organization. Marriott International...
Introduction Organizations have numerous activities that run concurrently, and the synchronization of these activities is necessary to enhance their efficiency and effectiveness, organizational communication being one of the greatest pillars of success (Hussain 2008). Changes in the principles of efficient organizational communication have been drastic. Recent developments in addressing team...
Introduction The high competition in the global market has forced most companies to invent different coping mechanisms. Failure to counter completion can push an organisation out of local and international market. Currently, most organisations focus on improving the quality of their products and implementing advanced technology to ensure operational efficiency....
Introduction Operation management aims at ensuring that functions in a company/business are conducted in the most efficient manner, so as the end results are satisfied customers and reduced cost of production. It has elements of managing and directing processes. To be effective an operating manager should implement a ten decisions...
Delta Airlines Delta Airlines is one of the leading US companies in the industry. It has a well-established culture and a customer-oriented approach (Sullivan, 2013). The company’s employees are motivated and well trained. Nonetheless, this appears to be insufficient in the highly competitive and rapidly developing industry where new entrants...
JCB’s Strategic Initiatives and Decisions The impact of the global recession and JCB’s strategic initiatives on the accounting performance of the company The global recession that started in 2008 had devastating impacts on many companies. Before the recession, JCB had witnessed rapid growth in its portfolio. The company achieved a...
Is Apple an ethical company? Find the answer to this and other questions in our Apple ethics case study sample. Here, you’ll find information about Apple ethical practices and issues and social responsibility. Abstract Companies are established within localities from where they operate. This fact alone compels them to put...
Introduction As the industrial competition for production resources, human resource capital, and reliable customers intensifies between corporations and the business environment changes unpredictably, firms have no choice than to adopt strategic measures. Strategic management has been an overriding business administration aspect that has influenced the planning techniques of many organizations...
After completing their tasks, three young girls titter as they play together. Nevertheless, when interrogated, the girls confessed their secret of using false documents to work unlawfully at a Chinese factory that makes cell phone parts for Samsung. The girls were aged 14 and 15 years, which is too young...
Introduction In the current competitive market, business success not only depended on consumer behavior, but also the number of competitors in the market. Businesses must continuously evaluate their products, prices, distributional channels and promotional activities to ascertain their strengths and weaknesses. Identification of the rivals, their moves and trends helps...
Foreign Direct Investment refers to the purchase of a company’s assets within the boundaries of another country by a different firm. For example, a company in the United States of America can increase its business enterprises by acquiring an industry of interest or by extensive marketing within the territories of...
This paper focuses on different leadership styles in business. Get some inspiration for your leadership styles essay introduction, main body, or conclusion with us! Good Leaders The World’s history has seen a number of great leaders; Quaid-e-Azam Mohammad Ali Jinnah, Mahatma Gandhi, and Martin Luther King were a few of...
Purpose of Qualification Plan Walmart is a shining example of success in today’s competitive retail environment, having solidly established its dominance not just domestically but also internationally. Since its founding more than 50 years ago, the retail behemoth has continually changed according to the shifting demands of the market and...
Introduction Starting in 1888, Coca-Cola became the leading soft drink company. The company has expanded to become a global player with several branches in various continents and countries. Coca-Cola boasts of being a prominent brand in the soft drink industry, and its products are known for their universal image and...
Introduction The company selected for the analysis is Emirates Global Aluminum (EGA). It is the world’s largest premium aluminum producer (Emirates Global Aluminum, 2021). Moreover, it is the biggest industrial firm in the UAE, not belonging to the oil and gas sector (“Corporate profile,” n.d.). EGA was founded in 1975...
Introduction Marriott is one of the world’s most successful and established hotel chains, maintaining a reputation for excellence over the years. However, the problems associated with COVID-19, which have affected the entire global economy, have also affected Marriott’s revenue (Pandemic’s impact, 2023). In addition, with the development of alternatives to...
Introduction Target Corporation is an example of a publicly traded company that specializes in retail. It is the seventh most significant retail corporation in the US among the companies with the most employees. There are several formats in which Target Corporation works, including the small-scale stores that are called TargetExpress...
Introduction Lululemon is a renowned international manufacturer and retailer of sportswear with a focus on high quality and fashion. The company produces goods for training, accessories, and health products. The company was founded in 1998 in Vancouver and, through its continuous development, has expanded worldwide with more than 500 stores...
Creating and maintaining a viable recruitment strategy is essential for any organization seeking to advance in the present-day economic environment. The development of a function recruitment approach is particularly crucial for a company such as Google, which works in a highly competitive setting and must address a range of obstacles...
Key Elements of a Learning Organization Elements Score Justification Inspiring and motivating people with a mission or purpose High The company implements various programs to maintain employee motivation. This is manifested in the fact that the company has a well-developed system of organizational culture (The Home Depot, 2022). Consequently, each...
Managers’ cognitive biases can negatively affect their decision-making process leading to suboptimal results. They normally include confirmation, overconfidence, loss aversion, bandwagon, information availability, and anchoring biases, as well as prejudices towards others based on religion, ethnicity, gender, age, and group identity, to name a few. Although a person cannot avoid...
Introduction This paper analyzes the individual financial ratios of KFC, McDonald’s, and Chipotle. This report will provide a comparative analysis of such ratios as profitability ratio, liquidity ratio (current ratio), and financial leverage. Initially, the background of each analyzed business will be given, indicating the problems that could potentially negatively...
Introduction The OSHA is the Occupational Safety and Health Act of 1970, which Congress created to ensure that workers maintain safe working conditions. OSHA is part of the US Department of Labor and covers most private and public sector employers. OSHA alliances establish a system of safety and work environment...
Congestion in public transportation networks is a worldwide issue, it affects not only the daily lives of residents but also the local economy, the environment, and public health. Road congestion can be attributed to various issues, including an increase in the number of vehicles on the road, the development of...
Introduction Changing a company is a complex endeavor requiring a strong and confident leader. The case of the British company Unilever presents Paul Polman – a CEO who set out to radically transform the company’s vision. At the time of his appearance, Unilever was suffering from the loss of demand...
Abstract Many businesses hierarchically organize themselves, with the executive management at the top and subordinates below them. Nonetheless, hospitality companies fare better when their organizational structure is flat and employ no middle managers or supervisors. Flat organizational structures are characterized by increased flexibility in disseminating information throughout the workforce, leading...
Abstract Problem. Today, the Big Four accounting firms take up 99% of the auditing market and 40% of the consulting market. These companies continued their steady growth even during the period of the COVID-19 pandemic, which slowed down the economies around the globe. However, it is unclear if these companies...
Introduction The Internet revolution and evolving market dynamics in the 21st century have altered the modus operandi of several enterprises in contemporary marketplaces. The rising significance of reputation in the internet world is one of the most significant transformations. As a result, hotel reputation management is the process of monitoring...
The usage of social broadcasting sites such as Facebook, Twitter, Instagram, and Reddit to sell company services and goods is known as social media marketing. The company salespeople use the platforms to communicate with loyal and potential consumers to establish corporate culture, tone, and vision. Social media sales promotion is...
Introduction Adobe Inc. is a global organization specializing in digital software. As the corporation operates in an international market, the company’s demographics are diverse and encompass multiple individuals contrasting in regards to their gender, race, nationality, education, political views, and overall background. The organization has recently achieved new success in...
This paper analyzes the Coca-Cola company’s strategy management at the market level. In addition, the forces of the competitive environment and market cycles are being identified. The obtained characteristic of Coca-Cola allows concluding the effectiveness of the company’s most crucial corporate-level strategy. In general, within the framework of this paper,...
The soda company made a name for itself with unique labels that feature a variety of customer-submitted photographs and bottle caps with personalized customer messages. Jones Soda developed an intimate relationship with its customers by employing a customer-focused approach. It evolved into a customer-focused company, with flavor ideas, packaging, and...
Introduction Companies that employ numerous people often become subject to different legal and ethical challenges that frequently arise due to the failure to ensure proper management. Every year, notable companies encounter issues concerning their ethical conduct, which eventually may translate into lawsuits and conflicts with their employees and partners. The...
International business is a business activity that encompasses the transfer of resources, goods, services, and information across countries. In simple terms, it is the carrying out of trade and investment activities across countries (Cavusgil et al., 2022). The business activity entails crossing geographical boundaries, and as a result, it is...
Introduction True Religion is an American designer jeans and denim brand. The brand was founded in 2002 in California. At the dawn of the new century, when the fashion industry was undergoing dramatic changes, and many brands were trying to figure out where to go next in a rapidly changing...
Introduction One of the highly competitive industries in the global marketplace is the airline sector mainly because of the focus on the variant service experience. Since the advent of social media platforms, a significant percentage of the customers have attained significant product and service knowledge from a wide range of...
Introduction It is no secret that good, strong, and stable working relationships between colleagues, subordinates, and leaders of organizations provide a solid foundation for implementing productive work, effective results, and high achievements. It should be noted that the biblical motives, commandments, and dogmas, in this case, act as a “catalyst”...
Introduction The concept of Knowledge management involves the process of creating, organizing, and sharing useful information within an organization. An individual or organization needs to have a successful knowledge management system by marinating information in a place that is easily accessible. A strategy for knowledge management is a plan of...
Transformational leadership is a type of organizational governance that not only encourages change and innovation but also maintains its values, culture, and processes. This case study focuses on Rachel, the manager, and CEO of Independent Center for Clinical Research (ICCR). It will discuss what is extra about Rachel’s leadership, how...
Introduction For the most part, considering the connections of a job applicant is a relatively good practice for a company looking for excellent employees. Primarily, this process increases the chance of choosing the “right” talent by saving time, energy, and other resources within the recruitment framework. In addition, employers will...
Social Learning Theory Basic Provisions As a relevant theory associated with ethical leadership in organizations and the ability to maintain a favorable microclimate in teams, social learning theory may be reviewed. According to Mo and Shi (2017), who analyze this concept in relation to organizational performance, employees tend to show...
Introduction This critical evaluation paper discusses and analyzes the 7Ps of marketing. This model allows leaders to evaluate the company’s performance and understand the significant components connected with its functioning, current state, and opportunities for subsequent growth and development. The 7Ps of the marketing model focus on discussing such elements...
Introduction The use of techniques aimed to assist an organization in dealing with a sudden and severe unfavorable occurrence is known as crisis management. A crisis might happen as a result of an unforeseen incident or as an unanticipated repercussion of an event that was previously deemed a possible concern....
Introduction The automotive sector comprises various businesses and institutions engaged in developing, manufacturing, producing, advertising, and selling automobiles. The automobile marketplace is an oligopoly in a supersaturated field with a few influential players, which explains the lower profitability. Given the automobile industry’s size and importance to many local economies, most...
The financial strategies of different organizations across different business sectors The different financial strategies used by organizations from different business sectors. Oil & Gas Industry The financial strategies employed by organizations in the oil and gas industry are a result of thorough decision-making processes amidst constant price fluctuations. Their overall...
Introduction As the world experiences the adverse impacts of climate change, countries have accelerated their efforts in transitioning from fossil fuels to low-carbon energy. The changeover poses a significant threat to the companies operating in the oil and gas (O&G) industry, as the prospective demands for nonrenewable energy sources are...
Introduction In the era of globalization, many companies seek to expand their business, yet facilitating knowledge transfer is a difficult task. It requires an employee who is not only knowledgeable in their sphere of competence but also willing to live in a foreign country for an extended period. Their communication...
Nike’s social media inclusion campaign is a way for the company to contribute to the development of a more accepting society that embraces diversity. As the company is one of the biggest brands in the clothing industry, has a massive following and brand loyalty, and is known worldwide, the social...
Competitive advantage is the characteristics of a product or brand that give a company an edge over its direct competitors. Structural and functional changes should make it possible to bring the main competencies of the enterprise in line with the emerging requirements of the external environment. Competitive advantage management requires...
The Boeing Company Boeing is one of the biggest corporations in the aerospace industry. The company works with customers across over 150 countries (Boeing, n.d.). Boeing operates through the development, manufacturing, and maintenance of commercial planes, space systems, and defense products (Boeing, n.d.). The core values of the company include...
A competitive advantage in the context of procurement by an organization such as McDonald’s refers to its ability to offer customers quality goods or products with more value relative to competitors. Overall, a competitive advantage is built over time and involves complex contributions from different departments in an organization. An...
Background PepsiCo was founded in 1898 with the sole purpose of manufacturing and distributing beverages, diversifying over the years into other sectors such as restaurants. In the period under review, the company underwent different growth strategies under different CEOs. Under this review, the company went through different growth strategies, with...
Amazon is an American organization, one of the largest in the world among companies engaged in selling all kinds of goods and services via the Internet. It is also a leader in the field of sales of mass-demand goods through the system of Internet services. One of the characteristic features...
Abstract The current paper demonstrates the impact of organizational structure and managerial practices on business performance on the example of Dow Corning. Throughout its history, the company had varying degrees of success under functional, divisional, and matrix management systems. It continually adjusted its needs and operations, depending on the period...
It goes without saying that high-quality customer service plays an immeasurably important role in the company’s stable growth and development. In the present day, Lenovo manages one of the largest and highly complex global supply chain networks with more than 30 manufacturing sites and 2,000 suppliers across the globe aiming...
Businesses undergo different changes when it comes to their operations and management. Changes in operations and strategies are the very known modes of change emerging from natural occurrences such as climate and weather while some are from economical enforcement. While there are different stakeholders in effecting changes, the key determinants...
Background The Lego Group is a Danish toy producer best known for its Lego brand of interlocking plastic brick toys. The corporation was established in 1932 and is headquartered in Bilund, Denmark. As of 2018, it employed more than 19,000 people (Zou, 2022). Lego sets are essentially toys that can...
Background Amazon is one of the world’s most successful technology companies which uses artificial intelligence for practical eCommerce. Amazon was founded in July 1995 by Jeff Bezos in Washington DC (Sheth, 2021). The primary strategy Amazon uses is customer obsession which depends on Research and Development (R&D) to tailor its...
PepsiCo Inc. is a multinational food and beverage corporation. It is to have multiple brands in various parts of the world. Its numerous brands market and distribute products in over 200 countries and territories. Frito-Lay is a North American company that sells branded snack foods, such as Cheetos cheese-flavored snacks,...
Introduction Based on the observations by Breen, the primary operational issue with Morrison Company was ineffectiveness and inefficiencies in production controls that resulted in supply shortages. Inefficiencies at the organization were attributed to deficiencies with the integrated circuits (ICs). The lengthy economic recessions had hindered chip manufacturers from upgrading their...
Introduction The modern slave trade is common in many business institutions with long, complex supply chains and those that operate in areas without strict laws. This crime is prevalent because perpetrator companies cannot be directly linked to it. However, many organizations directly or indirectly contribute to forced labor. Nestlé, a...
Introduction Integrated marketing communications is a concept revolving around different forms of media implemented by a company being carefully integrated. The marketing communication tool mix implemented by the majority of business organizations includes advertising, sales promotion, events and experiences, PR and publicity, direct and interactive marketing, and personal selling (“Nike...
Introduction Teamwork is a group’s ability to collaborate, effectively communicate, foresee and fulfil the needs, and inspire trust in each other, culminating in a coordinated combined effort. Teams are recognizable social work units of two or more people who share numerous features (Schmutz et al., 2019). Therefore, based on this...
Leadership Virtues Questionnaire focuses on several virtues when approaching ethical leadership. According to Riggio et al. (2010), LVQ evaluates leadership virtues while looking at awareness and self-discipline skills. Prudence is one of the virtues, which entails the wisdom that enables an individual to ensure a balance when handling two extreme...
Explanation of the Decision-Making The Decision-Making Process The decision to open an innovation center in Singapore was made by the leadership of Ferrero Group, namely by Ferrero Chief Executive Officer Giovanni Ferrero in 2017 (“Ferrero announces opening of Singapore innovation center,” 2017). Another party involved in the decision-making was the...
Government and non-governmental organizations (NGOs) are doing a lot more than some might give them credit for, yet the humanity is still far away from reaching any of its sustainability objectives. Over the past decades, the global community started to recognize the role the private sector could potentially play in...
Doing business with an individual from the USA differs significantly from an Asian customer. The varying nature of countries and regions propagates diverse cultural norms. Businesspeople should consider these aspects when conducting intercultural commerce. The world is getting increasingly connected with individuals exhibiting cultural differences. Our response to cultural variations...
Difficulties in negotiations are often due to differences in national cultures. German and American business cultures both fall into the category of low subtext in communication, with little or no regard for hidden meaning (Meyer, 2019). That is why I decided to choose Germany for the company’s new venture, and...
The processes of change management and strategic planning are complex and multi-dimensional as they entail the collaboration between relevant stakeholders, each of which has their defined roles and responsibilities. The strategy change cycle is among the primary processes of strategic management that links the processes of planning and implementation and...
The song is the budget arm of Delta Airlines, whose target audience is middle-class women. The airline’s strategy is to provide exceptional service at an affordable price for a specific audience. When analyzing the company’s strategy, the first thing to talk about is a competitive advantage. The company uses a...
Strategy refers to the pattern of integrating an institution’s goals, regulations, and actions into a collective section. A well-generated strategy depending on its weaknesses and strengths, changes in the environment, and liable steps by a witty opponent, assist in collecting and assigning resources in an organization. For a competitive strategy...
Introduction Operations management is an essential tool used for planning, monitoring, and organizing the business functions, especially the production processes of a company. It primarily focuses on enabling organizations to successfully convert their inputs to outputs while ensuring optimization of profits (Choi et al., 2018). Apple is a multinational corporation...
A corporate strategy is exceptionally important for each organization to have for a number of reasons. The first one is that drafting a corporate strategy helps the management to assess the environment the organization operates or plans to operate in, as well as its strong and weak points. Thus, the...
Introduction Managing money, personal, family, or invested in a business is significant work in every person’s life. In some cases, managing personal finances causes difficulties and subsequent stress, negatively affecting psychological and financial well-being. For this reason, money management skills are of critical importance. This paper includes a review of...
Introduction The proposed initiative, the Brazilian market entry of a U.S. manufacturer of disposable diapers, requires particular attention due to the differences in conditions of the two locations. The conflicting views regarding the use of an original advertising message and the responsibility for pricing decisions alongside the trends of the...
The Just-In-Time inventory approach, commonly referred to as JIT, has been adopted by a number of successful companies worldwide. It is a somewhat recent development in operations management that ensures labor, goods and raw materials arrive at the premises exactly when needed for the production process. For the purposes of...
The Volvo commercials outlined in the chapter achieve the Attention, Interest, and Desire steps of the marketing tool AIDA process. According to the AIDA framework, after seeing the advertisement, the customer will first pay attention to the product, then spark interest in it, followed by a desire to buy the...
Dyson Limited is an enterprise that specializes in technology-related services and products. In 1978, James Dyson, the founder of the company, was inspired to develop efficient and reliable vacuum cleaners after using one which proved to be ineffective after a short period. However, it was not until 1991 that he...
Introduction Tokyo is one of the biggest cities in Japan. It is a city that is dominated by numerous business activities making it densely populated. People travel from far and wide to come and settle business deals in the city. The need for people to transact businesses in the city...
Ethical considerations play an important part in business relations, especially in companies that work in markets capable of affecting the environment. Social and environmental impact of a particular company’s actions are crucial to take into account both in creating policy and directing action. The inability to take the proper steps...
Introduction The international level of a multinational enterprise provides for a complex organizational structure that includes many divisions and branches located on the territory of different states. With colossal capital, multinational companies are the leading trade and economic relations participants in the international market. Most multinational companies are powerful associations...
Introduction Coca-Cola Company is the leader in the market for soft drinks. It was founded in 1886 and became a manufacturer of iconic glass and other products (“Our company,” n.d.). To examine its current situation, SWOT analysis can be applied. It is a strategic tool for identifying strengths, weaknesses, opportunities,...
Introduction Recently, there has been a sound discussion regarding Gillette’s new advertising campaign. A plethora of posts, opinions, and articles that define this campaign as an insignificant action within the scope of the company’s corporate social responsibility (CSR) appeared. Then, there is a visible issue with the firm’s strategic change....
Introduction The coronavirus crisis has dramatically disrupted the global aviation industry, threatening airlines’ sustainability and survival, and associated services. Weak tourism, restrictive movements, curtailed income, fear psychosis, and compressed business activities have severely reduced passenger demand endangering commercial airline’s viability (Adrienne, Budd, and Ison, 2020). Aside from the enormous losses...
Introduction Chain store creation has debilitated markets, eroded public character, and disadvantaged communities and traditional life. Furthermore, consolidation has minimized competition and could hurt customers in the long run. In contrast to the conservative wisdom, the decline of Small and Medium Enterprises (SMEs) is not inevitable, nor is it simply...
Blue Nile is the online retailer of diamond rings in the US. Mission Blue Nile’s mission statement is to improve customers’ shopping experience by offering consumers high-quality jewelry and education so that customers can make informed, confident decisions. Most people are discouraged by the traditional jewelry shopping experience; the company’s...
In logistics, time, place, and space utility present the concepts that determine the choice of transportation modes. Time utility refers to the availability of the products when they are demanded by customers (Lecture 9, slide 8). Place utility is understood as moving products from the locations with lower value to...
Innovation denotes the renewal of a product, service, or process through improvement or replacement. Schatzberg (2018) states that organizations mainly employ innovation to enhance their competitiveness. There is no singular definition of technology. People view technology in different ways depending on the application and context (Boddy, 2016). In general, technology...
Introduction Shoe Dog is a true story about the founder of Nike, Phil Knight, and his struggle to come up with a strong shoe brand. The title shoe dog is symbolic of the struggles involved in the shoe industry’s manufacturing and distribution aspects. Phil explains how his dream of building...
Identification of the Main Problem Brandon Miller aims to establish a business that is the distribution of Fiji water for Monroe and Wayne market areas. However, before making a decision, he intended to conduct a quantitative and qualitative analysis to ensure that this opportunity is an affordable and profitable one....
Operation Process of Nissan’s Production System Nissan’s production system meets the modern standards of a competitive market and is based on several significant aspects. Firstly, this Japanese automaker maintains a constant interaction with the target audience by reacting to the demand indicators immediately and, thus, adjusting the pricing policy (Reuters...
Planning is defined as the act of formulating a course of action. The business process involves defining the company’s objectives and goals and the determination of the necessary resources that may be needed to achieve the objectives and goals. The business process is important because in order to achieve any...
Ethical issues in business create many problems that can extend negative effects on its reputation, productivity, and profitability. Companies are forced to bear responsibilities when their leaders or employees engage in unethical practices. They offer a reflection of the organization’s beliefs, attitudes, values, behaviors, and language that defines its culture....
Michael Porter described the strategic model of the five competitive forces analysis. The analysis is conducted on five factors, or so-called forces: customers, suppliers, existing competitors, new competitors, and substitute products. With the help of these structural units, it is possible to consider how a company, in the long run,...
Product performance and aesthetics are often compared in many discussions about which product qualities are more important to the overall success of a brand. Some experts say that buyers appreciate functionality and meaning first and foremost. Others point out that form is a continuation and addition of functionality and meaning....
There are two types of environmental analysis of an organization: specific and general. When one conducts a study on the specific environment, he or she focuses on examining the organization’s internal elements. It is possible to note that “internal factors include aspects of HR (owners, managers, and employees), financial aspects,...
The American marketing association defines marketing as ‘the activities, set of institutions and processes for creating communicating delivering and exchanging offering that has value to its customers, partners and the society at large. Marketing is the process through which companies create, communicate and deliver value to actual and potential customers...
The ultimate goal of studying the concepts of management and organizational behavior is to improve the effectiveness of organizations and the efficiency of their activities. The management and organizational behavior can be considered as controlled factors by which the organization can be transformed from a less active state to a...
Unilever is a Dutch-British multinational firm headquartered in Rotterdam, Netherlands, and London, United Kingdom. It is one of the oldest and biggest consumer goods enterprises globally – only topped by Procter and Gamble and Nestle. The organization attracts various types of consumer merchandise brands in beverages, personal care, foods, and...
International as well as local companies of the 21st century have to change their missions, organizational culture, structure, power division, reward system, and leadership styles. These changes are unavoidable if the companies want to remain competitive in a global rapidly-changing market. As the world becomes more and more interconnected and...
Introduction Business ethics is a kind of ‘applied ethics’ that seeks to assess the ethical principles as well as the ethical or moral issues which have a potential of arising within a business environment (Hartman, 2004). The dawning of the 21st century has resulted in marketplaces that are increasingly becoming...
Jack Welch’s book, titled “Winning”, provides a framework of qualities required for the success as a business leader in an enterprise. These qualities include the necessity of a strong mission and concrete values, the absolute necessity of candor, the power of differentiation, and giving value to each individual, respecting their...
Risk management is an essential aspect of running a business. The process can be divided into two main stages – risk assessment and risk treatment. The first part includes the identification of the risks, their analysis, and evaluation (International Organization for Standardization, 2018). The second part deals with choosing the...
Introduction Walmart is today considered as the largest retail store in the world, both by its magnitude of business as well as the physical spread of its stores across the world. Walmart was founded by Sam Walton and opened the first store in 1962 in Rogers, Ark (Walmart Stores Inc,...
The use of cell phone innovation can be viewed as one of the creative approaches to assist organizations in improving their business execution in the global market. The business exercises of an organization for all intents and purposes utilizing data innovation are known as e-commerce (Veronica, 2018). B2C internet business...
Executive Summary Qatar Airways is an airline company that is fully owned by the government of Qatar. Started in 1993, the company has realized a consistent growth over the years, and it currently flies to over 150 destinations around the world. The study shows that despite the impressive growth, the...
Introduction Computer-based information systems are designed and maintained using these information systems (Jeffrey et al, 2005). The systems comprise application software’s which is used to support business and organization processes. The most used types of information systems are information technologies because they are responsible for assisting human beings to perform...
Introduction Modern marketing requires a strategic marketing model known as Segmentation, Targeting, and Positioning (STP) for the practice to be complete. The model is focused on consumer marketing rather than the product. STP study enables a marketer to understand the customer, which will be essential in delivering a product as...
The primary external factor that was found to be affecting Chipotle Mexican Grill is the competition. David (2017) defines it as one of the most critical factors that have to be taken into consideration when discussing a business’s environment. Chipotle has to contend with both other fast-food locations, including ones...
The Indian pharmaceutical industry in the 1990s presented both an opportunity and a challenge for foreign companies. On the one hand, the developing country had a steadily growing market of eight hundred million people and an expanding middle-class. On the other hand, the nation had strict rules concerning the patent...
The business sector is shifting towards prioritizing the embrace of inventory management systems for corporate tenacities. Optimizing a communal through inventory system is conceivable, as the approach empowers business entities to hold onto a specific operational level that eliminates the out-of-stock circumstances (Cholowicz & Orlowski, 2016). The inventories also support...
