1264 samples of this type
Andrea Simionato & Karen A. Donnachie AI Seems to be a Verb (2022), Web. The research attempts to uncover some of the embedded processes and possible biases of A.I. The authors have a large number of published articles and other works on automated reading and the evolution of literature media....
Introduction Social media is a ground-breaking online platform that fundamentally alters how people view the world and has integrated into our culture. Social media is more important for daily social interaction due to the development and growth of technology. The importance of social media in today’s world can be understood...
This systematic study examined the impact of social media usage on depression, anxiety, and psychological distress among teenagers. The results were categorized into four core contexts: time spent, activity, investment, and addiction. There was a correlation between all dimensions and depression, anxiety, and psychological discomfort. As a result of the...
Introduction Network effects play a critical role in the development of digital advertising markets, frequently giving a significant competitive advantage to established companies. In the advertising sector, Google is the most notable example of a company that everybody knows about. This popularity creates a powerful network effect, attracting more and...
Introduction The form of the information presented is equally important as the content because it determines the audience’s attitude to the articulated facts. For instance, it is possible to manipulate the target audience’s feelings to achieve the set goals. Showing the picture of the child standing in front of the...
The 21st century is considered to be the century of information. In most countries in the West access to information is unlimited, meaning that everyone has a voice and can broadcast their views and experiences (Harrison 25). Likewise, the individuals consuming information have access to any source they wish, making...
Introduction The Cable News Network (CNN) is an American multinational cable channel specializing in the news. Headquartered in Atlanta, Georgia, CNN became the first all-news television channel that provided 24-hour news coverage. A great variety of documentaries and videos, regional expertise, high quality of broadcasting, attention to accuracy and consumers’...
Socialization is crucial for community growth and economic development since it promotes the exchange of ideas and unity. The development of social media platforms has made it easy for individuals to communicate regardless of the distance between them. Although technology has positively influenced socialization, it is associated with negatives such...
Fake news is defined as news items that are deliberately and indubitably untrue with the aim of distorting public views of facts, events, and assertions. It concerns news that is promoted but that the promoter knows to be false because it is based on clearly inaccurate facts, unverifiable assertions, or...
Introduction Media is expected to be one of the most potent democracy tools providing individuals with objective and accurate information about important events. Unfortunately, in numerous cases, it fails to perform its central function. For instance, journalists might be biased when speaking about racial issues or protests promoting injustice and...
Over the recent decades, social media has become an integral part of many people’s lives. Various media resources are currently used by all segments of the population in the US on a daily basis. The number of opportunities for people to connect and communicate via the Internet has increased, but...
Introduction The American film industry is one of the main components of the nation’s popular culture. The main reason for choosing this culture is because it majorly highlights the social, economic, and political domains in the United States of America. The film industry has made it easy for most Americans...
Why Blogs Have Become Popular Over the last two decades, new technological advancements have changed how people communicate. The World Wide Web, for instance, provides various platforms for people to exchange ideas and work with others online. One of the most common platforms used is blogs. These web pages serve...
Introduction National Crime Prevention Council is among the American educational nonprofit institutions that enable the creation of safe communities by addressing issues such as drugs, violence, and crime, thus minimizing the chance of crimes. One of the ways they accomplish this is by running media campaigns on their website targeting...
Information can be considered one of the most important assets because it provides knowledge on various matters. People obtain data from different sources, such as other individuals, books, magazines, or the Internet. Nonetheless, not all information or ways of acquiring it present reliable facts. For instance, news that is spread...
Online social media platforms offer a communication network between transit agencies and their customers. It can be an effective way to communicate with users and identify their needs as a step toward establishing a client-oriented approach (Hosseini et al., 2018). Federal Transit Administration has several web policies that transit agencies...
In the current digital era, nearly all aspects of life are deeply intertwined with technology. Technological advancement has led to the widespread use of social media for various purposes. In particular, the growing popularity of social media has influenced how business is conducted. In the restaurant industry, customers can connect...
While social media platforms such as Instagram, Facebook, and YouTube have been very impactful to young people, they have not been short of ruinous consequences. Social media causes a distraction for students, risks causing mental health problems through cyberbullying and setting unrealistic targets for most of them, and discouraging face-to-face...
Introduction The focus of tobacco businesses has frequently been on aggressive marketing campaigns meant to advance goods against which there is solid scientific resistance. The RJ Reynolds Tobacco Company’s advertising highlighted the admirable and revered status that doctors had attained in American culture. Smoking-related medical experts refuted the notion that...
Introduction There has been significant evolution in the advertising industry from traditional advertising methods such as newspapers, print media, and television to digital advertising based on the internet. Therefore, advertising research has moved from considering consumers as passive to interact-ability, where consumers are active (Rathi et al., 2022). This has...
The communications in the modern social networking sites are characterized by the almost instantaneous feedback regarding one’s behavior or emotional state from close people as well as acquaintances. Although people may sometimes become victims of verbal abuse, it is fair to argue that most of the normally functioning online spaces...
Introduction Social media has become a significant part of today’s youth and is one of the newest inventions to hit the human race. It plays a significant role in influencing young minds, it is utilized by many people as a site to communicate with friends and family, but it also...
Introduction Many people are concerned about their appearance when using digital media or seeing advertising. Influencers and celebrities present an idealized lifestyle and looks on image-based social media and media campaigns. They create a distorted perception of appearance for the audience, leading to heightened concerns about body image and self-esteem....
Introduction Access to information today is becoming more comprehensive, and almost anyone can find any data. Scientists note that the use of social media is increasingly associated with suicide attempts among adolescents (Sedgwick et al., 2019). If a person wants to create their own business, get a job, or is...
Introduction The media is an important function of democracy in any society. Any country requires that its media is unbiased to facilitate democracy. An unbiased media ensures that all reports, regardless of their nature and scope, are presented to the audience with careful evaluation of both sides of the narrative....
The digitalization process is constantly affecting today’s childhood: Facebook is becoming an increasingly common form of leisure and social development for children. Imagine a young child who turned on the computer and immediately plunged into a boundless and insecure virtual world. One immediately became interested in the unknown and ready...
Introduction It is important to note that advertisement as a marketing practice is a form of communication designed to convince and persuade consumers to purchase a product or service. The selected ad of interest is Dr. Martens, which is a British footwear and clothing company. The ad depicts a young...
Thousands of media personnel frequently impact the daily lives of Americans. At an ever-increasing rate, media permeate civilizations and saturate people with information. The delivery methods for audio news in the United States are divided into two categories: conventional satellite radio and digital media, including web audio and podcasting. While...
Giving credit for an open work satisfies the open-copyright license’s legal requirement that the writer acknowledges the work’s author. Citations are made for restricted works where the copyright holder does not grant public access to the copy. If the work is not attributed properly, it can be marked as plagiarized,...
The Burger King Advertisement: The Burning House Burger King created an advertisement where it showed their restaurant burning, and the title is Frame Grilled Since 1954. It emphasizes that Burger King uses an open flame to cook meats for their burgers, unlike its competitors, such as McDonald’s. In addition, it...
Introduction Having lost its status as the most influential medium, TV still exposes society to various beneficial and negative images. On a positive note, diversity in TV series has been growing, affecting the number of characters to represent women, racial minorities, and sexual minority groups (Williams, 2021). Discussion In TV...
Introduction Consumerism has become a trend in the US, not today, not yesterday, and not even 50 years ago. It traces back more than a century and gained its first followers with the appearance of mail-order magazines advertising various popular products – the prototype of Amazon. As many could have...
The article under analysis is “Politicized rantings on two blogs by a ‘daviddepape’ are drawing scrutiny” by Charlie Savage, Alan Feuer, and Kellen Browning (2022). The New York Times post provides that investigators of the Paul Pelosi assault case investigate some related Facebook blogs. The investigation seeks to find out...
The first source is an article on a Newport Academy Website named Effects of Social Media on Teenagers. It was published on July 14th, 2022, by Monroe and analyzes how various social media resources affect teenagers. The author uses statistics from other publications and touches on the subject of mental...
Terrence Washington’s interview with Kelly Coke can enlighten students about the importance of serving the community. Often people neglect community service because of a lack of time. However, Washington shows that with proper time management and prioritizing, it is possible to find time for commitment to the community. I learned...
Introduction The last few decades have seen an upsurge in the amount of media information available to the general audience. Some of this material is violent, and concerns have been expressed about the impact of children exposed to violent media. As a result, Gerard Jones argues in his piece “Violent...
The topic of the study and its importance Stress belongs among one of the most widespread issues in modern society. Often referred to as a “plague of the 21st century,” it affects people’s lives in various ways, including their motivation, performance, and psychological well-being. Students of universities and colleges are...
Social media enables people to communicate with large international audiences without any obstacles and in an open and transparent way. The popularity of social media can be largely attributed to its ability to offer people content that can inspire and encourage them to become better versions of themselves. Although there...
Recently CNN and Washington Post have released news regarding the Russian army retreat in Ukraine’s village., which was ignored by FOX news and is mainly associated with a conservative news portal. On contrast CNN and Washington Post are known for its support for liberalism or, in other words, the left...
Contemporary American society depends on various sources of news media because every person has to receive timely updates on what occurs in their area or across the country. Even though traditional news outlets are not as popular nowadays, there are people who prefer reading newspapers and magazines to learn the...
It was the resource that was especially useful to me recently because it provided me with opportunities for work communication and information contacts. Information technology has helped people survive in difficult times like the pandemic and develop and strive. It motivates individuals to continue living, find meaning in their activities,...
Gamification is the inclusion of game-inspired elements in non-gaming internet environment to increase motivation and engagement levels for the users. Gamification is used to create influence in websites, online community, business, and learning management system by tapping on product experience using games. According to Fitz-Walter et al. (2021), gamification market...
Cosmopolitan is a New York-based American magazine that constitutes discussions and issues that create interspersion between fashion, lifestyle, culture and living, with several sub-thematic concerns such as beauty, culture, and stowaway-like stories forming a significant part (Uy, 2022). The first issue or volume of the magazine was in 1882 and...
An electric soap advertisement by Dobbins connects its product with the seven stages of man’s life depicted by William Shakespeare in his famous comedy As You Like It. An advertisement artist quoted Shakespeare to illustrate how Dobbins electric soap accompanies a man throughout his life, from infancy in his mother’s...
Introduction China is known worldwide as a country with one of the highest levels of censorship. Investigative journalists compare the coverage of censorship in the media and the Internet year, and their forecasts are disappointing, unfortunately. Usually, the Chinese government does not run the censorship apparatus directly but delegates this...
Introduction False information on the Internet spreads more easily and quickly than accurate information because it usually does not require much knowledge to become aware of it. Creating fakes and misinforming the audience is relatively easy, creating panic in the community or lobby. If done well, fake messages are hard...
Introduction Anime as a form of art presented a new storytelling method tailored for kids and adults. The link between cinema and anime is evident in the technology and storylines used (Grant & Henderson, 2019). Anime has greatly impacted the entertainment industry, making it one of the most recognized works...
The aspects of the opioid crisis and tobacco advertisement by physicians are comparable in terms of the engagement of the medical community in these issues. In both situations, physicians, medical associations, journals, and agencies were involved. Their activity was related to creating misconceptions regarding tobacco and opioids and making patients...
Introduction The issue of freedom of speech in American society is very acute, as it is the guarantor of democracy in the country. In recent decades, the development of freedom of speech has been heavily influenced by the Internet and content consumption by people. People no longer consume information from...
Introduction In this article, a thorough analysis of the relevant literature, through critical evaluation and synthesis has been made. Moreover, several major themes explaining the phenomenon of fake news have been identified. The author has proposed a theoretical framework that highlights the interrelationships of the articles and research suggestions to...
Introduction The act of purchasing a space to promote a product, service, or charitable cause is advertising. Advertisements, tactics, and procedures are used to put items, services, ideas, or causes in front of the public eye and convince them to take a certain action in response to what is marketed....
The piece by Janelle Richards and Rehema Ellis entitled Black Tech Entrepreneurs Move to the South, A Great Migration in Reverse is a news story report from NBC News examining recent economic and demographic shifts in the United States. Historically, the African American community had not been given economic opportunities...
Introduction Over the past decade, social media has become an integral part of modern society, surrounding people in many aspects of their life, such as work, education, dating, and others. While some claim that there are undeniable benefits to social media, there are also opinions and evidence that it can...
Introduction In marketing, pictures are frequently used to attract the target audience’s attention. It is essential to emphasize that specialists generally choose images with a secret subtext and can inspire customers to purchase them. At the same time, it is crucial to understand the influence that creative advertising pictures have...
Introduction For this paper, the influence of social media usage and visual social networks on eating habits, particularly, disordered eating, will be discussed. In addition, a separate technique for solving the mentioned issue will be described and provided as a potential recommendation. Emotional intelligence can be considered as a methodology...
Eric Tucker made a mistake and admitted it, trying to convince the public not to believe all information unquestioningly. However, his first tweet was re-tweeted over 10,000 times, and the amended one containing the correct information was re-tweeted only 29 times. It is a rather frightening number because it demonstrates...
Social media has changed people’s lives significantly, as it has introduced a novel way of sharing information. Although people can share the smallest details of their lives with their friends and loved ones, the platforms also allow communication with strangers. Moreover, as people try to show their best selves on...
Mental health has become a debated issue in modern society due to its prevalence, especially among adolescents. Adolescents suffer numerous mental health issues that impact their lives and well-being negatively. The two significant stressors identified to be unique among adolescents include social media pressure and bullying (Boniel-Nissim & Sasson, 2018)....
Due to the expansion of modern technologies, the information and creative environment have become interactive, and artists strive to create a work and interact with their listeners or viewers. I think that the development of culture at this time is unpredictable, as there are many subcultures that can unexpectedly gain...
Historically, culture is based on the process of sharing and exchanging concepts and perceptions created or observed by people. As a space where individuals communicate and express their opinions, the public sphere is a cornerstone of culture (Lattimore, Baskin, Heiman, Toth, 2012). Nowadays, there are no means that exceed media,...
Media proliferation is putting pressure on advertisers and content creators to understand the impact of medium choice on the audience. The target population encodes communication from the different forms distinctively and may assign various meanings to the same message. The objective of this paper is to discuss messages in a...
The world is full of advertising, every company or product, large or small, wants to be heard. When the campaign is run correctly, it causes a reaction and makes people buy the product or even tell others about this product they found. But not every commercial works exactly how it...
Social networks provide users with many opportunities that greatly simplify their lives. It includes sharing information, personal messages, and opinions and ensuring collaboration between people or brands. In the late 1970s, bulletin board systems (BBS) appeared, which were the first type of social network (Dhingra & Mudgal, 2019). The systems...
Introduction Tobacco and alcohol are both legal substances, which people purchase without restraints after they reach adulthood. Different countries have divergent rules regarding these products. However, most state laws do not prohibit the advertisement of tobacco and alcohol because they are legal to purchase. Some producers argue that people decide...
For this assignment, it was decided to address one of the most pressing topics of the last few days, namely the threat of a Russian-Ukrainian war. Since this topic is quite sensitive and a large amount of propaganda is generated every day, a critical analysis of one of the online...
Hip-Hop Database. “Snoop Dogg.” The real names of Snoop Dogg are Cordozar Calvin Broadus Junior. The American rapper and songwriter became famous for his song gangster rap during the 1990s when the West Coast hip-hop culture was at its peak. Most of the songs by Snoop Dogg were inspired by...
Acting on the theater stage is an art that captivates the viewer not only due to the plot of a particular play but also due to the dynamics of characters’ images. As a target work to analyze, the play “Uncle Vanya” by the great Russian playwright Anton Chekhov will be...
Introduction In 2005, a marketing campaign against methamphetamine was conducted in Montana under the name of The Meth Project (TMP). The objective of the campaign is to decrease the consumption of methamphetamine – or simply meth – by stigmatizing it. TMP aims at increasing risk awareness, reducing perceptions of the...
Nowadays, there are millions of websites that offer to listen to illegally taken songs or watch movies for free, and there are also numerous official websites that offer subscriptions. According to the statistics, around 600,000 items obtain copyrights annually (Ringleb et al., 231). The authors state that all “copyrightable works”...
Common Denominator Programs Most Americans’ lives are dominated by television, although many young people today use online streaming services as their preferred media source. Until the 1970s, the majority of individuals on American television shows were Caucasian (Stanley, 2020). This affected the way individuals of other ethnicities perceived themselves and...
Introduction This review will analyze the event titled “Live with Carnegie Hall: Judy Collins,” where American singer, songwriter, and social activist Judy Collins performs with a guitar. It is a virtual event released on YouTube in the summer of 2020. Since it is free to access on social media, the...
Introduction The relationship between science and the occult remains a common topic in many literary and popular culture works. Many readers consider The Tragical History of Doctor Faustus by Christopher Marlowe as one of the original stories about the contradictions between good and evil, right and wrong. This play introduces...
Security and privacy are becoming one of the main problems in modern society. The storage and use of digital data are more difficult to control in the context of ever-increasing online fraud and information leakage. According to statistics, less than 10% of social networks cover all five principles of notice,...
The article provides a recently declassified intelligence summary of which the cases of war crimes, torture, and abuse of Mariupol residents and local government officials by Russia. The intelligence data was shared with CBS news by an anonymous US official. The article explains that the facts of abuse may lead...
In my opinion, online dating is a good way of finding a like-minded partner. People often do not have enough time to focus on their personal lives, but dating online provides individuals with the opportunity to be matched with someone who shares their interests and views. Usually, people have to...
As digital technology develops, many fields of human life undergo significant changes including business. Large corporations and small companies need to overthink their approach to social media in order to stay competitive. Modern digital technologies offer numerous opportunities for businesses and create a number of ethical and moral issues. Media...
Introduction Benneton ads use inclusivity to their advantage, as a tool for communicating a message and attracting customers. Research into customer behavior has shown that people are more likely to buy when they can see people similar to themselves associated with a certain product. Therefore, inclusivity plays a large role...
Free speech on social media has become a contentious issue in recent years. Due to the tremendous influence and outreach of social media platforms, individuals and organizations have begun to use them for nefarious purposes, among which are spreading disinformation, self-enrichment, and manipulating public opinions. This is being done by...
Changes in the media environment always lead to changes in the media system, reflecting a different quality of communications. The nature of actors, channels, and effects becomes the object of attention of mass communications researchers. In her article Assembling the (Non)Human: The Animal as Medium, Jody Berland examines McLuhan’s media...
One of the forces that tend to drive social media changes is the inherent immediacy of online communication. This is the main reason why many individuals tend to follow their altruistic urges and propagate positive messages while trying to make them go viral. The core issue with this force is...
Introduction Twitter is one of the biggest social medias; it provides a platform for people to share their thoughts and interact with others. It can be accessed via web browsers, such as Chrome, or on the Twitter app which is downloadable from Apple’s AppStore or Google’s Play Store. Twitter is...
Our media relations plan has several main goals related to the company’s reputation, task, and relationship. The first goal is to introduce the Boston Wounded Vet Group and the “They Fought We Ride” annual campaign to the residents of Boston and other states. The second goal is to promote the...
Summary Nick Hajli and Xiaolin Lin wrote the article “Exploring the security of information sharing on social networking sites,” which focuses on how the social networking site (SNS) causes a threat to privacy and ethical conduct. The authors begin the article with a declaration of how the SNS collects users’...
Introduction The presence of the internet has enabled continuous development and usage of social media networks. Other than personal use, social media has facilitated the storage of a large amount of content and a rapid diffusion of information. Most businesses have realized the benefits of social media and have exploited...
Introduction With the development of the Internet, people have been able to access various new media characterized by the transmission of information in digital form. Their mass character and accessibility are directly related to the computerization of society and subsequent digital literacy. Traditional media are turning into multimedia, and everywhere...
Introduction There is a considerable extent of evidence that Chinese media possess a notable influence on modern international relations. It seems rational to present this influence through a particular example. ByteDance is a Chinese privately-owned Internet holding company that owns a number of popular services. This company was founded in...
Introduction Advertising perpetuates outdated ideas about family or career choices and often narrows women down to their sexuality or parts of their body in particular. Sexist and discriminatory advertising often has a negative impact on women and men. It assigns them a social role in which many do not feel...
At the present stage of the development of mass media, the media play an important role as a source of influence on the consciousness of the audience. The process of interaction between the media and the audience is two-way, both participants in communication mutually influence each other. Both print and...
Executive Summary The current report provides a thorough analysis of the annual Art Basel Hong Kong art fair, which features more than a hundred exhibitors from various parts of the world. The event stimulates the growth of the contemporary art scene and creates a cultural bridge between Asia and the...
The first controversial issue in the contemporary media landscape is the Supreme Court’s potential overturning of Roe vs. Wade. Jones (2022) claims that this decision will limit women’s economic mobility since the United States is the only developed nation with no childcare aid or paid family leave. If women cannot...
This essay will describe Oprah Winfrey’s interview with Prince Harry and Meghan Markle, which aired on CBS on March 8, 2021. The two-hour interview aired on Sunday night (CBS News, 2021). Since stepping down from official duties and leaving the UK, Meghan and her husband, Prince Harry, gave their first...
Ferdinand Tonnies and Karl Marx believed collective human effort leads to producing new qualities in society, either non-physical or material. Tonnies advocated for a community that cultivates feelings of belonging, mutual dependence, and togetherness. Marx believed in the importance of collaborative human labor as it pertains to producing economic goods....
The development of digital technologies and online mass media sources has caused a significant decline in demand for print newspapers all over the world. The statistics state that only in the United Kingdom the expenditure on newspapers fell from almost 4.5 billion pounds in 2005 to 2.8 billion in 2020...
Social media presents a substantial portion of life for modern college students. Thus, a significant part of the literature is devoted to examining social media’s influence on college students’ well-being and perceptions as well as academic progress. Conducting a literature review on the subject of social media usage in college...
Ideally, people wish to buy only the items that they need, thus, reducing expenses. However, as the list above shows (see Fig. 1), this is rarely the case since intended purchases are often coupled with spontaneous ones. To avoid the urge to buy a certain product that is marketed aggressively,...
Introduction Policymaking is a crucial political procedure that depends on socioeconomic variables while shaping the future of the intended society. Media is directly associated with policymaking because it dwells on the potential effectiveness of proposed solutions and sets the tone for the given policies in the first place. This is...
Rupinder provided a fairly convincing argument about the currently emerging shift of power from traditional media to citizen journalism. At the same time, the posts offer a fairly unambiguous picture of the phenomenon without highlighting the potential problems and wider social implications. The suggestion that professional and non-professional journalists may...
The Type of Marketing Being Used In this particular advertisement, the company uses cause marketing as a way of attracting buyers. The ad displayed works as both a showcasing of the clothing being sold and a promotion for people to buy more second-hand clothes. The impact of the fashion industry...
Introduction It is impossible to imagine the life of a modern person without advertisements. Banners, billboards, videos, slogans, and leaflets have become integral to human life. Manufacturers and various companies use many tricks to capture the attention of a potential buyer or client. Advertising as a phenomenon appeared long before...
One of my favorite advertisements was the Microsoft campaign for female inventors—well, it wasn’t literally advertising female inventors—but it was about all of the things that women had developed throughout the years, and it was one of my favorite advertisements. It wasn’t actually centered on any single Microsoft product; rather,...
Introduction Increasing customer demand for specific products and services is the ultimate goal of public advertising. In some cases, marketers’ messages may not be sufficiently strong and convincing to ensure sustainable sales. The primary task this paper sets is to optimize the existing slogan of South Piedmont Community College by...
Mass media, such as movies and TV shows, constantly focus on sensational fantasies rather than reality, brainwashing society. Medical films, for instance, are notorious for dramatic, fast-paced scenes, which sometimes inaccurately portray the inner hospital workings. Nurses particularly get degrading roles, and the reality about the career is skimmed over,...
Introduction Online advertising is a common form of promoting goods and services on the Internet. It encompasses a wide array of adverts, including display ads, search engine result pages, banners, and popups on social media platforms (Stokes, 2013). Such advertisements aim to raise brand awareness, attract potential customers, and increase...
Introduction Named as the all-time fastest-growing social media platform, TikTok is undeniably the most downloaded app globally. How popular is TikTok? This short video app snowballed during the COVID-19 pandemic when many users were forced to explore new platforms for their content and sought new connections with their online audiences....
The US media and politics are two entities that cannot be separated in the modern world. Though they are different, they heavily depend on each other, and their impact on the public is immense. Media has a great deal of influence on society and politics in America. The primary role...
Introduction Modern advertising has different forms and appearances, with a lot of brands launching creative PR campaigns in different kinds of media. It is hard to imagine a successful company that does not have a huge staff of PR managers who generate ideas about possible advertisement strategies. However, more and...
Introduction Cause-effect phenomenon means the consequences of something: for example, an influence of technologies on society and the world in general. The technology that I will discuss is social media. In my opinion, they are the most influential disruptive technology because they changed and widely expanded the ways of communication...
Deep-lying cultural differences set human beings apart, which is more evident when we study the Korean pop industry. The music industry is invariably sensitive to the culture of places it operates. Music is a business meant to generate profit and to do that; it has to align with the target...
The modern take on fake news is that it is a reprehensible manner of delivering information because it creates confusion and unfounded panic. In my opinion, fake news is an acceptable political tool, but it should be justified by a corresponding context. First, misleading information can achieve an impact, which...
You wake up every morning and enjoy peaceful skies over your head. However, you do not think of those who provide this peace to you and your family. Without them, your life would be different. Frequently, when injured soldiers are told that they are severely handicapped and will never be...
Introduction In the present day, social media develops at a rapid pace. In the last 20 years, many people all over the world have been engaged in communication via social networks such as Facebook, Twitter, Instagram and others. Seventy percent of American adults used at least one social network in...
This essay interprets the schism in American society by linking it directly to political confrontation in social media. The aim of this work is to try to form an objective unbiased idea of what modern political censorship in social networks is. Mutual misunderstandings between the citizens of American society are...
I believe that trust in mass commercial media varies from country to country. In some places, governments implement censorship and abuse their control over mass media. When this influence becomes apparent to people, and they start understanding that the reality they are trying to be convinced of is significantly distorted,...
Concerns regarding the impact of media violence on aggression are common in television, cinema, music, video, and computer games. To answer the question of whether media violence can cause aggressiveness, one must first grasp the theoretical foundations of such statements. Theoretically, video games may have the ability to either encourage...
Introduction Media censorship in China is an ongoing issue that researchers, journalists, and political leaders are often willing to cover and examine. However, Hong Kong used to be a reasonably independent entity with more opportunities to avoid centralized viewpoints and obligations to fit into the political agenda promoted by the...
There are multiple ways for a company to promote goods and services. Despite the growing trend to produce commercials and short clips that sometimes rival movies in terms of artistic effects, banners and other types of images continue to play a remarkable role in marketing. Moreover, it is also true...
Social media have disrupted the way individuals communicate, and nowadays, it is difficult to imagine how people exchanged messages fifteen years ago. As of April 2021, in the US alone, more than seventy percent of the public uses at least one type of social media (“Social Media”). Nevertheless, there is...
The podcast phrase was first introduced to the oxford dictionary in 2005, depicting that it had started getting an audience despite being small. The podcast audience was most likely those interested in a certain genre as it had a frequent listeners who could not miss many episodes released by their...
Media framing is one of the tools that journalists actively use to cover publicly significant topics. Dan and Raupp (2018) underline that framing theory states “that communication is characterized by the articulation of coherent patterns of meaning resulting out of acts of selection and emphasis” (p. 205). In particular, framing...
Introduction Air Canada, Canada’s aeronautical pride, has experienced some high-profile media conversations in recent weeks regarding its communications and public relations. The choice of language for public conversation by its president and CEO is the cause. The CEO further claimed he has been able to live peacefully in Montreal for...
Introduction The Lithuanian authorities agreed to open a representative office in Taiwan, considering that it does not contradict the principle of one China. However, what happened prompted an immediate reaction from Beijing leaders (Shirouzu and Sytas). The Chinese authorities believe that this action is contrary to the commitments made by...
Introduction With the rise of globalization and the digital revolution, social media has become a vital tool for promoting businesses. Entrepreneurs worldwide have benefited from this innovative technology due to its unprecedented versatility and reach. Some of the advantages of social media (SM) use in advertising and retail are discussed...
Summary Narcissism is a psychological concept and, in some cases, a disorder characterized by an unhealthy interest or admiration of oneself. Narcissism occurs on a spectrum, and in the modern day of self-focus and individualization, many people experience some forms of the concept. This paper will explore various media sources...
Lifestyle media is a branch of media that covers everything from food to beauty products and disseminates ideas regarding taste and lifestyle. Different media products such as texts in magazines and social media include various topics like shopping, self-development, fashion, or cooking. It operates in the backstage arena of social...
Introduction Considerable attention has been paid to such a phenomenon as fake news relatively recently. This issue was popularized during the elections in 2016 when even politicians everywhere began to draw the attention of voters to such news feeds (Allcott & Gentzkow, 2017). The problem of hoaxes or misleading in...
Western society defines specific qualities to meet the patriarchal ideal male construct. It might be argued that the indoctrination of masculine values begins at a young age, with hardness, stoicism, heteronormativity, and self-sufficiency. Ideal masculinity is related with a lack of emotional sensitivity and connection. Boys learn to be men...
Introduction Topic: Initial Social Media Response to Covid-19 by the American Government Stakeholder: Joe Biden – the representative of the American government Disagreement within stasis: We disagree with how the government used social media, downplayed the pandemic’s dangers in its early days, and sidelined experts when WHO raised concerns about...
Audience engagement is not only crucial for increasing attendance and enhancing influence. To engage means showing respect for different positions, considering various points of view, informing with responsibility and trust, infecting with enthusiasm, and sharing meanings. Today it is seen as a strategy for the development of the media itself....
The discussion led to the introduction of multiple ideas regarding the selection of culturally appropriate dramatic play center items to represent the diverse cultures and traditions of Pompano Beach families. According to Data USA (2021), the three largest ethnic groups in Pompano Beach are non-Hispanic Whites (Americans, Italian Americans, etc.),...
The acronym FTC stands for the Federal Trade Commission. The FTC is the federal agency, the main aim of which is to protect consumers and competition, “preventing anticompetitive, deceptive, and unfair business practices through law enforcement, advocacy, and education without unduly burdening legitimate business activity” (Federal Trade Commission, n.d., para....
BOSTON – American veterans put their lives on the line to save us from enemies. However, when they return to civilian life, they find the transition difficult due to psychological and financial restraints. Boston’s Annual Wounded Vet Bike Run is aimed to support wounded veterans, gathering money for housing modifications,...
The Nobel Peace Prize Award Ceremony distinguishes from other Nobel ceremonies and awards. In addition to another venue – Oslo, Norway, and not Stockholm, Sweden, this direction, unlike others, is less scientific and more political. This feature makes the award a clear political statement in the international arena. In particular,...
Advertising, through smart operations, appeals to a target audience’s emotions with an irresistible selling lure. It is meant to influence the target’s purchasing behavior and entice them to purchase a certain product. Adults have the power to make critical judgments and select products that match their actual demands regardless of...
Introduction Censorship is the review of speech, television programs, or any other media, and the suppression of parts that are deemed objectionable for moral, political, or other reasons. By introducing various forms of censorship, state bodies motivate this kind of decision by considerations of state security, the need to combat...
Social networks have an essential role for every person who uses them to keep in touch with friends and find new information for themselves, to learn about all the news from around the world. A few years ago, social networks were not that big yet, but today people can use...
Trigger events are orchestrated incidents that give individuals an opportunity to drive important agendas, and in turn, attract media attention. Generating media hype is not as simple as stated because it requires careful planning and execution. Additionally, the media should be able to consider the event as newsworthy before covering...
The article “Informative Advertising with Differentiated Products” by Gene M. Grossman And Carl Shapiro offers a basic informative advertising approach for a variety of commodities that is just focused on delivering information. Advertisement performs an essential social purpose by informing buyers about the qualities of different brands and building the...
Introduction When implemented with a proper and profound understanding of the cultural background of the target audience, an advertisement can produce a tremendous difference for a specific company and its product. The advertisement in question, namely, Adidas’ 2021 ads aimed at ending the plastic waste, seeks to engage with English-speaking...
Literature Review The representation of Islam has always remained quite controversial, especially in Western societies. The ambiguity of religion and its continuous involvement with terrorism made it a rather desirable target for the press. Thus, Baker et al. (2013) explore in their study, what are the peculiarities of Islam’s representation...
Introduction Social media with a strong influence on various segments of the population have become an integral part of modern culture. For this reason, the development of any brand, including novice music performers, significantly depends on its success in media. Despite the broad reach and outstanding impact, social networks may...
Prompt 1 Social media companies have revolutionized communication, and their increasing popularity presents an ever-growing wealth of data leveraged by businesses for strategic insights and marketing purposes. The platforms collect enormous volumes of customer information, which are subsequently used for such activities as targeted advertising, opinion mining, and customer relations....
The rapid foray that social media has made into people’s lives on a global scale is truly impressive, yet hardly surprising. Initially creates as an online platform for sharing opinions globally and exploring new ideas, social media has quickly become a powerful tool that could be used both to address...
Within the framework of cyberspace, active information and communication processes are taking place between persons who form self-regulating Internet communities. They exist without clearly defined national borders and allow maintaining various relations regarding the information circulating in the global infrastructure. The corresponding processes are accompanied by the development of a...
The problem of the excess influence of social media on modern life is perhaps one of the most important issues of modern reality. Today is characterized by the active use of many digital platforms by people to satisfy the need for permanent content. The consumption of digital information is becoming...
Introduction Facebook and Myspace are some of the world’s most popular social media platforms. Even though the sites have specific differences, they also enjoy numerous similarities. Nevertheless, the paper will primarily focus on the differences between the two online avenues. A close review of the two social media giants reveals...
Introduction Following mass media has been the primary way of acquiring new information for generations. Newspapers were around and served as an influential and, more importantly, reliable source of information for generations of people across the world. In the last century, radio and TV gained popularity among the vast majority...
Although there are several approaches to linguistic analysis, a way of analyzing news articles can be based on effectivity. Research shows that effective meaning-making is one of the fundamental features of news journalism (Koivunen et al. 1202). To conduct such a linguistic analysis, one can use articles like the one...
Social media began in the late 1990s when the internet became available for public use. Social media platforms such as classmates.com and Six Degrees came into existence. These platforms allowed people to connect with each other easily. For example, Six Degrees, which is largely considered the first ever social media...
Super-Bowl advertisements are known to turn in astronomic revenue each year, with companies paying exceptionally high fees to get the precious commercial slot during the game day. The costs of obtaining the placement within the program, however, are so high, that the marketing researchers have been questioning the value that...
In the newspaper advertising, Heed Their Rising Voices, the authors write about peaceful protests of Black people for their rights and against discrimination. “Again and again, the Southern violators have answered Dr. King peaceful protests with intimidation and violence. They have bombed his home, almost killing his wife and child....
