Preparing for International Expansion: The Case of Google’s Failure in China

Introduction Entering a foreign market can be a remarkable challenge even for highly developed large-scale companies. The case of Google China, a product designed specifically for the Chinese region, is an excellent example of a failed method of cross-country growth, an endeavor that cost Google substantial time and resources. This...

Argos and Sainsbury: Contemporary Management Issues Report

Executive Summary This report has been developed to provide an evidence-based analysis of Argos’ takeover by Sainsbury’s in 2016 from the perspective of change management strategy effectiveness. Firstly, the background of the analyzed change management decision is introduced. Secondly, a brief overview of the case is provided with a discussion...

The Coca-Cola Company’s Cross-Cultural Management in the UAE

Assessment The Arab model of business management is molded by their national culture. For this reason, the Hofstede five-dimensional model is the most feasible cultural framework to use in evaluating a Coca-Cola company in the UAE. In Middle East countries, family is the basis of their social structure (Browaeys and...

Financial Analysis of Marks and Spencer

Abstract This paper demonstrates the use of ratios in financial analysis. Financial data of Marks and Spencer for a two-year period from 2010 to 2011is reviewed. The study is based on comparative analysis of historical data for this entity. The study applauds the statistical highlights of this group and ratio...

Target Corporation’s Business Strategy & Recommendations

Executive Summary Target operates under a very competitive and challenging market environment characterized by aggressive and advanced competitors. Although it has a strong brand image, the company is lagging behind its key competitors. During the fiscal year 2020, Target had total assets amounting to $42,779 billion, while Walmart and Amazon...

Franklin D. Roosevelt’s Adaptable Mixed Leadership

Franklin D. Roosevelt is most often considered one of the greatest historic U.S. Presidents, not only having the unique privilege of serving more than two terms but guiding the country through the two biggest back-to-back crises of the century, The Great Depression and the World War II. The primary thesis...

Communication Problems in a Workplace

Many people had once faced situations at work when a misunderstanding interfered with work and entailed harmful consequences. Problems are associated with internal communication in the workplace and seriously affect the effectiveness of all processes. It is necessary to solve it promptly by forming a team spirit, and the manager...

Business Environment: A Case of Next PLC

Innovation denotes the renewal of a product, service, or process through improvement or replacement. Schatzberg (2018) states that organizations mainly employ innovation to enhance their competitiveness. There is no singular definition of technology. People view technology in different ways depending on the application and context (Boddy, 2016). In general, technology...

“Shoe Dog” by Phil Knight Book Review

Introduction Shoe Dog is a true story about the founder of Nike, Phil Knight, and his struggle to come up with a strong shoe brand. The title shoe dog is symbolic of the struggles involved in the shoe industry’s manufacturing and distribution aspects. Phil explains how his dream of building...

Organizational Structure and the Global Marketing

Introduction This is a study about the international sales operations of Monster Health care Company (MH Co), headquartered in the northeastern part of the United States. As Vice President of International sales, I am responsible for the company’s sales operations outside the US. Even though it ensures all facilities and...

Genetically Modified Pineapples and Their Benefits

Case Analysis The case studies several important aspects of genetically-modified pineapple cultivation. The research is motivated by the fact that GMO technologies are becoming increasingly common in agriculture. The paper covers the existing benefits of GM pineapples, as well as examples of what could be achieved with this technology. It...

Marketing: The Power of Advertisement

Marketing is an integral part of life in the modern world. Numerous products are advertised to potential customers daily through various means, from billboards and magazines to online pop-ups and interstitial ads. The insistent prevalence of ads may point to the conclusion that their sheer number is indicative of their...

Tesla Inc.’s Workplace Safety Conflict

Tesla Inc. was founded by Elon Musk in 2003 and has become one of the most innovative companies on the market. The organization is engaged in the “design, development, manufacture, and sale of fully electric vehicles, energy generation and storage systems” (“Tesla Inc,” n. d.). Tesla provides service and charging...

A Comparison Between the Corporate Governance in the UK and Germany

Introduction A number of authorities have given various definitions of corporate governance. Mallin argues corporate governance is a broad term that encompasses various aspects such as concepts, theories and practices of board of directors, executive and non executive directors (2). Corporate governance focuses on how boards, investors, business executives, auditors...

Walmart’s Balanced Scorecard and Strategic Plan

Walmart’s Balanced Scorecard Final Objectives Measures Targets: Timeline/ Metrics Increase market share Total revenue Increase 5% in first year Increase shareholder value Maximization of expected value Increase 5% in first year Increase in profit Total income Increase 5% in first year Increase innovation performance Innovation sales rate Increase 4% in...

Corporate Financial Analysis of Gap, Inc

Industry: Apparel Stores Gap, Inc. Date: 01/09/14 Ticker Symbol: GPS – NYSE Recommendation: Hold Current price: $46.15 Price Target: $46.03 Earnings per Share Ratio 2009 2010 2011 2012 2013 Earnings per share 1.58 1.88 1.56 2.33 2.74 Price/earnings ratio 14.8 12.3 10.7 15.2 14.0 Highlights The company reported an increase...

Evaluating Internal, External Pressures on Ford Motor Company

Issues that come from organizational structure, stability, management, and resources belong to internal pressures. On the contrary, external pressures are risks related to overall conditions of economy/industry, political, legal, and socio-cultural factors. Ford Motor Company, which is a well-known American automaker, already had a successful turnaround in its history under...

The Risk Management Process

Introduction Success in business entails making the best decision at all opportunities. When entering a business an investor is hopeful that the business will be successful, grow and give good returns on investments. However, the ability to evaluate the risk involved in the business, understand and manage the risk is...

Tom.com: Strategic Analysis of an Asian Internet Company

Executive summary The purpose of this report is to discuss the strategic analysis of the Tom Com Valuation of an Asian Internet Company. The strategic models used in evaluating the business environment include SWOT, TOWs, and PESTEL to demonstrate the impact of internal and external aspects of the business environment...

The Relationship With Colleagues

One of the direct reports, N, has a strained relationship with colleagues. He has been working in the position for more than two years, and his attitude towards new employees has changed in the last few months. His duties include mentoring several new hires during their introduction to the profession,...

Advantages and Disadvantages of Pipeline Transport

Introduction The goal of any organization is to ensure that its product reaches the consumers in time to increase its sales. There are various modes of transportation depending on several factors such as the type of product, consumers’ distance, and the agency of the product. The following discussion indulges in...

Universalism Versus Relativism in Corporate Social Responsibility

Universalism and relativism describe the two mutually contradicting moral perspectives that arise in connection with cultural issues. The universalist position states that the same ethical and moral codes apply globally regardless of local cultural differences. This viewpoint is enshrined in documents like the Universal Declaration of Human Rights, which insists...

Leadership and Management: Differences and Similarities

Introduction Management and leadership are two closely related disciplines. These disciplines complete each other since there are instances when a manager has to show leadership qualities. Similarly, managerial skills are required of a leader. Despite the close correlation between the two disciplines, there are key disparities between the two disciplines...

Blockbuster Company Bankruptcy: Case Study

Introduction Managerial accounting is concerned with supporting managers’ decision-making using financial data. It can help managers to understand current performance, anticipate and plan for financial risks, and achieve organizational goals. Bankruptcy is a particularly important concept in this area of accounting since predicting bankruptcy in advance can aid companies in...

Google’s Organizational Culture and Its Impact on Performance

Introduction The culture of an organization has become an integral aspect of that organization especially where its performance is concerned. Coupling with leadership style, the success of an organization is heavily dependent on the two features. Each organization bears a different culture which offers a positive or negative result. Schein...

Dr. Bruce Tuckman Stages Models

Introduction Before work teams become mature and productive units they undergo a series of stages of development (Nelson & Quick, 2007, p.205). Dr. Bruce Tuckman in 1960 developed one of the most widely accepted groups development models, the Tuckman model. The models initially consisted of four stages namely; forming, norming,...

General Motors – Outsourcing and Success Metrics

Outsourcing a business function is common these days. It involves contracting out to an external provider a business function previously performed in-house. More and more businesses are increasingly outsourcing to suppliers outside their nation. Over the years General Motors has been pushing into multi-sourcing (contracting out to multiple companies), according...

Comprehensive Strategic Plan for GM Company

Introduction The purpose of this paper is to prepare a comprehensive strategic plan for ‘new’ GM Company. However, this report will discuss the vision, mission, objectives of GM, Porter’s 5 Forces, the position of GM in the BCG matrix, the grand strategy matrix, generic strategies, and so on. Background of...

Samsung Electronics: Operations Management Performance Objectives

Introduction The aspect of operations management can be seen as an important aspect of the overall strategy of companies. Operations management can be defined as the fields concerned with “the design, planning, control and improvement of an organisation’s resources and processes to produce goods or services for customers” (Johnston, 2003)....

Memorandum: New Policies on How to Use the Office Refrigerator

FROM: Secretary-General. TO: Members of staff. DATE: 14th Oct 2010. SUBJECT: New policies on how to use the office refrigerator. Following the complaints raised by a few members of staff on using the office refrigerator, the secretary-general has found it necessary to shortlist policies that will guide staff members on...

Lakota Hill: Strategy Analysis

The case shows the introduction of an entrepreneurship venture in the specialty food industry. The new venture hatched by Laura Ryan was to set up a venture to sell fry bread powder in a sack. She sold the age old recipe to the locally and then to the supermarkets to...

Management Skills: Literature Review

The current literature review describes the main qualities and skills possessed by modern managers. Gillard and Price (2005) state that critical thinking is one of the main concepts and practices used by managers to grow and develop their strategic position. Good managers do much more than make good decisions, a...

Coca-Cola Company’s Environmental Factors

Introduction The general marketing environment is made up of factors and forces that affect or influence the marketing function (Capon, 2009). The marketing company’s immediate environment is the marketing function itself consisting of the four Ps which ensure the smooth running of the marketing function (Reynolds & Lancaster, 2005). The...

IPod: Justifying and Evaluation

The unique and innovative product selected for analysis is Apple iPod. This product marked a new era in technology and entertainment industry. This product appeared on the market in 2001, and since that time became one of the most popular media players competing with Microsoft’s MP3. Before the iPod, Apple...

Li Ning Marketing Management: Strengths, Weaknesses, and Opportunities

Strengths The strengths of Li Ning are strong brand image and expert system, excellent web-site and customer support. Resource-based philosophy and innovations create new opportunities for market development and brand recognition. Customers’ loyalty can be achieved through the people who are employed by Li Ning. Innovations in technology and freezing...

Delegation of Leadership Skills

Introduction Delegation of leadership is viewed as an essential tool for attaining improvement in operational performance of subordinates. Employees interested in responsible and challenging position can be motivated through effective delegation of leadership to them. Delegated works seem to be enhancing the operational performance of the employees. “Delegation is a...

A Difference Between Leadership and Management

Introduction It needs to be understood that leadership and management are different. Most performing managers possess leadership traits, but not all leaders can manage effectively. Moreover, analytical powers, business acumen, and strategic decision-making skills may not always be found among leaders. Managers use their thinking faculties to sharpen their skill...

HSBC: Risk Management

In this paper, the risk management approach adopted by HSBC Bank plc has been reflected upon. However, the discussion cannot be commenced without a prior understanding of the concept of risk management. Hence, the paper intends to shed some light upon the basic concepts linked with risk management and subsequently...

Boston Consulting Matrix for Boeing

BCG matrix is a portfolio matrix that was designed by the Boston consulting group. It introduced the idea that a company’s business can be evaluated and plotted using a 2 by 2 matrix. It has two horizontal axes which show market share and a vertical axis that represents expected market...

Boeing Company’s Customer Relationships Management

Introduction Modern world is competitive and every company tries to its best in order to get more profit from the products they produce. There are a lot of methodologies and techniques which are aimed to attract customers’ attention and what is more important to hold him/her. The assignment is to...

Carrefour Company’s New Product Marketing in the UAE

Introduction UAE is the largest and richest country of Middle East in Asia. In UAE, there are lots of hypermarkets are business successfully. Among them Carrefour is most known and dynamic in player, It is selling about 100,000 items to customers everyday. New product development is a continuous process and...

Royal Caribbean Cruises Company’s Strategic Policy

Introduction This is the analytical evaluation of the strategies of Royal Caribbean Cruises Ltd. The main purpose of this study is to highlight the company’s arrears of strengths and weakness as well opportunities and serious threats for the company. This paper has mainly focused the related years of the case...

Specsavers Company’s Business Practice

Executive summary The world of business is exposed to many factors that require the management to fully comprehend in order to develop and make use of the best polices and strategies that will add the competitive advantage of the company. Specsavers as eye care ear care service provider and retailer...

Life Straw Project Analysis

Introduction Business is a way of making money and being successful, as poor people can become richer when they start making some business. But another aim of businesspeople is the help to those who live beyond the level of poverty. This kind of activity of people dealing with some business...

Human Resources Recruitment and Selection

One essential human resources management task is to make sure the organization is properly staffed. It means that the organization should take into account diversity management principles and cultural changes, equal employment opportunities laws, and discrimination laws. When done effectively, the staffing, recruitment and selection process provides a flow of...

Shoelace Manufacturing Company’s Supply Chain Management

Introduction The world of business in the twenty first century is getting more and more competitive as time goes by. The concept of globalization and free trade has only increased the issue further. This is true for any sector in the market which includes manufacturers, retailers, wholesalers, and service providers....

Procurement and Delivery Strategies: Conclusion and Recommendations

Recommendations The procurement authority should adapt fixed-price lump-sum contracts where cost over-runs are met solely by the contractor in case of any. Introducing this new direction in the procurement and bidding world will be fundamental to protecting taxpayers from such risks. Armstrong and Sambamurthy (2006) assert that risk-sharing between the...

Sony Corporation International Trade Strategy Analysis

Introduction One of the largest Japanese international corporations is Sony Corporation, which has its headquarters located in Tokyo. It is also important to note that fact that the company is old because it was founded on May 7, 1946. The external environment is manifested in the fact that it is...

Operations Management and Production System: Case of Olive Garden Restaurant

Abstract The presented paper is devoted to the discussion of operations management and production system. The given field of knowledge delves into the peculiarities of organizations’ functioning with the primary goal to outline problematic areas and offer positive changes to align the sufficient work. At the same time, as a...

Tiffany & Co.’s Strategic Choice and Evaluation

Tiffany & Co is a company with a strong brand name and famous for its luxury goods. The company was started in 1837 by Charles Lewis Tiffany and John F. Young. They opened a store in New York that was intended to sell Stationery and costume jewelry. In 1845, the...

Chapter 5 of Steiner & Steiner’s Business, Government, and Society

Summary of the Chapter Corporate social responsibility (CSR) is one of the best practices in every business organization. This chapter identifies CSR as “a corporation’s duty to create its wealth using methods that enhance social welfare” (Steiner & Steiner, 2012, p. 123). The CSR idea evolved in the last half...

Integration and Alignment of the Current HR Strategy

Introduction Background Information The Abu Dhabi government established the Masdar Institute as an independent and non-profit research-driven graduate university in 2007. The entity is dedicated to the provision of higher education and research in advanced energy and sustainable technologies. The Massachusetts Institute of Technology (MIT), through partnership initiatives, plays an...

McDonald’s Company: Scenarios Implementation Issues

Introduction Although McDonald’s has been largely successful in entering the global scene through franchising its brand name to local people (Vignali 2001), it nevertheless continues to face difficulties related to negative publicity, burger fatigue, shifting tastes and lifestyles impacting the fast food restaurant market, as well as intense competition from...

Samsung Company: Green Reverse Logistics and Supply Chains

Introduction Nowadays, the problem of ecology and pollution is essential as multiple factories have an adverse impact on the planet’s environment on a daily basis. The industry of electronic gadgets plays a significant role in this issue as all the plastic that is not recycled influences nature negatively. The following...

Margaret Whitman’s Leadership: EBay Company’s Case

Introduction The article provides a review of Margaret Whitman’s leadership (chief executive (CEO)) style for which her critics say was old-fashioned and not entrepreneurial. After announcing her plan to quit the company she had worked for 10 years and posted some of the best results that led to her ranking...

The Embraer Company’s SWOT Analysis and Strategy

Introduction Embraer is the third largest aircraft manufacturer in the world. The company has undertaken several strategic decisions that have improved its competitiveness. Government support and specialization in the regional jet market are some of the key success factors of Embraer (Khandwalla, 2001). Embraer faces increased competition from Bombardier. This...

McDonald’s Business Strategy Analysis: SWOT Analysis & More

In this sample paper, you will find a competitive analysis of internal and external factors influencing McDonald’s strategic direction. Through a detailed inspection, the essay explores McDonald’s internal strengths and weaknesses, including its brand reputation, operational efficiency, and employee training programs. Introduction to McDonald’s Strategy Analysis Founded in the 1940s,...

Zara in the United Kingdom’s Retail Fashion Market

Introduction Zara is a multinational company specializing in the production and distribution of clothes and other fast fashion goods. The company was established in 1975 in Spain with its primary objective being to retail clothes (Chatvijit 2012). In its initial stages, the company operated exclusively in Spain where it is...

Wal-Mart Stores: Internal Business Process Perspective

Internal business process perspective Internal-business-process-perspective entails identification of various processes which are critical in a firm’s effort to attain the shareholder’s and customer’s objectives (Lessem, 1998, p.140). Through incorporation of internal-business-process-perspective, a firm’s management team is able to identify the core operational processes which require to be improved. The resultant...

Sony Corporation and Consumer Behaviour in the UK

Introduction The main objective of this report is to analyze the consumer behaviour in the consumer electronics market and this paper concentrates on the Sony Corporation. The first part of this paper focuses on the background of the company, product line, and suggested actions to influence UK consumers’ attitude, and...

Wal-Mart Company’s Balanced Scorecards

Balanced Scorecard is concept that is used in performance management as a tool to automatically manage performance and keeps track of the appropriateness of the execution of the tasks and activities by the workforce depending on their capacities and also helps in monitoring the consequences that arise from these activities...

Bidco Oil Refinery Ltd.’s Performance and Ethics

Analysis of the company’s mission, vision, and performance Bidco Oil Refinery Limited is a multinational company that specializes in edible oil production. The company has its headquarters in Thika, Kenya. It started in Kenya as a textile company in 1985. Due to the increased market liberalization in the country, the...

E-Commerce Future in the Market Environment

Introduction The dynamic e-commerce business environment keeps on evolving with the ongoing technology revolution. E-commerce is changing the way customers experience shopping and the traditional brick and mortar establishments are experiencing stiff competition from this development. Globalization coupled with the mobile telephony revolution and increased access to the Internet implies...

New Balance Company’s Situation Analysis

Product and Problem Statement New Balance is a US privately owned multi-national company that designs and produces athletic footwear, apparel, and accessories for fitness and multiple athletic activities such as team sports, running, training, tennis, light walking, as well as casual and lifestyle wear. Formed in 1906, the company has...

Healthy SoftDrinks Inc: Business Plan

Introductions Soft drinks are a major and booming industry in the USA and the world. Customers prefer their drinks and refreshments to possess a flavor of some sort, finding regular water to be too bland, at times. Giants like Coca-Cola, Pepsi, Fanta, Sprite, and others make great sales every day,...

Alibaba Group and Its External Stakeholders

Abstract The paper provides an analysis of Alibaba Group’s relationships with external stakeholders in terms of legal aspects and possible ethical issues. The discussion of the impact of stakeholder perspectives on diversity is also presented in the paper. The analysis demonstrates that Alibaba Group pays much attention to aligning the...

Starbucks’ Culture and Howard Schultz’s Leadership

Introduction Organizational behavior and theory are very important aspects of any company and are critical in shaping organizational success (Robbins & Judge 2009, p. 4). In addition, the behavior and theories contribute to industrial development depending on their application. Notably, the structure, style and kind of leaders in the organization...

JCB Company’s Corporate Performance Management

JCB’s Strategic Initiatives and Decisions The impact of the global recession and JCB’s strategic initiatives on the accounting performance of the company The global recession that started in 2008 had devastating impacts on many companies. Before the recession, JCB had witnessed rapid growth in its portfolio. The company achieved a...

Starbucks Company: Business, Culture and SWOT Analysis

Brief History The first Starbucks’ coffee store was opened in 1971, and the company has chosen the Seattle’s Pike Place Market as a historic location (Schultz & Yang, 2012). Nonetheless, the idea of the creation of the original coffee place started in 1983, when Howard Schultz (the Chairman and the...

Coca Cola Company: Cross-cultural Business Behavior

Coca Cola is one of the most recognizable brands and products in the world. It has a long history, and its expansion to all of the continents is remarkable. It is necessary to note that different companies employ quite different strategies to market their products in multiple countries. Thus, some...

Leadership Styles in Business

This paper focuses on different leadership styles in business. Get some inspiration for your leadership styles essay introduction, main body, or conclusion with us! Good Leaders The World’s history has seen a number of great leaders; Quaid-e-Azam Mohammad Ali Jinnah, Mahatma Gandhi, and Martin Luther King were a few of...

Economics: Unemployment, Its Causes and Types

This essay sample explores solutions, types, and causes of unemployment. Read it to get ideas for your essay about unemployment. Unemployment Essay Introduction Unemployment has become a major problem in almost every society. The challenges posed by unemployment are both social and economical in nature. Under normal circumstances, unemployment leads...

Growth of Insect Protein Market and Exo’s Positioning Strategy

Introduction The global insect protein market is expected to develop over the next few years. According to the case study, the sector is projected to experience an annual growth rate of about 28%, generating sales of $213 million by 2023 and $8 billion by 2030 (Goode and Emily 2). This...

Observing Chick-fil-A: Organizational Behavior, Diversity, and Employee Motivation

Introduction Field observation is a potent tool for collecting information about a company’s work, organizational behavior, and culture. For this reason, one of Chick-fil-A’s restaurants was chosen as the setting. The observation was conducted on Saturday, February 18, starting at 11 a.m. Several factors explain the choice of place. First,...

Customer Relationship Management at Southwest Airlines

Introduction The modern airline industry is a highly competitive business environment that requires maximum process optimization, efficient implementation of cutting-edge technologies, and new management and operational strategies. Southwest Airlines is among the companies that employ efficient modern techniques and technological solutions to enhance their public image and significantly increase client...

Hilton Worldwide: Market Conditions and Competitiveness

Introduction Hilton Worldwide is a United States-based multinational hospitality business. Conrad Hilton founded the company in Cisco, Texas, in 1919 (Hilton, 2022a). Through innovation, expansion, and acquisition of other related companies, Hilton now has the best-performing portfolio in the industry. Currently, the company’s head office is located in Tysons Corner,...

Total Energies: Operations Management

Executive Summary The report focuses on analysing the application and importance of operations management principles at Total Energies. A brief overview of Total Energies has been identified, as well as analysing of some of the challenges facing its operations. However, the competitiveness of the company in its operation management has...

The Coca-Cola Company’s Diversity in the Workplace

Introduction The company that was initially chosen for this assignment is the Coca-Cola company. The home country that the assignment will be analyzing is the United States while the host country is Canada. Coca-Cola is a globally recognized brand that operates worldwide. International leaders need to be well-versed in a...

The Effect of Business Ethics on the Customer Service Sector

Abstract While the implementation of profit-generating initiatives is essential, the observance of ethical principles is necessary for consumer trust and loyalty, which determine the degree of success experienced by organizations in the customer service sector. Ethical leadership and training are vital to the delivery of services in the customer service...

Business Analysis of Coca-Cola Company

Introduction Increasing employee performance is a goal of human resource management. HR used to be primarily concerned with hiring, firing, and the conventional yearly salary review, but HR has been favorably reframed and has expanded in scope. The company integrates its human resource management strategy into the broader business objectives...

The Nokia Firm’s Management, Control, and Planning

Introduction Nokia, a Finnish multinational corporation headquartered in Espoo, Finland, was founded in 1865 as a paper mill (Lindén, 2021). Throughout the 19th century, it expanded into several different products before being incorporated in 1967 (Lindén, 2021). In the latter half of the 20th century, the company benefited from the...

International Business Negotiations

The success of negotiations depends on the specific skills and knowledge of a negotiator. Not only awareness of cultural peculiarities plays a crucial part, but also practical experience. Reasonable and goal-oriented use of negotiation strategies also requires particular personal characteristics, such as flexibility. Although this trait can help achieve favorable...

India’s Aviation Sector: IndiGo Airline

Introduction The aviation industry has significantly changed as a result of new technologies and the Covid-19 pandemic. Airlines have had to balance between providing secure travel and ensuring the costs do not limit travelers. The Indian airline sector is one of the fastest growing in the world due to a...

Nestle International: Compensation Package

Nestle International is a renowned global food and beverage corporation that had its origins in Switzerland in 1866. It operates in 191 countries worldwide and is considered one of the largest food and beverage companies globally. Nestle is known for its diverse products, including baby food, coffee, bottled water, and...

Employee Motivation and Promotion

Promotions are key indicators in determining the success of an employee. Promotions take years, whereby the growth is measured after some time. Promotions are not entirely determined by the employee or manager’s control (Ott-Holland & Cao, 2023). However, organizations can only promote few employees. Hence, situations where top-performing employees expect...

Analysis of Severstal, Air Asia & Tune Group Case Studies

Introduction This paper is a strategic analysis of three large companies – Severstal, Air Asia & Tune Group Case Studies. Strategic analysis is a way of researching and turning the database obtained from the analysis of the environment into an enterprise strategy. It allows to assess the internal capabilities of...

The Low-Cost Provider Strategy: Pros and Cons

It is hard to disagree that one of the primary goals of most businesses is to maintain high competitiveness and be the main choice of numerous clients. In order to achieve these objectives, it is of vital importance for companies to select appropriate and effective strategies that would help them...

The Coca-Cola Company’s Origin, Structure, and Performance

Introduction The Coca-Cola Company is a multinational beverage company located in Atlanta, Georgia. The company was founded in 1892 by John Stith Pemberton and Asa Griggs Candler. At its inception, the founders intended the company to manufacture non-alcoholic drinks purely. The company’s entry into the local and global market was...

Personality Traits vs. Leadership Styles

Introduction The Topic and Its Context Leaders of various organizations strive to apply strategies to boost the performance of their subordinates. Workers are the driving force of organizational success; hence, correct methods of coordinating their work are essential. The tactics of motivation and communication with employees define the leadership styles...

Strategic Analysis of the Disney Corporation

The Disney Corporation is one of the leaders in the entertainment industry. It generated a stable annual income, which comprised around $67B in 2021. The company’s internal analysis shows it has numerous strengths, such as streaming services, recent acquisitions, and unique value. Moreover, its core competencies include a focus on...

Entrepreneurship: Business Start-Ups

Introduction Entrepreneurship is one of the most widely taught subjects in schools, by organizations, and informally through family members and friends. Many people are reluctant to start a new business due to uncertainties regarding the growth and sources of finance. However, analysts have established that enterprises evolve in predictable ways...

How Louis Vuitton Develops Brand Meanings

Introduction The purpose of the research is to provide a better understanding of how Louis Vuitton develops its brand meanings and how that interaction with its clients may affect consumer behavior and boost the company’s market success. Research Question Three overall research questions to address by this research include: What...

Application of Schumpeter’s Innovative Entrepreneurship Theory

Aims of Project The ultimate aim of the project lies in assessing the application of Joseph Schumpeter’s innovative entrepreneurship theory in the activities of Ooredoo, the leading telecom company in Qatar. As such, the project will explore the Schumpeterian theory in order to increase the understanding of business innovation and...

Hypothesis Testing for Regional Real Estate Company

Introduction In analyzing the real data for the Regional Real Estate Company, there is a need to conduct a descriptive statistic for the available dataset. The analysis, therefore, assists in making decisions on whether the new advertisement designed adds value to the company or not. The company has proposed to...

Apple Inc.’s Environment Analysis and Expansion Possibility

Introduction Apple Inc. is a multinational brand that has worldwide presence. The company manages to satisfy consumers’ needs with innovative products and excellent services, which is evident from clients’ loyalty and persistent interest in Apple’s production. Apple can access markets and consumers that smaller brands cannot, ultimately facilitating brand recognition...

Netflix and Blockbuster: Case Study

Netflix and Blockbuster are leaders in the entertainment industry offering video streaming services. However, their histories reveal how different business models shaped customer experiences, determining corporate strategies, and paved the way for technological development. Johnson et al. (2008) note that all successful ventures are founded on developing unique solutions to...

Talent as an Important Part of Success

Different people have individual characteristics and talents that may or may not be revealed over time. In the video Patrick Sweeney watched, it says that some people have the ability to sell, and the goal of an effective manager is to find such a person. Subsequently, it is necessary to...

Change Management: Vodafone Qatar

Executive Summary This report describes a case study of change management that occurred in Vodafone Qatar in 2018. The change occurred as a result of the poor financial performance of the company since its establishment. After years of failure and the start of Qatar’s blockade, Vodafone sold off its shares...

Apple Inc.’s Environmental Sustainability

Abstract Environmental sustainability describes a situation in which the relevant authorities may address the conditions imposed on the environment without compromising the ecosystem’s potential. Through the above efforts, populations can survive appropriately now and in the future. Due to a considerable amount of information pointing to genuine transformations in the...

Organizational Vision and Mission Statement

Introduction An organization’s expression of its vision and mission is essential to its overall structure. A vision statement for a corporation lays out its goals and objectives for the foreseeable future (Carpenter et al., 2009). It gives an indication of the path that the company intends to take in the...

Google Inc.’s Performance Management System

Since the beginning of the twenty-first century, corporate culture has begun to change and shift. Currently, many companies tend to implement more individualistic and experiential approaches to hiring and training their employees. Additionally, with the rapid rise of various technologies appeared alternative means of executing these processes, which allow the...

The Walt Disney Company: Strategic Analysis

Introduction The role of strategic management consists of three separate acts. They are developing, implementing, and evaluating cross-functional choices that allow a company to accomplish its goals. In a world as dynamic of modernity, strategic management is essential for businesses seeking success. With globalization at an all-time high, strategic management...

The Very Public Downfall of American Icon Abercrombie & Fitch

Introduction Marketing is essential for business organizations and should be a well-formulated strategy in order to remain relevant in the market. Business organizations that implement reliable marketing strategies increase their ability to meet their customers’ needs and demands, thus, realizing more profits from their operations. On the other hand, business...

Comprehensive Marketing Plan for St. Jude’s Children’s Research Hospital

Executive Summary The comprehensive market plan for St. Jude’s Children’s Research Hospital entails several strategies to achieve the set targets. Marketing plans require an analysis of the current marketing situation, SWOT analysis, and planning for the marketing strategy with consideration of the campaign expenses. A comprehensive marketing plan must ensure...

Lack of Respect to Stakeholders as the Root of Nestlé’s Reputational Issues

Introduction Although Nestlé is the world’s biggest food producer, its power is not universal; similar to any business, it may have problems that derive from both external and internal factors. Among the former are social trends and shifts that form customer behavior, political perturbations, and positive or negative tendencies in...

Kodak: Operations and Innovations Management

Analysis of Kodak’s Situation Using the 3S model Theory Companies require a consistent theoretical and practical approach to maintain their competitive advantage. A channel of access, sharing, and integrating knowledge is important in every organization aspiring for innovation. In a disruptive business market, organization need a strategy-making process which enables...

The Dow Corning Organization’s Structure

Abstract The current paper demonstrates the impact of organizational structure and managerial practices on business performance on the example of Dow Corning. Throughout its history, the company had varying degrees of success under functional, divisional, and matrix management systems. It continually adjusted its needs and operations, depending on the period...

The Ford Fiesta Campaign: A Case Study

Introduction In 2009, Ford Motor Company was faced with a serious challenge to promote a new model in the American market. The difficulty of the situation was conditioned by the fact that Ford Fiesta did not align with the typical vision of a Ford vehicle in the United States. Unlike...

The Success and Failures of Startups

Introduction A startup is a newly established business seeking to grow into a large enterprise or conglomerate. In this case, startups may either fail or succeed depending on the circumstances within which they operate. Some factors that make startup businesses fail include lack of good mentorship skills, mixing friendships with...

Analysis of Keurig and Dr Pepper Merger

This paper is about a merger involving two companies: Dr Pepper Snapple Group, a soda-making company, and Keurig Green Mountain, a coffee-making company. It was announced in 2018 that the two companies wanted to come together to have combined efforts that would enable them to make new attractive beverages to...

Gusto 54 Restaurant: Analysis and Report

Introduction Gusto 54 is a Global Restaurant Group (GRG) that has several restaurants across the country. Its story begins with Janet Zuccarini, whose Italian father, an award-winning chef, carried on his dishes to her German mother (Harris, 2018). Specifically, his spaghetti and tomato sauce were famous among Zucarrini’s acquaintances (Harris,...

Netflix: The Internal Drivers of Change

In a corporate climate where organizations are constantly competing with rivals that make and sell identical items, change is not only an unavoidable task but also a crucial component of driving innovation and gaining a competitive edge. Today, Netflix is a breakthrough and a champion because it provides value to...

HP Company Analysis: Human Resources

Introduction The rate at which HP’s revenue was from 15.3% to $16.4 billion made the HP Company; Hewlett-Packard, recognized as one of the best in that industry when John Young was the manager. By 1992, the company was ranked the best in office and computer equipment compared to apple, DEC,...

The Face Mask: Marketing Plan

Product Description The product is a face mask that encloses the nose and mouth. The respiratory gear is a half-mask as it will provide cover from high up the nose to below the chin (Matuschek et al. 183). The product has a filtering facepiece that shields the customer and the...

Rational Decision-Making Model Applied to Case Study

Introduction It is hard to disagree that numerous organizations in different fields may sometimes have specific issues that prevent them from being successful in providing their clients with quality services. In such cases, the rational decision-making process is extremely important and useful as it helps the leaders to plan and...

Amazon Company: Financial Management

Introduction Budget is an important component of a company’s financial structure and may aid in its growth. Debt often has cheaper funding costs than stock, making it an appealing alternative for CEOs. However, a firm’s cash might be harmed due to interest commitments. When corporations employ loan capital for commercial...

McDonald’s: Organizational Structure

Introduction The type of organizational structure is an important element of the overall functioning of a company due to the dependence of job design and the achievement of company goals through the structural connections between employees. At McDonald’s, the hierarchical structure of the organization fits the company’s goals and mission...

Personal Ethical Dilemma: Adidas Case Study

Business ethics considers ethical and moral principles in the context of the business environment and governs the actions and behavior of individuals in an organization. Sometimes the companies face with a difficult choice – a moral dilemma, which is complicated by the factor of social responsibility and the contradictory nature...

Strategy Change Cycle and Effective Planning

The processes of change management and strategic planning are complex and multi-dimensional as they entail the collaboration between relevant stakeholders, each of which has their defined roles and responsibilities. The strategy change cycle is among the primary processes of strategic management that links the processes of planning and implementation and...

The UNESCO: Strategic Management

UNESCO is a huge global organization, which promotes cultural, educational, and scientific development. It promotes important missions, which are aimed to benefit world society. Collaborating with the majority of existing countries, it has field offices in different parts of the planet. In Saudi Arabia, UNESCO actively helps preserve historical documents...

Classification of Rumors in Business

Rumors are unique, usually unreliable information and a distorting form of transmission of any information. According to psychological definitions, rumors are a mass phenomenon of interpersonal exchange of distorted, emotionally colored information. There are two main typologies of rumors: one classification of rumors is based on the degree of their...

The Funding Request of the Business Plan

Introduction: The Basis of the Project The business plan has: Information about the company, products; Calculations, prospects for the years; Further actions, methods to improve efficiency; Strategies for further promotion. The Business Plan Based on the Coffee Shop The coffee shop’s uniqueness is in: Aromatic tea and fragrant coffee; Freshly...

Tesco Plc.’s Financial Analysis for Investors

Introduction The global retail industry is one of the most vital sectors in the world, providing various categories of goods to consumers. Tesco is a multinational company operating in the United Kingdom managing multiple groceries and general merchandise. Established in 1919, this corporation’s shares have been listed in the London...

Gillette’s CSR and Strategic Change Issue

Introduction Recently, there has been a sound discussion regarding Gillette’s new advertising campaign. A plethora of posts, opinions, and articles that define this campaign as an insignificant action within the scope of the company’s corporate social responsibility (CSR) appeared. Then, there is a visible issue with the firm’s strategic change....

Positioning Approach and Resource-Based View of Strategy

Strategic management requires an in-depth knowledge of the systems that affect the company. The two primary approaches that aim to help companies to identify their potential aim at the different sources of advantage. In order to achieve any level of success, the company needs to construct a plan, which, in...

Saudi Aramco Company’s Innovation and Technological Performance

Company Introduction Saudi Aramco is a large international oil and gas corporation with a long history of business performance globally. The company is characterized by large volumes of production, partnership, global expansion, and investment in the continuous development of technologies that enable it to obtain a worldwide dominance and industry-specific...

Strategic Information Management: 99 Cents Only Store

Introduction Strategic information management is defined in the broad contexts as handling of information in an organization to provide value, maintain competitive advantage, and streamline core functions. Information management has become synonymous with strategic management especially in the current global village. Prosperous organizations capitalize on total quality management in all...

Dick’s Sporting Goods: Strengths, Weaknesses, Opportunities and Threats

Dick’s Sporting Goods is one of the best performing firms in the sportswear and sports equipment industry. The firm has a well-diversified portfolio that has enabled them to succeed in the global market. Dick’s Sporting Goods can attribute its success to an effective SWOT analysis of the market, which enables...

Wolfgang Keller at Konigsbrau: Hellas A.E

Konigsbrau A.G is a corporation based in Greek, it produces premium beers, and its worldwide sales were estimated to 2.6 million US dollars. By the time its director was Mr. Wolfgang Keller, Konigsbrau was one of the companies that enjoyed recognition in the whole continent as it was the best...

The Georges Hotel Case Study

The Current Position To begin with, it is essential to analyze the organizational purpose of the Georges Hotel at first in order to determine its current position. Evidently, the mission, vision, and values of the business are closely interconnected, and one of their most critical elements is the concept of...

Coca-Cola Amatil Limited: Analysis of Financial Performance

Introduction Financial performance of an entity changes from one period to another period depending on a number of factors. Some of the factors are economic (such as fluctuations in exchange rate, stiff competition and recession), social (such as people’s perception about the product), and climatic factors (adverse weather changes such...

E-Commerce: The Change in Consumer Shopping

Introduction The evolution of e-commerce has undergone several stages, from being a novelty that lacks security and efficiency to an integral part of a modern person’s life. Some researchers focus on how consumer preferences changed the perception of shopping, leading to more retailers developing their online shops. This paper aims...

The Internal-External (IE) Matrix

Today, there exist two common tools for portfolio management: the IE matrix and the BCG matrix. The Internal-External (IE) matrix is a valuable tool that is used in strategic management and that belongs to the group of portfolio management tools (David, 2013). It is applied when a business needs to...

Marketing Communications and Role in a Marketing Mix

Key Definitions Marketing communications are one of the critical competitive business tools that encourage consumers to choose a specific company. Marketing Communications (MC) is essentially the process of transmitting information about companies, products, and services to the target audience using various channels. Integrated Marketing Communications (IMC) is a concept of...

Business Analysis and System Recommendation for MTC

Introduction This Business Analysis and System Recommendation report is prepared to help MTC meet its organizational objectives by increasing its competitive advantage. The goal of MTC is to continuously grow the number of projects and deliver quality service to customers. To accomplish this objective, MTC regularly submits applications to Request...

Online Versus Brick-And-Mortar Stores

Introduction The unceasing evolution of technology has continuously shaped the business sphere in complex ways. Notably, the Internet has become a handy tool in business, with many companies creating virtual stores on the web. This set of circumstances has led to the development of a struggle between online and brick-and-mortar...

Analysis of Information Systems in Apple, Inc

The unification of information resources within Apple inevitably leads to the formation of an information space, the basis of which are corporate or territorial information systems. An information system is a complex of computing and communication equipment, software, linguistic tools, and information resources, which ensures their collection and storage. Actualization,...

Corporate Mergers and Acquisitions

Abstract This research paper will focus on exploring how corporate mergers and acquisitions affect a company’s financial well-being and the effectiveness of the employee’s performance. Particularly, it will examine the above-mentioned issues from the perspective of financial and HRM effects on the employees whose management was changed due to the...

A Valid Contract: The Case Study of Rita

A contract is defined as an institution which guides the behavior and conduct of those who enter into it. It usually occurs when two or more people, organizations or even companies make an agreement that can be enforced through a court of law and penalties may follow if the guidelines...

SAMS Hotel Group v. Environs, Inc.

The case of SAMS Hotel Group, LLC v. Environs, Inc., decided May 31, 2013, bears interest to U.S. contract law, specifically where it concerns limited liability clauses. The case summary is as follows: SAMS Hotel Group contracted Environs, Inc., an architectural firm, to design a building. The contract also included...

Supply Chain of Lee Cooper Jeans

The existence of intricate global supply chains is one of the defining characteristics of the modern world economy. It is typical for a product sold in one location to be assembled in another from parts created at a third site using raw materials from all over the planet. As a...

Expectancy and Reinforcement Theories of Motivation

Expectancy and reinforcement theories of motivation Motivation is the process by which a person’s efforts are energized, directed, and sustained towards attaining a goal. The measure of intensity or drive constitutes the energy element. These efforts need to be utilized in a way that is beneficial to organization. Finally, motivation...

Definition and Development of Marketing Ethics

Abstract The earliest structured argument about the use of ethical principles in business choices dates back to the 1960s (Sele, 2006). However, the notions of Corporate Social Responsibility established in that period vary substantially from our contemporary perspective. Actually, today academicians and practitioners distinguish that business has a duty to...

Apple: Marketing Communication and Branding

Executive summary Apple as a brand has made itself a strong reputation. The brand is considered among the most powerful among other consumer electronics and communication devices, and is the leading brand in portable and online music industry. Its success is attributed to customer loyalty, technology, a healthy financial position,...

BMW: Global Financial Management and Summary

Outline Global operating companies are always facing financial risk related to currency volatility. It affects all aspects of the global companies. Global automobile industry is a major industry which is affected crucially by the currency fluctuations. In this case study, the foreign exchange risk management strategy of BMW, a major...

Authenticity of Products on Consumers

Introduction This marketing research tries to investigate how product authenticity impacts consumers to decision-making. Product authenticity refers to the validity or genuineness of a product being sold in the market. Consumers need to be assured that the product and services that they buy and consume are actually the original and...

Campbell’s Intelligent Quisine- Difference Between Theory and Practice

Introduction Campbell Soup Company is one the leading soup companies today but back in January 1997, the company decided to come up with a product line of healthy meals that aim to reduce health risks such as heart disease and diabetes. This product line was called Intelligent Quisine (IQ) and...

McKinsey & Company: State Farm Insurance Assessment

Introduction State farm insurance refers to an association of companies that render financial and insurance services. It is a dominant industry player and holds a large chunk of the market compared to its competitors. It ensures cars and homes in America and Canada. State farm initially dealt with insurance of...

Barriers to Ethical Managerial Decision-Making

Outline This essay is an attempt to describe the hurdles like social and cultural system, whistleblowing, corruption, groupthink…etc that are being faced by the managers while making ethical-managerial decisions. This paper also provides some recommendations for dealing with these obstacles. Obstacles encountered by the managers while making ethical decisions The...

GlaxoSmithKline Company’s Human Resource Strategy

Introduction The company under analysis has been one of the leading pharmaceutical providers in the world. It employs over ten thousand staff members and therefore serves as an ideal organisation for analysis of the role of HR in strategy formulation. How HR services are provided in Glaxo Smith Kline Glaxo...