There are multiple theoretical frameworks available for businesses to optimize their expansion strategies. The Porter Model is shaped like a diamond and comprises four interrelated and interactive factors that determine the likelihood of success for a company based in a particular country when competing in international markets (Kennedy, 2020). These...
Topic: Business
Words: 671
Pages: 2
Employees should be well aware of their manager’s expectations and management style to understand whether they can perform their job properly. Employers should also know what their workers expect from their position before starting the process of employment. When both a manager and an employee have a clear understanding of...
Topic: Business
Words: 554
Pages: 2
Introduction Gaining entrepreneurial skills is an important component of a successful self-development practice aimed at training individual attainments in assessing current market conditions and introducing adequate methods of competition. During my study of current theoretical concepts in this industry, I have identified a number of meaningful frameworks that have shaped...
Topic: Entrepreneurship
Words: 1393
Pages: 5
Internalization is the process of businesses entering international markets. It is a crucial strategy for companies that strive to increase their influence and revenue globally. Different companies consider various internalization models to reach the highest degree of sustainability in different cultures and industries. Several internationalization theories explain the process, but...
Topic: International Marketing
Words: 730
Pages: 2
Doing business with an individual from the USA differs significantly from an Asian customer. The varying nature of countries and regions propagates diverse cultural norms. Businesspeople should consider these aspects when conducting intercultural commerce. The world is getting increasingly connected with individuals exhibiting cultural differences. Our response to cultural variations...
Topic: Culture
Words: 625
Pages: 2
Net Present Value The net present value is used to calculate the return on investment for an expenditure or project. It is defined as the present value of cash flows at the required return rate of the project compared to the initial investment (Noch & Kusto, 2018). To calculate the...
Topic: Corporation
Words: 697
Pages: 4
Investment activities are crucial for every organization because they allow businesses to generate revenue, promote future growth and development, and many others. That is why companies typically consider many factors and features to decide when and how to invest their funds. On the one hand, a business can rely on...
Topic: Amazon
Words: 596
Pages: 2
Walt Disney is one of the most successful companies in the world. The success of the company is associated with a constant innovation in animation and business. It effectively used its resources to become an entertainment company from a simple animation studio. Hiscocks (2016) claims that carefully selected designers played...
Topic: Disney
Words: 287
Pages: 1
The Definition of Entrepreneurship and Entrepreneurial Skills Entrepreneurship is known as independent, related to risk activity that aims to systematically gain profit from property utilization, goods realization, rendering services, and order completion. Costin et al. (2018) define entrepreneurship as the ability of an individual to turn ideas into action; it...
Topic: Entrepreneurship
Words: 1139
Pages: 4
Introduction Operations management is an essential tool used for planning, monitoring, and organizing the business functions, especially the production processes of a company. It primarily focuses on enabling organizations to successfully convert their inputs to outputs while ensuring optimization of profits (Choi et al., 2018). Apple is a multinational corporation...
Topic: Apple
Words: 941
Pages: 3
Many people believe that the phrases “work group” and “work team” are interchangeable synonyms, but there is a significant difference between these concepts. A working group means employees who work together, striving to achieve specific organizational goals and sharing information, but “actually working independently of each other” (Fritz, 2019, para....
Topic: Business
Words: 324
Pages: 1
The Key Drivers of Globalization and International Trade on the Context of the Amazon Organization Globalization is the name used to describe the growing cross-border trade in products, services, technology and investment, and people and knowledge flows of economies, cultures, and populations in the world. Various technological developments and progressive...
Topic: Amazon
Words: 3755
Pages: 13
Maybelline is a leading skin-care, cosmetics, and personal care products company based in New York. The company sells makeup products, including mascara known as “Maybelline Great Lash Mascara.” The company advertises this product in Teen Vogue as “America’s Favorite Mascara.” This is an example of an advertisement that employs the...
Topic: Business
Words: 288
Pages: 1
Causes ChassisCo was Toyota’s suspension cradle supplier and they worked successfully in two projects until 2004. After successful launches of Suprima in 1997 and Responsa in 1999, Toyota decided to engage the company with another project, Suprima 2003. However, this project did not achieve expected success as it registered poor...
Topic: Business
Words: 572
Pages: 2
Introduction Coca-Cola Company is the leader in the market for soft drinks. It was founded in 1886 and became a manufacturer of iconic glass and other products (“Our company,” n.d.). To examine its current situation, SWOT analysis can be applied. It is a strategic tool for identifying strengths, weaknesses, opportunities,...
Topic: Coca Cola
Words: 330
Pages: 2
Executive Summary The main aim of this report is to identify the current stage of Asda in the retail market and its marketing strategies. Current analysis shows the improvements to be made. The current recession has made the retail market down due to less spending by the consumers. In addition,...
Topic: Marketing
Words: 4481
Pages: 15
Introduction The coronavirus crisis has dramatically disrupted the global aviation industry, threatening airlines’ sustainability and survival, and associated services. Weak tourism, restrictive movements, curtailed income, fear psychosis, and compressed business activities have severely reduced passenger demand endangering commercial airline’s viability (Adrienne, Budd, and Ison, 2020). Aside from the enormous losses...
Topic: Aviation
Words: 2724
Pages: 10
Introduction Creating a small business requires preliminary insight into various business characteristics essential for the organization’s success. Establishing a private company can prove to be especially beneficial to an individual knowledgeable of the primary traits of such economic involvement (Burns 99). In this work, a personal business plan for a...
Topic: Business Planning
Words: 947
Pages: 3
Introduction This is a study about the international sales operations of Monster Health care Company (MH Co), headquartered in the northeastern part of the United States. As Vice President of International sales, I am responsible for the company’s sales operations outside the US. Even though it ensures all facilities and...
Topic: Marketing
Words: 577
Pages: 2
With a comprehensive and pervasive digital revolution, as well as demographic and socio-economic transformations, the most urgent issue is the development of new business models necessary for adaptation to a new intellectual environment. The impact of current drivers of change on the development of the economic system needs to be...
Topic: Amazon
Words: 977
Pages: 3
The industry of space exploration in the U.S. has always been dominated by NASA, the government agency responsible for operating in the sphere of aeronautics, yet, the emergence of SpaceX changed the status quo. The company, led by entrepreneur Elon Musk has proved over a short period of time that...
Topic: Procurement
Words: 383
Pages: 1
Overview of the Company: China and United States Apple Inc. (also known as AAPL.O, or simply Apple) is an international company from America, which specializes in technology. The enterprise’s hardware production focuses on the iPhone smartphones, Mac computers, the Apple Watch smart-watches, iPad tablets, the iPod media players, as well...
Topic: Apple
Words: 2921
Pages: 10
Introduction Amazon Incorporated is an American multinational corporation that offers services in several areas, including artificial intelligence, e-commerce, cloud computing, and digital streaming. It is among the best information technology companies in the United States, and among the largest Fortune 500 service companies in terms of market capitalization. The company...
Topic: Amazon
Words: 1454
Pages: 5
Introduction The purpose of this report is to evaluate Under Armour’s marketing communications and formulate a strategy and a plan for their improvement. Due to the current circumstances, the company’s sales have declined despite their prior steady growth. Moreover, there are indications that its marketing may have become inadequate before...
Topic: Marketing
Words: 3848
Pages: 16
Introduction In April 2017, the now-infamous Fyre Festival was supposed to provide a luxury music festival experience. However, arriving at the private island in the Bahamas, the guests discovered that none of their expectations would be fulfilled. In fact, the festival was canceled the same day it was scheduled to...
Topic: Auditing
Words: 573
Pages: 2
The psychodynamic approach to leadership is a philosophy of human behavior that focuses on reasons or forces that drive individualistic societal attributes. The proponents argue that people tend to portray their way of action based on their past experiences. Accordingly, childhood encounters and psychoanalysis can help understand the type of...
Topic: Leadership
Words: 303
Pages: 1
Introduction Bank of America’s (hitherto will be referred as BOA) management governance design facilitates it to administer all chief features of their business through review and planning process that involve risk, strategic, associate, customer and financial planning. BOA is able to enhance its profitability by administering risks on its client’s...
Topic: Banking
Words: 3965
Pages: 14
Introduction Employees are critical to achieving sustainable competitive advantage in work organizations. Therefore, human resource practices need to be integrated with the corporate strategy and the human resource specialists should help organizational controllers to meet both efficiency and equity objectives. The management of people is no different from the management...
Topic: Hiring
Words: 2774
Pages: 10
The benefits and risks to acquire other radio stations for Radio One From the onset, Radio One has been aggressive in growing its business by attracting the African-American population. The merger of Clear Channel with AMFM Inc provides several opportunities to stay in line with that strategy. Radio One is...
Topic: Business
Words: 1474
Pages: 5
Introduction The current economic environment is challenged by limitations in sourcing, production, and distribution because of the COVID-19 pandemic. This means that organizations, especially multinational companies that operate worldwide, have reliable supply chain management strategies and practices that will allow dealing with a complicated situation. Strategies implemented by companies that...
Topic: Management
Words: 1654
Pages: 6
One of the direct reports, N, has a strained relationship with colleagues. He has been working in the position for more than two years, and his attitude towards new employees has changed in the last few months. His duties include mentoring several new hires during their introduction to the profession,...
Topic: Relationship
Words: 584
Pages: 2
Introduction The Davis Service Group Plc has been successfully expanding its operations in most parts of Europe through acquisition and organic growth. Consequently, it has turned out to take leadership in the textile services industry throughout the continent. The company has identified an opportunity in the Australian market for its...
Topic: Business
Words: 2813
Pages: 11
At-will employment is defined as such relationships between an employer and employee in which the latter could be dismissed without any warning or valid reason. The proponents of the at-will employment doctrine argue that it is beneficial for the worker to the same extent as for the employer since the...
Topic: Slavery
Words: 854
Pages: 3
Universalism and relativism describe the two mutually contradicting moral perspectives that arise in connection with cultural issues. The universalist position states that the same ethical and moral codes apply globally regardless of local cultural differences. This viewpoint is enshrined in documents like the Universal Declaration of Human Rights, which insists...
Topic: Relativism
Words: 336
Pages: 1
Introduction Each organization is a complicated system made out of smaller, even more complex systems. Just like in a living organism, the company’s parts are interconnected and dependent on each other. Each of these departments has distinct roles and functions to facilitate the business processes, and none of them can...
Topic: Business
Words: 929
Pages: 3
Iron Cycle of Growth Looking at the business cycle one is overcome by a feeling of despair that inevitable like the human body and like kingdoms there is the “iron cycle” of growth and then decay – an infallible law of Nature from which there seems to be no escape....
Topic: Marketing
Words: 643
Pages: 2
The organizational structure of a company is significant, as it may influence the implementation of business solutions. In this study, the example of the Heineken Company will be considered in terms of its structure, corporate culture, and the role of leaders. This corporation has shown outstanding results in its market...
Topic: Business
Words: 391
Pages: 1
The existence of intricate global supply chains is one of the defining characteristics of the modern world economy. It is typical for a product sold in one location to be assembled in another from parts created at a third site using raw materials from all over the planet. As a...
Topic: Business
Words: 745
Pages: 3
Introduction The biggest challenge to human resource managers today is realizing the best approach of economically recruiting, training, and retaining workers. This has resulted in most organizations developing a culture that upholds work-life balance programs to ensure that workers maintain equilibrium both in their professional and non-occupational lives. All organizations...
Topic: Apple
Words: 1155
Pages: 4
Introduction Motivation is a critical factor affecting employees’ performance and organizational success overall. A successful performance management system builds on employee motivation to achieve better performance. The case of Nucor Steel is an excellent example of the use of work motivation theories in performance management. The company has become a...
Topic: Management
Words: 1190
Pages: 4
Introduction The culture of an organization has become an integral aspect of that organization especially where its performance is concerned. Coupling with leadership style, the success of an organization is heavily dependent on the two features. Each organization bears a different culture which offers a positive or negative result. Schein...
Topic: Culture
Words: 1259
Pages: 5
Introduction Today, in the time of mass media and instant communication tools, people have more and more information to process and makes it necessary to filter and arrange the information. Professionals usually receive dozens of messages every day, and their time to read and answer them is very limited. This...
Topic: Business
Words: 856
Pages: 3
Abstract The earliest structured argument about the use of ethical principles in business choices dates back to the 1960s (Sele, 2006). However, the notions of Corporate Social Responsibility established in that period vary substantially from our contemporary perspective. Actually, today academicians and practitioners distinguish that business has a duty to...
Topic: Ethics
Words: 3740
Pages: 14
Introduction Culture covers vast societal issues that are shared such as values, customs, behaviors, and artifacts. This is handed down one generation after another through learning. Generally, it is the way of life of a particular people. In the current economic environment of globalized businesses, cultural difference is a major...
Topic: Communication
Words: 1387
Pages: 5
Introduction By the learning curve theory, it should b emphasized that the waiting time for the customers of pizzeria fully depends on the experience of the personnel to perform the direct obligations and cope with the available equipment. The paper aims to analyze the process of running a pizzeria from...
Topic: Management
Words: 552
Pages: 2
For modern consumers, pricing can be explained and defined as a complex decision which influences sales and profits of a sales organization. For customers, prices may have symbolic meanings because a modern consumer may associate discounts with a reduction in quality. Prices are closely connected with the notion of value...
Topic: Business
Words: 552
Pages: 2
Introduction A service is an act of doing something to an individual or something. Therefore, service marketing is considered the process of selling or offering a service to get some returns. Marketing services are different from marketing products (Marketing Teacher n.d., para 1). For example, when a consumer buys a...
Topic: Marketing
Words: 1384
Pages: 5
Introduction Globalisation has made cross-border investing more attractive and profitable but just as risky. The extent of this risk is highly dependent on the quality of corporate governance in the country where an international investor intends to do business. Corporate governance is defined as the organisational structure in the modern...
Topic: Business
Words: 2622
Pages: 10
Executive summary External environment analysis helps identify the opportunities and threats prevailing outside the organization. The company J. M. Smucker is headquartered in Ohio, in North America; it was established in 1897. It is a globally known company that manufactures and distributes food products mainly related to desert items, spreads...
Topic: Business
Words: 1287
Pages: 4
Introduction It needs to be understood that leadership and management are different. Most performing managers possess leadership traits, but not all leaders can manage effectively. Moreover, analytical powers, business acumen, and strategic decision-making skills may not always be found among leaders. Managers use their thinking faculties to sharpen their skill...
Topic: Leadership
Words: 885
Pages: 3
In this paper, the risk management approach adopted by HSBC Bank plc has been reflected upon. However, the discussion cannot be commenced without a prior understanding of the concept of risk management. Hence, the paper intends to shed some light upon the basic concepts linked with risk management and subsequently...
Topic: Management
Words: 1326
Pages: 4
The topic of the Research Paper The area of research is strategic management. “Strategic management can be used to determine mission, vision, values, goals, objectives, roles and responsibilities, timelines, etc” (Management faqs, n.d.). The topic selected for my research is Strategy Implementation in the Strategic management process. Abstract The importance...
Topic: Management
Words: 2386
Pages: 8
Introduction As trade barriers are minimized and information is being de-regularized the world is becoming a ‘global village’. Elements like outsourcing, environmental stability, globalization; sustainability etc has changed the working patterns of organizations. Multinational corporations are increasing day by day and they are usually criticized because of issues like environmental...
Topic: Coca Cola
Words: 1093
Pages: 4
Performance management encompasses the many things done in organizations to manage and shape the performance of employees. It attempts to align effort and performance with standards and types of performance needed for organizational success. The organization selected for analysis and evaluation is IKEA. IKEA is a leader in home products...
Topic: IKEA
Words: 2190
Pages: 8
Introduction An opportunity is differentiated from an idea in terms of its marketing possibilities. All opportunities are exploitable for business growth and customer acceptance. Opportunity is profitable for business. But all business ideas are not marketable or profitable for the business firm. Among a hundred ideas only two or three...
Topic: Entrepreneurship
Words: 639
Pages: 2
Introduction Business is a way of making money and being successful, as poor people can become richer when they start making some business. But another aim of businesspeople is the help to those who live beyond the level of poverty. This kind of activity of people dealing with some business...
Topic: Business
Words: 651
Pages: 2
Assessment and Problem Identification The 4th Armored Brigade Combat Team (ABCT) faces a critical leadership problem affecting the unit’s delivery of its obligations and affecting its reputation. It meets poor management, and it can be broadly classified into challenges in human resources, physical resources, and poor organizational culture. There is...
Topic: Leadership
Words: 1155
Pages: 4
To effectively implement a specific system, solution, or software in an organization, it is appropriate to apply a systems development life cycle (SDLC). The SDLC methodology allows for planning, building, and implementing an information system that addresses an organization’s needs. MeiHomeLoans (MHL) is a small mortgage loan company employing 250...
Topic: Business
Words: 830
Pages: 3
Executive Summary The report provides an analysis of the data assets management of LuLu hypermarkets system. The main advantages and disadvantages of the system are identified. Despite the fact that the implemented scheme provides ample opportunities for manipulating atomized data and changing their format and presentation method as necessary, it...
Topic: Data Management
Words: 3928
Pages: 14
Introduction MediSys Corporation was incorporated in 2002 in the United States and manufactured medical monitoring solutions and devices for the internal medicine and general practice markets. The company achieved significant success with the release of their first two monitoring systems and became very profitable, and at the same time was...
Topic: Corporation
Words: 891
Pages: 3
Introduction Development strategies supported by modern corporations are largely based on the implementation of not only domestic but also international steps to strengthen the brand value and expand the sphere of influence. Using the example of Amazon that is one of the largest online shops, it is possible to assess...
Topic: Amazon
Words: 1051
Pages: 4
Introduction In theory, entrepreneurs and corporations will always do what is desirable and right to their customers and stakeholders. Many companies focus on existing principles, values, and laws to ensure that their processes are admirable. Ethical businesses also implement and promote appropriate action plans and initiatives that can maximize customer...
Topic: Business
Words: 2467
Pages: 9
Why has Walmart viewed international expansion as a critical part of its strategy? After its incorporation in 1962, Walmart was growing and expanding at a rapid pace. The company was able to gain a significant competitive advantage and outdo its contenders due to its high levels of service, well-established and...
Topic: Globalization
Words: 1396
Pages: 5
IKEA Strategy Analysis: Introduction IKEA is one of the most well-known global furniture retailers nowadays. It was founded as a small, local business in 1943 by Ingvar Kamprad in a southern province of Sweden (Lewis). By 1956, the company became highly competitive due to a newly introduced ready-to-assemble furniture technology...
Topic: IKEA
Words: 2799
Pages: 10
Summary of the Chapter Corporate social responsibility (CSR) is one of the best practices in every business organization. This chapter identifies CSR as “a corporation’s duty to create its wealth using methods that enhance social welfare” (Steiner & Steiner, 2012, p. 123). The CSR idea evolved in the last half...
Topic: Social Responsibility
Words: 617
Pages: 2
List all the ways that Red Bull’s promotional efforts are unique from the mainstream Sports sponsorship The Red Bull brand has been proactive in sponsoring different sports events across the globe. At present, the brand is associated with sports events such as the Moto-GP, Red Bull Rampage, Red Bull Wake...
Topic: Brand
Words: 935
Pages: 3
Major Cultural Differences from the United States From the Hofstede cultural scores, the United States and Poland have close similarities in terms of long-term orientation and masculinity. However, they differ in Power Distance, Individualism, and Uncertainty Avoidance. Poland is more of a hierarchical society compared to the U.S. This implies...
Topic: Culture
Words: 710
Pages: 2
Introduction Background Information The Abu Dhabi government established the Masdar Institute as an independent and non-profit research-driven graduate university in 2007. The entity is dedicated to the provision of higher education and research in advanced energy and sustainable technologies. The Massachusetts Institute of Technology (MIT), through partnership initiatives, plays an...
Topic: Hiring
Words: 19069
Pages: 69
Tesco Company Analysis: Introduction Tesco, PLC is one of the leading grocery supermarkets in the world with over 4,330 stores spread in 14 different countries in Europe, America, and Asia (Datamonitor 2010). The company’s first store was established in 1919 in the United Kingdom (Tesco 2010). It is currently a...
Topic: Competitiveness
Words: 2053
Pages: 7
Due to the lengthened lifespan among the global population, retirement benefits are an issue of growing concern among employers and employees alike. Because of the increased lifespan, the global population is expected to lead more active and healthier lifestyles in the years to come (Rappaport 151). Consequently, we are likely...
Topic: Retirement
Words: 644
Pages: 2
The Leader-Member Exchange (LMX) Theory of leadership is often viewed as an entirely different methodology compared to other well-known approaches. A unique feature of this method is its focus on the actual interaction process between the frontrunner and followers, and in theory, it is often referred to as a dyadic...
Topic: Leadership
Words: 623
Pages: 2
Feasibility Study Finding a reliable mechanic or garage in the UK is challenging. However, owning a car in the UK is a dream of every young family. Challenges arise when a car needs repair. Locating a garage can be a problem especially for ladies. According to Ramaseshan, Ishak, and Kingshott...
Topic: Business Planning
Words: 2304
Pages: 11
Customer Segmentation Demographics and Psychodemographics A closer look at the customers that purchase Jolly Ranchers will show that the target audience is very diverse, with all age and gender groups being nearly equally represented in it. The people aged 35-45 outrank the rest by a very narrow margin (“U.S. Population”)....
Topic: Business
Words: 850
Pages: 3
Any marketing communication plan is an opportunity to communicate all possible marketing messages with the help of which customers can be targeted, and professional goals can be achieved. It is not enough to choose one marketing strategy and follow it precisely. It is necessary to investigate all important components of...
Topic: Communication
Words: 1159
Pages: 4
When Cheryl Smith, the new CIO, arrived at WestJet, she was asked by the CEO to advise whether the company had an adequate IT infrastructure. Assessed Aspects of the WestJet IT Situation One of the overarching purposes for WestJet to hire Cheryl Smith was to receive an accurate assessment of...
Topic: Information Technology
Words: 612
Pages: 3
Inventory Plan Developing the inventory plan for the Martin-Pullin Bicycle Corporation will entail estimating the economic order quantity. In this case, the forecasted demand will be used in the model. The simple economic order quantity model ignores the swings in demand. In this model, the variation in demand is reviewed...
Topic: Bicycle
Words: 1131
Pages: 5
What is Financial Statement Analysis? Many companies and individuals rely on financial statement analysis in their work. It is the procedure of using analytical and financial tools for examination and comparison of financial statements (What is Financial Statement Analysis?). Financial statements are a requirement by law, and interpreting them gives...
Topic: Business
Words: 395
Pages: 2
Oakenfull’s article “Targeting Consumer Segments Based on Sexual Orientation: Can Advertisers Swing Both Ways” (2004) explores the reality of gay-oriented advertising. For most marketers, the gay and lesbian segment is a ‘dream market.’ Findings from several scientific studies indicate that gays and lesbians have higher disposable incomes compared with heterosexual...
Topic: Business
Words: 578
Pages: 3
Introduction There is no doubt that a well-designed compensation philosophy is vital to a company’s success. Employees are responsible for the execution of corporate goals, and compensation programs should be developed to drive such behavior which will allow a company to successfully execute its strategy. In addition, in today’s ferociously...
Topic: Corporation
Words: 838
Pages: 4
Introduction The issue of governance has been proved to be of paramount importance for organisations that wish to remain competitive in the ever-changing market. Organisations have to embrace it in an effort of attaining their goals and objectives. Corporate governance is an important part of any organisation. Many definitions have...
Topic: Ford
Words: 3595
Pages: 14
Air Asia was founded in 1996 as Malaysia’s second airline. It had been beset by problems in the beginning, and failed to make profits. The company was founded as a full service regional airline, offering cheaper fare than main competitors in the Malaysian airlines Competitive Situation within Air Asia Company...
Topic: Management
Words: 1296
Pages: 5
Abstract Steve Jobs was born in 1955 in California. Although he dropped out of college after some time, Steve Jobs never gave up pursuing his dreams in life. He was the brainchild behind Apple-One computer. After convincing Steve Woz, the two entrepreneurs embarked on a long journey of manufacturing unique...
Topic: Apple
Words: 687
Pages: 3
Introduction In the dynamic organizational operational environment, organizations face various unhealthy situations that influence their ability to achieve strategic plans, goals, and objectives. To deal with such situations, it becomes necessary to embrace the concept of risk management. In this paper, the author is a consultant who has been engaged...
Topic: Management
Words: 2821
Pages: 11
Introduction In 2015, Honda Company was fined for failing to respond to safety issues that affected its cars, which were fitted with defective airbags (Lippert). The company learned about the dangers of the airbags supplied by Takata but failed to respond immediately. Instead, the leadership of Honda Company opted to...
Topic: Ethics
Words: 2218
Pages: 9
Executive Summary The purpose of this management report will be to focus on the business strategy of a particular industry. The industry will be identified and discussed in the introductory part of the report and the various firms that operate within the industry will be identified. An analysis of the...
Topic: Business Strategy
Words: 4139
Pages: 16
Introduction Lloyd’s of London is one of the oldest insurance markets in the world. Their history spans more than 330 years and an innumerable number of events that affected the market. Currently, the market consists of more than a hundred syndicates which are managed by 57 different agencies. The market...
Topic: Business
Words: 1701
Pages: 7
Introduction Organisations deploy different methodologies to communicate their brand to the existing and potential new customers. The complexity of the marketing environment, especially for organisations that operate in a competitive market, calls for the integration of marketing communication (IMC). Keller (2009) defines IMC as the incorporation and harmonising of diverse...
Topic: Communication
Words: 2513
Pages: 10
Our sample essay will focus on Toyota and Mercedes’ competitive advantage and marketing strategy case study. Introduction This paper will compare two companies, namely, Toyota and Mercedes, which are among the world’s best automobile manufacturers and sellers. The goal is to examine their competitive priorities and operations strategies. The paper...
Topic: Toyota
Words: 2035
Pages: 8
Introduction Organizations have numerous activities that run concurrently, and the synchronization of these activities is necessary to enhance their efficiency and effectiveness, organizational communication being one of the greatest pillars of success (Hussain 2008). Changes in the principles of efficient organizational communication have been drastic. Recent developments in addressing team...
Topic: Business
Words: 1733
Pages: 7
Executive Summary Turkish Airline is the major carrier that operates in Europe, Africa, Asia, and North American markets. It has experienced impressive performance in the market because of its market strategies. Easy Jet is currently one of the leading low-cost carries based in London but operates internationally. The airline companies...
Topic: Airlines
Words: 2759
Pages: 11
Introduction Trade is essential to any nation and country to grow and develop. It is so vital that without it, all the world’s economies would grind to an unceremonious halt. There are no other places in the world where all this could be more practical than the United States of...
Topic: Business
Words: 919
Pages: 4
Best Buy Essay: Introduction Best Buy, originally known as Sound of Music, is a giant retailer of consumer electronics that operates numerous stores in such countries like the USA, Canada, Mexico, Turkey, and China (Hoffman 22-1). The company was founded by Richard Schulz in 1966 and focused on buying audio...
Topic: Business
Words: 797
Pages: 3
What is a beauty salon business plan? Keep reading to find out! Here, you’ll get an idea of how to write it with the example of Trendsetters Glamorama salon business plan. Executive Summary Trendsetters Glamorama is a proposed full-service salon and day spa with an upscale and therapeutic atmosphere for...
Topic: Business Planning
Words: 3962
Pages: 15
Introduction: Job Title and Job Description Nurse Registered nurse (RN) is the first selected career for the analysis. RNs belong to the healthcare sector and are responsible for providing coordinated patient care and educating patients about the health conditions that should be addressed (“Registered nurses,” n.d.). Their work is fundamental...
Topic: Business
Words: 1789
Pages: 6
Connecting Risk Management Concepts to a Recent Fraud Case For the analysis of fraudulence in terms of management, philosophy, risk appetite, and tolerance, the company ZZZZ Best was chosen. It is an organization that provides its customers with carpet cleaning services. ZZZZ Best was established in 1982 by Barry Minkow...
Topic: Business
Words: 400
Pages: 1
The Use of IT to Gain a Competitive Advantage at Otis The establishment of OTISLINE helped the company gain a competitive advantage by enhancing its information services, customer service, control of mechanisms, and marketing. Thus, Brad Robertson, the director of service operations, admitted that “OTISLINE improved the visibility of our...
Topic: Business
Words: 1461
Pages: 5
Introduction The entertainment industry is one of the attractive spheres of numerous companies. People’s desire to be amused and have positive emotions means there is an opportunity to generate billions. At the same time, the emergence of new players in the sphere is limited due to the presence of giant...
Topic: Business
Words: 3607
Pages: 13
Introduction Group dynamics is the interaction process among group members, including positive and negative aspects. These elements or factors can influence the group’s productivity, making it essential for a manager to understand them and take measures to maintain a productive group dynamic. The five core elements of group dynamics include...
Topic: Business
Words: 372
Pages: 1
Introduction Danaher Corporation is a successful business that has earned its name and popularity through multiple acquisitions. This strategy was so effective that the organization overcame the 2008-2009 financial crisis without significant losses and negative consequences (Anand et al., page 1). That is why it is reasonable to determine the...
Topic: Business
Words: 636
Pages: 2
Introduction Whether an individual is starting a career as an intern or a competent professional, office etiquette plays a vital role in their daily lives. Success Peoples (2021) asserts that etiquette sets rules that establish appropriate manners while highlighting avoidable conduct by workers. This paper looks at professionalism, punctuality, technology...
Topic: Challenges
Words: 395
Pages: 1
Introduction The modern airline industry is a highly competitive business environment that requires maximum process optimization, efficient implementation of cutting-edge technologies, and new management and operational strategies. Southwest Airlines is among the companies that employ efficient modern techniques and technological solutions to enhance their public image and significantly increase client...
Topic: Airlines
Words: 662
Pages: 2
Introduction The traditional and lean startup models are two business plan models suitable for a hypothetical medical facility. A traditional business plan model is a more detailed and structured plan that provides a comprehensive business overview. The traditional model is ideal for a medical facility that requires significant funding, has...
Topic: Business Planning
Words: 396
Pages: 1
Introduction In his article “The Nature of the Firm,” economist Ronald Coase (1937) explores why firms exist instead of producing everything through market exchange. Coase argues that the main reason for the existence of firms is the transaction cost of using the market. He explains that firms exist because it...
Topic: Business
Words: 1122
Pages: 4
Executive Summary This business report analyzes and rates Tesla in comparison to its rivals in the auto industry, as well as its business model, tactics, culture, available resources, and other vital aspects. With the help of SWOT analysis, it became evident what strengths, weaknesses, opportunities, and threats are now in...
Topic: Tesla
Words: 3397
Pages: 12
Several factors contribute to rising food prices, including climate change, population growth, and the increasing demand for meat and dairy products. These factors will significantly impact food costs in the coming years. The good news is that many businesses are taking steps to address the challenge of rising food prices....
Topic: Food
Words: 500
Pages: 2
Introduction This paper is a strategic analysis of three large companies – Severstal, Air Asia & Tune Group Case Studies. Strategic analysis is a way of researching and turning the database obtained from the analysis of the environment into an enterprise strategy. It allows to assess the internal capabilities of...
Topic: Business
Words: 3854
Pages: 14
The most prominent furniture shop in the world is a Swedish firm called IKEA. The business operates in 55 nations and employs more than 76,000 worldwide (Roy, 2020). The global market leader’s success can be attributed to its comprehension of the customer and target prospect’s wants, the potential of its...
Topic: IKEA
Words: 674
Pages: 2
Introduction Leadership is the ability to lead other people from a position where one is endowed with power. Leadership is critical in all spheres of life, from family, society, business, and government. In most cases, in business organizations, the top-most leadership positions consist of the Chief Executive Officers (CEOs). In...
Topic: Leadership
Words: 1393
Pages: 5
Introduction: Tesla Tesla Tesla’s fundamental mission is to hasten the world’s shift to renewable energy. In 2021, the global portfolio of Tesla automobiles, power storage, and solar panels will assist the company’s consumers avoid 8.4 million metric tons of CO2e emissions (Tesla Impact Report, 2021). Dai and Zhang (2022) state...
Topic: Electric Vehicle
Words: 9252
Pages: 33
DC shoes is a brand of footwear for action sports, which includes skateboarding and snowboarding. It also manufactures various sports-related paraphernalia, such as hats, bags, t-shirts, and other merchandise. The company is valued at over 1 billion USD, and is considered one of the most successful companies on the market...
Topic: Marketing
Words: 575
Pages: 2
A learning organization is adept in knowledge creation, acquisition, and transfer, as well as behavior modification, to consider fresh information and insights. Netflix began as an entertainment business that mailed DVDs and offered online streaming and video-on-demand. Currently, Netflix has 103.95 million customers worldwide, 51.92 million of whom are in...
Topic: Netflix
Words: 667
Pages: 2
Introduction Companies that employ numerous people often become subject to different legal and ethical challenges that frequently arise due to the failure to ensure proper management. Every year, notable companies encounter issues concerning their ethical conduct, which eventually may translate into lawsuits and conflicts with their employees and partners. The...
Topic: Challenges
Words: 1437
Pages: 5
Aims of Project The ultimate aim of the project lies in assessing the application of Joseph Schumpeter’s innovative entrepreneurship theory in the activities of Ooredoo, the leading telecom company in Qatar. As such, the project will explore the Schumpeterian theory in order to increase the understanding of business innovation and...
Topic: Entrepreneurship
Words: 1519
Pages: 5
Introduction The success of any organization or venture depends on the person who leads the group involved in completing that mission. Leadership is defined as “the art of influencing others to their maximum performance to accomplish any task, objective or project” (Vasilescu, 2019, p. 48). However, to be an effective...
Topic: Business
Words: 2055
Pages: 7
Introduction Many organizations have set out policies and procedures to protect and safeguard themselves against risks. How a business adopts and handles threats is influential to business success. The way a company handles risk-related issues is essential to other stakeholders such as customers, shareholders, employees, and the government. In order...
Topic: Samsung
Words: 1956
Pages: 7
Marketing Plan Positioning Strategy The target audience of Zappos is women and men of young adult age with an average income. To not lose current customers and attract new ones, it is necessary to connect them with the brand philosophy and inform them about the convenience of the Zappos service....
Topic: Marketing
Words: 666
Pages: 2
Leadership behaviors play a significant role in creating healthy work environments. According to Han et al. (2019), responsible behaviors among leaders are an instrumental factor that establishes and maintains healthy work environments. In their study that evaluated 384 participants in a different organization, Han et al. (2019) responsible leadership behavior...
Topic: Leadership
Words: 1146
Pages: 4
Southwest Airlines Company is one of the iconic trademarks in the United States aviation sector. It has been operating for more than 50 years, since 1967, serving most of the U.S. population. Herb Kelleher and Rolling King founded the company in 1967, and with the leadership of Herb Kelleher, the...
Topic: Airlines
Words: 1385
Pages: 5
Introduction Entrepreneurial education has become a complex subject that students need to master. It is a major tool for training numerous skills in young individuals. It teaches basic management activities and flexible skills that are complementary to fundamental things (these include business communication and public speaking). This is the ability...
Topic: Business
Words: 279
Pages: 1
Project Description (Statistical Process Control, SPC) The project is concerned with the implementation of SCP through the introduction of lean management at Starbucks. Lean management entails producing of higher value for zero waste, saving time on serving customers and becoming more efficient, improving process monitoring during implementation, and reaching higher...
Topic: Starbucks
Words: 704
Pages: 5
Introduction Twitter’s main asset is its software platform, which unites more than 313 million monthly active users (Sweney, 2020). It depends on the technical staff who will support the platform, the sales department to promote it, and the support staff who will provide support. Some of Twitter’s more direct activities...
Topic: Twitter
Words: 624
Pages: 2
Introduction The United States and India are the world’s leading countries based on the number of gun ownerships; however, the exposure, culture, regulations, and impacts differ across the two, with the US experiencing adverse events. The American gun culture is as old as the country’s Constitution, which can be traced...
Topic: Culture
Words: 1409
Pages: 5
Executive Summary This report’s aim is determining strategic project environment of Ooredoo’s Mobile Application Development project. Ooredoo is the leading enabler of digital business innovation in the Qatar region. The project’s environment is evaluated using the PEST analysis, hence analysing the project’s influence on its environment. To expand and improve...
Topic: Business
Words: 3498
Pages: 12
Introduction Pauls is one of the leading milk brands in the Australian market. Presently, it remains an acceptable product because it delivers numerous benefits to the consumer. In terms of background, the brand name emerged in 1923 when a firm by the same name introduced it into the market. Other...
Topic: Brand
Words: 1658
Pages: 6
Introduction One of the world’s most well-known manufacturers and sellers of mobile phones is Nokia. The organization employs more than 102,000 people across its sub-stations in 130 countries. In addition to producing mobile phones, Nokia also provides a comprehensive selection of other telecommunication services. The Fortune Global 500 ranks Nokia...
Topic: Nokia
Words: 608
Pages: 2
The constant increase in healthcare costs associated with the emergence of new medical technologies and medicines, as well as changes in the structure of morbidity and demographic problems, is a global trend nowadays. Holden et at. (2021) emphasize that “this evolution is accompanied by new challenges to deliver safe, high-quality,...
Topic: Health
Words: 1159
Pages: 4
Introduction HRM is highly affected by the legal environment in which it operates. HRM follows the rules and regulations of its organization. The most significant laws and regulations affecting HRM are those related to equal employment opportunity (EEO). Various laws were passed; however, only in 1964, with the passage of...
Topic: Hiring
Words: 629
Pages: 2
Introduction Today, Walmart is a well-known American retail corporation promoting services in its hypermarkets and other stores locally and worldwide. This organization successfully proved its stability in three major areas: opportunity (employment and investment), sustainability (emission reduction), and community (specific social needs) (Harrison, 2019). Value chain analysis is a unique...
Topic: Walmart
Words: 542
Pages: 2
Background Ford Motor Company is a world-class motor selling company whose leading brands are commercial vehicles and luxury vehicles under the Ford and Lincoln brands. The company has employed Ford Motor Company and has supplied cars for a long time since its creation by Henry Ford in 1903. The company’s...
Topic: Corporate Sustainability
Words: 5271
Pages: 20
Introduction For successful functioning, any company organizations need to establish a business plan. This allows the management to clearly follow the given actions and cover all the necessary aspects. Moreover, all corporations strive to organize a strategic plan and develop goals. It is important to understand that all companies should...
Topic: Business Planning
Words: 2803
Pages: 10
Although climbing very high altitudes will always be risky, proper preparation may prevent disasters. Indeed, the 1996 Mount Everest tragedy demonstrated that such a dangerous adventure requires physical and mental endurance, planning, and adequate guidance. Fifteen people died during the 1996 endeavor because of several critical mistakes of the leaders...
Topic: Business
Words: 556
Pages: 2
Introduction In modern times, the field of tourism continues to develop and improve actively. Moreover, the number of trips over long distances is significantly growing, leading to the increased popularity of air travel. One of the companies providing such a service is Emirates, founded in 1985. Despite its short existence,...
Topic: Airlines
Words: 2778
Pages: 10
Almost every company relies on communication in some form or another to function efficiently. Effective communication is a critical aspect of any business or organization (Li et al., 2018). An increase in production time and a fall in profit might be expected when efficient communication is lacking. Sharing thoughts, information,...
Topic: Communication
Words: 1372
Pages: 7
Clorox’s Present Situation The present situation of Clorox is financially sound and unpromising at the same time. Clorox recorded sales of around $4.1 billion and $394 million in net earnings in June 2000 (Narayandas and Wagonfeld 3). Ultimately, Kingsford represented a large product group within the portfolio of Clorox. Charcoal...
Topic: Business
Words: 1624
Pages: 5
In a corporate climate where organizations are constantly competing with rivals that make and sell identical items, change is not only an unavoidable task but also a crucial component of driving innovation and gaining a competitive edge. Today, Netflix is a breakthrough and a champion because it provides value to...
Topic: Netflix
Words: 575
Pages: 2
Introduction Sustainability development goals (SDGs) have gained significant proliferation in the business world. In 2015, the 2030 sustainable development agenda was adopted by the United Nations (UN), which sets out seventeen goals as initiatives toward environmental and socio-economic growth (Rosati & Faria, 2019). The increasing importance of sustainability stimulates companies...
Topic: Goals
Words: 3216
Pages: 11
Executive Summary Bright Eyes Daycare aims to prepare its students to prosper as young leaders of the future generation by combining an entire competency-based curriculum tailored to children with enhanced first-class childcare services. Bright Eyes will offer after-school tutoring and extracurricular activities such as gymnastics, arts, dance, craft, and theatre...
Topic: Business Planning
Words: 3349
Pages: 12
Fixed vs. Variable Costs A company incurs costs during the production of its products. The costs that go into a product can be classified as either fixed or variable. Fixed costs are expenses that do not change over a period of time, irrespective of the volume of the output. Examples...
Topic: Accountancy
Words: 1346
Pages: 6
Introduction The global business environment of today demands that larger-scale businesses consider expanding their operations to maximize their efficiency and potential profits. In doing so, multiple challenges arise, forcing the management to analyze and reconsider their overall strategies. However, there are certain firms whose strategies have been exceptionally successful for...
Topic: International Marketing
Words: 1120
Pages: 4
Introduction Any country’s energy industry is impacted by an array of specific factors induced by the political environment, social and economic situation, as well as the geographical position, resource availability, and environmental issues. Alternatively, different economic sectors have their own particularities that predetermine their capabilities in a given market, opportunities...
Topic: Business
Words: 2482
Pages: 9
Introduction Servant leadership is a vital concept that every person aspiring to be a captain should strive to practice for their followers. This notion is profoundly portrayed in case 8.2: St. John the Compassionate Mission. The concept depicts how organizational culture and managerial tactics can be used to develop and...
Topic: Leadership
Words: 2457
Pages: 9
UNESCO is a huge global organization, which promotes cultural, educational, and scientific development. It promotes important missions, which are aimed to benefit world society. Collaborating with the majority of existing countries, it has field offices in different parts of the planet. In Saudi Arabia, UNESCO actively helps preserve historical documents...
Topic: Management
Words: 3095
Pages: 11
Best Buy’s case in regards to its attempts to implement a dual branding strategy in China demonstrates the importance of taking into account the local consumer population behavior. The latter was the main factor in determining the overall success or failure of such an approach because, ultimately, it is consumers...
Topic: Brand
Words: 1136
Pages: 4
Depending on the point of focus, the market strategies set and practiced within the large-scale food retailer firms might be categorized as outside-in and inside-out. Each of the categories maintains a set of its own benefits as well as disadvantages, which come from the management team prioritizing certain tools over...
Topic: Tesco
Words: 303
Pages: 1
Introduction American Multi-Cinema, Inc. (AMC) is the US-based movie theatre chain that was founded in 1920. With time, AMC acquired different other cinema theatres and became the largest organization in this industry. Today, AMC involves more than 2800 screens in more than 350 theatres in Europe, while these numbers are...
Topic: Cinema
Words: 586
Pages: 2
At the moment described in the case study, Playboy has certain pros and cons within the market. On the one side, the distribution of the adult magazine has grown wider due to publications sold in European and Asian countries. This practice has guaranteed high revenues for the firm and the...
Topic: Marketing
Words: 348
Pages: 1
Monsanto is an agrochemical and agricultural biotechnology company that is American based. The company was founded by John Francis Queeny on 26th September 1901 in St. Louis, Missouri, in the united states of America (“Monsanto Company and Monsanto Technology LLC v. Loren David (2007-1104),” 2008). The company was famous to...
Topic: Business
Words: 681
Pages: 2
Introduction The proposed initiative, the Brazilian market entry of a U.S. manufacturer of disposable diapers, requires particular attention due to the differences in conditions of the two locations. The conflicting views regarding the use of an original advertising message and the responsibility for pricing decisions alongside the trends of the...
Topic: International Marketing
Words: 580
Pages: 2
Executive Summary Samsung remained the biggest smartphone maker in the world until Huawei surpassed it in April 2020. The market share of the North Korean company dropped only to 17%, which is enough to stay ahead of Apple and Xiaomi, who are their main global rivals (Singh, 2020). Such changes...
Topic: International Marketing
Words: 2301
Pages: 8
Introduction: The Basis of the Project The business plan has: Information about the company, products; Calculations, prospects for the years; Further actions, methods to improve efficiency; Strategies for further promotion. The Business Plan Based on the Coffee Shop The coffee shop’s uniqueness is in: Aromatic tea and fragrant coffee; Freshly...
Topic: Business Planning
Words: 171
Pages: 2