Change Management: Vodafone Qatar

Executive Summary This report describes a case study of change management that occurred in Vodafone Qatar in 2018. The change occurred as a result of the poor financial performance of the company since its establishment. After years of failure and the start of Qatar’s blockade, Vodafone sold off its shares...

Public vs. Private Sector Decision-Making Practices

Introduction Companies can either be public or private based on the form of ownership. The private sector comprises businesses, companies, or enterprises owned and managed by the management, founders, or group of private investors. Contrarily, public companies refer to government-managed firms that have sold a portion or all the shares...

The Amazon Company’s Ethics in Advertising

Introduction Maintaining an ethical decision-making framework in the realm of skyrocketing competition rates and increasingly challenging sociopolitical and socioeconomic setting is a highly complicated task. Moreover, with the rise in the importance of information management as the main tool for predicting customer behaviors and market changes, a range of companies...

“The Business Case for Working With Your Toughest Critics” by Bob Langert

In his TED talk, Bob Langert (2019) discloses the stories from his time working in McDonald’s management team – about how he, together with environmental activists, implemented changes to make the company more sustainable. Nowadays, environmental initiatives are a global trend that is rapidly gaining momentum and changing the work...

The Success and Failures of Startups

Introduction A startup is a newly established business seeking to grow into a large enterprise or conglomerate. In this case, startups may either fail or succeed depending on the circumstances within which they operate. Some factors that make startup businesses fail include lack of good mentorship skills, mixing friendships with...

Norman Schwarzkopf’s Leadership Styles

Introduction The uncanny personal magnetism possessed by General Norman Schwarzkopf enabled him to work with a diverse group of people. His magnetic personality was due to his capability to lead a team to victory during the war. He demonstrated his effective leadership skills through different tours in Vietnam (Ucar et...

Success of Woolworths Holding Limited: Sustainability and Management

Introduction Woolworths Holdings Limited (WHL) has been in the retail services business for nearly a century: during that time, it has achieved strong profit results. The company uses corporate management strategies to meet its sustainability goals and grow as a business to reach them. WHL competently manages its supply chains,...

McKinsey Opioid Scandal: The Case Study

Case Facts McKinsey and Company, a leading consulting agency, has agreed to pay US$573 as a settlement for advising Purdue Pharma, a drug company, on how to “supercharge” opioid sales. The agreement to pay the settlement was reached after the management of the consultation firm agreed with attorney generals of...

Rent the Runway: Strengths, Weaknesses, and Future Growth

Introduction Rent the Runway is an innovative online business that rents out designer dresses for ten to fifteen percent of the retail price to young women. Co-founded in 2009 by Jenn Hyman and Jenny Fleiss, it is marketed as “Netflix for fashion” that provides women with the best night of...

Nike Inc.’s Strategic Planning

Introduction Strategic planning is formulated to attain the organization’s overall goals, such as the market restrictions, the demand from the stakeholders, and the accounting. A strategic plan is concerned with the organization’s future (Lo & Sugiarto, 2021). Thus for any business to remain vital and successful, it has to formulate...

Addressing the Challenge of the Nokia Corporation: Strategic Collaboration

Introduction In the contemporary age, many organizations encounter serious challenges that affect their position in the global market. As such, the Nokia Corporation is suggested to have experienced a severe issue when promoting its 5G services in North America, failing to provide the residents of this region with the necessary...

The Balance Sheet in Accounting

The balance sheet is one of the four core financial statements used to report the company’s financial information. The three primary characteristics documented in the balance sheet are assets, liabilities, and shareholder equity (“The four core financial statements,” n.d.). The former refers to cash, inventories, land, equipment, and other purchases...

Planning at McDonald’s: Information Resources Management

The profit planning system at McDonald’s comes down to turnover and guest count planning. Planning is an estimate of future turnover and guest count based on current trends and past data, such as seasonal events and programs that have been held in the past. It is very important to plan...

Company Analysis: Pepsi Crisis Management

Pepsi was lately embroiled in an argument over an advertisement published in April 2017. Kendall Jenner, a white model, appeared in the commercial handing cops a can of Pepsi to terminate what seemed to be a Black Lives Matters demonstration (Bowers et al., 2017). Individuals immediately took to social platforms...

Supply Chain Management of the Nokia Corporation

Nokia Corporation also referred to as Nokia, is a Finnish multinational company that was founded in 1865 as a paper mill and is the world’s largest manufacturer of mobile phones. In order to ensure the achievement of the set objectives, organizations require performance measurement which controls checks and balances of...

Corporate Social Responsibility of Starbucks

Introduction and Organization Overview In the face of various aroused challenges, including global warming and the COVID-19 pandemic, corporate social responsibility (CSR) acquires increasing importance for the prosperity of business and society altogether. In these contexts, Starbucks Corporation can serve as an exemplary entity with active CSR clearly determined and...

How to Create a Successful City Branding

Introduction A brand is a name, graphic, or sound that distinguishes a company’s products from those of the competitors. Branding traditionally has its application to commodities. However, research by Hankinson (2001) concludes that “the branding of places and locations is not impossible” (p.1). Many people, irrespective of whether they consume...

The Georges Hotel Case Study

The Current Position To begin with, it is essential to analyze the organizational purpose of the Georges Hotel at first in order to determine its current position. Evidently, the mission, vision, and values of the business are closely interconnected, and one of their most critical elements is the concept of...

Product Development: Process and Recommendations

Companies are always trying to attain new markets for more revenues and the most productive way of doing this is through the launch of new products. Due to the ever changing markets and advance in technology businesses have to keep up with the speed by being more efficient, produce high...

Five Types of Customer-Introduced Variability

When it comes to distributing service to customers, the most significant phenomenon refers to the fact that it is challenging to predict their behavior. Service managers should consider this fact by determining the amount of accommodation that they need. It is an essential issue because more accommodation implies more cost....

Leadership Style and Nursing

Personal Democratic Style of Leadership People have come up with different leadership styles to enable them to manage, motivate and direct their employees. The main style I use to lead is democratic or participative. It is because I tend to set parameters for work and make the final say on...

Leadership and Conflict Management

Introduction The notion of leadership within any team has become one of the central matters of interest for human resource management researchers over the past years. However, while there exists a great variety of theoretical frameworks to apply to a specific context, many managers and leaders lack an understanding of...

Wal-mart Food, INC: Management Accounting Concepts

Introduction This would involve a short picture of Wal-mart food, Inc… It is the earth’s largest vendor it functions, in the course of an enormous foundation of Wal-Mart supplies, supercenters of Wal-Mart, etc. The main purpose of the Final Project is to apply the concepts and techniques of the module...

British Petroleum Company’s Strengths and Weaknesses

Introduction One of the premier energy companies of the World is British Petroleum. “It is the fourth largest company in the whole World. In the energy sector BP is the third largest company of the World” (Bamberg, 2008). One of the most prolific companies of the world, BP has its...

An Effective Economic Decision-Making

Introduction Decision-making is a challenging exercise, not only in business management (business decision making) but also in making decisions that involve personal or individual choices. According to Steve (2006: 62), decision making has always been and will always be a complex process and which requires the decision-maker to possess adequate...

Carrefour Company’s New Product Marketing in the UAE

Introduction UAE is the largest and richest country of Middle East in Asia. In UAE, there are lots of hypermarkets are business successfully. Among them Carrefour is most known and dynamic in player, It is selling about 100,000 items to customers everyday. New product development is a continuous process and...

Royal Caribbean Cruises Company’s Strategic Policy

Introduction This is the analytical evaluation of the strategies of Royal Caribbean Cruises Ltd. The main purpose of this study is to highlight the company’s arrears of strengths and weakness as well opportunities and serious threats for the company. This paper has mainly focused the related years of the case...

Causes and Consequences of the Enron Scandal

Among the many financial scandals that rocked the world before 2001, the worst was the Enron Disaster. U.S Company Enron, which began as a small Midwestern gas pipeline company in 1985, spiraled into the world’s biggest energy trader by May 2001. Its dramatic collapse began in July 2001 and ended...

Evaluation of Marketing Strategy

In this paper, I am going to check out all those features that are related to the adaptation of strategic management about have a hold over the market. The process is to have proficiency systematically in the competitive marketplace. The target of this paper is to discover the consistent approach...

Individual Leadership Development Plan and Report

Executive Summary The individual leadership development report focused on conducting a self-assessment to help outline and explain my personal strengths and weaknesses. I was interested in understanding factors that may negatively affect my capacity of becoming a successful senior manager in my current organization. I collected relevant information from various...

Brand Analysis Report: Casio and Roland

Executive Summary Market research is an important tenet of daily business operations because it integrates the needs of consumers, the public, and customers through information transfer. Therefore, the concept helps to identify problems in the market that could be fixed through value transfer. Pertinent to this analysis is the concept...

Coca-Cola Company’s Strategic Analysis and Management

The development of many modern and well-known brands depends largely on how effectively the principle of managing all the areas of work is organized. In various corporations, directors pay specific attention to those spheres that they consider the most significant – interaction with consumers, building partnerships, attracting sponsors, and other...

Leadership Theories in the Healthcare Industry

Introduction The question of leadership effectiveness has stormed the behavioral sciences for a long time. There has been extensive research on the effectiveness of leadership style and of theories in different areas of work such as business, nursing, education, military, and politics. The leadership in each case has been adjudged...

Discrimination Problem in the Workplace

Introduction It is necessary to mention that discrimination in the workplace is a topic that has been actively discussed by scholars over the last few years and has drawn the attention of many researchers. The concept may be defined as unfair treatment of individuals based on the color of their...

Starbucks Company’s Branding: Cultural Phenomenon

Introduction Branding is a very important tool for the marketing purposes of any business. In entails a lot more than just giving a product a name. For instance, Starbucks branding is a long-term strategy of relational advertising and it helps in creating relationships between the companies manufacturing the product, the...

Apple Inc.’s Corporate Strategy and Global Ethics

A brief overview of the company Apple Inc. is one of the leaders in the sphere of personal computers and other electronic devices globally. The company was established in California in 1977. Apple Inc. “designs, manufactures and markets” personal computers, mobile communication and media devices it also “sells a variety...

Wal-Mart Stores: Internal Business Process Perspective

Internal business process perspective Internal-business-process-perspective entails identification of various processes which are critical in a firm’s effort to attain the shareholder’s and customer’s objectives (Lessem, 1998, p.140). Through incorporation of internal-business-process-perspective, a firm’s management team is able to identify the core operational processes which require to be improved. The resultant...

General Motors Company: Operations Management Concepts

Introduction General Motors (GM) is an international motor vehicle company founded and currently based in the United States. Apart from designing and distributing vehicles, the company also owns a number of manufacturing facilities all over the world (GM, 2016). Due to the high competition in the automotive industry and the...

Richard Branson’s Leadership and Philosophy

Executive Summary Customers are the likely determinants of companies’ decisions to expand their product portfolios, re-engineer their existing products, and reinvent new product offers. The classical organizational theory holds that organizations should primarily deliver excellent product value to secure competitive advantage. However, this paper argues that Richard Branson places customers...

Auto Spare Parts Distribution Mechanism and Strategy

Introduction The current problem of spare parts throughout China, at its current position is due to inefficient practices. In order to shift the service levels to achieve an efficient frontier and enable the company to realize high returns on investment, a new distortion method has been proposed. Typically, the cost...

Small Pizza Restaurant’s Inventory Management

Introduction Inventory refers to the number of valuable goods available in an organization at a particular time to ensure customer demands are met efficiently (Axster, 2006). Inventory management refers to the efforts taken by the management of an organization to ensure the maintenance of an efficient and economical amount of...

Emirates Airline – Strategic Analysis

Introduction Emirates airline is a (relatively) new full-service network carrier in Dubai, United Arab Emirates (UAE). Despite being a relatively new company, the airline has become among the fastest growing companies in the Gulf region (The Emirates Group 2014). In fact, globally, the airline is the most profitable aviation company....

Marriott International Hotels’ Strategic Marketing

Current marketing communications practices of Marriott Marriott International, Inc. operates in the lodging industry and has numerous properties in more than 70 countries (Albee 2015). The lodging industry of the world is faced with numerous challenges that affect the profit margins of most of the players in this industry (Cai...

Logistics and Supply Chains in the Company

When Stages of the Supply Chain Are Considered Separately, why Is Sub-Optimization Likely to Occur? One of the adverse outcomes of increased performance monitoring is the inclination of the organizations to aim attention at a limited scope of goals. Such a process is called sub-optimization (Nohrstedt, 2015). The major reason...

Amazon Company: Transportation and Logistics Department

Abstract Amazon is one of the leading online retailers in the global market. The company sells various products and sends them to different parts of the world. The network of cargo and fulfillment facilities in the USA is substantial, which has enabled the company to introduce the prime delivery service...

Royal Mail Group: Strategic Marketing

Introduction and Core Issues Charles I had established a company called The Post Office in 1635 which grew since then to a very wide company, but later in the 90’s it broke off into two segments; one that handled the post and one that handled the media. In 2002, The...

Fairmont Hotels & Resorts Case Study

Fairmont Hotels & Resorts has its headquarter in Toronto, Canada. It has over 45 hotels with a growing portfolio all over the world. Fairmont is the largest luxury hotel in North America. It has superior services among the most famous destinations of the world. Fairmont has a wide range of...

Ashley Furniture Industries’ Marketing Strategy

Introduction When a company is joining international markets, it requires a strategic plan to ensure a smooth transition and high return on investments. According to the article by Ingvar Kamprad and IKEA, is how the company manages its operations that separates it from other firms. Thus, the running process affects...

Intercultural Communication in Business

Businesses routinely meet cultural variations in today’s multicultural global world, which affect management practices. Diversity in attitudes, actions, customs, and values among individuals living or working together are examples of cultural differences affecting international businesses. Entrepreneurs need to incorporate different management styles depending on the cultures that make up a...

Entrepreneurship in the Travel and Tourism Industry

The Skills and Characteristics The entrepreneurship process entails the ideation and implementation of a novel or unique version or way of performing an existing process or system. According to Hameed & Irfan (2019), any successful entrepreneur needs to possess the requisite educational qualifications to have a high-level understanding of the...

Principles of Marketing in Lewis Road Creamery Company

Lewis Road Creamery Company shows excellent results in the New Zealand market and has good prospects to gain a great foothold in the international arena. One of the main strengths is the product’s high quality, achieved by Lewis Road and Whittaker’s joint efforts, and an ever-expanding assortment (Fernandez, 2020). The...

London ClubHouse’s Human Resource Management and Operations

Introduction Modern HR managers believe that their work was successful if competitors began to poach employees from their company. It means that they managed to develop the skills of their employees to the extent that it is noticeable to others, including competitors. Strategic HR management is based on market knowledge...

Errors in Business Correspondence

Introduction At present, it is impossible to imagine the activities of an organization without business correspondence – a written form of communication. It is business correspondence that contributes to the establishment of strong partnerships and allows one to resolve various issues remotely. A well-written business letter testifies to the high...

Puma SE: Financial Management

Introduction Puma SE is a German corporation that manufactures casual and athletic apparel and footwear. With $6.8 billion in revenue and more than 16 thousand employees, the company is the third-largest sports brand worldwide (Puma, 2022). Significant challenges, such as the COVID-19 pandemic, and economic and environmental issues, enabled Puma...

The Face Mask: Marketing Plan

Product Description The product is a face mask that encloses the nose and mouth. The respiratory gear is a half-mask as it will provide cover from high up the nose to below the chin (Matuschek et al. 183). The product has a filtering facepiece that shields the customer and the...

McDonald’s Business and Corporate-Level Strategies

Organizations utilize various strategies such as corporate and business level strategies to earn an above-average return and achieve strategic competitiveness. A strategy that is uniform with the realities and conditions of an organization’s internal and external environment integrates and allocates available competencies and resources to align them appropriately with opportunities...

Delta Airlines’ Strategic Analysis

Company Overview Business Overview Delta Air Lines Inc. provides air transportation services both in the US and internationally, operating in two segments: Airline and Refinery. The company’s key locations are situated in core hubs, including Atlanta, Minneapolis-St. Paul, Detroit, and Salt Lake City. As for the international networks, Delta Air...

The Dell Company’s Marketing Approach

Dell operates as one of the leading information technology corporations globally. The company uses high-performance, innovative technology and produces laptops, desktops, workstations, monitors, servers, storage, and various electronics (“Explore Dell Technologies,” n.d.). Dell implements a differentiated (segmented) marketing approach focusing on particular customers and their needs. Pride et al. (2019)...

Leadership Development in the US Army

Introduction As the world is changing, there is a growing need for leadership development strategies that reflect the transformations. Professionals in all spheres, from education to business to the military, strive to improve the effectiveness of their teams. Therefore, long-term investment into research is required for the efficient management of...

Accounting Importance for Businesses

Abstract Accounting and finance are critical elements in the efficient management of a company. The information gathered from accounting analysis helps a company or an organization make day-to-day decisions. This study’s objective is to determine how effective accounting and finance are in eradicating or reducing risks from a company’s operations....

Tehindo Supply Chain: Case Study

Introduction Tehindo is a leading producer and marketer of tea products. Goteh is currently presenting more sales and profits. Fteh is primarily marketed through modern chains and it remains less competitive. Supply chains for this product are complicated and unsustainable. The company is keen to make a final decision regarding...

Amazon Inc. in the Context of International Business Economics and Markets

The Key Drivers of Globalization and International Trade on the Context of the Amazon Organization Globalization is the name used to describe the growing cross-border trade in products, services, technology and investment, and people and knowledge flows of economies, cultures, and populations in the world. Various technological developments and progressive...

DHL Express Company’s Analysis and Future

DHL International, GmbH (DHL) offers timely door-to-door delivery around the world. The Germany-based shipping company is a branch of the Deutsche Post DHL Group, which remains to be the largest courier firm operating in over 220 territories and countries. The shipping corporation combines both ground and air transport to ensure...

Personal Communication in Business Organizations

Introduction In the field of business, communication is an integral process that defines how information is gathered, analyzed, and delivered. An individual has to be ready to work hard to achieve a number of goals. Some of the most crucial tasks are to make sure that enough skills are defined...

Military Mindset: Leadership, Discipline, Resilience, and Teamwork

Introduction Military training and experience are systematically known for creating highly efficient, cohesive, and resilient organizations which is the national military and its units. In the post-9/11 era of regional conflicts and short-term deployments in global anti-terrorism efforts, veterans often find themselves entering the labor force, with the experience often...

Red Bull’s Sports Marketing

Introduction The relationship between sports and marketing has been studied for decades. Today, many businesses have recognized and embraced the potential of sports marketing to generate sustainable revenues and to ensure the survival and competitiveness of firms. In other cases, brands have used sports as a platform to launch and...

Risk Management and the Role of Managed Care

Healthcare organization administrators play a prominent role in identifying, and executing risks about patient healthcare policies and ensuring managed care organization (MCO) standards compliance. A healthcare setting is a critical area that requires proactive and reactive approaches to safeguard or minimize uncertain event damages, including injury to patients, workers, and...

Product Performance vs. Product Aesthetics and Brand Success

Product performance and aesthetics are often compared in many discussions about which product qualities are more important to the overall success of a brand. Some experts say that buyers appreciate functionality and meaning first and foremost. Others point out that form is a continuation and addition of functionality and meaning....

Brand Overview and Analysis: The Heineken

Introduction Stage The Heineken brand is an example of a product that has gone through the product life cycle over the 140 years it has been on the market. Heineken was first produced and marketed in the year 1864 In Amsterdam under the brand name “Workman’s Ale”. This marked the...

Fintech Startup Curve Analysis

Curve is a UK-based startup that aims at changing the way people deal with their card payments. The purpose of this startup is to reduce the number of credit and debit cards in a wallet to just one. The idea and its realization appeared to be innovative and, combined with...

Nissan Motor Company Organizational Management

Critical Analysis of the Operations Management Challenges faced by Nissan and their Approach to overcome such Challenges. (CLO1&3) Companies come across many operations management challenges that call for the rethinking of strategies to keep them in business. The automotive industry is renowned for its significant contribution to the global economy....

Effectiveness of the Use of a Point-Of-Sale System on Business

Alliance Supermarket is gathering basic information using its point-of-sale (POS) system, and this is why the management is yet to reap the maximum advantage of this piece of technology. The chief information officer (CIO) is exploring ways of mitigating the loss of sales and facilitating customer satisfaction. The organization is...

The Concept of Staff Welfare

Introduction Contemporary businesses are continually working on improving the environment in their corporations and influencing the outcomes of various activities in a positive way. This tendency is relevant mainly because the emergence of new organizations is able to create a competitive atmosphere and challenge individuals in different ways. For this...

Heineken’s Organization and Strategy: Case Study

The organizational structure of a company is significant, as it may influence the implementation of business solutions. In this study, the example of the Heineken Company will be considered in terms of its structure, corporate culture, and the role of leaders. This corporation has shown outstanding results in its market...

Innovation as a Contemporary Issue in Business

Introduction There are severs approaches that can be applied by manager in order to survive the economic hard times that have constantly characterized the new millennium. Change and innovation is now equated to the survival through turbulent times. When businesses attain a very strong economic advantage it means that they...

Alcohol and Drug Abuse in the Workplace

Employees should have high concentration levels while in the workplace. Therefore, companies strive to reduce the distractions to employees. Reduction in distractions increases the productivity of the employees. In addition, it increases the safety levels of the workplace. Drug use is one of the major factors that reduces the concentration...

Definition and Development of Marketing Ethics

Abstract The earliest structured argument about the use of ethical principles in business choices dates back to the 1960s (Sele, 2006). However, the notions of Corporate Social Responsibility established in that period vary substantially from our contemporary perspective. Actually, today academicians and practitioners distinguish that business has a duty to...

IBM’s Management Accounting & Financial Practices

Introduction International Business Machines abbreviated as IBM is considered the undisputable champion in the field of technology (Buck 1986, pp 2). It deals with both computer hardware and software. Lately; it has taken a direction that is geared towards sharpening its focus on software development. IBM is a hot company...

Philips Company: Product Lines Case

Introduction Philips Company specializes in the production of household appliances. Its markets stretch across the globe with a market presence in over 200 countries. The company is among the leading corporations in the manufacture of household appliances with major competition from Asian producers (Philips, 2010). This essay will analyze five...

Organizational and Consumer’s Buying Behavior

Introduction A consumer is defined as the ultimate user of a product/commodity or a service, while an organization is a social set up, separated by physical boundary with defined objectives. A consumer can influence an organizations buying behavior at the same time an organization can also be able to influence...

Do Brands Have Finite Lives?

For modern consumers, brands represent a unique symbol that defines and determines the comp[any and its products. Branding has a great impact on a company’s market position and adds value to its image. A company’s market share, current, and future may fluctuate readily. Competitors’ marketing mixes are designed to switch...

Organic Milk Products’ Marketing Strategy

In order to succeed in a marketing activities, a marketing strategy is must have. This paper discusses how to go about developing a marketing strategy for organic milk products. It also outlines the target market for the products, a value proposition for the products through differentiation and marketing positioning strategy...

Corporate Governance: An International Perspective

Introduction Globalisation has made cross-border investing more attractive and profitable but just as risky. The extent of this risk is highly dependent on the quality of corporate governance in the country where an international investor intends to do business. Corporate governance is defined as the organisational structure in the modern...

Smirnoff Product Life Cycle on the Market

Diageo is a company that produces alcoholic beverages. It is operational in numerous countries across the world especially the US, Australia, Italy and India. It is recognized for its alcoholic beverages especially Guinness and Smirnoff. The company is successful as evident in its listings in the stock exchange especially in...

Sullivan Ford Auto World Company’s Management

Introduction This article deals with the issue of service marketing. The subject of the article is in a case study format. Sullivan Ford Auto World has been selected as the particular case whose operations will be scrutinized and the issues it faces would be analyzed. Additionally, subsequent to the analysis...

Strategy Implementation in Strategic Management Process

The topic of the Research Paper The area of research is strategic management. “Strategic management can be used to determine mission, vision, values, goals, objectives, roles and responsibilities, timelines, etc” (Management faqs, n.d.). The topic selected for my research is Strategy Implementation in the Strategic management process. Abstract The importance...

Leadership Challenges and How to Overcome Them

Introduction Leadership is a very important skill which is not possessed by all; hardly very few people are blessed with this skill. Being a leader is not easy; it poses many challenges and the person who overcomes these challenges make a successful leader. A leader instills confidence and provides motivation...

Daimler Company’s Human Resource Management

Introduction Daimler is a German car company specialized in cars and trucks. The current CEO of the Company is Dieter Zetsche who develops an effective strategic and leadership position of Daimler on the global scale. The application of HRM by Daimler is often discussed from review of human resources investment...

Human Resource Planning: Reflective Statement

Effective HR planning is paramount for the development of organizations’ human capital. At the same time, as stated by Booth (n.d.a), “the success of many HR activities relies on effective collaboration” (para. 1). When performing a wide range of those activities, starting from the formulation of recruitment objectives and ending...

Cultural Difference in Leadership and Communication

The structure of the workplace is changing rapidly due to globalization. For example, Office for National Statistics reports that the workforce in the United Kingdom is presented by various groups of the population, including those coming from British, Indian, Chinese, and Pakistani backgrounds. The employment rate of individuals coming from...

Dunkin’ Donuts Restaurants’ Organizational Design

In this scenario, the author has been assigned as a district manager for five new Dunkin’ Donuts locations that will open within the next two years. The position comes with the authority and responsibility to staff, structure, and operate these facilities after they have been completed. The goal is to...

Transformational Change: Case Study

Transformation can be challenging for any organisation, regardless of its size, the target market, or experience. To assist the management in the process of transformational change, scholars have developed a number of models that help to plan and implement change in any organisation. The two organisations that will be considered...

Parmalat Company’s Fraudulent Financial Activities

The term cooking the books is used to describing a range of fraudulent acts that companies attempt to provide false financial statements. Usually, cooking the books is associated with exaggerating financial data to report non-existent earnings. At the beginning of the 2000s, many Fortune 500 companies have been caught improving...

Corporate Social Responsibility or Triple Bottom Line?

The beginning of the 21st century has been thus far marked by a rapid and wide spread of the social justice and environmental sustainability movements. While previously, issues related to human rights and preservation of the environment were considered to lie in the domain of local and national governments, now...

Organization Behavior, Its History and Theories

Aspects of organization behavior Organizational behavior (OB) is the application of human actions to other elements of an organization including social system, structure, and technology. It also looks into the actions and attitudes that are exhibited by people within organizations. Furthermore, OB is the understanding of the individual, group behavior...

Globalization Influence on Product Development

Introduction Globalization has caused many threats and opportunities, which have caused firms, adapt their marketing strategies to meet these challenges and chances. Firms that respond with appropriate marketing strategies have found to help them improve their performance. While global market opportunities enable firms to access resources available worldwide, global threats...

External Factors Affecting Pepsi in the Middle East

Introduction Pepsi is among the top food and beverage companies in the world. With its headquarters in New York, the company is heavily involved in the manufacturing and selling of different brands of beverages and foods. While expansion into foreign markets has presented the company with a wider customer base,...

Product Elimination and Service Management

The elimination decision is, beyond any doubt, one of the most ambiguous questions in the marketing field. Whereas, under particular circumstances, the necessity to delete a product from the offering range seems to be inevitable, the possible negative outcomes might prevent a manager from being decisive. As long as product...

Costco Wholesale Corporation’s Compensation Philosophy

Introduction There is no doubt that a well-designed compensation philosophy is vital to a company’s success. Employees are responsible for the execution of corporate goals, and compensation programs should be developed to drive such behavior which will allow a company to successfully execute its strategy. In addition, in today’s ferociously...

Management and Organization Behaviour

The concept of organization behaviour is a very important tool for any organization. It usually determines whether the business will succeed in its undertakings or not. Good managers must be able to effectively how to use the tool to gauge the employees’ response to different organizational policies. However, to effectively...

Employee Performance: Positive and Negative Factors

Introduction The extent to which employees in the service industry are able to fulfil expressive display needs at work is paramount in service performance (Grandey 2003). Firms will only succeed in delivering good service and maintaining positive customer relationships when their employees on the front line can keep their emotions...

McDonald’s Company: Business Ethics Case

Advertizing and Manipulation Advertizing can be defined as a non-personal, open form of marketing communication having the primary purpose to draw public attention to particular goods, services or ideas. Advertizing can use various mass media to communicate its message. The initial goal of advertizing is to reach the target consumer,...

Nestle Company’s Group Dynamics and Performance

Abstract This study explored the impact of group dynamics on the performance of individual employees, which in turn affects the total productivity of the company. The researcher used a total of 25 employees of the Nestle Company in examining the impact of group dynamics on their operations in the company....

DHL Company’s Strategic Information Systems

Introduction Organizations have numerous activities that run concurrently, and the synchronization of these activities is necessary to enhance their efficiency and effectiveness, organizational communication being one of the greatest pillars of success (Hussain 2008). Changes in the principles of efficient organizational communication have been drastic. Recent developments in addressing team...

Lockheed Company’s Unethical Behavior and Recovery

Abstract This paper attempts to analyze the case study of Lockheed Martin, a large weapon and aircraft manufacturing company that was involved in a series of unethical behaviors throughout the 1950s and 1980s. The paper follows the company’s development into a powerful domestic and international competitor forced to function in...

Cowgirl Chocolates Case

Introduction Today’s business world is very competitive and dynamic. Companies often end up failing because of the lack of good planning. Many businesses end up making losses not because the business ideas backing up the product are poor or weak but simply because the business planning and strategy formulation process...

Corporate Social Responsibility in TOMS Shoes and The Body Shop

Introduction TOMS Shoes and The Body Shop are two companies that are known for their efforts toward promoting ethical and social good. TOMS Shoes has a “One for One” business model, where for every pair of shoes purchased, a pair is given to a child in need. This effort helps...

Flat Organizational Structure in Hospitality Industry

Abstract Many businesses hierarchically organize themselves, with the executive management at the top and subordinates below them. Nonetheless, hospitality companies fare better when their organizational structure is flat and employ no middle managers or supervisors. Flat organizational structures are characterized by increased flexibility in disseminating information throughout the workforce, leading...

Analysis of Severstal, Air Asia & Tune Group Case Studies

Introduction This paper is a strategic analysis of three large companies – Severstal, Air Asia & Tune Group Case Studies. Strategic analysis is a way of researching and turning the database obtained from the analysis of the environment into an enterprise strategy. It allows to assess the internal capabilities of...

Henkel: A Digital Transformation Journey

Introduction In the present day, rapid technological development has made it necessary for large business companies to change the ways their factories work. Technologies such as automation, 5G, and Blockchain have made it clear to corporate leaders that they need to adopt some of them if they want to optimize...

Stress Management at the Workplace

Introduction Managing stress at the working place is one of the underlying humanistic facets that contributes to both interpersonal and intrapersonal conflict. Constant stress at work significantly reduces labor productivity, physical and emotional health of employees (Robbins & Judge, 2016). That is why Robbins and Judge emphasize that it is...

Occupational Health and Safety Communication

It is hard to disagree that the importance and value of Occupational Health and Safety (OHS) cannot be overestimated. OHS allows for improved employee productivity, reduced workplace illnesses and injuries, retained workers, and numerous other advantages. Schools are no exception because educators and students need to be aware of the...

Initech vs. The Coffee Bean: The Role of Negative Strengthening

Managers that are unconcerned about employee motivation and satisfaction are jeopardizing their company’s success. It is critical that business leaders implement measures to ensure minimal staff turnover by placing a priority on both clients and employees. According to Warrick (2017), doing so ensures the business’s continuity and provides it with...

London Club House’s Strategic Human Resource Management

Importance of Strategic HRM and Values for LCH The importance of strategic HR management lies in improving the atmosphere, or “creative climate,” for employees (Iqbal, 2019, p. 181). Large companies are always united by ideas and values, which are sincerely followed by employees. Developed strategic HR management keeps employees in...

Blue Bell Ethical Dilemma Case

Introduction According to the case, Paul Kruse faced a situation in which he had to make ethical decisions that would not adversely affect the organization’s reputation. Irrespective of how Paul Kruse handled the case, his decision and course of action did not change the fact that sanitary measures were not...

Importance of Motivation for Employees

Motivation refers to an internally generated drive to achieve a goal or follow a particular course of action. Highly motivated employees focus their efforts on achieving specific goals. It’s the manager’s job, therefore, to motivate employees—to get them to try to do the best job they can. Motivated employees call...

Tesco Plc Managing Financial Decision-Making

Introduction Tesco PLC is an international retailer of general goods and services. It was founded in Britain in 1924 and has become one of the most famous retailers since then (Tesco PLC, no date b). The company leads its business both in online and offline retailing through different stores located...

Netflix: The Internal Drivers of Change

In a corporate climate where organizations are constantly competing with rivals that make and sell identical items, change is not only an unavoidable task but also a crucial component of driving innovation and gaining a competitive edge. Today, Netflix is a breakthrough and a champion because it provides value to...

Business Simulation for Training in Detroit Fire Department

Detroit Fire Department is claimed to be one of the most passionate department about helping the community with the highest safety level possible. Workers from this department often teach and train firefighters that came from other states, such as China or the European countries. Detroit department applies modern technology in...

Digital Transformation in Automotive Industry

Objective: This paper addresses the impact of today’s technology, digitization and transformation on the automotive industry leadership and security. Digital transformation development is the core success of automotive industry. Its power positively impacted industrial automation, operating cost, customer services and logistics, financial modelling and forecasting. The goal is to review...

Norrona Company’s International Marketing Plan

Introduction The current economic climate is characterized by stiff competition, which threatens the survival of many companies. Given that retail is a low-margin business, many companies consider entering the global market to improve profitability. Entering a new business market has always been disastrous but can also be rewarding in case...

HubSpot Firm’s Organizational Structure and Culture

Both companies emphasize the importance of providing an inclusive environment for both the employees and the customers. Moreover, HubSpot and Costco share the values of long-term employee commitment and, in that way, efficient working plans. At the same time, Costco additionally demonstrates low pricing and minimal advertising policies, which HubSpot...

How to Start a Catering Business

The catering business is a good way to make money for those who love to cook since catering is not always about making lunch for hundreds of guests. However, the sphere is quite competitive today because more and more people consider it profitable and reliable and are trying to create...

European Brewery Industry’s Environmental Analysis

Analysis of the Macro-Environment The macro-environment where the European brewery industry operates is analyzed via the PESTEL framework. PESTEL assists in the understanding of political, economic, social, technological, environmental, and legal peculiarities of the environment. Firstly, the governments are fighting drunken driving leading to a reduction in the consumption of...

The Corporate-Level and Business-Level Strategy for the Apple Company

Introduction The business-level strategy is primarily aimed at identifying and implementing the company’s long-term competitive system. The creation of the business strategy requires the determination of well-defined arrangements and solutions regarding the working process. The corporate-level strategy remains at the top of the strategic pyramid and manages all interdependent fields,...

Reducing Staff Shortage: Implementation Plan

In the present day, staff shortage may be regarded as a real issue experienced by a substantial number of companies. It goes without saying that this problem has a highly negative impact on the organization’s performance and development in the future and should be solved in a time-sensitive manner. Thus,...

Great Man Theory of Leadership

Leadership is an essential factor that determines the level of performance and success in organizations. Leaders influence relationships among employees and between their institutions and various stakeholders. The great man theory is one of the perspectives used to explain why some individuals have abilities to guide others, teams, or organizations...

Nestle Bangladesh’s Logistics Network

Logistics networks are the backbone of contemporary global commerce. They keep Nestle Bangladesh in business by facilitating the movement of raw materials to processing factories and finished goods to the market. While logistics networks facilitate the movement of goods, its transportation, inventory management, goods handling, warehousing, order processing, and packaging...

Caterpillar Inc.: Strategic Management Research Paper

Introduction Every organization faces competition from its rival; however, ways to increase competitive advantage have been analyzed in different sectors. Caterpillar is one of the organizations that have been in the construction market for decades. The company has various goals that have enabled it to become more competitive. Moreover, approaches...

Automatic Coffee Machines: Competitive Analysis

Literature Review The academic study of marketing conceptual frameworks is not limited to theoretical research but includes practical implementation of what a student learns. Hence, it is useful to conduct one our own research aimed at using current skills. For this reason, the central idea of this paper is to...

Customer Satisfaction Level at McDonald’s

Purpose and Method The purpose of data analysis was to identify factors that affect the level of customer satisfaction of McDonald’s. In order to achieve the purpose, a survey consisting of 20 questions was conducted. The acquired data were analyzed using descriptive statistics and regression analysis. First, the analysis of...

The Ethical Issues in Business

Introduction Business ethics is a kind of ‘applied ethics’ that seeks to assess the ethical principles as well as the ethical or moral issues which have a potential of arising within a business environment (Hartman, 2004). The dawning of the 21st century has resulted in marketplaces that are increasingly becoming...

Internal and External Control Mechanisms

Background Investors have the freedom of investing in any business activity provided they respect and obey the laws that govern their practice. Different professional bodies are responsible for maintaining sanity in their industries. The government may step in to help them achieve their objectives. However, the presence of complex business...

Mergers and Acquisitions in Business

Introduction Mergers and acquisitions make possible complete changes in the business. However, this process poses major challenges to the parties involved as it can be quite chaotic if adequate strategies are not instituted (DePamphilis, 2008, pp. 77). Individuals charged with the responsibility of overseeing the mergers and acquisitions must have...

Quality Improvement Opportunity for a Cardiac Nurse Unit

Summary People strive to improve, but it usually comes at a price. Organizations have to consider how to boost effectiveness, whether by increasing the amount of equipment and personnel or working in the existing state. There might not be the right answer, as it depends on the financial and human...

Occupational Health and Safety: Precautionary Principle

Occupational health and safety officers in many industries are usually very concerned with the exposure of the workforce to potentially harmful situations including radiation, repetitive motion injuries, toxic chemicals and industrial accidents. As one of these officers working in a paint manufacturing plant, I have been, for years, concerned about...

Strategic Analysis of Facebook

Introduction Facebook is an American-based organization that operates in the United States while it has a global market for its products and services. Mark Zuckerberg, Dustin Moskovitz, Eduardo Saverin, and other colleagues decided to establish this social media company in 2004 (Brügger, 2015). As of 2012, this social networking platform...

Charleston Target Market Analysis

Introduction Segmentation is one of the principal marketing strategies commonly applied in practice. After identifying the target audience and breaking down the 5 P’s of the marketing mix within Charleston’s scope, it is crucial to segment the target market along demographic and psychographic dimensions. In other words, to successfully implement...

Lidl: Leading Grocery Discounters in the European and Global Markets

Lidl is one of the leading grocery discounters in the European and global markets. The retailer’s worldwide volume in sales was €62.7 billion in 2014, which made it the ninth top grocery retailer in the world or number one in Europe (Schmid et al., 2018). The company was established in...

Google Strengths and Weaknesses: SWOT Analysis

Introduction Corporates use SWOT analysis as a tool for making decisive and strategic decisions that are essential for the stability of the company in the long run. In fact, SWOT analysis is the most reliable tool managers utilize to come up with the best marketing decisions. SWOT is an abbreviation...

Roles of NCOs in Panama Analysis

The case study at hand indicates that the successful completion of project management goals hinges on several critical factors, such as the identification of its scope and the integration of an effective infrastructure based on a meticulously built information management system. The latter is, in fact, at the top of...

Advantages and Disadvantages of Strategic Alliances

Introduction Globalization has resulted in high competition hence; businesses are finding it necessary to put together their resources to ensure the achievement of the companies’ goals and objectives. The following paper indulges in the advantages and disadvantages of mergers and the central issues surrounding strategic alliances. Organizations form strategic alliances...

Nokia Company’s General Marketing Strategy

Nokia, a leading mobile manufacturing company is offering more that 25 different models of mobile handsets to its varied categories of customers (Mooij, 2010). This is strategically meant to meet specific needs of each group of customers. Since not everyone can be fully satisfied with homogenous or same products, groups...

Marketing Communication for Building Strong Brands

Introduction Research indicates that marketing communication is a very important tool in any business set up; it is even more important in the modern business world. For a business organization to be successful and attain its marketing objectives the marketing managers have to use very effective marketing communication strategies. This...

Analysis of McDonald’s Corporate Culture

Introduction Any reliable organization is characterized by its unique corporate culture that may be regarded as a combination of particular elements, such as the organization’s values and symbols. Corporate values and beliefs are the core of the organizational culture that forms the fundamental standards of the company’s goals achievement (Gagliardi,...

Apple: Organizational Theory

Introduction Organizational theory can be defined as approaches and methods that are used in company analysis (Hatch, 2018). The concept is important in ensuring the productivity and sustainability of business and their products. Various strategies are often examined by companies. For example, Porter’s matrix has been used to analyze the...

Google Company’s Human Resource Management

Abstract Human resource management/human resource (HRM/HR) refers to the practice of managing people in an organization in order to facilitate the achievement of an organization’s mission and reinforce its corporate culture. It can be implemented from either an administrative or strategic perspective. Administrative HR focuses primarily on daily processes and...

Integration and Alignment of the Current HR Strategy

Introduction Background Information The Abu Dhabi government established the Masdar Institute as an independent and non-profit research-driven graduate university in 2007. The entity is dedicated to the provision of higher education and research in advanced energy and sustainable technologies. The Massachusetts Institute of Technology (MIT), through partnership initiatives, plays an...

Automotive International Marketing in Turkey

Abstract The article reveals the author’s experiences as a channel through which the grounded theory approach can be utilised in presenting qualitative research. The detailed description of the methods used in collecting, interpretation and analysis of data are fully given. The study is about international marketing and focuses on appropriate...

E-Commerce in Small and Medium-Sized Enterprises

Introduction With the invention and expansion of the Internet and the outburst in the development of information and communication technologies, our everyday life has changed. Nowadays, we do not need to leave our homes to work, study, communicate, and even do shopping. We are lucky to live in the era...