285 Brand Topics for Essays, Research Papers, & Presentations

Brand awareness and management are essential concepts in marketing. If you are looking for the best brand topics, you’re at the right place! StudyCorgi has compiled a list of ideas for your presentation, project, dissertation, and other writing assignments on brand issues. Read on to get inspired!

🏆 Best Brand Topics for Essays

1. Innisfree Marketing Strategy & Innisfree Marketing Plan
2. Zara International Expansion Strategy & Zara Global Strategy
3. Innocent Smoothies Brand: Marketing Communication
4. Lexus Marketing Strategy & Business Model
5. McDonald’s Brand Repositioning and Expansion
6. Zara’s Multi-Brand Strategy and Risk Management
7. The Role of Advertisement on Nescafe Brand Performance

✍️ Brand Essay Topics for College

1. Vinted Fashion Company Building Brand Awareness

   This report has been written to create a better understanding of the current global fashion resale market and how respective companies can increase their brand awareness.
2. Bottega Veneta: Brand Identity and Brand Evaluation

   Bottega Veneta is a globally renowned brand, yet its performance could use a bit of a boost due to the need for expansion that the company has been experiencing recently.
3. Red Bull Brand’s Integrated Marketing Campaign

   The Red Bull brand is associated with sports events such as the Moto-GP, Red Bull Rampage, Red Bull Wake Open, and the Red Bull Sharpshooters, among others.
4. Apple: Marketing Communication and Branding

   Apple as a brand has made itself a strong reputation. The brand is considered among the most powerful among other consumer electronics and communication devices.
5. Simone Rocha Brand’s Porter’s Five Forces Analysis

   The paper describes Porter’s five forces model of the British fashion brand Simone Rocha: buyer power, supplier power, the threat of new entries, etc.
6. Brand Overview and Analysis: The Heineken

   The Heineken brand is an example of a product that has gone through the product life cycle over the 140 years it has been on the market.
7. Nestle’s Nespresso Brand’s Competitive Advantage

   There are several competitive advantages that Nespresso has over other companies. This is a well-established brand that is recognizable to people living in different countries.
8. Chiquita Brands International: Case Study

   To a considerable extent, Colombia’s political context had contributed to the creation of legal and ethical problems with which Chiquita dealt years later.
9. Lego Brand’s Touchpoints and Market Entry Strategy

   There are several touchpoints that the LEGO brand implements to promote its brand and the first one is related to a strong brand design.
10. The Billabong Brand’s Marketing Mix Strategies

    Billabong is an Australian clothing brand that utilizes marketing mix techniques to function successfully in the market.
11. Brand Identity of Abercrombie & Fitch

    The history of Abercrombie & Fitch spans over a hundred years. The company first specialized in sporting clothes for the upper class.
12. Chick-fil-A Fast-Food Network Brand Analysis

    Based on customer demographic data, the paper analyzes the Chick-fil-A fast-food network and compares some data to compile an accurate picture of people’s preferences.
13. Magnolia Brands: The Case Study

    The aspects of external environment have the ability to influence the Magnolia brands. The growth of Magnolia brands is influenced by customer loyalty.
14. Hilton Hotels & Resorts’ Brand Management

    Hilton employs the brand diversification approach to classify the market in order to satisfy the differentiation requirements of various client groups throughout the globe.
15. Brand Analysis Report: Casio and Roland

    This report is a brand audit of Casio and Roland, which are between the two leading companies engaged in the production and sale of musical instruments.
16. Mountain Dew Brand Marketing Strategies

    Mountain Dew was one of PepsiCo’s brands in the carbonated soft drinks category. Mountain Dew marketing strategies differ in terms of the market segments they target.
17. Starbucks Company’s Branding: Cultural Phenomenon

    Branding is a very important tool for the marketing purposes of any business. This paper focuses on consumer tribes branding as a cultural phenomenon of the Starbucks.
18. The New Balance Brand’s Marketing Overhaul

    A marketing campaign proposal to revamp New Balance’s brand exposure and boost sales by targeting Gen Z athletes with redesigned sneakers and leveraging various media channels.
19. The Effect of Brand Image on Consumer Taste Preferences

    The paper identifies that, in the contemporary world, businesses are putting significant effort into creating the best representation of their brands in the eyes of customers.
20. Zara Market Segmentation

    Zara mostly applies an undifferentiated form of market segmentation. However, the company still emphasizes young people due to their tendency to renew clothes at a faster rate.
21. Branding as a Negative Social Phenomenon

    This essay explores the primary reasons behind the issue of branding becoming prevalent, and maintains that branding is a negative social phenomenon.
22. The Vans Resilient Brand’s Analysis

    Vans was founded in 1966 by Paul Van Doren and his brother James. Initially, the company aimed to make long-lasting, washable, and cost-effective shoes in south California.
23. Best Buy Inc.’s Dual Branding in China

    Best Buy’s case in regards to its attempts to implement a dual branding strategy in China demonstrates the importance of taking into account the local consumer population behavior.
24. Coca-Cola Soft Drink’s Brand Extension

    According to a new report, Coca-Cola has built loyalty over generations by ensuring customer satisfaction among its customer base.
25. How Brand Image of Digicel and Flow Affects Customer Loyalty

    The brand image of Digicel and Flow influences customers to repurchase telecommunication services often and recommend others to become clients.
26. Valentino Brand Targeting Luxury Cosmetics Market in China

    The report aims to analyze the brand and the luxury cosmetics market in China to propose a communication plan for the brand extension of Valentino.
27. The Pauls Brand’s Marketing Intelligence

    This paper discusses the brand Pauls, one of the leading milk brands in the Australian market, covering the brand’s background, and micro and macro environmental factors.
28. Consumer Analysis of the Charmin Brand

    “Charmin” attracts different market segments; however, the analysis can highlight the most important key demographic characteristics such as age, income, and social status.
29. Brand Management: Nike Case Study

    This document includes Nike’s assessment and response to consumer behavior affected by the global climate change trend.
30. Luxury Brands After Economic Crisis in 2008-2020

    LVMH had strengthened its positions with the help of the Chinese market and expanded globally by purchasing of weaker brands during the financial crisis.
31. Marketing Communications Strategies for Consumer Vehicle Brands in the UK

    This report will discuss the effect of marketing communication and mix of the consumer vehicle manufacturer of UK and compare their activities regarding these.

💡 Simple Brand Management Topics

1. Emotional Labor and Emotional Branding in Apple

   Apple Brand is constantly innovating and expanding its product line to include new platforms, devices, applications, and services that positively impact people’s lives.
2. Management. Do Brands Have Finite Lives?

   The concept of a brand is a vital element in the marketing strategy. The survival and existence of a firm, in fact, depend solely upon the success of its brand in the market.
3. Tom Ford: Brand Strategy Report

   Brand differentiation for the Tom Ford products is mainly determined by the color, size and the components of the product.
4. Marketing Communication for Building Strong Brands

   Marketing communication is a very important tool in any organization which seeks to augment its market share so as to survive in the current unpredicted business environment.
5. Internationalizing the Bershka Brand to Canada

   The Canadian culture, which promotes the use of fiber due to their individualism, is the favorite market for the business to expand its services into this market.
6. The Bvlgari Company and Brand Analysis

   Bvlgari’s designers elaborate on the main elements of watches, from molding gold allocations to processing, manufacturing, construction, and decoration of mechanisms.
7. Nike on Social Media: Brand Management

   Nike has continued to dominate social media through the implementation of an effective social media strategy that is tailored for specific target audiences.
8. Brand Personality and Self-Image and Consumer Behavior

   The problem statement is on consumers’ individual distinctions. The study aims at evaluating whether consumer personality controls the purchasing decision of the consumer.
9. Constellation Brands Company’s Analysis

   With its high-quality standards and a well-developed competitive advantage, Constellation Brands has warranted a special place in the global food and beverage industry.
10. Disney Company’s International Pricing and Branding

    This study examines Disney’s pricing strategy overseas, outlines its international product management and branding strategies, and describes how a company conducts market research.
11. Starbucks Company’s Brand in Bangladesh Market

    The study was carried out to develop an understanding of the intricacies and utility of brand effectiveness. Starbucks’ expansion in Bangladesh was chosen as the scenario.
12. The Disaronno Originale Brand’s History and Culture

    A legendary Italian liqueur, Disaronno Originale boasts a unique blend of almond and apricot flavors, tracing its origins back to 16th-century Saronno.
13. The Innocent Drinks Brand Identity

    According to their fundamental principle—to be more ethical, natural, and organic—Innocent Drinks develops its brand identity.
14. Nike as the Best and Largest Sportswear Brand in the World

    Nike is the world’s number one designer and marketer of sportswear and the distributor of athletic footwear, equipment, and accessories for different sports and other activities.
15. Top-Selling Smartphone Brands in the World

    The brands under analysis are Xiaomi, Huawei, Samsung, and Apple, all of them have their distinct perception of the position on the global market, as well as their consumers.
16. Walmart Brand Products’ Microeconomic Analysis

    Pharmacological and cosmetic products Equate under the brand of Walmart are the object of analysis, as well as the pricing policy of Walmart in relation to Equate.
17. Product Branding in Online Shop

    Branding products in online shops is an essential part of the online shop’s success; it requires the development of sound and effective strategic marketing of the products.
18. The Brand Called You. Tom Peters’ View on Branding

    Tom Peters defines a brand as “a promise of the value you’ll receive” in exchange for your time or/and money. Every company tries to show only they can satisfy customers.
19. Allison Sims and Her Paleo Foodies Brand Campaign

    Alison Sims is the founder and managing director of Paleo Foodies, an online brand. Her activities support healthy eating among the Australian public.
20. Amazon, Coca-Cola, Nescafe: Three Global Brands Analysis

    Successful global brands hold a strong presence and huge market share internationally. This paper analyzes three global brands – Amazon, Coca-Cola, Nescafe.
21. Product Performance vs. Product Aesthetics and Brand Success

    Product performance and aesthetics are often compared in many discussions about which product qualities are more important to the overall success of a brand.
22. Frito-Lay Inc.’s Take-Over of Cracker Jack Brand

    The vice president of the New Venture Division Frito-Lay is responsible for outlining a plan and find the factors by which Frito-Lay can take over the brand Cracker Jack.
23. Personal Brand Management and Social Media

    The paper discusses that social media platforms provide great tools for building and maintaining personal brands.
24. The Value of Advertising and Branding

    Marketing, advertising, branding, and marketing directors play a significant role in a business, they influence a business’ public image, customer loyalty, brand image, etc.
25. H&M: Strategic Brand Management

    In this paper, multiple aspects of the H&M brand will be examined, including inventory, ownership, history, elements and other details.
26. Volkswagen Emissions Scandal and Brand Reputation

    The brand reputation of Volkswagen was hurt significantly as millions of its customers discovered that their vehicles were compromised.
27. How Louis Vuitton Develops Brand Meanings

    The research aims to provide a better understanding of how Louis Vuitton develops its brand meanings and how that interaction with its clients may affect consumer behavior.
28. Brand Management: Tea and More

    The paper states that although Tea and More registered success in the early periods, poor customer service, and low brand attractiveness, affected its performance.
29. Fashion Brands Cooperation and Its Attractiveness

    The author discusses the topic of possible collaborations of fashion brands and concludes that the attractiveness of cooperation stems from the uniqueness of the final result.
30. Swatch Group’s Brand Audit and New Positioning

    Swatch Group is repositioning and rebranding its products due to the vast competition that it is facing from other dealers world wide.
31. How Charlotte Beers Can Provide the Best Stewardship for the Ogilvy Brand?

    Beers should work with the senior management team to implement the Brand stewardship concept by establishing clear goals to be integrated into the company’s core mission.
32. Marketing Strategies for Launching a New Brand

    Brand positioning, product differentiation and understanding competitors are three distinctive marketing strategies for launching a new brand in the market dominated by one brand.
33. Chick-fil-A Brand and Its Mobile Applications

    According to the provided data and analysis, Chick-fil-A is in an excellent position to expand and to improve, becoming a major fast-food franchise.
34. L’Oreal: Building a Global Cosmetic Brand

    There can be only a few doubts that the L’Oreal’s acquisition of the brand Maybelline in 1996 was indeed a smart competitive move.
35. Rasasi Brand’s Entry into the French Perfume Market

    French perfume brands are some of the most expensive commodities in the world, and yet consumers continue to buy these products.

🌶️ Hot Branding Research Topics

1. The Brand Management Job: Skills and Functions

   Brand managers work in a spectrum of industries. They endeavor to develop an easily recognizable image for products and services.
2. Accor Hotel Brand: World-Leading Hotel Group

   This paper provides information about Accor, a prominent hotel group in the hospitality industry. It includes details about the company’s history and analysis of the hotel brand.
3. The Nike Brand Advertisement Analysis

   The Nike brand advertisement pays special attention to the importance of sports for people. This advertisement is aimed at demonstrating that sports are available to everyone.
4. The Under Armour Brand Management

   Under Armour is a reputable company with a strong marketing strategy for its products that manage to compete with its large rivals.
5. Pangaia: An Eco-Friendly Fashion Brand

   Pangaea is an ethical fashion brand that employs the latest advancement in the textile industry to diminish the adverse impact on the environment.
6. Product, Branding, and Packaging Decisions

   The core customer value of a product is produced by the combination of the brand name, quality of a product or service, packages, labeling, and positioning.
7. Personal Branding by Groskop and Arruda

   Personal branding has become a trend and the debate about its importance has increased. Groskop (2008) and Arruda (2003) present their opinions about this issue.
8. Marketing for Sports Brands Using Mobile Advertising

   Nike and Adidas have been using mobile marketing to affect consumer intentions, and buying behavior however the findings do not suggest which company is better performing.
9. Starbucks Customer-Brand Identity and Its Evaluation

   Starbucks is a cool brand, which is one of the reasons why it is my favorite brand. It offers a variety of products that cater to the different tastes and preferences of customers.
10. Branding: Value Case of Coca-Cola Vietnam

    Companies such as Starbucks, Nike, and Apple have achieved this by consistently delivering high-quality products and services and by effectively communicating their brand values.
11. Hilton Hotels’ Brand Management

    Hilton Hotels is a multifaceted global brand that has established its success through quality and variety. Its target demographics consist of a great variety of people.
12. Colgate: The Brand Success History

    The No. 1 toothpaste company on the Russian market, Colgate, has existed for more than two centuries. Now its net income for the quarter exceeds billions of dollars.
13. The Harrods Brand’s Foreign Investment Strategy

    The fact that Harrods is a reputable brand name makes it profitable in the UK market. The move to enter the Chinese market is recommendable.
14. Yahoo: Brand Name, Expansion, and Current Trends

    Yahoo is frequently described as one of the pioneers of the early Internet era in the 1990s, and it has managed to become the global leader in the area of search engines.
15. Gender-Oriented Products: Branding and Marketing

    Marketing of gender-oriented products should be more gender-neutral oriented because to be efficient in the market, the brand needs to meet the changing social requirements.
16. Why Do We Need Brands?

    Each brand coincides in the consumer’s mind with those qualities that the product should possess and the emotions that it should evoke.
17. The Customer Service Perspective: The Starbucks Brand

    The primary objective of the Starbucks is to attract the newer, younger customers, which are typically less well-educated people with relatively lower incomes.
18. Globalization of the SK-II Brand

    SK-II Brand has been said to concentrate on its core business through innovation, expanding penetration in developing countries and restructuring its existing business.
19. Apple Inc.’s Market Strategy and Brand Position

    Apple’s powerful brand-building approach allows them to retain its loyal customers. This leads to a steady but strong expansion of the market share.
20. Feathers Fashion: The UAE Brand in Saudi Arabia

    In order for Feathers Fashion to open a branch in Jeddah in Saudi Arabia, the company will need to take a look at the local market and its key features.
21. Hyundai’s Branding and Marketing Strategies

    Hyundai has improved over the years, migrating from cheap brand with cheaper quality to one of the most recognized loyalty based brand.
22. Private Label Branding Versus National Brands

    Based on recent reports, private label products are vital to the growth of retailers. In the past, private label brands competed with the national brands using the price-value proposition.
23. British Airways Company’s Branding Strategy

    The brand of British Airways contains several distinct elements. These components should be analyzed with the help of a model developed by Jean-Noel Kapferer.
24. Recruitment and Branding: Apple, Netflix, Google, and Amazon

    Recruitment is the method by which organizations pursue and acquire personnel for their various job positions.
25. Details of the Brand Positioning

    Brand positioning helps to maintain pricing tactics for well-established businesses to prevail through the holistic season in the business market.
26. True Religion Jeans: Flash in the Pants or Enduring Brand?

    True Religion is an American designer jeans and denim brand which was founded in 2002 in California, when the fashion industry was undergoing dramatic changes.
27. Hotel Brands in the Post-Pandemic Era

    Strong hotel brands are fitter for the recovery after the COVID-19 pandemic and have more opportunities to attract new consumers and keep loyal ones.
28. Responsibility and Brand Advertising in the Alcoholic Beverage Market

    The article indicates that the brand advertisements highlight alcohol consumption as socially acceptable, while media advocacy campaigns focus on the role of manufacturers.
29. Amazon: The Brand That Protects Itself

    To ensure its success in its expansion and in general, the company should capitalize on the unique advantages Amazon already possesses.
30. Toyota Company: Car Brand Analysis

    Toyota has made its way to becoming the world’s biggest car company. Toyota’s grip came through capitalizing on rival’s weaknesses, e.g., GM and expansion programs in China
31. Can High-Brand Companies Sell Substandard Goods and Get Away With It?

    A firm with a proper image is often highly trusted by the customers; hence, the given company has to spend less money on promoting a specific product.
32. Social Values in Branding

    This article presents branding as a social phenomenon that accounts for more public good than evil, and should be widely used.
33. Antecedents of Brand Loyalty: The Case of Coca-Cola

    This paper defines the importance of brand loyalty as a desirable outcome in the total marketing mix and personifies brand bonding in the case of a student who loves Coca-Cola.
34. Subaru Brand in Europe

    Subaru entered the European market in the 1980s, but it did not gain significant prominence until the late 1990s when more models where introduced to the market.
35. Ice-Fili Company’s Brand

    A medium-sized Russian ice-cream producer, Ice-Fili, is still a middle store. The company is dominating the Russian top ice-cream production.
36. Representing Diversity in Beauty Campaigns: Obligation of Brands?

    The topic will be presented as a single yes/no option to provide a neutral perspective and encourage a thoughtful discussion.

👍 Good Branding Topics in Marketing

1. Spotify: The Brand Gap Questions

   The idea for Spotify began with the hypothesis that people could stop piracy by making it easier for them to access music legally.
2. Influence of Brand Characteristics on Marketing Strategies

   The paper explores how key brand characteristics influence the choice of marketing strategies and the formation of the target audience’s purchasing behavior.
3. Customer’s Brand Engagement: The Use of Artificial Intelligence

   Marketers are currently using artificial intelligence in marketing to automate procedures and provide clients with a distinctive brand experience.
4. The Power of Positioning: Unleashing the Potential of Brand Storytelling

   The article discovers the vital role of positioning strategy in building trust, fostering consumer loyalty, and driving brand preference.
5. The Huskyboost Brand’s Social Media Marketing

   Despite the extended reach and relative brand promotion, social media marketing cannot be considered genuinely efficient for Huskyboost.com in its current state.
6. Problems With the Business Brand

   The essay will examine and discuss the main causes that can lead to failed brand expansion attempts and the consequences.
7. Branding Effect on Consumer Buying Behaviour

   The concept of purchasing behavior has evolved over the years and is paramount in forming marketing strategies.
8. Recommendations to Enhance Glencore’s Ethical Brand Image

   This paper recommends Glencore correct the previous mistakes by complying with ethical standards within its operations by embracing all segments.
9. The Burberry Firm’s International Brand Strategy

   Burberry has to find an international brand strategy that balances standardization and adaptation in the most profitable way.
10. Kingsford Charcoal Brand of Clorox Corporation

    Kingsford has been the dominant charcoal brand in the USA, where charcoal is used widely for grilling outside during the warm seasons.
11. Importance of Brands and Branding for Business

    The brand is differentiates a good or service from others; branding is implemented to distinguish something that one company offers from the same products produced by other.
12. Brands’ Positive Impact Through Advertisements

    The campaign of brands, mainly the advertisement of Citi Bank, BMW, KitKat, and Mountain Dew, show how the brands can bring a positive impact through advertisements.
13. Effects of Celebrity Ratification on Brand Equity

    Endorser reputation significantly impacts brand credibility, and brand credibility has a beneficial effect on authorized brand equity.
14. McDonald’s Marketing and Branding

    McDonald’s promotes a single brand with common characteristics in markets around the world. This is the largest fast-food chain, which is represented all over the world.
15. Rolls Royce’s Marketing and Branding

    Rolls Royce’s marketing strategy promotes the sale and promotion of a trademark, one brand worldwide in compliance with a unified marketing policy, strategy, and marketing tactics.
16. Guiding a New Brand of Hiking Boots Through the Growth Stage

    In this paper, the importance of the strategy is demonstrated in the example of a new brand of hiking boots entering the market and having to be advertised properly.
17. Examination of Corporate Responsibility in the Chiquita Brands Case

    The case of Chiquita brands and its confrontation with the AUC was discussed in detail in this paper. The complications have distinct consequences.
18. Brand’s Storytelling and Management

    Brands attract customers and strengthen their awareness through storytelling. They turn their positions, values, and experience into powerful messages.
19. Arrid: Brand Management Analysis

    Arrid is the brand that was created and owned by Carter-Wallace Inc. Arrid is a brand of deodorant and body wash, and it was prevalent several years ago.
20. Adidas, Reebok, and Patagonia Brands’ Transparency

    Adidas, Reebok, and Patagonia are the leading companies in the transparency index. Their contribution is undoubtedly admirable.
21. Social Media Marketing: Memes as a Branding Strategy

    The strategy allows the brand to promote its products through increased coverage of audiences with similar characteristics to the target group.
22. IMed Brand Driving a Paradigm Shift in Healthcare

    We have developed a new personalized health record-keeping app called iMed for iOS platforms to help both physicians and patients manage their health records.
23. The Brand Value of Apple

    Among the many companies that have increased in the volume of operations and brand value, Apple occupies a significant place.
24. Social Media and Internet Advertising for Brand’s Success

    This paper aims to investigate the impacts of social media and internet advertising on the success of a brand.
25. Absolut Vodka Brand and Advertising Agency

    This paper is a case study analysis of Absolut Vodka in aspects of the cooperation with an advertising agency and the brand’s engagement with the creative field.
26. Aspects of Career Development: Personal Branding and Networking

    In the virtual age, personal branding and networking are both exceptionally important for career development. This essay is going to underline the key aspects of these concepts
27. Starbucks’ Social Responsibility and Brand Strategy

    The paper argues alignment of the company’s strategy with the core principles of business ethics allowed Starbucks to successfully overcome the crisis and achieve stable growth.
28. How to Create a Successful City Branding

    City branding is the appropriate way to describe and implement city marketing, to tag a city as a brand, it must have vital characteristics of a brand.
29. Private Label Brands and Marketing Management

    The emergence of private label brands is a case in point. Their use as a marketing strategy has proliferated among retail organizations across the world.
30. Coca-Cola Branding, Mission, Vision and Values

    A strong brand requires creative designing, careful planning and execution. Branding gives a quick identification to the product’s manufacturer.
31. The Coca-Cola Company’s Personal Branding

    Recently, branding has played a major role in promoting recognition. I believe customers want reassurance that they are using a safe product or service.
32. Tropical Juice Manufacturing Company Brand

    Tropical juice manufacturing company is an institution involved in producing and processing freshly blended fruit such as mango, passion, apple, among others.
33. The Concept of Branding: Strategic Integrated Marketing Communications

    Branding is an important marketing tool for creating an impression and revealing the company’s philosophy, values, mission, and vision of the future.
34. Teleflex Incorporation: Marketing and Branding Healthcare Product

    The discussion in this paper entails an analysis of the marketing and branding of PICC lines by Teleflex Incorporation.
35. Yum!: Brands Innovations and Commercialization

    This report will discuss this system, identifying the crucial factors of its success, as well as provide recommendations on how to improve the mentioned commercialization activities.

⭐ Simple & Easy Brand Essay Titles

1. Subaru Brand With Japanese Origins
2. The Scandal of the Brand of a Medical Device – EpiPen
3. Fashion Sustainability for High-End and Low-Cost Brands
4. Kawneer Brand Company: Structure Analysis
5. The History of Nokia’s Creation and Becoming an Influential Brand
6. Involvement and Sports Brand Advertising
7. Hotel Industry Branding and Marketing Strategy
8. Personal Leadership Brand for Women
9. Brand Repositioning: Term Definition
10. Do Brands Have Finite Lives?
11. The Behavior of the Young Toward Luxury Brand
12. Are Brand Extensions Good or Bad?
13. Understanding and Managing the Brand Space
14. Brand Development: Branding Strategy Insider
15. SABIC Brand Role and Its Reception in Australian Market
16. Marketing Mix Products and Brand Strategies
17. Electronic Medical Records: Brands Comparison
18. American, Alaska, and United Airline Brands
19. Educare.com: Project Message and Brand Strategy
20. &pizza Brand’s Situational Analysis
21. Apple iPhone: Brand Forecast
22. The Unisom Brand Analysis
23. Red Bull Brand and Sport Event’s Marketing Plan
24. Wicked Laser Torches Branding and Product Marketing
25. Brand and Product Manager: Job Analysis
26. Apple Inc.’s Brand Equity on the Website
27. Brand Image Development: Project Scope and Analysis
28. Marketing Campaign, Brand Strategy and Internet
29. Nature’s Best Pet Food Brand’s Target Market
30. Marketing Mix and Its Importance for Brand Loyalty
31. Alexander McQueen and Lane Crawford: Crafting Effective Brand Communication
32. Volvo Company’ Branding Strategy in Saudi Arabia
33. Insights into Nike’s Brand Success and Phil Knight’s Impactful Leadership Strategies
34. Emotional Branding in Advertising
35. How Many Local Franchises Have Used the Best Ideas and Strategies for Success
36. Harley Davidson Brand Analysis: Attention & Sensory Perception
37. Social Media Marketing in the Digital Age: Strategies for Engaging Online Audiences

🎓 Most Interesting Branding Topics to Research

1. Aspirational Fitness Goers: Nike Brand
2. How the Super Brand Nike Makes Supply Chains Sustainable
3. Brand Loyalty Through Emotional Advertising Media
4. Consumer Behavior and Brand Awareness of Ankur Salt
5. How Brand Nokia Influences on Consumer Purchasing Behaviour Marketing
6. Creating the Appeal for the Brand to Stand Out in a Cluttered Market
7. Ben and Jerry’s Company Brand Building and Values
8. How Adidas Has Developed a Niche Market for Their Brand Adidas Originals
9. Brand Loyalty and the Decline of American Automobile Firms
10. Apple and Samsung Brand Positioning
11. Case Study Brand Jordan: Selling a Legend
12. How Can Amazon Use Positioning to Create a Strong Brand Identity in the Next 5 Years?
13. Customer-Based Brand Equity Model – Nestle Case Study
14. Case Study About Evolution and Situation Analysis of a Dove Brand
15. Lvmh: Managing the Multi-Brand Conglomerate
16. Apple and Its Brand From Other Competitors
17. Brand Building and Structural Change in the Scotch Whisky Industry
18. Loreal: Global Brand, Local Knowledge
19. Brand Segmentation and Positioning – Espresso Coffee Machines
20. Brand Development and Marketing: Case of Red Bull Study
21. Better Brand Management Through Design Thinking
22. Brand Perceptions and the Market for Common Stock, Forthcoming, Journal of Financial and Quantitative
23. Consumer Behavior and Its Effect on Influencing Brand
24. Louis Vuitton’s Brand Values
25. IKEA How the Swedish Retailer Became a Global Cult Brand
26. Brand Case Analysis: Parvaderm Corporation
27. How Apple INC’s Brand iPhone Image Impacts the Buying Behavior of Its Consumers
28. Hollister Brand Space, the Way How Brandscape Integrates Into Brand
29. Brand Morphing Across Wal-Mart Customer Segments
30. Advertising Brand Communication CTS Notes
31. Beauty and the Beast: The Brand Crisis of SK-II Cosmetics in China
32. Last Chance’s Brand Plan For Soft Drinks
33. Brand Positioning the Victoria & Alfred Waterfront Company
34. Brand Congruence: Consumer Behavior and Purchase
35. Blues Spiritual for Mammy Prater by Dionne Brand
36. Low Costs, Strong Brand: AirAsia’s Formula for Profitability
37. Maggi Brand Extension and Repositioning

📌 Branding Topics for Presentation

1. Brand Names Versus Generic, What Motivates People to Buy
2. Brand Awareness and Consumer Perception for Automobiles in the UK
3. How Can the Marketing MIX Model Help Manchester United Build Its Global Brand
4. Brand Loyalty and Marketing Solutions Through Blockchain
5. Brand Positioning and Consumer Taste Information
6. H&M: History, Brand Today, and Analysis of the Company
7. Key Challenges Facing Brand IKEA
8. Atlantic City Licenses Brand New Online Casino
9. Apple INC: Business Strategies That Drive the Brand’s
10. Disney The Happiest Brand on Earth
11. Brand Management, Competitiveness, and Business Performance in Mexican Small Service Businesses
12. Brand Africa: Multiple Transitions in Global Capitalism
13. Choice Between Salary and Employer Brand: The Roles of Materialism and Inclination to Develop an Identity-Motives-Based
14. Relationship With an Employer Brand
15. Lenovo: Brand Observation Portfolio
16. Harley-Davidson: Over 100 Years of Brand Management
17. How Philip Morris Built Marlboro Into a Global Brand for Young Adults: Implications for International Tobacco Control
18. Brand Building and Positioning for Cadbury Marketing
19. Creative Message Strategy, Media Plan & Integrated Brand
20. How McDonald’s Applied the Process of Internationalization of Its Brand in India
21. L’Oreal: Building Its Empire in Indonesia Through Its Luxury Brand, Lancome
22. How the Polo Ralph Lauren Brand Has Achieved Such High Success
23. Brand Expansion Plan For Lululemon
24. How Zara Uses Its Marketing and E-Commerce to Spread Its Brand
25. Lilypad- The Corporate Brand: Help or Hindrance
26. Brand Analysis: Marketing and Communication Strategy of Dior
27. Between Form Without Substance and Substance Without Form: Estimating the Brand Image of Romanian SMEs
28. Brand Building for Facilitating the Launch of Dogerita Mineral Water
29. Lego and Its Unique History and Brand Concept
30. Brand Manager for Topshop Is the Most Difficult Market
31. BMW Mini Brand Comes to India
32. Boucheron Luxury Brand’s Market Research
33. IKEA: Shopping Experience Part of Effort in Building Brand Loyalty
34. Celebrity Branding: Creating More Brand Awareness
35. Brand Confusion: Empirical Study of a Legal Concept
36. Examining Nokia’s Brand Identity and Positioning
37. Luxury Brand and Creativity: Christian Louboutin Nail Polish

❓ Brand Research Questions

1. What Are the Better Measurement and Management of Brand Value?
2. Can Brand Extension Signal Product Quality?
3. Why Are Name Brands Usually More Expensive Than Store Brands?
4. Does Brand Extension Impact Parent Brand?
5. What Are the Factors for Successful Brand Endorsements Marketing?
6. Does Excessive Sales Promotion Result in Dilution of Brand?
7. What Is the Gap Between Brand Identity and Brand Reputation?
8. Does Religious Commitment Matter in the Relationship Between Brand Personality and Purchase Intention on Halal Brand?
9. How Does Behavioral Primacy Interact With Short-Term Marketing Tactics to Influence Subsequent Long-Term Brand Choices?
10. Does Store Brand Patronage Improve Store Patronage?
11. Why Do Brand Name Products Cost More?
12. Is There a Difference Between Off-Brand and Name Brand?
13. Do International Brand Managers Need to Vary Their Marketing Strategies?
14. How Can You Lure Consumers Into Loving Your Brand?
15. Are Their Relationship Between Packaging Design and Brand Identity?
16. What Is the Relationship Between Ethical Advertising and Brand Loyalty Marketing?
17. How Does Coca-Cola Use Brand Equity?
18. What Is the Difference Between Brand Identity and Brand Equity?
19. Are People More Likely to Buy Brand Names Rather Than Their Generic Counterparts?
20. How Do Consumer Identities Help Brand Management?
21. What Elements Would Make a Fashion Brand Store Popular?
22. How Does Brand-Related User-Generated Content Differ Across YouTube, Facebook, and Twitter?
23. How Effectively Did Oliviero Toscani Use Shock Tactics in Advertising to Raise the Brand Profile of Benetton?
24. Why Are People Willing to Pay More for Branded Rather Than Unbranded Products?
25. What Most Affects the Recall and Recognition of Brand Symbols?
26. How Do Perception Maps and Brand Repositioning Affect Customer’s Perception of a Brand?
27. Are Name Brands Usually of Better Quality Than Store Brands?
28. How Does Point-of-Sale Marketing Mix Impact National-Brand Purchase Shares?
29. Why Do Consumers Typically Choose Certain Brands Rather Than Others?
30. What Are the 5 Key Features of a Brand?