The Samsung Company’s Headphones Target Market

Introduction Identifying the target market is vital because knowing the customers will allow the company to sell its products or services effectively. When producing the product, the company should consider consumers’ needs and preferences (Asdi & Putra, 2020). Identifying and analyzing the target market of Samsung will help the future...

Aspects of Money Management

Introduction Managing money, personal, family, or invested in a business is significant work in every person’s life. In some cases, managing personal finances causes difficulties and subsequent stress, negatively affecting psychological and financial well-being. For this reason, money management skills are of critical importance. This paper includes a review of...

A Feasibility Study for a Start-Up or a Product Line

Introduction There are several aspects and questions that start-ups and businesses need to consider before releasing new products or services. In order to succeed, businesses need to fulfill customers’ needs and meet the current requirements of the market. A standard method that helps to evaluate business opportunities is a feasibility...

Starbucks Company’s International Business Strategy

Issues Prevalent In Influencing Starbucks’ Future Internationalisation Agenda The main driver of growth within the retail coffee sector is domestic and international expansion. The majority of stakeholders in this industry rely on company-operated outlets as the main distribution points, which have to be located in high-traffic areas (Glowik, 2017). Furthermore,...

Samsung: The Global Marketing

Executive Summary Samsung remained the biggest smartphone maker in the world until Huawei surpassed it in April 2020. The market share of the North Korean company dropped only to 17%, which is enough to stay ahead of Apple and Xiaomi, who are their main global rivals (Singh, 2020). Such changes...

The Indirect Price Discrimination

In its simple description, indirect price discrimination, also known as second-degree price discrimination, implies charging a different price for different quantities such as giving customers quantity discounts for bulk buying. In this case, prices differ depending on the number of goods bought rather than across consumers (Hanna & Dodge, 2017)....

Personal Communication in Business Organizations

Introduction In the field of business, communication is an integral process that defines how information is gathered, analyzed, and delivered. An individual has to be ready to work hard to achieve a number of goals. Some of the most crucial tasks are to make sure that enough skills are defined...

Employee Selection Process: Human Resource Management

Employee selection is the process of interviewing and evaluating candidates for a job based on certain criteria. Its main purpose is to match the company’s needs and requirements with the skills and qualifications of individuals. The selection procedures vary depending on the company, position, type of business, and working environment....

Bribery Charges Against Samsung Company

Ethical issues in business create many problems that can extend negative effects on its reputation, productivity, and profitability. Companies are forced to bear responsibilities when their leaders or employees engage in unethical practices. They offer a reflection of the organization’s beliefs, attitudes, values, behaviors, and language that defines its culture....

Lancôme Firm’s Integrated Marketing Communications

Evolution of Integrated Marketing Communications New technical inventions have always served as a driver of the economy and social change, including the relationship between producers and consumers. The last decades of the previous century are characterized by the emergence of many new technologies and, consequently, new communication tools and channels...

Microsoft and Apple: Companies Comparing

Introduction Apple and Microsoft are the two major companies and competitors in a computer industry. Today, an Apple versus Microsoft topic is a common debate among customers, who ask the following questions: Which computer is better: Mac or PC? What are their advantages and disadvantages? Therefore, it is important to...

Toyota Motor Corporation’s Financial Performance

Introduction The current report examines the financial performance of a top carmaker in the motor industry. The company to be analysed is Toyota Motor Corporation, Japan. A number of financial ratios will be analysed with a view of understanding the company’s profitability, earnings, risks, and cash flow in the last...

The Georges Hotel Case Study

The Current Position To begin with, it is essential to analyze the organizational purpose of the Georges Hotel at first in order to determine its current position. Evidently, the mission, vision, and values of the business are closely interconnected, and one of their most critical elements is the concept of...

Taza Chocolate Company’s Distribution Channels

Taza is a small chocolate-making company based in Sommerville, Massachusetts, which manufactures unique stoneground organic chocolate in the classic Mexican tradition. It has a staff of about 20 people and sources all its ingredients directly from certified organic growers, with whom the company maintains personal relationships. Taza distributes its products...

BMW: Company Analysis

Consumer-Buying Process for BMW The consumer buying process is a framework designed to describe customers’ paths on their way to making a purchase. With BMW, the consumer-buyer process begins with recognizing the need to have a vehicle that facilitates day-to-day transportation. At this stage, a particular problem may arise, for...

Transformational Leadership in Case of Walt Disney

Introduction Leadership is a powerful strategy that helps managers guide their followers to complete their roles efficiently. The implementation of desirable styles guides employees to collaborate, become more involved, and focus on the outlined organizational goals. This discussion gives a detailed analysis of transformational leadership and reaction to the article...

Fintech Startup Curve Analysis

Curve is a UK-based startup that aims at changing the way people deal with their card payments. The purpose of this startup is to reduce the number of credit and debit cards in a wallet to just one. The idea and its realization appeared to be innovative and, combined with...

Advantages and Disadvantages of CPD Monitoring Techniques

Continuing professional development (CPD) is the process when people improve their knowledge, skills and experience by means of special training courses. Monitoring and evaluating is the final stage of the CPD process. There are a lot of diverse ways how the CPD process may be monitored and evaluated, still, each...

Five Components of Process Is Vital Factors of Success

The systematic approach to organizational processes, usually defined by five fundamental components: input, resources, constraints, activities, and output, seems to be the norm until one encounters a unique scenario requiring a special approach. The five components of a process are vital factors of success, much as they may not apply...

Relations Between Organizational Structures and Behavior

Researching organizational behavior helps employers obtain an insight into covert patterns of their employees’ performance at work. As organizations are in continual exploration of new methods to enhance efficiency, competitiveness, and increase in revenue, the issue focuses attention from researchers in the domain. Organizational structure and communication are the aspects...

Advantages and Disadvantages of Pipeline Transport

Introduction The goal of any organization is to ensure that its product reaches the consumers in time to increase its sales. There are various modes of transportation depending on several factors such as the type of product, consumers’ distance, and the agency of the product. The following discussion indulges in...

Supply Chain of Lee Cooper Jeans

The existence of intricate global supply chains is one of the defining characteristics of the modern world economy. It is typical for a product sold in one location to be assembled in another from parts created at a third site using raw materials from all over the planet. As a...

Brand Personality and Self-Image and Consumer Behavior

Abstract A product personality frequently signifies that the product/brand has a gender or gender-being. To distinguish the apparent gender of manufactured goods or brands, salespersons choose to display images and copy-text for diverse marketing communication (Berry 2000, p.149). Problem statement The problem statement of this proposal is on consumers’ traits...

Power Abuse and the Means to Avoid It

Abstract Despite numerous attempts to control the actions of those beholding power, power abuse remains one of the notorious elements of everyday reality. On the one hand, corruption is an inevitable stage of evolution of a regular person who suddenly gained too much power to be able to refrain from...

Definition and Development of Marketing Ethics

Abstract The earliest structured argument about the use of ethical principles in business choices dates back to the 1960s (Sele, 2006). However, the notions of Corporate Social Responsibility established in that period vary substantially from our contemporary perspective. Actually, today academicians and practitioners distinguish that business has a duty to...

Marks & Spencer Ethics and Corporate Social Responsibility

Introduction Corporate social responsibility has become a common business imperative in today’s globalized world. Newspapers, print and audio media are increasingly engaging in debates on benefits that businesses are likely to derive by conducting their businesses responsibly (Darwall, 2002). Management experts are not left in the debate; they are organizing...

Dell and Wal-Mart: Supply Chain Optimization and Outsourcing

According to Mentzer, supply chain management is the follow-up process that an organization has regarding the production to the marketing of a product or service (Mentzer 2001). This process revolves around the transformation, movement, and storage of inputs and outputs in the production process. The overall aim of supply chain...

Do Organizations Need Managers?

Managing can be defined as looking over and ensuring that people are stay with what they are supposed to be doing. Managers ensure order, greater productivity and a continuous improvement in organizations (Youker, 1977, p. 564). In a more broad perspective, managers design and maintain environments in which other people...

Leadership and Change Management in Apple Company

Introduction Leadership and change management are closely linked with each other, as any company needs a reliable coordinator for providing changes. Apple Company may be regarded as one of the leaders in the sphere of media production, and it should be claimed that changes and change management practices might be...

The Process of Becoming an Entrepreneur

Introduction An entrepreneur process is the process by which an entrepreneur identifies an opportunity, evaluates, and develops it to produce a new product that can help him or her make some profit. The entrepreneur faces many forces in the process and must be ready to overcome all of them to...

7Ps of the Marketing Mix

A marketing strategy is a company’s battle plan in the struggle of market competition. However, its task is in effect to outline the way the company plans to act in the market, which is made in a general way. To realize the marketing strategy, a company develops a marketing mix,...

Motivation at Norsk Petroleum

Introduction Norsk Petroleum, a leading gas, and petroleum company pay special attention to motivation and organizational culture, job satisfaction high productivity. The case suggests that some employees feel a lack of motivation and about work trying to find another occupation to develop their skills and improve their life. These problems...

Ford Motor Company: Business Strategy

Define and discuss Ford’s business-level strategy There are two basic business-level strategies which Ford Motor Company has followed for the whole period of its performance. The company started with realizing a low cost strategy, which allowed it to gain market share due to the lowest costs as compared with its...

Human Resource Management and Organizational Strategy

Organizations employ many types of resources to realize their strategies and achieve their goals. These resources include labor force, which is nowadays approached in a less mechanistic way and referred to as human resources or human capital. Towards the middle of the 20th centuries, management scientists gradually came to understanding...

Consumer Behavior for L’Oreal Shampoo

Executive summary Most consumers of shampoo are influenced by the features of the product. These features form the most important factor in determining the quality and thus affecting the consuming pattern. It is consumed mostly by the young and energetic population segment most of them who will be showing off....

Studying Organisations: The Hawthorne Experiments

Introduction The Hawthorn experiments marked a new direction in research of motivation and productivity. More than half a century has passed, and productivity remains a concern of management. Labor conflict continues wherever bosses are not fair or considerate of worker’s needs. Design of work tasks continues to be studied, systems...

Samsung Mobile in the UK Analysis

Executive Summary In the modern world of communication & technology, we cannot think of a day without a mobile phone. It becomes part and parcel of our daily life. Samsung is the most dependable and attractive in the mobile phone market in the United Kingdom. Samsung phone’s features, style, and...

Hewlett Packard Company’s Cost Accounting Analysis

Executive Summary The chosen company for financial accounting analysis is Hewlett Packard, American Information Technology Company. It is publicly traded company which specializes in personal computers, notebook computers, servers, network management software’s, printers, digital cameras, calculators and other technology related equipments in form of hardware and software. The company maintains...

Analysis of McDonald’s Corporate Culture

Introduction Any reliable organization is characterized by its unique corporate culture that may be regarded as a combination of particular elements, such as the organization’s values and symbols. Corporate values and beliefs are the core of the organizational culture that forms the fundamental standards of the company’s goals achievement (Gagliardi,...

Leadership Problems: Organizational Change

Assessment and Problem Identification The 4th Armored Brigade Combat Team (ABCT) faces a critical leadership problem affecting the unit’s delivery of its obligations and affecting its reputation. It meets poor management, and it can be broadly classified into challenges in human resources, physical resources, and poor organizational culture. There is...

Texas Roadhouse Inc.’s Porter’s Five Forces

The Porter’s Five Forces model can be used to evaluate the present competition in which Texas Roadhouse, Inc. operates to enable it to build a sustainable competitive advantage. The threat of New Entrants High capital requirements in the restaurant industry, thus, make it challenging for new entrants to establish businesses....

The Link Between Business Structure, Size, Scale, and Aim

It is important to note that the business structure, size, and scale are in a direct relationship with a business aim because the leaders of companies determine their goals and strategies depending on their size and perspectives for growth. This tendency can be examined with reference to the example of...

Global and Multi-Domestic Marketing Approaches

Introduction In the contemporary world, marketing is used mainly to realise sustainable growth, to survive in the local market that is much threatened by global players and also to target international markets that have increased in influence. What is always a fundamental principle in the international market is for an...

Efficiency and Effectiveness as Management Concepts

Management is one of the possible ways of how any kind of work should be organized. Management is all about coordination and the possibility of overseeing the activities different people should complete efficiently and effectively. The concepts of efficiency and effectiveness are closely connected and should be balanced in the...

Tesco Company Strategic Positioning and Competitiveness

Tesco Company Analysis: Introduction Tesco, PLC is one of the leading grocery supermarkets in the world with over 4,330 stores spread in 14 different countries in Europe, America, and Asia (Datamonitor 2010). The company’s first store was established in 1919 in the United Kingdom (Tesco 2010). It is currently a...

Flight Centre’s External Change Factors: PEST Analysis

External forces for change of Flight Centre Flight Centre, an Australian travel agency, has experienced impressive market growth because of its effective management structure. The firm has taken advantage of the emerging technologies to expand its operations to Europe, North America, and parts of Africa. However, this has not been...

Kotler and Keller’s “Marketing Management” Fields

Market segment, Target Market, Position The major segmentation variables are – Geographic: Geographic segmentation indicates the division of the market into geographical units, for instance, countries, cities, suburban, urban, rural, or regions (Kotler & Keller, 2008). However, this approach is helpful when there are clear cultural differences in case of...

Toyota Company’s Management and International Relations

Provided that I had to represent a multinational corporation such as Toyota in negations over building a factory in a foreign country, I would ask the host government for several concessions. First of all, I would ask for tax concessions that should be offered to Toyota for at least two...

Alan Sugar’s Entrepreneur Characteristics

Introduction Due to competition and changing preferences, an entrepreneur must plan any business activity and micromanage the risks involved. The main measures of entrepreneurship skills are motivation, personal attitude, and aptitude. Besides, an entrepreneur should be innovative and keen on identifying opportunities, which are turned into successful enterprises. This reflective...

Qatar and Emirates Airlines Marketing

Introduction Ever since the introduction of ‘open skies policy’, a policy that permits unrestricted flight of airlines across continents, the overall scale of competition has intensified. Besides the enactment of the policy, the airline industry has also experienced a shift in consumer dynamics. Presently, consumers have become concerned about the...

Google: Organizational Culture & Company Values — Organizational Culture Essay

This Google organizational culture case study analyzes the Google business culture from the management theory perspective. It considers the company’s corporate values and their benefits and problems. What is Google’s organizational culture? As this analysis shows, it focuses on a comfortable working environment and employee reward and recognition. This essay...

Shoppers Drug Mart Corporation’s Retail and Services

Introduction Every successful company has a competitive advantage that can be achieved in various ways (Hallsworth et al. 149). Some companies develop innovative products while other focus on information management. Shoppers Drug Mart pays significant attention to the development of an efficient retail network that makes the business attractive to...

PESTLE Analysis and the Resource-Based Theory

Introduction Organizations often determine their intended objectives and goals before establishing their specific course of action to help them accentuate and realize their goals. However, the most appropriate course of action can only be verified after a thorough analysis of the industry’s characteristics to determine the forces that influence its...

Careers in Hospitality & Tourism Industries

Management Careers in the Industries The hospitality industry presents a vast area of careers in management. Food and beverage management is one of the popular careers in the industry. It entails the management of catering companies, restaurants, and other entities that serve food. The main role of a food and...

Heathrow Airport’s Service Operations Management

Background Service quality refers to the perceptions that customers have on the expected quality of services provided. In most airports, service quality is a necessary tool as it enables the assessment of the level of satisfaction that customers have (Johnston 2005, p. 1304). Heathrow airport is the largest and busiest...

EasyJet Airline: Strategic Management

Introduction Strategic management encompasses a group of continuous deeds and well-calculated practices that businesses deploy to organise and/or set their assets in line with the established goals. Actions in strategic management have t be in line with the organisation’s mission, vision, and values. Activities in the discourse change the static...

Magna International’s Strategic Management Process

Executive Summary This paper aims at studying all major aspects of the strategic management process of Magna International, a Canadian automotive supplier. It is the final report, focusing on a detailed representation of strategic management processes and strategies. Special focus is made on the history and evolution of the company...

Moët Hennessy – Louis Vuitton: Enterprise Software

Background Study The 21st century has been characterized by a great advancement in technology and especially Information Technology (IT). The vast advancement in IT has necessitated improvements of businesses performance which have resulted to enormous expansion of Small and Medium Enterprises (SME) into multinational corporations. The increased growth and expansion...

Jolly Ranchers Company’s Market Analysis

Executive Summary Jolly Ranchers is a confectionary firm in the United States that operates in a highly competitive industry. In this study, the researcher looked at the marketing mix elements of this company, the market penetration approach it should use, and brand analysis and recommendations. The paper looked at SWOT...

Microsoft Company in the B2B Marketing Environment

The unique selling proportions for Microsoft are competitive pricing, compatible services, and high quality products. The company targets users of computer and mobile phones across the globe. The company uses multiple-product branding to reach these customers. The company’s products are technology-based and created through series of research to meet the...

Equality and Increased Participation of Women in Work

Abstract The number of women in the workplace continues to increase. A lot of women keep on joining occupations that were previously reserved for men. Notwithstanding the increase in women’s involvement in the workplace, a lot still needs to be done to guarantee equality. The study indicates that women come...

Home Depot Company: Customer Service Information Systems

Introduction The contemporary business world values the incorporation of information systems to facilitate the realization of efficiency in the various business processes. Particularly, information systems integrate technology to improve the management of organizations in various aspects, including the racking of transactions and the facilitation of decision-making processes (Rainer, Cegielski, Splettstoesser-Hogeterp,...

Healthy SoftDrinks Inc: Business Plan

Introductions Soft drinks are a major and booming industry in the USA and the world. Customers prefer their drinks and refreshments to possess a flavor of some sort, finding regular water to be too bland, at times. Giants like Coca-Cola, Pepsi, Fanta, Sprite, and others make great sales every day,...

Marriott International Hotels’ Strategic Marketing

Current marketing communications practices of Marriott Marriott International, Inc. operates in the lodging industry and has numerous properties in more than 70 countries (Albee 2015). The lodging industry of the world is faced with numerous challenges that affect the profit margins of most of the players in this industry (Cai...

Marriott Hotels’ Differentiation and Positioning

Introduction The hotel chain Marriott is well-known for its exquisite approach to guests’ reception. The management of the chain conducts the policy aimed at a wide range of potential customers, and even high-ranking guests, as a rule, can choose the hotel that corresponds to their price category and type. Customer...

Social Responsibility of Management

Key characteristics of for-profit firms which create possible tensions between important stakeholder groups As stated by Milton Friedman, businesses are primarily profit driven and, as such, seek to maximize profits and reduce costs in any way that they can. Barriers to doing so come in the form of laws that...

Marks & Spencer Company’s Management Style

Executive Summary The objective of the report is to describe the company profile of Marks & Spencer and to analyse the management style and the new organisational structure that led the company to success. The analysis of the case study also discusses the reasons why the change was introduced, as...

Microsoft Company’s Competitive Strategy

A firm’s competitive strategy aims to enhance its ability to modify the rules of competition to its favor. According to Porter (1985), for a firm to remain competitive, it needs to influence the threat that new entrants pose, the threat presented by substitutes, the bargaining power of buyers, suppliers’ bargaining...

Business Re-Engineering Proposal of Saudi Arabia Company

Introduction BPR is defined as: “Reengineering is the fundamental rethinking and radical redesign of business processes to achieve dramatic improvements in critical, contemporary measures of performance, such as cost, quality, service, and speed,” (Hammer & Champy, 1993 as quoted in Jones, Noble, & Crowe, 1997). BPR is concerned with making...

Transforming IT: Cisco’s Structural Changes and Their Implications

Introduction Today, more than ever before, change is increasingly becoming a constant reality for any organisation looking to survive and thrive in these turbulent and uncertain times (Merrill, 2002), characterized by increasing globalisation, rapid pace of technological innovation, intense competition, new regulations, and shifting social and demographic trends (By, 2005;...

J.C. Penney Company and Its Management Case

Introduction J.C. Penney, a major American retail store chain, is well-known throughout the USA. It is an old company, existing since 1902 (“J.C. Penney Company, Inc. History” n. pag.). The company was doing badly over the last 6-7 years (see Appendix), but just a few years ago, the company suffered...

The “Do No Harm” Principle

According to De George, the “Do Not harm” principle is one of the essential elements of ethical performance within organizations (272). Certainly, it is usually implied that organizations and individual entrepreneurs should avoid any harm while pursuing their business objectives. At the same time, not all organizations and individual businessmen...

Leadership Styles in Business

This paper focuses on different leadership styles in business. Get some inspiration for your leadership styles essay introduction, main body, or conclusion with us! Good Leaders The World’s history has seen a number of great leaders; Quaid-e-Azam Mohammad Ali Jinnah, Mahatma Gandhi, and Martin Luther King were a few of...

Tesla Inc.’s Ethical Challenges Analyzed Using Milton Friedman’s Framework

Executive Summary Tesla Inc. has become one of the most famous players in the electric car market in recent years and can truly be called the most popular at the moment. However, the company has recently come under scrutiny due to potentially unethical marketing actions. Tesla Inc. is accused of...

Dietz & Watson’s Digital Rebranding: Strategies for Engaging Younger Consumers

Introduction Dietz & Watson is a Philadelphia-based food company specializing in charcuterie and cheese. The company recognized its aging traditional customer base and needed to attract younger audiences to sustain growth (Lambert et al., 2022). The company embarked on a rebrand that included new product lines, packaging, and marketing strategies...

Distinct Fashion Designers: Launching a Fashion Start-Up in Liberia

Executive Summary The new business venture, situated in Liberia, will be named Distinct Fashion Designers (DFD). It will deal with making designer clothes requiring less seaming. The clothes will also adapt African styles and will be of light materials and colors. The application of product differentiation strategy inspires the project’s...

Leveraging Digital Strategies to Enhance McDonald’s Promotional Mix

The Elements of the Firm’s Promotional Mix McDonald’s is a company with a versatile promotional mix (PM). The first element of the corporation’s PM, digital and social media marketing, includes publicity that people can view on different devices (Marshall & Johnston, 2019). For instance, McDonald’s has developed digital commercials that...

Addressing Wage Disparities, Discrimination, and Diversity at Walmart: A Managerial Perspective

Abstract Managerial actions within an organization can profoundly affect its success or failure. Even Walmart Inc., the world’s largest retailer, has unique problems to solve daily. Employee unhappiness, poor wages, authoritarian management, and bias and discrimination complaints have all been cited as problems for Walmart. Despite employing over 2 million...

Customer Relationship Management at Southwest Airlines

Introduction The modern airline industry is a highly competitive business environment that requires maximum process optimization, efficient implementation of cutting-edge technologies, and new management and operational strategies. Southwest Airlines is among the companies that employ efficient modern techniques and technological solutions to enhance their public image and significantly increase client...

The Coca-Cola Company’s Diversity in the Workplace

Introduction The company that was initially chosen for this assignment is the Coca-Cola company. The home country that the assignment will be analyzing is the United States while the host country is Canada. Coca-Cola is a globally recognized brand that operates worldwide. International leaders need to be well-versed in a...

Business Analysis of Coca-Cola Company

Introduction Increasing employee performance is a goal of human resource management. HR used to be primarily concerned with hiring, firing, and the conventional yearly salary review, but HR has been favorably reframed and has expanded in scope. The company integrates its human resource management strategy into the broader business objectives...

“Our Iceberg Is Melting” by Kotter and Rathgeber

Introduction In Our Iceberg Is Melting, John Kotter and Holger Rathgeber tell a story about penguins whose iceberg is melting and cracking to transfer the message of the importance of organizational change. In the ever-changing environment, companies are expected to continuously adapt to maintain their competitive advantage and reach success...

Strategic Management: Case Study Assignment

Numerous examples of products ahead of their time did not allow them to become famous. One of the innovations that failed was Microsoft SPOT Watch (Karella, 2020). Before the invention of Wi-Fi and Bluetooth, Microsoft decided to use FM to transmit various information to their watches. Microsoft called this technology...

The Red Bull Company’s Marketing Strategy

Red Bull is launching a new line of coffee-flavored drinks, so marketing is crucial. In this study, the effectiveness of Red Bull’s brand ambassadors and their impact on the promotion plan are evaluated. The effectiveness of traditional media, including TV, radio, and newspapers, in attracting customers to a product is...

The Low-Cost Provider Strategy: Pros and Cons

It is hard to disagree that one of the primary goals of most businesses is to maintain high competitiveness and be the main choice of numerous clients. In order to achieve these objectives, it is of vital importance for companies to select appropriate and effective strategies that would help them...

The Starbucks Firm’s Value Proposition Marketing

Introduction An affiliation’s ability to compete in the marketplace assures its long-term prosperity. The generation and dissemination of value for the consumer are both influenced by a company’s economic position. This investigation concentrates on Starbucks and how it has been able to give its client’s value proposition for its product....

Enterprise Application That a Business Should Install First

Enterprise systems provide value by both increasing operational efficiency and providing firm-wide information to help managers make better decisions. SCM – Supply chain management systems automate the flow of information among members of the supply chain so they can use it to make better decisions about when and how much...

Servant Leadership in a Police Organization

Introduction Servant leadership is one of the popular leadership theories that can be applied in different organizations to increase their effectiveness, improve the general performance of employees, and enhance the relationships between leaders and their followers. This paper studies servant leadership, explicitly comparing and contrasting its traits with the major...

Embracing Knowledge Management for Sustainable Growth: Insights From Apple

Under the conditions of progressive changes in production and information technologies, the widespread use in the practice of the achievements of science, and positive accumulated experience, tangible assets form only a visible, reasonably small part of the assets of enterprises. The main resources for development are increasingly becoming people and...

Effective Communication at FedEx

Introduction Employees are a critical component of the FedEx company. They send merchandise to customers depending on their addresses and email addresses. To guarantee that the firm achieves customer satisfaction, it is critical that these personnel carry out their delivery tasks with attention, care for the items, and in a...

Netflix’s Success and Its Most Important Factors

Introduction Netflix is a brilliant example of proper business management where everything is done correctly. The organization has consistently implemented intelligent, calculated decisions, from its marketing and content to its corporate strategy and product. Netflix has developed a deep grasp of its audience that few companies have because of the...

Emotional Labor and Emotional Branding in Apple

Introduction Apple Inc. is a digital company focusing on mobile and digital product development, and its headquarters are in Cupertino, California (Malfona, 2018). The company involves a team of passionate and experienced mobile and web developers, designers, and product strategists who love to solve tough challenges and turn great ideas...

Lack of Respect to Stakeholders as the Root of Nestlé’s Reputational Issues

Introduction Although Nestlé is the world’s biggest food producer, its power is not universal; similar to any business, it may have problems that derive from both external and internal factors. Among the former are social trends and shifts that form customer behavior, political perturbations, and positive or negative tendencies in...

Telstra Corporation’s Risk Management

Executive Summary Risk management stands out as an integrated and proactive strategy that organizations implement to handle potential risks. Such process should be long-term in nature if positive outcomes and project goals are to be realized. Telstra Corporation operates in the Australian telecommunications industry whereby it provides a wide range...

Writing an Email to Schedule a Meeting

Introduction Interoffice memos refer to short messages sent between individuals in different departments in an organization or institution. Generally, these memoranda are used to share confidential information, policy updates, project briefings, and news regarding departments. Nevertheless, they can share any information, including informal updates on non-business activities. Regardless, they observe...

Blue Bell Ethical Dilemma Case

Introduction According to the case, Paul Kruse faced a situation in which he had to make ethical decisions that would not adversely affect the organization’s reputation. Irrespective of how Paul Kruse handled the case, his decision and course of action did not change the fact that sanitary measures were not...

Hilton Hotels’ Brand Management

Introduction Hilton Hotels represents a worldwide extending brand of hotels and resorts. The brand’s reach spans 119 countries and properties on six continents. Hilton Hotels was established by Conrad Hilton in May 1919. Currently, it stands as one of the biggest full-service brands in the hospitality business. Moreover, it is...

Amazon: Summary of the Company’s Products and Services

Amazon is one of the globe’s most influential corporations trading all categories of goods and services over the internet. The organization is known mainly for its online shop, but in pursuit of growth, the company has begun to dominate more than e-commerce (Arnett et al., 2018). Three years after its...

The Global Chocolate Industry and Madecasse’s Business

Five Forces Analysis of the Global Chocolate Industry The study of various industries and their various components can provide a considerable amount of helpful information. An interesting approach for this scientific work is the practical application of the five forces model by Michael Porter. The main task of this method...

The Concept of Sustainable Leadership

Introduction Sustainability seems to be a buzzword everyone uses nowadays. Whenever I scroll my feed on whichever social media, I am reminded of how much of a grip this concept has on society today. Forbes, Wall Street Journal, The Atlantic, and other globally prominent publications educate a large sum of...

Arsenal Futboll Club’s Strategic Business

Introduction Arsenal Football Club (FC) is presently one of the leading professional clubs in England and across Europe. Having been established in 1886, Arsenal FC is one of the clubs that have played in England’s top league for the last seven decades. Historians in the field of sporting acknowledge that...

Porter’s Diamond Model Analysis: Louis Vuitton

There are multiple theoretical frameworks available for businesses to optimize their expansion strategies. The Porter Model is shaped like a diamond and comprises four interrelated and interactive factors that determine the likelihood of success for a company based in a particular country when competing in international markets (Kennedy, 2020). These...

Apple Products and Technology Adoption Lifecycle

The technology Adoption Model describes the lifecycle of a given product from the moment it first enters the market to the time it saturates it. From the perspective of customer segmentation, this model divides the products and their target customer groups into five categories: innovators, early adopters, early majority, late...

Amazon.com’s European Distribution Strategy

The Amazon supply chain is an astounding advancement in retail logistics. It continually optimizes every link in the chain to meet customer satisfaction, aiming to become the preferred retailer in America and beyond. With regard to Amazon’s expansion to the European continent, it has been considered successful in spite of...

The Key Qualities That Make a Good Manager

Melissa Richardson sees a good manager as a person with advanced motivation skills, encouraging steady working relationships within the team of professionals. Richardson’s actions comply with her ideas: she joined training on team motivation and read books on leadership, discussed her team sales performance, and applied her motivational skills to...

Bontang LNG Plant Project in Indonesia

Project cost and funding mix Kimura et al. (2020) state that the company is a joint venture between the Indonesian Government (Pertamina) – 55%, TotalFinaElf Indonesia – 10%, VICO Indonesia – 20%, and Jilco – 15%. According to Bontang LNG Plant (Liquid Natural Gas Project), Indonesia (n.d.), the project was...

Financial and Managerial Accounting

Management accounting is the task of the financial service of the enterprise: the financial manager or the financial director, but in many small and medium-sized companies, this function is assigned to the enterprise accountant. Financial accounting is regulated by documents and collects information necessary for the preparation of financial statements...

Addressing the Challenge of the Nokia Corporation: Strategic Collaboration

Introduction In the contemporary age, many organizations encounter serious challenges that affect their position in the global market. As such, the Nokia Corporation is suggested to have experienced a severe issue when promoting its 5G services in North America, failing to provide the residents of this region with the necessary...

Tiffany & Co. v. LVMH: Negotiation and Takeover

Discussion of the Problem The story of Tiffany & Co’s negotiation and takeover began back in October 2019. The companies officially signed the takeover agreement on November 24, which was supposed to be completed within ten months. However, they did not meet the deadline because the negotiations were complex and...

Power, Politics, and Conflict in Business Organizations

The following paper aims to define and illustrate how power is facilitated in business settings. The roles of leadership and power in the business world will be categorized and explained, as this is essential in understanding the structures of business groups. The work will also analyze the functions of organizational...

Target: Company’s Expansion Utilizing Kotter’s 8-Step Approach

Introduction As one of the largest American department store chains, Target Corporation has multiple competitive advantages, including customer loyalty, quality products, efficient price policy, optimized supply chain and logistics, advanced technology, a disciplined approach towards business management, and commitment to innovations and sustainability. At the same time, the company’s potential...

DHL Company’s Strategic Challenges Analysis

Introduction Organizations need constant growth and development, which makes it necessary to respond to strategic challenges. DHL is an international logistics and transport company that provides road, air, and sea delivery services (DHL, n.d). The organization pays special attention to the use of the sustained potential for long-term development in...

The Differences between Leadership and Management

Running a successful, best-performing business implies possessing particular personal aptitudes and characteristics. Company executives might have leadership makings, management orientations to lead a company and its members into a top competitive position at a vast expanse of rival firms. These two performance components are indispensable parts of a business administration....

How Google Sold Its Engineers on Management

Engineers that work for Google have been uneasy about the managers since the foundation of the company. Despite this, the managers help the organization keep in one general direction and work as a team. However, the amount of managers is still small, which gives engineers freedom and responsibility. Google hires...

Advertisement for an Administrative Assistant

Job Description Administrative assistants offer administrative and clerical tasks to managers, workplace employees, and visitors. The administrative assistants handle all the tasks to ensure productivity and positivity of the organizations. The prospective candidates must be able to help managers, other employees, and company visitors. The candidates should provide polite and...

The Funding Request of the Business Plan

Introduction: The Basis of the Project The business plan has: Information about the company, products; Calculations, prospects for the years; Further actions, methods to improve efficiency; Strategies for further promotion. The Business Plan Based on the Coffee Shop The coffee shop’s uniqueness is in: Aromatic tea and fragrant coffee; Freshly...

Unqualified Employees Effect on Business

Introduction Growth of every business organization greatly depends on the experience and knowledge its employees have. This is because they are the ones responsible of making every decision with respect to improving customer satisfaction as well as business efficiency. One of the main organs of every business is its human...

A New Online Tailor Shop’s Marketing Plan

Introduction The digital business gained popularity due to its convenience and availability. For example, in 2017, approximately 40% of Internet users shopped online more than once (Ijaz & Rhee, 2018). The COVID-19 pandemic and the lockdown forced the global population to transition to an online mode, increasing consumers’ preference for...

Twitter’s Privacy Policy, Collection of the Guidelines

Twitter’s Privacy Policy is a collection of the guidelines that govern the collection, storage, and use of users’ personal information. When a person agrees to the terms of use while joining the service, they give the company their consent to collect and use that information. This also includes its transfer...

Followership Leadership vs. Servant Leadership

It is important to note the fact that leadership plays a major role in society. The main reason is that it is a core element of any organization, including private, public, for-profit, or non-profit. However, a leader can utilize a different range of approaches in order to lead his or...

Johnson & Johnson: Company Overview

Introduction Johnson & Johnson is a multinational corporation with dozens of brands producing mainly pharmaceutical and consumer health goods. The company was founded in 1886 by pharmacist Robert Wood Johnson and his two brothers (Reed, 2020). Eight years after its foundation, Johnson and his brother started the first line of...

Emotional Intelligence in FedEx Managers

Emotional intelligence is a vital characteristic of the quality of human interactions. That is why there is a multitude of research on the importance of emotional intelligence in nurses and academic staff. Simultaneously, private organizations need quality relations, just like organizations in the public sector (Lopes, 2016). As noted in...

JD Sports PLC: Business Expansion in India

Executive Summary JD Sports is a rapidly growing company realizing sportswear of popular manufacturers as well as its own brands. It is based in the UK and operates in nineteen countries, including not only Europe but also Australia, South Korea, Malaysia, and others. The situation for the business seems to...

Leadership Followership Relationship

Introduction Leaders have a great and crucial role in steering organizations if they are to acquire followership and achieve the goals and objectives of the organization. They have a great task of inspiring the followers for them to have their commitment and share the same interests and aspirations regarding the...

Tesco Plc Retail Company’s Financial Analysis

Abstract The paper carried out financial evaluation of Tesco PLC. The company is a market leader in the UK retail industry. The retail industry is in the UK is quite vibrant and it contributes significantly to the economic success of the country. Based on the analysis in the paper, it...

Personal Statement: Becoming a Firefighter

Watching my acquaintances, friends, and family members, I noticed that finding a business that you want to do is challenging, and unloved work overshadows your whole life. For this reason, I believe that I am incredibly lucky – although I am only 19, I know what I want to do....

Importance of Understanding Planned Change

Introduction There are number types of planned changes which occur in organizations. In analyzing these types of planned changes, two cardinal issues are put into consideration; specific areas in the organization that can be changed, and how managers can initiate and implement ideas to each category of change. The most...

New Product Failure Overview and Analysis

Introduction Failed start-ups are not unique to a competitive business environment. However, in case large brands suffer losses due to unreasonably designed projects, this causes significant resonance and serves as an example for other organizations. As such a failure, the case of Coca-Cola in 1985 will be considered, in particular,...

Operational Management: the Case of Apple, Inc.

Operations management is essential for productive businesses, as the concept implies the method of converting resources into final products. The term aims to transform the company’s inputs, including human resources, technology, finances, and knowledge, into ready-to-consume goods and services (Robbins & Coulter, 2015). In particular, the transformation process is being...

Vodafone Group Plc Strategic Analysis

Executive Summary The proposed report focuses on the investigation of Vodafone company, the sphere where it operates, peculiarities of its functioning, resources, and strategies used to generate a competitive advantage, as well as the major challenges the company faces at the moment and how they can be resolved. Vodafone Group...

Warren Buffet and Bernie Madoff Ethics Case Analysis

Investing has always involved taking risks with many unknowns in the equation. Markets change rapidly, stock prices can rise and fall quickly, and partners can break promises. Two business figures, Warren Buffet and Bernie Madoff, have raised fortunes and enjoyed impeccable reputations, yet one of them is still praised as...

Price Determination and Market Structure

Introduction One of the main goals of any business is profit maximization, and one of the principal means of reaching that goal is setting an optimal price for its goods or services. However, the considerations that go into determining this price depend in large part on the market structure. Different...

Roles of NCOs in Panama Analysis

The case study at hand indicates that the successful completion of project management goals hinges on several critical factors, such as the identification of its scope and the integration of an effective infrastructure based on a meticulously built information management system. The latter is, in fact, at the top of...

Trait Approach and Skills Approach to Leadership

Leadership is an influential process that enhances performance and allows an individual to execute fundamental processes within organizations. Leadership provides groups with incentives and guidelines that empower groups to attain set goals. Trait and skills approaches are crucial in the quest for improved leadership. Comparison Trait and skills approach proffer...

Marketing Plan for Red Bull GmbH

Executive Summary The marketing plan relates to Red Bull GmbH in its process of marketing Red Bull energy drink. The plan illustrates the marketing research conducted in the process of marketing the energy drink. The type of marketing research used is illustrated. In addition, the consumers and the competitors are...

Wal-mart Food, INC: Management Accounting Concepts

Introduction This would involve a short picture of Wal-mart food, Inc… It is the earth’s largest vendor it functions, in the course of an enormous foundation of Wal-Mart supplies, supercenters of Wal-Mart, etc. The main purpose of the Final Project is to apply the concepts and techniques of the module...

Graham Allison’s Rational Actor Model

In writing Essence of decision making, Allison had the notion that rational expectation theories from economics had been borrowed largely by fields of political science and international relations. He assumed that states, after considering all they had, acted rationally to maximize their usefulness. In this, he proposed that analysts must...

High and Low Context Culture in Business

Introduction Different cultures can be classified along a continuum with two conceptual extremes. These extremes are high and low-context cultures. “High context” and “Low context” are the terms that were popularized by Hall (1976) and they are employed to describe the wide cultural differences among the societies of people. In...

My Career in Marketing Management

Introduction Marketing is a practice done by individuals, institutions, and managerial entrepreneurs to manufacture and correspond to buyers who might be customers or dealers. The whole process ensures organizations offer and takes commodities and services to and from their partners, clients, customers, or the whole society nationally and internationally. Marketing...

Analysis of the Industry State of the Automotive Industry in Italy

Introduction The world automobile industry always showed a growing tendency. The invention of the car by Henry Ford in the year 1896 was a turning point in world transportation history. (Automotive Industry Analysis- GM, DaimlerChrysler, Toyota, Ford, Honda). Though the automobile industry is growing at a higher speed, there are...

Five Competing Marketing Philosophies

Marketing entails making products that are desired by a certain section of the target population or consumer. Marketing has been viewed as an ongoing dynamic process involving a set of interacting activities dealing with a market offering by producers to consumers on the basis of reliable marketing anticipation (sales or...

What Is Meant by ‘Glass’ and ‘Concrete’ Ceilings? How Are These Barriers Constructed and Manifest in Organizations?”

Introduction This paper is about managing diversity in an organization, this paper will critically examine the challenges that are faced by the HR managers in regard to managing diversity in an organization for example, barriers like ‘glass’ and ‘concrete’ ceilings are constructed and they manifest within the organization. Diversity can...

Martha Stewart: The Ethical and Legal Challenges With Respect to ImClone Shares

Introduction Martha Stewart is one of the most well-known women in America, an author of books, and a successful businesswoman. Coming from a middle-class family she founded one of the world’s strongest brands and built a $200 million Empire based on the ideas of domesticity. In 2002, a stock sales...

Tsingtao Beer vs Heineken Managing Across Borders

Introduction Business management comprises organizing, planning, directing, facilitating, and leading a group of people and other resources to accomplish a desired economic goal. The success of any business entity is largely hinged on the ability of the management to wade through constantly changing business challenges and emerge with an optimal...

Strategic Management of Human Resources

Introduction The world has evolved dramatically with automobiles, steel, tire and various other industries had erupted during the industrial revolution. A number of countries came into the limelight like Japan, Germany, and Taiwan against the European Union. Organizations make up a nation because they provide jobs, earnings, standard of living;...

Motivational Factors in the Workplace

Introduction There are a lot of misconceptions in the workplace as to how to motivate employees to perform at optimum levels. Most managers especially those newly appointed unknowingly try to implement models and styles that worked for them but are not necessarily the norm for everyone. Occasionally, employers or managers...

Personal Introspective Journal on Leadership

In this era of globalization and tight competition the role of a good leader is inevitable for the development of any nation. This is a journal project which integrates the ideas of the journal projects of all the weeks. That is the journal project from week 1 to week 7....

Management. Do Brands Have Finite Lives?

Introduction This is one of the most debated issues among marketing professionals, both scholars and practitioners across the globe. Many research studies have been done in the area and different view points have evolved. The concept brand/ brand name is a vital element in the marketing strategy of all firms....

Veronica Vargas: Career Counseling

Introduction Career counseling, as a broad sphere of theoretical and practical frameworks aimed at helping clients make the right professional choices at different stages of their life span, deals with a variety of specific cases. In order to develop an effective intervention plan and solve the client’s problem, a counselor...