Sustainability in Project Management: Enexis Case

Introduction It is a well-known fact that “protecting an organization’s capital base is a well-accepted business principle” (International Institute for Sustainable Development, 1992, p.6). This assertion is especially true when it comes to giant corporations with business operations that can affect millions of lives. However, there is now increasing pressure...

National Culture and Aesthetics in International Marketing

Why is it helpful for international business people to know that national culture has two components? Natural culture is made up of two components; the effects that symbols have on people’s imagination and creativity and how people classify different situations. International business people need to understand these components to know...

China: Economic Growth and Business Opportunities

Summary China is positioned in Southeast Asia and is surrounded by fourteen countries which include Vietnam, Burma, India, and Korea among others. China consists of huge expanses of plains, foothills, basins, plateaus, and mountains (Hsieh and Lu, 2004). Similarly, it has a higher population than the United States (About five...

Mountain Dew Brand Marketing Strategies

Mountain Dew was one of PepsiCo’s brands in the carbonated soft drinks category. In 1973, BBDO New York, PepsiCo’s “agency of records for Pepsi”, became the advertising agency for the Mountain Dew brand (Harvard Business School par. 4). BBDO was a leading ad firm that attracted high-end clients because of...

Organizational Studies as an Academic Discipline

Description of Discipline / Subject Matter Organization involves the application of knowledge to study and investigate the actions of people within organizations. The organizational study belongs to the same group of disciplines as organizational psychology which also aims at investigating the behavior of workers in an organization. Additionally, the field...

Ghosh’s Administration and Structural Changes at Appex

What were the challenges that Shikhar Ghosh faced when he joined Appex? At the time, when Shikhar Ghosh joined Appex, this company faced several challenges; in particular, one can speak about the inability to plan long-term projects and prioritize the activities of the personnel. Moreover, this organization lacked accountability standards,...

Wendy’s Fast Food Franchise in the Chinese Market

Expanding into new markets is a crucial step for fast food companies that are willing to remain relevant. The specified solution allows organizations to attract the attention of new audiences and increase brand name recognition. Therefore, for the firms such as Wendy’s entering the Chinese market is one of the...

Leader-Member Exchange Theory and Transformational Leadership

The Leader-Member Exchange (LMX) Theory of leadership is often viewed as an entirely different methodology compared to other well-known approaches. A unique feature of this method is its focus on the actual interaction process between the frontrunner and followers, and in theory, it is often referred to as a dyadic...

Nucor Corporation’s Competitive Strategies

What are the primary competitive forces impacting U.S. steel producers in general and Nucor in particular? Using Porter’s Five Forces Analysis will reveal that U.S. steel producers had to contend with all of the five competitive forces in this framework and as a result, there is a real threat that...

Employee Unionization and Recruitment Process

Why the Nursing Staff May Want To Unionize The quest to unionize could be informed by the desire to get better pay. In support of this statement, some nurses in The Saga of Truly Good Hospital were complaining about low salary increments. The desire to get proper remuneration is highlighted...

Bechtel Group Inc.: Project Management Practices

Case Scenario The company selected for this scenario is Bechtel Group Inc. It is the largest construction and civil engineering company in the US, which specializes nearly every sphere of construction work ranging from infrastructure to mining and metals, oil, gas, chemicals, and nuclear engineering. It is famous for its...

Turkish Airlines: Financial and Market Position

Introduction The purpose of this paper is to examine, evaluate, and underline the financial and market position of Turkish Airlines, which is a major service sector company in the relevant industry. This research has highlighted the financial conditions of the company by using the most recent data available from the...

Costco Corporation: Porter’s 5-Forces Analysis

Costco began its operations in the United States in 1976 where its first business location was an abandoned airplane Hangar. Costco experienced extraordinary revenue growth during its first six years of operation. Costco has changed its name twice in the course of its history. Also, Costco has since operated in...

Rasasi Brand’s Entry into the French Perfume Market

Analysis of the French Perfume Market The French perfume industry is one of the most difficult places to penetrate, establish a presence, and expect to get a share of the market from the point of view of new entrants like the Rasasi Perfume brand. French perfume makers had been mastering...

McDonald’s Company: The Flawed Fast Food Tax

As a McDonald’s lobbyist, what would you like to see done by the Federal government that would be of help to McDonald’s? McDonalds is one of the world’s leading fast food restaurants serving more than 57 million customers daily with branches all over the major cities. The restaurant has variety...

Tsingtao Company: Marketing in a Global Context

Executive Summary Tsingtao Brewery Import and Export Co. Ltd is one of the biggest beer manufactures in China that is also active in the global market providing both import and exports of its products. The company has a potential for further globalization because it provides product of high quality for...

The Company Aviva: Managing Operations and Supply Chain

The development of technologies can lead to the era of technological unemployment. Today, automation plays a key role in managing operations and supply chains, and these concepts are associated with the future of work (Berger & Frey 2016; Brotchie et al. 2017). The purpose of this report is to demonstrate...

Marriott Hotels: Internal Security Change

Communication Piece – Internal Security Change Message In today’s world, security is one of the primary concerns for large organizations, and Marriott Hotels are no exception. At Marriott, we believe that our most critical goal is to ensure that customers can experience the high quality of service in our properties...

Coca-Cola Company’s Supply Chain

Introduction A supply chain is one of the most important systems for any company. It includes organizations, specialists, information, and resources that are involved in transferring a final product from a supplier to a customer. There are different supply chain activities that are closely interrelated. The example of the multinational...

Product Elimination and Service Management

The elimination decision is, beyond any doubt, one of the most ambiguous questions in the marketing field. Whereas, under particular circumstances, the necessity to delete a product from the offering range seems to be inevitable, the possible negative outcomes might prevent a manager from being decisive. As long as product...

Cultural Factors Affecting Consumer Behaviour

Cultural Factors Affecting Consumer Behaviour: Introduction Consumers have largely contributed to the growth of various businesses. This is because every successful business venture requires potential buyers. As a result, the role of the consumer on business prosperity can never be neglected. It is sad to mention that many businesses have...

EPPCO and ENOC Companies Problem

Executive summary It goes without saying that business and strategic planning is a very important aspect in the successful business development. Every business person should have a determined strategic plan of business steps that should be taken according to different types of business operations, companies’ actions, corresponding information about companies,...

Quality Management System Standard’s Critique

Abstract Purpose – This paper aims to critique the ISO 9001 standard and prove the idea that it remains the general guideline that can be adapted specifically to promote improved results. Design/methodology/approach – This qualitative research based on assessing the advantages and disadvantages of applying the ISO 9001 standard includes...

The Embraer Company’s SWOT Analysis and Strategy

Introduction Embraer is the third largest aircraft manufacturer in the world. The company has undertaken several strategic decisions that have improved its competitiveness. Government support and specialization in the regional jet market are some of the key success factors of Embraer (Khandwalla, 2001). Embraer faces increased competition from Bombardier. This...

Cadillac Motor Car Division’s Quality Management

Introduction Cadillac Motor Car Division is part of the General Motors Company, a firm that designs, produces, and sells motor cars and car parts all over the globe. Cadillac is focused on the marketing and production of luxury cars for sale in the United States, Europe, China, and other countries....

Application of Leadership Theory

Effective leadership is essential for a successful organization. However, it is not a simple role to fulfill, and it can involve a lot of different situations, goals, and interactions. This is why there exist many leadership theories that can be applied in various situations. This paper will provide a case...

Costco Wholesale Corporation’s Compensation Philosophy

Introduction There is no doubt that a well-designed compensation philosophy is vital to a company’s success. Employees are responsible for the execution of corporate goals, and compensation programs should be developed to drive such behavior which will allow a company to successfully execute its strategy. In addition, in today’s ferociously...

Wal-Mart Stores: Internal Business Process Perspective

Internal business process perspective Internal-business-process-perspective entails identification of various processes which are critical in a firm’s effort to attain the shareholder’s and customer’s objectives (Lessem, 1998, p.140). Through incorporation of internal-business-process-perspective, a firm’s management team is able to identify the core operational processes which require to be improved. The resultant...

Swarovski Company’s Marketing Approach

Introduction Companies that want to achieve their business potentials must be innovative and competitive. This approach will make it easier for firms to implement new strategies that can augment their competitive advantages (Rupini & Nandagopal 2015). Innovation supports the business objectives and goals of a company. Swarovski remains one of...

Organizational Culture: Essay Sample for Free

Organizational Culture: Essay Introduction An organisation’s culture plays an integral role in influencing its success. Particularly, the corporate culture entails the values and behaviours that account for the uniqueness of the organisation’s psychological and social environment. The culture is founded on an array of shared features, including the rules, beliefs,...

EasyJet Airline: Strategic Management

Introduction Strategic management encompasses a group of continuous deeds and well-calculated practices that businesses deploy to organise and/or set their assets in line with the established goals. Actions in strategic management have t be in line with the organisation’s mission, vision, and values. Activities in the discourse change the static...

Risk Management During Financial Crisis in the US

Abstract Banks and other financial institutions forming part of the financial system contribute greatly to the development of any economy. Business and industrial enterprises look for increased financial support from these institutions, since they can develop and introduce innovative financial products and services. Because of the nature of products and...

Crisis Management Planning and Its Effectiveness

Crisis management planning is an organized way of mulling over the misfortunes that may affect an organization or individuals. In crisis management, flexibility is highly essential as opposed to a step-by-step process to accommodate possible dynamics. Flexibility helps in the diagnosis and addressing of specific issues. Although a crisis is,...

Proactiv, Its Qualities and Advertisement Strategy

Introduction Justin Bieber fans must have been happy to the max when their beloved appeared at their doors with a cameraperson and a box of acne treatment medication. Whether there was some casting for the most pimple-faced Bieber fan or not, it was an all-round ad campaign launched by Proactiv...

CEMEX Company’s Learning Plan

Abstract CEMEX is a world leader in the cement industry. The paper discusses the creation and implementation of the organizational learning strategy plan for CEMEX in order to contribute to the company’s further progress in the industry. To become a learning organization and to implement an effective learning strategy, CEMEX...

Bidco Oil Refineries Ltd.’s Mission, Vision, Goals

Introduction BIDCO has over the decades grown in springs and jumps to establish a strong presence in both local and international market. This has been with a strong marketing and technological advancement in manufacturing and channel chain of its distribution system. The company has attained this through the strategic planning...

The Leadership of Richard Branson

Introduction Richard Branson is an English investor, entrepreneur, businessman, author and philanthropist who founded the Virgin Group, which includes more than 400 companies that operate in various economic sectors (Branson, 2014). He started his entrepreneurial journey in high school after founding a student magazine. This venture was followed by a...

The Ford Motor Company: Supply Chain Strategy

Describe how the auto industry might work differently if it were designed by the Dell Model The Ford motor company has existed since 1903 (Dornbach, Slade & Thorpe, 2009, p.4). It has had a series of success stories-revenues of more than 144 billion, operation in over 200 countries of the...

Fast-Food Industry’s Market Place and Environment

The fast food industry is experiencing the revenue of over $ 15 billion growth a year, and the future growth rate at an average of 2.7%. Other industries in this sector experience a total conversion of their total revenue of up to 4.6% while the fast food experiences 4.8% (McGowan,...

Flybe Airline: Transformational Change and Business Strategies

Introduction In the modern society, the environment of business operation is characterised by stiff competition. As a result, transforming business performance has become an integral part of gaining the competitive edge for many organisations (Hughes 2010). According to Carnall (2007), organisations devise innovative strategies in order to differentiate their business...

Costco Wholesale Corporation: Working Benefits

Introduction The article under consideration is entitled “11 Reasons to Love Costco that Have Nothing to Do with Shopping”. The author of the article is Kevin Short. The piece of writing was published in the online source Huffington Post on 19 November 2013. Kevin Short provides readers with information about...

Airline Industry in the UAE: Role of Supply Chain

Introduction Background information Both domestic and international airline companies dominate the airline industry in the UAE. The industry plays an important role in the UAE’s economic growth. The sector generates over AED 32 billion, which represents 26% of the UAE’s Gross Domestic Product [GDP]. The industry creates approximately AED $13.5...

General Motors Company’s Case of Decision Making

Introduction There are a number of actions that a manager can take to achieve certain goals and objectives. The process by which people choose the cause of action they need to take from a number of other alternatives is called decision making. This is a cognitive process that involves mental...

Leadership in Cross-Cultural Context

Introduction The evolvement of the global market has ignited a stiff competition among all players in the market as more organizations seek to operate internationally to maximize profitability. However, such endeavors are limited by diversity in cultures as evident in the international market. Therefore, global leaders have to adopt leadership...

Alibaba Group’s Public Relations and Responsibility

Although the focus on marketing strategies and the development of effective public relations techniques is discussed as important for companies, modern consumers are inclined to pay more attention to the social activities of the organization (Nickels, McHugh, & McHugh, 2013). Therefore, companies usually try to address the highest expectations of...

General Motors’ Operations Strategy and Value Creation

Nowadays, General Motors is a widely known corporation, which has the offices and services present in the different parts of the world. The company was established in 1908, and since then, it aims towards the constant innovation and development of the new products (Pelfey, 2006). Today, it is present in...

Accounting Career Opportunities and Requirements

Introduction Business success requires keeping score of all operations and adapting to changes in the business environment effectively. Accounting enables businesses to keep score of their operations while at the same time providing solutions to emerging challenges. Accounting makes it possible for businesses to create financial reports that can be...

Hyundai Motor Company Success and International Operations

What are the roles of comparative and competitive advantages in Hyundai’s success? Illustrate your answers by providing specific examples of natural and acquired advantages that Hyundai employs to succeed in the global car industry. The success of Hyundai Motor Company, a South Korean carmaker, can be attributed to both its...

Johnson & Johnson Company’s Talent Development

The specific strategy that is followed in a company is the critical factor to determine the development and aspects of talent management in this organization. It is possible to concentrate on two types of pace that can be typical of the talent development programs: the traditional and accelerated pace (Gandz,...

Personal Power of Workforce

Personal power denotes the capability to influence or modify a result. From where does one obtain such power? Personal power does not imply how physically powerful one feels but the application of ideas, knowledge, and sentiments to perform in a manner that will ensure the satisfaction of own needs positively....

Kellogg Company’s Approach to Incorporating Diversity

Kellogg’s Approach to Incorporating Diversity: Research Paper Diversity in the workforce is discussed as a necessary condition for multinational companies that are oriented to preserve their leading positions in the world and to address the globalization trends. To succeed in developing the multinational company with the productive workforce and efficient...

A Social Identity Theory of Leadership by Michael Hogg

Introduction Hogg, M.A. (2001). A Social Identity Theory of Leadership. Personality and Social Psychology Review, 5(3), 184–200. Hogg’s article presents a vivid analysis of the social identity theory, which describes leadership as a group process rather than the role of an individual. The proponents of this theory review the meaning...

Lululemon Athletica Company’s Public Relations

Abstract The reputation of a company determines, to a large extent, its profitability and consumer sentiment. Businesses that are alive to this fact tend to observe better care of how they are perceived. Those that fail to work on their image suffer terribly by registering lower sales and recording little,...

Business, Government, and Society: Critics of Business

The chapter Critics of Business of the book Business, Government, and Society: A Managerial Perspective discusses the emergence and development of the concept of business criticism from medieval times to the present. The concept of business criticism originated from the belief that businesses were established with the main aim of...

Chevron Company Ethical Analysis

Introduction Business ethics is an aspect for consideration when determining the level of business success. Businesses implement codes of ethics in order to promote honesty, integrity, and organizational success (Lawrence & Weber, 2014). Despite the existence of codes of ethics, many businesses fail due to unethical business practices that violate...

Dell Company History and Environment Analysis

History of the company Dell is a Multinational Corporation which is headquartered in the United States of America. The company deals with computer technology devices where it designs, manufactures and distributes personal computers and other complimentary products and services. The company was formed in 1984 by Michael Dell and was...

Lego’s Growth and Globalization Challenges

The article “Unpacking Lego” explores the growth trajectory of a company (Lego) that has expanded to become the second-largest manufacturer of toys in the world. Also, it explores the current challenges that the management of the company is dealing with. Lego has grown into the second-best toy manufacturer over ten...

Prius Electronics Marketing Plan

Executive Summary The need for a geographical business growth informs the adoption of a market dominance strategy by Prius Electronics. The transition in the management of this family-owned enterprise has necessitated the deepening of its hold on the high-end market. The approach relies on the spending power of the said...

The Rationalisation Concept in the Work Process

When considering how human beings can get more out of work and life, it is important to consider the concept of rationalisation. Rationalisation as a concept has been defined by Max Weber a leading authority on issues of economy, employment, work, and capitalism. Rationalisation is a concept that applies to...

Running a Café in Singapore: Challenges and Insights by Seow

Introduction Seow (2014) is articulate about the fact that “running a café is no piece of cake.” The last five years have been characterized by a boom in the café business, with more than 350 new cafes, snack bars, and coffee houses opening up each year in Singapore. Unfortunately, around...

Operations Manager Key Responsibilities

The significance of the role of an Operational Manager (OM) is truly ample; creating premises for the efficient completion of the key objectives and smooth running of all operations, the specified member of an organization certainly is to be appreciated. To identify the key tasks that an OM must accomplish...

Best Buy Core Competencies, Resources, and Capabilities

Best Buy Essay: Introduction Best Buy, originally known as Sound of Music, is a giant retailer of consumer electronics that operates numerous stores in such countries like the USA, Canada, Mexico, Turkey, and China (Hoffman 22-1). The company was founded by Richard Schulz in 1966 and focused on buying audio...

Walt Disney Company Corporate Social Responsibility Plan

Introduction Current Vision and Value Statements The company’s vision is to ensure that its corporate social responsibility accommodates different viewpoints and interests on the part of its shareholders, employees, business partners, associates, guests, as well as viewers and consumers. The company seeks to cooperate with local stakeholders and regulators in...

Diamond as a Commodity

Origin Diamond is an important mineral resource. Diamond is one of the hardest minerals and enjoys the application in a variety of fields. The nature and value of a diamond make it a luxurious mineral. It is used in the making of jewelry and rings. Moreover, diamond is used in...

Herfy Company Marketing in India

Company background Herfy is a food company located in Saudi Arabia where it has managed to become a household name given its success and popularity in the region. The company has been in existence for over three decades having been established in 1981 (About Herfy, 2010, p.1). Herfy was co-founded...

Groupon Company Analysis: Daily Deal or Lasting Success?

Synopsis The case under analysis introduces a company that has become a symbol of success, hope, achievement, and benefits out of nothing. It is the story of Groupon, one of the most popular discount services around the whole globe, its success, and the reasons why some challenges may still bother...

Financial Projections for Entrepreneurship in Food Industry

Running a restaurant, especially in the area known for its high competition rates among the local food production companies, particularly, the fast food industries, is not an easy task. However, by defining the profits and losses that the company is likely to witness in the first year of its operation...

The Coca-Cola Company’s Diversity Management

Coca-Cola is a universally well-known brand. The parent company based in Atlanta Georgia produces a concentrate, which it supplies to bottlers all over the world. The company’s threefold mission is, “to refresh the world, to inspire moments of optimism and happiness and to create value and make a difference” (The...

Advantages and Challenges of Green Supply Chain Management

Abstract Greening the supply chain refers to the inclusion of various innovative strategies aimed at reducing environmental pollution in the course carrying out the operations of a firm. It involves greening all the activities making up the supply chain. The process comprises four basics, viz. green purchasing, green manufacturing, green...

The Role of HRM in Career Management

Introduction Traditional perceptions of careers are slowly being replaced by new views. Career management was once considered as a role for employers. Job security was a reality, and careers were associated with jobs. However, these factors are no longer true today; off-shoring, mergers & acquisitions and downsizing are new buzz...

Apple Inc. Business Strategy

Introduction Apple Inc has been a landmark computer manufacture for about 30 years. The company has emerged as one of the well established and highly recognized corporations in computer industry and other IT related solutions (Mcgirt, 2011). The giant multinational company is mostly known for its famous iPhones, iPods as...

Challenges in Planning and Managerial Decision-Making of Google

Introduction Every company or any institution has certain objectives for a fixed period to retain its competitive edge in the market. In order to attain those objectives, there must be some planning on how it is going to operate. This planning does not come handy unless and until it is...

Subaru Marketing Plan for New Electronic Compact Car

Executive Summary Subaru (formerly Fuji) is a global car manufacturing company renowned for making fast, rugged, and dependable four-wheel drive cars associated with various car competition events. The company was founded in 1932 in Japan and has, over the years, grown to become one of the largest automaking companies in...

Subaru Motors Marketing Strategies and Customer Value Proposition

Introduction The selected company for the marketing manager internship position is Subaru Motors. Subaru is a vehicle manufacturing and distribution company committed to building high-quality, sustainable vehicles that positively impact the world. Subaru commits to making the world better by showing respect and love to everyone it interacts with (Subaru...

Organizational Change at Acme Corporation: Addressing Turnover and Profitability Issues

Introduction Acme Corporation is depicted in the scenario as having considerable issues, such as increased staff turnover and lower profitability. The company’s leadership is unaware of the underlying source of these issues and has a clear plan for dealing with them. The problem has been aggravated further by recent changes...

Best Alternative to a Negotiated Agreement (BATNA): The Key to Successful Negotiation Strategies

Introduction Negotiations mainly seek to attain mutual agreements between conflicting parties. However, some conflicts may be so complicated that ordinary negotiations may fail to provide the desired outcomes. As a result, additional concepts emerged in the field of negotiation to help tackle sophisticated conflicts most proficiently. The Impact of BATNA...

SWOT Analysis of Amazon’s Market Strengths and Challenges in Europe

Introduction Amazon is among the world’s largest and most successful e-commerce companies. The company is known for having a diverse range of products and services. It has its strongest international market in Europe, specifically Germany and the UK. It also has an efficient supply chain and logistics system and a...

Impact of the Pandemic and War on Zara: Strategies and Recommendations for Improvement

Introduction The pandemic and the Russian-Ukrainian War have significantly negatively influenced the global capitalist economy over the past three years. Inflation and issues with global supply chains are only a couple of the effects that these factors have had on businesses all around the world. The fashion business has not...

Leveraging Digital Strategies to Enhance McDonald’s Promotional Mix

The Elements of the Firm’s Promotional Mix McDonald’s is a company with a versatile promotional mix (PM). The first element of the corporation’s PM, digital and social media marketing, includes publicity that people can view on different devices (Marshall & Johnston, 2019). For instance, McDonald’s has developed digital commercials that...

Analysis of the Walt Disney Company’s 2022 Annual Report: Financial Performance and Policies

Introduction The Walt Disney Company is a renowned multinational entertainment conglomerate with a diversified business portfolio spanning media networks, parks and experiences, consumer products, studio entertainment, and direct-to-consumer and international services. This essay delves into an in-depth analysis of The Walt Disney Company’s 2022 Annual Report, covering key aspects such...

Analyzing Amazon’s Success Through the Ionology Quadrant

Introduction Amazon is one of the biggest multinational companies that provides people with different services through social media and online platforms. In the Ionology quadrant, Amazon shows successful planning, which allows controlling different media types (“About Amazon,” n. d.). The theory has four main parts: advocacy, attention, authority, and prime...

BMW/MINI Supply Chain and SWOT Analysis: A Comprehensive Overview

Analysis of the BMW/MINI Supply Chain A manufacturer of automobiles, motorcycles, and engines, BMW/MINI (Bayerische Motoren Werke AG) was a German company first introduced to the market in 1916. The company has been transformed into a globally recognized brand thanks to its core products, BMW/MINI, MINI, and Rolls-Royce (Hazlehurst, 2021)....

Comparative Analysis of Oracle SCM, E2Open, and SAP SCM in Operation and Supply Chain Management

Introduction Operation and supply chain management (OSCM) helps to simplify business processes significantly. Given the speed of technology development and globalization, increasing the efficiency and productivity of companies allows them to gain a competitive advantage. There are different OSCM software packages, but the most popular today are Oracle SCM, E2Open...

Nike Air Marketing Success: Research, Tools, and Competition

Introduction The Nike brand is well-known for its premium athletic apparel and shoes, particularly the Nike Air footwear. To ensure the success of a product like Nike Air, it is essential to undertake extensive market research, create an efficient marketing plan, and understand how to compete effectively in the market....

Key Goals for Manufacturers and Distributors in Channel Partnerships

Introduction Manufacturers have several goals in mind when it comes to their channels. The most important of these goals are to reach the desired customer, drive sales, and increase profits. A successful channel partnership between manufacturers and distributors is dependent on the goals that drive success for both parties. By...

Ooooby’s Social Innovation and Its Impact on Food Access

Introduction The researcher seeks to discuss innovation and social innovation and attempts to discuss how social innovation has been by Ooooby, an organization whose headquarters is in Sidney. The researcher also identifies various performance measures the organization uses to achieve its goals. The case study about Ooooby also involves research...

Island Foods Manufacturing Limited: Business Plan for Caribbean Cuisine Start-Up

Introduction The proposed business plan focuses on describing the development strategy of Island Foods Manufacturing Limited. The company is a small start-up aiming to create a broad diversity of authentic and ready-to-eat Caribbean products and drinks. The products include Jamaican Jerk Chicken, Jamaican Rum Punch, and Jamaican Beef Patty. Thus,...

The New Balance Brand’s Marketing Overhaul

Introduction New Balance has provided its clients with superior goods and services. The company has a solid reputation in the industry and is well-known for its sneakers. In recent years, despite its solid reputation, New Balance has had significant difficulties. Competitors have been gaining market share, and the company’s brand...

The Rivian R1S Car Marketing Management

Segmentation Geographic Segmentation Geographic market segmentation involves Rivian R1S targeting its customers based on their locations. The company has been producing first-class electric cars that help it beat companies like Tesla in the market. The efficiency and effectiveness of Rivian R1S products have made it gain completion in both the...

TOMS Shoes: The Ethical Work Standards

Introduction There is continuous debate about whether businesses must consider the interests of their stakeholders, which include employees, consumers, retailers, and suppliers, or if they should just be concerned with producing profits. When a corporation evaluates the impact of its decisions/operations on the environment, workers, local community, and society, it...

Home Depot – A Deep Dive into Operations

Key Elements of a Learning Organization Elements Score Justification Inspiring and motivating people with a mission or purpose High The company implements various programs to maintain employee motivation. This is manifested in the fact that the company has a well-developed system of organizational culture (The Home Depot, 2022). Consequently, each...

American Airlines: The HR Department Effectiveness

As part of human resource planning, it is essential to constantly monitor the various metrics that could indicate the effectiveness of the human resources department. This paper will present three metrics used today at American Airlines and many other airlines worldwide. The average time needed to close an opened vacancy,...

Philips vs. Matsushita: The Competitive Battle

Management practices are essential in a business since they provide the way forward for the company to grow from the local level and traverse international borders. A business must have different plans to attain a good reputation and improve product consumption by the international community. The management must bring together...

China’s Reverse Logistics Operations

In recent years, reverse logistics has become a critical area of focus for many organizations as they aim to reduce waste, increase efficiency, and mitigate environmental impact. China, as one of the largest economies in the world, has made significant strides in this field, contributing to the global environment in...

VLCC Report: Human Resource Management

Introduction The VLCC company is an industry leader in wellness and beauty services and products, founded in 1989 by Vandana Luthra (VLCC Health). It serves clients in 310 locations across 143 cities in 12 countries in South Asia, Southeast Asia, the Gulf Cooperation Council Region, and East Africa. The VLCC...

What Core Competencies: Importance, Advantages and Limitations

«What.” is a well-known digital agency in Switzerland that provides a wide range of innovative services to people interested in business promotion. The company has been operating on the market for more than seven years and has successfully implemented many valuable and practical concepts. Nevertheless, the need for innovative business...

Tesla Case Study: Strategic Management

Introduction As the industry leader in electric vehicles, Tesla has established a strong reputation and brand as a company at the forefront of environmentally responsible transportation. Tesla is recognized for its innovative engineering, which includes its electric drivetrain, which is regarded as one of the most advanced in the industry...

The Hair World Company’s Marketing Campaign

“Hair World” is a new beauty salon that is mostly oriented on providing people with high-quality cutting and dyeing. Men and females with different purposes and requirements can be served at the salon. The approximate cost to open “Hair World” in the United States is $12,000 as the first month...

A Business Plan Model for a Hypothetical Medical Facility

Introduction The traditional and lean startup models are two business plan models suitable for a hypothetical medical facility. A traditional business plan model is a more detailed and structured plan that provides a comprehensive business overview. The traditional model is ideal for a medical facility that requires significant funding, has...

The Ecosia Organization’s Marketing Analysis

Executive Summary Ecosia is revered as an organization that celebrates biodiversity and climate action. In 2019, it became the first search engine to empower users to make more environmentally conscious decisions. Ecosia provides users with additional information about their search results, including a green leaf icon to indicate planet-friendly websites...

Employee Motivation and Promotion

Promotions are key indicators in determining the success of an employee. Promotions take years, whereby the growth is measured after some time. Promotions are not entirely determined by the employee or manager’s control (Ott-Holland & Cao, 2023). However, organizations can only promote few employees. Hence, situations where top-performing employees expect...

Promotion Decision in Law Enforcement

Promotional endorsements in law enforcement are based on important decisions that correlate with major changes. There are multiple elements that are to be considered when deciding on changing one’s position within the police department. Namely, information on one’s experience, education, professional actions, community work, and character is required to make...

Reflection, Teamwork, and Professional Identity

Reflection in a Professional Setting Reflection in a professional setting is an essential skill to build and maintain if you want to succeed and progress in many aspects of life. Reflection is taking the time to pause and think deeply and objectively about our experiences, actions, and beliefs to gain...

Southwest Airlines’ Major Case Analysis

Introduction Southwest is one of the leaders in the short-haul air travel industry. The company was founded in 1967, and 2020 every year is profitable for it (Parnell, 2017). Southwest has established itself as a no-frills company; no food is provided on board, and reservations are also not possible (Parnell,...

CSR (Corporate Social Responsibility) at Unilever

Corporate Social Responsibility (CSR) is an essential modern concept that has become popular among businesses. CSR supposes that a corporation should play a decent role in society and take into account the social and environmental consequences of business actions. An example of a business that employs CSR in its model...

Impacts on Women’s Role After World War I

Line of Argument World War I brought significant cultural and political changes in all spheres of life. The demographic, economic, social, and political impacts on women included voting rights, access to education, and better jobs, and changing of women’s positions in society. Introduction World War I and its aftermath were...

The Line Operation Safety Audit (LOSA) Benefits

Line operation safety audit (LOSA) is a safety tool designed to gather cockpit observation without jeopardy whenever a normal flight operation occurs. It provides insights through knowing observable behavior by identifying latent and overt threats and aggregating crew performance and errors (Li et al., 2021). Analyzing threat management and error...

Concepts Used for Real Estate Closing

Introduction The HUD-1 form details the expenses and obligations that are associated with the financing of a property. Both the buyer and the seller should place importance on it. It is important to both the borrower and the lender that the mortgage be null and void once the liability has...

Business and Economics: The Evolution and Impacts of the Ponzi Scheme

A Ponzi scheme is a form of investment scam whereby clients are promised lucrative returns. Ideally, organizations that engage in these fraudulent investing scams direct their attention to attracting new investors. The earlier investors are paid using the money collected from the new entrants as returns. The schemes promise individuals...

Union Representation in Workplace

Union representation is a controversial topic in the workspace sphere. It has been established that the number of unionized workers continues to grow. This trend points to the fact that an increased number of employees consider union representation an important factor in their work (Stevenson, 2018). There are various positive...

The Low-Cost Provider Strategy: Pros and Cons

It is hard to disagree that one of the primary goals of most businesses is to maintain high competitiveness and be the main choice of numerous clients. In order to achieve these objectives, it is of vital importance for companies to select appropriate and effective strategies that would help them...

Risk Assessment in Information Technology Field

Introduction Organizations have recently shifted their attention towards investing more in information technology. While this is the case, only a few of them seem to take security matters seriously. Cyber attack remains to be a critical issue as far as information technology is concerned. According to Trim and Lee (2021),...

Food Sustainability Assessment

Food sustainability is the ability to produce enough food to meet the current population’s needs without damaging or depleting the resources that future generations will need to survive. It is a complex issue that encompasses many dissimilar aspects of food production, including but not limited to soil health, water use,...

Entrepreneurship: Business Start-Ups

Introduction Entrepreneurship is one of the most widely taught subjects in schools, by organizations, and informally through family members and friends. Many people are reluctant to start a new business due to uncertainties regarding the growth and sources of finance. However, analysts have established that enterprises evolve in predictable ways...

The Booking Firm’s Customer Relationship Management

Introduction Booking.com is the world’s most famous hotel search and service. Due to this system, people from all over the world have been able to book a hotel room. Booking.com was the result of a merger between European online booking firm Active Hotels and Booking Holdings, an online hotel search...

How Louis Vuitton Develops Brand Meanings

Introduction The purpose of the research is to provide a better understanding of how Louis Vuitton develops its brand meanings and how that interaction with its clients may affect consumer behavior and boost the company’s market success. Research Question Three overall research questions to address by this research include: What...

Apple and Samsung Firms’ Social Media Analysis

Introduction Having done a critical evaluation, I think the consumer electronics sector would be the ideal option for my case study. Within this sector, Apple and Samsung are chosen as the organizations to investigate. Among the products that Apple is known to specialize in is hardware, which includes personal computers,...

Enterprise Application That a Business Should Install First

Enterprise systems provide value by both increasing operational efficiency and providing firm-wide information to help managers make better decisions. SCM – Supply chain management systems automate the flow of information among members of the supply chain so they can use it to make better decisions about when and how much...

Chevron Corporation’s Opportunities for Adding Value

Introduction Chevron Corporation is among the top-ranked energy companies globally, with headquarters in San Ramon, California. It was founded in 1870 as a successor of the Standard Oil Company. The company mostly deals in oil and gas products with an international presence in the market’s value chain. Moreover, the corporation’s...

The Gucci Firm’s Sustainable Business Strategy

The luxury handbag industry is a multi-billion field dedicated to producing expensive leather goods of exquisite designs. This sphere has become a significant driver of the global GDP. However, it is a highly competitive sector, with only several brands accounting for the majority of the sales. Moreover, the most recent...

Strategic Resourcing at Safaricom PLC

Executive Summary Strategic resourcing, which involves matching human resources to the organization’s strategic and organizational needs and guaranteeing those resources are fully utilized, is a crucial part of strategic human resource management. Strategic resourcing assures that the company effectively recruits, retains, and hires the staff it needs. Strategic resourcing strategies...

FTE Networks Inc.’s Financial Statement Fraud

Introduction Proper governance mechanisms aid an accountant in determining whether financial statements present a firm’s financial performance and position. Therefore, financial statement fraud emerges when income reports are used to conceal a company’s true financial state or to disguise specific fraudulent acts. Financial statement fraud can take many forms but...

The Time Warner Cable and Dish Network Merger

Introduction Understanding what constitutes a market and what features characterize a market structure is the first step in any market analysis. A market’s qualities that influence the actions and outcomes of the businesses operating within are referred to as a market structure. This essay examines industry concentration and provides recommendations...

Leo Burnett in Historical, Social, and Economic Contexts

Introduction The name of Leo Burnett is imprinted in the history of American culture as a unique expression of the approach to advertising aesthetics as a particular type of art. The originality of the Burnett brand lies in the innovative introduction of memorable characters into advertising culture. At the moment,...

Baskin-Robbins Cultural Insights

An essential quality of ice cream and other sugary items is their flavor. For this reason, if I were the manager of Baskin-Robbins, I would ensure that there are enough sugar resources to manufacture the flavor and would not import items that would negatively affect sales. I would also determine...

Digital Marketing in Tourism and Hospitality

Introduction The advent of information technology has opened new avenues for business enterprises to reach out to their target audiences. Today, digital marketing has become part of every business firm, regardless of the industry. The predominant importance played by digital marketing has a direct impact on how businesses operate. With...

Intercultural Business Communication in Brazil

Introduction The contemporary globalizing economy implies the rapid international growth of companies in all spheres. In particular, with the advancement of technologies and transportation, the management of company facilities across countries’ borders has become easier and more efficient. Such a state of affairs validates the expansion of multiple companies to...

The Wine Business and Industry Analysis

PESTLE Analysis The wine industry is highly intricate because of the nature of the product, which may have a high demand but is subject to restrictions in some places. As PESTLE analysis showed, macroenvironmental factors have a tremendous impact on this market. In terms of politics, governmental laws and regulations...

Starbucks Corporation’s Supply Chain Operations Plan

Starbucks Supply Chain Plan Starbucks has a supply process involving its internal management with the external market. The internal process includes the factory production units and the logistics within the company process, which link each other to ensure regular production and sales. The chain comprises the inbound and outbound materials...

Infant Industry Support of the Car Industry

Introduction An infant industry is a newly emerging industry that requires close attention and support from the state. As part of the car building, countries are increasing their technical equipment and developing their economies. In addition, states minimize the impact of cars on the environment by reducing exhaust gases and...

SWOT Analysis of Tesla Company

Introduction SWOT analysis is an effective method for assessing the main performance factors of an organization or business. The purpose of the use is to identify the areas of opportunity and the main threats to the enterprise, covering all the necessary aspects (Clark, 2017). SWOT analysis includes strengths, weaknesses, opportunities,...

Diversity and Inclusivity in the Workplace

Introduction A diverse workplace entails a variety of individual variations within an institution. Workplace diversity comprises color, sexuality, ethnicity, mental and physiological impairments, and other unique characteristics. An inclusive workforce is one where individuals with all types of diversity and impairments feel accepted and their efforts are recognized (Agarwal, 2021)....

Professional Development Plan: Analysis

Introduction The global economy has become more advanced and dynamic due to the forces of globalization, technological breakthroughs, and changing human interactions. Leaders operating in the 21st century need to develop their competencies continuously while transforming their abilities in such a way that they can succeed in diverse environments. The...

Strategic Leadership and Knowledge at Amazon

Introduction The concept of Knowledge management involves the process of creating, organizing, and sharing useful information within an organization. An individual or organization needs to have a successful knowledge management system by marinating information in a place that is easily accessible. A strategy for knowledge management is a plan of...

American Apparel: The Ethical Conflicts

This study of American Apparel found ethical conflicts such as untimely paying employees, using taboo topics in the community to promote their product, and insults and abuse by supervisors towards rank-and-file employees. Taking a closer look at the problems of bosses’ treatment of rank-and-file employees, it’s worth mentioning that Dov...

A Forensic Pathologist’s Professional Path

The job of a forensic pathologist needs nearly 13 years of education and serious medical preparation after school, spending about 10-12 hours on foot under challenging conditions, and a daily encounter with death and cruelty. These specialists undergo substantial training, specializing in many spheres, in order to be able to...

Responsibilities of Business to Society and Stakeholders

Corporate Social Responsibility (CSR) is a strategy used by businesses and other institutions that have evolved to the point where they can benefit society. The more successful a corporation is, the more responsibility it bears for upholding standards of ethical behavior. First and foremost, firms are accountable to their shareholders...

HRM Incident: Case Study Analysis

Minimum Education Requirement The analyzed case reveals that South Illinois Electric Company (SIE) has been growing rapidly through acquisition. This achievement has played a positive role in attracting more clients. Such a change calls for additional workers to complete most of the required tasks (Nor, 2018). Judy Anderson has been...

The Strategic Management Process and the Day-to-Day Management

The day-to-day manager, who may also be referred to as the functional manager of the organization, is the person who is in charge of making choices regarding what is most beneficial for a particular department or group inside the firm. It involves dealing with problems as they crop up and...

Intercultural Communication in Business

Businesses routinely meet cultural variations in today’s multicultural global world, which affect management practices. Diversity in attitudes, actions, customs, and values among individuals living or working together are examples of cultural differences affecting international businesses. Entrepreneurs need to incorporate different management styles depending on the cultures that make up a...

EXTRA Energy Drink Company Limited’s Marketing Plan

Executive Summary The marketing plan comprises the marketing strategies for EXTRA energy drink Company Limited, located in Texas-USA. The company’s mission and vision statement have been analyzed in the introduction section—an overview of the external and internal environment of the company by analyzing the PESTEL and SWOT. Furthermore, a review...

Project Management: Analysis of the MoSCoW Method

Every organization has a hierarchy of purpose, which helps it determine the projects to prioritize. In addition, it helps organizations allocate resources adequately and guarantee they go where they are needed the most. Resources allocation is essential at the operational land strategic level because it determines the success or failure...

Valuing Walmart’s Business Model in 2010

Summary In 2010, Walmart had a market value of $210 billion, more than the value of the following five largest retail companies combined (Miles,2019). Walmart remained the largest company in the world in terms of market value. The company’s revenues and profits grew in 2010, and its stock price increased...

The 7Ps Marketing Model Evaluation

Introduction This critical evaluation paper discusses and analyzes the 7Ps of marketing. This model allows leaders to evaluate the company’s performance and understand the significant components connected with its functioning, current state, and opportunities for subsequent growth and development. The 7Ps of the marketing model focus on discussing such elements...

FreshDirect Case: Strategic Challenges and Recommendations

FreshDirect is an online grocery delivery service operating primarily in the US. As the title implies, the company focuses on the delivery of fresh produce, aiming at making grocery shopping fast and more convenient. During the COVID-19 pandemic, the company experienced unprecedented growth due to the restrictions. However, even with...

What Makes an Effective Executive

Peter F. Drucker contributed to the conceptual and practical underpinnings of contemporary corporate management through his publications. He also can be referred to as the father of modern management because of his contributions to the establishment of management education. In his paper “What Makes a Successful Leader,” he discusses the...

Mega Telco: The Customer Churn Model Optimization

Optimization efforts are needed in the case of Mega Telco’s customer churn model to get better scores and hence enhance forecasting performance to increase business value. Organizations are attempting to build algorithms that will allow them to predict which clients are most likely to change and take appropriate action (Klepac,...

Employer Oversight: Human Resource Management

The issue that needs to be fixed is connected to actions that should be performed in the workplace with regard to surveillance and employee tracking. This notion can be assessed as problematic since rigorous employee surveillance can become a subject to a potential conflict of interests. A more detailed idea...

Techtonic Group: Recruiting Strategies

Techtonic Group is a fast-developing IT organization attracting young specialists to ensure the introduction of new and unique features. According to Dessler (n.d.), the company has already introduced a program of training people without experience and providing paid internships when they show positive results. However, additional strategies might be introduced...

Tim Horton Inc.’s Case Analysis

Introduction Tim Hortons struggled to successfully expand internationally since the brand and its products were synonymous with its Canadian identity and were less known globally. Consequently, it faced stiff competition internationally and domestically from such multinational brands as Dunkin’ Donuts, McDonald’s, and Starbucks. The major challenge with Tim Hortons is...