11510 samples of this type
Introduction Leadership is a complex position associated with the necessity to make difficult decisions that will directly affect the performance of the unity. This objective requires a certain level of expertise that would allow the manager to make an informed decision in light of all the factors involved. Yet, even...
Introduction It is a great conclusion that the qualitative approach helps researchers ask more profound questions about any given topic, and I fully agree with this idea. As Gladwell (2004) describes in his speech, people do not always know what they want – it is difficult for them to answer...
Introduction An inbound call sent to an unhelpful agent or self-service application is referred to as a misrouted call. Dropped calls are at best an annoyance in business communications. Worst case scenario, they might halt a transaction in its tracks thus impacting the organisation negatively. Many procedures must be accomplished...
Introduction As the world experiences the adverse impacts of climate change, countries have accelerated their efforts in transitioning from fossil fuels to low-carbon energy. The changeover poses a significant threat to the companies operating in the oil and gas (O&G) industry, as the prospective demands for nonrenewable energy sources are...
Background To begin with, the Swatch Group manufactures and distributes watches. They are the largest manufacturer in the world and have 156 production facilities around the globe (Deshpande et al., 2012). They did not limit themselves to producing and assembling watches for brand retailer companies. The company also provides different...
Introduction Java Corp is looking for new employees for leadership positions due to a sharp increase in staff, which requires the help of a professional recruiter. The main challenges for the company include hiring a large number of new employees and the need to maintain operating principles. After the recruitment...
Introduction Information sharing is an essential part of cooperation in the workplace, which means that the employees and managers should pay precise attention to it. Knowledge and information sharing in the organization is an initiative taken by respective bodies to ensure critical information is passed across the workforce. Firms provide...
Introduction ASOS plc is an online British retail company that deals with fashion and cosmetic items. This company was established in London in 2000 and primarily targeted the young adult audience. However, during its growth phases, ASOS endorsed a kids’ wear fashion line, which did not thrive as expected due...
Introduction The purpose of this report revolves around reviewing servant leadership (SL) as it pertains to early childhood education. The document explains SL as part of the author’s personal philosophy and discusses SL’s theoretical explanations and impacts on three dimensions of management. Although SL requires further exploration in early childhood...
A competitive advantage in the context of procurement by an organization such as McDonald’s refers to its ability to offer customers quality goods or products with more value relative to competitors. Overall, a competitive advantage is built over time and involves complex contributions from different departments in an organization. An...
Executive Summary Considering the company’s success in the market, Nestlé continues to encounter internal and external hurdles that it must conquer to achieve its objectives. However, market dynamism made Nestlé company accept change and develop products appropriate for its clients while sustaining the standards of its basic brand variety (Singh...
Human relationships continue developing and improving regularly, affecting the creation of new political and economic norms and regulations. According to van Krieken (2019), some issues of dualism are always present in the world: individual vs. society or agency vs. structure. At the same time, technological and structural shifts promote the...
Introduction. Leadership in the USA Historical influence: democracy, freedom of speech, and fight for independence shaped the modern American leadership style; The top characteristics of a strong leader include performance orientation, self-sacrifices, decisiveness, autonomy, and integrity (Brodbeck et al.,2007); A constant battle between competition and collaboration, collectivist and individualistic values;...
Introduction Evergreen Marine (UK) Limited Company is a subsidiary corporation of the renowned Evergreen Group. The firm began its official operation in 1979 under the UK flag container having its headquarters located in London. It offers shipping, leisure, and aviation services across different destinations with approximately 600 employees. The report...
Introduction Since its establishment, Dell has achieved great success as a company that specializes in the PC market. Dell struggled to maintain a competitive advantage during its privatization in 2013. Carl Icahn, an investor, broadcasted on social media how Michael Dell and Dell Inc. were trying to defraud investors. In...
Business Case The laundry café has been a top-class and well-known laundry services provider in the region for the past three years. It has operated in the region since 2019 and is one of the four premier laundromats within Georgetown in Guyana. It is a full-service laundromat dedicated to consistently...
The Positioning Statement (TA) The iPad Pro is capable of any work thanks to its versatility. The device is a fascinating and effective tool for getting things done, whether someone is focusing on a project, engaging in creative activity, or playing a compelling game. Additionally, the iPad Pro runs complex...
Shopping has become an integral aspect of modern life. According to the rise in popularity of the internet, the development of online shopping turned the process from a necessity into entertainment and stress relief. The shift in consumer culture brought new possibilities but also unknown risks. While traditional shopping offered...
Introduction The changing demography of the unites states significantly affects real estate and industrialization. Besides, retirees seek more tranquil locations, away from city and town menace. The emergence of working-class women, the traditional agriculturist communities occupying the central and lower parts of the USA, provides a suitable niche for the...
Introduction A deeper understanding of the individual an organization is trying to reach is required for personalization and segmentation. It is the breadth and scope of that knowledge, as well as how it is put to use, that makes all the difference. Also known as one-to-one or individualized marketing, personalized...
Introduction Ethical decision-making in business is a matter of active debate nowadays, given the multiplicity of different scandals and crises that arise within the economic environment. Managers, especially those belonging to decision-making teams, have to thoroughly think about many elements of their organization’s activity and surroundings, such as its reputation,...
Brief History Like nearly all merchants, Wawa felt the pain of limited consumer spending as the financial crisis of 2008 progressed. Companies were actively copying Wawa’s products in reaction to the recession. Faster pumps with shorter lines and did not charge credit card fees became increasingly prevalent. Stoeckel summoned top...
Background Walmart is an American company that operates the world’s largest wholesale and retail chain. The headquarters is located in Bentonville, Arkansas. The central regions of activity are the United States and Mexico. Moreover, Walmart has a significant presence in Canada, South America, South Africa, China, and Japan. Since 2003,...
The process of combining or acquiring a company can significantly affect the business of an organization. Moreover, such changes also affect the market in which companies operate. Hence, one example of the acquisition of one company by another is the case of Amazon and Whole Foods. This merger gave several...
Over the course of its performance, Nokia has proven itself to be a reliable and innovative organization. Currently, Nokia is in a rather harsh environment, mostly due to the need to compete against highly proficient companies that have already established themselves and captured the target market. Therefore, the current organizational...
Introduction Contemporary Approaches to Human Resource Management and Development Human resource management is a factor within the organization that prominently influences the asset value and competency in the marketplace. The department deals in the optimal coordination of employees towards enhancing appraisal exchange. The intensification in digital entrepreneurial practices globally fostered...
Abstract The current paper demonstrates the impact of organizational structure and managerial practices on business performance on the example of Dow Corning. Throughout its history, the company had varying degrees of success under functional, divisional, and matrix management systems. It continually adjusted its needs and operations, depending on the period...
Apple Inc. is a global corporation that operates all over the world and generates interest in its products among consumers from different areas. However, it is inevitable that specific markets are especially important to cover such a global brand as Apple. China’s emerging economic potency creates an environment in which...
Introduction A startup is a newly established business seeking to grow into a large enterprise or conglomerate. In this case, startups may either fail or succeed depending on the circumstances within which they operate. Some factors that make startup businesses fail include lack of good mentorship skills, mixing friendships with...
Mitsubishi corporation There are various motor vehicle manufacturing companies, thus creating great competition. This calls for involved organizations to create better and innovative strategies to compete in the market. Mitsubishi Motors Corporation is one of the senior automobile manufacturers in Japan, with its headquarters in Minato, Tokyo, Japan (Bhasin, 2017)....
Company Strategy The Disney Company is an international multimedia conglomerate produces many different types of products and services, primarily in the entertainment sphere. The company HQ is based in California, although most of the organization’s business is done both around the US and overseas (“Walt Disney”). The biggest markets for...
Nowadays, when the labor market has been restored from the lockdowns of COVID-19, more and more people are looking for jobs. Belonging to different generations, people have different values and expectations of a workplace which employers should necessarily consider to recruit talented workers. The millennials and z-generation are among the...
Introduction What does it take to be a successful entrepreneur? The answer to this question is proper decision making and performance of the business contributed by the entrepreneur determine the prosperity of the business. Decision-making goes hand in hand with performance in the business. The performance of the business is...
Introduction Neutrogena Hydroboost is a line of skin-care and makeup products that focuses on hydration and refreshment. It belongs to Johnson & Johnson Consumer Inc, a widely established and affluent company. Currently, the central aspect of this company’s marketing is recovering and achieving one’s health and fresh look by offering...
Amazon is one of the globe’s most influential corporations trading all categories of goods and services over the internet. The organization is known mainly for its online shop, but in pursuit of growth, the company has begun to dominate more than e-commerce (Arnett et al., 2018). Three years after its...
Five Forces Analysis of the Global Chocolate Industry The study of various industries and their various components can provide a considerable amount of helpful information. An interesting approach for this scientific work is the practical application of the five forces model by Michael Porter. The main task of this method...
Boston Beer Company (BBC) is faced with a critical decision that will potentially impact its operations and sustainability. BBC’s penetration into the light beer market should be based on its past, and current market positioning, and prospects. The company has primarily operated in the craft beer sector and has proven...
Nike is one of the biggest players in manufacturing sports equipment field, such as shoes, clothes, etc. It has been one of the biggest names on the market since its establishment in 1964 and one of the most recognizable brands worldwide (Hsieh et al.). One of the most significant distinguishing...
Lockheed Martin is an American aerospace company employing over a hundred thousand employees. As a part of the company’s ethics and diversity program, a document was published called Setting the Standard detailing Lockheed Martin’s code of ethics and business conduct (Setting the standard, 2020). However, some argue that a company...
Introduction Sustainability seems to be a buzzword everyone uses nowadays. Whenever I scroll my feed on whichever social media, I am reminded of how much of a grip this concept has on society today. Forbes, Wall Street Journal, The Atlantic, and other globally prominent publications educate a large sum of...
Case Facts McKinsey and Company, a leading consulting agency, has agreed to pay US$573 as a settlement for advising Purdue Pharma, a drug company, on how to “supercharge” opioid sales. The agreement to pay the settlement was reached after the management of the consultation firm agreed with attorney generals of...
Introduction Rent the Runway is an innovative online business that rents out designer dresses for ten to fifteen percent of the retail price to young women. Co-founded in 2009 by Jenn Hyman and Jenny Fleiss, it is marketed as “Netflix for fashion” that provides women with the best night of...
Samsung is a very well-known smartphone brand with a long-standing corporate history and culture. In general, marketing plan objectives for any firm incorporate short-term aims that contribute to the achievement of long-term goals (Wood, 2017). The focus for such practices is external relationships and internal activities. However, as Samsung plans...
Many people face a problem: it often turns out to be much faster and easier to do the work on their own than to entrust it to another person, who, in fact, should do it. Or there are examples where people choose their partners based on attractiveness to them, and...
It is vital to apply business models and strategies to reach the goal of any business. Owners of companies have to think and adopt various strategies to become successful and apply effective models to their enterprises to become one step ahead of competitors. A business model is a necessary tool...
The Amazon supply chain is an astounding advancement in retail logistics. It continually optimizes every link in the chain to meet customer satisfaction, aiming to become the preferred retailer in America and beyond. With regard to Amazon’s expansion to the European continent, it has been considered successful in spite of...
Introduction Mike Rose’s essay, Blue-Collar Brilliance, illustrates why blue-collar employees should not be labeled as incompetent or uneducated. He mentions his mother, Rosie Rose, and his uncle, Joe Meraglio, as personal examples to demonstrate that blue-collar employees put in a lot of effort and should not be stigmatized in society....
Introduction Accounting is a vast topic for discussion as it involves numerous smaller ones, all of which are interrelated. Therefore, accounting cannot be researched without understanding its complex structure and its impact on different spheres of public life, interactions with government, and people’s income levels. Consequently, it affects national economies...
Financial Markets The article “The Importance of the Financial Derivatives Markets to Economic Development in the World’s Four Major Economies” by Vo et al., 2019 investigated the association between economic development and financial markets. According to the article, financial markets positively contribute to economic growth. Financial markets’ significance is realized...
Introduction Franchising is a marketing strategy that is usually used for business expansion in which one party (a franchisor) gives another party (a franchisee) rights and authorities regarding the sale of certain goods or products. The two parties enter into a contractual agreement for the sale of specific goods or...
The objective of the writing is to identify and examine the values as well as priorities of servant leaders, on which those typically rely in their behavior. For maximal visual clarity, the author conducted research on two groups, comparing and contrasting them to explore the influence of particular decision-making patterns...
Business ethics considers ethical and moral principles in the context of the business environment and governs the actions and behavior of individuals in an organization. Sometimes the companies face with a difficult choice – a moral dilemma, which is complicated by the factor of social responsibility and the contradictory nature...
Process management Amazon is an internet-based retailer and web service provider with millions of customers. Its headquarters are located in Seattle, Washington. It has revolutionized online purchasing by making delivery quick, inexpensive, and painless for customers. This essay will focus on the process and location strategies it has put in...
Introduction The company plans to use a push strategy that does not wait for customers to ask for a product. Instead, it creates products it thinks the customer will demand and then waits for orders. Inventory management helps respond to disruptions that make it challenging to drive towards proactive and...
The profit planning system at McDonald’s comes down to turnover and guest count planning. Planning is an estimate of future turnover and guest count based on current trends and past data, such as seasonal events and programs that have been held in the past. It is very important to plan...
Bart’s recommendation on ethics is that leadership in every organization has to define its organizational orientation that precisely details acceptable and unacceptable behavior terms. At Starbucks, the company’s ethics and compliance board has developed and distributes ethics awareness materials comprising its business conduct standards. The conduct allows for ethics training...
The level of market maturity has a strong influence on the degree and intensity of competition. The industry life cycle sets specific rules for the enterprises. Organizations need to understand the market development stages to form an effective strategy for survival and market capture. There are four stages in the...
Over the last couple of years, the customer value proposition has been a commonly used term in business markets, although no evidence exists on what constitutes persuasion. A supplier needs to demonstrate and document a superior value offering for a customer manager to consider. The customer value proposition can be...
Strategy refers to the pattern of integrating an institution’s goals, regulations, and actions into a collective section. A well-generated strategy depending on its weaknesses and strengths, changes in the environment, and liable steps by a witty opponent, assist in collecting and assigning resources in an organization. For a competitive strategy...
Introduction Higher levels of education are meant to prepare students by providing the knowledge, competency, and skills necessary to succeed in their industry. Business administration is one of the most complex fields, both academically and practically, commonly requiring completing a challenging master’s in business administration (MBA) curriculum. While such academic...
The 21st century has introduced an evolution of the business environment, in which managers face new challenges. This age is characterized by the intense globalization that renders different parts of the world closer together, thus promoting the diversity of the entrepreneurial landscape. As such, companies and entire industries often become...
Introduction Management is a complicated process that consists of various activities, including organizing, planning, directing, staffing, and supervision intended to achieve organizational goals. In this regard, diverse concepts and practices have been developed to improve the management efficacy and the overall performance of a company. This paper aims at describing...
Discrimination at the workplace is a severe issue because it implies that people are deprived of some rights or inadequately treated based on their ethnicity, religion, gender, sexual orientation, and others. American legislative bodies understand that the problem exists. That is why Title VII of the Federal Civil Rights Act...
Job Description Administrative assistants offer administrative and clerical tasks to managers, workplace employees, and visitors. The administrative assistants handle all the tasks to ensure productivity and positivity of the organizations. The prospective candidates must be able to help managers, other employees, and company visitors. The candidates should provide polite and...
Introduction Personal branding has existed for decades, but it is more prominent than ever with social media. It can be defined as the process of using one’s information to provide a comprehensive narrative to entice others for various purposes (Jacobson, 2020). For instance, traditional celebrities may use social media to...
Introduction Amazon is one of the biggest and most profitable companies in the world, and it owes a substantial part of its success to its customer-centric approach. Since it was founded, the e-commerce giant has set an example across the retail industry on customer service excellence. Customer service plays a...
Taza Chocolate Chocolate is one of the mainstays for American customers and comes in different forms. The country has numerous companies that make chocolate and its derived products with a broad range of stores vending such brands. Taza is one of the American-based enterprises that concentrate on the manufacture of...
This paper presents Nike’s marketing strategy, referring to various literature to guide how the company can sell new products. The report contains comprehensive marketing information, including situational analysis explained based on internal factors, competitors, PESTLE and SWOT analyses, new product summary, marketing objectives, promotional strategy, market segmentation, and marketing mix....
A team is an organization of two or more individuals aimed at performing a particular activity. The tasks are shared amongst the team members or can be handled by all the individuals. A team-based approach does not work well for all companies because teams encourage bureaucracy by prioritizing opinions and...
Due to the COVID-19 pandemic and consequent regulations to reduce its spread, many countries have had to implement restrictive measures on people’s freedom of mobility. One of such measures includes regulations and recommendations that aim at reducing the number of people who physically attend their workplaces. In other words, governments...
Introduction Spend Analysis – The Window into Strategic Sourcing, written by Pandit and Marmanis (2008), is an example of a well-written business book serving as a valuable source of information for parties involved in business management and strategic sourcing. As the title of the book implies, it contains a scholarly...
Generation Gap: Definition It is quite rare that a workplace setting is represented by one generation. Instead, most companies have a mixture of generations collaborating as a team. In the contemporary corporate environment, the presence of four generations (Baby Boomers, Generations X-Y, and iGen) is a common occurrence. Herein the...
Introduction The purpose of this paper is to critically evaluate the effectiveness of the system of corporate governance in the UK. Corporate governance is “the system by which companies are directed and controlled” (Cadbury 2002, p. 7). There have been significant developments in the UK’s corporate governance system since the...
Introduction The theory of scientific management was published by Frederick Winslow Taylor at the beginning of the 20th century. At present, the principles of scientific management introduced by Taylor are called “Taylorism”. The concept of this theory is different from traditional management methods based on initiative and rewards. It is...
Kitchen Koncepts sells gourmet cookware, kitchen tableware and other cooking appliances to the home cook. Kitchen Koncepts serves numerous clients from various geographical regions all over the world. Kitchen Koncepts not only deals with kitchen appliances, but also customizes the kitchen setting, designing and transforming kitchens, in the process making...
Introduction and Organization Overview In the face of various aroused challenges, including global warming and the COVID-19 pandemic, corporate social responsibility (CSR) acquires increasing importance for the prosperity of business and society altogether. In these contexts, Starbucks Corporation can serve as an exemplary entity with active CSR clearly determined and...
Introduction Until recently, many business enterprises and business leaders focused solely on making and maximizing the profits of their owners. Some companies conducted their activities with a total disregard for ethical standards and values. However, there has been a radical change in the importance of ethical practice in the global...
The Coca-Cola Company is one of the most renowned brands in the world. The Coca-Cola brand is valued at $84 billion; the company controls 35% of the North American soft drink market and operates over 900 bottling plants worldwide (Gaille, 2021). Coca-Cola finished the 2020 fiscal year with $33 billion...
Target Market of Nine West An analysis of consumer behavior determines those customer market segments that can best be served by the firm. These segments are the target market. Target market can be defined as potential consumers to whom a product is marketed. Firms cannot meet all needs of all...
Introduction Strategy implementation entails the process of turning plans and strategies into actions to accomplish strategic goals and objectives. A strategic plan’s performance is more significant than the strategy itself, and many companies having strategic plans usually fail to implement them as required. Moreover, many businesses have a good plan...
The research proposal aims at describing the current situation and the problem of McDonald’s in Dubai. The company is among the largest players in the segment and was characterized with high performance until recent years when its level of sales experienced fall, both due to not sufficiently competent cross-cultural policy...
The Market The Australian biscuit market is facing rapid growth due to the changes in preference for snacks. Relevant sources have projected the consumer market of the Australian biscuits to rise to an average of $4 billion by the year 2025. The market recorded a 2.2% growth rate from 2010...
Charter schools are institutions developed and managed by parents, teachers, society, or education organizations. According to Renzulli (2005), the primary motivation behind the emergence of such schools is autonomy. Most members who started the charter schools aimed at providing different curriculum and services from those offered in traditional schools. However,...
Background SWOT analysis is a valuable strategic tool that could be used in planning when doing situational analysis in an organization. The strengths and weaknesses (S/W) aspect depicts the internal strategic factors that could be used to ensure a strong industry position. On the other hand, the opportunities and threats...
McDonald’s is one of the most popular fast-food restaurants, and its success is defined by compliance with the needs of the present-day business world. However, any company has specific strong and weak points, and their consideration allows the managers to readjust the operations according to the current situation. Therefore, the...
The industry of space exploration in the U.S. has always been dominated by NASA, the government agency responsible for operating in the sphere of aeronautics, yet, the emergence of SpaceX changed the status quo. The company, led by entrepreneur Elon Musk has proved over a short period of time that...
Introduction All leaders possess the ability to influence people around them but choose different methods to achieve their goals. Some prefer authoritative strategies, while others encourage the followers through charisma and a hardworking attitude. Numerous factors, including time, place, and environment, affect the leaders’ decisions and position within society. Famous...
Konigsbrau A.G is a corporation based in Greek, it produces premium beers, and its worldwide sales were estimated to 2.6 million US dollars. By the time its director was Mr. Wolfgang Keller, Konigsbrau was one of the companies that enjoyed recognition in the whole continent as it was the best...
Procter and Gamble, also known as P&G, have been filling people’s homes with grooming, baby, health care, and cleaning products since the 1800s and continue to do so successfully. In 1998 P&G released one of their innovative products called Febreze.“Febreze has the technology to clean away bad odors at the...
Introduction World is becoming complex though the technology has been keeping its effort continuously to make the life easier. People are now living in such an environment where everybody is busy to run the life in a higher status then the existing. In these busy days, the people have no...
It seems reasonable to state that all companies come to a period when their performance starts being insignificant. This may take place due to various reasons – starting from severe rivalry and ending with pressing governmental policies. However, there are a plethora of cases when the mentioned insignificant performance results...
McCallum makes the case that business schools are currently too focused on leadership to the exclusion of its counterpart. They aim to attract ambitious applicants who are hoping that by developing their leadership ability, they will be recognized and eventually reach an executive position. To that end, schools are making...
It is a great pleasure that Media Popup, a portable multimedia center, is to be marketed in the US. This fact can provide GlobeMedia with essential benefits, but it is necessary to choose the right market segment to reckon on any advantages. Thus, the purpose of this business memo is...
The Main Areas of Improvement Previous case assignments have shown that there is a substantial communicative deficiency in coworker relationships. Not only do the team members interpret differently the same instructions, but they also argue about the correct course of action. The resulting disagreements lead to infighting, mistrust, and low...
Nike Air Jordans has 35-years of experience being in the sports footwear market and formed consumers’ brand perception as providers of luxury sneakers. The basis of its marketing strategy is Michael Jordan’s name and authority, however, relation to the celebrity is not enough in the current fashion industry (Childs and...
The goal of any production is to get as much profit as possible at the lowest cost. The modernization of management technologies can achieve such benefits since the final result directly depends on how effectively all processes are executed. The purpose of this paper is to critically analyze and evaluate...
Introduction Mergers and acquisitions make possible complete changes in the business. However, this process poses major challenges to the parties involved as it can be quite chaotic if adequate strategies are not instituted (DePamphilis, 2008, pp. 77). Individuals charged with the responsibility of overseeing the mergers and acquisitions must have...
The facts of the case – i.e. what the case is about and the related issues The case is an application about the redevelopment of the site which is the original shopping center and its additional land. There was proposed a commercial development with car-parking podium and residential development including...
The topic for this week is dedicated to economics, workers’ alienation, and conformity. The first article I wish to summarize is “White Collar: The American Middle Classes,” written by Mills (1951). This article concerns the research that Mills (1951) conducted about the role of the middle class in American society...
Today, there exist two common tools for portfolio management: the IE matrix and the BCG matrix. The Internal-External (IE) matrix is a valuable tool that is used in strategic management and that belongs to the group of portfolio management tools (David, 2013). It is applied when a business needs to...
Watching my acquaintances, friends, and family members, I noticed that finding a business that you want to do is challenging, and unloved work overshadows your whole life. For this reason, I believe that I am incredibly lucky – although I am only 19, I know what I want to do....
In the epoch of globalization, multinational corporations (MNCs) became powerful and international actors on the international stage. This position was achieved partly due to the practice of attracting external resources from third-world countries. Alongside globalization, in the modern world, global stratification is an immensely significant phenomenon that refers to the...
Abstract ‘Super Greens’ restaurant is a new medium-sized restaurant to be located in a busy locality of Westminster in the neighbourhood of some aristocratic areas like Upper Brook St.Our restaurant is supposed to provide organic food to consumers. Being dedicated to sustainable development, the restaurant purely focuses on organic foods....
Introduction Modern marketing requires a strategic marketing model known as Segmentation, Targeting, and Positioning (STP) for the practice to be complete. The model is focused on consumer marketing rather than the product. STP study enables a marketer to understand the customer, which will be essential in delivering a product as...
Change is an inevitable part of any organization. As the external and internal environments evolve, leaders and members within the organization will need to change their attitudes and approaches to accomplish the established goals. Additionally, change management refers to how organizations handle change to ensure smooth and cost-effective implementation. In...
Abstract Lidl, a Germany-based international discount retailer that primarily focuses on food, is considering entering another country’s market. It has narrowed its choices down to either Norway, where it had tried and failed to expand previously, and Mexico. However, the chain struggles to make the final decision and develop a...
Marketers tend to implement deceptive practices that force the customer to believe they gain more profit than usual. Typically, these practices tend to provide misleading but appealing information about the product or service being offered. Even though deception is a commonly used method to attract more clients and increase sales,...
Sainsbury’s was founded in 1869 by John James Sainsbury as a small shop in Drury Lane, London. However, in 1922, the company became the largest retailer of groceries, and now it is the second-largest chain of supermarkets in the UK and the third by market share. It possesses a sixteen...
Introduction Organizational development (OD) is a significant, science-based, and practice-oriented process that helps an organization build its capacity to change and attain heightened effectiveness levels. It can be made through the development, improvement, and reinforcement of organizational strategies, structures, and processes. Orpen (1997), Clifford, and Thorpe (2007) stated that organizations...
Having good communication skills is rather crucial for all workers since it may significantly affect their performance and success. It is even more essential for those employees and managers who are transferred to the company’s new factory in another country. Working with people of different races and cultures may be...
Introduction Ethics can be defined as a philosophical treatment of a moral order or the values that relate to human conduct with respect to the rightness and wrongness of a specific action. There are various codes of ethics established to govern different practices for example nursing, teaching and business codes...
The current trends, outsourcing and offshoring, affect the business activity of the present-day companies. The former means an organization’s initiative to send the work to be done outside of firm. The latter is sending work overseas to other companies or their own branches in other countries (Collins, 2020). According to...
The new product development (NPD) process is critical to the emergence of new companies and the growth of existing organizations. To rationalize this process and derive the highest possible benefit from it, businesses structure it into several discrete stages, such as idea generation, market analysis, product development, commercialization, and market...
Introduction This paper is an attempt to discuss the notions of trade-offs between working areas of logistics, the relationship between the selection of location networks and competitive advantage, and logistics value proposition within the broader framework of supply chain management. It starts by giving an idea of what supply chain...
Fundraising for any purpose can sometimes be an arduous task. People are usually not inclined to give their money, especially if the assignment requires them to take any action. However, there are many methods by which the attention of the target audience can be attracted to a particular problem. This...
Introduction Project planning is the foundation of any project work success. Managers need to understand all the steps in the project planning process. There are several approaches to project planning but a few are universally acceptable as vital in project planning. This essay seeks to address the topic of detailing...
Introduction Braintrust Toys is a medium-sized company specializing in toy-making that decided to shift from product development to an innovative strategy. Its new objectives include enhancing attributes and convenience of existing products, launching new products, developing new markets, hiring personnel that thinks innovatively, and hiring customer service-oriented employees to support...
Introduction Headquartered in Leverkusen, Germany, Bayer AG is one of the largest life sciences companies, and it was founded in 1863 through the partnership of Friedrich Bayer and Johann Friedrich Weskott. The company has a wide range of products covering areas, such as pharmaceuticals (prescription drugs, specialty therapeutics, and radiology),...
Key Stakeholders R.E. Freeman in his book “A Stakeholder Approach”, defines a stakeholder as” a group engaged varied interests and participants, each of them may contribute and attain rewards as a result of activities of a company or business.” It is to be noted there is an interrelationship that is...
Nokia Company was established in Finland and was renowned for being the first company to generate a cellular network making it a global leader in mobile phones. Nokia established itself as a market leader in the production of mobile phones. Nokia has its presence in over 130 nations. Initially, the...
The article “New Revenue Recognition Guidance and the Potential for Fraud and Abuse: Are Companies and Auditors Ready?” by Douglas R. Carmichael (2019) raises an essential topic of whether the guidance and a standard introduced by the Financial Accounting Standards Board meet the objectives stated by the organization. The author’s...
Abstract This research paper will focus on exploring how corporate mergers and acquisitions affect a company’s financial well-being and the effectiveness of the employee’s performance. Particularly, it will examine the above-mentioned issues from the perspective of financial and HRM effects on the employees whose management was changed due to the...
Introduction Businesses rely on pricing strategies to maximize their sales and profits. Marketers consider various factors before determining the best pricing method, such as existing conditions, actions of the competitors, input costs, and trade margins. The selected product for this discussion is that of a luxury car. This paper gives...
Introduction Once in a while, employees working in an organization engage in workplace politics. In most cases, these occurrences arise when some employees tarnish their colleague’s reputations, hoping to receive favors from their seniors. Workplace politics refers to the act or process which encompasses human interactions with power and authority...
Ambush marketing was introduced by Jerry C Welsh during his work for American Express. It is necessary to mention that the current definition of ambush marketing is slightly different from the original one. This paper will discuss the actual meaning of ambush marketing and its role in the sphere of...
Introduction The contemporary business world constantly goes through significant advancements and requires organizations to adapt to various changes. Companies no longer feel that their only aim is to fulfill the needs and desires of the clients but realize that creating a positive working environment determines the success of their operations....
Introduction Economies of scale widely imply the cost-related benefits a firm realizes from an increased level of output. The benefits usually occur from the inverse relationship between unit fixed cost and total output. The rationale is that as more units are produced, the fixed value attributable to each segment diminishes...
Employee relations have been a pressing issue in Sociology for a long time. The way managers should approach power, decisions, and interact with the front-line workforce is the main focus of the philosophy known as Industrial Relations (IR). Unitarism, pluralism, and radicalism have been defined as the three main conflicting...
It is almost impossible to overstate the importance of communication in management. Nearly everything managers do to make it easier for their organizations to achieve their goals requires effective communication. If people cannot share information, it is clear that they will not work together, formulate plans and execute those (Missiroli...
Abstract Two articles and one podcast were selected for this assignment. The first article by Spurgeon (2012) states that the lack of a unified professional identity has led to confusion within the profession. This is attributed to the fact that different counselors have used numerous definitions to come up with...
Introduction General Motors (GM) is a symbol of the American automotive industry and culture. It is known for an exceptional quality of manufactured automobiles as well as a high level of competitiveness and significant impact on both national and global vehicle markets. GM was founded in 1908. Since then, it...
At-will employment is defined as such relationships between an employer and employee in which the latter could be dismissed without any warning or valid reason. The proponents of the at-will employment doctrine argue that it is beneficial for the worker to the same extent as for the employer since the...
Principles of individual decision-making Individual decision-making is a process where a single person makes a decision without necessarily consulting other parties. This increases the chances of making ineffective decisions and it is for this reason that there are principles which have been developed to act as guides to the individuals....
Introduction The Fred Factor is the best-selling book and is written by Mark Sanborn, who is well known internationally as an author and speaker on team building and leadership. The book, in narrating the real story of Fred Shea, a postman, underlines the significance of being fervent about one’s life...
Introduction All products have a life cycle which is the period between their launch in the market and the final withdrawal after completing all the phases. A product moves in different phases depending on how it is performing in the market. The manufacturing companies introduce a product in the market...
Introduction Sigmund’s Gourmet Pasta is developing a popular consumer brand and expanding its customer base. The restaurant has created a signature line characterized by innovative pasta dishes, such as fresh mussels and clams in a marinara sauce and pesto with smoked salmon. It also serves distinctive salads, desserts, drinks. Sigmund’s...
Introduction Lipitor is a drug that reduces cholesterol levels and is produced by the Warner-Lambert company. This company has evolved significantly since its inception in the early 1850s and has become one of the top pharmaceutical companies in the globe. The three components that stand out the most from the...
Introduction Corporate governance and business ethics are key aspects of the success of an organization. Corporate governance deals with policies, customs, processes, laws, and institutions that affect the way an organization is run. It affects the way that an organization is controlled, directed, and administered (Agalgatti and Krishna 2007, p.121)....
Introduction Management and leadership are two closely related disciplines. These disciplines complete each other since there are instances when a manager has to show leadership qualities. Similarly, managerial skills are required of a leader. Despite the close correlation between the two disciplines, there are key disparities between the two disciplines...
A code of conduct reflects a company’s core values, vision, and overall culture. The code of ethics creates expectations about the company’s work and general behavior. Gonzalez-Padron (2015) proposed that the code’s title might affect the reader’s attitude toward the content. For instance, including the word “values” in the title...
Current participation in the global market has brought with it challenges in terms of cross-cultural management. With an increase in the number of multinational corporations, people from a different cultural backgrounds are forced to work together under one roof despite the differences in beliefs and norms. The fundamental intellectual and...
Introduction Borders Group was started in 1971 by Louis and Tom Borders. The company began as an independent used bookstore in Michigan together with a book wholesaling business named Book Inventory Systems. The company’s first book superstore was opened in 1985 following several years of ongoing regional expansion. Over the...
Introduction Description and History of Social Work The history of society goes back to ancient human society. Social work entails charity giving to the poor and at times voluntary service to the needy in society says (Rosen 66). There has never been a time when all were self-sufficient in the...
Introduction Culture covers vast societal issues that are shared such as values, customs, behaviors, and artifacts. This is handed down one generation after another through learning. Generally, it is the way of life of a particular people. In the current economic environment of globalized businesses, cultural difference is a major...
Human Resources Management or the employee workforce is considered to be the most valuable asset or the resource of any organization. The people working in any organization are the basis of its existence and they are the ones who are responsible for building its image in the society and market....
Introduction Strategic management is considered to be one of the basic elements that allow a business company to achieve success in its operations in both domestic and international markets (Thompson, 2001, p. 24; Thompson, Strickland, Gamble, 2009, p. 37). However, even such giants of the global business as Pepsi Co....
Distribution The place is the vital aspect in the marketing mix, it is the final launch of the product in the market, and the customers are the end results in the marketing process. The distribution channels are the interconnections or the series of the network which bind the manufacturer with...
Introduction The purpose of this paper is to prepare a comprehensive strategic plan for ‘new’ GM Company. However, this report will discuss the vision, mission, objectives of GM, Porter’s 5 Forces, the position of GM in the BCG matrix, the grand strategy matrix, generic strategies, and so on. Background of...
Introduction Selection and recruitment processes in many organizations take different forms. This includes interviews, activities and tasks, internal selection and direct appointments without any vetting. During the selection of a team leader responsible for overseeing the rest of the team, different methods may be employed. Interviews and task assignment in...
Introduction Leadership training is important for managers since it equips them with skills necessary to enable them lead the organization towards attainment of organizational goals. Leadership training enables managers to create amicable working relationships with the employees. This enhances sharing of experiences among employees within the organization (Ashraf, n.d, p....
