Introduction Integrated marketing communications (IMC) is the strategy that takes your marketing department from disparate functions to one interconnected approach. IMC takes various marketing collateral and channels — from digital to social media, to PR, to direct mail — and merges them with one dependable message. Accenture is a global...
Topic: Business
Words: 657
Pages: 2
Operations management is a practice that implies the control of the production of goods or services. Namely, researchers define the concept as the field correlating with organizational planning, quality control, inventory management, scheduling, and managing purchases (Wolniak, 2020). A potential critique can be exemplified as the complexity of the field,...
Topic: Management
Words: 577
Pages: 2
Caterpillar Inc., like other successful companies, resorts to making short and long-term goals to assure the necessary progress in its operations. The short-term mission of the company is expressed by dividing it into individual goals in areas such as operations and product management. The long-term goal of Caterpillar Inc. is...
Topic: Business
Words: 579
Pages: 2
Introduction Setting policies, processes, and priorities in order to increase a business’s or organization’s competitiveness is the practice of strategic management. Strategic management often focuses on efficiently allocating personnel and assets to accomplish these objectives. Strategic management in the realm of administration includes the development and execution of the main...
Topic: Business
Words: 2567
Pages: 9
Tesla is one of the most popular companies in the world. Its CEO, Elon Musk, is a highly influential, innovative, and intelligent person. The organization produces high-quality electric cars which do not damage the environment and help people stay safe on the roads. The company’s main values are protecting the...
Topic: Management
Words: 852
Pages: 3
Introduction Different types of audits are capable of addressing the varying needs of an organization. In particular, horizontal and vertical audits exist to perform their unique types of analysis, capable of supporting a company in its growth and sustainable development. Vertical and horizontal analysis complement each other, allowing managers to...
Topic: Management
Words: 567
Pages: 2
The constant increase in healthcare costs associated with the emergence of new medical technologies and medicines, as well as changes in the structure of morbidity and demographic problems, is a global trend nowadays. Holden et at. (2021) emphasize that “this evolution is accompanied by new challenges to deliver safe, high-quality,...
Topic: Health
Words: 1159
Pages: 4
Company rules, in a narrower sense, are referred to as a code of ethics, which implies a statement of company policy. It allows employees to become more familiar with the norms that must be followed. In addition, the rules include fundamental principles of moral and professional conduct (Gal et al.,...
Topic: Ethics
Words: 289
Pages: 1
Introduction General Electric Company is a multi-industry that focuses on technology and financial services. The company develops products for the distribution, control, transmission, and generation of electrical energy. The products include power generation, medical imaging, media content, security technology, water processing, business and consumer financing, aircraft engines, and industrial products....
Topic: Business
Words: 5221
Pages: 19
Nike, Inc is one of the largest suppliers of athletic apparel and footwear not only in the American market but also globally. This brand is considered the largest provider of sportswear and equipment worldwide, with its own network of retail stores used for product distribution (Nike, 2021). Since the market...
Topic: Nike
Words: 826
Pages: 3
Introduction In the current epoch of unprecedented rivalry emerging from the outstanding variety as well as availability of goods and services, quality is among the most important parameters that enable firms to outcompete the other. Quality management, therefore, has become one of the focuses of strategic planning; a variety of...
Topic: Management
Words: 953
Pages: 3
A competitive advantage in the context of procurement by an organization such as McDonald’s refers to its ability to offer customers quality goods or products with more value relative to competitors. Overall, a competitive advantage is built over time and involves complex contributions from different departments in an organization. An...
Topic: Management
Words: 1081
Pages: 4
Introduction In the corporate world, logistics performance can represent enhanced efficiency, reduced costs, higher production volumes, improved stock control, wiser warehouse space utilization, and more customer and supplier engagement. Standardizing supply chain processes also lead to greater manufacturing, which helps firms compete more effectively and, consequently, provide more benefits to...
Topic: Management
Words: 1545
Pages: 5
Human relationships continue developing and improving regularly, affecting the creation of new political and economic norms and regulations. According to van Krieken (2019), some issues of dualism are always present in the world: individual vs. society or agency vs. structure. At the same time, technological and structural shifts promote the...
Topic: Monopoly
Words: 607
Pages: 2
The model offered by Kurt Lewin to implement change consists of three major steps. Unfreezing is the first stage to determine the general requirement for change, study the environment, promote the need, and check resources. The second stage is change itself, during which participants communicate, empower their actions, and involve...
Topic: Business
Words: 309
Pages: 1
Sometimes business people may face various types of problems in the course of their business. One of these problems may be deciding on the duration of the project and the likelihood that it will be completed and completed. In addition, the Monte Carlo simulation method allows to solve many other...
Topic: Business
Words: 289
Pages: 1
What it signifies to dine out is changing, thanks to food trucks. A transformation in the way that food is prepared and enjoyed can be seen in the vast development in the prominence of food trucks. And the upheaval that the market sector has been going through concerning the existing...
Topic: Ethics
Words: 683
Pages: 2
The organization is currently experiencing financial difficulties, which have been made known by non-capable evolutionary performance. The department is no longer showing decent results, and it is recommended to switch to a new mode of operation. This memo outlines recommendations for achieving 10% savings, our primary goal. Cost levels are...
Topic: Performance
Words: 517
Pages: 2
Discussion of H&W Produce This paper aims to use the results of a job analysis for the position of “salesperson” at the organization H&W Produce to draft a new recruitment and selection program. H&W Produce is a wholesale store chain that primarily sells fruits and vegetables. The company is locally...
Topic: HR
Words: 3136
Pages: 11
Company’s Corporate Strategy Corporate strategy is concerned with how an organization packages its business to establish the best value. In 2020, the Walt Disney Company decided to diversify the enterprise into different product segments across entertainment and luxury. The company expanded its overseas market through the UTV acquisition (Gamble, 2020)....
Topic: Disney
Words: 942
Pages: 3
Summary This interview covered such areas as job application and interview requirements, worker-employer interaction, use of social media, cybersecurity, and training. The interviewee believes that candidates should be selected based on the experience and skills necessary for a specific position. The manager states that consistency, empathy, honesty, genuine support of...
Topic: Business
Words: 398
Pages: 1
Followership and servant leadership are the key styles that are commonly used in the military industry, and they base a strong control on people to ensure honesty and devotion. Both aspects promote respect, a positive attitude to surrounding people, and self-discipline. However, some requirements can differ in these two types...
Topic: Leadership
Words: 584
Pages: 2
Market research is the process of gathering information to evaluate if there is a necessity for a specific product or service, taking into consideration a variety of aspects. Market research is utilized to figure out which groups of the audience will be most likely to buy the product, based on...
Topic: Market Research
Words: 1622
Pages: 5
Introduction At present, it is impossible to imagine the activities of an organization without business correspondence – a written form of communication. It is business correspondence that contributes to the establishment of strong partnerships and allows one to resolve various issues remotely. A well-written business letter testifies to the high...
Topic: Business
Words: 1107
Pages: 4
Marketing planning is a tool that helps a company monitor and controls the internal and external factors that affect profit. Thanks to marketing planning, each company division understands the enterprise’s competitive position and what should be achieved in the future (Fahy and Jobber, 2019). Malcolm McDonald highlighted several critical barriers...
Topic: Marketing
Words: 298
Pages: 1
Social Entrepreneurship Definition Social entrepreneurship is a unique phenomenon aimed at addressing social issues that influence the lives of individuals. The significance of this issue results in the emergence of numerous definitions. One of the most relevant ones views it as offering innovative solutions to the most important social problems....
Topic: Entrepreneurship
Words: 478
Pages: 2
Nokia is a large global company that focuses on information technology, telecommunications, and electronic devices. The mill operation that eventually became Nokia Corporation was established in 1865 (Bhalodiya & Sagotia, 2018). Nokia emphasizes respect, accomplishment, renewal, and taking on new challenges as pillars of the company’s culture. These principles serve...
Topic: Nokia
Words: 565
Pages: 2
With technological advancement, humanity entered a new era of work environment, filled with smart devices, social media, and instant messaging that affects workers’ lives. However, how does this mix really affect people’s work and mental health? The answer is not something that many would like to know. Relying on the...
Topic: Social Media
Words: 836
Pages: 3
In the conditions of modern competition, the compliance of the internal environment of the company with the growing market requirements is the most important factor of successful activity. It causes the need for its constant transformation. The main driving force of economic growth today is innovation, implemented both in production...
Topic: Business
Words: 283
Pages: 1
Introduction Inadequate leadership in 4th Armored Brigade Combat Team (ABCT) has compromised the safety of service members and created conditions that do not allow them to properly recuperate. Unable to receive help from the senior officer, lower-ranking officers have to deal with overstressed subordinates, dissatisfaction, and even unlawful behavior, whereas...
Topic: Leadership
Words: 1205
Pages: 4
Those organizational leaders who act as designers perhaps have more responsibilities than those who prefer teacher and steward styles. They simultaneously have to perform as restorers and builders of organizational structure and culture and philosophers and creators of guiding ideas and vision (Senge, 2006). During my work experience, there have...
Topic: Teaching
Words: 296
Pages: 1
Introduction Vertical and horizontal analysis are essential components in analyzing financial statements for the company; both vertical and horizontal analysis presents a significant source of information about the company’s performance for internal users. Therefore, the forms of analysis are used by management to identify issues in the company’s accounting and...
Topic: Pfizer
Words: 319
Pages: 1
Abstract Although robots are more effective, human service is still preferred in hotel service. They can work under dangerous conditions, provide standardized services and work more than human beings. The inability of robots to interact, show and understand emotions effectively makes consumers prefer human service. Humans’ ability to provide personalized...
Topic: Robots
Words: 2236
Pages: 8
Mitsubishi corporation There are various motor vehicle manufacturing companies, thus creating great competition. This calls for involved organizations to create better and innovative strategies to compete in the market. Mitsubishi Motors Corporation is one of the senior automobile manufacturers in Japan, with its headquarters in Minato, Tokyo, Japan (Bhasin, 2017)....
Topic: Business Strategy
Words: 2501
Pages: 9
The Build a Bear company is a prominent global company that produces “make-your-own” stuffed animal toys (Build-A-Bear Workshop). There are more than 370 Build-a-Bear Workshop stores across the world. They are located in the United States, Puerto Rico, Canada, the United Kingdom, Ireland, and France, and franchise stores in Europe,...
Topic: Business
Words: 1612
Pages: 5
Introduction It is important to note that identifying key issues in one’s field of interest is critical in order to be able to effectively manage and resolve them. In business administration, one of the main challenges is knowing where to apply the acquired knowledge and skills. The two major problems...
Topic: Business Administration
Words: 559
Pages: 2
All organizations in the world must be divided into categories. This is done so that when considering a unique opportunity to buy or sell a stake in a company, one can conduct a thoughtful analysis, proper analysis, development strategy, and many other factors. In addition, it is worth considering the...
Topic: Challenges
Words: 1780
Pages: 6
Availability of resources is one of the main factors to consider while deciding how to staff a project. This will help to ensure that the resources are optimally utilized to avoid wastage (Viter, 2021). It is possible to staff a dedicated team of resources if there is a constant, reliable...
Topic: Management
Words: 186
Pages: 1
Introduction Organizations often change due to internal and external factors, and General Motors (GM) is one such company that has experienced a transformation. Kuppler (2014) describes the corporation as a major automotive manufacturer facing an ignition switch crisis that led to the deaths of several people. The enterprise’s main attributes...
Topic: General Motors
Words: 1776
Pages: 6
Major Issues in the Case Study The merging of National Office Machines (NOM) from the United States and Nippon Cash Machines (NCM) from Japan brings two different cultures together with contrasting marketing strategies. The two significant problems that result from this partnership include: the problem of the ideal compensation plan...
Topic: International Marketing
Words: 945
Pages: 3
Introduction A disaster is an unforeseen incident that befalls a society or an individual causing damages or loss of lives, and goes behold the capacity to intervene using community resources. In this case, a disaster can be in different forms, including droughts, hurricanes, earthquakes, wildfires, and volcanic eruptions. Therefore, a...
Topic: Disaster
Words: 1487
Pages: 5
A binomial tree is a financial tool that seeks to present a graphical representation of different intrinsic values that an underlying asset or option can take in different periods. The first general approach was developed in 1979 by Cox, Ross, and Rubinstein and has since become a popular method of...
Topic: Business
Words: 544
Pages: 2
Introduction Effective leadership in any business organization guides followers to pursue their goals diligently, engage each other, and address most emerging challenges. Managers must establish a positive culture whereby workers can operate in teams and promote continuous innovation. Companies characterized by strong leadership practices find it easier to achieve their...
Topic: Apple
Words: 1652
Pages: 6
Before getting to the customers, the product usually goes a long way – the supply chain, which includes various components. It affects the organization’s profitability and is sensitive to multiple influence factors. McDonald’s is one of the world’s most famous fast-food restaurant chains, which is a sign of careful supply...
Topic: McDonald's
Words: 382
Pages: 1
Introduction and Organizational Structure The Toyota Motor Corporation is one of the largest and most famous car manufacturers in the world. Toyota is a worldwide firm with over seventy distribution hubs and fifty production units. The worldwide firm’s goods and services include specialty steel, auto parts, ship engines, medicines, property...
Topic: Manufacturing
Words: 1153
Pages: 4
Introduction What does it take to be a successful entrepreneur? The answer to this question is proper decision making and performance of the business contributed by the entrepreneur determine the prosperity of the business. Decision-making goes hand in hand with performance in the business. The performance of the business is...
Topic: Entrepreneurship
Words: 1501
Pages: 5
Introduction Neutrogena Hydroboost is a line of skin-care and makeup products that focuses on hydration and refreshment. It belongs to Johnson & Johnson Consumer Inc, a widely established and affluent company. Currently, the central aspect of this company’s marketing is recovering and achieving one’s health and fresh look by offering...
Topic: Marketing
Words: 576
Pages: 2
Canada is a multi-ethnic and cultural country with many possibilities for everyone willing to work hard enough for the prospect. This country has become home to millions of immigrants who came here for a better life (Patel et al., 2019). The proximity between cultures of different countries has a beneficial...
Topic: Challenges
Words: 594
Pages: 2
Many factors contribute to a company’s success, even if a well-engaged workforce is not the only one that matters. A well-defined organizational structure can help better understand and handle human resource challenges such as management authority. The organizational framework establishes the formal reporting relationships that control the organization’s workflow and...
Topic: Innovation
Words: 878
Pages: 3
Introduction Puma SE is a German corporation that manufactures casual and athletic apparel and footwear. With $6.8 billion in revenue and more than 16 thousand employees, the company is the third-largest sports brand worldwide (Puma, 2022). Significant challenges, such as the COVID-19 pandemic, and economic and environmental issues, enabled Puma...
Topic: Financial Management
Words: 1890
Pages: 7
Introduction The rate at which HP’s revenue was from 15.3% to $16.4 billion made the HP Company; Hewlett-Packard, recognized as one of the best in that industry when John Young was the manager. By 1992, the company was ranked the best in office and computer equipment compared to apple, DEC,...
Topic: HR
Words: 1414
Pages: 5
It goes without saying that a website development questionnaire plays a crucial role in project planning as it helps a company to clarify a client’s requirements. At the same time, a well-structured questionnaire frequently allows clients to understand and clearly express what they want, as well. As a list of...
Topic: Business
Words: 859
Pages: 3
In my opinion, this post about Nike, Inc. and its successful collaborations provided an appropriate description of the company and its marketing endeavors. Sufficient evidentiary support is provided to show how the company operates and what types of collaborations it seeks as well as the effect of such collaborations on...
Topic: Collaboration
Words: 301
Pages: 1
Introduction Leadership refers to a social position of influence, which allows an individual to mobilize a group of people and collaborate toward accomplishing common goals. As a result, a leader is responsible for organizing and guiding individuals with common interests toward achieving their goals. On that account, the strategies adopted...
Topic: Leadership
Words: 857
Pages: 3
Introduction Nowadays, it is virtually impossible to accurately predict human casualties and economic damage associated with the COVID-19 pandemic. However, it is advisable to consider the individual results of marketing strategies, which will provide a more realistic vision of the possible course of economic processes and assist enterprises in their...
Topic: COVID-19
Words: 643
Pages: 2
Nike is one of the biggest players in manufacturing sports equipment field, such as shoes, clothes, etc. It has been one of the biggest names on the market since its establishment in 1964 and one of the most recognizable brands worldwide (Hsieh et al.). One of the most significant distinguishing...
Topic: Nike
Words: 850
Pages: 3
Introduction The history of General Motors (GM) is characterized by periods of growth, stagnation, bankruptcy, and renewal. Between 2000 and 2014, GM encountered one of its worst moments when several recalls were reported. The corporation recorded unprecedented losses that set the stage for it to become bankrupt. The absence of...
Topic: General Motors
Words: 1369
Pages: 5
Introduction Business ethics involves a set of ethical and moral beliefs that enlightens the conduct and undertakings of an organization and its workforce. Ethical standards and principles help to define a company’s goals and values that guide the day-to-day business activities. Organizations need to observe ethical conduct in business communication...
Topic: Communication
Words: 1012
Pages: 4
For every person, there are terminal values that play a significant role in life. Hence, based on these attitudes, individuals build their way and choose education, work, and partner. In other words, terminal values represent the ultimate aim of people’s lives, what they want to achieve the most. My terminal,...
Topic: Leadership
Words: 554
Pages: 2
Lockheed Martin is an American aerospace company employing over a hundred thousand employees. As a part of the company’s ethics and diversity program, a document was published called Setting the Standard detailing Lockheed Martin’s code of ethics and business conduct (Setting the standard, 2020). However, some argue that a company...
Topic: Ethics
Words: 924
Pages: 3
Introduction Inventory management is critical to a business’s success since it ensures that there is never a surplus or a shortage of goods on hand, reducing the danger of stockouts and erroneous records. The topic of the cost/benefit model is essential and relevant since it highlights efficient and effective assessment...
Topic: Management
Words: 841
Pages: 3
Introduction The services provided at a beauty center are varied and may range from haircutting to massage. Additionally, such salons have a section for makeovers, makeup, manicure, and pedicure. The hypothetical beauty salon chain named Paradise aims to offer beauty-based services that would attract and broad target market. Along with...
Topic: Business
Words: 1902
Pages: 7
Introduction Standard Chartered is a Public Limited Company based in the UK that provides financial services for people, corporate clients, and treasury services. The company primarily operates in the Asian region, the Middle East, and Africa, despite its headquarters being located in London. The bank has had a long story...
Topic: Banking
Words: 1120
Pages: 4
Michael Pope is the director of the sales department in an airline that was launched three years ago. He has been tasked to lead the company’s marketing team in meeting the defined targets, converting prospective customers quickly, and keeping the approval rankings high. Michael has been instrumental in facilitating robust...
Topic: Management
Words: 2024
Pages: 7
The importance of cultural dilemmas in stakeholder negotiation and conflict resolution is determined by the fact that people traditionally communicate with each other within the framework of their cultural values and beliefs. Culture impacts all spheres of human activities, and its aspects strongly affects people’s behaviors and perceptions. At the...
Topic: Culture
Words: 281
Pages: 1
Executive Summary The paper has focused on the supply chain and the challenges that may face some areas in the future. It is important to study such information as it prepares the industry to overcome the issues. For instance, financially, both the companies and governments of different countries will be...
Topic: Challenges
Words: 2551
Pages: 9
Introduction Rent the Runway is an innovative online business that rents out designer dresses for ten to fifteen percent of the retail price to young women. Co-founded in 2009 by Jenn Hyman and Jenny Fleiss, it is marketed as “Netflix for fashion” that provides women with the best night of...
Topic: Business
Words: 657
Pages: 2
On my LinkedIn profile, the key abilities, achievements and experience are emphasized. I strived to provide the most complete and thorough information that will allow to efficiently and quickly assess and contact me in the event of interest in my professional qualifications. The headline I’ve provided is a short introductory...
Topic: Business
Words: 298
Pages: 1
Companies have various methods of organizing their objectives, goals, and aims. Thus, SMART goals and balanced scorecards allow managers to illustrate where the company is heading and how to get there. However, both frameworks correlate with specific pros and cons that can both advance and compromise organizational outcomes. SMART goals...
Topic: Goals
Words: 342
Pages: 1
Executive Summary Achieving a sustained market growth is a major challenge that requires understanding of various factors that affect a firm’s operation. In this business plan, the focus was on a hobby store that seeks to achieve growth beyond the current market. The report discusses how this firm should prepare...
Topic: Business Planning
Words: 10977
Pages: 45
Project cost and funding mix The World Bank Group (2018) asserts that Azura’s $876 million financing involves $190 million of equity and $686 million of debt from a consortium of local and international financiers. According to the World Bank Group (2017): The tranche of commercial banks, including Standard Chartered Bank,...
Topic: Business
Words: 567
Pages: 2
Advertising Industry Aviation Industry Five Forces: Threat of new entrants. Bargaining power of customers. Bargaining power of suppliers The threat of substitute products. Rivalry among competitors. 1. medium 2. high 3. low 4. high 5. high 1. low 2. high 3. high 4. medium 5. high Drivers of Success Innovation,...
Topic: Advertising
Words: 406
Pages: 1
The development process of any organization, both commercial and public, depends on management and the correct allocation of resources. However, contrary to popular belief, such breakthroughs do not happen overnight. Although from the outside, such changes may look like a revolution, from the inside, this process is carried out step-by-step,...
Topic: Criminal Justice
Words: 656
Pages: 2
Introduction Any company has many areas of activities, such as marketing, finance, business, and supply chain management, that require consideration, support, and development for the successful operation of the business. As a worker in the hospitality industry, I understand the need to study these areas in detail to apply them...
Topic: Business
Words: 3151
Pages: 11
One may usually point out the main challenges that for-profit organizations face in developing countries: lack of transportation and communications infrastructure, education of consumers, and lack of firms’ mutual trust. Firstly, it is claimed that one of the business challenges that developing countries face is the lack of necessary infrastructure...
Topic: Challenges
Words: 742
Pages: 3
Possible Alternatives Toms Shoes, a shoe manufacturing company, is on the verge of bankruptcy and, therefore, has been bought out by creditors to avoid disappearance. It is necessary to find out why this situation occurred and what mistakes are observed in the policy and its motions. The cause of the...
Topic: Business
Words: 1310
Pages: 4
Fixed vs. Variable Costs A company incurs costs during the production of its products. The costs that go into a product can be classified as either fixed or variable. Fixed costs are expenses that do not change over a period of time, irrespective of the volume of the output. Examples...
Topic: Accountancy
Words: 1346
Pages: 6
Project cost and funding mix IBP, Inc (2017) states that the project cost is estimated at $ 500 million. It was financed by equity capital received from shareholders and external borrowings. OM Sarawak comprises a joint venture between OM Holdings Limited (OMH) – 75% and Cahya Mata Sarawak Berhad (CMSB)...
Topic: Business
Words: 651
Pages: 2
Executive Summary Advances and developments in gas utilisation and processing are significant research subjects because of their relevance to different industries worldwide. Moreover, the resource is necessary to form most countries’ economics and is involved in political decision-making. This research methods report explored how gas-related industries and studies change from...
Topic: Business
Words: 3234
Pages: 12
Being relatively close to CI definitionally, organizational identity (OI) relies on the actual understandings and claims of employees pertaining to the organization’s unique character rather than being built upon the organization’s expressions of its desired identity. As a theoretical concept, OI is carefully addressed in an article by Whetten (2006)...
Topic: Business
Words: 296
Pages: 2
Introduction Budget is an important component of a company’s financial structure and may aid in its growth. Debt often has cheaper funding costs than stock, making it an appealing alternative for CEOs. However, a firm’s cash might be harmed due to interest commitments. When corporations employ loan capital for commercial...
Topic: Amazon
Words: 746
Pages: 2
Summary Airparking is a project that allows people to rent out their parking spots by using an application. Zhidong Feng Yueting founded Network Technology Company Ltd in 2015 with the intent of creating a platform that would assist users in placing parking spots that would then be used by other...
Topic: Business
Words: 621
Pages: 2
Summary Mr. Rogers was the epitome of a servant leader, focusing on the growth and development of his community and nation. He demonstrated many core qualities of a servant leader, such as listening, empathy, awareness, and stewardship, encouraging others to do the same to improve their respective communities, workplaces, or...
Topic: Leadership
Words: 722
Pages: 2
Introduction The impacts of the current COVID-19 pandemic on various aspects of life, including the labor market, are significant. Most areas have had to adapt to new conditions in which restrictions on social contacts are maintained. As a result, remote work has become one of the mechanisms to reduce the...
Topic: COVID-19
Words: 2677
Pages: 10
Toxic managerial behavior harms organizations by making workers worry more about surviving in the office jungle than the actual work tasks at hand. These behaviors include humiliation, devaluation, blaming others for their mistakes, bullying, and aggression (Senge, 2006). This can also manifest itself in the gaslighting form, a type of...
Topic: Leadership
Words: 557
Pages: 2
Introduction Strategic planning is formulated to attain the organization’s overall goals, such as the market restrictions, the demand from the stakeholders, and the accounting. A strategic plan is concerned with the organization’s future (Lo & Sugiarto, 2021). Thus for any business to remain vital and successful, it has to formulate...
Topic: Nike
Words: 825
Pages: 3
It is important to note that outside-in and inside-out approaches can be used in mixed strategies by providing customer value within a company’s limitations. One should be aware that outside-in and inside-out approaches are not direct opposites of each but rather address and orient their strategies on the basis of...
Topic: Business Strategy
Words: 301
Pages: 1
Introduction Hosting a guest house in a small town requires a well-designed marketing strategy to attract guests and establish profitability. Marketing for the low-involvement buying process requires developing a marketing strategy that includes objectives. Objectives and strategy implementation steps should be accurate and easy to measure for performance. Low-involvement Buying...
Topic: Communication
Words: 615
Pages: 2
A low concentration ratio of the limited-service restaurant industry demonstrates that there is no monopoly in this market. It denotes that many firms have relatively the same shares in the market, and evident dominant players are absent. This information allows for supposing that pure competition is found in this industry,...
Topic: Restaurant
Words: 638
Pages: 2
Financial Markets The article “The Importance of the Financial Derivatives Markets to Economic Development in the World’s Four Major Economies” by Vo et al., 2019 investigated the association between economic development and financial markets. According to the article, financial markets positively contribute to economic growth. Financial markets’ significance is realized...
Topic: Business
Words: 862
Pages: 4
Introduction Any country’s energy industry is impacted by an array of specific factors induced by the political environment, social and economic situation, as well as the geographical position, resource availability, and environmental issues. Alternatively, different economic sectors have their own particularities that predetermine their capabilities in a given market, opportunities...
Topic: Business
Words: 2482
Pages: 9
Coca-Cola is the largest non-alcoholic beverage and one of the two most strong beverage brands. The soda industry has been hit hard by the economic downturn, and exchange rates have affected major soda brands’ earnings in the aftermath of the recession. This is because of the rising popularity of healthy...
Topic: Coca Cola
Words: 890
Pages: 3
A dry platform and machine for processing a large number of plates were created and patented in 1880 by George Eastman. In Rochester, New York, he also created the Eastman Kodak Company. He substituted a roll of film for photographic glass plates in 1884, because he believed in the potential...
Topic: Kodak
Words: 568
Pages: 2
Along with the development of technology, communication, and transportation, it becomes easier for companies to expand the scope of their operations and enter new markets. Furthermore, these markets on their own are merging, forming a united business and economic space that transcends national and regional borders. Under such circumstances, global...
Topic: Globalization
Words: 389
Pages: 1
Introduction Interpersonal conflict is often referred to as a confrontation between two people or their disagreement on certain opinions and views. To form such a phenomenon, two contradictory opinions must appear. People, by their nature, often enter into various conflict situations and quarrels with each other. This is due to...
Topic: Conflict
Words: 916
Pages: 3
Introduction Nestlé product consumers reflect the levels of dissatisfaction or happiness they have with Nestlé’s brand and its products. Purvi and Dignesh used a sample of 100 respondents constituting people in business, children, homemakers, servicemen, and students in the research since most of them are consumers of the company’s products...
Topic: Business
Words: 542
Pages: 2
In today’s globalized word, the corporate environment becomes increasingly complex. In fact, the success of contemporary business operations has become highly dependent on the organization’s ability to form strong, trusting relations with its stakeholders. The social aspect of business holds special significance in the 21st century, as important players across...
Topic: Business Strategy
Words: 1492
Pages: 5
Bobsville is a fictional city in Oklahoma, located in America’s core. When the University of Bobsville is in service, the demographic of Bobsville is 9500, and when the institution is not in the meeting, the number is 7500. The settlement of Bobsville is 30 square kilometres in size and is...
Topic: Business
Words: 1141
Pages: 4
Hong Kong is one of the largest dynamic financial centers globally, with correspondingly high food and lodging prices. McDonald’s in the region is often open 24/7, which is why some residents use the restaurant as a home to sleep. In 2018, a study was conducted that showed that 72% of...
Topic: International Marketing
Words: 594
Pages: 2
In order to stay competitive, companies need to create ways to attract new clients and improve their services and products. The STP framework involves addressing three key areas, namely, segmentation, targeting, and positioning, in order to formulate a marketing strategy that will be relevant and effective for a particular business...
Topic: Business
Words: 336
Pages: 1
The Walt Disney Company, one of the biggest entertainment companies in the world, utilized various business models. In the present time, the company uses the generic strategy to obtain a competitive advantage by the unique structure of the entertainment, mass media, and amusement park industries (Williams, 2019). Generally, generic strategy...
Topic: Disney
Words: 564
Pages: 2
Analysis of the Macro-Environment The macro-environment where the European brewery industry operates is analyzed via the PESTEL framework. PESTEL assists in the understanding of political, economic, social, technological, environmental, and legal peculiarities of the environment. Firstly, the governments are fighting drunken driving leading to a reduction in the consumption of...
Topic: Business
Words: 479
Pages: 2
The selection of either mechanistic or organic organizational structures is conditional upon their applicability to different environments, and, therefore, these models have nothing in common. Even though they are never met in a pure form, there are no similarities between the work modes corresponding to them regardless of the position...
Topic: Management
Words: 560
Pages: 2
Background Communication skills are generally regarded as some of the most valuable competencies for a leader. They help the leader persuade their followers to align with their vision and follow their directions toward the achievement of organizational goals. The successful superior’s ability to inspire and motivate their workers depends on...
Topic: Communication
Words: 282
Pages: 1
Abstract This report presents an international business proposal for the expansion of the GMI company through the marketing of Progresso soups in Santiago, Chile. The report focuses on the country analysis and the possible measures the company could take to allow the successful marketing of Progresso Soup products. Progresso Soups...
Topic: International Marketing
Words: 2277
Pages: 8
Introduction One of the ways to expand company operations to new geographical locations and new markets is by ensuring a reliable supply chain. From this perspective, having a strong supplier is an essential strategy element that will ensure a smooth flow of operations, customer satisfaction, and competitive advantage in the...
Topic: Communication
Words: 2798
Pages: 11
Nike is the world’s number one designer and marketer of sportswear and the distributor of athletic footwear, equipment, and accessories for different sports and other fitness activities according to marketing research conducted on Nike (Khan et al,. 2020). Nike’s sports products are focused on many categories such as men and...
Topic: Brand
Words: 745
Pages: 3
According to Drucker and Maciariello (2015), the economy of the United States recently experienced a significant shift in approach: from “managerial” one to “entrepreneurial”. Moreover, Mitra (2020) suggests that technology-based ventures and technological innovations play an increasingly big role in today’s market. Hisrich and Kearney (2014) confirm that the changing...
Topic: Entrepreneurship
Words: 399
Pages: 1
Strategy refers to the pattern of integrating an institution’s goals, regulations, and actions into a collective section. A well-generated strategy depending on its weaknesses and strengths, changes in the environment, and liable steps by a witty opponent, assist in collecting and assigning resources in an organization. For a competitive strategy...
Topic: Relationship
Words: 672
Pages: 2
Background Analysis Starbucks Coffee Corporation was founded in 1971 in Seattle, the USA. The company is a brand premier coffee retailer and roaster. Nowadays Starbucks operates in more than 62 countries and has approximately 200 000 employees. The company’s feature is that they use only high-quality coffee and tea sorts...
Topic: Marketing
Words: 1702
Pages: 6
Introduction Commerce is among the spheres, on which the pandemic of COVID-19 has had a considerable influence. The purchasing power of the population, the use of various payment methods, and the offline and online shopping rates – each of these aspects have undergone noticeable changes. The most substantial reframing, however,...
Topic: Pandemic
Words: 1960
Pages: 7
Introduction In the contemporary world, there is a variety of events intended to show different organizations’ improvements and innovations in distinct areas of activity. It is possible to state that World Expos is essentially a large exhibition for countries to display the last achievements and advancements made. This event happens...
Topic: Marketing
Words: 3063
Pages: 11
Executive Summary The notion of sustainability has been discussed extensively in the context of global business recently, mostly due to the increase in the importance of environmentalism. An array of organizations have transitioned to the sustainable use of resources, shaping their manufacturing, supply chains, and the overall approach to performance...
Topic: Pepsi
Words: 3386
Pages: 12
Introduction There are two widely discussed leadership types, which are usually applied to different organizations and industries. One of them is transactional leadership, which focuses on rewards and punishments as tools to motivate workers. The second is the transformational style, which encourages employees by demonstrating an organization’s path. Both of...
Topic: Leadership
Words: 647
Pages: 2
Cash flow is an important indicator for any business since it informs the public about how business cash is generated and allocated by the company. According to Murphy (2021), “the cash flow statement ( CFS) measures how well a company … generates cash to pay its debt obligations and fund...
Topic: Cash Flow
Words: 281
Pages: 1
Monsanto is an agrochemical and agricultural biotechnology company that is American based. The company was founded by John Francis Queeny on 26th September 1901 in St. Louis, Missouri, in the united states of America (“Monsanto Company and Monsanto Technology LLC v. Loren David (2007-1104),” 2008). The company was famous to...
Topic: Business
Words: 681
Pages: 2
Discrimination at the workplace is a severe issue because it implies that people are deprived of some rights or inadequately treated based on their ethnicity, religion, gender, sexual orientation, and others. American legislative bodies understand that the problem exists. That is why Title VII of the Federal Civil Rights Act...
Topic: Discrimination
Words: 1697
Pages: 6
A cause-related marketing campaign is a campaign in which a company aligns itself with a good cause in order to improve its reputation, boost sales, and make a positive difference in the world. One of the most well-known and impressive campaigns of such type is Nike’s Colin Kaepernick 2018 marketing...
Topic: Communication
Words: 316
Pages: 1
Introduction The proposed initiative, the Brazilian market entry of a U.S. manufacturer of disposable diapers, requires particular attention due to the differences in conditions of the two locations. The conflicting views regarding the use of an original advertising message and the responsibility for pricing decisions alongside the trends of the...
Topic: International Marketing
Words: 580
Pages: 2
The audit process of a company usually includes a review of financial statements and control systems. This process is carried out to identify the noted deviations from the established accounting procedure and significant violations in the preparation of documentation and reporting by the Alaska communications system. It is worth adopting...
Topic: Auditing
Words: 320
Pages: 1
Abstract This study examines what facets of green logistics delivery practices have been studied to highlight the sustainable logistics practices reviewed, their efficacy, and the challenges that have been encountered. The paper was segmented into five parts to achieve its goals. For instance, the paper begins with an introduction that...
Topic: Business
Words: 3137
Pages: 11
I agree with James’ definition and formula of incremental cash flow. However, in my opinion, more information could be given on the structure of the incremental cash flow, such that it consists of three components: initial investments, operating cash flow, and terminal year cash flow. I believe that it is...
Topic: Cash Flow
Words: 285
Pages: 1
If the simulation were based on the real world, numerous opportunities and challenges would be encountered. The fact that the simulation does not include many ethnic factors would invoke a comparatively easy operational model. For instance, it does not include language barriers, cultural differences, exchange rates, and mode of entry...
Topic: Challenges
Words: 331
Pages: 1
Introduction Following work ethics is crucial for effective collaboration with colleagues while using appropriate skills and abilities is necessary for this objective. In my case, they include attendance and teamwork, and these provisions determine my success in the workplace. Therefore, adhering to the regulations related to the time spent performing...
Topic: Communication
Words: 580
Pages: 2
Financial analysis is a process of evaluating the financial strengths and weaknesses of the company by establishing an efficient relationship between the financial statements’ items. As Ravinder and Anitha (2013) discuss in their article, knowing the operational efficiency “will enable the management to locate weak spots of the business and...
Topic: Business
Words: 295
Pages: 1
Due to the COVID-19 pandemic and consequent regulations to reduce its spread, many countries have had to implement restrictive measures on people’s freedom of mobility. One of such measures includes regulations and recommendations that aim at reducing the number of people who physically attend their workplaces. In other words, governments...
Topic: Business
Words: 619
Pages: 2
PESTLE analysis revolves around six major factors, which are political, economic, sociological, technological, environmental, and legal elements (Perera, 2017). In the case of the former, Sony is experiencing significant political benefits and support from the Japanese government in the form of improved data security (ITA, n.d.). Sociological factors are manifested...
Topic: Sony
Words: 374
Pages: 3
Supply Chain Configuration The Tehindo supply chain begins right at the tea plantations, from where the tea leaves are picked and transported to the factory for manufacturing into jasmine tea and fruity flavor. The final products are transported to wholesalers, who then sell them to retailers. The retailers then sell...
Topic: Management
Words: 767
Pages: 4
Introduction The current report evaluates the financial position of Ford Motor Company, USA. The report will utilize a number of financial ratios in order to understand the profitability, cash flow, earnings, and financial risks associated with Ford Motor Company. The assessment will rely on the organization’s financial statements for the...
Topic: Ford
Words: 3302
Pages: 12
Stock Performance During the last four quarters, Valero’s stock price has fluctuated between $60.83 on 05/2020 and $72.14 on 04/2021 (Figure 1). During this period, the lowest stock price was spotted at $37.88, whereas the highest reached $84.39 one month ago. In March 2020, a powerful oil prices shock was...
Topic: Corporation
Words: 713
Pages: 2
Purpose of Negotiation The purpose of negotiation is to improve the price for the negotiated product. Desired outcome The desired outcome presupposes the increase in the price for an item sold by the company and the attainment of higher revenues. Pertinent information The negotiated product has outstanding quality and almost...
Topic: Negotiation
Words: 974
Pages: 3
Introduction Coca-Cola is the most prominent foods and Beverages Company in terms of growth and global market in this industry. The company operates in over 200 countries in the world. Pepsi foods and beverages Company trails behind Coca-Cola in the global market trend currently. The Coca-Cola Company in Pakistan operates...
Topic: Coca Cola
Words: 2784
Pages: 10
The importance of online marketing in a pandemic is becoming paramount. However, at the same time, the search-based advertising market is undergoing serious transformations. Search engines usually consider this niche of online advertising. In this case, Google consistently holds a leading position with a market share of more than 90%...
Topic: Advertising
Words: 612
Pages: 2
Corporate Social Responsibility CSR Prior to discussing the specifics of corporate social responsibility (CSR) in the modern business world, it is necessary to define major terms and concepts that will be utilized further in the paper. CSR can be referred to as the major business initiative enabling companies to operate...
Topic: Management
Words: 2481
Pages: 9
Introduction Emirates Airlines also referred to as the Fly Emirates, is the largest airline company in the Middle East and the fourth largest globally. It is a subsidiary of the Emirates Group, with approximately 59,519 employees from 172 nationalities, and is owned by both the royal family in Dubai and...
Topic: Airlines
Words: 637
Pages: 2
Introduction The environmental impact forms the major pillars of concerns in dealing with food production and consumption strategies. A properly chosen environmental assessment tool influences the results obtained. To assess the environmental indicators, two categories of tools namely the product-based tools and the area-based tools may be used. LCA is...
Topic: Environment
Words: 2759
Pages: 10
A decision matrix is an invaluable tool for companies looking for ways to maximize efficiency and determine the ultimate improvement option which will deliver the most benefit. Yet, it can be applied in numerous other scenarios and situations (“What is a decision matrix,” n.d.). For instance, when a company is...
Topic: Business
Words: 313
Pages: 1
Business organizations today face rapid changes that have never been witnessed before. Notably, organizations’ rapid growth and development and the fast-changing trends in business globally have poised a highly competitive business market. Many organizations are striving hard to integrate new and improved sustainability tactics to keep abreast of their competitors....
Topic: Organizational Change
Words: 1128
Pages: 4
Micro problems Poor communication among stakeholders; Workers’ failure to adhere to processes and rules (NASA, 2004); Neglect of personal responsibility, accountability and competence; Employees’ inability to raise concerns to the management; Excellence is not valued among team members; Workers are hesitant to adhere to safety culture (NASA, 2004); Loyalty and...
Topic: Culture
Words: 490
Pages: 2
Nestlé is one of the world’s leading food and beverage manufacturers. It is based in Switzerland, but it operates in more than 100 countries (Chung et al., 2020). The company produces all possible types of foods and beverages, including baby foods, pet foods, cereals, frozen foods, pizza, and others (Chung...
Topic: Business
Words: 592
Pages: 2
JP Morgan Chase and Company is an investment banking company with its headquarters in New York, United States. The article “In this corner! The contender” about Jamie Dimon, the new chief executive officer of JP Morgan Chase describes operations at JP Morgan Chase. There are multiple ways that companies can...
Topic: Business
Words: 558
Pages: 2
Introduction and Organization Overview In the face of various aroused challenges, including global warming and the COVID-19 pandemic, corporate social responsibility (CSR) acquires increasing importance for the prosperity of business and society altogether. In these contexts, Starbucks Corporation can serve as an exemplary entity with active CSR clearly determined and...
Topic: Social Responsibility
Words: 408
Pages: 1
MESA Competitive Strategy When making strategic decisions, the company’s management needs to fully understand the business’s strengths, goals, available resources, and opportunities. A successful competitive strategy effectively utilizes the company’s resources and capabilities to maintain and increase its competitive advantage. For MESA, an effective competitive strategy needs to be based...
Topic: Competitive Strategy
Words: 1107
Pages: 4
The Disney company is among the most profitable and successful actors in the industry nowadays. Such state of the art was achieved because of due diligence and policy that the top management has been applying for many years. However, there was a period when the corporation faced a plethora of...
Topic: Disney
Words: 1159
Pages: 4
I have used my skills in economic and entrepreneurship to identify viable business opportunities. From my analysis, I have discovered that there is a high demand for groceries in my neighborhood. As an economics student, I ascertained that the demand for groceries also includes the need for delivery. Most people...
Topic: Entrepreneurship
Words: 308
Pages: 1
Data Governance includes the processes and technologies required to manage and secure data as a company asset to guarantee complete and reliable corporate data. It concerns creating methods and techniques performed by the responsible team for standardizing, integrating, protecting and storing corporate data. This paper aims to define the concept...
Topic: Business
Words: 1787
Pages: 6
How have the various stages of Roizen’s career leveraged assets and competences acquired on previous stages Heidi Roizen managed to make use of her past experience and networks at each of the following stages of her professional path. Her first job was at Tandem, a technology company in the Silicon...
Topic: Career
Words: 931
Pages: 3
I have a part-time job where at least two weeks of a winter vacation is provided, however, my employer would not pay for them. Moreover, the shifts that would be replaced with my resting period mean lower salary for the next month. Considering these crucial factors, I had to decide...
Topic: Business
Words: 592
Pages: 2
Introduction Nike, formerly known as Blue Ribbon Sports and later renamed in 1971, is the leading manufacturer of sports-related products. The company is headquartered in Oregon and was founded in 1964. Nike is a shoe company that designs, develops, and markets various athletic footwear, apparel, and equipment, and accessories (Liu,...
Topic: Nike
Words: 1132
Pages: 4
Working capital demonstrates how much liquid asset is accessible to satisfy the short-term cash requirements obligatory by current liabilities in a business. The working capital assumes that current asset and current obligation are short-term concepts; thus, it is defined as a short-term concept. A working capital shows the efficiency and...
Topic: Management
Words: 2354
Pages: 9