Lucky Lou’s Rice Pudding: Market Analysis

Core Value Proposition and Target Market Identification Market Analysis. Lucky Lou’s Rice Pudding is a company that belongs to the grocery foods market, which is enormous, and continues expanding. In the US, the sales in retail and food service amounted to $6.2 trillion in 2019, increasing for ten years successively...

Case Study: Miele. Difference through Marketing

Marketing involves creating and exchanging goods and services that are of value to customers, partners, and the community at large. With increased rivalry from other organizations, a company must always strive to achieve a competitive advantage (Plewa & Conduit, 2016). The resources that a firm has can be used as...

Personal Leadership Experience: Case Analysis

Introduction This paper is a personal leadership experience analysis of my encounter with a community-based organization where I worked as an intern in 2018. The organization faced serious management challenges triggered by the decision to focus on gender dynamics in the community. The organization’s primary objective is to alleviate poverty...

Netflix Target Demographics and Market Segment

For this discussion post, I chose one of the most famous companies across the globe: Netflix. This streaming company is known for its innovative approach to entertainment, which includes content personalization, close relations with studios that produce new products for viewers, and strong brand equity (Sadwick, 2019). With a goal...

Britam Insurance Company’s Sales and Marketing Management Software

Introduction Britam Insurance Company is a global insurance firm selling various services to its clients worldwide. Being one of the leading companies in the industry, Britam has a large pool of potential and existing customers. The large client base calls for sophisticated software to handle the company’s sales and marketing...

Healthcare Institution Financial and Investment Appraisal

Introduction The present paper discusses three general aspects of Jiranna Healthcare case study. The first part conducts an appraisal of the firm’s financial performance to help Arizona Health Services (AHS) make a purchasing decision. In particular, the first part assesses sales, expenses, profits, efficiency, profitability, liquidity, solvency, and DuPont coefficient...

Business Plan: Smooth Residential Cleaning Services Limited

Executive Summary Cleaning companies in the US have focused primarily on corporate services. For years, these services were required in firms as opposed to homes. However, with a significant number of people looking for more than one job to enable them to pay for their needs, the pressure to get...

Organizations’ Environment and Sustainability

Organizations must learn to adapt and try to fit in with components within the external environment for them to be successful. This environment comprises of components that are beyond the control of organizations. Organizations can be broken down into four main categories. They include; Private, Public, Profit and Not-for profit...

Harley-Davidson Company’s Marketing Improvement

Introduction Marketing plays an essential role in every business, irrespective of its size, specialty, and others. An adequate marketing strategy allows companies to reach targeted customers to achieve prosperity and economic benefits. That is why every firm should take significant efforts to implement an effective marketing strategy to achieve these...

Management: The Complex-Adaptive Leadership Model

Introduction The management team in any organization has to factor organizational leadership in their business strategy to promote business growth, workers’ motivation, and operational efficiency. Corporate leaders typically focus on achieving strategic goals by enhancing teamwork spirit among workers, which fosters productivity and growth. The complex-adaptive leadership model refers to...

Shell Company’s Product Marketing Analysis

The product chosen for marketing Shell is a multi-national British-Dutch oil and gas company. The company is one of the biggest companies in the world, being on the top of the chart as one of the richest businesses in the world. The company primarily positions itself as a dealer in...

Entrepreneurship: Relationship Marketing

One of the most difficult and expensive tasks that any business owner faces is finding new customers or retaining old ones. Many companies dedicate different parts of their marketing department on one of these functions. To retain customers that companies already have relationship marketing is used to attract repeat business...

Mechanistic vs. Organic Form of Management

First of all, it is essential to explain what is meant by a management type. By management type or organizational structure is understood as a system that defines a hierarchy in an organization. It demonstrates each position, its function, and to whom it reports (Friend, 2019). Establishing a clear organizational...

G4S Company’s Major Risks in the Future

Among the many security-providing companies, G4S stands out as the key employer in the London stock exchange, having an influence in over 120 states with a workforce of more than 620,000. Although one may use this information to claim that this security agent is secure, the paper reveals the major...

Taza Chocolate Company’s Distribution Channels

Taza is a small chocolate-making company based in Sommerville, Massachusetts, which manufactures unique stoneground organic chocolate in the classic Mexican tradition. It has a staff of about 20 people and sources all its ingredients directly from certified organic growers, with whom the company maintains personal relationships. Taza distributes its products...

Comfortability and Productivity at Work: Ethical Management

Expectations and Implications Ethical management allows business employees to feel comfortable and be productive at work. It also helps to avoid conflict situations and misunderstandings between the subordinates and superiors. An effective leader sets an example by behaving morally and encouraging other workers to do the same. This paper will...

Cultural Issues American Managers Face in China

Introduction The Chinese market is earning increasing recognition for offering unlimited opportunities to global corporations, spurring massive inflows of foreign direct investment. This trend is attributed to several socio-economic and political developments in China, including increased adoption of the rule of law, sound institutional reforms, and high research and development...

Human Relations: The Manager with a Disgruntled Employee

Situation You have just been hired by Yummy Juicy, a national corporation that sells organic juices at most major retail stores. You have been hired as the West Coast Distribution Manager. After about five weeks on the job, you get the following email: Sir/Ma’am, You are hurting this company. You...

Conflict Resolution at the Workplace

Introduction Conflicts may occur in any setting where different groups of people interact, such as in a workplace. However, since the workers have different backgrounds, simple issues can escalate into violence or disharmony within the job environment. Thus, it requires both expertise and organizational regulations to bring sanity among the...

Difficulties of Partnership in the Contemporary World of Architecture

Nowadays corporate structures, such as companies, exclude sole practitioners and partners from the architectural market. We live in a highly competitive society, and old forms of unions are not as effective today, as they were before. Though the definition of a partnership sounds optimistic enough and tells that it “is...

“A Few Good Man” by Rob Reiner: Organizational Behavior

Organizational behavior is a theme that combines elements of sciences such as psychology and sociology. With this concept’s help, both the demeanor of individuals and the entire management system as a whole is described. In general, five types of organizational behavior are distinguished; however, regarding the film “A Few Good...

McDonald’s: Sustainability in Theory and Practice

Introduction In recent decades, societal development in different industrial representations experienced unprecedented growth. It was based on running various social and economic systems that brought developmental value while also consumed a significant number of resources that potentially caused environmental issues (Zuofa and Ochieng, 2016). Respectively, organizations faced the requirement of...

ASOS Company: Business Plan, Fashion Sector

Online retailing is increasingly becoming the conduit through which companies that want to avoid the hassle of owning outlets turn to. E-tailing, as it is popularly known, has created mega-corporations such as www.amazon.com and Staples, Inc that have leveraged the shift of buyers to the virtual world Among the many...

Apple Inc.’s iPhone Marketing Mix

iPhone is a brand of cutting-edge smartphones designed and marketed by Apple Inc., which has traditionally targeted the high-end market segment through premium pricing and direct selling. Since the launch of the first iPhone generation, Apple Inc. has consistently released innovative and revolutionary models, which are available to consumers through...

International Logistics and Supply Chain Outsourcing

As I studied international logistics, my knowledge base on the subject matter took a positive leap. I conceptualised in my mind how international logistics provides a framework for a cost effective flow of products and services to the customer in both the forward and reverse directions. Effective coordination and timely...

Zappos: Servant Leadership

Introduction Servant leadership is defined as an organizational style within a company where the leader’s purpose is to serve their customers and help their employees grow within the field. The purpose of this paper is to analyze how this philosophy is supported at Zappos, an online shoe and clothing retailer....

Successful and Unsuccessful Leaders as Change Agents

This paper will review 2 successful and 2 unsuccessful leaders, with the examples of success being Steve Jobs and Jack Welch, leaders of Apple Inc. and General Electric, whereas failures would be presented by George Fisher (CEO of Kodak) and Olli-Pekka Kallasvuo, who was the CEO of Nokia. Steve Jobs...

The Diversification Strategy of Disney

Summary In the current reality in which business has to work, the exceptional dynamics and turbulence of the external environment require a new type of thinking – not linear and one-sided, but flexible, rational, and critical. Making decisions, and pondering problematic situations, managers unconsciously start from the information known to...

The Parmalat Company: Corporate Governance

What does “agency problem” mean? Agency problems are behavior issues that arise out of the formal separation of management and ownership of a professionally managed company such that they form the key determinant of the capital structure and the distribution of policy decision. In this case, shareholders are twisted by...

Leadership and Motivation Impact on Repsol Organisational Culture

Abstract The purpose of this paper is to analyse the impact of leadership and motivation on the organisational culture of Repsol and to so, this report concentrates on some theories including autocratic and participative leadership style, transformational and action centred leadership model, motivation theories of Maslow and Herzberg, and organizational...

G4S Company Managing Reputation Risk

Reputation risk can be managed. However, reputation risk is the most difficult type of risk to manage. The image of an organisation is difficult to quantify and validate. However, every institution has its own image. Image comprise of how the firm is regarded by its internal and external publics. The...

G4S Company’s Strategies and Opportunities

Strategic risks are likely to be the leading class of risks for G4S in the coming years. It is therefore imperative that G4S take advantage of this risk and turn it into an opportunity. To begin with, change in technology is unavoidable. It can be an opportunity for a multinational...

New Marketing Realities and HTC

The Most Significant Prevailing Market Forces Currently, the most important market forces that may have a considerable effect on the company’s development are technology and globalization. According to Kotler and Keller (2016), these are two of the three major market forces that occupy the most prominent position in the modern...

SWOT Analysis of Škoda Company

The key weakness identified by Škoda was that the company is unable to fit into a fragmented and highly competitive market with its current brand perception in the general public. Market shares for Škoda are small, largely due to the fact that their reputation did not grow a sufficient amount...

Fyre Festival: Project Audit

Introduction In April 2017, the now-infamous Fyre Festival was supposed to provide a luxury music festival experience. However, arriving at the private island in the Bahamas, the guests discovered that none of their expectations would be fulfilled. In fact, the festival was canceled the same day it was scheduled to...

Procedural and Distributive Justice in the Workplace

Just like in the rest of the society, concepts such as transparency, fairness, justice, and equality play an important role in the workplace. Particularly, the employees’ perceptions of both procedural and distributive justice may have an impact on their job satisfaction and turnover intention. In any system, procedural and distributive...

Media and Cultural Industries: The Conglomerate-Styled Ownership

The advent of democracy across the Western nations has also led to a scenario where few people own most of the available channels of communication. Media conglomerates have taken over the operations of digital media in most countries across Europe and America. The situation is not different in Canada where...

Nike: Multinational Corporations and Culture

In the epoch of globalization, multinational corporations (MNCs) became powerful and international actors on the international stage. This position was achieved partly due to the practice of attracting external resources from third-world countries. Alongside globalization, in the modern world, global stratification is an immensely significant phenomenon that refers to the...

Product Development: Process and Recommendations

Companies are always trying to attain new markets for more revenues and the most productive way of doing this is through the launch of new products. Due to the ever changing markets and advance in technology businesses have to keep up with the speed by being more efficient, produce high...

The Importance of a Proper Accident Investigation

Introduction Business organizations should have proper mechanisms for preventing accidents and injuries. However, corporations might experience different occurrences even if such preventative measures are already in place. The involved parties should conduct proper accident investigations to prevent it from recurring. This essay explains why it is important for the relevant...

Apple Inc: Company Profile and Analysis

Introduction The finance manager is the authoritative person who is responsible to look after the financial activities within an organization. Finance is considered the lifeblood of every business enterprise irrespective of the products and services produced by it. The financial capability and efficiency of concern are highly dependent upon the...

Walmart Ethics and Compliance Challenges

Introduction Walmart Stores, Inc., better known as Walmart to the public, is one of the nation’s biggest and most profitable retail corporations. The success of the store is attributed largely to the commitment of Walmart and its employees to provide services at the lowest prices. Since 1969, the slogan of...

The Data-Driven Decisions in Business

The companies’ leaders are expected not only to be the professionals in their area but also to have the necessary characteristics to solve difficult situations and make data-driven decisions. For example, recently, my manager was making a decision about which of two employees to promote. The first worker, Mary, was...

Coercive Power in the Workplace

During chaotic situations, with numerous unknowns emerging, the proposition of coercing employees and pressuring them to conform to the leader’s vision may appear highly attractive. It would enable the team to work toward the same goal together as a unified body, at least temporarily, until the chaos passed. However, this...

The Role of Risk Management in Reducing Loss Prevention

Definition of the Problem Introduction Risk management (RM) has been defined as the process of scheduling, classifying, directing, and managing organizational conduct in order to curtail the detrimental effects of fortuitous losses at reasonable costs on the organization. Risk avoidance involves eliminating all losses associated with a particular activity, loss...

An Example of an Ethical Company

Chipotle Mexican Grill, Inc., also known as Chipotle, is an American restaurant chain primarily serving Mexican food. Chipotle is an example of a company that demonstrates corporate social responsibility and commitment to human and environmental causes. The company promotes human flourishing by serving “food with integrity,” as stated in its...

Resistance to Change in the Workplace

Introduction Resistance to change especially at the workplace is inevitable in any organization. It is considered a natural condition because it is a basic tenet of human behavior. Organizations should devise mechanisms for dealing with change resistance on organization policies. Change resistance may take different forms ranging from obvious ones...

Entrepreneurship: From Startups to SMEs

Introduction Entrepreneurship remains a powerful practice that guides people to launch and grow their startups to become giant corporations. This development explains how individuals can experiment with a small or new idea and make it an evidence-based solution to the problems affecting humanity. Business owners should reflect and examine their...

The Federal Trade Commission

The funeral services industry is essential since it allows grieving people to bury their dead ones in style. The Federal Trade Commission (FTC) proposes and implements specific guidelines to meet the demands of both the professionals in the industry and the consumers. However, there are specific issues that affect the...

Cash Flow Statement as a Reflection of Financial Health

Lack of working capital (cash gaps), a constant search for money to repay debts to suppliers, employees, budget, non-payment of buyers, or customers all lead to the fact that a company cannot manage its obligations. These issues increase accounts payable in record keeping (Klammer, 2018). The solution to working capital...

Cash Budget: Plan and Aspects

Introduction A budget is a set of combined plans that describes the organizations forecasted future operations quantitatively. Budgets are often used by organizations as a yardstick to measure actual operations, allocate funds and also plan for future operations. Overtime, it has proved to be an excellent management tool since on...

Multinational Enterprise: Siemens

Introduction Entry into a new market can either be highly profitable or catastrophic for an organization. There are several factors that have to be considered when trying to enter a new market. Some of the factors include SWOT and PESTLE analysis and an evaluation of the best strategies and mode...

Organizational Development Activities

Introduction Organizational development (OD) is a significant, science-based, and practice-oriented process that helps an organization build its capacity to change and attain heightened effectiveness levels. It can be made through the development, improvement, and reinforcement of organizational strategies, structures, and processes. Orpen (1997), Clifford, and Thorpe (2007) stated that organizations...

Healthy Fast Foods: Sector Analysis

Fast foods The term fast foods refer to foods that are prepared, readily available, and served quickly in restaurants or kiosks (Vendreys, 2011). Fast foods have been in existence for a lengthy period and are most common in urban regions. Fast foods include soft drinks, doughnuts and pastry, French fries,...

Yum!: Brands Innovations and Commercialization

Innovations’ commercialisation has always been perceived as a critical prerequisite for the successful operating of a firm. Many companies’ practices and policies in this regard seem to prove such a statement. It might be relevant to investigate the experience of a notable enterprise in the mentioned theme’s framework. Yum! Brands...

Hotel Management: Performance Improvement Plan

Introduction The variety and scopes of current marketplaces make it complicated for the companies to remain relevant to the market for a long time. It especially concerns the service sector, i.e., hotels and restaurants. The number of representatives on the market increases every day, so many companies fail to compete...

Five Types of Customer-Introduced Variability

When it comes to distributing service to customers, the most significant phenomenon refers to the fact that it is challenging to predict their behavior. Service managers should consider this fact by determining the amount of accommodation that they need. It is an essential issue because more accommodation implies more cost....

Strategic Planning in Current Hospitality Industry

Tourism is one of the most significant pillars of economic growth in numerous international economies. The industry accounts for 20.8% of the international revenue and 21.7% of the total employment before the COVID-19 pandemic (Aladag et al., 2020). However, the world bank’s recent report revealed an alarming situation caused by...

Online Versus Brick-And-Mortar Stores

Introduction The unceasing evolution of technology has continuously shaped the business sphere in complex ways. Notably, the Internet has become a handy tool in business, with many companies creating virtual stores on the web. This set of circumstances has led to the development of a struggle between online and brick-and-mortar...

Chevron Corporation: Case Study

The following evaluation is for Chevron Corporation. Chevron is one of the world’s leading integrated energy companies, which explores for, produces and transports crude oil and natural gas, refines, markets and distributes transportation fuels and lubricants. Additionally, the company manufactures and sells petrochemicals and additives, and develops and deploys technologies...

Reebok’s Entry Mode Internationally

Reebok is one of the most famous footwear manufacturers across the globe, meaning that the business is successful in its international activities. That is why it is necessary to identify a specific entry mode that the organization used to expand internationally. Reebok emerged in 1895 in England, but it only...

Five Stages of Team Development

As a rule, a group goes through five stages of development before becoming a team, each of which implies its functions and goals. The dynamics of the group’s behavior and development changes as it moves from one stage to another, and it requires different actions for greater efficiency. The team...

Changes in Marketing, Digital Marketing

Marketing has altered much in recent years, as technological progress allows for more comprehensive ways of delivering information and motivating people to purchase goods and services. Digital marketing provides numerous advantages, which include various ways of interacting with consumers, collecting feedback, targeting specific demographic groups, and integrating advertisements in content....

Positive Qualities of Hotel Staff: Hilton Sydney

Background Information Hilton Hotels & Resorts is a global brand of luxury and full-service hotels operating in multiple countries around the globe. The company accounts for more than 215 thousand rooms in 85 countries and areas across six continents, including Australia. In Sydney, the Hilton Hotel is located on 488...

A Strategic Marketing Concept

A keen commitment to identifying a strategic marketing concept based on an analysis of the current market environment led us to settle on the concept of selling second-hand items. These could include books and other materials with competitively tailored prices to enter the market. Specific target customer audiences were projected...

Examples of CRS Undertaken by Starbuck Corporation

Although organizations aim at making a profit, there is a need for them to act and do business in a way that accounts for the societal as well as environmental impact shaped by the business, this concept has been dubbed corporate social responsibility. There are several examples of CRS undertaken...

Talent Turnover and Ethics: Case Study

The company’s problem in this particular scenario is twofold, as it combines business and ethical aspects simultaneously. From a business perspective, the company suffers from a high turnover rate, as its employees usually leave after six months to a year of employment. The main reason behind this tendency seems to...

Toyota Production System: Review

As part of the attempt to maximize the utilization of resources, companies have invested in research of methodologies of minimizing resource consumption while sustaining the level of output. Toyota was among the first companies to devise such a strategy. This paper will discuss the Toyota Production System and how it...

The Link Between Organizational Behavior and Change Management

Higher Professional Level Acknowledgment I am thankful to many of my colleagues and professors whose help led to the paper submission. I want to thank my tutor for recommendations, research support, and help in organizing the paper, and to the management staff of the organization, I am working with. Executive...

Royal Dutch Shell’s Entry Mode

The oil industry works with one of the most expensive commodities in the world, and it includes a few large companies. Royal Dutch Shell is among them, being the top producer of this resource globally. The company has a long development history that implies a few modes of entry in...

Strategic Analysis of Facebook

Introduction Facebook is an American-based organization that operates in the United States while it has a global market for its products and services. Mark Zuckerberg, Dustin Moskovitz, Eduardo Saverin, and other colleagues decided to establish this social media company in 2004 (Brügger, 2015). As of 2012, this social networking platform...

The Methods of Risk Management in Business

Introduction Environmental factors that cause risk The success of any business is highly dependent on the strategies it employs as well as the environmental conditions in which it runs. The business environment of today is being changed frequently. Changes in technology, market, and political environments increase the uncertainties of managers...

Corporate Governance Role in Firm Performance

For companies to be competitive, they need regular investments and other sources of financing. High-level corporate governance is an essential requirement for obtaining financial support for enterprises. This type of company governance determines its future welfare and stability. For this reason, its use is more critical for investors than the...

The Downstream Oil and Gas: Review

The oil industry has always played a significant role in the economics of any given country. The industry is complex and occupies a substantial portion of the global market. The complexity of the supply chain caused it to be divided into three separate segments: upstream, midstream, and downstream. It is...

Importance of Team Building in Nursing

Team Leader Team building in the world of nursing today is essential. There are many expectations of nursing that have a wide range of knowledge, other than clinical care. One of those is evidence-based medicine. Research and implementation, but especially implementation take a team to complete in a quality way....

United Kingdom Grocery Industry

Introduction There are various forms of market structures which exist in various marketplaces. This essay explores the market configuration which exists in the UK supermarket industry. As such, markets are influenced by several economic factors such as income level, inflation rate, forex exchange ratio, and taxation. While discussion the investment...

Oura: Company Analysis

Oura is a company that sets accomplishing healthy sleep as its goal. Thus, all its products are designed to help customers with quality rest at night. The company’s flagman is Oura ring, which has gathered massive media and consumer attention throughout 2020. It is an electronic device that combines the...

Enterprise Resource Planning and Its Effect on Supply Chain Management

The high demands of customers and in the modern world raises the competitiveness of businesses. Big firms with thousands of workers and several affiliated branches need an automated system for productive results. Enterprise Resource Planning (ERP) implies the administration of business processes by relying on the software that gathers and...

Problems With Improve Bank Services

The banking industry is different from other retail based industries in terms of customer service. Products and services cannot just be developed and directly offered to consumers. There are numerous legal and financial hurdles that must be overcome in order to offer innovative services. This means that good customer service...

Microsoft: The Tech Giant in the Modern Market

Product and Marketing Evolution Microsoft (MS) has developed its product range and marketing strategies throughout years of continuous improvement and innovation. The history of evolution dates back to the early 1980s when MS launched the Disk Operating System (DOS) for personal computers. Consequently, uniting DOS, Windows Operating System, Mouse, and...

The Effects of Micromanagement

Micromanagement is a highly inefficient workplace practice negatively correlated with the productivity and morale of an organization. The proposed research on the effects of micromanagement will help in growing the company by identifying the existing and potential issues with the style of organizational leadership and setting tools for prevention. Several...

Wegmans Food Markets: Management Analysis

Introduction Wegmans is a large family-owned company that sells groceries in 6 states (Ebert and Griffin 305). The total number of stores run under the supermarket chain accounts for 80 (Ebert and Griffin 305). The company has a long history; it was founded in 1915 and since that, has been...

Structural Functional and Dysfunctional Conflicts

Conflict is something that occurs in any workplace, it is an inevitable part of the work routine. Sometimes it can be actually helpful, as conflicts highlight a particular problem, and then it is possible to create a discussion around it and then find the solutions to the issue. Such type...

The Current Breadth of Apple’s Product Line

The current breadth of Apple’s product line seems to be quite modest for the company of its size. However, it is important to keep in mind that Apple has to take extensive care of product quality, which explains the small range of product diversity. Nevertheless, there are ways for the...

Marks & Spencer Plc’s Strategic Management Accounting

Introduction It is imperative for all companies to set out their strategic plans which they use as guidelines and these plans indeed assist them in setting up the scope of their operations and controls which in turn ensure the sustainability of business and achievability of profits in the period that...

Competitive Advantage and Competitive Differentiation

When it comes to business management, the aspect of competitive advantage always appears in the discussion. According to Kotler and Keller (2015), competitive advantage (CA) is a “company’s ability to perform in one or more ways that competitors cannot or will not match” (p. 304). In other words, it is...

Strategic Planning in Nonprofit Organizations

Introduction According to Bryson (1995), strategic planning is the process of making choices. This process usually takes place when leaders need to be supported when making their goals international. This is a managerial tool that is used for the purpose of assisting the organization to perform better. In other words,...

Nissan Motor Company Organizational Management

Critical Analysis of the Operations Management Challenges faced by Nissan and their Approach to overcome such Challenges. (CLO1&3) Companies come across many operations management challenges that call for the rethinking of strategies to keep them in business. The automotive industry is renowned for its significant contribution to the global economy....

Integrated Marketing Communication Tactic

Contemporary marketing efforts of businesses require the creative use of multiple channels that will allow connecting with a consumer and delivering a message about the brand. Integrated marketing communication (IMC) is a combination of all communication channels available to the company and the use of them as an advertising method....

Stages in Kurt Lewin’s Change Model

Introduction Change is an essential element of any organization that seeks to continually improve and grow. Kurt Lewin developed a three-stage model that can effectively be employed by the management of organizations to address necessary reforms effectively. The three stages developed by Kurt Lewin tackle change endeavors through unfreezing, change,...

Sparrow Pharmaceuticals’ Advertisement Strategy Analysis

Introduction Sparrow Pharmaceuticals has acquired its client base by advertising credible and thematic articles and offering a high-quality selection of medical research findings. The given measure has granted the trust of its customers as it was useful for them together with the excellent performance of the company’s products. There is...

Leadership and Management in the Patient-Centred Care

The terms of leadership and management are often used interchangeably within the nursing environment. Both leadership and management are crucial for high-quality delivery of health services (Francis, 2013). Though these notions are often seen in the same respect, they differ in behaviour, skills, or perspectives. Both qualities are demanded to...

“Marketing Myopia” by Theodore Levitt

Iron Cycle of Growth Looking at the business cycle one is overcome by a feeling of despair that inevitable like the human body and like kingdoms there is the “iron cycle” of growth and then decay – an infallible law of Nature from which there seems to be no escape....

Leading and Managing Change in Business

Introduction Nowadays, the importance of change is emphasised by many business researchers. This tendency is explained by the rapid development of the world. Companies need to adapt to these changes to maintain high positions in the market and stay ahead of their competitors. However, in order to achieve this goal,...

Exxon Mobil in Guyana

Introduction The Exxon Mobil Corporation (XOM) is a significant oil and gas conglomerate worldwide. The Standard Oil Company was founded in Ohio in 1870, and by 1880, it had evolved into an oil empire that controlled between 90% and 95% of all oil produced in the United States. Extraction of...

Organizational Development and Human Resources in Organization

Introduction Human resource management holds responsibility for the presence of the most relevant constituent of a successful and fast growing business. In financial circles, this component carries the name of the workforce. It is considered that without a properly arranged HR department a company is a priori configured to the...

BabyCenter: Analysis of the Power of Online Influencers

The task of marketing appears to have evolved tremendously from the basic process of making a product recognizable to the process of helping customers to relate to the brand on a deeply emotional level. The described situation applies fully to the progress made by BabyCenter since the organization has developed...

Situational Leadership Theory by Hersey and Blanchard

Weaknesses and Justification of Situational Leadership Hersey and Blanchard developed a theory that reflects how a leader should behave towards workers in relations to their different levels of maturity to the work. They argued that a high-maturity subordinate possesses both the confidence and ability to perform a task. Conversely, a...

The Nature of Leadership

Leadership is an interesting subject that excites so many people. When the term is mentioned, images of powerful individuals who head top Corporations in the world and army officials who have commanded victories in various big wars and politicians who shape nations come into our mind. We also think of...

Coca-Cola Company: Code of Ethics

A code of conduct reflects a company’s core values, vision, and overall culture. The code of ethics creates expectations about the company’s work and general behavior. Gonzalez-Padron (2015) proposed that the code’s title might affect the reader’s attitude toward the content. For instance, including the word “values” in the title...

Organizational Culture in the Army

The army is a large organization. It involves multiple units that have different tasks. For instance, there is a unit that is involved in the recruitment of soldiers. A second unit deals with the management of the training process. A third unit consists of deployed soldiers in different wars. The...

BMW Automobiles: Case Study

Main trends are identifiable in the business environment Despite the information provided being limited, there is a clear indication that the industry is mature and competition is fierce. This is more especially in relation to price save for companies which have managed to achieve product differentiation. BMW’s industry is one...

Apple’s Reputation Regarding Ethical and Social Responsibility

Introduction Apple has been embroiled in issues related to the company’s ethical and social responsibilities. Recent reports about inefficiencies and suppliers’ non-compliance with the ethics and social responsibility code has raised a lot of public attention (Chen, 2013). While the media has been putting Apple on the spotlight, legal experts...

Anheuser-Busch InBev: International Marketing for Success

Introduction According to Anderson (2010, p. 28), “internationalization is one of the most important and pervasive forces that reshape the competitiveness of business environments”. It has largely shifted the basis of competitiveness in companies and makes it necessary to understand global regions as one vast market (Forsgren, 1999). Internalization has...

Nike+: Advice and Recommendations for Development

There are not so many companies that may be called undoubtedly known to everyone in the world. Nike hardly needs to be represented as since its very appearance this manufacturer has been pursuing an active policy of development and attracting new partners. A virtual platform for runners Nike+ offer the...

Innovation as a Contemporary Issue in Business

Introduction There are severs approaches that can be applied by manager in order to survive the economic hard times that have constantly characterized the new millennium. Change and innovation is now equated to the survival through turbulent times. When businesses attain a very strong economic advantage it means that they...

Management: Personal and Professional Development

Introduction Management is an important part of any business. Many success stories in the business world have been due to effective management practices. This paper is an analysis of the concept of management and how it relates to business. It embarks on a series of research questions into the most...

Apple Inc.’s Change and Innovation

Introduction The theory of Business Model Innovation (BMI) discusses the creation and reinvention of a business model in the decade of globalization and in more recent times, that of recession. The business model innovation theory offers ways in which a time-consuming company can increase to competitiveness by the importance scheme...

The Value of Diversity in a Workplace

Diversity is commonly defined as knowing, perceiving, tolerant, valuing, and celebrating variations between individuals with value to sexual category, rank, culture, age, bodily and intellectual capability, race, sexual orientation, religious practice, and civic support standing (Esty, et al., 1995). I write this piece principally to educate business owners and managers...

Competitive Advantage: Sources of Competitive Advantage

Introduction According to Porter (1998, p.2), Competitive advantage is the ability of the firm to maintain its strong position against its competitors and continue making profits. Competitive advantage is gained by a firm that can beat its rivals in profitability. According to Porter (1998, p.2), cost advantage and product differentiation...

Team Dynamics and Their Analysis

Introduction Team work is one of the most difficult types of work as absolutely different people with various preferences should collaborate and work together placing the interests of the group above personal ones. The main purpose of the paper is to identify the group dynamics that occur when working collaboratively...

Comprehensive Strategic Plan for GM Company

Introduction The purpose of this paper is to prepare a comprehensive strategic plan for ‘new’ GM Company. However, this report will discuss the vision, mission, objectives of GM, Porter’s 5 Forces, the position of GM in the BCG matrix, the grand strategy matrix, generic strategies, and so on. Background of...

Knowledge Sharing Description: Believers in Christ Church International

Many organizations around the world are shifting towards intelligent approaches to doing business. This follows the realization that knowledge is an important and invisible asset, which may be used, to achieve desired goals in an organization. The established Knowledge Management Systems (KMS) within an organization assist in key decision-making processes...

Human Resources Management: Job Analysis and Job Descriptions

Introduction The significance of job design is to develop jobs that fit effectively into the organizational workflow. The narrower focus of job analysis focuses on utilizing a formal system to collect data concerning what people do in their jobs and then use the collected data to generate job specifications as...

Perpectives of the Catering Business in Bulgaria

Introduction The Bulgarian market and economy have achieved a high level of stability in recent years, thanks to their good business policies put in place since 1998 to stabilize their currency (O’Brien & Christian, 2008). The country has been classified as a functioning market by the United States and the...

Urban Outfitters: Objectives and Trends of the Company

Urban Outfitters was founded and established in 1970 and is a company offering a mix of distinct merchandise incorporating music, contemporary art, and fashion (Heidi 150). They owe their success to their growing ability to be in a position to understand their customers as well as relate with them emotionally....

Tom Ford: Brand Strategy Report

Introduction The main reason why a company undertakes a brand strategy is to offer diverse and a unique market for its products. It mainly comes when the company needs to expand its current market operations to capture more customers. Product branding establishes inherent values which attract buyers in the market....

Lakota Hill: Strategy Analysis

The case shows the introduction of an entrepreneurship venture in the specialty food industry. The new venture hatched by Laura Ryan was to set up a venture to sell fry bread powder in a sack. She sold the age old recipe to the locally and then to the supermarkets to...

Analysis and Strategy in Global Marketing

Abstract The paper examines the various strategies used in global marketing. The paper starts with introduction then outlines the Porter’s five forces model in industry competition and the effects of the barriers in global marketing. Then the paper examines the differences that exist among local, national, international and global product...

Wal-mart Food, INC: Management Accounting Concepts

Introduction This would involve a short picture of Wal-mart food, Inc… It is the earth’s largest vendor it functions, in the course of an enormous foundation of Wal-Mart supplies, supercenters of Wal-Mart, etc. The main purpose of the Final Project is to apply the concepts and techniques of the module...

Ethical Treatment of Employees at BP’s Texas City Refinery

Case study (BP’s workers) This case study is about BP’s Texas City refinery which is the third-largest oil refinery in the U.S. It is regarding the safety of the workers. There was an explosion in the Texas City refinery in 2005, March. The government investigated the causes of a blast...

Nokia Company’s General Marketing Strategy

Nokia, a leading mobile manufacturing company is offering more that 25 different models of mobile handsets to its varied categories of customers (Mooij, 2010). This is strategically meant to meet specific needs of each group of customers. Since not everyone can be fully satisfied with homogenous or same products, groups...

Why the HIH Insurance Collapsed?

HIH was the price of the Australian insurance corporate world until it came down like a castle of cards. It surprised much of the corporate world and local communities and society in Australia. The strange thing about the collapse of the HIH was that it came down at a moment...

Organizational and Consumer’s Buying Behavior

Introduction A consumer is defined as the ultimate user of a product/commodity or a service, while an organization is a social set up, separated by physical boundary with defined objectives. A consumer can influence an organizations buying behavior at the same time an organization can also be able to influence...

Cross-Cultural Management and Challenges It Faces

Cross-cultural management describes how an organization operates across its cultural context and the difficulties it encounters such as diversity in terms of values and beliefs of different cultural groups. These diversities have a bearing on the modes of management from leadership, motivation and negotiation (McCaughey & De Cieri 2002, p....

Use of Derivatives in Risk Management

Derivatives and Risk Management in Corporate Finance In the corporate finance, there are two thematic structures to be presented in order to foster the understanding and application of management principles in the physical context. There is the use of the term derivative and the other one being risk management which...

The Nature of State Farm

Introduction State farm insurance refers to an association of companies that render financial and insurance services (Kyle, 2005). It is a dominant industry player and holds a large chunk of the market compared to its competitors. It ensures cars and homes in America and Canada (Wilkinson, 1988). State farm initially...

Marketing and Management Strategy of Panera Bread

One of the finest ‘quick casual’ food chains in America is Panera Bread and these stores are really a one stop solution for hunger and a delicious meal at the end of the day. It has 70 shops in 10 states across US. The products available at Panera Bread are...

Employment at Will and Due Process

The relationship that employers have with the employees is a delicate one that calls for attention because ethical issues emerge very often. In Employment at will and Due Process, these issues are inevitable because employers dismiss employees without reason. The motives of the employers are not known and hence the...

IPod: Justifying and Evaluation

The unique and innovative product selected for analysis is Apple iPod. This product marked a new era in technology and entertainment industry. This product appeared on the market in 2001, and since that time became one of the most popular media players competing with Microsoft’s MP3. Before the iPod, Apple...

Whole Foods Market: Company Analysis

Introduction Whole Foods Market is a Texas based supermarket chain which deals in the supply and distribution of organic and natural food products ranging from bakery products, coffee and tea, groceries, meat and poultry products as well as sea food products. Since it was founded in 1980, the company has...

BT Groups Innovation Methods

Introduction Recently, The International Monetary Fund gave a review of the world economy and stated that every ten years, a global recession usually occurs. A study of the quarterly rates in Gross Domestic Product is one of the most effective ways of forecasting a recession in the economy. However, this...

The Role of Internet on International Marketing

Background and Objectives Background Nowadays a successful company might rely on how well it markets itself and its products, assuring that its customers are satisfied and pleased, with the purchased products or services, the service received the auxiliary packages of delivery and finance that are offered. Consequently, “innovative managers are...

Capital Mortgage Insurance Corporation’s Negotiations

Introduction Sound organizational control and structural foundation paves the way for an organization to be run in a professional manner and effective business negotiation is an essential part of it as be viewed in the Capital Mortgage Insurance Corporation case study involving Randall and Dolan. However, the major learning curve...

Managerial Decision Making Process

Would firms increase their revenue if they were to lower hearing aid prices? Evaluate the situation by doing a critical analysis? When the price of a product increases tremendously the demand for that particular product tremendously decreases. The given situation is that the firm wants to maximize its profit by...

Strategic Management: Definition and Value for Managers

Introduction Strategic management can be defined as either an art or science of business management strategy that helps to formulates, implement, and evaluate some specific decisions that prove very critical in reaching the organizational objectives (David, 2007). This definition, therefore, means that strategic management is a type of management inclined...

Team Building and Conflict Resolution at Workplace

Teamwork is recognized more as a collaborative effort by the members for the mutual benefits of the corporation and the organization’s employee relations resulted as cooperation among the team members. This signifies the role of an effective team and its performance inside the organizational premises. Teamwork defines the harmony and...

Country of Origin Effects on the Consumer Decisions

Introduction The consumer decisions into whether to buy or not to buy a certain product are influenced by the products’ Country of Origin (COO). Researches have been conducted relating to country image perceptions as well as perceptions of consumers in different countries on products made in different countries (Fan, 2008)....

Cox Communication – Case Analysis

Executive Summary Cox communication, is deciding to introduce a novel touch to their telephony services. The company is focusing to increase its level of quality where they feel that the cost incurred should be reasonable. The company is having many competitors in the field. The six years of experience in...

Human Resource Management and Personnel Management: Similarities

People often consider human resource management and personnel management to be the same thing labelled in different words. However both are significantly different in terms of their approach, their scope and their philosophy in management. Personal management is an approach of managing the employees of the organization through administration. The...

Job Structure and Pay Structure

Introduction Introducing an effective pay structure, appropriate to the job structure can be an effective organizational strategy for any business entity. Such a pay structure can work as the tool for retaining employees who have potential and competence. The job structure is the definition of the roles and the responsibilities...

Zain Company: Marketing Strategy

Zain Company is the biggest telecommunication network in the company that has proved its success for nearly two decades of presence on the world arena. In the course of time, the network has managed to create the customer’s demand and keep a large market segment despite a vigorous competition perceived...

Strategic Analysis of Google

An Introduction to Google Google was founded in 1998 by couple of students from Stanford University. Like many other businesses, a need of an efficient search engine was felt and there was a gap in the market which lead to the foundation of Google. Initially the company started as a...

Leadership and Management: Discrimination in the Workplace

Introduction On several occasions, leaders and managers have to deal with various challenges and opportunities in the workplace. Leaders who recognize opportunity in the challenges they face are more likely to be successfully and effective in diverse working environments. Widespread discrimination in the workplace is one of the challenges that...

The Salaries of Different Jobs

Among the different jobs like accountant, financial analyst, product manager, and stockbroker, the product managers are paid more and the stockbrokers are paid less. These professionals get the expected salary. Basically, the salary for each job is based upon the employee’s performance, output, designation, etc. The product manager gets good...

Ford Motor Company’s Strategic Leadership

Ford had been experiencing losses for a long time, and this made it look for a CEO outside the industry. In the 1990s, leadership training programs were developed to strengthen the build-up of human capital. These were Ford Business Associates, Capstone, Experienced Leader Challenge, and the New Business Leader. These...

“Organizational Change as a Process of Death, Dying, and Rebirth” by Zell

In the article “Organizational Change as a Process of Death, Dying, and Rebirth” (2003) by Deone Zell, the author presents and discusses the results of a study on the resistance to organizational change in professional bureaucracies. The study was conducted in the physics department of a public research university, in...

Training Program Adopted by Hilton International

Introduction According Atkinson (2000, p.6), human resource management is “a distinctive approach to employment management which seeks to achieve competitive advantage through the strategic deployment of a highly committed and capable workforce, using an integrated array of cultural, structural and personal technique” The hospitality industry is one of the most...

Avon: Quality Assurance, Motivation and Attitudes Change

Avon Products is a leading cosmetics company based in the USA. The company operates in a highly competitive industry and requires high standards of products and environmentally friendly policies. Quality assurance programs will help Avon Products to improve its production and satisfy customers’ needs and expectations. The two major issues,...