1317 samples of this type
With the rapid development of modern technologies and shifts in categories and roles a new term ‘citizen journalism’ has appeared. According to the new broadened concepts of journalism and news Twitter provides an opportunity to fulfill the roles of citizen journalists in the democratic society. The term ‘citizen journalism’ involves...
Introduction Advertisers target the youth market more and more these days. The thirteen to fifteen age brackets are perhaps the most coveted group for marketers today. The main industries focusing on this age group are tobacco, alcohol, drug, food and cloth industries. The advertisements are presented through important means of...
Australian Sony Handycam – kiss ad Advertising is the public face of brand displays and can be the first, more memorable impression a brand can make on a consumer. Advertising often refashions old ideas to conform to the taste of the time. It helps to create brand identity in a...
I consistently view news programs on three networks: CNN, FOX, and MSNBC. The one I use most often is MSNBC because I like two of the political shows and one news show on that network: Countdown with Keith Oberman, the Rachel Maddow Show and Morning Joe. I do not often...
The number of diseases among our children has been on the increase at an alarming rate. This is according to an article titled, “Deteriorating children’s health isn’t a mystery” by Terry Schraeder, an internist at Mt. Auburn Hospital and clinical assistant at the Warren Alpert School of Medicine at Brown...
The Internet and interactive media have become an integral part of each person’s life. This is why there is no wonder that they have infiltrated into every single sphere of human activity. Since at present advertising is one of the most active spheres of human activities, the use of the...
Logos Given the fact that the advertisement of Emporio Armani cologne for men heavily exploits the factor of a ”brand name appeal”, its semiotics cannot be highly logical by definition. Advertisement’s appeal to Logos is being limited to the line “hard to resist”. The small font size of the letters...
It is common knowledge that mass media has a strong influence on the way of thinking and behavior of people. Modern radio and television can provide the audience with any possible information about the country’s development and contribute significantly to people’s education and self-development. Most of people do not even...
In America, Europe, Asia, or elsewhere there are festivals, concerts, election rallies, sporting events, small or large gatherings, at any time of the year. Special events usually include many participants, to the tune of thousands. These participants might include politicians, civic or community groups, government bodies, social and cultural movers...
Oprah Winfrey is a celebrated talk show celebrity from a humble background who has invested her time in changing the world through her show and charity works. Katherine Krohn talks about the early childhood of Oprah and what she went through living in a rural farm in Mississippi. Oprah was...
Main actions of NBC ‘The More You Know’ is the broadcasting network public service group under the National Broadcasting Company. There is a large number of listeners for this service. This public service group gives more attention to the listeners who are conscious about the matters relating to the community....
Introduction There has been a change in terms of the attitude of artists regarding the issue of getting involved in advertising deals as a way of supplementing their income. This has been occasioned by the dwindling sale of their recorded music. During the 1960s, those artists that were involved in...
Pop can be defined as the usual way of life of Americans. It refers to the popular culture that at least all Americans agree to. It is concerned with what people eat, drink, listen to , watch on TV and even what they read. Pop culture became popular to American...
Introduction American media has brought a major influence to what is considered the appropriate look for beautiful women. Standards for ideal beauty have been presented by several forms of American media among them being televisions and magazines. The newly acquired roles devalue women and also deprive them of a great...
In today’s business world, marketing is one of the fundamentals without which a business company would have significantly less possibilities of success in the market. There are several methods for marketers to develop new ideas and advertise new products and services. Among these methods, or advertising formats, the media plays...
Introduction Advertising has had its fair share of evolution ever since its birth. With changing communication technologies, marketers induce new mediums in advertising. Advertising jumped from print to TV and now the internet. Now, communication technology is bombarded with new and latest wireless accessibility facilities and advertising is not to...
Outline Images have been used by different cultures, nations, and organizations as symbols that give them an identity. The symbols are usually unique emblems that distinguish a group from the other. These symbols may have different meanings to other groups but possess a significant identity to the users. The symbols...
Introduction The word “news” is defined literally in a variety of ways as “information about important or interesting recent events especially when published or broadcasted” or “broadcast report or news” or “newly received or noteworthy information.” (Thompson 2000, p.598). It is clear that the news is something which appears attractive...
Dynamics of Orality, Literacy, and Electronic Society Orality is very common in Canada when it comes to communication as it is used as the primary method of communication between parties where the spoken words are decoded by the audience. Literate communication is also another form of common communication taking place...
The development of the Internet allows new possibilities of communication and interaction between people. Blogs become to play a crucial role in the everyday life of people and increase social interaction between people from different parts of the world. Blogs represent a unique communication environment with their own rules and...
Failing marketing strategy The decline in advertising through traditional media is blamed on various factors. These factors are attributed to a shift in advertiser goals and consumer interests. The medium of advertising and effectiveness of a medium matters significantly in modern-day advertising. This is attributed to a lack of marketing...
When the internet was first conceived, one of the things it was deemed useful for was as a revolutionary method of easily acquiring information from sources around the world without having to leave the comfort of your home for a trip to the library. Over time, the information is added...
Introduction The processes of globalization, trade liberalization and the overall development of the influence of the mass media are currently modifying the whole human society turning it from a community of separate countries with their borders and laws into a single global homogeneous platform where reciprocal trade and communication between...
A blog is a form of website mainly sustained and operated by an individual who makes regular commentaries and other material such as images and clips. Bloggers usually provide descriptions of events, news or comments, and observations on a subject of their interest. Blogs at times also function as online...
Even though that nowadays, the effect produced by Medias upon the process of designing socio-political policies in Western countries, still continues to be discussed within a conceptual framework of “fourth power”, there are many good reasons to believe that Medias can longer be thought of as simply one among many...
Abstract A public relations research paper which details the current scenario of electronic media and print media in the Asian countries of Australia, Malaysia and Japan. The newspapers for Malaysia, Australia and Japan are The Star, The Sun Herald and the Asahi respectively. Their online and print presence is analyzed...
The world of mass media is a versatile thing full of contrasting ideas and standpoints according to the current problems or events at a local place or in the world. Many of the scholars tend to analyze and find out the approaches to the audience so that to emphasize the...
Introduction Terrorism has been a major challenge affecting many nations all over the world. The media, on the other hand, is considered one of the factors that result in terrorism. Terrorism in respect to the media can be said to be a form of propaganda. It is a kind of...
Public relations is a unique sphere of organizational management and control which helps modern companies to create a positive reputation and a strong brand image, The process by which public relations brings about matching of buyers and sellers may be understood by assuming initially that there are complete information and...
Introduction Nicknamed the City of Angels, Los angeles is one of the most popular cities in the world today. It is estimated to have a population of more than 3.8 million people. The Metropolitan area is a home of estimated thirteen million residents. L.A. county is the most populated and...
Introduction Myspace and LinkedIn are social networking positions that specifically target business people. LinkedIn is the biggest among other social networking tools with more than 45 million users. LinkedIn is among the most powerful networking sites and helps businesses as well as individuals who find some interest in it like...
How do CRTC and CBC affect Canadian Media and culture? Canadian culture lacks the presence of a truly public broadcasting network and this anthology revolves around contemporary programming and production facilities. Though the Canadian federal government in the form of media bodies like CRTC has attempted to retain Canadian culture...
If we take a close look at particularities of scientific progress for the last thirty years, it will appear that, during the course of this time, not a single breakthrough of universal magnitude (with exception of invention of Internet) has been achieved; whereas, in time of Industrial Revolution and during...
Media is a very strong force and it has vices. One of the noted vices of the media is its tendency to stereotype identifiable groups like gender, race, and alternate sexual communities. As a formidable force, these stereotypes distinctively possess an impact on the people of the groups. To understand...
The articles that are reviewed in this essay are related to droughts in Africa in 2009. The articles are about the recent discovery by scientists about the incidence of drought in the African continent which shows that the continent has a history of droughts in Africa in the Sahel region...
Online advertising includes advertising through the internet. There are different advertising options in online advertisement which include; searching engine advertising where keywords are used to search for product and the advertisers pay per click campaigns through the three main search engines – Google, Yahoo and MSN; and display ads which...
Advertisements are indeed an important aspect of our life, no matter how personally we evaluate the promoted product. One could say that heshe does not believe commercials, but the statistics do not lie when they say that the sales of a particular product rose after the launch of a new...
Economy In today’s world people are very interested in and curious about the things related to the World Wide Web. Some times they are over-hyped about WWW in their thought and talk. The reason for that is influence of information technology and World Wide Web is precious. It is a...
The reference work Media and the American Courts by S L Alexander provides the reader with both the necessary historical perspective to understand the increased media coverage of the court system and access to landmark cases in which additional rights were awarded to the media. The concern over the conflict...
An overview of globalization and culture Globalization is a process that has been observed to influence many dimensions of the life of humans. It is also a compulsory process that transforms the contemporary human future. Sine the beginning of the 90s, humans created a new world whose most significant characteristic...
Introduction Media rituals are a part of media culture influenced by national and corporate traditions. It is not difficult to see that a medium of communication in the modern world can require very considerable resources, skills, organization, and sophisticated technology. Thus, we talk in overall terms of the communications industry...
Newspapers have been the method by which countless generations have learned about the comings and goings, stories that affect daily lives, and important historical events unfolding in our world. Even with the advent of the internet, newspapers have not lost their importance. In fact, it has evolved into an ever...
In the modern society, mass media acquire greater and greater importance with every year. The influence that mass media of different kinds have in the modern human community is difficult to overestimate as far as even the most serious political and social events are not only reported but often decided...
Summary of the Article The article by Dragga & Voss the lack of consideration of human life in reporting accidents in the media. The article provides that most of the reporting of accidents done in print as well as a television-based mass communication medium is impersonal and does not hold...
Introduction Media ecology is defined as a study on various media developments regarding the early years and the current years a better example of the current development in the media and communication industry is that of the advancement of technology whereby we find that in the past years many people...
Introduction The matter of the influence of TV on American community stays a burning one due to the effects that TV has, on that society. The impacts can be regarded in the conduct of persons, both youthful and adult, who have been impacted by different images that they have seen...
Introduction Young people as a special group of society have always been in the focus of attention of researchers and politicians during many years. Nowadays it is possible to talk about the beginning of the new stage of development of youth. The problems of youth are very interesting for the...
Abstract This paper takes the article in the New York Times “Nothing Sells Like Celebrity” by JULIE CRESWELL as a starting point to discuss the appearance of the celebrities in ads as a business, which is a pure commercial junction. The paper addresses many aspects of this business in terms...
Discussing key issues associated with controversial discussions in sports media, it would be relevant to point out such criteria as the conflicts in values, important consequences or rights, and responsibilities among the stakeholders in the issue under consideration, where stakeholders might be represented as an entire television media service and...
Specific Aims Due to a variety of factors, adolescent depression has become a serious area of concern for both school administrators and mental health professionals. These compelling factors have to do with, first of all, a worrying prevalence of about 5% of the teenage population (Brent & Birmaher, 2002). Gun-related...
Preface Up until recently, I was convinced that the overwhelming majority of L.A. residents are absolutely thrilled to live in the city, which is often associated with the very essence of the so-called “American dream”. Prior to conducting the following set of interviews, it would never occur to me that...
In general, the United States of America spends an amount in excess of $ 158 billion each year in direct and indirect costs related to youth violence. The U.S. high school system has been plagued by an increasing number of violent incidents. The two deadliest incidents include the Columbine High...
Introduction In today’s world, media has been playing a detrimental part to the people’s lives. Media is a short form of the term “media of communication” that is used to refer organized means of dissemination of facts, opinions, and entertainment such as newspapers, magazines, cinema films, radio, television, and the...
In 1948, United Nations General Assembly adopted Universal Declaration of Human Rights (UDHP). Under Article 19, it confirmed the right to free speech and declared that: “Everyone has the right to freedom of opinion and expression; this right includes freedom to hold opinions without interference and to seek, receive and...
Modern technology and new media are transforming the society, its way of life and communication patterns. Neill Postman statement that ‘technology becomes a culture’ is true because modern man cannot live and perform effectively without new technologies and new media. The society should surrender to technology because it will not...
Introduction The case is about Daily Tribune, a well-established newspaper in eastern Tennessee. The newspaper’s readership is mostly in the small towns and commands a good number of readerships in the counties. The looming problem arises when the publisher of the newspaper, John Freeman announces in a meeting with the...
Introduction Testimonials are written or spoken statements from a public figure and sometimes from a private person, who exalt the virtue of a product. This means that a product that has been advertised using this method is highly accepted by many bearing in mind that they have a feeling of...
Introduction Poverty and the widening income divide are complex and recurring issues in the United States. New York City (NYC), which is urban megapolis chosen for this paper, holds one of the highest poverty rates in the country. The poverty rate in the city is at 19.5 percent, while near-poverty...
Terrorism is one of the social stigmas of the modern world. The rise of violent actions peculiar to the end of the 20th and the beginning of the 21st century is associated with the instability in various regions and the clash of different states’ interests. However, there is an idea...
In today’s internet society, a common complaint among users is the consistent use of bulk emailing referred to as “Junk Mail” or “Spam.” Opt-in advertising campaigns, a permission-based marketing practice, though technically not considered spam, are nevertheless viewed as intrusive. Strictly speaking, permission-based email advertising refers to email from a...
The 2018 Winter Olympics, officially known as the XXIII Olympic Winter Games was the global winter multiple-sport event that took place between 9 and 25 February of 2018 in PyeongChang County, Gangwon Province, South Korea. The event was highly valuable for the host city because the Olympics has been hosted...
Introduction With the advent of TIVO, VCR’s, and DVD’s, businesses have had a harder time reaching their potential customer base. These businesses have begun to search out new ways (or old) to reach potential customers. TIVO’s greatest sale point is that customers can tune out commercials or other types of...
All form of sports has been of Ritual importance in the community especially when the character of sportsmen/women is based on social attribute. In this case, the athletes become a perfect figure who exemplify the moral value of the community and hence serves as a symbol of those values. Again,...
The Review chose to focus on football. This choice can be questioned, as it is only one segment from the broad world of sports. And still more seriously, the sector parcellation of sports along with single disciplines – like football, motor race, and table tennis – may be inappropriate to...
Executive Summary The presented paper is devoted to the in-depth investigation of social commerce and the way it evolves and functions in China. The choice of the issue is stipulated by the high speed of the development of social commerce and its successful transformation from e-commerce firms. The choice of...
This is the response to the recent article “Why There’s Disagreement over Screening Every Child for Autism?” published in The New York Times. The latest recommendations of the US Preventive Services Task Force (USPSTF) state that the universal screening of all autistic children should not be conducted. The article highlights...
With the upcoming annual Super Bowl championship, there is a growing rush surrounding the event. Besides crucial significance for the National Football League, national teams, and fans all over the world, the Super Bowl has serious financial implications. Having already hosted 53 championships, the Super Bowl now has invaluable connections...
The modern digitalized world provides humanity with a plethora of social media resources by which a user might search and consume diversified information. Nowadays, each intelligent citizen tends to be an active part of society by expressing his position or supporting somebody else’s one. Hence, platforms and methods that may...
Many topics that are widely discussed in modern society have both supporters and those who have an opposing view. It is vital to be able to assess the opinions of both sides in order to create a cohesive viewpoint on a subject. The use of social media and its impact...
The chosen 2014 TV commercial Spot Fiat 500X Viagra – anuncio de television advertises the new Spot Fiat 500X to potential buyers, with the ad’s setting being a town in Italy. In the beginning, viewers get to see an old man entering the bedroom with his wife laying on the...
It is well known that nowadays, due to the development of information technologies, social media play a significant role in people’s lives. Thus, social media allow people to share different types of data through virtual reality, reach large audiences in a short period, and achieve business success. However, even though...
Introduction In recent years the video game industry has become a profitable venture, and games themselves have entered the popular culture as solidly as literature or film. Most people know of popular franchises, even if they have never played a video game at all. Naturally, popularity creates controversy, and the...
Introduction Nowadays, the media often presents idealized images of life in America, which may make the viewers feel inadequate and underachieving. As one of the marketing institutions, advertising is compelling in this regard. In an attempt to sell a product or a service, it shows the consumers how their lives...
When creating a public message, each advertiser should consider their audience, purpose, and occasion for their address. Scholars recommend “figure out what they (the audience) want or need and give it to them; your reward is their undivided attention and, perhaps, the behavior you’re hoping for” (O’Rourke, 2019, p. 6)....
More and more teenagers around the world gain access to the World Wide Web every day. According to some scholars, adolescents see the Internet rather as a place, just like sports sections or other communities, than as a technical tool (Yust 134). The Internet can possess all the community characteristics,...
The number of health-conscious consumers has increased significantly in Canada. These people prefer natural or unprocessed products, fruits, and vegetables. The aging global population has also triggered this shift in consumption. This paper investigates how the marketing strategies of Canadian companies that target these individuals are being conducted today. Marketing...
Introduction Communication between individuals who are very different from each other may yield positive results of these people’s understanding of cultures and occupations. Thus, it may be helpful for one to inquire about others’ professional values to understand why some people’s worldviews vary. The interviewee for this assignment is Anthony,...
Background Being used by hundreds of millions of people every day, online social networks have become a major platform for communication. Nowadays, such platforms are a popular tool to improve information search and promote social interaction. However, apart from the revolution generated by social networks, they may also pose a...
Introduction Individuals in formal leadership positions should develop adequate skills to empower others and deliver positive results. This paper presents a summary of the responses obtained after interviewing a manager in a leading hospital in Miami. The respondent was a male nurse leader (NL) with over ten years of managerial...
In modern Australia, the use of media services and digital technologies has been considerably increased and improved during the last several centuries. People may address media with different goals, including the necessity to explore their potential, contribute to their health, and discover new educational sources (Rice, Haynes, Royce, & Thompson,...
Introduction Journalism is a critical field that plays a positive role in determining events and topics that policymakers and citizens should discuss and guide social or political issues. This paper presents a case study of news coverage of the same issue by a traditional and a new media organization. The...
Advertising and reality shows are not the only spheres in the US popular culture that promote individualism and materialism in their close relation to wealth as a measure of success and happiness. The whole spectrum of popular movies and music videos is filled with images of rich people. Rap and...
Introduction The focus on female appearance and the promotion of specific types thereof has become quite noticeable in the modern social environment. While the propensity toward encouraging diversity and a broader look at gender normativity has also been noticed, a large number of online toys and media still uses stereotypical...
The omni-present nature of social media has captured the attention of growing generations that develop alongside with the technological progress. Social media websites and applications, such as Facebook and Instagram, have become highly incorporated in the lives of young people, with teenage girls and young women being their primary users....
The boundaries of what is acceptable and what is not are changing fast, so for many people today, scandals like the one involving Canadian PM are not shocking anymore. The stories of people who did something in the past, which is highly unacceptable today, keep on occupying the news. However,...
Introduction Most prominent social network companies such as Facebook, Twitter, YouTube, Instagram, and others are based in the United States. As a result, their core staff and a large portion of their audience are invested heavily in American culture, leading to the emergence of the idea that the firms are...
Dove Chooses Beautiful campaign is focused on female body image and body acceptance, which are significant issues in contemporary society. The slogan “Choose Beautiful” encourages women to let go of their insecurities about appearance and feel beautiful in the body that they have now. Thus, Dove’s campaign reflects the value...
Introduction Science is a field that is highly sensitive to such concepts as credibility and reliability of the obtained results. However, in numerous cases, these notions are neglected, and the published information is inaccurate as a result of many reasons. This paper is dedicated to the research of the causes...
Black-ish is an American TV show about an upper-middle-class black family living in a predominantly white community. The key cultural values of the American society that are reflected in the show are individualism and multiculturalism. Firstly, individualism is a critical notion in the United States, where each person is encouraged...
With the development of new technology, the most popular and cost-effective ways of presenting information widely used in the past become outdated. In the United States, the abovementioned tendency manifests itself in a variety of trends such as the decline of local newspapers. Nowadays, more and more companies in the...
Introduction Making a social or political statement that can be perceived as entirely unambiguous and positive by the target demographic is a difficult but not impossible task. However, due to the increase in the sociopolitical tensions within the American society and the rise in social pressure regarding the issue of...
Introduction With the development of IT technologies, Internet advertising has evolved, too. Such companies as Google and Facebook are constantly changing, adjusting to the new conditions so that their advertising platforms work. Today, digital advertising utilizes many techniques based on programs that detect, track, and analyze the actions and reactions...
Introduction The social and cultural attributes experienced in the United States after the end of the Civil War created a society characterized by inequality and racial segregation. Many African Americans and other minority groups were against the existing levels of racism and injustice. These challenges led to the infamous Civil...
Introduction In the modern digitalized world, media is one of the central sources of information. However, the given tool has always been important and played a significant role in the development of society and the formation of perspectives on particular issues. The power of media is evidenced by its ability...
Media is one of the most powerful sources of information about people, events, nations, and any type of progress. Though its quality is hard to control, consumers cannot neglect an opportunity but rely on the material they observe in movies and find in articles online. Despite the number of concerns...
By the late 20th and early 21st centuries, the portrayal of gay and queer folk in the US had vastly improved. This, in turn, had a positive effect on the Gay Liberation Movement. One defining event that changed the perception of homosexuality and gay rights was the Stonewall riots. The...
Media Concentration Media concentration refers to the process through which fewer companies or organizations own and/or control diverse interests that even influence the content that is released to the audience. The companies progressively merge or buy other media platforms, thus creating a vast conglomeration of media interests under one organization....
The article “Age of the Workingman,” published in The Kansas City Journal on September 2, 1895, depicts the labor problem as reflected in the speech given by Rev. Charles L. Kloss (3). Kloss makes a reference to Gladstone who said that the 19th century was the “Age of the Workingman”...
Ageism is a term that was coined in 1969 after the passage of the Federal Discrimination in Employment Act. It is a broad term that generally isolates and discriminates the older population. Ageism can vary by addressing older people in a condescending manner by using simple words and loud voices...
Introduction The internet and social media have become the new television, an instrument of capturing the zeitgeist and influencing people’s opinions and beliefs. With the lack of censorship and nearly universal access, people can promote the messages and causes they believe in. However, with this openness and mass accessibility, the...
The blistering development of various technologies gives rise to a number of concerns related to the reconsideration of some traditional approaches. This process is triggered by the desire to increase the efficiency of the most important spheres of human activity and align their functioning under the new conditions. For this...
Lay Theories of Media Effects by Ellen Seiter In this text, Ellen Seiter presents the results of her interviewing the three pre-kindergarten teachers about the problem of kids and television. Speaking of the teachers’ positions, I entirely disagree with Sara Kitses from a Montessori pre-school. Her primary objection to television...
Similarities between Social Media and Social Marketing Although social media and social marketing have different meanings, they share some commonalities. One of them is that they are both centered on communication between two or more people. Social marketing aims to communicate a message, while social media strives to promote communication...
Factors which Helped Whitiker Escape Poverty and Moved up Middle-Class “Angela Whitiker’s climb” is a June 12, 2005 publication in The New York Times and has been authored by Isabel Wilkerson. The article describes the life of a woman who rose from a class of poverty to a middle class...
Theory Question Assuming someone comes across illegal activities within my organization that directly does not fall under my responsibilities or does not relate to her department, she finds herself in a dilemma. What should she do? Should she blow the whistle or not, and if yes, then what procedure should...
The Significance of Images, Advanced Relationship of Images to Identity Images and other elements of visual culture have a strong social effect. Their aim is to reflect social differences that exist in people and the world surrounding them. In the text called “Researching Visual Materials”, it is mentioned that images...
Introduction The extreme video being a classic example of bias and propaganda is chosen from the CNN archive of the year 2015. The video demonstrates political debates hold in Simi Valley, California in autumn, 2015. The video is shot in such a way that it makes the wide public think...
Do you think the perceived risks in media are apparent/transparent? The majority of the general public believes that the perceived risks in media are apparent, as they can understand them with no problems and are always able to identify. Of course, some of them are really clearly seen, such as...
“Batman, Deviance and Camp” by Andy Medhurst The camp is a cultural and aesthetic phenomenon that deals with sophisticated taste and specially cultivated sensitivity and theatricality. Describing camp in the example of Batman 1960 movie, Medhurst notes that camp is a manner of depicting serious things in a comic and...
This paper is about my experience during the Little Ethiopia Cultural Street Festival, which I attended on September 13, 2015. This festival is an annual event, and this year, it has been the fourteenth time it was held in Los Angeles. The Little Ethiopia Fest is dedicated to the Ethiopian...
On July 4, 2014, there was news in both mass and social media about a California High Patrol Officer who attacked and viciously beat a Black woman for apparently crossing the road at a wrong location. The force used by the officer on an unarmed officer demonstrates racial intolerance that...
Introduction The rapid increase in body dissatisfaction rates at the dawn of the 21st century has attracted the attention of scientists, researchers, clinicians, and psychologists (Markey & Markey, 2010)… Negative body image contributes to different psychological and physical consequences such as dieting, obesity, anorexia, bulimia, and other extreme measures of...
Why are some media forms regulated by the government? Some media firms have contributed to several ethical concerns. These ethical concerns threaten to destroy the trust and responsibility among humanity. The consequences of these ethical concerns necessitated the establishment of several acts that would offer appropriate control and limitation in...
Briefly describe the content of the poster and organization The poster gives a summarized case study of Apple Inc. in India; it is presented to give the full details of the company’s operation in the country. The poster has made use of both textual and graphic elements to represent the...
Introduction I suggest the following ten things to reinvent journalism. First of all, it is to empower the readers by continuously engaging them in various posts and writings. Keeping one’s readers and the public well informed and fully engaged in the current affairs and news enables the readers to access...
Among the major news event in the recent few days was the phone hacking scandal that was linked to the News of the World; a tabloid newspaper in the United Kingdom (UK). The Washington Post carried the news in its headlines as follows “News of the World to close amid...
In the knowledge society that is characteristic of the 21st century, the need for individuals to have expanded and supportive connections in the form of on-line social networks is becoming a reality by the day. Presently, internet users are communicating with their friends and business partners located half-way across the...
Introduction As stated by Brown (2006), the internet “gives every individual a place where they can present their media online” (p. 68). As such, the internet and interactive media are increasingly being used by marketers as a new form of advertising tool. The ads designed for use on such mediums...
Today, professional experience and qualifications determine entry into a given career. The two elements also affect the ultimate growth of one’s professional life. The rise of the internet age has brought in a third important factor. To this end, it is noted that increased digital presence improves the chances for...
In this TED talk, Leslie Dodson explores the complexity encountered by journalists and researchers in presenting their narratives to the public. Journalists and researchers could be covering the same event or issue. However, their approaches to presenting them to the public are very different—sue contradictors ethics and practices in reporting....
Introduction It is clear that marketing strategies are evolving alongside the development of technology and society. New trends in marketing differ significantly from conventional ones. Thus, meerkat advertising can be regarded as a new approach. It is necessary to note that the campaign fits the conventional objectives (informing, reminding, persuading)....
In his article, Simon Hughes uses a number of literary devices in order to stir readers’ emotions and drive their attention to the facts. He starts with a non-propositional absolute construction (Houghton Mifflin Company 2005, 347) to make his writing sound more eloquent: “The convoy, blue lights flashing” (Hughes 2012,...
From a sociological point of view, discourse often works as a litmus for traditions and principles that a particular society is based on. As a result, any text written in the XXI century can be defined as a masculine or a feminine one and, therefore, informs the gender of the...
Introduction The author of the article presents a road map for the study in the “introduction” section. The author also provides a theory section and a literature review. That being the case, the author uses “cultivation theory” to underpin the research. The theory is appropriate for the hypothesis because it...
Overview In the year 1969, a convenient on-line computer system was developed (Little & Lodish, 1969). The model utilizes the numerical techniques, which are able to transform data and judgments into a schedule. The on-line computer program does the selection and scheduling of advertisement in the media. In the system,...
Introduction Professional writing journals can contain different types of documents, such as proposals, feasibility studies, forms, business plans, progress reports, incident reports. Each type of writing has strict rules that one should follow. In this work, we are going to discuss rules of formatting articles published in the professional and...
Digital media The use of digital media in political campaigns together with the national elections has been growing rapidly worldwide. ICT is being applied in national political campaigning. The use of ICT for participatory purposes in general is seen to be more likely to occur in contexts that are less...
Introduction I am sincerely grateful for the inspiration I have acquired from the authors who have profound experience in the book tour. Also, I am grateful for what I have gained from publishers and authors who have opted to share their experiences through diverse mediums and this has considerably helped...
From the time printing was introduced, it has been the most widely used means of communicating and storing information. When the Gutenberg movable printing machine was invented, it allowed production of large amount of prints over a short period. This set the precedent for magazine publication and many people could...
Cultural media The influence of cultural media studies on media trends has gained considerable interest among media scientists over the past decade. This new paradigm has been used to interpret the effect and relationship between mass media and the social structure. This aspect of media can be interrogated from various...
Which is better in the world of freelancing, quality, or quantity? They both have value; however, depending on the freelance writer’s preference for the work environment, one may suit his or her writing style better than the other. To answer this question, this article will consider the different types of...
Hard Lessons Part One Freelance writing can be a tough enterprise – not for the faint of heart, in other words. Especially for those freelance writers just starting, the number of mistakes will typically far outweigh the numbers of successes. For freelance writers, there are a few mistakes that are...
In the world of freelance writing, new skills tend to equal more jobs for freelance writers. Freelance writers who continually diversify their skills gain access to new avenues of work, new clients, new freelancing opportunities, and new sources of income. Several questions arise however when the freelance writers consider diversifying...
The launch of The Keep Britain Clean Campaign London, Eng. – August 18, 2011. In an effort to stem the tidal wave of litter that has clogged Britain’s city streets the various local city councils have started the “Keep Britain Clean Campaign”. Spearheaded by environmentalist Michael Murphy the campaign seeks...
The roles of the media during apartheid South Africa The mainstream media in South Africa during the apartheid regime was predominantly a white dominion. For the better part of this period, media overage split within ideological lines with the mainstream English service being pro-government while the Afrikaner nationalistic press tended...
The LinkedIn professional network provides several prospecting opportunities for a freelance writer to generate more jobs and more income. Linked In connects operate in an ever-widening circle of professional affiliations; once the freelance writer established a direct connection to a colleague or client, he or she then gains access to...
Ozarks in Brasnos Group Resume Group Name: Coffee Café. Meeting Name: Coffee Café managers’ celebration meeting and the unveiling of new interior designs for the stores. Official days/ dates: June 11, 2012, Major Arrivals and Official Meeting Starts. Group contacts: 100 State Street, Philadelphia, PA 19305. Hotel contacts: 3431 west...
The website is run by the International Federation of Journalists organization. This organization was first established in 1926 and its current chapter was launched in 1952. The IFJ is open to membership by journalists’ trade unions from all over the world. It presently has about 600,000 members from over 100...
Introduction The essay is a critical review of two articles written by Fakhreddine, J., and Merrill, J. titled “Mirror on the Wall: Who is the Best Communicator of Them All-Al Jazeera or Al-Hurra? and “Professionalization: Fusion of Media Freedom and Responsibility” all published back in 2005. Issues to be addressed...
Writing about the adverse effects of drugs is a thankless job, and getting this job done without making the readers nauseous with its preachy tone already is impressive enough. Rob Sheffield has gone an even more successful way by prompting his audience to acknowledge the explicit abuse of Ambien –...
Was Spykes a bad product? Did Anheuser-Busch do the right thing by stopping its sale? In essence, Spykes was not a bad product. Although it was an alcoholic product, it also doubled up as an energy drink that was caffeinated and was packed in different flavors like spicy lime, spicy...
Introduction: developing a major argument Distribution channels on the Internet serve as tools through which content creators discover channels to disseminate their creation. It is important to define the channels and virtual space that can allow the visitors and audience to receive the information (Boyd n. p.). Due to the...
In his book, Ten Arguments for Deleting Your Social Media Accounts Right Now, Jaron Lanier thoroughly discusses the detrimental effects of various social online platforms on human lives. Among them are the promotion of mass behaviors, increased incidence of misinformation and biasing, vanity encouragement, reduction of one’s ability for empathy,...
The crucial role of mass media in spreading public beliefs about gender, relationships and family roles is widely recognized. Mass media shape collective patterns of behavior and greatly influence the ways, in which men and women show their feelings, make decisions, and act in daily environments. Mass media, and television,...
Identifying the Topic Violence sells; from T.V. shows to movies to reality dramas and live-action contests the addition of violent content increases the likelihood of people viewing what is being shown. It is a concept that has become so ubiquitous with pop culture that it has resulted in more recently...
Throughout the course of 2014 and 2015, the inflow of war refugees from the Middle East in the countries of Europe (the European Union mainly) has been steadily increasing. In the summer and autumn of 2015, it resulted in a series of revolts all around the recipient states and developing...
This paper presents a memo on the news article discussing the evaluation of the Healthy Homes Initiative program in New Zealand. It examines the paper that addresses the initiative and offers a summary of the official evaluation report. Further, this document also provides the discussion on the strong and the...
Introduction The digital age has influenced the field of journalism considerably to the extent of creating uncertainty regarding its future. Particularly, according to Bradshaw and Rohumaa, technological changes have altered the nature of music in the contemporary setting, especially the format in which it is presented and its accessibility (89)....
Introduction High finance pundits may argue about Twitter’s stock price, but there is no doubt in the blogosphere that the service is valuable. If you are using it merely to share your lunch choice with friends or whom you encountered while shopping, you may already be fully equipped to use...
Event Details The ‘Taiwanese Heritage’ or TH event is a cultural diplomacy initiative that aims to improve Taiwan’s prominence and standing in Los Angeles. Cultural diplomacy utilizes cultural assets as an agent of influence in the global arena and as a means of promoting mutual understanding between cultures (Ross, 2002)....
