CSR vs. Profit Maximization: A Balanced Corporate Approach

Corporate Social Responsibility It has always been the general belief in the corporate world that managers “primarily have a duty to maximize shareholder returns” (Smith, 2003, p.85). But with the recent scandals that hogged news headlines such as Enron, WorldCom, and even factories in China that produce substandard products had...

Human Resources Function Managment and Coordination

Briefly describe the major features you would expect to find in an HR function which has adopted the ‘Ulrich model’ as the basis for its structure. Explain the thinking behind this approach to the organization of an HR function. In what types of organization do you think it works best...

Volkswagen Group’s Marketing Situation

Situation Analysis Introduction Volkswagen Indian subsidiary was founded in 2007 to assemble, manufacture, and distribute Volkswagen vehicles in the country (Datamonitor, 2011). The company offers a variety of vehicles including Volkswagen Passat, Audi, Skoda, Jetta, Touareg, Polo, Phaeton, and beetle. The company has been using a multi-brand strategy that has...

Management Consultancy Practices for Small and Medium Business

Abstract This paper will discuss management consultancy practices and will explore the benefits that SMEs will obtain from adopting management consultancy practices. Moreover, it will review various definitions of SMEs and compares management consultancy practices employed in Sri-Lankan SMEs and UAE. There are two types of research methodology employed in...

Emirates Nuclear Energy Corporation’s Communication

Introduction The present communication plan is intended for use by the Emirates Nuclear Energy Corporation. In view of the proposed nuclear power plant to be constructed in the Western Region of the Emirate of Abu Dhabi, a comprehensive analysis of the context, stakeholders and communication strategies available has been undertaken....

Apple Inc. in the Retailing of Consumer Electronics

Today Apple takes one of the leading positions in the industry among such developed computer companies as Sony, ACER, Samsung, HP, Lenovo, ASUS, and some others which are popular with the customers of the United Kingdom (Harps 2002). This market is rather competitive and requires following the tendencies in the...

Supply Chain, Marketing Channels, and Logistics: Key Similarities and Differences

Similarities and differences among the concepts of the supply chain, marketing channels, and logistics Similarities: The three concepts are similar in the sense that they involve the movement of goods, information, or services from the point of production to the end consumer. The eventual result of the three concepts is...

Management vs. Leadership: Balancing Demands with Ethical Approach

A Manager as an Effective Leader A manager is a person who plans, coordinate, budget, and staff of the organization. They plan the operations of the enterprise and supervise the employees. A manager concerns himself with the preparation of the budget. They match the resources in the company in the...

Warren Buffet’s and Al Gore’s Leadership Styles

A literature review of key theories of the nature and exercise of leadership in organizations Introduction Leadership related studies have for a long time attracted the attention of both academic researchers and practitioners such as organizational managers. There have been many definitions as to what exactly is meant by leadership....

Apple Inc. – Analyzing Company Fundamentals

Identify three major countries with which your chosen company operates. Preferably, the three countries are on different continents. Apple operates in many countries but mainly in the US, UK, and Canada. They are located in Europe and the continent of North America (Annual Report 2009, 2009). Are these three countries...

Milton Hershey as the Most Admirable Entrepreneur

Introduction An entrepreneur is an individual who has the ability to turn what could be considered as a profitable venture to productive activity. An entrepreneur can be conscious, latent, or duty-bound (Burggraaf & FlöRen, 2008, p.40). Entrepreneurs are creative and innovative people who spend a lot of time building business...

How “One Big Lie” Can Destroy Thousands of Lives?

Author’s Viewpoint According to the author, doing business needs honesty, and one should be as truthful as possible to build trust with the clients. In the Ponzi scheme, Bernie Madoff used to get money from investors by promising that they would get interested in their money. However, he would pay...

Samsung Company: Green Reverse Logistics and Supply Chains

Introduction Nowadays, the problem of ecology and pollution is essential as multiple factories have an adverse impact on the planet’s environment on a daily basis. The industry of electronic gadgets plays a significant role in this issue as all the plastic that is not recycled influences nature negatively. The following...

Toyota Company’s Management and International Relations

Provided that I had to represent a multinational corporation such as Toyota in negations over building a factory in a foreign country, I would ask the host government for several concessions. First of all, I would ask for tax concessions that should be offered to Toyota for at least two...

Corporate Social Responsibility and Financial Performance

Introduction Corporate social responsibility (CSR) can be defined as a sum of organizational activities aimed at the assessment of the organizational impact on a wider societal good and the subsequent measured and deliberate responsibility-taking process. The global economic crisis of 2007-2008 brought to the fore the importance of CSR as...

Project Manager’s Leadership Qualities for Success

Introduction Management refers to the process of arranging, establishing, leading and regulating the business resources including efforts of the organizational members to achieve the ultimate goals in an organization. In the analysis of system development, management skills are required to meet the goals and objectives of an organization. Some of...

Patient Involvement in Continuous Quality Improvement on Three Levels

Quality Improvement Discussion As explained by Sollecito and Johnson (2013), there are three major methods of patient involvement in CQI – micro-, meso-, and macro-levels. At a micro-level, patients are involved in CQI using self-management approaches. They are empowered to take on a new role where they act as agents...

Baldrige Standards for Performance Excellence

Introduction In the business world, the realization of business excellence is pivotal towards fostering the success of an enterprise. In this respect, business organizations need to engage in actions that facilitate performance excellence. The areas of business operations that need a considerable extent of excellence include customer satisfaction, workforce fulfillment,...

LEGO Social Media Strategy: Great Essay Sample

Many case study analyses take marketing strategies of LEGO as an example of a successful framework which does almost everything correctly. LEGO is a business that engages its customers, uses various types of social media to reach out to various audiences, and focuses on creativity above all else. According to...

Best Practices in Business and HRM

Introduction Human resource management has gone a long way from being an obscure and novel approach to a legitimate and widely recognized concept among all modern business practices. Academic efforts dedicated to studying and expanding the field of HRM have broadened the views on the subject and significantly improved the...

National Food Products Company: Marketing Segmentation

Executive Summary NFPC has been known as one of the largest food and beverage organizations in the UAE. Producing milk, mineral water, and plastic containers, particularly, bottles, NFPC has warranted the loyalty of numerous UAE residents. However, with the recent changes in the UAE market and the emergence of new...

Why an Automatic Car Is Ideal for Knee Injury Recovery

Introduction The case presented here in is lieu of the knee injury caused to this individual. He has broken his left knee and has to rent a convenient car for himself. His first three weeks of recovery will be critical in terms of mobility therefore only an automatic transmission car...

The Soup Spoon Company’s Marketing Management

The company presented in the case study is The Soup Spoon, which has 21 outlets in Singapore. Although its menu mostly consists of soups, the customers can also purchase salads, sandwiches, and wraps. The company’s ambitions are strong, and the founders of the company aim to become “the Starbucks of...

Ann Fudge as a New CEO of Y&R and Her Management

Five-Factor Model Applied to Ann Fudge, the CEO of Y&R Ann Fudge’s management style is open, which makes it easy for her subordinates to collaborate with her. She is positive and receptive to new ideas her workers propose, and this inspires them to perform better. She encourages her staff to...

Managing Organisational Change: Strategies and Case Studies

Introduction The concept of leading and managing people is among the most debated subjects in organisations. It is imperative to study this topic as a unit because it helps leaders and managers to appreciate workers as crucial assets that determine the extent of productivity or the global standing of their...

Leadership Under Path-Goal Theory: A Questionnaire Reflection

The questionnaire was directly related to the notion of path-goal leadership theory that “assigns responsibility for a work group’s effectiveness to leaders” that exhibit different behaviors, which may influence the impact of groups (Dixon & Kozloski Hart, 2010, p. 55). The result of the questionnaire for the directive style was...

Employee Engagement and Its Role in Performance

Introduction Many companies implement various strategies that are geared towards boosting their success. For instance, some engage in establishing a culture or an atmosphere that is in tandem with their mission and vision while others emphasize the need for engaging their workers who are regarded as crucial assets that have...

Ann Fudge’s Success in Y&R Company’s Management

The personality of Ann Fudge can be analyzed by using the Five-Factor Model (FFM) that is often used to describe the behavior of an individual. First of all, one can say that she is open to new experiences and ideas. This is one of the reasons why she pays attention...

Debenhams Plc: Company’s Financial Accounting

Abstract Financial statements are an accumulation of reports of a firm’s monetary outcome, money-related condition, and cash flows. Budgetary statements signify a formal record of the money-related activities of an organization. These are composed of reports that measure the financial status, execution, and liquidity of an organization. Financial statements reveal...

The Unmanageable Star Performer: Vijay Case

Defining the Issue: A Star Manager with a Diva Attitude Creating the environment in which employees will be able to not only meet the existing performance standards but also refresh to have an opportunity to reflect on the accomplished goals, get the priorities straight, and set the course for the...

Customer Perception towards Effectiveness of Advertisements

Executive Summary The purpose of the critical analysis was to identify a broader significance of marketing practices researched in the article “Customer Perception Towards Effectiveness of Floor Advertisements in Organized Retail,” by Shrivastava, Saini, and Pinto (2014). To achieve this goal, the evaluation commenced with a detailed description of various...

Building a Perfect Team

Most of the contemporary companies, especially those operating in the context of the global market, strive for creating the environment in which the process of Information sharing and the production of innovative ideas will be unceasing. Therefore, building a team in which the employees both feel secure about expressing their...

Eli Lilly and Company: Drug Firm Analysis

About the Company Eli Lilly and Company is an American drug firm whose head office is situated in Indianapolis, Indiana, U.S.A (Drugs.com, 2016). Other branches of the company are found in Puerto Rico and 17 other countries. The company sells its commodities to about 125 countries. Eli Lilly and Company...

Canada’s Dairy Supply Management: Analysis & Challenges

Abstract This paper will analyze Canada’s supply management in the dairy sector. In the introduction section, it provides a brief overview of the dairy farming sector in Canada and its impact on the market. It also presents an introduction to supply management in dairy farming. Under the background of the...

Customer Service Training for New Employees

Abstract Customer service is a critical aspect of achieving success in any organization. It includes all interactions between an organization’s employees and its customers. In order to improve customer service, it is necessary for an organization to train its employees. A customer service training program improves the knowledge and skills...

Whirlpool Company’s Strategic Sourcing

How can we weigh the performance criteria in Exhibit 2? Exhibit 2 shows the various performance criteria that can be used to evaluate the potential supplier’s performance. It also provides factors that constitute the mark for each criterion. For instance, potential supplier’s quality should be determined by a range of...

Emirates Airlines: Story of Success and Failure

Introduction Emirates Airlines is one of the largest airline companies in the world. Operating highly advanced Airbus A380 carriers as well as Boeing 777 models, it possesses the most modernized commercial air fleet in the world (Alcacer and Clayton). The total number of planes owned and operated by Emirates Airlines...

German Business Culture and Ethical Norms

Germany is one of the largest economies in Europe and the fifth-largest economy in the world; some of its largest cities (e.g., Berlin, Hamburg, Frankfurt-am-Main) are significant business hubs that rely on the operations and activities conducted by thousands of large and small organizations (Nedelko 5). To ensure that business...

Innovative Leadership Reflection

An Example of a Good Leader Moving a company forward and ensuring its strong position in a target market, is a challenging task due to the necessity to motivate employees and foster loyalty to the firm among them. Apart from providing directions and building plans for the future development of...

Financial Operation Exposure Management Principles

Operating exposure is the effect on the value of a firm arising from a change in exchange rates. These changes in exchange rates affect a firm’s cash flows of operation in the future (Connolly, 2006). When the exchange rates fluctuate, the relative prices that a firm also faces experience change....

Mattel, Inc.: The Largest Toy Manufacturing Company

Introduction Over the last few decades, multinational companies have faced serious issues concerning exploitation of workers. Additionally, multinational companies have been accused of unethical behavior in their overseas operations. Particularly, the companies have faced issues in their management strategies. The case study examines Mattel, Inc., which has encountered several issues...

Launching an Airline: Operations and Management

The aviation sector is one of the most competitive industries not only in the United States but also in other countries around the world. The industry is characterized by many other challenges such as fluctuations of oil prices in the global market, terrorism and insecurity, strict government regulations, and the...

Weyco Inc.’s Smoking Ban in Deontological Ethics

Introduction The paper aims to analyze the case study of the smoking ban used in Weyco Inc. from a deontological (non-consequentialist) perspective. Deontological ethics are based on the assumption that an individual’s actions are defined not by the consequences of a deed but their moral obligations or duty. Moreover, deontology...

Case Study of Kitchener Rangers Hockey Club: Management and Performance Insights

First, the authors provide background information about the ice-hockey industry in Canada, its overwhelming popularity, and national character. The given sphere provides about $11 billion annually (Schnarr, Krizmanich, & Lee, 2016) and attracts the attention of different agents who want to obtain significant revenues. Therefore, the case revolves around the...

Glacéau Company: Vitamin Water Ethics

Ms. Donaldson, as a concerned employee it has come to my attention that certain business practices that the company is currently engaging in has serious ethical and moral violations and as such I would like to address this issue due to my wavering faith in the ethicality of the business...

Thorntons Company’s Corporate Social Initiatives

Introduction Corporate Social Responsibility (CSR) refers to the initiatives sponsored by a firm to promote the wellbeing of the community in which it does its business. In the recent past, the concept of CSR has gained root where each corporation is seeking to gain customers’ loyalty by giving back to...

Change Management Models Comparison

The Kurt Lewin Change Management Model Developer The model was developed by a German physicist Kurt Lewin who immigrated to the United States in the early 1930s. He is known as a founder of social psychology (NHS, n.d.). Description of the theoretical perspectives The framework of his model consists of...

How to Become a Successful Leader?

Introduction Fundamental leadership success secrets separate the successful and effective persons in charge from the average and mediocre leaders in current firms. Leadership technique is studied from gurus, learned in discussion groups and exists as a component of an individual’s inborn special headship technique set built up over years, and...

Unilever Company’s Process and Location Strategy

A complete integration of the four business and location strategies by Unilever, a giant global corporation has seen it uniquely maintain a lead in the share of the market and a strong position against its competitors in the field of consumer goods and household favorites for many years. These strategies...

Cirque Du Soleil: Blue Ocean Strategy

Key Drivers of Innovation and Entrepreneurial Opportunities that Contribute to the success of Cirque du Soleil Introduction The present paper is devoted to an analysis of the key innovation drivers that can be regarded as contributors to the success of the Cirque du Soleil (CS). In particular, the paper uses...

Library Systems: Quality Services

Introduction Process mapping refers to the technique of utilization of workflow diagram to illustrate process flow, generate ideas for improvement, and enhance understanding of organization’s operation in achieving a specific goal. Formulation of process diagram requires initial identification of the process, the collection of information from the population, proper identification...

Managerial Functions at the Workplace

Introduction As a rule, people consider management to be used to supervise the workers or all kinds of junior personnel. Management is mistakenly thought to be a prerogative of the senior positions in various organizations. Nevertheless, its techniques can be used for personal managing as well. At its fundamental level,...

Employees’ Wellbeing in Workplaces

Introduction Nowadays the importance of mental illnesses grows steadily. Stress in today’s society has become a global problem. Moreover, a significant part of the tension connected with work. People experiencing stress, anxiety, and mild depression at work cannot perform their duties effectively. In this regard, it is necessary to examine...

Amazon Company: Organization and Leadership

Since Organization and Leadership Review (OLR) has two goals – finding and preparing future leaders, and identifying the least effective employees and making them improve on their skills – it might present a good motivation for the workers. It devises a system of promotion based on assessing actual skills of...

Oil Industry in Saudi Arabia: Analysis and Strategy

Executive Summary The oil industry of Saudi Arabia forms a practical situation to which the paper analyses Porter’s Five Forces model. For any industry, the magnitude of each of the Five Forces varies with the industry structure. This paper presents the barriers of entry as a significant force that dictates...

Business Statistics and Sales Revenue Forecast

Introduction Forecasting future sales with certainty is impossible since the market conditions are unpredictable. The economy is always constantly changing. Despite the uncertainties, management of companies still need to prepare sales forecasts to enable them to prepare a budget for revenue and expenses. The preparation of such budgets is always...

Tata Motors in Global Ultra-Low-Cost Car Market

Introduction The modern car market could be considered a unique phenomenon that guarantees giant incomes for all actors who function in the given sphere. The fact is that the rise of technologies conditioned the increased convenience of vehicles. At the moment, they are more reliable, simple, and available to people....

Key Traits for Entrepreneurial Success: Risk, Change, and Personality

Introduction Entrepreneurs create businesses that offer products, processes, and services for hire and/or sale in a free market. Entrepreneurship involves the willingness to engage in developing, organizing, and managing business establishments in full recognition of the existing short-term and long-term risks with the objective of making profits. It involves overlooking...

Coca-Cola Company and Its Marketing Strategy

Introduction The Coca-Cola Company is the leading manufacturer of beverages, selling more than a billion units a day. Coca-Cola’s red and white logo is undoubtedly the most recognised trademark in the whole world. The company’s headquarters are located in Atlanta, and their beverages take on four spots on the top-5...

Trader Joe’s Stores’ Teamwork and Motivation

Introduction “Trader Joe’s has become a multi-billion dollar national chain partly through its ability to find cheap real estate, skip name brands, and smartly manage its supply chain” (Sheeran, Harris & Epton, 2014, p. 511). The employees of Trader Joe’s are very friendly. They are ready to go to all...

Strategic Change Management: Developing Innovative Ideas for Success

Executive Summary This research has been conducted as analytical analysis of Pret a Manger, the company that is going to prove the importance of changes that could contradict the visions of the company, and British Airways, the company that introduces a powerful example of how an organisation should implement changes...

Southwest vs. United Airlines’ Corporate Culture

Introduction The organizational culture plays an integral part of any successful company as it is an important strategic factor mobilizing all the structural units of the company and each employee individually to achieve the established goals within the framework of the declared mission of the company. The organizational culture determines...

The Book “Marketing” by Dhruv Grewal and Michael Levy

Summary The book dwells upon products, their types, branding strategies used to market them, packaging, labeling and issues associated with packaging and labeling. First of all, it is noted that the product is a complex concept which is based on core customer value. Thus, consumers buy a product if they...

Marketing Research Importance for New Product

Introduction Managers need vital information before introducing new products and services into the market. Such new products are those that create value for the consumers. As a result, it is important for companies to carry out marketing research before introducing a new product. The aim of this research is to...

Online Banking Fraud Risk Awareness

Introduction of the Study Introduction The rationale of this research is to investigate how online-banking private customers are aware of the risk associated with the services. The pool of online banking customers interacts with their banks using electronic devices such as computers and mobile devices without visiting a bank branch....

ZTE Corporation Analysis: Background and Development

Executive Summary ZTE is a Chinese multinational company that deals in telecommunication, terminals, and carrier network services. It also manufactures and distributes smartphones. The company’s headquarters is in China, and it has sales offices in over 160 countries globally. The corporation uses online retails and foreign carriers to distribute products....

Alan Mulally’s Personality and Leadership at Ford Company

Using the Big five personality dimensions, diagnose Mulally’s personality. How have these dimensions influenced his leadership at Ford? Personality is complex and varies according to different people. The big five personality dimensions are usually broad categories of personal behaviors and traits and though most of the researchers do not agree...

Todd McFarlane: Entrepreneurial Leadership and Innovations in the Comic Industry

A business environment has an incredible influence on the success or failure of startups; however, individual characteristics of leaders and their management styles are even more predictive of entrepreneurial outcomes. A story of Todd McFarlane, who founded several successful companies such as McFarlane Entertainment, McFarlane Production, and Image Comics, holds...

Human Capital Management in Entrepreneurship

Introduction The management of human capital has become a highly debated topic in contemporary entrepreneurial practices. In business, people are perceived as assets that can be increased in value through either the creation or identification of investment opportunities. The embracement of human capital management (HCM) involves the constant provision of...

Creativity and Innovation in Business

Critical Discussion of the Importance of Creativity and Innovation Creativity is a powerful thinking process whereby an individual focuses on new imaginations, intuitions, imaginations, ingenuities, and ideas (Byron 2006). Creative people find it easier to address the issues affecting them and others. Creativity is also associated with new risks. However,...

Inborn and Trained Manager’s Skills

Being a good manager is a factor that goes beyond formal training and it requires a great deal of talent. In the context of the global business environment, good managers are required to have apt leadership abilities. The relationship between a manager and an employees is one of the most...

Alibaba Group and Its External Stakeholders

Abstract The paper provides an analysis of Alibaba Group’s relationships with external stakeholders in terms of legal aspects and possible ethical issues. The discussion of the impact of stakeholder perspectives on diversity is also presented in the paper. The analysis demonstrates that Alibaba Group pays much attention to aligning the...

IDEO Company’s Approach to Workforce Diversity: Insights and Practices

In recent years, diversity is considered as an important aspect of any business organization. The incorporation of diversity in terms of ideas, culture, and other critical elements has been given relevant emphasis in the world of business. IDEO Company is a renowned company with roots in Palo Alto, California. Although...

Galaxy Chocolate Product Launch in Canada

Introduction This paper provides the launch of galaxy chocolate launch in Canada. The launch comprises of a number of section including market research, a review of segmentation, targeting and positioning strategies, as well as an examination of international market. All these sections provide crucial information needed for the purpose of...

Delta Airline’s Change Program and Resistance

Introduction Change is a common feature in organizations. The capacity to handle such changes is the core competence of success in organizations (Weick & Quinn, 1999, p. 362). Over the last two decades, the main drivers of organizational changes have been technological advancements, stiff competition, and fluctuations in the global...

Alibaba Group’s Public Relations and Responsibility

Although the focus on marketing strategies and the development of effective public relations techniques is discussed as important for companies, modern consumers are inclined to pay more attention to the social activities of the organization (Nickels, McHugh, & McHugh, 2013). Therefore, companies usually try to address the highest expectations of...

Center Parcs Company: Customer Relationships Management

As it might be clear from the title, the main focus of Customer Relationships Management is customers and their relationships with the company, as well as the influence of those relationships on the company’s sales and revenue. CRM is based on three pillars: getting new customers, fixing the leaky bucket,...

DHL Company’s Strategic Information Systems

Introduction Organizations have numerous activities that run concurrently, and the synchronization of these activities is necessary to enhance their efficiency and effectiveness, organizational communication being one of the greatest pillars of success (Hussain 2008). Changes in the principles of efficient organizational communication have been drastic. Recent developments in addressing team...

Tesco Corporation’s Internalization Strategies

Introduction Tesco is among the global leaders in retail business and has expanded to major parts of Europe and beyond. This paper reviews Tesco’s internalization strategies against the scale of Porter’s Diamond analysis. Besides, the treatise applies the Resource-Based View Theory to explain the international strategy of Tesco during its...

Coca-Cola’s Consumers’ Awareness About Sugar

Consumers’ behavior has a strong impact on the marketing sector. One of the most vivid examples, in the relevant context, is Coca-Cola’s case. Thus, according to authoritative sources, the company has recently faced a challenge due to the growing concern about sugar content and obesity problems in the society. As...

Microsoft Company’s Competitive Strategy

A firm’s competitive strategy aims to enhance its ability to modify the rules of competition to its favor. According to Porter (1985), for a firm to remain competitive, it needs to influence the threat that new entrants pose, the threat presented by substitutes, the bargaining power of buyers, suppliers’ bargaining...

Understanding Organizational Boundaries and Their Impact on Management

There are several organizational boundaries that exist within any entity and they are key elements of management. These boundaries mostly exist in respect to employee groupings and basic personnel management (Aarons, Ehrhart, & Hurlburt, 2015). An environment in which boundaries occur is juxtaposed by a ‘boundary-less’ environment whereby horizontal or...

The Wiggles: Analyzing Their Expansion into International Markets

Introduction The Wiggles company, a company that specializes in childhood entertainment has had great success both in their home and foreign markets. The company is located in Australia. It was founded by two musicians from the Cockroaches, a Sydney rock band. The group started to perform at children’s functions by...

Personal Power of Workforce

Personal power denotes the capability to influence or modify a result. From where does one obtain such power? Personal power does not imply how physically powerful one feels but the application of ideas, knowledge, and sentiments to perform in a manner that will ensure the satisfaction of own needs positively....

Volkswagen Cars Company: Professional Marketing Components

Professional Marketing Analysis of Volkswagen’s Engineering and Technological Products Introduction Volkswagen is a German automobile company. It has its headquarters in Wolfsburg. The firm was found in 1937. It was founded by the German Labour Front. Since its inception, the company has emerged to be one of the leading vehicle...

Apple Inc.’s Sustainability and Improvement Areas

Introduction A 2010 survey for CEOs discovered that the overwhelming majority (96%) of them reckon sustainability as a priority for any establishment (Heizer and Render 2014). Indeed, nowadays, companies neglecting sustainability issues might eventually come to face financial ones (Iarossi 2013). This paper is going to assess the sustainability strategies...

Kellogg Company’s Approach to Incorporating Diversity

Kellogg’s Approach to Incorporating Diversity: Research Paper Diversity in the workforce is discussed as a necessary condition for multinational companies that are oriented to preserve their leading positions in the world and to address the globalization trends. To succeed in developing the multinational company with the productive workforce and efficient...

Global Outsourcing: Comparing Practices in China and India

When it comes to defining the benefits of outsourcing from countries like India and China, one must admit that a comparatively low cost is the most obvious benefit. Indeed, a closer look at the specified countries will reveal that the cost of the services, which the labor force from the...

Coca-Cola’s and Samsung ‘s Home and Host Marketing

Introduction Over the recent past, several companies have been devising strategies that facilitate penetration of international and domestic markets. The need to penetrate international and domestic markets emanates from the advancement in technologies that have led to the globalisation of markets and change in consumer behaviour. To succeed in international...

Acer Group: Corporate Strategy and Challenges

According to the Acer group website, in 2006, Acer had 5,300 employees working for them in over 100 countries worldwide. Open employee communication among employees is encouraged which not only allows the company to understand employee concerns but also helps employees to find common ground and build lasting relationships. The...

JCB Company’s Corporate Performance Management

JCB’s Strategic Initiatives and Decisions The impact of the global recession and JCB’s strategic initiatives on the accounting performance of the company The global recession that started in 2008 had devastating impacts on many companies. Before the recession, JCB had witnessed rapid growth in its portfolio. The company achieved a...

Market Segmentation, Orientation, and Positioning

Market segmentation Market segmentation is critical for the success of the organization. As such, firms have to be tactical while deciding on the market segment to be targeted by a particular product or service. The reason is that consumer demands are varied depending on several factors including age and income....

The Prestige Company: Reward and Motivation

Introduction Human Resource Management [HRM] has undergone extensive changes over the past decades. Salvendy (2001) emphasises that developing economies of scale and leveraging on technology were considered as conventional sources of competitive advantage. However, changes in the contemporary business environment have reduced the competitiveness of conventional sources of competitive advantage....

The Book “Business, Government and Society”

Though the relation between the process of managing entrepreneurship and the social life of the citizens may be considered somewhat farfetched, the link between society and the state economy is much stronger than it may appear to be. In The study of business, government, and society, the first chapter of...

Arconas: Leading Canadian Export Corporation in Airport Furniture

Company Introduction: General Profile In this paper, the analysis of the Canadian export corporation, which is called Arconas, is sustained. The official Internet page, which contains the detailed overview of the company operations, is the following link www.arconas.com. The business direction, which is embraced by Arconas, concerns the production of...

Wheatgrass Company’s Business Plan

Introduction: Implementing a Socially Responsible Marketing Plan A wheatgrass business represents a profitable venture that includes a variety of farming activities. The industry of wheatgrass cultivation, however, produces a wide range of environmental concerns. Therefore, it is crucial to developing a socially responsible marketing plan for the wheatgrass production launching....

The Role of Social Media as a Tool in Modern Marketing Strategies

Introduction Over the past few years, many companies have adopted social media as a platform for online marketing. Companies utilize social media platforms for product promotion, reputation management and profile development. This has made social media an important component of any company’s marketing strategy (Groeger, 2011). Organizations use social media...

Apple Stores Analysis

Hardly there is a person nowadays who would argue the unprecedented success of the Apple Company considered one of the most revolutionary in the world of computers. The bitten apple for a long time has been a synonym for impeccable design and quality. Apple products have become a cult for...

Walmart Company’s Corporate Social Responsibility Promotion

This essay sample explores Walmart social responsibility and ethics, their initiatives, and related issues. Check it out if you’re curious about Walmart CSR. Executive Summary The Wal-Mart Stores, Inc. Company has been known as the provider of comparatively cheap goods and services of a rather impressive quality for years. The...

Rational Decision-Making Model

The rational decision-making model The rational decision-making model provides a systematic approach to making decisions using logic and cognitive functions such as creativity and imagination (Morcol, 2006). The word “rational” means that the process applies logic and aims to get the most feasible solution to a problem. The method can...

The Bulk Agri-Commodity Logistics Chain Contamination

The breakdown of relationships between members of the noodle wheat supply chain occurred due to the contamination of the product and import refusal that entailed operational and financial losses. Of course, contamination is more than just a rude mistake made by the suppliers, as they knew about the norms regarding...

Unilever Corporation Profile Overview

Unilever is a multinational corporation that operates in the consumer industry where it sells such products as Ben & Jerry’s ice cream. The company sells multiple consumer products to different markets across the globe. Its major markets are in Europe, Asia, North and South America and Africa. The company dominates...

Building Market-Competitive Compensation System

The considerations when building market-competitive compensation systems include two main points. The first one is what the companies hope to gain from compensation surveys; the second one is custom development versus the existing compensation survey (Martocchio 145). Studying compensation surveys from the competitor companies, the managers look for the information...

Shopping at Wal-Mart: Among Canada’s Best Employers

The articles under consideration dwell upon one of the major retail chains, Wal-Mart. One of the articles is entitled “ROB Ranks Wal-Mart among Canada’s Best Employers” (Marketnews.ca, 2008). The article highlights the success of Wal-Mart Canada which is among 50 best employers in this country. The author uses several approaches....

Snapple Juice Company Analysis

Introduction Snapple Juice targets all the youths and young people. As far as market segmentation is concerned, Snapple juice targets the health conscious market segment (Snapple 16). The company brands and beverages target the youth and they have been doing well in this target market. All along, Snapple juice has...

Diversity Management Practices and Principles

Introduction Over the past few decades, the business arena has experienced an increment in the number of organizations with a high rate of diversity. Diversity in an organization involves appreciating differences amongst employees based on various variables such as socio-demographics, and human capital (Paludi, 2012). This aspect highlights the importance...

“Trendsetters Glamorama” Beauty Salon Business Plan Sample

What is a beauty salon business plan? Keep reading to find out! Here, you’ll get an idea of how to write it with the example of Trendsetters Glamorama salon business plan. Executive Summary Trendsetters Glamorama is a proposed full-service salon and day spa with an upscale and therapeutic atmosphere for...

Walmart Company Environmental Sustainability

All companies are trying to become more responsible as it helps them attract new customers. Walmart is one of the largest international retailers and it had a number of scandals in the past. People have accused the company of being irresponsible and unsustainable. However, the company stipulates that it is...

Jeep Company’s Marketing

Introduction Jeep is an automobile company, which was established in 1941 in the US. The firm is a subsidiary of Chrysler Group Limited Liability Company, which is owned by Fiat S.P.A and it is headquartered at Toledo, Ohio. Jeep has expanded its operations into the global market by establishing outlets...

Internal vs External Recruitment: Key Differences & Benefits

Internal Labor Promotions vs. Outside Hiring This study reviews the significant discrepancies between the external and internal recruitment methods as well as verifies their primary advantages and disadvantages. The process of internal employees promoting implies the usage of inside positional approach that is available exclusively for the workers, who are...

Cover Letter for Job

I would like to apply for a position of assistant/apprentice hairdresser in your salon. I have chosen your salon because I recognize and appreciate the magnificent and trendy hairstyles your company offers to its customers and would be so proud to be part of your zealous team. I have recently...

Marks & Spencer: Supporting Community Events and Charities

Marks & Spencer Organizational Responsibilities through Its CSR Policy Marks & Spencer has been an ardent supporter of the community events, and it has generously donated financial and material resources to charitable organizations. To remove poverty in the poor countries, it has provided free food packets. Besides, the organization encourages...

Benefits of Being and Staying Positive

The secret of character and leadership It is commonplace that character forms the basis on which all pertinent decisions that influence leadership can be made. It should also be noted that a leader’s behavior is the best indicator of his or her character. As a result, scholars have argued that...

Economics: Unemployment, Its Causes and Types

This essay sample explores solutions, types, and causes of unemployment. Read it to get ideas for your essay about unemployment. Unemployment Essay Introduction Unemployment has become a major problem in almost every society. The challenges posed by unemployment are both social and economical in nature. Under normal circumstances, unemployment leads...

Difficulties Management Faces with the Millennial Generation

Abstract As a rule, management prefers hiring experienced employees who have already worked in the sphere for many years. Still, any organization also needs to work with the most junior population of millennials who have different values, experiences, and educations. Professionals tend to notice that they are more entitled and...

Revitalizing Canada’s Marine Industry Through the National Shipbuilding Strategy

Introduction The naval shipbuilding industry in Canada is traditionally known to experience booms and busts. There are brief periods of high-intensity shipbuilding, often followed by multiple years of neglect. As a result, people in the sector opt to work in other jobs. Each time Canada wants to build new ships,...

London Crossrail Project: Challenges, Change Management, and Strategic Risks

Project Overview The London Crossrail Project is an example of a mega-project that faced many obstacles on its way to completion. The ambitious nature of the project made the development and negotiation process longer. Yet, all the disputes were settled in 2009 as the project was approved, and the first...

Systems Development Life Cycle Phases: Planning, Analysis, Design, and Implementation

Introduction The Systems Development Life Cycle (SDLC) is the process by which an information system progresses from its initial planning phase to deployment and ongoing maintenance. While multiple steps are included in the framework, the four-phase approach highlights the essential subgroups of actions. Namely, the phases are planning, analysis, design,...

Comparison of Consultative and Transactional Sales Strategies for Business Success

Executive Summary It is essential to note that the report’s purpose is to compare two different types of selling techniques, specifically consultative and transactional selling strategies. Thus, the report first explains these techniques and compares their main characteristics. Then, two examples of their application in practice are presented, highlighting the...

Marketing Strategy and SWOT Analysis for Green Coconut Water in Bangladesh

Background Green Coconut Water is the product that this paper aims to advertise and market. The product has been given the name Jaul, which will be its official brand name. We chose to provide the product with an indigenous character since the raw materials are widely accessible in our nation....

Goldman Sachs: Ethical Challenges, Cultural Change, and Biblical Principles

Ethical/Social/Financial Issues According to the case study, Goldman Sachs faced several interconnected ethical, social, and financial concerns, highlighting the need for considerable change. The problem started when the organization’s culture and the changing ideals of its prospective employees, particularly the younger generation of MBA graduates from elite business schools, were...

Samsung’s Use of Search Engine Marketing in the Household Appliance Industry

Introduction In today’s world, household appliances play an essential role in people’s daily lives. They facilitate many tasks and save time, from small kitchen appliances to washing machines and dishwashers. Therefore, the demand for household appliances is constantly growing, and many companies struggle for a share of this market. Commonly...

Wal-Mart’s Low Wages and Customer Affordability Strategy

Introduction Wal-Mart is one of the most popular international retailers. It is present in 24 countries worldwide, provides customers with a wide range of products, and claims to have a proactive social stance. However, one of its most notable features and justifications for its popularity among buyers is its affordable...

Role of Information Technology in Human Resource Management, Recruitment, and Training

Introduction Modern technologies are essential tools for achieving success for an organization or company. Proper use of software enables employees to perform their tasks more efficiently, work more effectively in a team, and allows management to better monitor the organization’s strategy and assess risks. HR is no exception, and IT...

Proposal of Apple’s Revolutionary Robot Vacuum Cleaner as a New Product

Brief Description of the Product The new product I want to create on behalf of Apple is a robot vacuum cleaner with built-in artificial intelligence. The product has strict body lines, a stylish design, and a lidar with a button that prevents the robot from getting stuck under the furniture....

Leadership, Culture, and Gender Diversity: Implications for Organizational Effectiveness

Introduction Many studies on leadership effectiveness explore the leader behaviors and external factors that determine the behaviors and actions of leaders. In this case, research reveals that leadership practices differ across nations, often due to cultural differences. Additionally, gender is a sensitive issue in organizational contexts, particularly in debates about...

Hasbro Easy-Bake Oven Recall: Quality System Failures and Safety Concerns

Introduction One of the most significant indicators of a supplier’s overall performance is product recall. Any flaws in a product that impair performance, cause injury, hurt consumers, or put producers in legal hot water can result in a recall. A supplier must alter the product or how the business is...

Albertsons’ Change Management Using Kotter’s 8 Steps

Introduction Leading food and medicine retailers in the US include Albertsons Companies. As of June 19, 2021, the company operated 2,278 retail food and medication stores, 1,725 pharmacies, 399 related fuel outlets, 22 specific distribution hubs, and 20 production facilities (Albertson, 2021). The company operates more than 20 well-known banners, including...

Market Diversification and Comparative Analysis of US Automotive and Marine Sectors

Current State of the Industries The automotive industry provides a primary market for motor engines, but the company needs a diversified customer base. The U.S. is the second-largest vehicle market globally, and current trends are shifting towards a greater preference for electric and hybrid vehicles. The marine industry presents a...

Action vs. Traditional Research: Key Differences and Business Applications

Introduction Both action research and traditional research involve collecting and analyzing data to consider a specific problem. However, these two types have several key differences in their approaches.  Traditional research focuses on testing a particular theory or studying a phenomenon. Action research aims to address a specific problem in a certain context,...

Large Cash Balances in Business: Advantages and Disadvantages

Introduction It is hard to disagree that businesses must consider and control many operations, processes, and concepts. Some of them may have different options, including having either larger or smaller cash balances. An organization can benefit from holding a considerable amount of liquid investments, but only if it pays attention...

Lessons from the Wells Fargo Scandal on Corporate Ethics and Leadership

Key Lessons for Business Leaders from the Wells Fargo Scandal The Wells Fargo scandal has valuable lessons for leaders regarding corporate governance and human resources. First, this situation justifies the need for management to create strong corporate ethics. This is necessary so that all employees know and understand that specific...

McDonald’s vs. Pfizer as Investment Options: Stock Performance and Market Strategies

Introduction McDonald’s and Pfizer are leaders in the fast-food and pharmaceutical industries, respectively. McDonald’s is a global fast-food company with restaurants in over 100 countries and is renowned for its diverse range of menus (Dudovskiy, 2022; Rajawat et al., 2020). On the other hand, Pfizer is a giant pharmaceutical corporation...

Using the Prosci ADKAR Model to Foster Innovation and Manage Organizational Change

Selected Change Model and Rationale The problem that the organization is currently struggling with is the lack of innovative behavior among the employees. The change management model can be organizational, dealing with changes in the company’s structure, procedures, and culture, or individual, focusing on motivating and engaging people. Therefore, the...

McDonald’s and KFC Firms’ Business Processes

Introduction The video Business Processes gives an idea of the business processes involved in any large company. Among the examples of companies mentioned is McDonald’s, which understands the importance of efficient organization of these processes (Business processes, 2010, 00:02:30). KFC can be called a successful competitor of McDonald’s since they...

The Kaizen Approach to Organizational Change at Google

Description of the Kaizen Organizational Change Approach The company under analysis is Google. Implementing an extensive organizational change program at Google requires applying the Kaizen approach. Under this approach, the senior leader should create an action plan focused on accomplishing different goals directed toward improving processes and staff performance in...

Lego’s Strategic Transformation Through Innovation and Brand Management

Introduction Lego, a Danish toy company founded in 1932, has been successful for nearly a century. Children all across the world have enjoyed playing with its recognizable brick toy, which has gained widespread recognition. The Lego Group has experienced a transition in recent years that has greatly enhanced its financial...

Transportation and Logistics Management in Retail and Economic Efficiency

The Role and Impact of Transportation & Logistics Management in Retail Distribution Transportation and logistics management impact nearly all economic activities in modern-day businesses and interactions between customers and providers. These processes are intrinsically connected to the ability of the retailer to get their products on shelves. The difficulty of...

Hazards and Safety Measures in Offshore Sandblasting and Painting

Introduction Constructing offshore platforms in shipyards requires the critical involvement of sandblasting and painting companies. In some cases, offshore platforms can be subjected to extreme stress, resulting in danger to personnel. Because of this, these places must be equipped with enhanced protective measures to prevent people from being injured or...

The Wesfarmers Firm’s Marketing Objectives and Strategy

Vision, Mission, Purpose, Values, and Marketing Objectives Wesfarmers Ltd, an Australian firm, engages in various commercial ventures, including producing fertilizer, chemicals, and clothing, among other products. The company’s vision is to be honest and ethical in all interactions. Its mission is to “deliver satisfactory returns to shareholders through financial discipline...

Strategic Budget Proposal for Enhancing Correctional Facility Conditions

Prioritizing Budget Allocations for Essential Services The cost worksheet prioritizes spending on essential needs such as staffing, medical healthcare, food and supplies, and programs and services. It also includes funding for infrastructure and maintenance and green initiatives to reduce overhead costs. The cost worksheet for the budget proposal will include...

Tata Nano Campaign in Malaysia: Market Strategy, Segmentation & Brand Positioning

Situational Analysis Justification for the Brand and Chosen Market and Campaign Proposal Tata Company Limited is one of the largest automotive firms in India. With successful products in the compact, midsize, and utility vehicle sectors, it ranks among the top three in passenger vehicles and is the market leader in...

Nike Inc. and the Four-Quadrant Model: Strategy, Leadership, and Organizational Fit

Introduction All types of organizations have relied on the four quadrants. From various perspectives, they have enhanced numerous aspects of organizational success. A four-quadrant model developed by Burton and Obel allows for the analysis of organizations’ efficacy and efficiency. The significance of job division and collaboration for good design outputs...

Tai Kwun’s Non-Commercial Marketing Strategies for Cultural Engagement

SEO Tai Kwun, situated in the heart of Central Hong Kong, is a unique cultural hub with the rich history of the former Central Police Station. Tai Kwun uses four non-commercial techniques to engage with the audience and promote cultural experiences. Firstly, website and search engine optimization (SEO) are two...

The Pert Mustang Restoration: A Project Management Case Study

Introduction In the dynamic realm of project management, the case of “The Pert Mustang” provides a compelling examination of the challenges and considerations inherent in undertaking a new business venture. This case study explores the restoration of a 1965 Shelby Mustang GT 350, an ambitious effort put forth by Roberts...

Organizational Needs Assessment of McDonald’s: Addressing Gaps and Enhancing Growth Opportunities

Introduction One of the world’s biggest and most recognizable fast-food companies, McDonald’s corporation, has many complicated components examined in this organizational need evaluation. The evaluation includes an in-depth analysis of the organization’s offerings, services, and personnel. It examines the motivations for this assessment’s execution and highlights its advantages for the...