11079 samples of this type
The 21st century has brought people various new possibilities in marketing and sales. Nowadays, opening a new place, whether it is an expensive restaurant or a small coffee shop, has become more accessible than ever before. On the other hand, however, the constant expansion of the market makes it complicated...
At the end of the 21st century, people began approaching the world in a more complicated manner. Traditional views on leadership, management, and corporative psychology were interchanged by the paradigms that account for the complexity of human character. The context is another crucial factor that influences the ability to lead....
The rapid development of digital technology throughout the 00s has made possible the spread of fast and high-quality Internet connections around the world. In 2011, Justin Kan launched Twitch, which allowed a large number of viewers to watch live how other people play video games (Dave). According to Investopedia, “Twitch.tv,...
Social responsibility is the reasonable and high-quality production of the goods or provision of the services. Moreover, it is the company’s responsible attitude towards customers, investors, employees, and the environment. Responsibility towards customers might be the most crucial area because it helps to increase loyalty and trust of customers. Customers...
Business organizations are required to act ethically if they have to meet the demands of all stakeholders. Unfortunately, some companies will pursue specific malpractices in an attempt to maximize profits. This paper describes a newspaper paper that discusses an unethical business practice and how the affected companies can improve its...
Why and Who The majority of organizations in the modern world focus on gaining profit and concentrate merely on the financial aspect of a business. Many fail to understand that many customers struggle with various interpersonal issues that need addressing, and companies can contribute to addressing these problems. Because of...
Introduction Corporate governance can be defined as a system of norms and rules implemented to control how a company is managed. Boards of directors play a primary role in corporate governance. According to Tricker, their main duties include but are not limited to the selection of chief executive officers (CEOs),...
Employee motivation and involvement have been a long-debated topic in the workplace. Whereas some critics state that issues revolving around the topic give employees too much entitlement in the workplace, others agree that the subject is essential in ensuring employees are as productive as possible. There are several ways companies...
Introduction Rebranding is one of the elements of this or that company reorganisation with the purpose of expanding the client base, increasing profits, and creating new and interesting offers for consumers. Nevertheless, this measure is necessary not for all organisations but only those that have some business challenges and are...
This document contains information relating to a marketing campaign aimed at increasing the market share of Facebook among young people aged between 16 and 24 years. It is informed by a declining interest of the same demographic in the online social networking site and its struggle to keep existing users...
Barriers to entry into the market are objective and subjective factors that can complicate the process of introducing solar-powered electric bicycles. When it comes to bicycles as an alternative to road transport, people tend to note the environmental dimension of this choice. Of course, cycling, especially solar-powered electric bike, eliminates...
Expansion Opportunity Entering the Vietnam market was a rather controversial decision due to the presence of the factors such as corruption and bureaucracy. However, the opportunities that an educated workforce and comparatively low production costs opened for MNC in the economic setting of the Vietnam market made the specified endeavor...
Concept and Types of Organizational Change The idea of organizational change is linked to the necessity to update the quality of the company’s services in order to meet the standards set in the market and create a competitive advantage over key rivals. Therefore, organizational change can be described as the...
Introduction When planning to open a new branch in the market, it is important to monitor external environmental forces that may affect the level of success of a firm. Forrest et al. explains that the ability of a firm to sustain its operations depends on how effectively the management and...
Introduction The Bank of International Settlements (BIS) is the representative of 60 central banks from around the world which holds the responsibility for about 95% of the world GDP. It was established in 1930 on the quest of being a trustee in connection, facilitating collaboration among the international financial institutions,...
Customizing Products: Pros and Cons When entering the realm of a global market, companies often have to consider the idea of adjusting their products and services to the context of a new economic environment. The specified decision may seem reasonable at first given the change in customers and the necessity...
Summary The process of globalization has affected modern economic relationships on a range of levels, including changes in the market system. In his article, Theodore Levitt reviews the effects that globalization has had on markets. Providing an interesting retrospect into the market relationships in the early 90ies, the article indicates...
EPRG Framework The Ethnocentric, Polycentric, Regiocentric, and Geocentric (EPRG) framework allows defining organizations based on their scale and scope. Specifically, ethnocentric companies shape their customer segmentation strategies based on culture-specific characteristics thereof, whereas regiocentric and geocentric ones focus primarily on geographic location. The regiocentric approach also serves as the link...
Introduction The workplace environment has evolved over time but seemingly, modern-day workers face almost the same problems as their counterparts from the 19th century. In the 1800s, coal mining was one of the economic mainstays in Pennsylvania, and thus most immigrants trooped into the region in search of job opportunities....
At the beginning of the 20th century, people in America felt the strong necessity of reforms in the domestic economy. In response to this need, the progressive movement emerged, whose intention was to make the government more responsible for social inequity (Media Rich Communications [MRC], 2004). This paper will explore...
The COVID-19 outbreak has had a serious and widespread impact on the global economy. Different countries’ issues resulted in economic failure as most economies depend on international trade, tourism, raw materials exports, and external financing. Governments in many developed countries have taken effective stimulus measures, while lower-middle-income and emerging countries...
Various organizations set different goals and objectives to become successful, and each of them has its strategy that they follow. In the same way, different styles of leadership may work for some organizations and may not work for others. In the current exploration, it was chosen to focus on charismatic...
Results This study is based on the data obtained through a survey that involved 23 volunteering participants (13 males and 10 females). The age of the people who completed the questionnaire ranged from 18 to 35, so the research reveals the views of young adults and adults. The participants were...
Introduction The use of such marketing technique as rebranding can be effective for various reasons – insufficiently high consumer demand, inability to withstand competition in the market, and other factors. In order to assess the success of this method, five companies will be analysed to find the best ways to...
Introduction The Buyer Behavior Model is a useful tool that represents the various influences affecting consumer behavior and purchase decisions. The model includes external and situational influences, as well as internal factors and processes that result in the purchase and evaluation of a particular product. The present paper will apply...
Sexual harassment has become a prevalent and important issue in the workplace. It is defined as unwelcome sexual advances, the conduct of a sexual nature, or solicitation of sexual favors that are inappropriate, intimidating, or make the victim feel uncomfortable. There is a broad range of examples for sexual harassment,...
Introduction The three key communication channels used in marketing communication plans are digital marketing, TV or radio advertisements, and sales promotion. The present paper will aim to discuss the recommended use of these communication channels by Fitbit, which will help the company to become more profitable. Communications Channel 1: Digital...
Fitbit’s position in the tech market is influenced by three key marketing environmental factors: the competitive landscape, the popularity of social media, and trends in lifestyle and health. Each of these factors can have a positive or negative influence on the company’s success depending on Fitbit’s approach to managing it....
Introduction Amazon is among the most successful electronic trading businesses in the United States. Being founded more than twenty years ago, the company has managed to create the largest online marketplace in the world, which indicates the presence of a well-developed marketing strategy. Considering that studying the experience of market...
Introduction Initially, Isuzu Australia Limited (IAL) was manually distributing information to other truck dealerships within the region; however, this method proved to consume a substantial amount of cost and time and was susceptible to errors. The effects associated with the manual technique were a potential threat to IAL’s market position....
Emotional intelligence (EI) is regarded as one of the important components of effective leadership. Batool (2013) points to the strong link between EI and leadership style. It is also found that leaders tend to receive higher EI scores than their followers (Siegling, Nielsen & Petrides 2014). Being a Human Resources...
SWOT Analysis Strengths Advanced technology and new equipment Popularity in the market Strong brand presence Weaknesses Relatively high prices Focus on freshness complicates large-scale distribution. Refusal to accept contract brewing makes expansion more difficult Opportunities Large geographic areas for expansion Younger populations discovering craft beer Large general growth in the...
The Financial Standard Accounting Board (FASB) and the International Accounting Standards Board (FASB) are the two worldly recognized authorities that determine the field of financial reporting for organizations as well as various regulatory bodies (Hlaciuc, Grosu, Socoliuc, & Maciuca, 2014). A single, unified system of international accounting standards is necessary...
Introduction In theory, entrepreneurs and corporations will always do what is desirable and right to their customers and stakeholders. Many companies focus on existing principles, values, and laws to ensure that their processes are admirable. Ethical businesses also implement and promote appropriate action plans and initiatives that can maximize customer...
Project Proposal Based on the investigation of the needs of the correctional institution that is the workplace of the researcher, the present paper will offer a business plan that will target the identified issue. The latter is concerned with the lack of staff training on the topic of dementia management,...
Introduction Different companies are situated in Miami, Florida; they have different products, services, and activities that define the company’s scope of operations. One of the companies that are located in Florida is Novartis, a pharmaceutical company that originates from Switzerland. This paper will analyze the marketing mix of Novartis, present...
Introduction Contracts enable the parties that are willing to cooperate to agree on and set a list of rules that will guide their collaboration. Written contracts may consist of different sections, including the preamble, definitions of terms, the words of agreement, and the duties that each side promises to fulfill....
Introduction The concepts of management and leadership have been misused and misinterpreted to mean the same thing. Actually, leadership and management are two distinct concepts that are complex in application and coverage. This report differentiates leadership and management from functional application perspectives. The paper also explores the theoretical application of...
Companies should develop superior models to ensure that their products are available to more customers. Firms that fail to design proper marketing strategies will find it hard to achieve their aims. This paper describes how my company will launch a new innovative idea and implement it successfully. Innovative Idea The...
Executive summary Culture variation across the international organization is defining the way multinational corporations operate in the global market. In this paper, the researcher was interested in analyzing how international companies are forced to embrace new cultural beliefs and business practices based on the local forces. Data was collected from...
Introduction Over the last decade, the environmental attributes of the business organization have been outlined as significant in affecting the outcome and general sustainability. The environmental concerns are propelled by the rise in legislation, pollution, and stakeholder pressure. This means that evaluation of environmental performance for a business is an...
A fictional company that I would choose is a biotech business. I know several people who work for an international pharma group and have experience protecting medical inventions through intellectual property patents. I asked them about their knowledge, and they told me that a biotech business could be profitable. The...
Introduction Creating a capable HR department in any given organisation is traditionally aimed at generating additional value by attracting and managing talent in an administrative role. However, in recent decades, HR departments have been striving for a more strategic role in the business organisation and an advisory role to the...
Introduction The key strategies in the context of today’s companies’ management are the ones concerning supply and purchasing control. Regarding the company type and size, purchasing strategies are then usually divided into three major categories: centralized, decentralized, and hybrid approach, which serves as a symbiosis of the previous two types....
Best Buy Co. is a company that operates in the United States, Canada, and Mexico and focuses on the delivery of various technologies to enrich the lives of people. The range of services varies from entertainment to food preparation and health wellness, and the company promotes services that aim to...
Introduction The nature of the Dunkin’s Donuts’ system is determined not so much by its constituent elements but by their relationship between each other and each element individually with the system as a whole. These relations form the structure of the system, the main purpose of which is to ensure...
Introduction As a large retail company, Walmart established its presence in the American market quite a while ago. The organization has been widely popular ever since, becoming global within a relatively short period (“Our history,” 2018). If exploring the history and philosophy of the organization, one has to admit that...
In general, Chief Executive Officers (CEOs) have a significant influence on their respective organizations. From the perspective of organizational psychology, CEOs have a considerable effect on the performance of an organization as a whole because of their influence on the lower levels of management. Liden, Fu, Liu, and Song (2016)...
Introduction Enhancing the range and scope of services provided by an organization can help it to attract new customers and generate more revenues. However, when undertaking new projects, it is critical for the management to understand their long-term outcomes and possible considerations. The proposed project is to open a new...
Current Business Situation and Sales Projections Apple’s iPhone is arguably the most popular and recognizable smartphone on the planet. Since its launch in 2007, the corporation has sold over 1.3 billion iPhones. Between the years 2001 and 2018, the stock price of Apple had increased by an impressive 15,000%, which...
Introduction Leadership is an integral component of nearly every sphere of contemporary life. It is equally applicable to business, education, or healthcare. On the whole, it is an ability to provide an impact on other people using one’s personal qualities and values. Management is another important sphere of any company...
Nowadays with the rise of technology, the abundance of information online and growing consumerism, among other issues, it is twice as important to have a smart healthcare marketing strategy. Understanding the uniqueness of your brand is key to building the right initiative. For example, one of the best marketing strategies...
It could be hardly doubted that nearly every company strives to please as many customers as possible. It is also apparent that managers of different businesses, companies, and organizations have to implement specific frameworks to achieve their goals. One of the most prominent management approaches is a quality management system...
Nowadays the world sees a range of social issues that affect different groups of people. Lookism, which is a tendency among employers to hire such candidates whose appearance corresponds with the so-called standards of beauty, belongs to the most concerning problems. Specialists note that this trend influences mostly women leading...
Coke’s Case Coke introduced a new taste to the audience in 1985; however, the company received negative feedback from the customers. Coke decided to alter an old taste after Pepsi presented the “Pepsi challenge” advertisement that had success, and Coke started losing its popularity. Hence, they decided to develop a...
Ethical leadership involves embracing practices that comply with the set moral beliefs and values, such as observing the dignity of others and respecting people’s civil liberties. Ethics refers to concepts such as trust, equality, integrity, and charisma (Grandy & Sliwa, 2017). Complying with some laid-down ethical principles results in ineffective...
Expansion to a new market presupposes consideration of vital elements that are required for success. First of all, for Starbucks, it can be recommended to communicate the brand successfully. The entry to a new area demands this element as a part of the preparation for the functioning of a company...
Recurring Conflict: Description Arguments often occur in the workplace due to the pressure of deadlines and the presence of factors contributing to misunderstandings, diversity levels being the key one. With several cultures being represented in the environment of an organization, misconceptions will occur due to incongruences between the viewpoints of...
Purpose The purpose of the given executive business plan is to demonstrate the underlying ideas, market features, and business approach of exporting vehicle or auto parts from US to Mexico. Therefore, the latter country will be analyzed and overviewed in detail, because it is a target market. In order to...
Why has Walmart viewed international expansion as a critical part of its strategy? After its incorporation in 1962, Walmart was growing and expanding at a rapid pace. The company was able to gain a significant competitive advantage and outdo its contenders due to its high levels of service, well-established and...
The best-matched lifestage group is The Cosmopolitans: Upscale Younger Family Mix which belongs to the urban uptown social group and the midlife success lifestyle group. This group can be predominately found in major metropolitan areas and regions known for high economic success. There is a significant number present of this...
Teleology, Utilitarianism, and Justice in the Frameworks of Business Ethics The study of theoretical and practical components of business activity involves not only the analysis of exact numbers and mathematical formulas but also the research of the people’s principles of thinking and decision making. After all, human beings and their...
Cultural studies are rapidly developing and influencing every sphere of activity nowadays so that different approaches have been applied to the understanding of what intercultural communication is. Living in the intercultural society in the period of globalization presupposes incessant interaction with diverse representatives of one’s nation, so the interpersonal connection...
Effective management requires the appropriate leadership approach. The theory of situational leadership was created to adopt the leader’s behavior and approach to his or her subordinates by diverse circumstances, such as the followers’ individual needs and competency. While some workers feel more confident under the leadership of autocratic and demanding...
In recent times, many people prefer to work for their profit rather than benefit “the big boss.” Modern times and free access to the Internet give people a much better chance to sell what they are good at and get profit from it. The popularization of social networks such as...
The companies that operate in the context of technological advancement and the active inclusion of millennials into the workforce need to adjust to the new requirements within all the spheres of performance. One of the most crucial elements in the work of any company is the sphere of HR management,...
Introduction Background information For the first time, the practice of offshoring began to be applied in the 60s of the 20th century by European and American companies; however, the term itself appeared only in the late 70s. It is important to note that the phenomenon of offshoring involves the separation...
Reasons to Consider Different Types of Business Combinations Company mergers are a rather common occurrence in the contemporary realm of the global economy. The concept of a merger implies that two organizations join to create a single entity (Hill, n.d.). The specified phenomenon has several explanations, the opportunities for increasing...
Introduction The Young Learners Early Learning Centre is an organization specialized in early childhood education. However, it is currently failing to attract children due to a variety of issues, and so, it is unable to perform its duties satisfactorily. Its current primary needs are increasing its occupancy rate and changing...
The development of organizations often depends on the ability of leaders to inspire their followers and guide them through the complexities of different spheres of the economy. Authentic leadership is instrumental in achieving these goals since such leaders have the necessary qualities and skills. The existing theories have focused on...
Although unmanned vehicles have been used for decades, their applicability in cargo transport is now slowly being recognized (Knoblauch et al., 2019). As a venture capitalist seeking a start-up company, the use of unmanned systems in the commercial sector, especially long-distance cargo transport, is a relatively new technological adaptation that...
Introduction Organizational leaders should be aware of the changes experienced in their respective sectors or industries. This knowledge can empower them to recruit competent employees and be prepared for potential challenges that might affect performance. They should also form partnerships with different stakeholders whose ideas and practices resonate with the...
Summary of Article The selected article is about a case study for IT4IT authored by the Open Group (2015). The article posits that the information technology (IT) value chain complements service delivery and improves compliance to organizational plans. Therefore, IT processes are critical to the success of organizational processes because...
Arguing a specific idea might seem like a rather basic exercise in the ability to build a constructive statement, yet the presence of a biased experience may cause one to succumb to traditional logical fallacies. An article by Sam Levin showcases an example of a logical fallacy that enters a...
Identification The more popular a brand is, the more attention its blunders receive from the public. Coca-Cola, the world’s leader in the soft drinks market, always tries to make its campaigns attractive and unusual. However, the attention driven by the organization’s advertising endeavors is not always positive. Over the long...
Introduction Organizational culture is a set of underlying principles, assumptions, and interactions which guide behavior and create a specific social and psychological environment within a workplace. Such culture can be complex, consisting of various factors such as leadership, company vision, expectations from employees, and overall practices and inner-workings of the...
Model of Leadership and Its Application Playing the role of a leader invites a range of opportunities for altering and improving the process of meeting the set goals. As a leader, one should focus not only on accomplishing a basic objective of implementing a particular project or raising the revenue...
Introduction Understanding leadership, specific approaches to it, and the relationship with followers is crucial for developing characteristics that enable efficient work. For instance, executives may apply employee rewards and punishment to encourage or discourage certain behaviors, which affect the efficiency of daily operations. In addition, it is essential to understand...
Introduction Amazon’s latest IT/ IS strategy is a massive expansion of its e-commerce platform and the creation of a new website to further encourage online shopping. Over the last couple of decades, Amazon has made a great effort to reinvent the very notion of a marketplace for consumer goods. In...
Executive Summary Based on sales, revenues, and global market share, Amazon has become one of the hallmarks of e-commerce in the United States. The advancements in information technology have contributed immensely to the growth and development of Amazon as a market leader in e-commerce, machine intelligence, and cloud computing industries....
Component 1: Primary Research What are you doing in your daily procurement in your daily work? My primary duty as a procurement officer is to ensure that my company has a regular supply of the needed raw materials to facilitate normal operations. On a daily basis, I have to plan...
Introduction Hot Topic is almost unique in terms of employee experience and success as a business venture at the same time. The special atmosphere where each worker is valued and recognized is indeed the knowledge worth studying and disseminating. In this paper, the Hot Topic case study will be reviewed...
The functioning of a modern organization is a complex issue as it consists of numerous elements and aspects that should be considered to achieve the planned goals and create the basis for further development. For this reason, the existing approach to management presupposes that a specialist responsible for the growth...
Marketing and advertising are two fundamental elements of the modern world that impact its evolution and shape people’s behavior. The high potency of these tools can be associated with the fast speed of technologies’ development and their integration with every sphere of human activity. This statement is especially topical for...
Introduction The situation in which Sloan Women in Management (SWIM) occurred is disastrous from every possible angle. The conference is under threat of cancellation, and tough decisions must be made. In such moments it is critical to consider all stakeholder’s positions in combination and produce a weighted course of actions...
Introduction A customization process providing a client-oriented approach to ensure that buyers are directly involved in the creation of a product is increasingly common in the modern market. In the struggle to engage consumer interest, many companies seek to attract customers by offering new opportunities and prospects for choosing goods....
Over the past years, the role of human capital has been significantly re-evaluated. Training, in turn, has been regarded as a valuable tool to gain relevant knowledge as well as raise employees’ competence. However, the role of training in business life has undertaken a crucial change “from a program focus...
Levin covers the contents of a somewhat problematic interview with Tim Gurner, an extremely wealthy property developer from Melbourne, Australia. In the conversation with the hosts of 60 Minutes in Australia, Gurner seemed to have given the Millennial generation unwanted financial advice. The businessman insisted that ordering avocado toast on...
Robert Owen, one of the cooperative movement founders, proposed many pro-socialist ideas during his life. The list of them includes the establishment of villages of industries. The purpose of this paper is to describe Owen’s plan of creating such villages, as well as their main elements and actions to be...
Research Proposition The research proposition for the planned business endeavor will be as follows: If Ted Proctor establishes Lysander’s Wine Cellars in Dunedin’s Otago Rowing Club building, then he will achieve the revenue of at least $400,000 by the end of the second calendar year after opening. This proposition captures...
Most organizations have unique practices that give them a competitive advantage over their competitors. It is true that employees choose to work in organizations that can enable them further their careers and at the same time also satisfy any of their other personal goals and objectives. The ranking of companies...
Motivation-Hygiene Theory and a Pay-For-Performance Plan The motivation-hygiene theory elaborated by Herzberg includes two components. Maintenance factors, also known as hygiene issues, are work conditions, job security, salary, and insurance (Alshmemri et al. 13). The motivators are composed of responsibility, involvement in the work process, the recognition of an employee’s...
Introduction Growth opportunities achieved through development in a business may be divided according to the areas where improvements can be achieved. Based on modern management practices, leaders of organisations often resort to strategies that involve expanding the capabilities of their companies by working in different regions, selling new products or...
In the modern era of information technologies, when data is viewed as the most important asset, it is essential to reduce the negative impact of information management tools on citizens. However, with the introduction of gamification marketing tools, the probability of people involuntarily and accidentally disclosing their personal data has...
Discuss Elon Musk and Mark Zuckerberg and show how ethical values and culture played a role in the success or problem of the situation Elon Musk and Mark Zuckerberg, as well as their companies Facebook and Tesla, are commonly assumed to be exemplifying the viability of the ethically sound approach...
Introduction Organizations, which wish to attain lasting growth, must ensure that they have experienced administrators. Collins (2005) maintains that successful leaders possess a set of exceptional executive abilities, which enable them to guarantee that their companies overcome competition. Research shows that great companies have one thing in common: they are...
With the advent of new technologies, additional methods of advertising become available to marketing professionals. Numerous services now employ online ads, which are theoretically similar to those used in other forms of media but differ to adjust to the specific circumstances of the Internet. According to Lewis and Reiley (2014),...
Executive Summary The influence of globalization is evident in all aspects of the business environment. By facilitating business collaborations and agreements between different countries, this phenomenon created opportunities for companies to enter new markets and multiply their profits as a result. Similarly, the advancement of information technology enhanced the global...
The spa industry is pretty young and for almost 20 years and it, like any developing industry, has been constantly changing, adapting either to certain economic conditions or to new customer needs. Sometimes the industry itself dictated fashion, having caught the vector of human desires for a change in lifestyle...
This brief report deals with the most urgent issues that arise at the Treadway Tire Company and the methods to address them. The organization may face considerable difficulties since foremen’s job dissatisfaction can result in poor performance. The primary issues include ineffective knowledge management and low foremen’s morale. The concept...
The suggested currency is called “Bean-coin” and it is a currency for vegan website activity. It is backed by the commodity such as ready meals sold by the website. The website awards users with a certain amount of currency for substantive activity such as posting, sharing, and commenting on posts...
As empirical inquiries, case studies investigate contemporary phenomena in their real-life contexts. When analyzing marketing business cases, the analyst introduces a measure of realism into management education (Cravens and Lamb 95; Ebneyamini and Moghadam 1). There are four fundamental steps in the process of a case analysis. Initially, the one...
Technological Infrastructure: UAE and U.S. Innovations in technology open a plethora of opportunities for rapid and extensive progress in an array of domains, from personal communication to business to industry. Therefore, the analysis of the technological infrastructure of the UAE and comparison to the one of the U.S. as a...
Introduction Globalization is a powerful force making it possible for companies to do business in different parts of the world. Managers should implement powerful models if they want to achieve their aims much faster. This report provides detailed advice and recommendations to Vision Bank as it plans to invest in...
Recently, Global Children’s Charity has seen a reduction in its workforce. The organization decided to lower operational costs so that a larger part of the budget could be used for helping children. Now, when 15% of the staff has been downsized, the company seeks to optimize its benefits plan. The...
Introduction Nowadays, there are many different models of leadership, and one of the most common is the concept of transformational leadership. The leader-reformer motivates followers by increasing their awareness of the importance of combining their interests with a common goal and creating an atmosphere of trust. The transformational leadership model...
Introduction The human resources (HR) department in every organization undertakes numerous studies to identify the challenges employees face and apply sustainable strategies to address them. At TorontoNorthAutoParts, the rate of rejects began to increase sharply, therefore forcing the company to introduce superior measures to minimize them. This occurrence might be...
Executive Summary The present paper outlines a marketing plan for an up-and-coming fast-moving consumer goods company, Quantum Energy. The company intends to launch a new product, Quantum Energy drink, that is projected to stand competitions against the most serious market contenders such as Pepsico, Coca-Cola, and Monster. To make it...
Paid search or SEM is used for referring to the tasks that help Internet search engines such as Google to find a website and then rank it. For organizations who want to promote themselves and attract audiences or customers, the benefit of appearing as early as possible in search engine...
Introduction Detailed knowledge of the concept of supply and demand is critical for any individual planning to start a small or large business. At equilibrium, there is no shortage or surplus of the targeted goods. This paper applies this theory to the presented case study of a small ice cream...
Introduction Contemporary management theories attempt to develop a universal quality assessment system that comprehensively evaluates business processes and provides specific guidelines to minimize the occurred defects. However, currently, the one working methodology allowing to satisfy all the aforementioned criteria does not exist. Instead of generalizing the three most common programs,...
Reasons The ethical dimension of business is often deemed as less relevant than the issues associated with the attraction of new customers and increase of a company’s profits, yet compliance with basic principles of Social Corporate Responsibility (CSR) and similar ethical standards allows a firm to gain an impressive competitive...
Introduction In today’s world, the popularity of business analytics is increasing; companies start to use its tools to guide their decision-making processes. This paper presents an overview of business analytics, evaluating its aspects and applicability. The report features opportunities and challenges business analytics presents. In addition, it addresses the features...
Introduction CB&I is an American construction and building company that also supplies raw materials to various small and medium-sized firms. The problems of the development of CB&I’s logistics structures and, in particular, supply systems for manufactured products have been analyzed in sufficient detail. However, the question of creating highly integrated...
Introduction In the modern world of business, innovation management turns out to be a significant process in terms of which organizational growth and competitiveness are possible. In 2010, Bhat conducted a study to investigate the peculiarities of managing innovation through the prism of continuity and change. The author began research...
Introduction In today’s economic environment, enterprises need some effort to survive. The necessary conditions for the survival of the company are flexibility, adaptability to rapidly changing market conditions, increased labor productivity, and the ability to develop creatively. The team method of work is more effective in managing an organization in...
Opportunity Sportswear is a business that is growing rapidly in the United Arab Emirates. However, the researcher noticed that most of these stores often focus on sportswear for men. It was also evident that fishing as a sporting activity is also becoming popular, but the local retailers are yet to...
Introduction Nowadays, due to the rapid development of modernized society, business organizations actively deploy social media to target their audience. Although such tendencies allow them to reach a new level of promotion strategies, they are not devoid of drawbacks. Among these flaws, one can find the problem of manipulating the...
I was asked to compile evidence on the benefits and dangers of outsourcing the payroll function of Sony Canada Inc. as a part of the budget review this year. Since letting an outside company manage payrolls may be a viable option to improve the efficiency of company management and reduce...
Introduction Several factors are considered in the crafting of effective messages. They include communication organization, audience analysis, and researching the subject. Each of these factors plays a different role in the achievement of the purpose for which a message is developed. Communication organization reflects the clarity of thinking and facilitates...
Vision and Opportunity Executive Summary The preservation of the environment is one of the main issues that bother modern society. As humans, we have the duty to reduce our influence on nature and resources in order to ensure that they remain in the best condition possible for future generations. In...
Introduction Intel Corporation is one of the largest technology companies, invested in a variety of sectors ranging from chip and computer parts manufacturing to data storage and processing. Therefore, the company recognizes the tremendous role that social media plays in daily lives and the technology sector, which is partly the...
I was asked to investigate the reasons for the high payroll costs of Best Buy Limited during the past year. A thorough investigation led to understanding that the current turnover rate may be the reason for the issue. The present report demonstrates how turnover affects payroll costs and offers two...
The impact of ethical issues on CSR strategies is illustrated in the cases of Starbucks, New Belguim Brewing, and CVS. The case of Starbucks presented in the book by Ferrell, Fraedrich, and Ferrell (2017) refers to the homogenization of the market and the role of employee happiness. According to the...
Introduction It should be noted that before starting an e-business or an e-commerce project, various aspects should be considered. In addition, profound research on the market is required to understand whether the business idea is competitive enough. The purpose of this paper is to identify five primary factors to consider...
Cost markup pricing is a widespread pricing technique that organizations use. It implies the approach in which a price of a product is directly associated with the costs necessary for its production. First, a company calculates the average production costs. Second, the predetermined percentage of a markup (profit margin) is...
Companies should hire competent individuals to complete various supply management duties. The targeted professionals should possess adequate skills and be conversant with the legal, ethical, and economic aspects associated with this field. This paper gives a detailed analysis of the major issues that the interviewers at the targeted manufacturing company...
Abstract Seamus Company produces educational materials for middle school students and is seeking additional educational solutions for its line of products. This paper presents a proposal for the enhancing of the Seamus Company product catalog through an innovative technological solution. The current abundance of smartphones, tablets, and other mobile technology...
HR management is a complex and dynamic field that constantly undergoes changes and functions in a state of an ongoing flow. Since it deals with human resources and the global labor force, HR management responds to a variety of social trends that are highly changeable. In this paper, the reflections...
Introduction Investors and entrepreneurs must be aware of specific legal structures and laws that apply to their respective business operations, contracts, and human resource (HR) relations. Proper knowledge of such requirements can inform effective organizational decisions, options, and objectives. Existing laws should be guide issues such as liabilities, employment types,...
Introduction This memo is a response to the inquiry made previously about the current state of the law concerning marijuana use in the workplace. I have reviewed some recent and Ontario Human Rights Commission publications to provide relevant information concerning rights and obligations relating to cannabis use. Before delving into...
Legal structures and guidelines are usually put in place to govern business contracts, human resource (HR) practices, and operations. Organizational managers should be aware of such laws if they are to implement appropriate models. ACME Fireworks is a small business enterprise that is planning to expand its operations after getting...
Goals and Objectives Organizational communication implies an interaction between people at different levels. Internal communication allows building the necessary group dynamics, which will be aimed at achieving company goals and objectives. Such a form of interaction involves the exchange of information that is needed for employees to perform their functions...
The globalization process includes an increase in the geographic scope of economic activities of international companies. In today’s marketplace, companies realize that it is important to participate in the international market. Even though supply chains have become more international, they have also become more interdependent. That is why global supply...
The rationale for Choice of Training and Development Sector for Small Business Management in the UK This assessment involves comprehensive research into a small business in the training and development sector for small businesses and producing a portfolio addressing a rationale for the choice of small business training and development,...
The contemporary global business environment dictates which capabilities, talents, and competencies company leaders should have. It is true that expertise and experience are vital to managing organizations well, but they may not be enough. Personal character traits, innovativeness, and inquisitiveness are important for being successful as well. This essay will...
Change is an essential part of any organization. Without progress, a company is doomed to a failure since it is crucial to adjust to the ever-changing requirements of quality, as well as learning to meet the new needs of the target population (Judge, 2013). Therefore, learning to promote organizational change...
Leadership is the ability to lead people through a process of influencing them to achieve specific goals. There is no leadership without followers, as there are no followers without a leader. Followers are simply some aggregate of people without a leader. All members of the group must interact with each...
Introduction Sexual harassment in the workplace is one of the most heinous and underreported crimes in the world. The rising effectiveness of awareness campaigns, the popularity of the #MeToo movement, and the increasing attention from the media and the press have managed to turn the tide and bring about the...
Necessary skills and knowledge Several skills are required for safe and effective work in the foodservice and hospitality industry. In particular, employees of a restaurant should be aware of not only the methods and means of handling, cooking, and serving food but also the responsibilities and guidelines of quality service....
The first option for retention of the customer base is the introduction of coupons and daily deals. This strategy is primarily aimed at price-conscious consumers. The coupons will be distributed directly in the coffee shop. Such a strategy is expected to be highly successful for two reasons. First, the current...
Introduction Upon analyzing the case, alternatives can be proposed for ATB to address the existing situation effectively. In proposing alternatives, it should be considered what different options the company has to deal with the growing competition from mobile parking services providers. Since ATB does acknowledge that mobile parking services will...
Introduction It should be stressed that effective communication skills are important for any person especially in the business setting or at the workplace. They ensure that joint agreement can be met and allow eliminating the possible misunderstanding. Moreover, communication is significant for both efficient management and followership since it promotes...
The topic of the meeting, its type, venue, type of meeting, and degree of formality Meeting topic: “Motivating and Encouraging Newly-Hired Employees.” The meeting will be held in a conference room as one of the series of meetings aimed at employee retention within the company. It is expected to be...
Introduction Global development has an increasing impact on how people work, from determining areas where the demand for employees is high to offering opportunities for international cooperation. Preparing to work in the changing world is one of the central goals of the millennials, as they are required to find a...
Executive Summary The current business plan is prepared to determine the viability and possible success of a new business that will operate under the name Golden Child Daycare. The report begins with the situation analysis which indicates that this business has significant growth opportunities. The company will be located in...
The Abu Dhabi Stock Exchange Business Model Significant components of ADX’s business model are presented by resources and activities. Nowadays, it has five different trading locations, and it allows the stock exchange to collaborate with clients across the United Arab Emirates. In terms of its labor resources, ADX presents a...
Introduction Marriott Hotels is one of the best hotels in the US. It offers various goods and services that include fast foods, drinks, and lodge services where customers can get rooms to rest after taking part in heavy duties either during the daytime or at night. The management realized that...
Executive Summary The aim of this report is to investigate the conduct of the team selected to promote the new product that the company intends to launch in the near future. The main particular interest will be the characters of members of the team and the effect of such characters...
Advertising Analytics The modern advancements in computing, communication, and analytics can provide significant benefits to any organization looking to improve its marketing strategy. One of the main barriers to modern analytics comes from the overwhelming amount of data being registered and monitored by various electronic devices. The use of cloud...
