TikTok: A Powerful Tool for Modern Digital Marketing and Brand Promotion

Introduction Nowadays, the Internet has become integral to everyone’s life, from socializing to shopping in online stores. Social networks have become the cornerstone of communication in the 21st century, occupying most people’s time. Networks allow one to communicate at a distance and exchange information about goods and services. Consequently, social...

UberEATS Design Thinking: Ethnographic Research and Market Immersion

The immersion activities are built on the walkabout program. Designers travel to an UberEATS city every three months to study the local market in-depth. They examine the logistics and transportation structures while learning about the city’s culinary tradition. They conduct interviews with customers, restaurant staff, and partner organizations. Each visit...

Walmart’s Market Expansion Strategy: New Targets and Marketing Insights

Introduction Expanding Walmart’s operations into new markets is necessary to increase the company’s revenue stream and influence. This process, however, is quite complex as it involves complex research that is imperative in order to correctly calculate all possible areas for expanding activities. Strategies must take into account the changing needs...

Religious Discrimination in the Workplace: Blackwell Security Services Case Study

Introduction Discrimination can occur in the workplace in many ways, such as disparate treatment and disparate impact. The latter terms showcase open and subtle formats in which bias can shape decisions or how employees are treated (Héliot et al., 2019). This paper aims to evaluate and assess the Blackwell Security...

Utilitarian View on Walmart’s New Center: Weighing Food Security, Job Creation, and Ethics

Introduction The majority of enormous corporations that create products belonging to the low-cost segment manage to make a profit at the expense of their employees. This is particularly true for employees working in customer service at companies such as Walmart. In such corporations, workers are typically underpaid or paid a...

Google’s Competitive Strategy: SWOT, Porter’s Five Forces, and Market Position Analysis

Executive Summary Google, a global technology company, was established by Larry Page and Sergey Brin. Despite its success in diversifying its line of goods, Google still faces intense competition and depends on advertising income, which could be changed by emphasizing investing in new services. The strategy, competitive position, performance, portfolio...

Risk Assessment for the Automobile Industry: Lessons from 2011 Japan Tsunami

Introduction Hurricanes, tsunamis, earthquakes, and wars are emergencies that are beyond people’s control. However, they significantly affect all spheres of human life, causing damage and other negative consequences. The 2011 earthquake and tsunami in Japan was a prominent disaster that shocked the entire world. In particular, the automobile industry experienced...

Coca-Cola’s New Nutritious Beverage Line: A Response to Health-Conscious Consumer Trends

The launch of Coca-Cola’s new range of nutritious and potent beverages will help the market in an age where customers’ views on health and well-being have taken a top priority. This creative endeavor adapts to shifting customer requirements and demographic and psychographic shifts. This new beverage line has the potential...

Distinct Fashion Designers: Launching a Fashion Start-Up in Liberia

Executive Summary The new business venture, situated in Liberia, will be named Distinct Fashion Designers (DFD). It will deal with making designer clothes requiring less seaming. The clothes will also adapt African styles and will be of light materials and colors. The application of product differentiation strategy inspires the project’s...

SUV (Sport Utility Vehicle) Failure Rates and Their Impact on Aardvark Auto Rental’s Operations

Introduction In the context of auto rental companies, the failure rate of SUVs is a significant issue. Monitoring and understanding failure rates is crucial since the rental sector depends on giving clients dependable automobiles. SUVs’ unique characteristics frequently subject them to various road conditions and user handling, highlighting the importance...

Strategic, Tactical, and Operational Plans in Management

Strategic Plans It is crucial to mention that a strategic, tactical, and operational plan differ in specificity and management. Accordingly, the strategic plan includes the development of the general strategy of the organization and distributing funds at lower levels to implement it (Clack & Woeppel, 2018). Moreover, strategic goals are...

Diversification in the Global Steel Industry: Nucor vs. ArcelorMittal and Baowu

Introduction The modern world markets require companies to use unique approaches to be competitive. Due to globalization, successful organizations realize that massive collaboration among various players and suppliers is necessary to achieve the expected results. Steel manufacturing is one of the most competitive industries. This research paper will explore three...

Marriott’s Financial Recovery: Liquidity and Market Value

Introduction Marriott is one of the world’s most successful and established hotel chains, maintaining a reputation for excellence over the years. However, the problems associated with COVID-19, which have affected the entire global economy, have also affected Marriott’s revenue (Pandemic’s impact, 2023). In addition, with the development of alternatives to...

Never Run Out: Cost Analysis and Supply Chain Solutions for McDonald’s Japan

Problem Statement McDonald’s Japan uses just over 1 million pounds of French fries daily, purchased in the Columbia basin from three suppliers, including Lamb Weston, Simplot, and McCain, at 40 cents a pound (“Never Run Out”). Each distribution center in Japan keeps between 4-6 weeks of inventory of French fries,...

Addressing Wage Disparities, Discrimination, and Diversity at Walmart: A Managerial Perspective

Abstract Managerial actions within an organization can profoundly affect its success or failure. Even Walmart Inc., the world’s largest retailer, has unique problems to solve daily. Employee unhappiness, poor wages, authoritarian management, and bias and discrimination complaints have all been cited as problems for Walmart. Despite employing over 2 million...

Comparative Analysis of Oracle SCM, E2Open, and SAP SCM in Operation and Supply Chain Management

Introduction Operation and supply chain management (OSCM) helps to simplify business processes significantly. Given the speed of technology development and globalization, increasing the efficiency and productivity of companies allows them to gain a competitive advantage. There are different OSCM software packages, but the most popular today are Oracle SCM, E2Open...

Key Goals for Manufacturers and Distributors in Channel Partnerships

Introduction Manufacturers have several goals in mind when it comes to their channels. The most important of these goals are to reach the desired customer, drive sales, and increase profits. A successful channel partnership between manufacturers and distributors is dependent on the goals that drive success for both parties. By...

Bally Total Fitness Case Study: Opportunities, Threats, and Strategies in 2004

Bally Total Fitness Case Study Background During the last two decades, the health club sector in the United States (US) has expanded tremendously, going from 6,700 to 27,000 by 2004. These health clubs’ expansion may be attributed to many causes, such as the growing number of health-conscious customers. This discussion...

Saputo’s Expansion Strategy to Brazil’s Dairy Market Through Franchising

Introduction During the time of major globalization, companies strive to not only maximize their revenue and improve technological processes but also expand overseas. For example, one such company is Saputo, a Canadian-based dairy producer. Cheese, milk, and cream goods with an extended shelf life, cultured goods, and dairy components are...

Production Items, Expenses, and Capital Items

Each company that is engaged in production has a number of articles that need to be tracked. These include production items, expenditure items, and capital, and they are also the main ones since, by following them, the company will be able to plan its future activities and monitor indicators. Although...

SWOT (Strategic) Analysis for the Los Angeles Housing Authority

A public organization called the Housing Authority of the City of Los Angeles (HACLA) offers low-income Los Angeles citizens affordable housing options and services. HACLA, founded in 1938, oversees more than 80 affordable housing complexes in Los Angeles, providing homes for more than 60,000 people (HACLA, n.d.). The goal of...

Talent Management Approach to Improve Company Performance

The role of a human resource department manager reaches beyond mere handling of employee issues. It deals with high-rank decision-making due to the cooperation with the leadership on the proper organizational policy aimed at employee management. One of the pivotal aspects of enhancing company performance is the use of up-to-date,...

The Third-Party Logistics Providers

Logistics providers play a critical role in enhancing the efficiency of the supply chain in services like transportation, distribution, and storage of goods. A company may outsource its logistics from a third party instead of establishing a department dedicated solely to these services. The outsourced companies are referred to as...

Uber, Inc.: Sustainable Mobility

In my Module 2 innovation proposal, I wrote about Uber diversifying its application to allow scheduled pickups. Despite the implications regarding its potential success proving to be accurate, more thorough research uncovered that this idea was not new to the market (Kieu et al., 2020). Moreover, Uber itself has already...

A Driverless Cars Marketing Plan

Abstract Self-driving vehicles and artificial intelligence are frequently complementing technological concepts. Many significant automakers, including the AI Robotics Company, have been developing autonomous vehicles and driving technologies. Artificial intelligence is used in almost every step of the production of cars. AI is widely used in the machine-building sector as it...

Innovating Healthcare: The Use of Wireless Endoscopy

Introduction Wireless endoscopy is a medical procedure that entails looking inside the body using a camera pill capsule. The patient has to swallow the pill, which comprises one or two microscopic cameras, a battery, a light bulb, and a radio transmitter. Other names used to describe medical technology include capsule...

Nintendo Company History and Analysis

Introduction Nintendo Company has been in existence for more than a century. Its founder Fusajiro Yamauchi specialized in the manufacture of playing cards. However, with time, the company shifted its operations to the production of electronic toys and video games. Resources According to Firestone (2011), Nintendo has adequate resources to...

Factors to Consider During Designing and Introducing a Talent Management Program

Streamlined business processes and talent management are crucial to the success of any business. While good business processes are easy to acquire or design, the same does not apply to talent management. Difficulties in business operations cause overworking negation, and under-appreciation of talent, which can cause the exodus of the...

Google’s Recruitment Strategy: Analysis

Creating and maintaining a viable recruitment strategy is essential for any organization seeking to advance in the present-day economic environment. The development of a function recruitment approach is particularly crucial for a company such as Google, which works in a highly competitive setting and must address a range of obstacles...

The Walt Disney Company: Workforce Diversity

Introduction It is important to note that The Walt Disney Company is one of the largest media entertainment corporations in the world. The company primarily focuses on creating media products and streaming services but additionally operates and owns amusement parks worldwide. The Walt Disney Company utilizes the constructive conflict and...

Walmart Inc. Creating Better Work Environment

Introduction Working in the retail industry involves significant tension and psychological pressure as trade formulate high competition. In addition, trading implies close contact with the customers, and it is necessary to find an approach to clients and be able to win over. Retail trade also articulates high pressure on the...

Variable Pay Under the Hiring: Recruitment Plans

Introduction Hiring begins with creating recruitment plans, which include budgeting and risk assessment. A budget is laid down for the recruiting process itself and for the candidate’s starting pay. Risk assessment is based on calculating the degree of departure of the potential employee and the duration of the search for...

VLCC Report: Human Resource Management

Introduction The VLCC company is an industry leader in wellness and beauty services and products, founded in 1989 by Vandana Luthra (VLCC Health). It serves clients in 310 locations across 143 cities in 12 countries in South Asia, Southeast Asia, the Gulf Cooperation Council Region, and East Africa. The VLCC...

What Core Competencies: Importance, Advantages and Limitations

«What.” is a well-known digital agency in Switzerland that provides a wide range of innovative services to people interested in business promotion. The company has been operating on the market for more than seven years and has successfully implemented many valuable and practical concepts. Nevertheless, the need for innovative business...

Benefits and Costs of Discretionary Benefits

Introduction Employers who offer bonuses, paid time off, wellness initiatives, employee discounts, and tuition reimbursement to their staff are said to be providing discretionary benefits. Employers provide these incentives even though they are not necessitated by law in order to recruit and retain talent, raise morale, and increase output. Understanding...

Construction Management at Risk: A New Hospital in Baton Rouge

Introduction The most suitable project delivery approach for the health organization’s proposal to construct a new hospital in Baton Rouge, Louisiana, would be construction management at risk (CMAR). A large and complex project has many stakeholders, as well as many moving pieces. Due to the project’s complexity, there may be...

Marketing Strategy: A Decision-Focused Approach

Marketing strategy is one of the most valuable aspects of the company’s activities. This is because the correct construction of this functioning component provides the organization with the opportunity to gain the best outcomes and competitive advantage. To obtain correctly deliver solid marketing results, it is necessary to create and...

Business Life Cycle: Business Growth

Maturity is the stage in a company’s life cycle during which it reaches its prime form. Stability in all aspects of a business organization is another way to describe the discussed stage. All operations, processes, and initiatives happen as they should, and emergencies rarely happen (Ford, 2022). During this phase,...

Followership as Critical Part of Leadership

Introduction Followership can often be viewed in a negative context. However, followers are a necessary element that creates a leader because they realize leadership’s main feature is managing people. Moreover, the organization’s productivity largely depends on the team’s work and its members’ ability to perceive and implement management tasks. Therefore,...

Sony Cyber-Attack: Hitting Back or Holding Back in Cyberspace

Sony Pictures Entertainment was established in 1987 and is located in Culver City, California. The corporation is a mass media and entertainment studio dealing with creating, developing, and delivering movies and television. However, in 2014, the international firm experienced a significant data breach from Guardians of Peace (GOP) that disclosed...

Annotated Bibliography: Impacts of Poor Communication at the Workplace

Burksiene, V., & Dvorak, J. (2022). E-Communication of ENGO’s for measurable improvements for sustainability. Administrative Sciences, 12(2), 70. Web. The article explores the importance of environmental non-governmental organizations in contemporary governance. According to the authors, communication is crucial for coordination and cooperation for joint actions with private and public organizations....

HR Analysis of Walmart Inc.: Progress Report

Human Resource Management is essential to an organization since it controls the workforce and is responsible for the efficiency and production of the business. Walmart Inc., a worldwide retailer, prioritizes its employees and develops policies and measures to improve their working circumstances. The work done thus far on the final...

Music Companies’ Internal Analysis

Summary The music industry is a competitive and dynamic sector in the current world. Universal Music Group (UMG) and Spotify, for example, are two of the industry’s leading companies. As a result, I chose to investigate UMG as it is one of the world’s major record labels. UMG holds and...

The KiwiCo Firm’s Market Segment Analysis

Current Primary Market Segment I have conducted a thorough market analysis of KiwiCo and am eager to share my findings with you. After carefully reviewing the available information, it is clear that KiwiCo’s primary target market comprises parents of young children under the age of 18 (Gifts for Young Scientists,...

Corporate Social Responsibility in TOMS Shoes and The Body Shop

Introduction TOMS Shoes and The Body Shop are two companies that are known for their efforts toward promoting ethical and social good. TOMS Shoes has a “One for One” business model, where for every pair of shoes purchased, a pair is given to a child in need. This effort helps...

Saudi Telecom Company’s Financial Analysis

Saudi Telecom Company is a telecommunications company in Saudi Arabia that offers fixed, mobile and internet services. The company’s activities aim to digitalize processes in the network and access technology in a particular region, including following the federal program Saudi Vision 2030 (STC, 2023). To achieve such goals, reliable financial...

Stakeholders: Consumer Behaviour

Companies are to focus both on internal and external stakeholders when making decisions and implementing new business models. The parties that are directly or indirectly affected by the company’s decisions or contribute to its operations are essential, as the survival of the organization depends on them. In this paper, Google...

Innovation and Organizational Culture in Education

Introduction Most managers know that organizational culture affects the effectiveness of innovation. This knowledge does not make it easier to implement interventions and change. Employees may ignore the tasks just because these tasks conflict with the existing organizational culture. Organizational culture is the norms and values most of the organization’s...

The Ecosia Organization’s Marketing Analysis

Executive Summary Ecosia is revered as an organization that celebrates biodiversity and climate action. In 2019, it became the first search engine to empower users to make more environmentally conscious decisions. Ecosia provides users with additional information about their search results, including a green leaf icon to indicate planet-friendly websites...

Employee Motivation and Promotion

Promotions are key indicators in determining the success of an employee. Promotions take years, whereby the growth is measured after some time. Promotions are not entirely determined by the employee or manager’s control (Ott-Holland & Cao, 2023). However, organizations can only promote few employees. Hence, situations where top-performing employees expect...

Promotion Decision in Law Enforcement

Promotional endorsements in law enforcement are based on important decisions that correlate with major changes. There are multiple elements that are to be considered when deciding on changing one’s position within the police department. Namely, information on one’s experience, education, professional actions, community work, and character is required to make...

Ethical Leadership and Employee Job Satisfaction

Ethical leadership is a headship in which people conduct themselves in a way that is appropriate and acceptable in every aspect of their life. The article “The relationship between ethical leadership and employee job satisfaction” by Guo (2022) elaborates on how ethics play a significant role in employee satisfaction in...

The Target Market for the Final Marketing Plan

Introduction The target market for the final marketing plan includes a group of consumers who may be interested in a company’s offers. In other words, it is a selected group of potential or current clients to whom a business decides to direct its marketing and advertising strategies to sell a...

Transient Advantage in a Business Strategy

Introduction Transient advantage refers to a business strategy that believes that competitive advantages are often short-lived and encourages companies to find new strategic initiatives. Competitive advantage is an attribute that puts a company in a favorable business position enabling it to outperform its competitors. During operations, many businesses utilize their...

Advantages and Disadvantages of a Merger

Companies can decide to merge or acquire other businesses to grow further or solve a problem within the firm. For example, some organizations may see a merger to reach a new market or expand to new locations. In contrast, others wish to reduce the number of potential competitors and acquire...

Flat Organizational Structure in Hospitality Industry

Abstract Many businesses hierarchically organize themselves, with the executive management at the top and subordinates below them. Nonetheless, hospitality companies fare better when their organizational structure is flat and employ no middle managers or supervisors. Flat organizational structures are characterized by increased flexibility in disseminating information throughout the workforce, leading...

The Walt Disney Company UK. Marketing and Advertising Strategies

The Walt Disney Company provides entertainment services and products. Since Disney has a broad market base, it employs multichannel marketing to reach the target audience extensively. Moreover, the Disney Company has enjoyed tremendous market success, particularly in Europe. Notably, poor marketing and advertising approaches are challenged by cultural clashes, financial...

Apple Inc. Technological and Operational Analysis

Apple Inc. is an American multinational corporation known worldwide for its high-quality computers, smartphones, media players, tablets, and other accessories. Since its founding in 1976, the business has consistently ranked among the world’s biggest technology companies, among such powerhouses as Amazon, Facebook, and Google (Komalavalli & Laroiya, 2019). The company...

Amazon: Impact on the American Economy

Introduction Amazon is one of the largest and well-known companies in the US and the. In terms of market capitalization, it trails Apple, and terms of the number of workers, Amazon trails Walmart (DePillis, 2018). Amazon is unrivalled terms of its significance to contemporary life and its power to change...

Bharti Airtel Limited: Strategic Outsourcing

Bharti Airtel Limited is an Indian multinational telecommunications corporation that was founded in 1995 by Sunil Mittal. At the time of the company’s establishment, Mittal’s starting capital was $900 (Palepu & Bijlani, 2012). The company mainly provides services in the field of mobile communications, broadband and telephone services, and long...

Training & Development in Human Resource Management

Training and development involves educational activities created by an organization to provide data and instructions to employees on how to execute their specific tasks in a better way. The main goal of these activities is to improve employees’ knowledge and skills in particular fields. Since employees form part of an...

Marketing Through Social Media

The usage of social broadcasting sites such as Facebook, Twitter, Instagram, and Reddit to sell company services and goods is known as social media marketing. The company salespeople use the platforms to communicate with loyal and potential consumers to establish corporate culture, tone, and vision. Social media sales promotion is...

The Walt Disney Company’s Financial Analysis

Introduction Financial statements provide insight into a company’s performance, enabling investors to make informed decisions by comparing different financial years. A company’s financial health is crucial for all stakeholders since it shapes the future of corporate relations and guides management decisions. An evaluation of Walt Disney’s statements for the year...

The Motorola Company’s Management Planning

Management Planning Poor management planning practices can impede the performance of an organization, and this is certainly true for Motorola. To understand how planning practices might be undermining their function, it helps to examine some fundamental managerial principles. First, there must be clear goals established in order for employees to...

Supply Chain Complexity in International Business

Introduction The simple explanation for the complicated supply chain is that over the past few years, customer expectations have changed significantly. Customers’ demands for openness and flexibility in the purchasing process have made creative fulfillment ideas necessary, particularly for businesses hoping to keep or expand their relationships with their present...

Building Team Cohesiveness in the Workplace

Summary A team dedicated to working together through mutual understanding is a cohesive team. Individuals on a cohesive team usually do not feel that they are working for themselves but for the team as a whole, which is the result of working together. Cohesion can be developed through skills and...

Interview on Closing the Gap Between College and Career

Interview Summary Whether we go to college to get an education or secure good pay alongside the diploma has deluded many students. The tension between these dual expectations has made students scramble between getting concrete skill sets and workplace knowledge. Mr. Majette notes that the increasingly competitive job market puts...

Concepts Used for Real Estate Closing

Introduction The HUD-1 form details the expenses and obligations that are associated with the financing of a property. Both the buyer and the seller should place importance on it. It is important to both the borrower and the lender that the mortgage be null and void once the liability has...

Business and Economics: The Evolution and Impacts of the Ponzi Scheme

A Ponzi scheme is a form of investment scam whereby clients are promised lucrative returns. Ideally, organizations that engage in these fraudulent investing scams direct their attention to attracting new investors. The earlier investors are paid using the money collected from the new entrants as returns. The schemes promise individuals...

Coca-Cola: Business & Corporate-Level Strategies

This paper analyzes the Coca-Cola company’s strategy management at the market level. In addition, the forces of the competitive environment and market cycles are being identified. The obtained characteristic of Coca-Cola allows concluding the effectiveness of the company’s most crucial corporate-level strategy. In general, within the framework of this paper,...

The Chipotle Mexican Grill Firm’s Strategy After COVID-19

Company Information Chipotle Mexican Grill, also commonly known as Chipotle, is a chain of fast-casual fresh food restaurants specializing in Mexican food. The company’s mission statement emphasizes the integrity of the food offered in Chipotle restaurants. Thus, the company’s mission promotes using natural and fresh ingredients with no artificial additives...

Strategies for Workplace Conflict Management

Introduction Conflict is a serious disagreement, a radical way of resolving a conflict between people. According to the American Management Association, modern managers devote about 24% of their time to it (Greer & Dannals, 2017, p. 317). It is dangerous for productivity to pretend that conflicts do not exist in...

The Impact of the Work Environment on Management

Introduction Management is the process of managing and controlling an organization’s resources. It includes creating and implementing strategies, policies, and programs to ensure the most efficient and effective use of resources. The physical and social space in which work is performed is the work environment. It covers the tools, equipment,...

An Effective Leadership Style in Military Units

Abstract This paper proposes a research study intended to gather more information regarding different types of leadership in military units. Most of the past studies have failed to identify some of the common styles and their efficacy in the Marines. Such a gap affects the performance and goals of many...

Acculturation in Amazon’s Acquisition Into the Middle East

Introduction Acculturation plays a vital role when making an acquisition for a company in another country. It is the process by which an individual or group acquires cultural traits from another culture. Some social factors that affect acculturation include language, religion, ethics, and cultural norms (Pawan Budhwar & Kamel Mellahi,...

The Risk-Based Information Systems Audit

Abstract According to modern corporate management theory, ensuring information technology’s effective and safe use in a market economy is a crucial task. The effective fulfillment of this task is only possible with a systematic approach based on the advanced internal control and risk management methodology. This approach became the basis...

Managing Generational Differences in the Workplace

Generation refers to all people of the same age in a group or country, especially when they are assumed to have had similar experiences or opinions. Most of the time, these varied groups are adequately represented in the existing workforce. In a multigenerational workforce, people from different generations, such as...

Overview and Preview of Capital Structure Effects

In “The Relationship between Capital Structure and Firm Performance: New Evidence from Pakistan” by Islam and Iqbal, it is stated that financial decisions affect the company’s efficiency, making them a problem for management organizations (2022). An important place in corporate finance is given to the capital structure, the control of...

Blueland Expansion Assessment Analysis

Blueland’s Product’s Relevance to the UK Market Blueland’s product is highly relevant for the United Kingdom’s market since the company aims to reduce the number of single-use plastic bags from everyday products, and that matter is concerning in the UK nowadays. The process of reducing the usage of plastics in...

The Remote Work Trend: Impact on Human Resource Management

HRM undergoes significant changes driven by the economy and its conditions as an essential component of modern organizations’ activities in managing employees. Furthermore, some factors that directly impact workers and their working conditions can also cause significant changes in an organization’s human resource management practices. The current trend for remote...

Professions: Safe and Unsafe Jobs

Introduction Currently, there are justified fears that many popular professions will lose relevance. One of the main reasons for this is the development of scientific and technological progress, which creates artificial substitutes for human labor. The speed of scientific development suggests that computer technology displaces many professions in a fairly...

Marriott Resort in Cancun: Organization Development

Introduction Tourism is one of the primary economic sectors for many countries, including Mexico. The state’s most visited tourist area is Cancun, which is located on the Caribbean littoral and has a wide variety of resorts, such as Marriott (Balbuena Vázquez & López López, 2020). Cancun is a beach destination...

Decoration of Space in Independent Restaurants

Introduction The restaurant industry is a sphere with a high level of competition, and business tries to find all possible solutions to increase their profits and popularity. The unique and stylish space decoration in independent restaurants that are free to choose their design is an effective way to attract clients....

The Magna Electronic Scooter Marketing Mix Analysis

Executive Summary There is a certain demand for electronic scooters in the market, and their popularity keeps growing. Canadian people also follow the trend and actively use the devices to move across the cities to easily and quickly achieve the final destination. The purpose of this paper is to prove...

Factors Influencing Coffee Market

Summary Coffee is the most basic beverage for consumption in countries like America and Europe. Many behaviors have been adapted and are now rotating around coffee. People in white and blue-collar jobs pass by coffee shops in the morning and grab their specialty. During breaks and free time, students go...

Assessment of CIMERWA PPC Using Strategic Analysis Frameworks

Introduction CIMERWA Cement Company was founded in July 1984 as a government parastatal in Muganza Sector, Rusizi District, in the Western Province of Rwanda. The company was initially called Ciments du Rwanda and was established under a cooperation trinity between the Government of Rwanda and the People’s China Republic. However,...

The US Film Industry’s History and Competitiveness

Introduction The US film industry has gained global recognition and dominance, with its films being watched all over the globe. With annual revenue of $5 billion, a 27% decline from the previous year, it shows that the US is a major player in this industry (Escandon, 2020). The US film...

The Garden Depot’s Use of the DMAIC Approach

DMAIC is one of the strategies used in management to improve business processes and manage them effectively. It was developed by Motorola company, and now it is a part of the Six Sigma management philosophy. It consists of several stages, including define, measure, analyze, improve, and control, that create its...

Sustainable Strategic Initiative: UNIQLO

This case study reviews a Japanese-founded company UNIQLO, which launched the All-Product Recycling strategic initiative over 15 years ago, which embraces reusing and recycling. Customers may drop used clothing off in local stores, which then distribute it to people in need or recycle it (RE.UNIQLO, n.d.). The scope and commitment...

Employee Relationships From a Biblical Perspective

Introduction It is no secret that good, strong, and stable working relationships between colleagues, subordinates, and leaders of organizations provide a solid foundation for implementing productive work, effective results, and high achievements. It should be noted that the biblical motives, commandments, and dogmas, in this case, act as a “catalyst”...

Western and Eastern Philosophy: Differences and Their Religious Causes

Philosophies are reflective of nations’ lifestyles and perspectives on ethical decision-making. Western and Eastern philosophies have borrowed a lot from religious movements. There are two differences between these philosophies, including the individualism-collectivism dimension of ethics and the conflict of predetermined rules and searching for truth. Firstly, Western and Eastern philosophies...

The Crossrail Company’s Quality Management

Quality management of Crossrail can be called comprehensive for several reasons. First, the company manages quality on the organizational level, ensuring constant internal audits, tests, and incorporation of quality plans. Second, the company manages quality on a bigger scope, which implies “compliance with legislation, regulatory requirements, and relevant codes of...

The Lack of Diversity and Inclusion in the Gaming Industry

Introduction The specific scholarly article that was selected for the analysis and research is called “Deviant Bodies, Stigmatized Identities, and racist acts: Examining the Experiences of African-American Gamers in Xbox Live.” The study was issued by Taylor & Francis and subsequently published in the scientific journal New Review of Hypermedia...

The Zappos Company’s Financial Considerations

Zappos is an active business entity that conducts its operations online. The organization stocks a wide range of products, including shoes, clothes, and appliances (Askin & Petriglieri, 2016). Accordingly, Zappos is a subsidiary of Amazon but operates independently. The following section covers the online retail firm’s financial consideration by focusing...

Southwest Airlines’ Internal Financial Analysis

Introduction Financial analysis pertains to corporate finance and investment business economics. Internal financial reporting is a corporate practice involving the compilation of financial records for frequent internal usage (Khoja et al., 2019). The documentation may contain classified data, such as institution metrics, economic condition, scorecards, net present value (NPV), and...

Microsoft Office and Indian Culture

Introduction The global development of any company and the popularization of new products require an enhanced understanding of the selected region’s peculiarities and how they can be used to boost the firm’s evolution. Thus, Microsoft and its most popular product Microsoft Office can benefit from improving its presence in India...

Southwest Airlines’ Financial Management

Introduction Southwest Airlines Co is an airline company that operates in the United States of America. The company mainly focuses on short-haul and high-frequency travel (Ren, 2020). It also deals with point-to-point services and the low fares they provide to the consumers in the market (Ren, 2020). The symbol of...

Marketing Interconnection With Organizational Departments

The marketing process directly correlates with organizational success. Through effective marketing, companies can examine the market through a STEEPLE analysis. Indeed, cooperation between the marketing department and other elements within an organization is vital through assistance and insight into efficient strategies and business processes. Namely, the departments that primarily benefit...

The Future of Internal Communication in Business

Businesses now work in a world that is getting more complicated. The corporate world is more unpredictable than ever and is rapidly evolving. This situation presents problems and possibilities for firms’ communication processes. Building an engaged, dedicated, and happy staff and keeping talent is crucial for firms to keep up...

Door-to-Door Sales and Personal Relationships

Although salespersons can adopt various ways of reaching out to potential customers, door-to-door sales are the hardest. Door-to-door sales involve going to potential clients directly and convincing them to buy your products. The sales method requires techniques that will make the potential customer trust the salesperson. Various challenges are expected...

The Strategic Management Process and the Day-to-Day Management

The day-to-day manager, who may also be referred to as the functional manager of the organization, is the person who is in charge of making choices regarding what is most beneficial for a particular department or group inside the firm. It involves dealing with problems as they crop up and...

Talent as an Important Part of Success

Different people have individual characteristics and talents that may or may not be revealed over time. In the video Patrick Sweeney watched, it says that some people have the ability to sell, and the goal of an effective manager is to find such a person. Subsequently, it is necessary to...

The Occupational Therapy Assistant Profession

Being an occupational therapy assistant has several significant advantages. Primarily, it is a valuable opportunity to realize one’s desire to help people. In this regard, this profession allows one to directly solve various problems of patients, thus making a considerable contribution to society as a whole. In addition, the assistant...

Walmart’s Failing Expansion in China

Walmart is among the largest retail companies in the world. Having conquered the market in the United States, the company has embarked on expanding into foreign environments. As a part of its expansion, Walmart joined the Chinese market in 1996. Existing business and human resource management practices were insufficient to...

A Human Services Organization’s Analysis

Organization Description Human services agencies function as community-based organizations aimed at tackling a particular problem or a set of issues relevant to a significant population of clients. In particular, this organizational analysis report is designed to identify the performance characteristics and theoretical basis for the agency that provides human services...

Resource-Based View in Strategic Management

There are numerous approaches to assessing the value of an organization; however, the resource-based view allows for the most accurate and comprehensive analysis of the key opportunities that an organization can pursue in the selected market. By offering essentially an analysis of the key components of a company’s potential competitive...

Diversity and Inclusion in Business

Article Overview The article by Bryan Robinson entitled “5 Ways HR Can Work With Companies To Prioritize Workplace Diversity And Inclusion” was written comparatively recently, on Jun 2, 2022. It was published in Forbes magazine and is available online at the following link www.forbes.com. Diversity and inclusion are two critical...

Ethical Leadership and Social Learning Theory

Social Learning Theory Basic Provisions As a relevant theory associated with ethical leadership in organizations and the ability to maintain a favorable microclimate in teams, social learning theory may be reviewed. According to Mo and Shi (2017), who analyze this concept in relation to organizational performance, employees tend to show...

Valuing Walmart’s Business Model in 2010

Summary In 2010, Walmart had a market value of $210 billion, more than the value of the following five largest retail companies combined (Miles,2019). Walmart remained the largest company in the world in terms of market value. The company’s revenues and profits grew in 2010, and its stock price increased...

The 7Ps Marketing Model Evaluation

Introduction This critical evaluation paper discusses and analyzes the 7Ps of marketing. This model allows leaders to evaluate the company’s performance and understand the significant components connected with its functioning, current state, and opportunities for subsequent growth and development. The 7Ps of the marketing model focus on discussing such elements...

The Bombardier Aerospace Firm’s Business-Level Strategy

Introduction Bombardier Aerospace was a successful aircraft development firm; it successfully competed with other manufacturers, concentrating on the production of local jet aircraft. In 2004, Bombardier Aerospace announced plans for a new C-Series aircraft. Three years later, the company has not decided on the new batch, which caused doubt among...

Enhancing Work-Life Balance and Performance at the Home Depot

Background Finding the balance between work and life is one of the major struggles people face nowadays. Many factors explain such a condition, but the most important among them are changes in the labor market’s demographic composition, increased quantity and pace of work, and surged competition (Bataineh, 2019). Moreover, it...

Argos and eBay Firms’ Talent and Knowledge Management

Introduction eBay Inc., a leader in payment, is a global commerce platform established in 1995 in San Jose, California. It connects millions of sellers and buyers (Kassem 2022, p. 1). They accomplish this by using GSI, which enables e-commerce, digital marketing, and multichannel retailing for multinational corporations (Zarra et al....

The Animation and Cinematography Business in Nigeria

Introduction The Cinematography and Animation business has been flourishing in Nigeria. The business needs to be tracked effectively while the relevant information drawn to ensure that the film industry has developed with time. The reflective report under discussion will dwell on preliminaries on adopting effective business plan related to the...

The Qatargas Firm’s Organizational Change Analysis

Introduction and Purpose Statement In this paper, we are going to discuss the importance of change management using the example of Qatargas, which was forced to implement significant changes due to the COVID-19 pandemic. In order to achieve this purpose, several objectives were outlined. They include: Key Concepts The key...

Accor Hotel Group: Evaluation

Introduction Accor Hotel Group (AHG) is a world-leading hospitality enterprise with several unique strategies. It has 5,300 hotels, 10,000 food, and beverage venues, over 40 brands, and employs over 260,000 people across 110 countries (Accor, 2022). AHG is one of the industry’s most diverse and integrative hospitality ecosystems and a...

Transitioning from Worker to Supervisor

Introduction Instructional leadership helps to improve the standard of welfare workers and the professional growth of managers. Not just for health and social care monitors, but also with the human working practice supplied by their supervisors and managers, a lack of proper training in using supervision techniques can be an...

The Qatar Airways Company’s Organisational Change

Overview of the Company – “Qatar Airways” Qatar Airways is one of the youngest but dynamically developing companies serving six continents (Al Baker, no date, para. 1). Today, the firm is a leader in its industry, having many well-deserved awards, outstanding achievements, and, indeed, global brand recognition not only within...

Apple Inc.’s Environmental Sustainability

Abstract Environmental sustainability describes a situation in which the relevant authorities may address the conditions imposed on the environment without compromising the ecosystem’s potential. Through the above efforts, populations can survive appropriately now and in the future. Due to a considerable amount of information pointing to genuine transformations in the...

Aspects of Target’s Marketing Strategy

Introduction Target is an American transnational retail organization with a highly diverse business strategy. The corporation is headquartered in Minneapolis, Minnesota, and has about 30 years of retailing experience. Target acquired its current name in the 1990s after separating from its parent organization, Dayton-Hudson Corporation (Alghalith, 2018). The present brand...

Corporate Governance and Family Companies in Hong Kong

Introduction This analysis of the relevant literature review begins with an introduction of corporate governance and family companies, and within the Hong Kong context. The board in the head of a firm, its purpose and efficacy, and agency theories are next covered in the literature study. It narrows down to...

Competitive Advantage and Corporate Social Responsibility

Introduction CSR is a concept of management that involves policies that institutions adopt to consider social, economic, and environmental implications while meeting the stakeholders’ and shareholders’ expectations. Numerous organizations list companies according to their CSR performance and these ratings often attract significant publicity (Porter, Michael, and Mark, 2006, p 3)....

Team Management and Leadership Articles Review

Introduction While conflict levels determine the efficiency of a team’s performance, it is highly essential to identify the underlying humanistic facets that contribute to both interpersonal and intrapersonal conflicts for their minimization and effective management. At the same time, a team’s contextual factors and personal characteristics are among the facets...

Change Management in the Digital Age

Abstract Change management in the era of digital transformation is a critical need for any company. Companies must adapt to the pace of external market change to maintain competitive advantage, increase profits, and increase customer base. Lack of such adaptability leads to loss of customer trust and, as a result,...

The Walmart Company’s Marketing Campaign

Introduction Walmart headquartered in Bentonville is the largest retailer globally with over 70% of its sales coming from the domestic USA market. It had fewer online operations accounting for fewer sales globally but later made technological strategies a priority which led to its expansion to outside countries. It sells merchandise...

Stress Management at the Workplace

Introduction Managing stress at the working place is one of the underlying humanistic facets that contributes to both interpersonal and intrapersonal conflict. Constant stress at work significantly reduces labor productivity, physical and emotional health of employees (Robbins & Judge, 2016). That is why Robbins and Judge emphasize that it is...

Macy’s: The Marketing Issues’ Challenges

This post raises many excellent points regarding the marketing issues’ challenges. First, I would like to address the advertising of luxury products. Kotler and Keller (2016) highlight the importance of targeted branding and a selective approach to the luxury products’ industry image. However, labeling Macy’s as a high-end, luxurious brand...

The Home Depot Company’s Innovation Strategy

Home Depot is a multinational home renovation company that deals with all products used in house installations and furnishing. The company’s value creation strategy is set to satisfy the demands of loyal and potential customers through quality improvement. Home Depot’s recent multichannel management innovation has enabled the company to decode...

Amazon: Business Model Analysis

Amazon is one of the world’s most extensive and expensive companies. In 2020, Forbes ranked it 4th in the list of the most valuable brands after Apple, Google, and Microsoft, with a valuation of $135.4 billion (Swant, n.d.). In one year, the company was able to double its performance. In...

The Amazon Company’s Performance Management

Introduction The workplace culture of Amazon has often been observed with great contrast when compared to other tech giants such as Google or Microsoft. The trend of prioritizing employee comfort and well-being has become more popularised among tech companies, though Amazon does little to follow. For years, Amazon white-collar employees...

The Ford Fiesta Movement’s Marketing Techniques

Introduction The marketing plan that Ford implemented for the Fiesta is a forward-thinking approach to the business of marketing. The automotive business in the United States is a highly competitive market in which a large number of well-established brands currently operate successfully and have a substantial number of loyal customers....

Advantages of Using Accrual Accounting Instead of Cash Accounting

The main contrast between cash accounting and accrual accounting is timing. Cash accounting records income and expenses as earned, and accrual accounting allows to see the current state of a company’s finances by being more perspicacious. Accrual accounting allows income and expenses to be registered when they occur, not when...

The “How Successful People Lead” Book by John Maxwell

John Maxwell’s book titled How Successful People Lead: Taking Your Influence to the Next Level is intended for people who seek to transform their lives and embark on the path of a successful person. I liked that there are several ideas in this book that may not be new, but,...

Entropy and Information Gain in Decision Trees

Introduction Entropy and information gain are essential parameters in big data analytics, and it is possible to implement these metrics in tree-structured models to optimize the frameworks. Decision Tree Overview The general concept of decision trees concerns information representation, classification, and regression in an illustrative format. There are different types...

Warren Buffet as a Leader and the Leadership Style That He Embodies

Reason for Selection of That Particular Leader Company’s survival is greatly influenced by the individual temperament and abilities of its leader. There is probably a more exemplary illustration of this idea than Berkshire Hathaway. The most substantial investor in the entire globe is credited to Warren Buffett. In Omaha, Nebraska,...

Productivity in Operations Management

Operations management is a practice that implies the control of the production of goods or services. Namely, researchers define the concept as the field correlating with organizational planning, quality control, inventory management, scheduling, and managing purchases (Wolniak, 2020). A potential critique can be exemplified as the complexity of the field,...

The Rivian Automotive Company Analysis

Firm Analysis Rivian Company is a recent firm specializing in the manufacture of electric vehicles. The business plan to expand its operations into a new nation. Among the government with potential, China is a favored area through which Rivian Company can thrive. The country’s political stability, broad market, and faster...

Servant Leader Characteristics Analysis

Introduction In the 21st century, people increasingly use terms like collaboration and teamwork. Any team needs a leader to perform certain tasks smoothly and well. A servant leader focuses on the comfort and needs of the employees who are part of his team. Key Findings A servant leader must have...

Asos Company Financial Analysis

Introduction ASOS plc is an online British retail company that deals with fashion and cosmetic items. This company was established in London in 2000 and primarily targeted the young adult audience. However, during its growth phases, ASOS endorsed a kids’ wear fashion line, which did not thrive as expected due...

Utilitarianism as a Concept Embedded in Human Nature

Currently, the interaction of people with each other plays a significant role in all spheres of human activity. The importance of people’s relationships can be seen starting from simple human relations and their continuation to economic ties between countries. For a good connection between humans, people need to leave positive...

Total Quality Management Approaches and Techniques

Introduction In the current epoch of unprecedented rivalry emerging from the outstanding variety as well as availability of goods and services, quality is among the most important parameters that enable firms to outcompete the other. Quality management, therefore, has become one of the focuses of strategic planning; a variety of...

Job Recruitment Process: A Case Study on J.P. Morgan

Introduction J.P. Morgan is a company that provides commercial banking, private banking services, asset management, and corporate and investment banking services. The company is headquartered in the United States but has been established in Hong Kong for over 90 years (J.P. Morgan, 2022). The company is committed to ensuring that...

Five Leadership Levels in the Army

The military environment requires a well-coordinated hierarchy since a clear achievement of goals would not be possible without it. Many people think the army is not a place for creativity and theatrical heroism. People there obey clear orders from above, and the responsibility for the success or lack thereof will...

The Fitbit UK Firm’s Individual Marketing Plan

Introduction Health is a priority for millions worldwide; thus, businesses assisting people in maintaining their best physical and mental shape are in demand. Furthermore, the COVID-19 pandemic made well-being socially valuable, enabling tech, food, and consumer brands to switch toward promoting a healthy lifestyle (Mehta, Saxena and Purohit, 2020). Such...

Expansion and Operationalization of the Laundry Café

Business Case The laundry café has been a top-class and well-known laundry services provider in the region for the past three years. It has operated in the region since 2019 and is one of the four premier laundromats within Georgetown in Guyana. It is a full-service laundromat dedicated to consistently...

Trends in Relationships in the Board of Directors and the CEOs

Introduction The board of directors is the highest body responsible for corporate strategy, customer satisfaction, and operations management. Its mission is to lead the company forward. Essentially, the supervisory board oversees the activities of the board. The duty to administer the code of conduct is solely the responsibility of the...

Strategy Formulations: Dell Going Private Then Public

Introduction Dell is one of the largest computer companies established in the 1980s. Since its inception, Dell has achieved great success as a company specializing in the PC market. Dell struggled to maintain a competitive edge during its 2013 privatization (Case Study). Investor Carl Icahn took to social media to...

Microsoft and Apple, Inc.: Leadership Styles

Microsoft and Apple operate in the same market and have the highest shares in it, competing for decades. While there is a strong imprint on their strategies left by Bill Gates and Steve Jobs, the companies continue to change and adapt to the modern reality. Understanding how this process occurs...

Performance Measurement in Decentralized Organizations

Primarily, it should be noted that one of the actual, relevant, helpful, and interesting articles found by the author on the topic “performance measurement in decentralized organizations” is the paper by Alamsa and Rasyid. This work focuses on analyzing the decentralization systems within organizations in terms of productive, effective, and...