Carrefour Company’s New Product Marketing in the UAE

Introduction UAE is the largest and richest country of Middle East in Asia. In UAE, there are lots of hypermarkets are business successfully. Among them Carrefour is most known and dynamic in player, It is selling about 100,000 items to customers everyday. New product development is a continuous process and...

Parker Pen Company’s Marketing

Introduction Parker Pen is a preferred writing instrument for older generations. Its quality and craftsmanship are unquestionable to many “patrons” who are mostly identifiable to afford a luxury such as Parker Pen. Parker Pen launched a globalization approach in the 1980s that sent its reputation and sales backward. Globalization is...

Royal Caribbean Cruises Company’s Strategic Policy

Introduction This is the analytical evaluation of the strategies of Royal Caribbean Cruises Ltd. The main purpose of this study is to highlight the company’s arrears of strengths and weakness as well opportunities and serious threats for the company. This paper has mainly focused the related years of the case...

Human Resource Stategy: BHP Billiton Case

Introduction Background of the study Strategy has gone from being the hot management buzzword of the 1980s and 1990s to the care of how organizations think as we enter the 21st country. Today, everything is supposed to be strategic. This includes business in general, management, human resource etc (Mintzberg, 1998)...

What Is the Psychological Contract?

Introduction Kotter (1973) defines the psychological contract as “an implicit contract between an individual and his organization which specifies what each expects to give and receive from each other in their relationship”. Schein (1980) described it as “a set of unwritten reciprocal expectations between an individual employee and the organization”....

Leadership and Management: Case Study Analysis

Introduction In order to sustain the business operations in a competitive environment, a company requires to have sound strategies for marketing, communication, research and development, sales, social responsibility and of course in managing the workforce. This calls for an effective management development plan for running the organization. In today’s competitive...

Google’s vs. Welocalize’s Human Resource Planning

HR planning is one of the key business processes aimed to hire and retain a skilled and talented workforce that would assist them in meeting various strategic goals. HR planning systems include a plethora of activities concerned with the evaluation of organizational workforce needs, development of projections for manpower development,...

Globalization and Corporate Social Responsibility

Globalization has changed the way businesses interact with their clients, compete, and develop corporate strategies. Through globalization, companies can reach customers globally and sell their products or provide services to a more significant number of individuals. While this establishes a better opportunity for development and financial gain, it also pressures...

IBM in IT Industry: Evolution, Impact, and Innovations

Introduction The International Business Machines Corporation (IBM) is one of the oldest companies operating in the industry of computer and information technologies (IT). In spite of the fact that IBM still maintains top positions in the market, it is almost impossible to claim that this company is a leader in...

Auditing in Amazon: Risk Factors and Compliance Issues

Risk Factors and Compliance Issues on Income Statement The income statement provides an overview of a firm’s performance. The statement provides investors with the knowledge they need to support their decision-making process. In evaluating Amazon’s income statement for 2017, a financial professional must understand three parameters. The parameters include the...

Stage-Gate Development Process and Its Stages

Introduction Cooper’s Stage Gate process focuses on innovations during project management (Cooper, 2014). This technique divides a project into different stages separated by ‘gates’. These are referred to as the decision points that influence the movement to the next stage. In business organisations, the Stage Gate process is considered important...

Uber Storms Europe: Europe Strikes Back

Introduction Modern technologies are currently transforming business operations and processes. Uber Technologies is one of the companies that have capitalized on the power of smartphones and apps to deliver high-quality services to the targeted customers. Unfortunately, the organization is facing various obstacles that have the potential to affect its future...

FedEx Corporation’s Leadership Experience Interview

About the Interviewee Claude R. who is among the key financial officers of FedEx was born in Jackson. Almost eighteen years ago, he graduated from the University of Mississippi and started his career in goods delivery (FedEx, n.d.). During that period, FedEx was a young and promising company providing freight...

Principal Librarian’s Job Interview Questions

The position of Principal Librarian requires providing direction to and interaction with all levels of library management and staff. Describe a time when you were most successful communicating with varying levels of personnel. In your response, please include your employer, job title, and levels of personnel. In 2009, I worked...

TOMS SWOT Analysis

TOMS SWOT Analysis: Abstract Although businesses are rarely involved in non-profit activities, some companies, such as TOMS, help people in need. To evaluate the advantages and disadvantages of these activities and future possibilities, a SWOT analysis may be used. It is demonstrated that TOMS’ philanthropic campaign is characterized by strengths...

Insights from Aldo’s Restaurant Owner on Running a Successful Eatery

The Olivieri family immigrated to the United States in 1950, where they first settled in California and opened a small family business in the same year. Originally from the Italian coastal town of Sestri Levante, the Olivieri family like all Italian natives knew the art of making good tasting Pizzas....

Conflict and Negotiation in the Workplace

Chapter Summary When people are working together, conflicts are inevitable; however, when solved and managed effectively, they can lead to better understanding among team members and yield high performances. There are different methods of solving conflicts that a leader can adopt depending with the situation at hand, some situations calls...

Critical Success Factors: Movie Industry in Hollywood

Hollywood Movie Industry: Critical Success Factors Critical success factors refer business aspects that an enterprise take into consideration in a bid to achieve predetermined mission and goals; some examples of CSFs include professionalism, integrity, creativity, teamwork, and customer focus among others. Generally, play an important role in identifying areas where...

Demand and Supply of Healthcare Workforce in Oman

Abstract There has been continued indication of the shortages of physicians and nurses in hospitals across Oman and this is often seen in the media on regular basis. As a consequence, there has also been increased debate on the policy circles among scholars, stakeholders and researchers. Most of these debates...

The Modern Workplace Characteristics

This paper aims to discuss the peculiarities of the modern workplace. Moreover, it will describe the challenges faced by employers and employees. Overall, it is possible to single out the following characteristics of the contemporary workplace: Increasing emphasis on autonomy and creativity of employees as well as the flexibility of...

Retirement Benefits: Advantages and Disadvantages

Due to the lengthened lifespan among the global population, retirement benefits are an issue of growing concern among employers and employees alike. Because of the increased lifespan, the global population is expected to lead more active and healthier lifestyles in the years to come (Rappaport 151). Consequently, we are likely...

Market Pricing Usage: Advantages and Disadvantages

Market pricing is a process through which pay structures are setting almost selectively by gathering, evaluating, and matching the data on job salary surveys to settle on the payable rates in the external market. In market pricing, use is made of pay survey data to recognize the comparative value of...

McDonald’s Company: Scenarios Implementation Issues

Introduction Although McDonald’s has been largely successful in entering the global scene through franchising its brand name to local people (Vignali 2001), it nevertheless continues to face difficulties related to negative publicity, burger fatigue, shifting tastes and lifestyles impacting the fast food restaurant market, as well as intense competition from...

Mountain Dew Brand Marketing Strategies

Mountain Dew was one of PepsiCo’s brands in the carbonated soft drinks category. In 1973, BBDO New York, PepsiCo’s “agency of records for Pepsi”, became the advertising agency for the Mountain Dew brand (Harvard Business School par. 4). BBDO was a leading ad firm that attracted high-end clients because of...

European Low-Cost Airlines Market Entry Strategies in Asia

Executive Summary The Asian aviation market, albeit challenging, holds most of the potential for growth in the global aviation market. Comparatively, European airlines have been struggling to make a profit, even as they wade through the challenges of operating in a fragmented market and overcome the challenges brought by high...

Leadership Style and Performance in UK Restaurants

Executive Summary There are different leadership styles within the UK restaurant sector. Among the predominant leadership styles within this sector are democratic leadership style, autocratic leadership style, laissez faire leadership style, and participatory leadership style. The research paper will explore these leadership behaviour orientations within the restaurant sector in the...

Online Shopping App Effects on Impulsive Buying Behaviour

Dissertation Title The Impact of Online Shopping Applications on Impulsive Buying Behaviour: An Analysis of the Differences in the Behaviour of Online and Offline Shoppers Proposal Summary The presented proposal describes a dissertation that would aim to investigate the effects of online shopping applications on impulsive buying behaviour. The topic...

Nike Inc.’s External and Internal Forces and Trends

The company that will be analyzed in this study is Nike, a world-famous brand of sportswear and equipment for training. As a basis for the research, a table is presented, which reflects the main factors and key elements in the organization of work. This corporation is one of the largest...

Information Sharing in Supply Chain Management: Strategies and Benefits

Strategic sharing of information may be highly beneficial in a variety of business situations. Information sharing often happens in a supply chain when a retailer chooses to share information with a manufacturer, or alternatively, the retailer may choose to share the same information with a competing manufacturer if it benefits...

Joint Ventures in Oil: Benchmarking Success at Saudi Aramco and Total

Introduction Since its pioneering by Xerox cooperation benchmarking has been adopted by various companies in a bid to improve their performance in their respective sectors. In an increasingly competitive world of business, corporations have sought to improve their services and performance through adoption of cutting edge technologies that address competition...

AndFound Company’s Strategies and Problems

Introduction This case study presents a story of a start-up company and found, which was created under the premise of opposing corrupt and unfair practices of companies that make a living by charging exorbitant fees from angel investors and start-up entrepreneurs alike. However, after a period of expansive growth, the...

General Motors Company’s Poor Management Issues

Organization development is defined variously by different scholars. According to Brown (2010), it can be conceptualized as a planned and strategic move to enhance the efficiency of an entity. The aim of such undertakings is to help the organization attain its objectives. A number of factors affect the efficiency of...

The US Automotive Industry: Quality and Customers

Abstract The dynamic automotive business environment in the US requires industry players to strategize on ways of becoming competitive. In the 1960s, automotive companies in the US did not consider quality management as an important element of their strategies. However, competition has forced such companies to consider quality management as...

Eli Lilly and Company: Drug Firm Analysis

About the Company Eli Lilly and Company is an American drug firm whose head office is situated in Indianapolis, Indiana, U.S.A (Drugs.com, 2016). Other branches of the company are found in Puerto Rico and 17 other countries. The company sells its commodities to about 125 countries. Eli Lilly and Company...

Employee Motivation: Rewards and Incentives Role

Introduction Motivation refers to the psychological aspect that stimulates a being to action towards a desired goal; it is the activation of a purpose-orientated conduct. There are two kinds of motivation namely: intrinsic – which is driven by an enjoyment in the task itself, and lies within the individual, and...

Virgin Atlantic: Business Environment and Advantages

Targeted Organisation The selected firm is Virgin Atlantic. Headquartered in Crawley, Virgin Atlantic is one of the leading airline companies in the United Kingdom and across Europe (Notis 2015). The company transports millions of passengers to over thirty destinations across the globe. The corporation was established in 1984 by and...

Microsoft Corporation’s Organizational Behaviours

Organization Structure In the course of time, the Microsoft Corporation structure changed several times. However, mostly, these changes were not significant. Currently, the organizational structure of Microsoft is divided into two main divisions which are managed by the CEO, namely, the Business Functions and the Engineering Groups (“Facts about Microsoft,”...

Financial Statements and Their Significance

What is Financial Statement Analysis? Many companies and individuals rely on financial statement analysis in their work. It is the procedure of using analytical and financial tools for examination and comparison of financial statements (What is Financial Statement Analysis?). Financial statements are a requirement by law, and interpreting them gives...

Coffee Choices and Consumer Preferences

Introduction Modern life, as well as many good mornings, is hard to imagine without a cup of coffee. Being discovered in Ethiopia around 800 AD, coffee is one of the most popular beverages preferred by people around the whole world. There are multiple choices of occupations where coffee makers are...

The Coca-Cola Company’s Marketing Communication

Background Since its establishment, The Coca-Cola Company has been successful in producing and marketing soft drinks. Currently, the firm is the market leader and has managed to attain global recognition. One of the factors which have contributed to its success is the adoption of the internationalization strategy. As a result,...

New Leadership Theories: Servant, Spiritual, Authentic and Ethical Leaderships

Swanson, Territo, and Taylor (2016) cite four leadership theories that they characterize as the “new” ones. They are geared towards a more ethics-based approach to leadership and emphasize the importance of moral decision-making (Zhu, Zheng, Riggio, & Zhang, 2015). It appears that all the theories have their merits, which makes...

Long-Term Philosophy: Toyota’s Key to Sustainable Success

Leadership provides a means for organizations to pursue their goals. The vision determines where the team wants to be in the long-term. The Toyota lean principles are important in the day to day running of organizational activities. The fourteen principles guided the success of Toyota’s change of strategy. The Toyota...

Kansas City Zephyrs Club’s Accounting Problems

The case study at hand presents several accounting problems faced by the Kansas City Zephyrs baseball club. The disputes arise because of the disagreement between the baseball team and the club owners on the benefits provided to players. Both parties are involved in bargaining negotiations, the ultimate purpose of which...

Volkswagen Group’s Human Resource Management

Introduction The corporate strategy of the Volkswagen group is to become the top automobile producer and to lead in sustainability within the next six years (Martin, 2010). So as to meet the mentioned corporate strategy, the Volkswagen group will require an effective, resilient, and creative workforce that is properly managed...

Empowerment Examples: Starbucks and McDonald’s

Are you looking for empowerment examples? Then you might benefit from reading this paper, which provides employee empowerment company examples: McDonald’s and Starbucks. You’ll find out how these firms increase the motivation of their workers and support high levels of employee engagement. This employee engagement essay also looks into the...

Porsche Company and Its Business Strategies

Introduction Porsche emerged when its founder produced his first sports car. Ferdinand Porsche used his expertise to engineer a quality car that fulfilled his expectations. This approach gave Porsche a powerful image that lasted for many years. Porsche has always supported the needs of its customers. Such practices made it...

New Balance Company’s Situation Analysis

Product and Problem Statement New Balance is a US privately owned multi-national company that designs and produces athletic footwear, apparel, and accessories for fitness and multiple athletic activities such as team sports, running, training, tennis, light walking, as well as casual and lifestyle wear. Formed in 1906, the company has...

Uber Company’s Business Management Critical Issues

Introduction Technological transformations and innovations characterize modern societies. Christensen, Horn, and Johnson (2011) explain that several companies in the modern world employ new ideas, creativity, and critical thinking so that they can initiate new products or modify existing ones. Remarkably, innovation is a concept that enables organizations to develop new...

Online Banking Fraud Risk Awareness

Introduction of the Study Introduction The rationale of this research is to investigate how online-banking private customers are aware of the risk associated with the services. The pool of online banking customers interacts with their banks using electronic devices such as computers and mobile devices without visiting a bank branch....

Equality and Increased Participation of Women in Work

Abstract The number of women in the workplace continues to increase. A lot of women keep on joining occupations that were previously reserved for men. Notwithstanding the increase in women’s involvement in the workplace, a lot still needs to be done to guarantee equality. The study indicates that women come...

Apple vs Samsung as Blue & Red Ocean Strategy Examples

Overview of the two companies Samsung and Apple are the two world’s largest producers of Smartphones. These companies have adopted operational strategies that are different from each other. They operate at the international level with branches in numerous countries. According to Barnes (2008), a proper operational strategy is essential for...

Alibaba Group and Its External Stakeholders

Abstract The paper provides an analysis of Alibaba Group’s relationships with external stakeholders in terms of legal aspects and possible ethical issues. The discussion of the impact of stakeholder perspectives on diversity is also presented in the paper. The analysis demonstrates that Alibaba Group pays much attention to aligning the...

Don’t Ship Air and Don’t Ship Water Strategies

Supply Chain Strategies: “Don’t Ship Air” and “Don’t Ship Water” The appearance of the principles “don’t ship water” and “don’t ship air” was mainly determined by two aims: optimizing the performance of supply chains and making it more “green.” Thus, the principle “don’t ship water” implies reducing the waste of...

DHL Company’s Strategic Information Systems

Introduction Organizations have numerous activities that run concurrently, and the synchronization of these activities is necessary to enhance their efficiency and effectiveness, organizational communication being one of the greatest pillars of success (Hussain 2008). Changes in the principles of efficient organizational communication have been drastic. Recent developments in addressing team...

Tesco Corporation’s Internalization Strategies

Introduction Tesco is among the global leaders in retail business and has expanded to major parts of Europe and beyond. This paper reviews Tesco’s internalization strategies against the scale of Porter’s Diamond analysis. Besides, the treatise applies the Resource-Based View Theory to explain the international strategy of Tesco during its...

Hyundai Motor Company Success and International Operations

What are the roles of comparative and competitive advantages in Hyundai’s success? Illustrate your answers by providing specific examples of natural and acquired advantages that Hyundai employs to succeed in the global car industry. The success of Hyundai Motor Company, a South Korean carmaker, can be attributed to both its...

Aston Martin Company: Strategic Operations Performance

Introduction to the Company The company chosen for this strategic operations performance objective report is Aston Martin. Aston Martin Aston Martin Lagonda Limited, commonly referred to as Aston Martin, is a British private limited company specializing in the manufacturing of luxury sports cars and grand tourers (Aston Martin 2016). Established...

Everpix Business’ Failure

Everpix was a business establishment that focused on providing customers with an excellent app for managing their photos. The founders of the firm aimed at making the startup become a world choice for the management of photos. The service could help people to manage their photos using digital cameras and...

Enron Scandal: Financial Fraud and Organizational Behavior

Abstract Statement of Purpose The goal of this research paper is to identify the problems in the organizational behavior (OB) standards accepted at Enron, as well as to locate the connection between the financial fraud that led to the company’s untimely demise and the flaws in the company’s OB standards,...

Nike Company Change Techniques and Decision Making

Changing Decision Making and Introduction of New Products at Nike Nike’s downfall started when the managers developed the feeling that their decisions were final and correct with regards to the operations of the company. However, deteriorations in market performance forced the management to acknowledge the need to change how decisions...

Leadership Styles: Garry Kelly in Southwest Airlines

Introduction Existing scholarship shows that leaders, through their leadership styles, approaches and practices, have the capacity to positively or negatively influence outcomes for their respective business organizations, employees, customers and stakeholders. Indeed, in the turbulent business environment of the 21st century, many organizations have managed to remain competitive courtesy of...

Building Market-Competitive Compensation System

The considerations when building market-competitive compensation systems include two main points. The first one is what the companies hope to gain from compensation surveys; the second one is custom development versus the existing compensation survey (Martocchio 145). Studying compensation surveys from the competitor companies, the managers look for the information...

Porter’s Diamond Model & Template for International Business

Are you looking for an essay example on Porter’s diamond model in international business? Then you are at the right place! Here are some questions that you might be interested in: Which of the elements in Porter’s diamond model of national advantage takes into consideration companies that locate near the...

E-Commerce Business Models

Introduction The era of electronic commerce has existed since 1995. The computer revolution in the business world has since changed immensely with the introduction of Business-to-Business (B2B), Business-to-Consumer (B2C), Consumer-to-Consumer (C2C) and m-commerce models. Majority of the business firms have adopted e-commerce in harnessing growth and development (Loudon & Traver,...

Professionalism Definition, Concept, and Major Determinants

Professionalism can be defined in the strict sense as the process of executing daily tasks in a specific, competent and accepted manner guided by the set standards (Freidson, 2005). The required standards are determined by one’s environment, self and career and set by other succeeding professionals who have been on...

The Concept of Change and the Change Strategies

Unplanned Change vis-a-vis Planned Change Expound upon the concept of change, delineating distinctions between change that is unanticipated, crisis-oriented and reactive and change that is planned, intentional and proactive. Planned changes are those that are made intentionally in organizations or groups. Planned changes are purposeful and serve specific and discussed needs...

American Airlines Company: the Secret of Success

Air transportation has become one of the most dynamically developing branches. The popularity of traveling by plane leads to the high competitiveness of the companies providing the air carriage service. An airline should have a reputation of the reliable air carrier and the indisputable authority to be competitive. American Airlines...

Economics: Unemployment, Its Causes and Types

This essay sample explores solutions, types, and causes of unemployment. Read it to get ideas for your essay about unemployment. Unemployment Essay Introduction Unemployment has become a major problem in almost every society. The challenges posed by unemployment are both social and economical in nature. Under normal circumstances, unemployment leads...

Leadership at the Workplace

Leadership is a very important skill that is not possessed by all; hardly very few people are blessed with this skill. Being a leader is not easy; it poses many challenges, and the person who overcomes these challenges make a successful leader. A leader instills confidence and provides motivation to...

Critiquing Project Risk Failures in the Scottish Parliament Building

Introduction This critiquing project risk process paper focuses on considering the vital strategic considerations regarding the Scottish Parliament Building. This building is of critical importance as it symbolizes democratic power in the country and serves as a meeting place for the government. It is very different from the generally accepted...

Understanding Group Dynamics: Key Elements for Managers to Enhance Productivity

Introduction Group dynamics is the interaction process among group members, including positive and negative aspects. These elements or factors can influence the group’s productivity, making it essential for a manager to understand them and take measures to maintain a productive group dynamic. The five core elements of group dynamics include...

Analyzing Amazon’s Success Through the Ionology Quadrant

Introduction Amazon is one of the biggest multinational companies that provides people with different services through social media and online platforms. In the Ionology quadrant, Amazon shows successful planning, which allows controlling different media types (“About Amazon,” n. d.). The theory has four main parts: advocacy, attention, authority, and prime...

Growth of Insect Protein Market and Exo’s Positioning Strategy

Introduction The global insect protein market is expected to develop over the next few years. According to the case study, the sector is projected to experience an annual growth rate of about 28%, generating sales of $213 million by 2023 and $8 billion by 2030 (Goode and Emily 2). This...

Key Causes of Negotiation Failures: Insights & Case Studies

Introduction Effective bargaining or compromise among interested parties can be achieved through negotiations. They occur in international politics and economics but also happen in ordinary life, such as when a person negotiates their future salary at a job interview or when a couple settles a disagreement. Indeed, negotiations do not...

Virgin Atlantic’s Business Operations: Analyzing the 4Vs and Strategic Challenges

Executive Summary Exploring business operations is a critical analytical process that entails understanding methods that govern revenue streams. The transportation industry gives a clear perspective on the complexities of running an international company. Virgin Atlantic is one of the most successful organizations among airline firms, yet it has to face...

Business Process Reengineering at Coca-Cola: Advantages and Disadvantages

Introduction Business process reengineering is aimed at transforming processes so that the organization’s activities are optimized and efficient. Coca-Cola has engaged in business process reengineering to simplify internal processes, improve service, and get higher profits. Many stages were carried out, but still, the company achieved the planned results. Each reengineering...

Arthur Lawrence’s Ethical Dilemma in Shipyard Case

Introduction The case study under review concerns Arthur Lawrence, a successful text broker who bought a shipyard to save his favorite town. He revived the yard after the 2021 post-war depression by having the company manufacture cargo vessels. Since 1939, the company has been in trouble due to the effects...

Unilever: The Impact of Covid-19

The coronavirus pandemic and quarantine measures to contain it had an abrupt and widespread shock on the world economy. Then quarantines gradually began to be withdrawn, and demand for many goods and services returned to pre-quarantine levels and may even have exceeded them. Thus, people attempted to compensate for the...

Workplace Drama: Persuasive Speech Outline

Topic: An easy-to-implement strategy for avoiding drama and conflict in the workplace. General purpose: Persuade the audience. Specific purpose: Convince listeners that workplace drama is not an inevitable disaster and can be easily avoided in five simple steps. Central idea: Workplace drama should no longer be seen as an inevitable...

Amazon: Jeff Bezos’ Leadership

Introduction Amazon is currently the largest retail company in the world, continually increasing its scope of influence globally. It has innovated the methods of e-commerce, being one of the pioneers in online sales and data analysis of customers’ decisions. Jeff Bezos – the founder of Amazon – has played a...

Strategic Management: Tesla Case Study

The Tesla brand is generally seen as the antithesis of the conventional automobile. For example, one of its business strategies was to first target the high-end market with an aspirational luxury product before expanding into the middle- and lower-end sectors with the inexpensive Model 3 car. The unique selling proposition...

Entrepreneurial Leadership: Personal Reflection

My learning experiences from this module have given me a greater understanding of the importance of innovation, social entrepreneurship, and entrepreneurial leadership in my professional practice. During my course work, I have explored the concept of entrepreneurship and studied different theories and models of social entrepreneurship, including the lean start-up...

Followership as Critical Part of Leadership

Introduction Followership can often be viewed in a negative context. However, followers are a necessary element that creates a leader because they realize leadership’s main feature is managing people. Moreover, the organization’s productivity largely depends on the team’s work and its members’ ability to perceive and implement management tasks. Therefore,...

“Our Iceberg Is Melting” by Kotter and Rathgeber

Introduction In Our Iceberg Is Melting, John Kotter and Holger Rathgeber tell a story about penguins whose iceberg is melting and cracking to transfer the message of the importance of organizational change. In the ever-changing environment, companies are expected to continuously adapt to maintain their competitive advantage and reach success...

International Business Negotiations

The success of negotiations depends on the specific skills and knowledge of a negotiator. Not only awareness of cultural peculiarities plays a crucial part, but also practical experience. Reasonable and goal-oriented use of negotiation strategies also requires particular personal characteristics, such as flexibility. Although this trait can help achieve favorable...

The KiwiCo Firm’s Market Segment Analysis

Current Primary Market Segment I have conducted a thorough market analysis of KiwiCo and am eager to share my findings with you. After carefully reviewing the available information, it is clear that KiwiCo’s primary target market comprises parents of young children under the age of 18 (Gifts for Young Scientists,...

The Hewlett Packard Firm’s External and Internal Environments

Hewlett Packard (HP) is one of the largest technology companies in the US that sells its products and services worldwide. The company’s field of activity is characterized by high competition due to the growing consumer demand. Therefore, to determine strategies for obtaining a competitive advantage for Hewlett Packard, it is...

A High Level of Corporate Social Responsibility in IKEA

Introduction My personal experience with a company with a high level of corporate social responsibility (CSR) is IKEA. A CSR company does not put its own profit first, it is much more important for such a business to demonstrate positive practices aimed at improving the well-being of the community (Winston,...

Innovation and Organizational Culture in Education

Introduction Most managers know that organizational culture affects the effectiveness of innovation. This knowledge does not make it easier to implement interventions and change. Employees may ignore the tasks just because these tasks conflict with the existing organizational culture. Organizational culture is the norms and values most of the organization’s...

The Ecosia Organization’s Marketing Analysis

Executive Summary Ecosia is revered as an organization that celebrates biodiversity and climate action. In 2019, it became the first search engine to empower users to make more environmentally conscious decisions. Ecosia provides users with additional information about their search results, including a green leaf icon to indicate planet-friendly websites...

Employee Motivation and Promotion

Promotions are key indicators in determining the success of an employee. Promotions take years, whereby the growth is measured after some time. Promotions are not entirely determined by the employee or manager’s control (Ott-Holland & Cao, 2023). However, organizations can only promote few employees. Hence, situations where top-performing employees expect...

Advantages and Disadvantages of a Merger

Companies can decide to merge or acquire other businesses to grow further or solve a problem within the firm. For example, some organizations may see a merger to reach a new market or expand to new locations. In contrast, others wish to reduce the number of potential competitors and acquire...

The Sales, Profit, and Cost Problems in Catering Company

Introduction Catering services management is an integral part of any business. It is where the real money is made in this sector, and unfortunately, it is also where many companies make the biggest miscalculations. The catering company, owned by a celebrity group and with one of the most extensive catering...

Cultural Sensitivity in International Communication

Any successful business relies on international cooperation on different levels in the modern globalized world. While incorporating workers from different backgrounds and cultures into a team is a general practice, communicating with international clients can have issues for both sides if certain cultural specifics are not considered. Intercultural communication is...

An Effective Leadership Style in Military Units

Abstract This paper proposes a research study intended to gather more information regarding different types of leadership in military units. Most of the past studies have failed to identify some of the common styles and their efficacy in the Marines. Such a gap affects the performance and goals of many...

The BrewDog Company’s Competitive Positioning

Introduction The given paper will primarily focus on the company called BrewDog by using it as an example to demonstrate the evolution of the competitive positioning view. Competitive advantage is of key interest to companies and firms, and many schools of thought were developed to identify the best strategies to...

Travelodge Hotel’s Strategic Advantage

Introduction Some conditions offer different companies the advantages of manufacturing goods and services at relatively low prices for their customers. Strategic advantages allow companies to generate more revenue in a competitive environment (Lestari et al. 365). The rationale is that they are positioned to provide their clients with goods and...

Ethical Dilemmas: Key Aspects of Decision Making

Introduction Ethical conduct is important in leadership because it enables individuals to develop positive relationships. Trevino and Nelson (2017) define ethical conduct as a moral issue that guides and motivates people and positively affects how they relate with each other. For example, Jack Ma’s ethical behavior and philanthropic approach to...

The Future Leader: The Role of Leadership in a Digitalized World

Leadership can be defined as the exercise of influence over other people to direct their efforts most effectively toward a common objective. Leaders who can connect with their followers and engage their support by appealing to their shared values and goals are more likely to achieve their objectives (Morgan, 2020)....

EBay Company Analysis: Strategic Management

The most intriguing elements is that eBay was one of the first online auctions. In this regard, it is interesting to study all the aspects of its functioning and the company’s principles. From the analysis of the management aspects of this firm, many possibilities open up. For example, it understands...

The Mattel Company’s Toy Supply Chain Evaluation

Introduction Even though toy firms have done well in the global economic setting, most people disregard them. Mattel is one of the toy businesses that have done well in today’s financial atmosphere. Harold Mattson and Elliot 1945 established the firm, which has since grown to become the second-largest toy manufacturer....

How Louis Vuitton Develops Brand Meanings

Introduction The purpose of the research is to provide a better understanding of how Louis Vuitton develops its brand meanings and how that interaction with its clients may affect consumer behavior and boost the company’s market success. Research Question Three overall research questions to address by this research include: What...

Servant Leadership in a Police Organization

Introduction Servant leadership is one of the popular leadership theories that can be applied in different organizations to increase their effectiveness, improve the general performance of employees, and enhance the relationships between leaders and their followers. This paper studies servant leadership, explicitly comparing and contrasting its traits with the major...

Sony Corporation’s Leadership and Effectiveness

Introduction One of the world’s leading manufacturers for the consumer and business industries in audio, video, communications, and information technology is Sony Corporation. The main objective of this business venture was to build a facility that emphasized creativity and open-mindedness that, in the end, through technology, will aid in global...

Marriott Resort in Cancun: Organization Development

Introduction Tourism is one of the primary economic sectors for many countries, including Mexico. The state’s most visited tourist area is Cancun, which is located on the Caribbean littoral and has a wide variety of resorts, such as Marriott (Balbuena Vázquez & López López, 2020). Cancun is a beach destination...

The Samsung Galaxy Note 7 Product’s Risk Analysis

Introduction Many organizations have set out policies and procedures to protect and safeguard themselves against risks. How a business adopts and handles threats is influential to business success. The way a company handles risk-related issues is essential to other stakeholders such as customers, shareholders, employees, and the government. In order...

Embracing Knowledge Management for Sustainable Growth: Insights From Apple

Under the conditions of progressive changes in production and information technologies, the widespread use in the practice of the achievements of science, and positive accumulated experience, tangible assets form only a visible, reasonably small part of the assets of enterprises. The main resources for development are increasingly becoming people and...

The Magna Electronic Scooter Marketing Mix Analysis

Executive Summary There is a certain demand for electronic scooters in the market, and their popularity keeps growing. Canadian people also follow the trend and actively use the devices to move across the cities to easily and quickly achieve the final destination. The purpose of this paper is to prove...

The Trinity Firm’s Compliance with International Financial Reporting Standards

International Financial Reporting Standards International Financial Reporting Standards (IFRS) represent an essential article that must be observed by any company to ensure organized activities. Moreover, it provides international organizations to be as transparent and consistent as possible in their activities. The basis of this study will be an article by...

Saudi Airlines’ Marketing Strategy Analysis

Introduction Saudi Arabian Airlines is a flagship airline, headquartered in Jeddah. The company is focused on passenger transportation, cargo transportation, and delivery of government delegations to meeting venues. The airline’s customers are wealthy customers who prefer high-quality flights. Tunisair, Kenya Airways, and Emirates SkyCargo are the company’s three main competitors....

Coca-Cola’s Beneficial Strategic Management

Introduction Strategic management directs and supports organizational activities for sustainable growth. The Coca-Cola Company integrates strategic management in its local and global operations contributing to its success in the beverage sector. DuBrin (2020) states that planning, organizing, leading, and controlling fall under the primary management principles. Coca-Cola’s vision is to...

Strategic Leadership and Knowledge at Amazon

Introduction The concept of Knowledge management involves the process of creating, organizing, and sharing useful information within an organization. An individual or organization needs to have a successful knowledge management system by marinating information in a place that is easily accessible. A strategy for knowledge management is a plan of...

Walmart’s Approach to Human Resource Management in China

In terms of retail sales, Walmart is one of the world’s largest companies. The company has expanded into foreign territories after its success in the U.S. market. Intending to expand its influence, Walmart entered the Chinese market in 1996. Walmart’s existing human resource management practices did not meet the needs...

Chapter 4 of Dugan’s Leadership Theory

Chapter 4 of the book primarily focuses on the person-centered theories of leadership. These include strength-based leadership, emotionally intelligent leadership, leadership challenge models, and trait-based leadership frameworks (Dugan, 2017). In the case of the former, the author provides an overview of the standard set of desired traits of a leader....

Business Model Canvas: Activities and Partners

The Business Model Canvas (BMC) is a strategic planning tool that helps businesses and entrepreneurs model, design, create, and analyze their enterprises. The nine key activities of the BMC are customer segmentation, value proposition, channel, customer relationship management (CRM), revenue model, cost structure, resources, infrastructure, and key partners (Siburian, 2020)....

The Starbucks Firm’s Consumer Behavior Research Methods

Introduction At first, Starbucks serves as one of the wide-reaching coffee chains globally. It is estimated to have a revenue of $24 billion and more than 350000 (Snell & Lemley, 2017). The case study encapsulates Starbucks’ crucial steps it implemented to design a financial product anticipated to create an added...

Nike Inc.’s Strategic Opportunities and Limitations

International expansion is the goal of many firms because selling goods worldwide and locating productions in multiple countries simultaneously is vital for competitive advantage in most markets. Companies that adjust their strategies need to evaluate their current conditions, place at the market niche, strengths, weaknesses, opportunities, and threats they might...

Exploring the Effects of the Leadership Style on the Performance of an Organization

Abstract The effectiveness of an organization’s leadership is among the most crucial variables determining its success or failure. Organizational goals are achieved by the leadership style of the person in charge. This report explores the influence and impact of leadership styles on a company’s success. Transformational, transactional, authoritarian, charismatic, bureaucratic,...

Servant Leadership, Emotional Intelligence, and Performance

Introduction Traditional organizations were founded on the notion that the leader controls subordinates and that the organization’s strategy is dependent on the leader’s authority over followers. Daft (2017) acknowledges that there are four stages of leadership: control, participation, empowerment, and service. For instance, subordinates are supposed to be passive in...

The Everyday Leadership TED Talk by Drew Dudley

Leadership is an exceptionally crucial ability in all areas of life, including business. Leaders influence others and can shape the direction of the development of their organization. The TED talk by Drew Dudley entitled Everyday Leadership is dedicated to the concept of small-scale leadership and how people can impact each...

The Coca-Cola Company’s Diversity and Inclusivity

My personal definition of diversity is the unification of people from different cultures, ethnicities, religions, or any other distinctive backgrounds or criteria that results in cooperation and mutual benefit for all members of such a group. In my opinion, such a description should be utilized over the others because it...

Swatch Group Company Aspects Analysis

Background To begin with, the Swatch Group manufactures and distributes watches. They are the largest manufacturer in the world and have 156 production facilities around the globe (Deshpande et al., 2012). They did not limit themselves to producing and assembling watches for brand retailer companies. The company also provides different...

The BMW Five Forces: Case Study Analysis

For effective sales and business management in general, it is necessary to analyze the market and the company’s capabilities from the perspective of certain factors. It includes the five forces or five main aspects that must be analyzed for effective management. The analysis will help to view sales from the...

The Walt Disney Company: Strategic Analysis

Introduction The role of strategic management consists of three separate acts. They are developing, implementing, and evaluating cross-functional choices that allow a company to accomplish its goals. In a world as dynamic of modernity, strategic management is essential for businesses seeking success. With globalization at an all-time high, strategic management...

Uber Company: Business Case Study

Introduction Despite promoting a favorable image, not all organizations always follow the basics of good behavior. The provided case study (CS) presents the situation of Uber protecting its employees who harassed other individuals working in the corporation. Although Uber made some changes after an independent investigation, the scandal resulted in...

Principles of Marketing in Lewis Road Creamery Company

Lewis Road Creamery Company shows excellent results in the New Zealand market and has good prospects to gain a great foothold in the international arena. One of the main strengths is the product’s high quality, achieved by Lewis Road and Whittaker’s joint efforts, and an ever-expanding assortment (Fernandez, 2020). The...

Servant Leadership in Early Childhood Education

Introduction The purpose of this report revolves around reviewing servant leadership (SL) as it pertains to early childhood education. The document explains SL as part of the author’s personal philosophy and discusses SL’s theoretical explanations and impacts on three dimensions of management. Although SL requires further exploration in early childhood...

Internal Factors Impacting Changes

The general education school is the most important social institution, reflecting the state and trends of development of society, and influencing the society itself. The configurations occurring in society under the conditions of its socio-cultural transformation set the direction of the configurations of the school learning process. It is essential...

How Does Lewin’s Model of Change Deal With Resistance to Change?

The model offered by Kurt Lewin to implement change consists of three major steps. Unfreezing is the first stage to determine the general requirement for change, study the environment, promote the need, and check resources. The second stage is change itself, during which participants communicate, empower their actions, and involve...

Global Warming and Business Ethics

Introduction Global warming is an environmental issue that has become a concern of every business. Environmental degradation and the use of chemicals that produce ozone gases contribute to global warming. Corporations produce everything that human beings consume and greatly contribute to global warming. Energy companies are the greatest contributors to...

Preparing a Budget: Travel Expenses

Expense Details HKD Converted to CAD ($) 1 HKD = 0.17 CAD Flight CI031, CI903 and CI910, CI032 US $ 1,523 Your City (Vancouver) – Hong Kong, China Hot meal provided Duty free for sale on flight 1,982.06 Hotel Grand Hyatt Hong Kong 1 Harbour Road Wanchai, Hong Kong RHKE...

Initech vs. The Coffee Bean: The Role of Negative Strengthening

Managers that are unconcerned about employee motivation and satisfaction are jeopardizing their company’s success. It is critical that business leaders implement measures to ensure minimal staff turnover by placing a priority on both clients and employees. According to Warrick (2017), doing so ensures the business’s continuity and provides it with...

Lack of Respect to Stakeholders as the Root of Nestlé’s Reputational Issues

Introduction Although Nestlé is the world’s biggest food producer, its power is not universal; similar to any business, it may have problems that derive from both external and internal factors. Among the former are social trends and shifts that form customer behavior, political perturbations, and positive or negative tendencies in...

The London ClubHouse’s Strategic Human Resource Management

Introduction Companies with a huge number of employees from different countries and cultures have decided to use the latest developer of strategic HR management. It helps to improve team relations, eliminate conflicts between departments, and develop a common company culture (Collings et al., 2021). The London ClubHouse will add a...

Emotional Intelligence in Leadership

It is hard to disagree that successful and effective leaders should possess specific qualities and skills that may help them in decision-making, creativity, and other business processes. One of the main components of leadership and management is emotional intelligence (EI), which distinguishes a real leader from ordinary staff members with...

The Marketing Process Within the Energy Drink Industry: V Fusion + Energy

Abstract The current business climate influences any marketing strategy’s success. The marketing manager must thoroughly analyze the market while designing a marketing strategy to identify the most influential environmental factors. Regulators and the general public are becoming concerned about the potential dangers of energy drinks. The marketing manager’s job is...

4th Armored Brigade Combat Team Leadership

Introduction Inadequate leadership in 4th Armored Brigade Combat Team (ABCT) has compromised the safety of service members and created conditions that do not allow them to properly recuperate. Unable to receive help from the senior officer, lower-ranking officers have to deal with overstressed subordinates, dissatisfaction, and even unlawful behavior, whereas...

Nauru Island Shipping Industry: Challenges

Executive Summary Countries and islands along the Pacific coast face numerous challenges in the shipping industry due to social, technological, climatic, and economic factors. Significant factors affecting the industry include capacity constraints, the smallness of the islands, economic instability, distance from large markets, and effects of climate change. This paper...

Introduction to the Business World

In the Pre-Industrial Society era, Starbucks would have experienced opportunities and difficulties in an equal measure because it was a new concept. People would not have been familiar with their products, and selling their ideas to potential clients would have been difficult. One significant opportunity would be the chance to...

A Simulation Company’s Market Share Performance

Introduction An assessment of the company’s performance is needed to understand whether or not the management in place has been effective. This can be determined by checking how much market share the firm currently has in comparison to the past. Market share can be computed as a percentage of sales...

Communication Process in Business Environment

Introduction This essay explores the issue of the communication process in the business environment and analyzes how its use affects the organization’s effectiveness. Two companies from the technology industry were chosen to prove that the practical implication of the communication process has a positive effect on business. This essay uses...

Avellin in Passenger-Car Motor Oil Market

Introduction The business under analysis is Avellin, a brand focused on industrial materials and automotive products. Avellin sells “resins and adhesive technologies,” as well as “lubricants and other automotive care products to commercial and consumer markets,” while passenger-car motor oil (PCMO) sales constitute its primary revenue and profit (Quelch &...

Role of Leadership in Managing Patagonia’s Change

Businesses undergo different changes when it comes to their operations and management. Changes in operations and strategies are the very known modes of change emerging from natural occurrences such as climate and weather while some are from economical enforcement. While there are different stakeholders in effecting changes, the key determinants...

Australia Domestic Airline’s Market Structure

The airline market in Australia has a monopolistic market structure. Monopolistic market structures are made up of a few enterprises that operate in a comparable market and provide similar but differentiated items to a large number of clients (Bertoletti & Etro, 2017). They set their prices depending on their market...

Amazon: Summary of the Company’s Products and Services

Amazon is one of the globe’s most influential corporations trading all categories of goods and services over the internet. The organization is known mainly for its online shop, but in pursuit of growth, the company has begun to dominate more than e-commerce (Arnett et al., 2018). Three years after its...

Norman Schwarzkopf’s Leadership Styles

Introduction The uncanny personal magnetism possessed by General Norman Schwarzkopf enabled him to work with a diverse group of people. His magnetic personality was due to his capability to lead a team to victory during the war. He demonstrated his effective leadership skills through different tours in Vietnam (Ucar et...

Effective Management Practices at Work

Introduction and Methodology While companies are driven by profits and competition, they should not disregard the well-being of their workers. Employees should stay motivated to perform to the best of their abilities, and their motivation depends on a work-life balance, division of labor, work stability, and teamwork. This report aims...

Richard Branson: A Transformational Leader

Globalization has turned the world into a global village – and in this village, there is an ongoing competition between organizations. It is not easy for a company to succeed as the global market changes and the growing mobility of human resources pose various challenges. According to Bruijl (2018), these...

Nestle’s Child Labour Case Analysis

Introduction The modern slave trade is common in many business institutions with long, complex supply chains and those that operate in areas without strict laws. This crime is prevalent because perpetrator companies cannot be directly linked to it. However, many organizations directly or indirectly contribute to forced labor. Nestlé, a...