Introduction In my opinion, the Internet communications, such as social media, emails, Google, Instagram, or WhatsApp, cause people to drift farther apart instead of being closed. It can be illustrated by the picture everyone can see: people on their cell phones all day and sometimes even all night. Sometimes, people...
Topic: Internet
Words: 903
Pages: 3
Video games are known to make adolescents engage in aggressive behaviors. Sun & Sun (2021) conducted a research study to identify the direct and indirect relationship between video games and aggressiveness. The research provides further insights into aggressiveness by focusing on the perception of peer norms. The primary behavior under...
Topic: Entertainment & Media
Words: 610
Pages: 2
Introduction Change is a condition that must be adopted with time since moments, generations, and processes get altered. A change can be positive or negative depending on the person or group in charge of change institutionalization. One way society can bring change is by activism, which means actions to sensitize...
Topic: Activism
Words: 1402
Pages: 5
Social media has reconfigured numerous aspects of society and particularly enhanced people’s communicative power through the platforms which facilitate the expression of uncensored reality. Consequently, it has become the ideal tool for amplifying voices, raising awareness, and calling for social change. The networks have created expansive online communities where people...
Topic: Social Change
Words: 383
Pages: 1
Introduction Hamilton is one of the most famous Broadway shows which won the audience’s hearts and received numerous awards. There were multiple performances and movies based on the musical, and each offered something unique to the spectator. Perhaps, the most outstanding and exciting part to me was the music since...
Topic: Performance
Words: 585
Pages: 2
The advertisement chosen for this assignment is posted at the website of Grady College, Department of Journalism and Mass Communication. The ad features the College’s Internship Program, developed for international students (The advertisement, 2021). The advertisement itself is a picture of students from different countries who are happy to take...
Topic: Advertising
Words: 283
Pages: 1
Introduction The use of news as a resource aids in the setting of an emotional tone to the rhythm of life and reminds us of the ideals of order and disorder that threaten the cosmology of quiet regions and everyday order. On the other hand, news stories as a topic...
Topic: Crime
Words: 1104
Pages: 4
In less than the past four decades, the world has been characterized by transformative technological advancements. Technology has come along with an array of new ways of doing things, including communication. In 1983 the world was officially introduced to a new way of communicating titled “The Internet” (Furedi). Social media...
Topic: Culture
Words: 296
Pages: 1
From the dawn of oral and written literature, poetry has reflected the social philosophy of the contemporary people. As the leading ideas of society evolve, similar transformations happen to the major topics discussed within the cultural space. The current age is characterized by the rapid technological progress that introduces new...
Topic: Social Media
Words: 640
Pages: 2
In modern times, the world is filled with advertising; it is found everywhere – on television, on the radio, on the Internet, on the street, in newspapers, and in magazines. Now it is difficult to imagine life without advertising, the role of which in the modern world is difficult to...
Topic: Advertising
Words: 848
Pages: 3
Bercovici, J. (2012). Is Facebook Making You Lonely? Don’t Be Stupid. Forbes. Web. In the article for Forbes, Bercovici (2012) defends Facebook, claiming it is not to be blamed for the increased levels of loneliness. The author addresses an earlier publication that placed this blame on Facebook and provides his...
Topic: Social Media
Words: 505
Pages: 2
One of the primary lessons that can be taken from this video is that the internet has cultivated a very particular and lucrative audience for any business willing to take part in the process. While it might seem that the digital is difficult to get into, the internet is a...
Topic: Social Media
Words: 282
Pages: 1
Many people started wishing to cross-reference their vacations in another country according to the local festivals. For me, attending the local festivals means immersing myself in the historical background of the celebration and its current interpretation. It is one of the best possibilities to develop your tourism experience on a...
Topic: Entertainment & Media
Words: 441
Pages: 2
Promotion of products is always a complex matter which in certain cases implies having a considerable responsibility for the way the good is being marketed. The article “Responsibility and Brand Advertising in the Alcoholic Beverage Market” by Debra Jones Ringold provides insight into the methods of advertising alcohol. The article...
Topic: Advertising
Words: 398
Pages: 1
Introduction The problem under discussion in the following literature review covers the effects of consumer’s perception of creativity on Instagram engagement with a focus on the travel industry. The purpose of the study is to investigate the matter by exploring the existing literature about consumer engagement, perceived creativity, brand familiarity,...
Topic: Instagram
Words: 2461
Pages: 10
The collection of stories One Thousand and One Nights has left a significant literature legacy in its wake. Hoh (2017) states that “one would be hard-pressed to find anyone not familiar with the stories of Aladdin, Ali Baba, or Sindbad, or with such terms as genie and ghoul” (pp. 1)....
Topic: Culture
Words: 306
Pages: 1
In the world of media, understanding the peculiarities of target audiences is crucial. Audience segmentation studies support content creators in marketing the results of their work using the right methods and platforms. The first link, the article titled “Reading “Us” through Its T-Shirts” by Murphy (2020), explores the symbolism and...
Topic: Marketing
Words: 290
Pages: 1
Executive Summary Hong Kong is a city with a diverse artistic history and stands as a point where tradition meets modernity. Theater and performance arts have always been popular in Hong Kong. It is proposed that with the opening of the East Kowloon Cultural Centre (EKCC) in 2023, a state-of-the-art...
Topic: Festival
Words: 3092
Pages: 11
Essentially, the topic is the Correlation between social media and online emotional expression; the primary research question is How do personal characteristics of web users influence their emotional expression on the web? Thus, the article written by Beneito-Montagut (2017) was chosen because it focuses on how different variables, such as...
Topic: Entertainment & Media
Words: 550
Pages: 2
As people came to the information age, they created a lot of types of communication, which led to a leap in the development of social networks, and now it is used everywhere. After all, social networks are already the most popular activity on the Internet. There is no more secrecy...
Topic: Social Media
Words: 355
Pages: 1
The Media Industry The morning of a modern person hardly begins with a shower or coffee. First of all, upon waking up, a lot of people pick up the phone and turn on Wi-Fi. Throughout the day, they also read newspapers on the subway, listen to the radio in cars,...
Topic: Enlightenment
Words: 709
Pages: 3
Communication technologies are an integral part of the realities of the modern age, where every aspect of human existence is directly impacted by digital forces. It is evident that all manifestations of such technologies, such as social media, the internet, and other online communication tools, has brought a wide range...
Topic: Communication
Words: 1412
Pages: 5
Pokémon Go became one of the most popular games in the world right after its release in 2016. For a short time, the game became part of pop culture, which influenced various areas of trade, production, and even the restaurant business. However, today Pokémon Go is no longer so popular,...
Topic: Culture
Words: 1191
Pages: 4
Propaganda, a false message aimed at twisting recipients’ minds in a particular manner, is a dangerous weapon in the world today. In many cases, propaganda is advanced through powerful social media platforms, Facebook, Twitter, Google, and Instagram (Cohen). The effect of such messages is excellent since it escalated hatred across...
Topic: Propaganda
Words: 928
Pages: 3
Introduction All forms of media, including their written and visual variants, are used to relay messages. Be it a single individual, a group, or an entire community, various forms of media can be used to transfer information from one party to another. However, it should be noted that any form...
Topic: Rhetoric
Words: 1954
Pages: 7
Semiotics studying signs unites linguistics and social sciences, which allows considering traditions, behavior patterns, and other social phenomena as sign systems. Thanks to semiotics, one can track the ways of subconscious interpretation of different messages – a process that relies on emotions. Daily routines and rituals are also full of...
Topic: Adidas
Words: 1121
Pages: 4
Social media has showcased behavioral modification amongst its frequent users. Besides yielding positive impacts, it has given birth several negative effects to its users. According to recent studies, it is clear that social media has had a huge impact especially on adolescents (Keles, McCrae & Grealish, 2020). Past meta-analysis has...
Topic: Adolescence
Words: 372
Pages: 1
As an individual using social media, I consider that hacking my data is a more dangerous issue than surveillance and sale of my online activities. I am impressed by Google’s and Facebook’s data collection activity described by Dylan Curran (Curran, 2018). However, I am more afraid of being hacked because...
Topic: Social Media
Words: 389
Pages: 1
Through the last decade, memes evolved from funny and entertaining images into a communication tool. While previously memes fit only into one or several contexts, current memes present more of a trending template that could be used to describe a wide variety of situations. Thus, memes allow individuals to make...
Topic: Brand
Words: 279
Pages: 1
Printed press evolves together with the society that presents a demand for it. The changes that accumulate over may include language and word choice, stylistic features and tone, as well as structure and presentation. This is why it may be fruitful to compare newspaper pieces on the same topic and...
Topic: Journalism
Words: 762
Pages: 3
Social media provides people with always-available options to discuss any news or occasions, and an enormous volume of different opinions leads to questionable explanations appearing. Conspiracy theories are on the verge today due to the increased number of people who develop and distribute them to broad online audiences. Moreover, many...
Topic: Entertainment & Media
Words: 668
Pages: 2
Introduction A network can help provide fresh viewpoints and ideas to aid a job’s functioning. A vital feature of networking is sharing knowledge-related issues, experiences, and ambitions since it enables one to get new insights that might not be otherwise considered. Pal et al. (2018) define a social network as...
Topic: Relationship
Words: 1217
Pages: 4
The over the top (OTT) streaming content has a lot of potential for growth and expansion, an assumption solidified by the rapid entry of Netflix competitors into the market. They include Hulu, HBO Now, Amazon Prime Video, Disney +, Peacock, and many others. The phenomenon known as “Netflixification” of media...
Topic: Netflix
Words: 1206
Pages: 4
Introduction Today, technology and technological products are virtually everywhere, from the phones most people carry in their pockets to self-driving cars. Innovation is a significant part of millions of people’s lives, with the Internet making it possible for anyone to access multitudes of information within seconds or communicate with someone...
Topic: Health
Words: 1374
Pages: 5
Social Audio refers to social media products that utilize audio as their principal mode of communication. Social audio can include voice messaging, podcasts, editing tools, live conversation rooms, and audio creation, among others (Simo 1). Clubhouse, Twitter spaces, Spotify Greenroom, and Facebook Live Audio Rooms are the most popular audio-based...
Topic: Facebook
Words: 281
Pages: 1
Introduction The artifact that I chose is a magazine advertisement for Ford Motor Company of the 1950 issue. The magazine represents two images of the Ford cars and includes texts. The top of the advertisement page says, “It shines on dress parade!”. The text on the middle of the advertisement...
Topic: Advertising
Words: 875
Pages: 3
The documentary demonstrated the most substantial issue of today in a way that was appealing to a great audience and informative. The problem of misinformation and manipulation from the social media platforms was shown brilliantly via the subplot unfolding behind the interviews, which encompass the main part of the documentary....
Topic: Social Media
Words: 321
Pages: 1
Top five online dating services The most popular online dating services include Yahoo Personals, PerfectMatch, eHarmony, Match.com and Chemistry.com. Yahoo Personals has a large diverse membership base and an online dating magazine that offers tips on dating. It also has multiple options for communication. PerfectMatch has around 4 million members...
Topic: Online Dating
Words: 1439
Pages: 5
Introduction Media ethics refer to a collection of ethical principles and standards that govern the collection, processing, and publishing of content on various media platforms, namely broadcast media, the internet, arts, and the print media. Media ethics comprise several moral principles, namely privacy, transparency, conflict of interest, deception, and social...
Topic: Ethics
Words: 1394
Pages: 5
The “Other Than Television” (OTT) concept has transformed traditional broadcast television and affected its viewership significantly. According to Kelley et al. (2015), “digital technology has reshaped how consumers use media” (p. 5). With the advent of free access to various online content, the vast majority of consumers have shifted their...
Topic: Advertising
Words: 559
Pages: 2
In this article, the authors offer convincing arguments regarding the use of social media to influence social movements. Such technological innovations provide the best environment for participation and encourage people to focus on issues that affect them directly. Individuals who rely on social media platforms will have higher chances of...
Topic: Social Media
Words: 834
Pages: 2
The History of Expo and Its Effect on the Development of the Humanity The current Expo is hosted by Dubai and it was planned to happen in 2020, however, due to the COVID-19 pandemic, was postponed to 2021. The Expo itself is a global exposition, which provides countries with a...
Topic: Entertainment & Media
Words: 1278
Pages: 4
Overall, the media play an essential role in shaping collective views and opinions on various issues. Various agents of social construction create the image of any social institution. The idea of the civil service in the media today can be very ambiguous. On the one hand, civil servants are often...
Topic: Entertainment & Media
Words: 628
Pages: 2
Many existing ideas, phenomena, and attitudes may seem unacceptable, uninteresting, or unfilled with deep meaning to a specific community of people. There are many examples in the world where the exact “text” has elicited entirely different reactions from people. For some, War and Peace is Tolstoy’s work of genius, while...
Topic: Entertainment & Media
Words: 2065
Pages: 7
Twitter is a global social network that unites millions of users around the world. Many people use Twitter for private purposes, to share their thoughts or memories. In addition, this network is a popular platform for various companies and organizations. The Dunkin Donuts restaurant account (@dunkindonuts) discussed in this essay...
Topic: Twitter
Words: 555
Pages: 2
Collecting the public’s views on social issues. Highlighting critical issues in society. Amplifying public interest issues. The media plays a constructive and influential role in collecting the views, opinions, and attitudes of the public towards various social issues. They disseminate, report, and deliver such information about critical public affairs, which...
Topic: Entertainment & Media
Words: 585
Pages: 2
Quotation: “New forms of media have always caused moral panics: the printing press, newspapers, paperbacks, and television were all once denounced as threats to their consumers’ brainpower and moral fiber” (Seyler, 2018, p. 382). A technique that appeals to me: The quotation chosen perfectly addresses the fear that can be...
Topic: Entertainment & Media
Words: 332
Pages: 1
The purpose of this paper is to gather information regarding Leader of Change’s experiences during changes in organizations and how these experiences would help me create a vision for my institution when I become an administrator. This report provides an interview with an administrator that was held to inform an...
Topic: Leadership
Words: 1372
Pages: 5
In terms of modern technology-based society, media exposure has significantly increased its influence and role in the lives of its large audience. However, the variety of media outlets has the power to adversely impact the public mindset and deeply-embedded perception of the human body and beauty standards. As such, media...
Topic: Disorders
Words: 872
Pages: 3
Media company consolidation is the merging of different media content creators. This can be done for various purposes: for example, for a variety of content, structure for working with an audience, or ways to generate income (LoPucki & Verstein, 2020). In my opinion, this process has multiple advantages, so I...
Topic: Entertainment & Media
Words: 283
Pages: 1
Introduction The Black Lives Matter movement prevalent currently in the united states of America is a recently emerged social phenomenon that was created as an outlet for many disparaged individuals to have a voice. The decentralized organization has its roots in social media, becoming officially recognized around 2014. While its...
Topic: Black Lives Matter
Words: 847
Pages: 3
Serious gaming comprises the use of digital games for reasons other than entertainment. In the recent past, these games have been associated with positive impacts in society. With regard to education, a game named Quandary was created to help solve emerging educational challenges (Rughinis, n.d.). Quandary enhances skills such as...
Topic: Entertainment & Media
Words: 365
Pages: 1
Introduction It is undeniable that in today’s world, technology is practically everywhere. From the phones in people’s pockets to smart fridges, innovation has made its way into the lives of millions over the past few decades, making it difficult to imagine life without it. Today, a person can contact someone...
Topic: Social Media
Words: 1555
Pages: 5
Introduction Facebook is still one of the leading social networks. This application allows people to interact at various levels (Mihee, 2016).’The Effects of Physical Attractiveness and Political Affiliation on Facebook Friend Acceptance’ article aims to identify some patterns between human attractiveness and political interests. The article also tries to answer...
Topic: Facebook
Words: 671
Pages: 2
Analyzing the reader’s activity on Twitter can significantly benefit a news agency as it helps to identify the audience’s interests. The number of comments, impressions, and retweets most clearly reflects the attitude and interest of followers in a specific piece of news. This data helps news channels to form the...
Topic: Twitter
Words: 513
Pages: 2
Introduction According to Hansen et al. (2010), social media is affecting corporations from multiple dimensions. Services such as Facebook and Twitter are highly focused on encouraging collaboration among employees, customers, and partners as well as acquiring new customers. It is increasingly becoming a way of life for employees, customers, partners,...
Topic: Social Media
Words: 1445
Pages: 5
Introduction Misinformation is one of the main issues resulting from social media platforms. Even though various sites have their policies intended to curb such vices, users continue to pass messages, which any credible source has not verified. Most trolls happen online in the accounts of renowned bloggers, who may have...
Topic: Fake News
Words: 1679
Pages: 6
When creating a marketing flyer or pamphlet, it is imperative to make sure the important persuasive elements are present. The intention of a business advert is to convince the customers that the products or services offered are the best (Ghaffari et al., 2019). Therefore, they need to read, see, and...
Topic: Advertising
Words: 293
Pages: 1
Introduction E-commerce refers to the selling and acquisitions of goods or services through internet platforms and the transfer of finances to complete the business. Social networking is applying social media sites based on the internet to maintain connectivity with friends, family, customers, or clients. There are several platforms using social...
Topic: Social Networking
Words: 600
Pages: 2
Social media has become a current trend in marketing metrics for many enterprises around the world. Some of the main social media platforms that have been used include Facebook, Twitter, Instagram, YouTube, and WhatsApp. There has been the growth of social signals that aid in marketing perspectives (Cant, 2016). The...
Topic: Advertising
Words: 1315
Pages: 5
Nowadays, journalists are no longer regarded as neutral entities; hence, it is not a wonder that respondents are unwilling to provide information. Moreover, grabbing the attention of the editor Zach was not easy; I pitched five times before I could receive his response though Collins’ advice was helpful. Even though...
Topic: Journalism
Words: 256
Pages: 1
Since the beginning of this century, the Internet has become an integral part of people’s lives that gives them the opportunity to search for new information to gain knowledge or find entertainment. However, whether it is for better or worse is still a topic for debate. Limitless online resources are...
Topic: Drugs
Words: 399
Pages: 1
Introduction It is not a secret that social media plays an important role in the lives of people living in contemporary society. Various platforms appear and advance every year, giving individuals a possibility to entertain themselves, communicate with their friends, follow the lives of celebrities and influencers, and enrich their...
Topic: Social Media
Words: 1220
Pages: 5
The Tik Tok video concept enhances communication, marketing, and promotion of ideas that have created controversial responses confusing the community rather than educating. However, in the Tik Tok video of Jonathan, clarity, and understanding have been achieved, making the video go viral. Jonathan’s video is hilarious, intriguing, and lucrative to...
Topic: Entertainment & Media
Words: 1391
Pages: 5
Report of a Scientific Study Factual communication is vital for ensuring accurate interpretation of information sent to an audience. It is objective that all forms of sending and receiving information ensure clarity and evidence-based on their findings. Journalists and researchers constitute a vital category of sharing knowledge through their communication...
Topic: Journalism
Words: 1394
Pages: 5
In the course, we studied Schaeffer’s Christian Manifesto and his critique of modern humanism as opposed to the founding principles of Christianity. At the same time, last month in Poland, protests against the abortion ban started again, which is a pressing issue for the topic of humanism and Christianity. This...
Topic: Entertainment & Media
Words: 294
Pages: 1
Media outlets, educational facilities, and religious institutions often present their audience with only one side of a problem or situation. Popular news agencies and online platforms such as Twitter, Facebook, and Instagram make it possible for political organizations and influential public figures to integrate their propaganda into the posts viewed...
Topic: Fake News
Words: 308
Pages: 1
The writing piece of Nicholas Kristof on gun laws provides an invaluable argumentation for implementing proper legislative regulations alongside technological improvements by making the issues analogous to cars and their regulation. However, Dennis Baron’s argumentative writing focuses on banning the English language in the United States by promoting the radical...
Topic: Journalism
Words: 285
Pages: 1
In his thought-provoking article titled “Small Change,” printed in The New Yorker, Malcolm Gladwell posits that social web platforms do not profoundly transform the nature of societal revolutions. Citing civil rights struggles that started in 1960 in Greensboro, North Carolina, Gladwell proves that real-time, online media is not an indispensable...
Topic: Facebook
Words: 621
Pages: 2
Everyone writing an article and publishing it on LinkedIn expects massive reactions to the post and even the piece of writing to go viral. However, sometimes, this is not always the case because most people do not understand the secret hacks of successful publishing on LinkedIn. This article presents the...
Topic: Entertainment & Media
Words: 872
Pages: 3
In the recent years, the conversation surrounding the impact video games have on the mental health and behavioral patterns of those who play them has been a heated and frequent one. So far, there seem to contradict two distinct and largely opposite positions on the topic. Some people believe, that...
Topic: Entertainment & Media
Words: 1621
Pages: 6
Gender stereotypes are common in many television and online advertisements. These stereotypes depict a particular role played by a specific gender and convey a certain meaning to the audience. Gender-based stereotypes, commonly associated with socially defined gender roles, are frequently used in advertising (Grau and Zotos, 2016: 761). An example...
Topic: Advertising
Words: 859
Pages: 3
Introduction Recently, the landscape of technology has evolved rapidly, making social media play a fundamental role in how people interact, especially for the youth. Survey findings indicate that nearly every young person in America has quick access to at least one mobile link to the internet. Particularly, 92% of American...
Topic: Social Media
Words: 1970
Pages: 7
Introduction This paper gives a critical analysis of the effects of Internet on change in the ICT Services Industry. The internet offers a super highway for unbundled and heterogeneous information through sophisticated distributed information networks. The ICT system is crucial because it offers services to many other industries and the...
Topic: Marketing
Words: 1025
Pages: 3
All are welcome to a Communication Conference, which will be taking place next week Friday at mid-day, and the audience participation will continue until midnight. The meeting will be virtual; therefore, one can enjoy this informative meeting from the comfort of your home. It will also be free of charge...
Topic: Advertising
Words: 591
Pages: 2
Social media is an integral part of the life of young people in the modern world. According to statistics, 97% of teenagers from 13 to 17 years old use such platforms, and 45% say that they spend almost all their free time on the Internet (Teens and social media, 2019)....
Topic: Health
Words: 399
Pages: 1
The analyzed article is devoted to the concept of social media reinforcement bubbles. The author states that they emerge because of two factors, such as our activity, interests, and solutions made when using the platform, and social media algorithms that filter the reality and provide content that will be appreciated...
Topic: Social Media
Words: 291
Pages: 1
Media as a Watchdog Public guardian Exposes corrupt leaders Analyzes policies Influences collective actions (Chan, 2017) Unethical activities The media exposes corrupt leaders, and it protects people by exposing unethical practices and illegal activities, which are detrimental to the wellbeing of the citizens. The media acts as a public guardian...
Topic: Entertainment & Media
Words: 595
Pages: 2
The given analysis will primarily focus on the two articles, which are “Why I Quit Street Racing, and Why Some People Won’t” by Jack Baruth and “Do Motorcycles Really Make You Stronger AND Smarter?” by BSFC. The core emphasis of the assessment will be mainly put on propaganda techniques and...
Topic: Journalism
Words: 829
Pages: 3
The first type of persuasive technique used is Pathos, which entails emotional appeal. Essentially, using this type of advertisement will require provoking an emotional response from the customer. Occasionally, they are positive emotions that include excitement and enthusiasm to create a good reputation and convince the customer to consume the...
Topic: Advertising
Words: 608
Pages: 2
Risk Society and its Relationship to Modernity Ulrich Beck, a German sociologist, is the contemporary theorist of modernity. He proposed his modernity theory in his book, Risk Society: Towards a New Modernity (1992). He suggests that modern society’s inherent risk would result in the foundation and development of a universal...
Topic: Communication
Words: 1183
Pages: 4
One of the primary ways to use statistics is through advertising. On the one hand, numbers can help a supplier of goods and services convince customers of their value. However, it works only if the numbers are used properly. On the other hand, misinterpretation of information can be used to...
Topic: Advertising
Words: 551
Pages: 2
One of the best examples of golden opportunities that imply the infrequent occasions and several opportunity windows’ simultaneous opening when a company creates substantial value disproportionate to invested resources is a “Hunt A Killer” game (https://www.huntakiller.com/). Introduced in Baltimore in 2016, this game was expected to revolutionize the industry of...
Topic: Success
Words: 284
Pages: 1
Introduction Facebook being an international company headquartered in the United States, faces various challenges, especially those related to the government regulatory frameworks. The ethical difficulties deny the company to operate maximumly and reap expected returns. The Australian rule suggestion to require social media networks to pay reportage organizations for their...
Topic: Ethics
Words: 377
Pages: 1
New media in the news represents news that relies on computers to spread. The new media has left many well informed thus, it has increased communication. One technology referred to as the new media is the social media which passes information very quickly through virtual networks. This essay evaluates the...
Topic: Entertainment & Media
Words: 300
Pages: 1
Introduction This study documents the multimodal analysis of cosmetic surgery advertisements in British clinics. Specifically, flyers from three clinics have been analysed throughout this study. The analysis has considered the textual and visual elements used to pass the messages to the targeted audience. It describes how advert discourses utilize the...
Topic: Advertising
Words: 6657
Pages: 22
A person can use various social networks to reach an audience. However, it is advisable to establish the sites that the targeted population mostly uses. One of the best ways of determining the most appropriate site is to try different types, identify the ones with the most number of users,...
Topic: Social Issues
Words: 638
Pages: 2
Netlytic is an adequately designed analytical framework that demonstrates significant results in the extraction and analysis of social networks from online conversations. For the Netlytic social media data analysis, I have chosen the Dunkin Donuts account on Twitter (@dunkindonuts). The conducted research provided the following types of information available from...
Topic: Twitter
Words: 302
Pages: 1
Social Platforms and B2C Relationship Arena Today’s business paradigm is filled with a variety of approaches aimed at enhancing one’s capabilities and financial impact on a certain industry. The notion of enhanced business development has become even more meaningful in the context of globalization, as the process of pooling efforts...
Topic: Ethics
Words: 3143
Pages: 11
Many places and events intrigue us in many ways. Especially by the impact, they impose upon us as individuals. In this view, one can be affected either through the history of a place or even the events that transpired to make the place memorable. Events that hold history always make...
Topic: Entertainment & Media
Words: 1465
Pages: 5
Scrolling through posts on Instagram or Facebook, chatting with friends on WhatsApp are everyday activities that each of us performs before finally going to bed. Nevertheless, researchers argue that such types of entertainment disrupt healthy sleeping patterns, especially among children. A number of various works analyze this issue and determine...
Topic: Sleep
Words: 973
Pages: 3
The story was published in 1948 in The New Yorker. The population was still trying to recover from World War II, 1939-1945. The name The Lottery tricks readers who expect a story about a happy winner. The audience was not yet ready for new manifestations of inhumanity, and the publication...
Topic: The Lottery
Words: 292
Pages: 3
Children spend a substantial amount of their time watching television more than the time they spend sleeping. Over time, there has been an ever-increasing awareness of the significance of children’s television. It is pointed out that several researchers have contended that children get to learn pro-social behaviors from television (Punyanunt-Carter...
Topic: Television
Words: 384
Pages: 2
Jacob’s response indicates that a significant percentage of the male population lacks education on gender disparities. Rather than consciously trying to diminish women’s positions in society, they are trapped in the cultural narrative that has been forming throughout the centuries. While most men, especially among Millennials and Generation Z, believe...
Topic: Advertising
Words: 290
Pages: 1
Introduction The issue of the influence of mass media on various types of people and social institutions at various levels of society is often disputable. The reasons for raising the issue are understandable. In contrast, other comparable social institutions such as religion or the law that communicate directly with the...
Topic: Consciousness
Words: 1117
Pages: 4
The two magazines that will be analyzed within the framework of the current paper are Cosmopolitan and Vogue. Cosmopolitan’s target audience includes females aged between 18 and 35. At the same time, the general target audience that Vogue reaches are females aged from 20 to 40. These two magazines were...
Topic: Ethnicity
Words: 374
Pages: 1
Communication is an essential part of modern life, and today, it takes place both in real and virtual spaces. In the past decades, numerous technologies that people can use to interact with each other emerged and were almost immediately replaced with new and improved versions aiming to make societal contact...
Topic: Social Media
Words: 655
Pages: 2
Introduction The Canadian media and cultural industries are experiencing major transitions and changes that have been pushed by the process of digitization and technological advancement in the sectors. Internationalization forces have also been witnessed in all the nations, especially in the media and cultural industries. Looking into the history of...
Topic: Music
Words: 1917
Pages: 7
Starting with the digital revolution in the 1990s when the world made a step forward personalized media moved away from the “tyranny of mass media”, people consumed only the content they found useful and meaningful (Jenkins 244). We got our media choices. With the active development of the digital and...
Topic: Entertainment & Media
Words: 544
Pages: 2
There is no use denying the fact that the healthcare sector is one of the most frequently mentioned nowadays. It is obviously connected with great attention given to the health of the nation in the modern word. However, despite all efforts and programs aimed at the improvement of the state...
Topic: Health
Words: 564
Pages: 2
Introduction Social media outlets may be the reasons for mental health issues and social distancing, but they also can potentially be helpful for support groups. There is no shortage of accounts or channels where people daily discuss topics that interest them. Such a connection of different people may also be...
Topic: Social Media
Words: 844
Pages: 3
Introduction The interplay between media and crime is a fascinating phenomenon. Crime in itself is a complex social phenomenon but if one will combine crime and mass media, the resulting media-crime nexus will greatly influence the way people view crime and how they respond to it. The TV networks as...
Topic: Crime
Words: 2665
Pages: 6
Introduction The question which the research aims to answer is the issues raised by mass media that influence people today. Mass media is communication executed through words of speech, written, print, and broadcast, which reach many people (Tsetsura & Kruckeberg, 2017). The channels of conveying information include movies, radio, advertisement,...
Topic: Entertainment & Media
Words: 2283
Pages: 8
In her journal ‘Some Issues in the Indexing of Images’, Sara Shatford explores the issues which are pertinent in indexing a pictorial representation or an image. The journal postulates that indexing should be based on image attributes and should give access to significant image groups instead of only specific images....
Topic: Entertainment & Media
Words: 588
Pages: 2
Introduction Public relations professionals play a critical role in influencing debate in the public sphere. According to Gower (2018), these professionals have a critical role of influencing public opinion and protecting the image of organizations they represent in the public domain. They can also help in championing for or against...
Topic: Communication
Words: 1672
Pages: 6
Introduction There are many benefits of using social media, spanning from convenience in communications to finding new friends and business partners. It became so ubiquitous that it started posing questions regarding user privacy and safety. There are real-world examples of how lack of care toward confidentiality may lead to adverse...
Topic: Entertainment & Media
Words: 1954
Pages: 7
Many people have hundreds of friends in their social network profiles, but the question is whether all these people on the list can actually be called friends. In his article, entitled “The Quagmire of Social Media Friendships,” Curtis Silver explores what the word “friend” means in the modern world. The...
Topic: Social Media
Words: 578
Pages: 2
Accounting is one of the fields that are often discussed in media despite their complexity and abundance of terminology that only the specialist are capable of recognizing and placing in the context of the narration. In a recent article “Survey Finds Audit Flaws by the Big Accounting Firms” published by...
Topic: Accountancy
Words: 571
Pages: 2
I had a rare chance of interviewing the Chief of Police for Hinds Community College Mr. William Evans in his office on Wednesday 19 November, 2014 at 5 p.m. Mr. Evans is a very busy person and the fact that he set aside one hour out of his busy schedule...
Topic: Journalism
Words: 822
Pages: 3
Background information The various problems facing many media integrated organizations have been found to be internally initiated; which further affects their general performance, as Kenneth & Loudon (2007) reveals. Being one of the key socializing agents, a media integrated organization ought to be properly managed; so as to be effective...
Topic: Management
Words: 1169
Pages: 4
Information is an integral element required for comprehensive communication and accurate interpretation of messages. The video presented has been useful in understanding the intent of circulating different media content (Attkisson). It notes that most online advertisements intend to dictate human behavior in the consumption of commodities. Developing inaccurate information and...
Topic: Entertainment & Media
Words: 558
Pages: 2
Wikipedia is an Internet resource from which people can take information and also supplement it by creating new pages or editing current ones. Wikipedia contributors can work in collaboration to create quality content, improve it, and make it more relevant and reliable. Group projects can be more consistent, full, and...
Topic: Collaboration
Words: 552
Pages: 2
Adolescence is marked by many physical and mental development changes, which have several challenges. During this time, teenagers start to use modern technology and join social media networks (SMNs), which have some adverse effects on them. From the video by CBS Sunday Morning (2018), social media isolates the teen users...
Topic: Adolescence
Words: 397
Pages: 1
With the fast growth of social media promotion and the place which companies and organizations assign to it in their market strategies expanding, a crisis is habitually reflected in social networks. They have reshaped communication practices by changing how the information is transferred from one party to another. These contemporary...
Topic: Communication
Words: 869
Pages: 3
The general public in the United States has easy access to mass media in the form of television, the internet as well as external sources. While on one hand, the easy access to media is beneficial for the general public when it comes to accessing daily news and information, it...
Topic: Fear
Words: 576
Pages: 2
Introduction Mass communication implies a complex communication process concerning society as a whole that emerged from rapid societal changes and technological advancements. The relevance of mass communication indicates that it is regarded as the “primary means of control and mobilization of the many” (McQuail 3). It has the opportunity to...
Topic: Communication
Words: 313
Pages: 1
Social networks have become integral parts of everyday life, thus facilitating the exchange of information, including personal and professional. Communication through digital methods is efficient and convenient because of the capacity to connect instantly to another party. However, despite its convenience and the widened opportunities for information exchange, social networks...
Topic: Communication
Words: 275
Pages: 1
There are four roles of media – Education, Watchdog, Socialization, and Promoting democracy. The educational role is performed by gathering and reporting information about the operating principles and day-to-day government decisions. Based on this knowledge, citizens can later make more informed choices during voting (Cobb, 2019). An example is disseminating...
Topic: Entertainment & Media
Words: 1163
Pages: 6
Today, many advertising campaigns refer to the widespread issues or trends of the modern world. The advertisement “Followers” by Miller Lite is not an exception since it covers the problem of people’s dependency on social networks (Miller Lite, 2019). A video shows people running away from their Internet followers to...
Topic: Advertising
Words: 594
Pages: 2
Today, “fake news” is becoming more prevalent, especially in online sources. Many readers are willing to believe the information posted online is true without conducting any research themselves. Facebook has a significant number of posts containing “fake news” published every day without the information in them being fact-checked. This case...
Topic: Fake News
Words: 401
Pages: 1
Introduction This paper aims at discussing the possible mobile technologies that can be used to scale the network at hand. It is a fact that the network in question already exists and what is required is to design or model how it will be integrated using wireless mobile networks. Scalability...
Topic: Entertainment & Media
Words: 747
Pages: 2
For many people, the first image that comes to mind when hearing the word “meditation” is a yoga guru in the lotus pose – probably, at an exotic location with a murmur of the jungle forest in the background. As the Covid-19 pandemic is swaying a country after a country,...
Topic: Meditation
Words: 833
Pages: 3
Emergencies consist of natural disasters such as floods, fire, cyclones, and earthquakes as well as other man-made disasters, including terrorism and riots. In the last decade, these events have become a common phenomenon (Ghosh et al., 2018). During these disasters, one of the most challenging activities is to acquire relevant...
Topic: Social Media
Words: 1114
Pages: 4
For growth in a business, both time and money need to be set aside for marketing. However, the lack of financial muscle thereof in an entity can limit the business’s form of marketing. One of the ways to carry out affordable marketing is through the incorporation of non-traditional advertising techniques...
Topic: Advertising
Words: 579
Pages: 2
At the present time, Twitter is one of the strongest instruments that allow companies to communicate with their existing and potential consumers without having to invest additional resources in organization-customer relationships. This ultimately means that Twitter is the utmost filter of corporate communication that establishes the company’s image. When it...
Topic: Twitter
Words: 883
Pages: 3
Today, the digital world has expanded tremendously to include a broad range of uses and applications, varying from daily entertainment to scholarly research. Because of this, computers, tablets, and phones are indispensable tools, for both professional and personal use. Such a connection leads to either positive and negative consequences for...
Topic: Entertainment & Media
Words: 1682
Pages: 6
Introduction Freedom is considered to be the principle concept in the democratic functioning society; the rights of free expression through the media are reflected in major aspects of social, economical and political life, as well as the system of justice. The role of media in the courtroom is merely determined...
Topic: Entertainment & Media
Words: 1401
Pages: 5
The literature review section of a DNP project is significant both to readers and the writer. It provides readers with fundamental knowledge that is required to understand the main body of the paper. For the writer, it is a starting point of any research – it provides the necessary information...
Topic: Entertainment & Media
Words: 277
Pages: 1
The Internet has been actively changing people’s lives for decades, and over time this influence is growing. Nowadays, technology not only makes life more convenient but also affects the human psyche. Closely related to this is the question of individual freedom that arises in this connection. People are continually receiving...
Topic: Freedom
Words: 553
Pages: 2
With the rapid growth of technology-based society, people have greater access to digitally based technologies that enable the manipulation of different digital media forms. Marketing is always focused on reconfiguring a service to promote sales and contribute to new opportunities. Therefore, technologies can be perceived as simply tools to alleviate...
Topic: Entertainment & Media
Words: 597
Pages: 2
Media enhances the reduction of corruption Corruption cost, challenge, e-government, reduction, number of users Acquire information, political news, impact, facilitate, interaction Speed, flexibility, update, exposure, effectiveness, injustice Monopoly, public power, society, corruption tolerance Social-cultural factors, media usage, control of corruption, dissemination Note: Currently, the World Economic Forum estimates the corruption...
Topic: Entertainment & Media
Words: 811
Pages: 2
Today, social media platforms are an integral part of life. The public has considered Internet communication a controversial topic due to concerns that it might replace actual socialization. The research presented in this paper shows that social media serves to maintain existing relationships and extend the network of acquaintances. It...
Topic: Relationship
Words: 858
Pages: 3
Scene One The advertisement’s main character is a young girl as the marketing plan aims to expand the sales of the Quest Kids portion of TruQuest’s product line in China. The advertisement seeks to appeal to the parent market segment who would be interested in buying mouthwash for their children....
Topic: Advertising
Words: 489
Pages: 3
The appropriate utilization of statistics, backed up by these methodical studies, is crucial for the entire modern society and the media sphere separately. Being a rather specific science, statistics can cause difficulties for people, which leads to incorrect interpretation of the analyzed data. This effect is particularly serious in the...
Topic: Interpretation
Words: 344
Pages: 1
Despite the progress humanity has made in this regard during the last 100 years, household chores may still be a genuine challenge – a never-ending stream of uncreative mechanical actions performed daily. Due to this fact, the products that promise to ease this burden – such as the S.O.S. scouring...
Topic: Advertising
Words: 836
Pages: 3
Under the definitions provided in the chapter, it seems that Rivertown Trading was the social enterprise arm of MPR. The first definition suggests that a social enterprise seeks to solve a social problem (which in this case would be publicly broadcasted radio) through a market-driven approach. Since the majority of...
Topic: Radio
Words: 646
Pages: 2
Social media has become a part of people’s everyday life, but many do not think about the way these platforms affect their behaviors, mental health, or other spheres of their lives. This communication channel can influence people of different ages in diverse ways. Young adults tend to form some of...
Topic: Social Media
Words: 280
Pages: 1
Comprehensive health education is important for the promotion of public health. However, increasing health literacy is not always easy as some learners become disengaged or discouraged in the process. For this reason, teachers must use multiple media to get their points across and provide learners with the most relevant information....
Topic: Health
Words: 296
Pages: 1
Surveys and polls are invaluable tools for gauging public opinion on the critical issues of the day. As such, it is unsurprising that the mass media often rely on those tools for information. Unfortunately, surveys are inherently prone to mathematical errors that may distort the public opinion realities that they...
Topic: Entertainment & Media
Words: 400
Pages: 1
These days, the media have turned from a simple tool of searching, processing, and transmitting information into means that control and transform a person’s inner, mental world. Instead of expanding the horizons of the development of human awareness, giving it sovereignty and independence in judgments, modern media are increasingly manipulating...
Topic: Entertainment & Media
Words: 710
Pages: 3
With today’s unprecedented growth of consumerism as a common lifestyle, advertisement has moved far beyond its initial definitions. According to scholars, the very idea of advertising appeared centuries ago with the rapid development of goods exchange where the proposal for the product must have been convincing enough to sell it...
Topic: Advertising
Words: 1114
Pages: 4
A few decades ago, most of the news came from several major newspapers. At the same time, these days, the speed at which information distributes creates ideal conditions for the phenomena called “circular reporting.” The video “How false news can spread” examines this phenomenon in detail (TED-Ed, 2014). Circular reporting...
Topic: Entertainment & Media
Words: 328
Pages: 1
Critics admit a false and negative portrayal of victims of crime popularized by mass media. Crime, particularly violent and predatory crime, is not as common as often portrayed by journalists. Crime is uniquely debilitating because it destroys feelings of security and the sense of interpersonal trust that binds a community...
Topic: Crime
Words: 604
Pages: 2
Devastating biased opinions rule the current world, and it is difficult to get rid of prevalent distorted sources of information. They never pass attacking people up and confine their brains. Simultaneously, the challenge is not that the society does not read or listen to the media, but that the media...
Topic: Entertainment & Media
Words: 392
Pages: 1
The gradual technological advances continue to modify the way people do their business, have rest, and interact with others. For instance, the development of a tiny integrated circuit (SoC) made way for modern smartphones that became relatively compact and affordable daily assistants for their users. In 2018, 96% of Americans...
Topic: Entertainment & Media
Words: 1402
Pages: 5
The discussion about the impact of violent video games on behavior in children and adolescents has recently become a critical problem in psychological research. Video games, with their increasing popularity, have started to play an essential role in the development of youth. Thus, a question about their influence on children’s...
Topic: Entertainment & Media
Words: 402
Pages: 1
Since racial disparities are at the center of the most heated debates, multiple organizations are pursuing to prove that each matters regardless of their skin color. However, in trying to resolve this sensitive issue, companies are grappling with further reactions from their customers and the public at large. In February...
Topic: Advertising
Words: 280
Pages: 1
Introduction In the era of social media, millions of Internet users post individual information in their accounts and share personal data. However, this practice of free use can have negative aspects, and one of the most significant of them is the invasion of privacy. Today, despite the existing data protection...
Topic: Social Media
Words: 1656
Pages: 6
Nowadays, more people get news from social media, such as Facebook and Twitter than ever. According to the report released by Pew Research Center in 2018, it was found that about two-thirds of people in the U.S. prefer to receive news from websites. Despite that statistics, a substantial amount of...
Topic: Entertainment & Media
Words: 701
Pages: 2
Introduction Let me suggest that if you were told to buy a product that you do not need, you would say that you would not do it. Moreover, you would probably feel repulsed by such a notion. Yet, I would like to state that not only is it possible, but...
Topic: Advertising
Words: 1108
Pages: 4