11514 samples of this type
Unconventional Methods of Looking for Work Part One Successful freelance writers learn quickly how to become savvy marketers and self-promoters. However, finding work through conventional methods such as online searches do not always work as well as hoped. The main reason for this is competition; since online job searches are...
Dr. Gary observed that people use a decision strategy to navigate through their decision-making moments in life. In the Organizational Engineering (OE) model developed by Dr. Gary Salton, he postulated that there are four kinds of strategic processing styles. Someone is either a Reactive Stimulator or Logical processor (Ungvari, 2011)....
Introduction A thorough understanding of the level we are in our career development, and an analysis of the capacities we have allows us to construct a professional development path that will catapult us to the desired position of our career goal. In our assessment, we recognize what we have already...
The competitive advantages of Nestle’s Nespresso brand? There are several competitive advantages that Nespresso has over other companies. This organization has a well-established brand that is recognizable to people living in different countries. There are other businesses that sell similar products but these companies are not as popular as Nespresso....
Introduction: Kotter Model The implantation of change is a complex process that needs precision. Kotter’s Model developed in the mid-1990s consists of eight steps. It is noteworthy that this approach enables the manager to effectively implement the change. These steps are increasing urgency, developing the guiding team, creating the vision,...
Executive Summary Amazon.com is an online retail company that has been in existence since 1994. Over the years, Amazon.com has been able to achieve tremendous online retail success, but recent years have seen the company struggle to distinguish itself in the market (due to increased competition). However, this paper notes...
What were the challenges that Shikhar Ghosh faced when he joined Appex? At the time, when Shikhar Ghosh joined Appex, this company faced several challenges; in particular, one can speak about the inability to plan long-term projects and prioritize the activities of the personnel. Moreover, this organization lacked accountability standards,...
Introduction Remington’s restaurant is famous in Tampa, Florida, which offers casual dining to its patrons. Although the restaurant has earned a good reputation in the hotel industry owing to the quality of services it offers to its patrons, it has encountered several complaints from patrons. In this view, the restaurant...
Executive Summary The report describes a marketing strategy developed to help SPAR Oman grow in the local market and address current threats to its competitiveness. The environmental analysis revealed that the company has a distinctive position in the market and a positive brand image that appeal to niche customers, yet...
How Successful Was the Post-Meeting at Horizon Consulting? The post-meeting can be deemed as rather successful as each member was assigned a specific role and a set of responsibilities that served the common goal. Moreover, the participants teamed up with the partners that they felt like working with. Thus, rather...
Abstract This paper includes responses to the questions about EarthCare Program launched by Kimpton Hotels. In particular, the company intends to implement policies that can improve its environmental footprint. This approach can reduce the operational costs of this company and attract clients. Nevertheless, one should also speak about the high...
Introduction Information gathering, dissemination and storage have changed remarkably with the advent of technology. Traditional methods that were used to conduct business in many organizations have been changed to increase effectiveness. This basically implies that organizations must embrace the use of IT. However, there are many IT-related issues that emerge...
Provided that I had to represent a multinational corporation such as Toyota in negations over building a factory in a foreign country, I would ask the host government for several concessions. First of all, I would ask for tax concessions that should be offered to Toyota for at least two...
Introduction For any project to be implemented, resources are needed. These can be either services or materials required to accomplish the project. It is important to note that the type of resources and the source determine the extent of success in completing the project and subsequently satisfying the end user....
Introduction The Lego serious play methodology is a problem solving and insight building approach or strategy whose aim is to enhance creative thinking among all participants in organizations (Gauntlett, 2007.p.131).Through the methodology, organizations are able to have the employees and shareholders think and express or speak their true feelings without...
Citation Brown, T. (2008). Design Thinking, Harvard Business Review, Reprint R0806E, 2008. Thesis Statement Design thinking is the ability of designers to match their methods and creativity with technologically viable ideas that can be converted into great value for the customer where these ideas can be turned into a great...
Ethical Issues Just like other products, marketing of pharmaceutical products requires adherence to ethical principles, as indeed, it directly influences human health (George & Stephen, 2008). The case of PharmaCARE entails improper and unethical drug marketing and advertising techniques that predispose patients to critical health complications. PharmaCARE implemented poor packaging...
Introduction The Theory of Constraints is a well-known managerial theory for manufacturing and production system enterprises. Constraints are factors that limit the operational capacity of a manufacturing facility and it is the job of managers to remove these barriers in order to increase outcome and profit. The theory is essential...
Typical activity patterns in managerial work It has been revealed that managers usually do not have definite patterns of their activities in their managerial work. Sometimes, managers may spend their free time alone in their offices, interact with their juniors/ subordinates, or attend scheduled and unscheduled meetings. Importantly, some consistency...
Being a consumer, I want to get products I need at fair prices. People often become loyal to certain brands as they like the quality provided (Parker, 2012). If I am looking for a particular brand, I will be quite determined to find it, especially when it comes to athletic...
Organization Mission The mission of the Sunburst Renewable Energy Corporation will operate within the periphery of innovation and responding to the desire of the customers as a leading venture in the energy industry in the city of New York. In order to achieve this mission, the proposed Sunburst Renewable Energy...
RedBalloon is a company based in Australia and is concerned with changing the manner in which people give gifts. The company also ensures that it enhances people’s feelings about receiving gifts. This means that they work hard to ensure that they change consumers’ perception about presents. RedBalloon works with all...
Introduction During the last several decades, the retail industry has undergone considerable changes and achieved a number of positive, as well as negative results. On the one hand, there are fast and multiple distribution channels that can be used by different companies worldwide. On the other hand, significant competition and...
Statement of the Issue and Justification of Approach GlaxoSmithKline (GSK) and Novartis Ag (NVS) In March 2015, GlaxoSmithKline plc, UK and Novartis AG, Switzerland completed a deal that saw drug firm GlaxoSmithKline Pharmaceuticals acquire Novartis’ vaccines business and diversified its marketed oncology portfolio to Novartis Healthcare (Wang, Plump & Ringel...
The executive team that works in the organization can contribute to the development and implementation of training programs significantly. It is important to note that the leaders’ knowledge and experience can be used actively when it is necessary to design or improve training programs in a company (Lee-Kelley & Blackman,...
Introduction This case study presents a story of a start-up company and found, which was created under the premise of opposing corrupt and unfair practices of companies that make a living by charging exorbitant fees from angel investors and start-up entrepreneurs alike. However, after a period of expansive growth, the...
Five-Factor Model Applied to Ann Fudge, the CEO of Y&R Ann Fudge’s management style is open, which makes it easy for her subordinates to collaborate with her. She is positive and receptive to new ideas her workers propose, and this inspires them to perform better. She encourages her staff to...
Executive Summary In the current competitive business environment, it is increasingly becoming important for companies to come up with plans for improving efficiency in production, effectiveness in marketing, and a positive relationship with various stakeholders. This strategic public relations plan seeks to help this company to develop a close relationship...
SWOT Analysis of Red Bull Strength The Red Bull Company boasts of an integrated marketing strategy that shifts from traditional advertisements to conventional practical approaches that appeal mostly to generation Y. This segment of the population, comprising 16-29 year-olds, forms the largest share of Red Bull’s market, which has enhanced...
Business Opportunities Commercial transportation and logistics companies are in search of new delivery solutions that would be more cost-efficient, environmentally-friendly, and able to meet customer interests more efficiently − drones can be an elegant solution to these needs (Wang, 2016). Advantage of Opportunity The project provides an opportunity to expand...
Introduction: Industry Analysis The investment banking industry has been experiencing tremendous upheaval throughout the end of the 20th century and the beginning of the 21st century (Danquah 36). Despite the fact that the economic environment of the global market has witnessed several massive crises, the companies operating in the banking...
Overview Globalization has a great impact on how organizations do business. Removal of political, geographical, and economic barriers has allowed the organization to not only do business but also invest in foreign countries. However, issues may arise in the process of doing business that can have high implications for an...
Abstract An effective supply chain management can be considered one of the fundamental aspects of all business companies. To a greater degree, it is preconditioned by the increased sophistication of the business environment characterized by complex relations between various agents and the existence of many barriers that should be eliminated...
Communication Piece – Internal Security Change Message In today’s world, security is one of the primary concerns for large organizations, and Marriott Hotels are no exception. At Marriott, we believe that our most critical goal is to ensure that customers can experience the high quality of service in our properties...
The personality of Ann Fudge can be analyzed by using the Five-Factor Model (FFM) that is often used to describe the behavior of an individual. First of all, one can say that she is open to new experiences and ideas. This is one of the reasons why she pays attention...
How is the role of the store manager different at Zara from other retailers? Zara, as a company, is most famous for its control of the supply chain (Lu par. 2). In other words, it administers most of the stages of clothing production, from original designing to the stage of...
Abstract Financial statements are an accumulation of reports of a firm’s monetary outcome, money-related condition, and cash flows. Budgetary statements signify a formal record of the money-related activities of an organization. These are composed of reports that measure the financial status, execution, and liquidity of an organization. Financial statements reveal...
Most of the contemporary companies, especially those operating in the context of the global market, strive for creating the environment in which the process of Information sharing and the production of innovative ideas will be unceasing. Therefore, building a team in which the employees both feel secure about expressing their...
About the Company Eli Lilly and Company is an American drug firm whose head office is situated in Indianapolis, Indiana, U.S.A (Drugs.com, 2016). Other branches of the company are found in Puerto Rico and 17 other countries. The company sells its commodities to about 125 countries. Eli Lilly and Company...
Wal-Mart is one of the leading retailers in the world with a net income of over $13 billion and sales of $457.5 billion (Morning Star 2017). This multinational is also one of the fastest-growing companies. This success is partially due to the retailer’s successful expansion in the Asian market. The...
Introduction In modern days, digital marketing is a widespread and all-encompassing area of advertising. Most companies use digital space at least in some capacity. As such, it is a subject of intensive study, as marketers strive to understand what attracts more customers and how to improve on the already existing...
Abstract This paper will analyze Canada’s supply management in the dairy sector. In the introduction section, it provides a brief overview of the dairy farming sector in Canada and its impact on the market. It also presents an introduction to supply management in dairy farming. Under the background of the...
Introduction Apart from the need to maximize their profits, businesses face the need to be ethical. Principles of business ethics may conflict, and this is when a company finds itself facing an ethical dilemma. It means that any possible decision in such a situation will violate certain ethical principles but...
Abstract Customer service is a critical aspect of achieving success in any organization. It includes all interactions between an organization’s employees and its customers. In order to improve customer service, it is necessary for an organization to train its employees. A customer service training program improves the knowledge and skills...
Introduction Motivation refers to the psychological aspect that stimulates a being to action towards a desired goal; it is the activation of a purpose-orientated conduct. There are two kinds of motivation namely: intrinsic – which is driven by an enjoyment in the task itself, and lies within the individual, and...
The task environment in terms of customers, competitors, suppliers and the labor market NMC Healthcare is a health service provider that runs a group of private hospitals in the United Arab Emirates (UAE). It is the leading healthcare provider that has expanded to reach a total of 17 countries. In...
Introduction This paper is aimed at examining strategic management in Nokia Corporation. In particular, it is necessary to determine whether this management function corresponds to the current needs of this company, and external or internal environment. One of the major tasks is to show Nokia’s strategies are formulated and implemented....
Analysis – Business Process Models and Strategy Analysis Two Business Process Models A standard business modelling notation provides an opportunity to develop business process models that can be understood by all people who work in this sphere regardless of their location and personal characteristics. It also allows bridging the gap,...
Executive Summary The aviation industry has experienced severe challenges since the global economic turmoil in 2008; however, the purpose of this report is to evaluate the financial ratios of Turkish Airlines and Oman Air to assess and compare the performances over a period of four years (from 2013 to 2016)....
Executive Summary Rogers Communication is one of the leading Canadian telecommunication firms. It is proposed that it should consider expanding its operations to the Indian market because of the size and increasing purchasing power of the population. The country analysis shows that India’s population, socio-cultural and political environment and good...
The article under consideration entitled “Another Big Company Steps Up to Improve Maternity Leave” was written by Emily Peck on June 29, 2015. The author provides readers with information about recent changes to the maternity leave regulations at the Nestle company. The distinguishing feature of the innovation refers to the...
Organizations that implement change successfully will record positive outcomes within a short period. Any form of transformation will present new ideas, practices, and initiatives that can deliver desirable results. The issue of proper leadership is critical since it supports the entire process. This paper describes some of the key aspects...
Abstract This paper discusses one of the key strategic elements of operations management, which is customer service. It focuses on the importance of paying enough attention to this concept for any organization, regardless of the industry in which it operates. The paper reveals how these actions affect a company and...
In contrast to the intercultural competence, the intercultural incompetence can be defined as managers and employees’ prejudiced behaviors, negative attitudes to representatives of different cultures, and stereotyping (Deardorff, 2009). If the intercultural competence is important to guarantee the mutual understanding, cooperation, and openness in the organization, the intercultural incompetence can...
On the surface, alcohol might seem to be the easiest product to market since its audience develops an acquired taste, and customers’ purchasing ability is restricted mostly by age. However, as an overview of the history of alcohol marketing shows, the process of promoting the product has been fraught with...
Contemporary medicine needs innovating solutions and effective organization of the care process. However, implementing innovation involves taking risks that have to be carefully assessed. Writing a business plan is usually the first step towards elaborating on a new initiative that helps to evaluate its strengths, weaknesses, and feasibility. While there...
Introduction This research paper covers some aspects of a possible career in human resource management. The career is important because it involves the management of the most vital resources – human resources in any organization. Hence, it is imperative to recognize that human resource management (HRM) is now considered a...
Before the annual review, a manager should prepare by evaluating the performance of the employee based on measurements of productivity used in the company. In the case of employees like Jim who have a tardiness issue, a record of late arrivals should be kept leading up to the meeting. Performance...
The First Article Critical Analysis of the Article The article by Ahmad, Brito, Rezaei, and Tavasszy (2017) examines factors that influence the sustainability of the supply chain of companies in the oil and gas industry. Given that the oil and gas industry deals with the non-renewable form of energy that...
Market-Oriented Mission Statement Fitbit’s current mission statement is customer-oriented, which is a good thing. A company based around catering to the wants and needs of the customer is more likely to find success when compared to a product-based company suffering from market myopia. Market myopia is what brought down giants...
Executive Summary Creativity and innovation are the key instruments of success in the corporate world. They aid in mobilizing resources with new aspects to create wealth. Creativity and innovation therefore lead to wealth creation. Organizations such as Procter & Gamble manage to achieve competitive benefits when they become creative and...
Introduction Business leaders are becoming increasingly aware that environmental factors affect their profits in significant ways. As a result, Environmental Management Accounting (EMA) has emerged as a mechanism for assessing the extent to which organizational activities affect the environment in addition to how the underlying costs influence their businesses. EMA...
Introduction Embraer is the third largest aircraft manufacturer in the world. The company has undertaken several strategic decisions that have improved its competitiveness. Government support and specialization in the regional jet market are some of the key success factors of Embraer (Khandwalla, 2001). Embraer faces increased competition from Bombardier. This...
The Kurt Lewin Change Management Model Developer The model was developed by a German physicist Kurt Lewin who immigrated to the United States in the early 1930s. He is known as a founder of social psychology (NHS, n.d.). Description of the theoretical perspectives The framework of his model consists of...
Abstract With globalization, diversity, and how to lead a diverse workforce is gradually becoming one of the most important issues in business. Diversity in the workplace affects both the productivity and efficiency of employees in several ways. The purpose of this paper is to discuss diversity and diversity management at...
Memo This memo presents a detailed descriptive report of an interview that was conducted for the purpose of gaining expert knowledge shared by an experienced business-professional working in the industry of choice. The interviewed person was approached several days ago and kindly agreed to participate in the project and answer...
Tucker Company This reflective journal evaluates a number of issues associated with Tucker Company. A brief description of the issues facing the firm, the major stakeholders, and the prevailing problems are analysed. The journal also assesses the key management theories coupled with what the firm should have done in order...
Abstract This paper delves into the business practices implemented by Panda Express and Clif Bar and attempts to showcase the effectiveness of developing positive attitudes in the workplace and its impact on employee performance and retention. Introduction The power of a positive attitude on the part of employees supposedly enhances...
Personal financial management is a useful method of controlling income and expenditures as well as planning future savings. By understanding the basic principles and minor aspects of money management such as the compound interest method, people can avoid bankruptcy and enhance their chances for the side income. Since I did...
The current “fix it” approach maintained by the Worldwide Chemical Company is ultimately faulty. As described in the case study, it leads to the decreased first-quality product yields and on-time deliveries, compromising the production cycle and hampering profits. Thus, the best way to maintain the company’s TQM effort is to...
Introduction The concept of leadership can be broadly defined as the intrinsic ability to internalise a setting with the intention of empowering a group or team to proactively and creatively contribute towards problem solving. The treatise adopts a reflective research in exploring the components of leadership such as transformational leadership...
Introduction Innovation can be defined as a strategic change in the existing business aspects of the development of new ones that are aimed at the improvement of effectiveness, performance, and competitiveness (Research and innovation para. 1-4). The present paper considers the innovation of Uber company. According to the Uber case...
Introduction In the last five years, the infamous deepwater horizon oil spill has generated heated debate across the globe on the sustainability of oil mining activities of the BP Company and other competitors. The deepwater oil spillage begun in the region of Gulf of Mexico and has had one of...
Nike Inc. was established in 1964 under the name Blue Ribbon Sports. Today, the company focuses on the design, manufacture, and distribution of sportswear and accessories. It produces sports shoes, apparels, and accessories like gloves, bags, and sunglasses among others. Nike sells products under its brand (Mahdi et al. 2015)....
A brief overview of the company Apple Inc. is one of the leaders in the sphere of personal computers and other electronic devices globally. The company was established in California in 1977. Apple Inc. “designs, manufactures and markets” personal computers, mobile communication and media devices it also “sells a variety...
Institutional Conditions and Transitions According to the definition that was given by Mike Peng, institutional transition ‘can be defined as fundamental and comprehensive changes introduced to the formal and informal rules of the game that affect the organizations as players’ (Peng 2003). Although the fees for the schooling seem to...
Introduction The following essay is concerned with the strategic implementation aspect of organization. The essay examines the strategic implementation of the General Motors Company where I work. The essay determines as to whether it is true that the implementation is the most difficult aspect of strategic management. The main objective...
Introduction Bre-X Minerals Ltd forms part of Bre-X, a chain of Canadian-based companies. The Calgary-situation Bre-X Minerals Ltd struck gold in 1995. The company discovered not only the world’s largest but also the most valuable deposits of gold in the heart of the Borneo jungle in Indonesia. As a result,...
Abstract The paper discusses global leader’s competencies with the focus on the Change competency demonstrated by Oprah Winfrey in her activities. While referring to Winfrey’s experience in leading projects and maintaining the change, the basic principles of the development program for global leaders are formulated to contribute to the leaders’...
Introduction Background Throughout the past decades, the priorities of the business management have undergone critical changes. Thus, it is now evident that one of the key determinants of a successful performance is the customer’s positive perception of a company’s image or the so-called “brand’ (O’Guinn et al. 2014). According to...
Negotiable instruments are written legal documents that emerged in the thirteenth century in England (Ellinger, Lomnicka, & Hare, 2011). The documents function as unconditional orders for a transfer of a specific monetary amount. Negotiable instruments can take the form of checks, promissory notes, and certificates of deposit among others (Miller,...
Abstract This paper deals with an effective training strategy at CEMEX. The strategy will cover such areas as customer service, technology, leadership, sustainability, communication, and special attention will be paid to diversity. The training will be held with the use of a constructivist approach and return driven strategy. Technology will...
In 2016 and the first three quarters of 2017, GM has been experiencing significant financial issues, namely a steep growth in liabilities. According to the WSJ (2017), the company’s liabilities over the five-year period increased from 53,992 in 2012 to 85,181 in 2017 (Figure 1). As a result, GM’s total...
Introduction TerraCog was an organization that successfully represented the private business sector of high-tech industry. It provided global positioning systems (GPS) and other similar products that were always of excellent quality, which attracted a wide range of customers. The organization had never had issues with the competitive advantage and remained...
The Top Ten Companies The franchise list features firms from different franchise categories. According to the Entrepreneur’s (2016a) ranking, the top ten companies that pursue franchising as a mode of international expansion include: Jimmy John’s Sandwiches (Food). Hampton by Hilton (Mid-price hotel). Supercuts (Hair salon). Servpro (Insurance/disaster restoration and cleaning)....
Analysing the Brand Introduction De Beers is a jewellery brand created through a partnership between Louis Vuitton Moët Hennessy (LVMH) and the De Beers Group of Companies (‘Diamonds: De Beers raises production’ 2009). It is the world’s leading diamond exploration and mining company. It is also engaged in the trading...
Executive Summary The process of production is one of the most important practices in any organization. It should be managed in the most efficient way to assure the organization of production. Operations management is the process by which the production process is managed in an organization (Greasley 8). Some of...
Chipotle’s Original Supply Chain Chipotle Mexican Grill (CMG) differentiates itself as a quick-service restaurant chain that uses natural ingredients produced in a socially and environmentally responsible manner. However, the restaurant has faced a food safety crisis following contamination incidents with “E. coli, norovirus, and Salmonella” that affected over 514 people...
Creating a learning organization has been an anticipated attainment attributable to the concept that it offers a setting that will endorse discovering innovative notions in order to obtain information (Baker & Camarata, 1998). Learning organizations are founded on operative communication and constructing consistent relations within the framework of the team....
Introduction Forecasting future sales with certainty is impossible since the market conditions are unpredictable. The economy is always constantly changing. Despite the uncertainties, management of companies still need to prepare sales forecasts to enable them to prepare a budget for revenue and expenses. The preparation of such budgets is always...
Competitive strategy of the company International Business Machines Corporation, commonly known as IBM was founded in 1911 by Charles Flint (Kros and Brown 28). This American firm is headquartered in New York, United States, and operates in 170 countries around the world. IBM was one of the firms that played...
Introduction Walmart Company and Dunkin’ Donuts have been used in the sustainability reports analysis. The sustainability reports will focus on economic, environment and social issues. Under the social issues, the reports dwell on gender inequality at the workplace. It is evidenced that the main differences that are often witnessed in...
Blockbuster and Netflix are two businesses that began operating within the same type of market – the movie rentals. At the same time, the two businesses functioned is completely different niches. Blockbuster worked through an enormous chain of brick-and-mortar stores where the clients could go any minute to choose and...
The need for Castrol and similar businesses to invest in research and development Research and development (R&D) is extremely vital for a myriad of businesses especially those that serve a global market. Castrol has thrived in lubricating and motor oil industry due to intense investment in R&D. The following reasons...
Introduction Informational Technology Infrastructure Library or ITIL is a group of practices designed to align IT services with the goals and vision of the business. It was originally developed in the 1980s and since then received regular revisions to suit the changes in technology and business better. This approach is...
Introduction Organizational culture is a very important aspect for any company. It promotes the company’s values and fosters the performance of employees. The Walt Disney Company and Fox Broadcasting Company are two entertainment giants that are famous for their unique methods of business dealing. The main goal of this paper...
Introduction The Coca-Cola Company is the leading manufacturer of beverages, selling more than a billion units a day. Coca-Cola’s red and white logo is undoubtedly the most recognised trademark in the whole world. The company’s headquarters are located in Atlanta, and their beverages take on four spots on the top-5...
It is significant to stress that Alan Mulally is an exceptional leader. The core of this statement lies in the fact that he did not concentrate on the contingency theory or transformational leadership approach. Still, the reverse – emphasized the role of every employee in the enterprise. He aimed to...
Introduction Unfavorable work conditions give rise to labor movements to push employers for improved pay. One of the strategies unions use to ensure their demands are met is by striking. The primary goal of labor strikes is to gain better pay or conditions through a production go-slow or stoppage (CIT)....
The primary goal of the essay is to evaluate Johnson’s pricing strategy and determine the possible reasons for failure while considering the competition and other externalities. Additionally, suggestions are determined based on the current J.C. Penney’s strategy. In turn, a comparison of Johnson’s and current J.C. Penney’s pricing strategies was...
Conflicts can happen in any workplace. All employees, while occupying the same territory, may have different values and goals. However, it is important to remember that an establishment cannot work successfully with employees that have unresolved issues. Thus, the process of solving such conflicts is an essential part of one’s...
Introduction Inventory refers to the number of valuable goods available in an organization at a particular time to ensure customer demands are met efficiently (Axster, 2006). Inventory management refers to the efforts taken by the management of an organization to ensure the maintenance of an efficient and economical amount of...
Introduction This paper is aimed at examining the external environment of the advertising agency Waldron Roux Silberstein Xao or WRSX. It should be mentioned that this company interacts with various manufacturers or service organisations (Learning Dynamics 2011). Therefore, this work of this agency is partly dependent on the performance of...
Corporate governance is the management of organizational and legal registration of the business, optimization of organizational structures, and the construction of intra- and interfirm relations of the company by the objectives (Larcker & Tayan, 2015). The main function of corporate governance is to ensure the work of the company for...
Summary The book dwells upon products, their types, branding strategies used to market them, packaging, labeling and issues associated with packaging and labeling. First of all, it is noted that the product is a complex concept which is based on core customer value. Thus, consumers buy a product if they...
Please identify at least 6 competitive factors (factors that consumers consider in making their buying decision). Add-on from multi-media is a major competitive factor that enables game console to perform varied functions like an entertainment box. It can act as Mp3 player, plays high definition (HD) video disks, CD player,...
Background The University of South California (USC) intends to market the diplomacy program in China to draw more foreign students. This report presents a proposal on how the university can realize international strategic marketing. It is worth noting that educational institutions, like any other business, require financing for long term...
Introduction The case study provided establishes various political constraints encountered by David Walsh, the president of Canada’s Bre-X Minerals Ltd, a company that was given the opportunity to engage in gold mining in Busang, Indonesia. Bre-X encountered political pressure from Indonesian officials who wanted the government to restrict the foreign...
Background of the Company The purpose of this report is to prepare a global marketing plan for the Chinese company Zhejiang Gonow Automobile Ltd (ZGA), which started its operation in the domestic market in 2003. This company is producing pickup and sport-utility vehicles (SUV) for the local market but it...
Strategic Strengths The first strategic strength of the company consists in the fact that they concentrate their efforts on the unremitting production of new male and female apparel (Thompson 331). By doing this, the company covers the majority of the sectors that are currently dominated by its rivals. The second...
The current paper examines the marketing situation of the Australian Wallabies rugby union team (which is a product of the Australian Rugby Union, the ARU), and provides reflection about its marketing situation on the basis of the research that was conducted earlier. The previously identified issues which are faced by...
Introduction There are many multinational companies in the modern world. However, they have not always been that popular. To become global, they implemented specific strategies that made their services or products important for people from different parts of the planet. The following paper is intended to discuss and identify why...
Introduction Skrill is an e-commerce business that allows its customers to make payments through the internet. This financial firm was founded on July 27, 2001, under the name Moneybookers. It targeted customers in the European Union during the early days. The firm offered its clients a unique payment method that...
The phenomenon of organizational conflict and its impact on the performance of organizations has generated increasing attention from organizational scholars especially after the realization that organizations are ever more subject to conflicting demands imposed by a multiplicity of factors arising from both internal and external operating environments. Liebler & McConnell...
Introduction The terms “leadership” and “management” have been interpreted differently by people around the world. Some say that the terms are interrelated while others claim that both terms refer to two different roles and can therefore not be interchangeable (Dorothy 2006). The word, leadership, can be termed as the process...
“The strategic management process begins when d firm defines its mission” (Barney & Hesterly, 2013, p. 8). For this reason, it is absolutely necessary to determine the mission of a company under analysis and understand all peculiarities of its functioning in order to make a well structured and comprehensive analysis...
There is a variety of different methods of selecting the best candidates to hire. Among them there are clinical prediction, unit weighing, rational weighing and multiple hurdle selection procedure. Tanglewood leaders are searching for the optimized ways to reduce the costs of the recruitment and selection procedures and this is...
A business environment has an incredible influence on the success or failure of startups; however, individual characteristics of leaders and their management styles are even more predictive of entrepreneurial outcomes. A story of Todd McFarlane, who founded several successful companies such as McFarlane Entertainment, McFarlane Production, and Image Comics, holds...
The major focus of this research paper includes the issues of international staffing. With the development of globalization, many businesses begin to expand and hire people from abroad. Also, technological advancement drives fast progress in many industries forcing the most active competitors to seek better resources and practices (Thoo, 2013)....
Introduction The need to establish closer relations with clients has forced many companies to adopt new marketing strategies. Many of these organisations lay stress on the importance of customer engagement which is often critical for the sustainability of many firms. Some business consultants such as Richard Sedley define this concept...
Introduction This paper explores benefits and limitations to strategic management. To appraise the benefits of strategic management, this paper discusses in depth how the different aspects of strategic management are applied. To concretize the analysis of strategic management, the paper focuses on Wal-Mart International, which is one of the world’s...
Although manufacturing and service companies are different in their purpose, both manufacturing and service environments prompt companies to rely on established processes to deliver their products or services to customers in the most efficient way possible. The concept of operations management describes the processes which are included in the production...
Virgin Atlantic Airways was established after an American entrepreneur proposed the idea of an intercontinental airline that would only aim at the business class flights. Richard Branson vetoed this exact approach but loved the idea. To begin with, he reduced the risk by renting the whole thing, and he was...
Introduction The article under consideration is entitled “11 Reasons to Love Costco that Have Nothing to Do with Shopping”. The author of the article is Kevin Short. The piece of writing was published in the online source Huffington Post on 19 November 2013. Kevin Short provides readers with information about...
Symptoms The confrontation between the customer and the hotel management, in the case of the Mount Rundle Hotel Banff, is a sign of service failure. Several symptoms show the existence of a customer service failure. The symptoms can broadly be classified into three. The first category is the lack of...
Introduction Labor productivity is one of the most important quality indicators of the work of any enterprise, and one of the main criteria affecting this index is the level of human resources management (HRM). Competent work of leadership in relation to this policy allows significantly improving the existing results of...
Radio-frequency identification (RFID) is a system for tracking and tagging objects, in a manner not dissimilar to barcodes. The information is stored in the tags through the use of electromagnetic fields and does not require line-of-site for the reader devices to scan them, unlike barcodes. This provides more freedom of...
According to Le (2002), Milton Friedman reduced ethical characters to economic rationality through the development of the idea that the social responsibility of any corporate institution is to make profits (p. 157). Such a statement is a development of the idea that businesses promote the common good through the pursuit...
Introduction There are a number of actions that a manager can take to achieve certain goals and objectives. The process by which people choose the cause of action they need to take from a number of other alternatives is called decision making. This is a cognitive process that involves mental...
Being a good manager is a factor that goes beyond formal training and it requires a great deal of talent. In the context of the global business environment, good managers are required to have apt leadership abilities. The relationship between a manager and an employees is one of the most...
Introduction Every business from baking to banking depends, to some degree, on others for producing its products and services. The process of acquiring products and services for running one’s business is called ‘outsourcing’ in the business world. Though, outsourcing is not a new phenomenon for the companies, but in recent...
Interpret the potential causes of resistance in the organization Delta Airlines is one of the oldest operating airlines in America. The company plans to introduce new changes in its organizations to remain competitive in the industry (Dess & Lumpkin, 2014). Notably, it is very hard for the airlines to evade...
Introduction Creativity and innovation are essential for the enhancement of organizational performance and is a vital ingredient for long-term sustenance. The process of generation of a new and innovative idea is a way of creation of competitive advantage for people within the organization. Studies in the area of creativity and...
Description of the Scenario A-Cat Corporation is an Indian company that specializes in the production of electrical equipment for private and business use. A-Cat Corp. is not a big company, with around 40 employees and the orientation on rural area markets. Its chief product is a VR-500 voltage regulator, which...
Ethical obligation for companies to ensure that all workers receive what is considered a living wage in the United States Individuals living in poverty in the developing countries are many and multinational organizations from the United States have been accused of underpaying them given the fact that people are desperate...
The factors to address in developing a report on the effectiveness of a staffing process for entry-level jobs are staffing system, recruiting, selection, final match and retention, each of these factors needs to be evaluated in terms of its cost, timeliness, outcomes and reaction (Heneman, Judge and Kammeyer-Mueller 652). Staffing...
Executive Summary Vodafone Hutchison Australia (VHA) recently undertook organisational restructuring in an effort to achieve operational efficiency and improve customer experience. One of the strategies that the firm implemented in its restructuring process included downsizing its operations. However, the firm experienced challenges in its restructuring efforts. This report analyses the...
Summary of Labor Relations Principles Workers’ unions refer to groups of employees who are united by a common purpose of negotiating for better working conditions with employers. Unions emerged in the 1800s, with the primary objective of fighting oppression in the workplace (Compa, 2014). In the recent past, such unions...
Introduction The success of an industry relies on the strategies formulated and developed to reach the customers within the component organizations. Services or goods are prepared or manufactured and supplied to customers through distribution channels. A business must spy its directions in a strategic way to ensure that all organizations...
Consumers’ behavior has a strong impact on the marketing sector. One of the most vivid examples, in the relevant context, is Coca-Cola’s case. Thus, according to authoritative sources, the company has recently faced a challenge due to the growing concern about sugar content and obesity problems in the society. As...
A firm’s competitive strategy aims to enhance its ability to modify the rules of competition to its favor. According to Porter (1985), for a firm to remain competitive, it needs to influence the threat that new entrants pose, the threat presented by substitutes, the bargaining power of buyers, suppliers’ bargaining...
When one looks at the number of sales a company makes, one determines the stability and profitability of the enterprise. In order to realize positive results a business must invest in intensive marketing techniques. Advertising and sales promotions make up the means and ways to achieve the desired outcomes. The...
Executive Summary Theme parks require market information to set and run successful franchises in foreign destinations. This report explores how KidZania Dubai can refine its business model and strategies to compete well in the UAE. KidZania is a leading firm in the indoor edutainment industry, but inadequate information on internal...
Introduction Samsung Electronics ‘has grown within the past four decades to become a leading provider of quality information and technology services’ (Samsung Electronics: Sustainability Report 2014, para. 1). The company has over 200 business subsidiaries across the globe. The firm’s sustainability strategy makes it successful. Samsung Incorporation also uses its...
Executive Summary Organizations have varying perceptions of disability in the workplace. The study discussed in this paper was undertaken in 15 organizations with a view of investigating their views on people with disabilities. It was undertaken in employment sectors that included education, production, companies, local governments, and small and medium...
Abstract In a highly competitive business scenario, it has become imperative for the organizations to review the business systems and processes continually and implement changes to meet the market expectations. Business Process Reengineering (BPR) is one of the management techniques for bringing radical design and transformation of strategic organizational systems...
Nowadays it is evident that home and host location strategies in the international system have to be considered within the global context and the current international environment. The changing world sets principally new challenges in front of the business strategy planning and targeting (Cavusgil, Ghauri, Knight, & Riesenberger 2014). The...
Introduction BPR is defined as: “Reengineering is the fundamental rethinking and radical redesign of business processes to achieve dramatic improvements in critical, contemporary measures of performance, such as cost, quality, service, and speed,” (Hammer & Champy, 1993 as quoted in Jones, Noble, & Crowe, 1997). BPR is concerned with making...
Introduction The role of corporate social responsibility (CSR) has been increasing continuously in the business concept within the last years. According to Bueble (1), the prominence of CSR in recent years is “shown by the fact that 90% of the fortune 500 companies have explicit CSR initiatives today and an...
Introduction In the current times, creative industries had become imperative contributors in the economies of any state. It is for this reason that regulatory bodies and governments have started to support creative industries so that yield of the industry can be utilized to the fullest. Creative industries not only contribute...
