Related Essay Topics

325 Advertising Essay Topics

🏆 Best Essay Topics on Advertising

✍ Advertising Essay Topics for College

  1. The Perfume Advertisement Review
    The advertisement pictures a beautiful woman holding a bottle of perfume that is positioned right in the middle of the composition.
  2. Like a Girl: Always Campaign Analysis
    The campaign under analysis is Like a Girl, launched by Always in 2015, targeting negative gender-related stereotypes about women and girls.
  3. WWF’s Use of Visual Rhetoric to Combat Ocean Pollution
    Visual image can also make a convincing point, and this is particularly applicable to social and environmental advertising.
  4. Schlitz Brewing Company Advertisement: Visual Arguments Analysis
    This article analyzes the picture advertisement of Schlitz Brewing Company, with an image of a servant female who is incapable of simple tasks and an indulgent husband, a master.
  5. Persuasion in the 1950s Advertising with Marilyn Monroe
    This paper aims to analyze advertising from the 1950s that skillfully promoted an ordinary shampoo through the legendary sex icon, Marilyn Monroe.
  6. The Semiotics in Advertising: Decoding the Images
    The essay examines the nature of semiotics and semiotics analyses that enables to decode of the hidden images of certain texts and symbols.
  7. Jib Fowles’ Fifteen Advertising Appeals
    The article by Fowles (1982) targeted 15 specific appeals to the basic human psychology that advertisers have developed to make their products marketable.
  8. Rhetorical Analysis of the Gillette Commercial
    This paper aims to convey the rhetorical analysis of the Gilette Commercial “We Believe: The Best Men Can Be” to identify how its text uses the rhetorical triangle to influence.
  9. The 2018 Coca-Cola Super Bowl Commercial Rhetorical Analysis
    The analysis argues that “The Wonder of Us” commercial of the relaxing coke experience associated with the youthful propagate the urge to get the refreshing moments with the drink.
  10. Advertising Promoting Organic Food and Beverages
    To turn the world more organic, one has to resort to using organic supplies. Creating ads on the way people can improve environmental conditions will change the position.
  11. Olay’s #MakeSpaceForWomen Advertisement Analysis
    Olay unveiled its #MakeSpaceForWomen campaign at Super Bowl LIV in February 2020. The video features women exclusively, one of whom is a former astronaut.
  12. Kentucky Fried Chicken Company’s Advertisement
    Kentucky Fried Chicken is a fast-food restaurant company that supplies fried chicken. Its mission statement is to become the best company that produces sweet and tasty chicken.
  13. Marketing: The Power of Advertisement
    Numerous products are advertised to potential customers daily through various means, from billboards and magazines to online pop-ups and interstitial ads.
  14. Analysis of the Ad “Perrier Prints: Melting”
    The course talks about advertising. The main message of the ad is that Perrier is the best refreshing drink, it is the refreshment itself.
  15. Online Advertising in the Modern World
    Using control ads, allowed to isolate proper statistics which determined that 84 percent of offline sales increase came from online ads.
  16. Modern Advertising, Its Role and Significance
    Modern advertising is going through radical changes, which makes promotion more invisible, fast, and more effective.
  17. Logical Fallacies in Advertising: “Class of 2020” Honda, Rexona, Donald Trump “No More Games” Message
    The purpose of this paper is to describe the logical fallacies of the “Class of 2020” Honda, Rexona, Donald Trump’s “No More Games” Message.
  18. Logical Fallacies of Companies’ Advertisments
    The purpose of this paper is to describe the logical fallacies of Gillette: ‘We Believe’, Gucci Blackface Sweater, Burger King Chopsticks.
  19. Price, Income, and Advertising Regression Analysis
    Regression analysis is a statistical tool that is used to develop and approximate linear relationships among various variables.
  20. The Amazon Company’s Ethics in Advertising
    This paper discusses Amazon’s approach to customer data collection, the lack of transparency in data management, and the controversies surrounding Amazon’s use of monetization.
  21. Analyzing a Creative Print Advertisement of Jbl
    The company JBL did not only want to show the benefits of the product but also to encourage clients to be politically aware.
  22. Advertising on Children and Adults Different Effects
    The purpose of this essay is to investigate the differences between the effects of advertising on adults and children.
  23. Print Advertisement’s Semiotic Analysis
    The semiotic studies provide a different insight into communication by identifying the aspects that define meaning as the act of mediation.
  24. Dove Company’s Lotion Advertisement
    A 2017 advertisement released by Dove through Facebook promoted racism through its misrepresentation of African American women as lacking in beauty.
  25. Patriarchy Power in Soap Operas and Advertising
    The spirit of patriarchy imposed on society through soap operas and advertising limits both men and women in their gender and social choices.
  26. Advertising: Patriotism and Buyer Behavior
    The following paper presents an overview of patriotism-oriented marketing in the Canadian market and provides an assessment of the likely consumer response to the approach based on the available data.
  27. Diet Pepsi Advertisement Explanation
    Pepsi Co. has always been trying to develop interesting and appealing advertisements that attract the attention of the audience.
  28. Internet and Interactive Media as an Advertising Tool
    There are 2 benefits of the use of the Internet and interactive media as an advertising tool: they are extremely cost-efficient and improve customer interaction and communication.
  29. Rhetorical Analysis of a Commercial
    The rhetorical analysis entails Nike’s commercial, “We’re short a guy,” which shows a young man playing multiple different sports.
  30. Advertisement for an Administrative Assistant
    This paper provides administrative assistant’ job description, duties and responsibilities, minimum qualifications, questions to be asked and not to be asked during the interview.
  31. The Role of Advertisement on Nescafe Brand Performance
    The essence of the new advertising is that it has become an integral and active part of a comprehensive marketing system.
  32. Effect of Advertising on Youth
    The provocative images used combined with the harsh language often leave the youths at the mercy of the cruel world.
  33. Advertising as a Way to Manipulate the Mind of the Target Audience
    The author discusses about advertising, talks about the types of advertising and the factors that make it successful.
  34. Representation of Sexuality in the Media: Advertisement
    This paper will seek to analyze the representation of sexuality in the media. The discussion will be directed towards sexual advertisements and its influence in the people’s culture.
  35. Advertising Ethics: Truth in Commercials
    When talking about the profitability of the business, tough game with a competitor or hold positions in the market, ethical factors dissolve in the netherworld.
  36. “Dove Chooses Beautiful” Advertising Campaign
    In 2015, Dove launched its new Dove Choose Beautiful advertising campaign. Its purpose went beyond promoting commercial products and drew people’s attention to topical themes.
  37. How a Blender Works: Commercial Speech
    A blender is a beneficial kitchen tool that can speed up the process of preparing food and help in coming up with new recipes since the possibilities of its use are endless.
  38. “Human Change” and “Do What You Can” Posters
    It is possible to presume that the visual materials may largely support the contemporary initiatives for the achievement of climate sustainability.
  39. The Internet’s Impact on Advertising
    This research highlights the effects of the Internet on advertising and argues that the Internet has revolutionized advertising due to its flexible and dynamic orientation.
  40. Public Relations, Marketing, and Advertising
    In this paper, three close concepts, which are public relations, marketing, and advertising, will be compared and contrasted to identify similarities and differences.
  41. Visual Rhetoric in New-Age Beauty Advertisements
    The purpose of this paper is to examine how the advertisement “Feeling like Glossier” combines simple design and a memorable catchphrase.
  42. Persuasion Techniques in Aveeno Advertisement
    Designers often resort to the utilization of three foremost principles, upon which Aristotle’s theory of persuasion is based – namely, appeals to Logos, Ethos, and Pathos.
  43. Semiotics Influences in Advertisement
    Marketing communication has adopted the use of semiotics as an alternative approach to convey marketing information. This paper analyses the semiotics in the advertisement.

👍 Good Advertising Research Topics & Essay Examples

  1. Are Anti-smoking Adverts Effective?
    The loss of individuals due to tobacco use affects the economy of many societies. Many children in the developed world lose their guardians yearly due to smoking.
  2. The Walt Disney Company UK. Marketing and Advertising Strategies
    The Walt Disney Company provides entertainment services and products. Since Disney has a broad market base, it employs multichannel marketing.
  3. Global Forces and the Advertising Industry
    The aviation industry is characterized by barriers to entry (high initial and operating costs) contributing to the low level of threat.
  4. “Every Leaf Traps CO2” Advertisement
    Leagas Delaney Advertising Agency created the ad depicturing this leaf in January 2012. Several similar leaves are explicitly made for the ecologic campaign “Plant for the Planet.”
  5. Old Spice’s “Smell Like a Man, Man” Advertisement Analysis
    The paper examines added to the advertisement hyperboles and cognitive biases of bizarreness effect and humor effect to make the video more influential and flashy.
  6. Ethics in Advertising: The Importance and Benefits
    The importance of advertising has been on a steady rise in the past few decades with a strong social impact in modern world.
  7. The Advertisement Effectiveness and Measurement of Its Effectiveness
    Studies have proved that only about 50% of all advertisements actually work, i.e. they leave a positive effect on the brand choices and purchasing activities of the consumers.
  8. Online Advertising: Advantages and Disadvantages
    Online ads are very effective since one never searches a web page unless there is interest in it, and in so doing, he/she will come across the ad.
  9. Analysis of Olay Advertising Campaign
    This paper aims to make a critical analysis of the Olay advertising campaign in terms of addressing audience, purpose, and occasion issues and applying ethos, pathos, and logos rhetoric tools.
  10. Personalized Digital Advertising and Its Benefits
    A personalized approach in digital advertising simplifies the searching routine and allows people to save time and be able to find the necessary goods and services.
  11. Advertising and Culture
    Technology continues to make the world smaller, and this offers a new business opportunity to local companies.
  12. Sex in Advertising and Its Harmful Effects
    Men and women in society are unequal. The use of sex in advertising harms women by putting them at the risk of violence and being demeaned.
  13. The Samsung Ad “The Next Big Thing” Analysis
    The Samsung Galaxy S3 advertisement is a successful ad since it adheres to a good number of the 15 basic advertisement appeals.
  14. Gender Stereotypes in Advertisements
    Gender-stereotyped portrayals remain perverse in ads and other promotional activities in conventional print and broadcast media and digital and social networking platforms.
  15. Toyota Highlander: Advertisement Analysis
    The advertising is intended not only to fulfill the function of promoting a particular company but also to present a form of art, so its analysis is a matter of specific interest.
  16. Helen Lansdowne Resor, Great Mind in Advertising
    Helen Lansdowne Resor represents one of the greatest minds in advertising career and copywriting. She is a role model to emulate.
  17. Pepsi Max: Australian Advertising
    The advertisement chosen for the purpose of this paper is that of the product, Pepsi Max. The Pepsi’s low-calorie beverage which is sold under the label of having zero sugar in it.
  18. Australian Sony Handycam’s Advertising Campaign
    The main idea of this advertisement is to show how clear the photographs taken by the Sony Handycam camera are regardless of the age of a person.
  19. Audi Car Company: The Advertising Strategy
    Audi uses innovative advertising methods to reach its target audience and in the past the advertisements have caused a sensation both among customers and the creative industry.
  20. Runaway Slaves: Advertisements Analysis
    In the eighteenth century in the United States of America, millions of Afro-Americans were subjugated and forced to work without payment for the benefit of the white people.
  21. Coca Cola Versus Pepsi Advertisements
    This paper seeks to compare and analyze two picture ads that have been used by The Coca-Cola and Pepsi companies in their advertising endeavors.
  22. Facebook: Advertising and Its Effectiveness
    Facebook refers to a social network that allows people to share information online. One becomes a user after they sign up and add a personal profile.
  23. Proactiv, Its Qualities and Advertisement Strategy
    Proactiv uses benzoyl peroxide as an active ingredient, which makes it effective. What Proactiv does is deep-cleanse the skin, which is why it can be suitable for some.
  24. Anti-Smoking Poster Visual Analysis in Advertising
    This discussion presents a visual analysis of an anti-smoking poster that explores usage of words, images, colors, settings, and layout to deliver message to the audience.
  25. Advertising: Ethical Theory and Business
    Advertisements, tactics, and procedures are used to put items, services, ideas, or causes in front of the public eye and convince them to take a certain action.
  26. Gender Roles and Inequalities in Advertisement
    The perfume for men, Dior Sauvage, was released in 2019, and an advertising campaign supported it with Johnny Depp.
  27. Antique Mobile Advertisement: Rhetorical Analysis
    Most successful businesses have created tactical and unique initiatives to build solid relationships with their client base.
  28. The Most Interesting Man in the World Commercial
    The commercial about The Most Interesting Man in the world is aimed at ordinary people who dream of having the same fantastic experience as the gray-haired man in it.
  29. Heinz and Nutrifit Advertisements: The Optical Illusions
    The analysis of visual advertising clarified how Heinz and Nutrifit used simple optical illusions and clear messages of health and wellness to promote their products.
  30. Pepsi’s Live Louder: A Semiotic Analysis
    The inherent idea nurtured by Pepsi was to include those values in its advertising and develop a strong bond between the given ideals and the Pepsi Company.
  31. Product Advertising Analysis
    A business advert intends to convince the customers that the products offered are the best. They need to read, see and have an image of how it feels using the product or the service.
  32. Advertisement in Soccer Overview
    The use of modern marketing media technologies is a compelling incentive to meet fans’ needs, which, in turn, directly influences ticket sales and clubs’ commercial success.
  33. Cyberpunk, Nintendo Switch, and PS5 Advertising Survey
    Gaming marketers have capitalized on almost all social media and video platforms, including YouTube, Facebook, Instagram, Tiktok, Twitter, LinkedIn, Telegram, and Pinterest.
  34. Advertising to Children & Social Responsibility
    In recent years, the main problem highlighted by many critics is the lack of social responsibility issues and unfair practices used by advertising towards children.
  35. 4PS Marketing Approaches and Advertisement Type
    This paper discusses advertisement types and Maslow’s Hierarchy needs for each. It also highlights the customer segmentation of each ad.
  36. Elle Magazine Advertising Analysis
    The Elle magazine is an international fashion magazine with 89 percent of its readership being women. The median age for these readers is 33.
  37. Aristotle’s Ideas of Persuasion in Advertising
    The analysis of modern advertising campaigns from the point of view that decision-making is not based on logical thinking, but on emotional motivation, as Aristotle proved.
  38. Emporio Armani Cologne: Advertisement Analysis
    Given the fact that the advertisement of Emporio Armani cologne for men heavily exploits the factor of a ”brand name appeal”, its semiotics cannot be highly logical by definition.
  39. Mass Media: Stereotypes Impact on People
    This paper discusses of stereotyped advertisements in different media, and explain the use of this term in it.
  40. Kendal Jenner PepsiCo Commercial’s Failure
    Making a social or political statement that can be perceived as entirely unambiguous and positive by the target demographic is a difficult but not impossible task.

đŸŒ¶ïž Hot Advertising Ideas to Write about

Out of ideas? Check our online toolkit:
  1. Visual Rhetoric in L’Oreal EverCrùme Advertisement
    The objective of this study is to try to identify the use of propaganda and weasel words in the advertisement, “L’Oreal Ever Crùme”, which is about hair products.
  2. Substance Abuse and Its Promotion in Advertisement
    Substance abuse is very common in the world, and lately, the general populace has perceived substance abuse mentally as one of the vital questions facing almost all countries.
  3. Advertisement Fallacies and Wishful Thinking
    This paper focuses on how advertisements use wishful thinking fallacies to create a false sense of belief, specifically about women’s products.
  4. Alphabet Inc.’s Industry: Technology, Advertising, and More
    Alphabet Inc. is an American-based conglomerate that emerged as a result of Google’s corporate restructuring in 2015. Alphabet Inc. is a multi-industry conglomerate.
  5. MensHealth February 2011: Mitsubishi Motors Ad Appeals to Safety Desires
    This is an analysis of printed advertising designed by Mitsubishi Motors to present their auto Outlander Sport in MensHealth in February 2011.
  6. The Folgers Commercial Narrative
    This paper seeks to analyze and explain the Folgers commercial narrative in the context of American society. The Folgers commercial is a short video narrative that advertises a coffee beverage.
  7. Promotion and Advertising Strategies Used by Apple and Samsung
    The paper will be examining the similarities and differences of the promotional strategies applied by two firms competing in the Smartphones market.
  8. The Procter & Gamble Advertising Campaign Analysis
    The advertising campaign of P&G demonstrates the shift in consumer culture toward a frugal lifestyle while upholding the status quo regarding gender roles.
  9. Evaluating Communication Strategies in Marketing and Advertising
    Communication strategies are crucial in reaching and influencing consumers in marketing. Several mediums are available to advertisers, each with its strengths and weaknesses.
  10. The “Advertising” Article in Encyclopedia Britannica
    The article on review is titled “Advertising” and was published by Encyclopedia Britannica in 2012. It explores the history of advertising and how that has changed over time.
  11. Visual Arguments in Advertising
    The current paper discussed three visual arguments, the Coca-Cola advertisement, İnci Eviner’s “Untitled” drawing, and social media.
  12. Patriarchal Domination and Aggressive Misogyny in Advertising
    Within the framework of the historical and cultural-anthropological process, the representation of women in the advertisement was very sexist.
  13. Advertisement: Purchasing Habits and Marketing
    The ad does not force the audience to make a decision but incites curiosity. The specified advertisement can be considered particularly successful.
  14. Gender Stereotype in Advertisement
    One of the common examples of stereotypes is an advertisement proposed by Scott, a promotion of washing powder called Tide in the 1950s.
  15. Healthy Food Advertising: Nutrient Content
    Advertising is certainly a major driver for the success of a business. It is important to mention that healthy foods correlate with overall well-being, both physical and mental.
  16. Pharmaceutical Advertising Is Propaganda
    This paper has shown through a discussion that pharmaceutical advertising can be propaganda or informative and helpful to the life of a patient.
  17. The Mountain Dew Zero Sugar Ad’s Analysis
    Mountain Dew Zero sugar ad is a minute-long video featuring famous actor Bryan Cranston and actress Tracee Ellis Ross.
  18. Role of Gender Stereotypes in Advertising
    The paper states that it is of great significance to understand the reasons behind the advertisers’ attachment to socially constructed gender differences.
  19. Effective and Ineffective Ads: Share a Coke Ad
    The advertisements of two rival multinational beverage corporations may be regarded as examples of effective and ineffective campaigns.
  20. Cosmetic Surgery Advertising: Multimodal Analysis
    The study documents the multimodal analysis of cosmetic surgery advertisements in British clinics. Specifically, flyers from three clinics have been analysed throughout this study.
  21. Colgate, Schlage Locks, Carlsberg and Chilean Red Cross: The Advertisement
    Advertisements are unique marketing tools that can utilize social elements to appeal to the target market segments in order to sell products and services.
  22. Advertisements in Terms of the Social Science
    The way male and female relationships are portrayed in some advertisements made me think and analyze how I see this interaction in real life.
  23. The Advertisement “Followers” by Miller Lite
    Many advertising campaigns refer to the widespread issues of the modern world. The advertisement “Followers” by Miller Lite covers the problem of people’s dependency on social networks.
  24. S.O.S. Magic Scouring Pads: Ad Analysis
    The advertisement for S.O.S. Magic Scouring Pads looks like a relic of the 1930s, and some of its parts would harm the product rather than advertise it today.
  25. Sparrow Pharmaceuticals’ Advertisement Strategy Analysis
    Sparrow Pharmaceuticals should firstly inform its customers about the novel changes in the company. Direct advertisements can help Soothing Water to build its clientele.
  26. Celebrity Commercials: Pure Business Perspective
    This paper addresses many aspects of the appearance of the celebrities in ads as a business in terms of profitability and possible failures.
  27. Ethical Concerns of Advertising
    Ethical concern regarding content of advertisement and their affect on the viewers and society has been debated upon from a long time.
  28. Marketing for Sports Brands Using Mobile Advertising
    Nike and Adidas have been using mobile marketing to affect consumer intentions, and buying behavior however the findings do not suggest which company is better performing.
  29. WRSX Group’s Strategic Position in Advertising Market
    WRSX Group is mid-sized advertising agency group with a good creative reputation offering a range of advertising and marketing communications services.
  30. Power of Advertising: Good and Bad Balance’ Importance
    The effects of advertising vary considerably. Advertising has to keep the balance between good and bad in order to be significant for people.
  31. The Masculine Role in Advertisement
    This paper seeks to highlight some of the significant masculine role in the advertising industry based on short stories.
  32. Dallas Farmer’s Market Advertisement
    The ads of Dallas Farmer’s market conveys a message that people should purchase healthy food provided by this market. It uses a recognizable object and fills it with a new sense.
  33. Overcoming Challenges in the Forever Young Advertising Campaign
    Delve into the strategic solutions proposed by the Leo Burnett Decentralization Solution to propel the “Forever Young” advertising campaign towards success.
  34. Facebook Ad Boycott: Social Media Advertising
    This might be the reason why Amazon has abstained from the boycott. Naturally, it profits from the situation because the participating companies need alternatives to Facebook.
  35. The Issue of Misleading Advertising
    Advertising of a very popular herbal supplement Airborne in the 90s lured customers with the promise to prevent infection with harmful bacteria.
  36. Direct-to-Customer Advertising of Drugs: Pros and Cons
    DTC should be regarded as an important addition to the current set of patient education tools, as well as strategies for overall improvement in patients’ well-being.
  37. Network Effects on Digital Advertising Markets
    Network effects play a critical role in the development of digital advertising markets, frequently giving a significant competitive advantage to established companies.
  38. The RJ Reynolds Tobacco Company: Advertising Campaign
    The RJ Reynolds Tobacco Company’s advertising highlighted the admirable and revered status that doctors had attained in American culture.
  39. Evolution and Challenges of Modern Advertising
    The study aims to highlight the problems of advertising by identifying the causes, finding solutions, and evaluating the effectiveness of the solutions.
  40. Burger King, Squarespace, Stella Artois, and Coca-Cola: Advertising Strategies
    This research paper analyzes advertising strategies of Burger King, Squarespace, Stella Artois, and Coca-Cola.

🎓 Most Interesting Advertising Research Titles

  1. Consumerism, Advertising and Emotional Development
    This paper argues, that, although advertisements should not be blamed for all the miseries of life, they should be regulated by the law to avoid consequences.
  2. Tobacco Advertising and Opioid Crisis
    The aspects of the opioid crisis and tobacco advertisement by physicians are comparable in terms of the engagement of the medical community in these issues.
  3. A Little Professional Advertising Analysis
    The paper will explore the A Little Professional advertising’s target audience, the context, purpose, tone, locale, and color spectrum.
  4. Speechify’s Advertising Campaign Analysis
    This paper analyzes the advertising campaign of Speechify, a mobile software that reads text aloud using a computer-generated voice.
  5. Advertising & the Obsession With Thinness
    Ethos, logos, and pathos are integral and essential components of a rhetorical appeal. They are all responsible for different aspects.
  6. Advertising: The Negative Impact on Women’s Lives
    Advertising increases the stereotype of women of all ages, resulting in sexualization of women, their low self-esteem, and various diseases, including mental health problems.
  7. Family Table Restaurant’s Mass Media Advertising
    Television is one of the media that will be used by the advertising firm to ensure that Family Table customers know about the changes made to the usual menu.
  8. Perfume Ads: Le Labo and Juicy Couture
    While both images of Le Labo and Juicy Couture promote a similar thing, some differences suggest the exact target audiences both companies are willing to satisfy.
  9. Graphic Design Used for Advertising Purposes
    The given paper is devoted to analyzing how graphic design is used for advertising purposes. The paper highlights the evolution of graphic design and its modern state.
  10. Second Hand September: Advertisement Analysis
    In this particular advertisement, the company uses cause marketing as a way of attracting buyers. The ad displayed works as both a showcasing of the clothing being sold.
  11. Advertising in Every Aspect of America’s Life
    Undoubtedly, the USA, one of the first to experience all aspects of the modern market economy, was one of the oases of the formation of the PR industry.
  12. Woman Made: Microsoft Campaign Advertisement
    This advertisement was created to appeal to young girls and to get them to think about what is possible and how our impressions of certain things might sometimes be erroneous.
  13. The Slogan of South Piedmont Community College: Optimization Process
    The task of this paper is to optimize the slogan of South Piedmont Community College by paying attention to such crucial criteria as advertising appeals and the target audience.
  14. Online Advertisements on Facebook
    Facebook offers companies and individual users to promote their products and services to prospective customers online through online adverts.
  15. Brands’ Positive Impact Through Advertisements
    The campaign of brands, mainly the advertisement of Citi Bank, BMW, KitKat, and Mountain Dew, show how the brands can bring a positive impact through advertisements.
  16. Aspects of Bluestep Advertisement
    A banner by Bluestep Bank from Sweden promoting a specific type of mortgage for young Swedes can be considered a prominent example of a new type of creative ad.
  17. Visual Analysis Of “The Penguins and The Whale” Ad
    The persuasive strategy of the UN and Tencent campaign is successful because the images of the whale and penguin relationship appeal to viewers’ logic, character, and emotions.
  18. Social Media Advertising in Business
    With the rise of globalization and the digital revolution, social media has become a vital tool for promoting businesses.
  19. Cola Wars: Strategies, Sales, Advertisement
    Pepsi and Coke continue to compete on all fronts, but most important is the ability of both companies to compete fairly and maintain product quality despite changes.
  20. Federal Trade Commission (FTC)
    The current paper presents two points why advertising should be controlled by the Federal Trade Commission (FTC).
  21. Why Governments Should Ban Ads Directed at Young People
    This paper aims to outline the reasons why governments should ban ads directed at young people, as they may not fully comprehend the persuasive nature or ironic undertones.
  22. Economics of Advertising in Grossman’s and Klein’s View
    Advertising aims to persuade customers that a company will continue to provide high-quality items in the long run.
  23. Activating People’s Unconscious Behaviors With Advertisements
    An advertisement can produce a tremendous difference between a specific company and its product. Adidas’ 2021 ads aimed at ending plastic waste.
  24. Gender Roles in Advertisements
    Gender roles were a vital tenet, more so in the conformity era of the 1950s. For men, their roles as breadwinners dictated their responsibility.
  25. Super Bowl Advertising Analysis
    Super-Bowl advertisements turn in astronomical revenue each year, with companies paying exceptionally high fees to get the precious commercial slot during the game day.
  26. Heed Their Rising Voices Advertisement
    In the newspaper advertisement, “Heed Their Rising Voices,” the authors write about peaceful protests of Black people for their rights and against discrimination.
  27. Billboard Advertising of Health Services
    Businesses, individuals, governments, and non-government organizations aim to reach their respective audiences through advertising.
  28. Restrictions on Media Advertising
    Media advertising sometimes uses unfair methods of promotion, and that is why the government must regulate advertising strategies to protect customers.
  29. Stopping the Spread of Germs: Advertisement Analysis
    In the wake of the coronavirus pandemic, promoting health literacy and proper healthcare routine is of paramount importance
  30. Targeted Advertising in Business
    Targeted advertising is based on many techniques and means, and it would be wrong to say that all of them are acceptable by definition.
  31. Advertising Ethics and Truth: The Biblical Perspective
    The premise of truth in advertising is based on the whole and honest disclosure of any issues or risks associated with using a product.
  32. Advertising: Impact on the Contemporary Society
    Advertising feeds on people’s fear of being nothing if clients do not purchase something, supporting the concept that money is the foundation of all human ties.
  33. Mobile Advertising and Manipulation
    The advancement of phone technology has changed the ways in which marketing is produced, presented, and maintained throughout the medium.
  34. Measuring Public Relations and Advertising Efforts
    Advertising programs should be measured primarily by the organization’s internal experts. It is because “advertising is one of the main ways companies generate business”.
  35. Marketing, Advertising, and PR: Coca-Cola Example
    The Coca-Cola company was chosen to illustrate concepts of marketing, advertising, and PR with proper examples and to highlight similarities and differences between them.
  36. The Grady College’s Internship Program Advertisement
    The advertisement chosen for this paper is posted on the website of Grady College. It features the College’s Internship Program, developed for international students.
  37. Gender Stereotypes and Their Role in Advertising
    Now it is difficult to imagine life without advertising. In modern society, there is still a principle of building advertising on gender stereotypes.
  38. Responsibility and Brand Advertising in the Alcoholic Beverage Market
    The article indicates that the brand advertisements highlight alcohol consumption as socially acceptable, while media advocacy campaigns focus on the role of manufacturers.
  39. Aspects of Adidas Commercial
    This paper analyzes the commercial of the famous company Adidas and its signs, which reflect some key modern trends and demands in brand development.
  40. Gender in Advertising “Dream Crazier” by Nike
    Advertising aims to catch potential customers’ attention, and promotional managers usually use different strategies to attract people of different ages, genders, and races.

💡 Simple Advertising Essay Ideas

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📌 Easy Advertising Essay Topics

❓ Research Questions about Advertising

Need help with research questions? Try our Research Question toolkit:
  1. How Does Advertising Shape Consumer Behavior and Decision-Making?
  2. In What Ways Does Advertising Influence Cultural and Social Values?
  3. How Do Companies Use Advertising to Build Brand Identity and Loyalty?
  4. What Are the Ethical Considerations in Advertising Aimed at Children?
  5. How Does Digital Advertising Differ from Traditional Advertising Methods?
  6. What Role Does Emotional Appeal Play in the Effectiveness of Advertising?
  7. How Has Social Media Changed the Landscape of Advertising?
  8. In What Ways Do Advertisements Perpetuate Gender Stereotypes?
  9. How Does the Use of Celebrity Endorsements Impact Advertising Effectiveness?
  10. What Are the Ethical Implications of Targeted Advertising Based on User Data?
  11. How Do Advertisements Create a Sense of Urgency and Scarcity to Drive Sales?
  12. What Are the Challenges of Advertising in a Multicultural Market?
  13. How Does Subliminal Messaging Work in Advertising?
  14. Can Advertising Contribute to Environmental Awareness and Social Causes?
  15. How Do Companies Use Humor in Advertising?
  16. What Is the Impact of Political Advertising on Public Opinion?
  17. How Do Advertisements Influence Body Image and Self-Perception?
  18. What Role Does Advertising Play in the Commercialization of Holidays and Special Events?
  19. How Has the Rise of Influencer Marketing Changed Traditional Advertising Strategies?
  20. Does Advertising Use Nostalgia to Connect with Audiences?
  21. How Does Product Placement in Movies and TV Shows Function as a Form of Advertising?
  22. How Advertising Campaigns Effectively Address Social or Public Health Issues?
  23. What Are the Most Common Techniques Used in Persuasive Advertising?
  24. How Does Advertising Affect Children and Adolescents’ Views on Materialism?
  25. What Is the Role of Color, Imagery, and Design in Creating Advertisements?
  26. What Are the Benefits and Drawbacks of Using Fear Appeal in Advertising?
  27. How Does Advertising Manipulate Language to Create a Sense of Need?
  28. How Do Ethical Advertising Standards Vary Across Different Countries and Cultures?
  29. What Impact Does Advertising Have on Consumer Trust and Brand Credibility?
  30. How Do Companies Assess the Success of Their Advertising Campaigns?

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StudyCorgi. 2023. "325 Advertising Essay Topics." May 18, 2023. https://studycorgi.com/ideas/advertising-essay-topics/.

These essay examples and topics on Advertising were carefully selected by the StudyCorgi editorial team. They meet our highest standards in terms of grammar, punctuation, style, and fact accuracy. Please ensure you properly reference the materials if you’re using them to write your assignment.

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