Many people had once faced situations at work when a misunderstanding interfered with work and entailed harmful consequences. Problems are associated with internal communication in the workplace and seriously affect the effectiveness of all processes. It is necessary to solve it promptly by forming a team spirit, and the manager...
Topic: Communication
Words: 350
Pages: 2
The gender stereotypes in the media have always been a question of great interest for many researchers. On the one hand, superemently gender-oriented marketing helps a company to attract the target customer. However, on the other, the brand runs a risk of having toxic or offensive advertisements of their products....
Topic: Brand
Words: 511
Pages: 2
Logistics networks are the backbone of contemporary global commerce. They keep Nestle Bangladesh in business by facilitating the movement of raw materials to processing factories and finished goods to the market. While logistics networks facilitate the movement of goods, its transportation, inventory management, goods handling, warehousing, order processing, and packaging...
Topic: Nestle
Words: 3135
Pages: 11
The growth drivers for and the competitive environment of the ICFD industry in India In 2018, the new whipped frozen fruit treat from Coca-Cola India Private Limited was to be released. A unique introduction of the frozen dessert category in India will be the first to use this product across...
Topic: Coca Cola
Words: 2559
Pages: 9
Co-creation appears to be a modern marketing strategy, which implies designing a product or a service cooperating with customers. This approach is considered to be beneficial in a great number of ways. It contributes to avoiding the lack of ideas regarding product improvement and makes the relationships between a company...
Topic: Social Media
Words: 679
Pages: 2
The automobile industry is one of the most significant contributors to the economy of the United States. This industry provides more than seven million jobs, constituting approximately one-tenth of the country’s revenue (Chuang & Zhao, 2019). General Motors (GM) is the largest American automobile corporation with a more than a...
Topic: General Motors
Words: 886
Pages: 3
Introduction Ineffective leadership transpires when the management in a certain firm fails to execute the company’s vision by losing focus on the culture and tone that is set for a particular business. In business, leadership is necessary to organize members and plan for the metrics required for entrepreneurship. The corporate...
Topic: Leadership
Words: 821
Pages: 3
Introduction Nike, formerly known as Blue Ribbon Sports and later renamed in 1971, is the leading manufacturer of sports-related products. The company is headquartered in Oregon and was founded in 1964. Nike is a shoe company that designs, develops, and markets various athletic footwear, apparel, and equipment, and accessories (Liu,...
Topic: Nike
Words: 1132
Pages: 4
Whirlpool Corporation is one of the leading companies in the manufacturing of kitchenware and laundry products. The company has focused on improving the quality of its goods to attract more customers. Whirlpool is headquartered in Benton Charter Township, Michigan, United States, and ships its products to various countries. Thus, it...
Topic: Manufacturing
Words: 625
Pages: 2
Charter schools are institutions developed and managed by parents, teachers, society, or education organizations. According to Renzulli (2005), the primary motivation behind the emergence of such schools is autonomy. Most members who started the charter schools aimed at providing different curriculum and services from those offered in traditional schools. However,...
Topic: Business
Words: 294
Pages: 1
Executive Summary The COVID-19 pandemic has represented a significant hit on the airline industry, including Singapore Airlines, which has relied heavily on the Chinese market. As the world begins to open new destinations, it is essential that the company attracts customers and communicates value and dedication to high-quality service. Due...
Topic: Airlines
Words: 2582
Pages: 9
An organization’s leadership is primarily focused on inspiring employees to achieve organizational tasks. It is also preoccupied with formulating a broader vision for an organization and developing stakeholder buy-in to support its achievements. There are various types of leadership styles used by managers to motivate their workers. Some of the...
Topic: Leadership
Words: 1447
Pages: 5
McDonald’s is one of the most popular fast-food restaurants, and its success is defined by compliance with the needs of the present-day business world. However, any company has specific strong and weak points, and their consideration allows the managers to readjust the operations according to the current situation. Therefore, the...
Topic: Food
Words: 280
Pages: 1
A rule-based expert system is a system that is characterized by a knowledge base with the domain knowledge fed or represented in terms of rules. A rule-based system is ideally a representation of the deep knowledge of human beings. It is very complex and is comprised of different explanation facilities,...
Topic: Business
Words: 760
Pages: 3
In combination with opening new institutes, the best strategic long-term approach for Beleza Natural would be to offer a broader range of services such as the different types of styling on various types of hair as well as potentially offering some service offerings to men. Expanding service offerings is a...
Topic: Success
Words: 373
Pages: 1
The Qantas Airline of Australia is the most prominent airline in the country as far as fleet size, international flights, and worldwide destinations are concerned. It is also the 3rd oldest airline company in the industry after Avianca and the KLM. It was established in 1920, and its headquarters are...
Topic: Airlines
Words: 1421
Pages: 5
Abstract The strategic management plan is an ongoing process of planning, observing, and analyzing all the essential needs of an organization using calculated processes. The business world is competitive and ever-changing to absorb cutting-edge technology. The strategic management and planning process aids an organization in taking stock of the current...
Topic: Management
Words: 1805
Pages: 6
Performance management is an essential process of communication in any organization. The constant communication between a supervisor and the employees is a way of achieving its strategic objectives. Human Resource faculty plays a major role in the performance management process by designing and implementing performance appraisals. It is upon the...
Topic: Management
Words: 720
Pages: 2
Introduction Sustainability is one of core Volkswagen’s business strategies for future growth and development. The company has set strong and measurable goals for decarbonization, responsible supply chain practices, e-mobility, and digitalization (Diess & Osteloh, 2021). The company is faced with multiple threats to its financial well-being and has incurred some...
Topic: Corporate Sustainability
Words: 1095
Pages: 3
Introduction Nowadays, it is apparent that many established organizations struggle to keep up to stay relevant in the market. On the other hand, less experienced executives continue to lead their teams to various successes in the industry. This happens mainly because of the company’s ability to adapt by being flexible...
Topic: Management
Words: 3174
Pages: 14
I intend to become a Logistic Specialist as I am currently doing a major in Business for Applied Arts and Science, Management, and Marketing. My concentration is on Logistics and Supply Chain Management. In this profession, the logistics specialist is responsible for maintaining logistics policies, coordinating in-house sales, and administering...
Topic: Ethics
Words: 714
Pages: 2
Introduction When mobile communication equipment manufacturers were recording declining sales in the 2000s, Nokia was experiencing some unprecedented growth in its mobile handsets sales. According to a journal article written by Carral and Kajanto (2008), Nokia’s success was as a result of its understanding of the communication industry’s inflection points,...
Topic: Nokia
Words: 1348
Pages: 4
China Noah Corporation The reason why companies hedge against foreign currency risks is to protect themselves against loss of business value. China Noah has a different form of foreign currency exposure due to transactions involved when dealing with international customers and suppliers. This exposure arises when China Noah has entered...
Topic: Corporation
Words: 549
Pages: 2
Abstract A company’s mission statement essentially defines the company’s reason for existence. It ideally incorporates the company’s most important values, as well as provide direction for short term activities necessary for the attainment of the entity’s long-term purpose. Companies will not often change their mission statements precisely because they define...
Topic: Business
Words: 8202
Pages: 30
Introduction Laura Ashley is a British textile design company that manufactures home furnishings and clothing and sells them worldwide. It was founded in 1953 by a fashion designer who gave her name to the company and grew to prominence in the 1970s and 1980s. In the 1990s, it was acquired...
Topic: Marketing
Words: 3136
Pages: 12
Introduction The purpose of the current report is to brief management on the business environment for Hilton Hotel Sydney. The paper contains an analysis of political and legal, economic, social and cultural, technological, and environmental factors. The report also discusses the competitors of Hilton Hotel Sydney to identify its weak...
Topic: Hilton Hotel
Words: 2230
Pages: 8
Ergonomics is the study of the work of human beings and adaptation of environment, practices, and equipments to the demands of the people using them. It is concerned with establishing a work environment that fits the needs of all the workers in their workstations. Ergonomics narrows down its objectives to...
Topic: Business
Words: 630
Pages: 2
Corporate Social Responsibility (CSR) has been anecdotally considered to provide organizational performance advantages in the contemporary market. However, the majority of the studies conducted on the impact of CSR have been rather focused on organizational performance, with little other mediating effects considered. Fewer studies still have been conducted regarding companies...
Topic: Social Responsibility
Words: 6418
Pages: 23
How Multinational Companies are Managing Challenges in Product Development for BOP Markets I have noted that multinational companies can use several avenues to capture a niche market in BOP populations. To begin with, they can use direct marketing. This is where the company initiates direct contact with consumers in the...
Topic: Marketing
Words: 632
Pages: 2
Comforta The advert for this essay introduces the famous Comforta Bed to the audience. The advertisement encourages the targeted audience to purchase this quality bed. The advert is appealing and interesting to the customer. Advertisers should use the best aspects to make their products more appealing to their viewers (Advertising...
Topic: Management
Words: 571
Pages: 2
To evaluate a firm’s marketing success, it is critical to explore why customers do not purchase the company’s products. This can help analyze the possible errors in the firm’s marketing strategy and plan future approaches to increase sales. Consumers can have multiple causes for not buying specific goods. This paper...
Topic: Business
Words: 676
Pages: 2
Introduction AICPA Code of Professional Conduct consists of rules, interpretations and ethical rulings and principles issued by American Institute of certified public accountant to govern ethical and professional responsibilities of CPA members. It is divided into, six unenforceable principles which express ideal ethical guidelines and form the framework for which...
Topic: Business
Words: 579
Pages: 2
Introduction Financial performance of an entity changes from one period to another period depending on a number of factors. Some of the factors are economic (such as fluctuations in exchange rate, stiff competition and recession), social (such as people’s perception about the product), and climatic factors (adverse weather changes such...
Topic: Coca Cola
Words: 599
Pages: 2
Definitions Classical conditioning is a process that manipulates the human brain by associating everyday items with specific terms. During the elections, this guideline is utilized to painstakingly express politicians’ messages to the residents. For instance, they get the artists to sing them at their assemblies (Quickel, 2020). Classical conditioning has...
Topic: Marketing
Words: 344
Pages: 1
Summary In the current reality in which business has to work, the exceptional dynamics and turbulence of the external environment require a new type of thinking – not linear and one-sided, but flexible, rational, and critical. Making decisions, and pondering problematic situations, managers unconsciously start from the information known to...
Topic: Disney
Words: 691
Pages: 2
The goal of any production is to get as much profit as possible at the lowest cost. The modernization of management technologies can achieve such benefits since the final result directly depends on how effectively all processes are executed. The purpose of this paper is to critically analyze and evaluate...
Topic: Innovation
Words: 676
Pages: 2
Tropical juice manufacturing company is an institution involved in producing and processing freshly blended fruit such as mango, passion, apple, among others. The firm produces a non-alcoholic beverage made from original tropical fruit rich in nutrients and vitamins essential in boosting the body’s immunity (Anjum et al. 2). The brand...
Topic: Brand
Words: 572
Pages: 2
If a breakfast cereal company wants to introduce a new product in the market, it is reasonable to invest in forecasting demand. Here, the company should choose between quantitative and qualitative techniques. I would recommend using a simple moving average and market research approaches because they are suitable to present...
Topic: Forecasting
Words: 299
Pages: 1
The topic for this week is dedicated to economics, workers’ alienation, and conformity. The first article I wish to summarize is “White Collar: The American Middle Classes,” written by Mills (1951). This article concerns the research that Mills (1951) conducted about the role of the middle class in American society...
Topic: Business
Words: 287
Pages: 1
Introduction The year 2009 was marked by the resonant case of the investment advisor Bernie Madoff who admitted to committing eleven federal crimes and received a 150-year prison sentence. The convict ran the biggest fraudulent scheme in the history of the United States known under the name of the Ponzi...
Topic: Business
Words: 1401
Pages: 5
Introduction This proposal covers a training plan for all employees of the restaurant. The purpose is to educate and train the personnel following the demands in the hospitality industry of 2020 and the following year. The expected result is the fully trained and properly prepared staff within a reasonable time...
Topic: Restaurant
Words: 613
Pages: 2
In the epoch of globalization, multinational corporations (MNCs) became powerful and international actors on the international stage. This position was achieved partly due to the practice of attracting external resources from third-world countries. Alongside globalization, in the modern world, global stratification is an immensely significant phenomenon that refers to the...
Topic: Corporation
Words: 680
Pages: 2
About the company Brookside Dairy Limited is based in New Zealand. The company intends to enter the China and Middle Eastern markets with its milk powder product. This paper presents the company’s financial statement and a marketing plan to penetrate the markets in China and the Middle East. Financial statement...
Topic: Marketing
Words: 876
Pages: 3
Introduction The presented service idea is strongly associated with the global pandemic, which has greatly influenced the international and domestic markets (Texel, 2020). This paper proposes a service marketing strategy based on these factors and the characteristics of the new service idea presented in the previous paper. It provides a...
Topic: Adidas
Words: 2276
Pages: 14
Role of Financial Intermediaries in a Developed Economy Financial intermediaries, also known as financial institutions, are organizations that issue financial claims against themselves and use the proceeds from the issuance to purchase primarily the financial assets issued by individuals, corporations, government entities as well as other financial intermediaries. Financial claims...
Topic: Finance
Words: 1382
Pages: 5
Introduction Managed Care in Veterans Affairs (VA) The role of Managed Care for Veterans Affairs is great due to the improvements implemented to manage the resources in this area properly. Escalating costs in community hospitals for people who are supposed to be treated in specialized Veterans Affairs hospitals can be...
Topic: Hospital
Words: 1914
Pages: 7
Lack of working capital (cash gaps), a constant search for money to repay debts to suppliers, employees, budget, non-payment of buyers, or customers all lead to the fact that a company cannot manage its obligations. These issues increase accounts payable in record keeping (Klammer, 2018). The solution to working capital...
Topic: Cash Flow
Words: 601
Pages: 2
The word leadership refers to a social process of persuading individuals to carry out certain duties. In the modern world, conservative meaning of this idiom has changed. An organization has some goals that are both long-term and short-term. To facilitate realization of these goals, the administration employs leaders who have...
Topic: Leadership
Words: 548
Pages: 2
Introduction This paper is an attempt to discuss the notions of trade-offs between working areas of logistics, the relationship between the selection of location networks and competitive advantage, and logistics value proposition within the broader framework of supply chain management. It starts by giving an idea of what supply chain...
Topic: Business
Words: 1723
Pages: 6
The book Sneaker Wars by Barbara Smit presents an invaluable insight into the origins of the global sportswear brands Adidas and Puma and their impact on the sports industry. It provides an account of how the relations between two brothers Adi and Rudi Dassler shaped the competition between the two...
Topic: Business
Words: 578
Pages: 2
The styles that a leader adopts may significantly impact the team’s performance. Those are numerous, and one can select what suits them the most and guarantees improved results. One of the recent and promising leadership styles is transformational. It appears to address the challenges set by the 21st century and...
Topic: Leadership
Words: 596
Pages: 2
Leadership is a significant concept in many spheres of life, and the military sector is not an exception. Leadership denotes actions that are taken to provide people with purpose, direction, and motivation to make them perform a specific task. Current security threats demonstrate that it is necessary to draw particular...
Topic: Business
Words: 295
Pages: 1
The unification of information resources within Apple inevitably leads to the formation of an information space, the basis of which are corporate or territorial information systems. An information system is a complex of computing and communication equipment, software, linguistic tools, and information resources, which ensures their collection and storage. Actualization,...
Topic: Apple
Words: 591
Pages: 2
Case details This case revolves around Takata, a Japanese car parts supplier, and its former chief executive Shigehisa Takada. A crisis occurred due to the faulty airbags supplied by Takada’s company that could explode with more power than needed, hurting and even killing the people inside the car (Chen, 2019)....
Topic: Business
Words: 2080
Pages: 8
Introduction Walmart is known across the globe for its revolutionization of retail strategy. It has maximized the cost-efficiency of all processes, including logistics, manufacturer relations, distribution, as well as human resources (Reich, 2018). Throughout its history, the company was one of the first to introduce numerous changes that helped streamline...
Topic: Action Plan
Words: 862
Pages: 3
Introduction In every organization there comes a time that not so easy decisions have to be made. It is at this time that the responsible people in that organization have to consider their steps carefully. Risks and uncertainty form the basis of either failure or success of every business. some...
Topic: Accountancy
Words: 2484
Pages: 8
Most entrepreneurs would desire to expand their businesses beyond their boundaries and across the world. The European Union is one of the bodies that govern international businesses. It is a multinational organization that regulates economic activities in Europe and countries that are a part of the European Union. Global expansion...
Topic: International Marketing
Words: 1609
Pages: 5
My favorite store is Zara, which specializes in low-cost and fashionable clothing. As it is a clothing store, it uses merchandise to visually captivate customers and those who pass by. It was especially apparent the last time I went there. Zara primarily targets sight, which is supported by other senses,...
Topic: Zara
Words: 330
Pages: 1
The example of the business case concerning IBM and Niels Jensen is a controversial one. There was a brochure – a written proof of the work proposal and a conducted deal. What is more, a quota letter can help during the case investigation. The case deals with unilateral contracts –...
Topic: IBM
Words: 558
Pages: 2
The oil industry works with one of the most expensive commodities in the world, and it includes a few large companies. Royal Dutch Shell is among them, being the top producer of this resource globally. The company has a long development history that implies a few modes of entry in...
Topic: Business
Words: 299
Pages: 2
Introduction There are several similarities between the 4Ps marketing approach and the value perspective. Both value and 4Ps market approaches aim at related objectives in the market growth and development for the organizations’ products and profit maximization. In both techniques, the initial commodity is manufactured as per customers’ demands and...
Topic: Advertising
Words: 678
Pages: 2
Introduction Leadership style is defined as leaders’ distinctive behaviors which they use to direct, encourage, monitor, and manage groups of people. Effective administrators inspire their followers to become innovative, more productive, and creative. However, there are significant differences in the manner in which people lead, and researchers have developed various...
Topic: Leadership
Words: 1111
Pages: 4
Introduction Social entrepreneurship is an activity that is aimed at solving or smoothing out social problems. During the course, we learned that social entrepreneurs are businessmen who work at the intersection of charity and traditional business, addressing social issues, promoting charity and philanthropy, and giving the company a human face....
Topic: Entrepreneurship
Words: 1735
Pages: 6
Description of the Company Apple Inc. is a telecommunications firm that manufacturers sleekly designed communication gadgets such as iPhones, iPads, PCs, iMacs, and other software offerings that work together with telecommunication devices. Apple Inc is headquartered in Cupertino, California with over 350 retail stores globally (Hitt, Ireland & Hoskisson, 2012)....
Topic: Apple
Words: 545
Pages: 2
Introduction Once in a while, employees working in an organization engage in workplace politics. In most cases, these occurrences arise when some employees tarnish their colleague’s reputations, hoping to receive favors from their seniors. Workplace politics refers to the act or process which encompasses human interactions with power and authority...
Topic: Business
Words: 613
Pages: 2
Executive Summary Amazon.com is a US-based multinational company specializing in technological fields, including online retailing, digital streaming, and artificial intelligence. The vast majority of Amazon.com’s projects involve inventions, research, and development, which rely on the innovation strategy inherent in the firm’s business model. The history of the company demonstrates the...
Topic: Amazon
Words: 1370
Pages: 5
Ambush marketing was introduced by Jerry C Welsh during his work for American Express. It is necessary to mention that the current definition of ambush marketing is slightly different from the original one. This paper will discuss the actual meaning of ambush marketing and its role in the sphere of...
Topic: Marketing
Words: 382
Pages: 1
The current breadth of Apple’s product line seems to be quite modest for the company of its size. However, it is important to keep in mind that Apple has to take extensive care of product quality, which explains the small range of product diversity. Nevertheless, there are ways for the...
Topic: Apple
Words: 229
Pages: 1
Introduction The use of cell phones while driving escalates the risk of harming other motorists and pedestrians due to distracted driving. For instance, sending a text message when driving increases the car crash risk by 23 times (Carroll et al. 289). A study indicated that the accident severity increased to...
Topic: Cell Phone
Words: 634
Pages: 2
Introduction It is evident that due to the fact that big online corporations like Amazon.com Inc took over the bookselling industry, it became even harder for bookstores to keep up. Barnes & Noble is one of these companies that flourished during the 1990s and 2000s; however, they almost fell out...
Topic: Business
Words: 334
Pages: 1
Introduction According to Bryson (1995), strategic planning is the process of making choices. This process usually takes place when leaders need to be supported when making their goals international. This is a managerial tool that is used for the purpose of assisting the organization to perform better. In other words,...
Topic: Nonprofit Organizations
Words: 1219
Pages: 4
Several mathematical models have been deployed in economics to help in such practices as simulation and forecasting production, distribution, and even demand and supply. According to Kronberger (2019), game theory can be described as a catchword attractive even to individuals who believe that economics and economic theories are subjects befitting...
Topic: Business
Words: 3057
Pages: 11
Introduction As a relatively new concept, servant leadership poses numerous challenges for modern leaders seeking the best management approach. This style is often critiqued for being too similar to followership. While it has some identical core characteristics, understanding what is different is essential in shaping one’s approach to an organization....
Topic: Leadership
Words: 390
Pages: 1
Porter’s Five Forces framework is used for evaluation of the competition in the industry, considering various factors that influence it. When applied to a particular company, this analytical method provides an understanding of the firm’s potential, as well as challenges and possible strategies for achieving the best outcomes. In this...
Topic: Business
Words: 592
Pages: 2
Introduction The goal of any organization is to ensure that its product reaches the consumers in time to increase its sales. There are various modes of transportation depending on several factors such as the type of product, consumers’ distance, and the agency of the product. The following discussion indulges in...
Topic: Business
Words: 617
Pages: 2
LEGO A Case Study Problems and Issues Faced by the Firm and Leadership The Lego Company faced its first financial crisis in 1998 and addressed the largest internal economic decline by 2004. The Lego Group’s supply chain did not manage to follow the changing dynamics within the market and timely...
Topic: Business Strategy
Words: 851
Pages: 3
The success of Spanish retailer Zara can be measured by the number of its stores found in the most prestigious capitals around the world as well as in comparatively small towns in the middle of nowhere. The brand belongs to the INDITEX group and can be put under the umbrella...
Topic: Zara
Words: 635
Pages: 2
Iron Cycle of Growth Looking at the business cycle one is overcome by a feeling of despair that inevitable like the human body and like kingdoms there is the “iron cycle” of growth and then decay – an infallible law of Nature from which there seems to be no escape....
Topic: Marketing
Words: 643
Pages: 2
Introduction Nowadays, the importance of change is emphasised by many business researchers. This tendency is explained by the rapid development of the world. Companies need to adapt to these changes to maintain high positions in the market and stay ahead of their competitors. However, in order to achieve this goal,...
Topic: Business
Words: 1222
Pages: 4
Abstract Ethics is a vital aspect for the successful business operation. Progressive organizations have formulated policies that guide individual employees, departments, units, and organization as an entity. These policies ought to function based on the ethical principles for the organization to achieve its vision and objectives. The ethical principles are...
Topic: Ethics
Words: 1253
Pages: 4
Introduction WorldCom was an American telecommunications company that highlighted the dangers of engaging in unethical conduct. WorldCom’s growth strategy was through acquisition of other companies. Rapid acquisition made WorldCom one of the largest telecommunications in the US. However, the company was secretly engaging in a massive accounting fraud, which created...
Topic: Ethics
Words: 568
Pages: 2
Abstract This paper explores how team building and development is tied to the overall study of organizational behavior. The theories that sandwich motivation are also evaluated to understand the mechanisms through which organizations should put in place to ensure a work force that is motivated and satisfied. In respect to...
Topic: Teamwork
Words: 1103
Pages: 4
Introduction The performance of organizations exerts influences on local communities, customers, employees, investors, suppliers, public authorities, social agencies, and other stakeholders. Therefore, despite today’s toughening economic conditions, complex business environment, and orientation towards profit-making, corporations bear responsibility to all ranks of stakeholders. While defining its strategic priorities and planning business...
Topic: Business
Words: 1124
Pages: 4
Introduction An objective is a goal that guides the efforts of an organization to reach its target. Objectives are set as an element of effective planning. They are used to determine whether an organization has met set standards. Objectives provide direction for various activities and influence human behavior towards attaining...
Topic: Business
Words: 547
Pages: 2
Current participation in the global market has brought with it challenges in terms of cross-cultural management. With an increase in the number of multinational corporations, people from a different cultural backgrounds are forced to work together under one roof despite the differences in beliefs and norms. The fundamental intellectual and...
Topic: Challenges
Words: 1398
Pages: 5
Human beings learn better through examples and practical involvement in their study. In many instances, construction of theoretical information and making people understand the same becomes a hard nut to crack. As a result, many organizations have turned to the use of case studies as a mode of learning. Case...
Topic: Business
Words: 559
Pages: 2
Introduction Sound management is crucial to the good performance and survival of all corporate entities of any size. It is even more important especially for companies that operate on a global scale (McDaniel & Gitman, 2008, p. 215). Management entails among other perspectives the coordination and allocation of the resources...
Topic: Boeing
Words: 1160
Pages: 4
Introduction Starbucks is a conglomeration of firms that specialize in the production of hot and cold beverages and a variety of snacks. It faces stiff competition from both fast-food restaurants and drinks companies like McDonald’s’ and PepsiCo respectively (Burks 20). Starbucks offers part-time benefits to its employees despite the reluctance...
Topic: Starbucks
Words: 495
Pages: 2
Main trends are identifiable in the business environment Despite the information provided being limited, there is a clear indication that the industry is mature and competition is fierce. This is more especially in relation to price save for companies which have managed to achieve product differentiation. BMW’s industry is one...
Topic: BMW
Words: 1253
Pages: 4
Abstract This paper examines the various marketing strategies that are essential for success of any company within the global market. It begins by introducing the idea of the global markets, and then discusses the common factors that influence the channel structures involved in distribution of products. Then it looks at...
Topic: International Marketing
Words: 1100
Pages: 3
Introduction Performance management plays critical roles in solving problems experienced by organizations. This emanates from firms with meager acquaintance and visibility regarding business-level metrics applied in reporting (Fluss, 2005). In addition, such businesses face problems arising from legal compliance thus requiring agile standards within speedily transforming markets. The process enhances...
Topic: Management
Words: 1187
Pages: 3
In the article “The Leadership Factor”, John Kotter enumerates how modern firms develop practices to inculcate their leadership (Kotter, 1988). In doing so, Kotter explains why most of the big firms in the US do not have the leadership capacity that is required for a firm of their strength. Kotter...
Topic: Business
Words: 320
Pages: 2
Intermodal transportation refers to different modes of transport providing the same transport services. Intermodal transportation also refers to the use of coordinated transportation of freight on a single trip. Inland water, air, railroads, pipeline, trucking companies, and ocean carriers work together to move homogeneous units to offer improved services and...
Topic: Competition
Words: 568
Pages: 2
Introduction Tesco plc is an international company that deals with general merchandising and grocery. The company is located in United Kingdom (UK) and it has been ranked as the third-largest merchant in the globe, after Carrefour and Wal-Mart. Tesco has the leading market share in UK (approximate 30%) and it...
Topic: Tesco
Words: 573
Pages: 2
Introduction: Social Media For many businesses, marketing strategies are aimed at obtaining the attention of consumers to their products and services. The 21st century has seen marketing strategies move from physical company-consumer interaction, television and radio modes of marketing to social media marketing due to technological advancements especially in the...
Topic: Marketing
Words: 526
Pages: 2
Abstract Despite numerous attempts to control the actions of those beholding power, power abuse remains one of the notorious elements of everyday reality. On the one hand, corruption is an inevitable stage of evolution of a regular person who suddenly gained too much power to be able to refrain from...
Topic: Abuse
Words: 1163
Pages: 4
Introduction Good management is vital in any organization if it is to realize its set objectives. An ideal management system is characterized by good planning, organization, directing, staffing and controlling. If there is a failure in any of these components, an organization is bound to fail. This paper seeks to...
Topic: BP
Words: 1096
Pages: 3
Summary The paper is focused on the concept of ultimate branding opportunity. In the first part, the complexity and types of products are discussed. Then, readers may learn information about the strategies that firms utilize to adjust their product lines with the purpose of responding to the changing market conditions....
Topic: Brand
Words: 521
Pages: 2
Marketing Marketing by definition is the organizational activity that includes communicating and convincing potential and actual consumers of one’s goods to buy them, and finally delivering the goods to them. Various organizations and enterprises apply different marketing management strategies to help achieve its organizational goals and objectives. The very first...
Topic: Marketing
Words: 2923
Pages: 11
Introduction The major differences between the organizations that are successful and those that are not is the degree of the effectiveness of their strategies. Any organization hoping to succeed in the market must ensure that its strategies conform to the prevailing conditions in the environment which could have negative impacts...
Topic: Airlines
Words: 2700
Pages: 10
Theoretical Considerations The redesign of the hotel lobby will be subjected to the common rules of design, aimed at increase the customer/visitors flow. The key aspects of the hospitality business define the customer’s loyalty and impose an accent on the aspects of service. Thus, the ability to serve the customer...
Topic: Management
Words: 1339
Pages: 5
Human Resource Management is the exploration of the responsibilities that any organization has towards persons it has in its employment and the aforesaid persons’ (employees’) responsibilities to the organisation. Human Resource Management studies describe roles and tasks that human resource managers play and carry out in the organisation. Across different...
Topic: Management
Words: 1133
Pages: 4
Introduction There has been an industrial dispute between royal Mail service and its workers. Royal mail has been faced with crisis since 2007 when the first major industrial crisis faces the mail service provides. From since, there has been recurrence of the crisis with the parties involved making different demands....
Topic: Business
Words: 1385
Pages: 5
Introduction Moral side of relationships between an employers and employees provides a pivot for further firmness of the company. This statement invigorates a newbie at the workplace to follow the features of trust and loyalty to an employer. However, there comes an objective as for the validity of such kind...
Topic: Ethics
Words: 1338
Pages: 5
In the Alan Louis case study, the analysis of research data indicates a serious need for marketing. This is indicated by the fact that people who have received services from Alan Louis General and people who have never enjoyed their services have very different opinions of their services. The need...
Topic: Business
Words: 559
Pages: 2
The current literature review describes the main qualities and skills possessed by modern managers. Gillard and Price (2005) state that critical thinking is one of the main concepts and practices used by managers to grow and develop their strategic position. Good managers do much more than make good decisions, a...
Topic: Management
Words: 601
Pages: 2
Introduction Competitive advantage refers to the ability of a company to make profits or returns more than the amount that it should make with regard to its capability and competencies that gives it an edge over its rivals (Kurtako, 2004, p.7). For a company to be said to have a...
Topic: Retailing
Words: 2787
Pages: 10
Introduction In essence, the ISO 14001: 2004 is based upon the methodology known as Plan-Do-Check-Act or PDCA. It can be further described in the following manner: Step one: Plan – establish the objective and processes necessary to deliver the desired results Step Two Do- Implement the process described in the...
Topic: Environment
Words: 1270
Pages: 5
Abstract Rogers is a communication service provider that produces phones as well as other data devices. In my study of the services provided by Rogers wireless international, I looked at three of its customer care services and their impacts on the operations of the company. Three articles were studied which...
Topic: Customer Service
Words: 1198
Pages: 4
Today’s markets experience an accelerated pace of change which has brought about a shift in the nature of business organizations. Most firms have shunned the old hierarchical model, with its clean functional divisions and clear lines of authority, and adopted flatter, less bureaucratic structures. They encourage the concept of flexibility...
Topic: Business
Words: 1007
Pages: 3
Introduction Palm, Inc. is a pioneer in the provision of mobile and wireless Internet solutions and a leading provider of handheld computers, according to IDC (December 2000), It develops and markets smart phones. Some of the products offered by Palm, Inc. are the Pre and Pixi wireless devices. Both of...
Topic: Business
Words: 1487
Pages: 5
Introduction Electronic commerce, the use of the internet for purposes of buying and selling services and goods (Bidgoli 18), has been gaining importance, in recent years. Many organizations have now embraced e-commerce to enhance the rate at which their products and services access the market. This is in addition to...
Topic: Commerce
Words: 1378
Pages: 5
Introduction Small businesses have certainly started to play an important role in the growth and development of a lot of economies in the world today, and they are becoming increasingly popular. The reasons for this are not particularly hard to discern. More and more individuals are joining the small business...
Topic: Business
Words: 771
Pages: 3
Stress and burnout are the major causes of employee-related problems in organizations. Stress is defined as happenings that cause anxiety, discomfort, and tension. Stress not only affects the performance of employees in the workplace but also affects their personal lives negatively. Stress responses refer to the physiological and behavioral effects...
Topic: Burnout
Words: 832
Pages: 3
Situational analysis Redbull is an energy drink which is produced by Red Bull GmbH which is a private limited company located in Australia. The firm was established in 1984 within the soft drink industry. The energy drink has managed to attain a significant market share of 46. 8% compared to...
Topic: Beverage
Words: 1136
Pages: 4
Introduction The culture is considered to be under the influence of constant changes connected with religious, ethnic, and social factors backgrounds and their development. The success of any business lies in covering these transformations in the process of companies’ operations development. Cultural Diversity in the workplace is considered to be...
Topic: Culture
Words: 1071
Pages: 4
Introduction E-tailing refers to the commercial transacting of goods and services through the World Wide Web (www). In real terms, e-tailing could envisage transactions relating to B2B (business to business) and also B2C (business to consumers) transactions. The main question that confronts most people is whether internet business would displace,...
Topic: Business
Words: 1305
Pages: 4
Introduction The case of ComInTec demonstrates that multinational companies need effective selection and recruitment strategies based on cultural and cross-cultural principles. The process of international staff recruitment and selection can be described as something rather complex in its nature. Staff recruitment hampers people from integrating into the organization. The same...
Topic: Recruitment
Words: 1486
Pages: 5
As any company that operates in the sphere of transportation and logistics, TNT Express has to pay special attention to the development of supply chain management; in particular, its management has to concentrate on such aspects as planning and control, work processes, and organizational structure. It should also be taken...
Topic: Management
Words: 554
Pages: 2
Introduction Coca-Cola Inc. is one of the most respected firms who have celebrated more than a century of sustained business excellence, the company was incorporated in September of 1919. The 53 billion beverages consumed worldwide that bear the company’s trademark in which Coke owns or licenses accounts for approximately 1.5...
Topic: Coca Cola
Words: 1572
Pages: 6
Background – Branding has been a significant tool for promoting products, but it is recently becoming a point of attack. Identification of problem – Several companies have come under intense criticism over their brands being negatively so powerful that they mislead the consumers, and this has sparked debate over their...
Topic: Brand
Words: 1701
Pages: 5
Life of people is full of mutual relationships which then define the roles of the people in the community and the further implementations of their talents and abilities. Such approach tends to realize the levels of different people in social, financial and at least societal attitude. Though, the concepts of...
Topic: Leadership
Words: 2377
Pages: 8
Introduction Human resource management (HRM) is the logical and strategic approach to the management of the most important assets (the employees working there and contribute to the fulfillment of the business’s goals individually or collectively) of an agency or organization. The term personnel management has been substituted by the terms...
Topic: Management
Words: 1745
Pages: 6
Blockbuster’s decision to close 20% of its stores in the US Blockbuster Inc. has made an announcement in September 2009 that it will shut down 960 stores in the US which is almost 20% of its total stores in the country by the end of 2010 (Liedtke). This decision has...
Topic: Business
Words: 579
Pages: 2
Introduction Leadership is the socially influencing effect that one person has in the form of aid and support on others with the aim of achieving a common goal. Kouzes and Posner (2007) say that leadership is all about creating a path for people to put in their ideas for the...
Topic: Leadership
Words: 1399
Pages: 4
Abstract The road towards the newer millennium has been devised by IKEA based in Singapore. IKEA is working to improve the lives of people residing all around the world. The target that has been set by IKEA for the year of 2010 is to be the world renowned...
Topic: IKEA
Words: 669
Pages: 2
Introduction In accordance to Elliot, operation management is “in its essence, scientific management involves a complete revolution on the part of the working man engaged in any particular establishment or industry — a complete mental revolution on the part of these men as to their duties toward their work, toward...
Topic: Manufacturing
Words: 1783
Pages: 6
Introduction The international marketing demands new and innovative approaches to business which takes into account cultural and national differences of product perception and product value. International marketing is aimed to reach diverse consumers and sell products on the international scale. Supranational marketers apply different strategies and techniques in order to...
Topic: Marketing
Words: 2806
Pages: 10
Introduction Motivational problems at work places are a great hindrance to performance and creativity. Motivation can be termed as a strong desire or urge that drives, maintains and invigorates a person to keep on going towards achieving his/her goals or targets. There are different things that motivate people, and vary...
Topic: Motivation
Words: 919
Pages: 3
Introduction The American Marketing Association defines marketing as the process, institutions and activities that create, communicate, exchange offerings and deliver value to clients, partners, consumers or society in general. Additionally, the latter group believes that at the center of marketing is the need to satisfy individual or organizational goals. This...
Topic: Marketing
Words: 933
Pages: 3
Leadership is one of the key factors that contribute favorably to the success of any organization. In organizations where leadership is lacking, there is always confusion since there are no well-structured organizational goals. Leadership can be described as the ability of an individual to use emotional and personality skills to...
Topic: Business
Words: 1060
Pages: 4
Introduction The recent global economic conditions have caused a lot of controversy in the business world and affected the global industry leaders in different ways. General Motors Corporation is one of the examples of the negative influence of both improper government policies and global economic recession upon a business company...
Topic: General Motors
Words: 647
Pages: 2
Introduction Consumer behavior can be defined as the analysis of how, what, when, and why individuals purchase certain commodities and leave out others. The analysis tries to comprehend what drives the making of decisions by consumers either as an individual or as a group. It further attempts to evaluate what...
Topic: Business
Words: 1194
Pages: 4
Running a business with enough sense and purpose can guarantee a person lifetime success. You don’t have to be lucky, clever, or have star qualities; instead, if you can get a few things right, then you can be sure to succeed in business. It is important to point out that,...
Topic: Entrepreneurship
Words: 556
Pages: 2
Executive summary Most consumers of shampoo are influenced by the features of the product. These features form the most important factor in determining the quality and thus affecting the consuming pattern. It is consumed mostly by the young and energetic population segment most of them who will be showing off....
Topic: Product Marketing
Words: 982
Pages: 3
Statistical Process Control as a function and tool of management aiding the best possible evaluation and implementation of programs, portfolios, and processes in organizations and enterprises by adhering to process centers consistent with outcome expectations. It is possible to engineer the best efficiency of time and product quality, thus optimum...
Topic: Business
Words: 2495
Pages: 10
Introduction To discuss retail marketing and logistics issues, the selected retail company is Ben Sherman. This report will observe the current positioning strategy of this company and illustrates the current competitive environment, SWOT and PEST analysis, BCG matrix, considered the concept of marketing logistics as well as recommends future strategies...
Topic: Marketing
Words: 4265
Pages: 15
Introduction Managing Employees Performance involved numerous activities, far more than simply reviewing what an employee has done. This system must fulfil several purposes. Developing and conducting performance appraisals should not be done in isolation. The performance appraisal is closely related to a number of human resource management that should be...
Topic: Banking
Words: 2240
Pages: 8
Every organization in the world needs assets for the successful running of the activities they are engaged in and in the process faced with the choice of buying the asset or alternatively leasing it. Buying implies acquiring ownership in the asset and can be defined as “…. obtain ownership of...
Topic: Business
Words: 596
Pages: 2
Introduction Background of the study Strategy has gone from being the hot management buzzword of the 1980s and 1990s to the care of how organizations think as we enter the 21st country. Today, everything is supposed to be strategic. This includes business in general, management, human resource etc (Mintzberg, 1998)...
Topic: Business
Words: 1569
Pages: 7
Introduction Leadership is a very important skill which is not possessed by all; hardly very few people are blessed with this skill. Being a leader is not easy; it poses many challenges and the person who overcomes these challenges make a successful leader. A leader instills confidence and provides motivation...
Topic: Challenges
Words: 987
Pages: 3
Introduction Research indicates that marketing communication is a very important tool in any business set up; it is even more important in the modern business world. For a business organization to be successful and attain its marketing objectives the marketing managers have to use very effective marketing communication strategies. This...
Topic: Brand
Words: 3097
Pages: 10
Introduction A company or an organization usually is concerned with connecting many operations to meet particular objectives or a number of them. Hence employing many or a number of employees by an organization or organizations would be justifiable considering that each employee would be expected to concentrate on particular jobs...
Topic: Management
Words: 1645
Pages: 6
Harvest strategy, New Market entry, and business plan are studied in the last session. These sections have helped me to learn about how to enter a new market, when to implement harvest strategy and how to make a business plan. A harvest strategy is the plan to close business within...
Topic: Business
Words: 750
Pages: 2
Introduction Business plan is the written description of the future of a business. It is a tool for entrepreneurs to realise their business goals. Entrepreneurs can use the business plan for coordinating the human resource personnel towards the business goals. Managers can be directed properly through well prepared business plans....
Topic: Business Planning
Words: 595
Pages: 2
Introduction This paper seeks to discuss how budgeting can impact organizational behavior. This paper explores how the impact can be both positive and negative and discuss ways that financial managers are changing the budgeting processes to better inform managerial decision making. Analysis and Discussion Budgeting, its nature and purpose Budgeting...
Topic: Organizational Behavior
Words: 2181
Pages: 7
Business Overview Aldar Properties is currently the largest property developer in Dubai. Established in October 2004 as a real estate developer, Aldar has initiated ventures in the areas such as residential units, retail, commercial buildings, the entertainment industry, and five-star hotels. Currently, Aldar is the second-largest real state developer in...
Topic: Financial Management
Words: 1778
Pages: 5
Key Issues Toyota Company is the largest car manufacturer in today’s world. This company, founded in 1937 by Kiichirro Toyoda, is developing rather fast. 2007 brought $15.09 billion to Toyota as annual revenue. However, the modern world sets new tasks for market players, and Toyota has also to take into...
Topic: Strategic Planning
Words: 1156
Pages: 4
Introduction In order to sustain the business operations in a competitive environment, a company requires to have sound strategies for marketing, communication, research and development, sales, social responsibility and of course in managing the workforce. This calls for an effective management development plan for running the organization. In today’s competitive...
Topic: Leadership
Words: 1239
Pages: 4
In this paper, I am going to check out all those features that are related to the adaptation of strategic management about have a hold over the market. The process is to have proficiency systematically in the competitive marketplace. The target of this paper is to discover the consistent approach...
Topic: Marketing
Words: 1008
Pages: 4