Poor Leadership Decision: A Case Study

Introduction Leadership is a complex position associated with the necessity to make difficult decisions that will directly affect the performance of the unity. This objective requires a certain level of expertise that would allow the manager to make an informed decision in light of all the factors involved. Yet, even...

Crisis Management in an Organization

Crisis management or communication refers to how an organization identifies a threat and responds to it effectively. Crisis management in an organization can viewed as a procedure whereby the old systems are no longer maintained so as to mitigate certain threats associated with them. This means that crisis management also...

The Starbucks Firm’s Consumer Behavior Research Methods

Introduction At first, Starbucks serves as one of the wide-reaching coffee chains globally. It is estimated to have a revenue of $24 billion and more than 350000 (Snell & Lemley, 2017). The case study encapsulates Starbucks’ crucial steps it implemented to design a financial product anticipated to create an added...

Exploring the Effects of the Leadership Style on the Performance of an Organization

Abstract The effectiveness of an organization’s leadership is among the most crucial variables determining its success or failure. Organizational goals are achieved by the leadership style of the person in charge. This report explores the influence and impact of leadership styles on a company’s success. Transformational, transactional, authoritarian, charismatic, bureaucratic,...

Costing System for American Airlines

American Airlines is foremost a service company, simplistically offering two basic kinds of services. Measured by its fleet, a number of passengers, and revenue, it is the world’s biggest airline company. Despite its size and influence in air travel, the company experienced significant financial struggles. It filed for bankruptcy in...

Change Management in the Digital Age

Abstract Change management in the era of digital transformation is a critical need for any company. Companies must adapt to the pace of external market change to maintain competitive advantage, increase profits, and increase customer base. Lack of such adaptability leads to loss of customer trust and, as a result,...

Quantitative and Qualitative Studies as a Part of Economic Research

Introduction It is a great conclusion that the qualitative approach helps researchers ask more profound questions about any given topic, and I fully agree with this idea. As Gladwell (2004) describes in his speech, people do not always know what they want – it is difficult for them to answer...

Magna and Linamar Corporations’ Risk Analysis

Risk Analysis Operational and Market Risk At first, the operational and market uncertainties of both Magna International Inc. and Linamar Corporation are visible upon reviewing the annual reports management discussion and analysis section. Regarding systemic risks, there were foreign business problems that impacted the business operations of the two companies....

Aspects of Pepsico and Utilitarian Ethics

Introduction In the worldwide beverage sector, PepsiCo is a top producer and retailer of non-alcoholic beverages. The significant reasons for PepsiCo’s achievement are practical marketing tactics and product diversification. PepsiCo must constantly reassess its marketing methods and product range due to the intense rivalry in the international and US beverage...

The Home Depot Company’s Innovation Strategy

Home Depot is a multinational home renovation company that deals with all products used in house installations and furnishing. The company’s value creation strategy is set to satisfy the demands of loyal and potential customers through quality improvement. Home Depot’s recent multichannel management innovation has enabled the company to decode...

Home Depot: Five Forces (Porter’s Model)

Nowadays, Home Depot is recognized as one of the most popular store chains in home improvement goods. It has few strong competitors in the market, considering that the company is successful in designing its strategy to address five primary external factors in the industry. Overall, the analysis of Home Depot...

Apple Inc.’s Business- and Corporate-Level Strategies

A business-level strategy is an approach that that aims to identify how a company should compete in each of its divisions. Corporate-level strategy, on the other hand, is an organizational plan that aims to define what type of business a firm should or intends to be. As such, the present...

What Makes a Good Leader Article by Goleman

Daniel Goleman wrote the article called what makes a leader intending to analyze the impact and use of emotional intelligence in being a good leader. In this article, he analyses the different aspects of emotional intelligence such as self-awareness, self-regulation, empathy, motivation and social skills and how they make one...

Carlo Rino Innovation Assessment

Carlo Rino is a well-established fashion business that targets young women 18-35, who feel confident and daring. The brand sells bags from genuine and fake leather, using a developed network of suppliers. Carlo Rino is a successful business, but recently it discovered the need for an urgent innovation. At the...

Researching Managerial Negotiation

Introduction Negotiation is an instrumental area of study that mainly encompasses elements of human interactions and behaviors. Successful negotiation entails planning and preparation; under this, I adopted early preparation, which significantly improved my capabilities in the negotiation. While planning, I involved my team, with who I shared the same interests...

Maslow’s Hierarchy of Needs Used in Marketing

The position that seems to be the most rational and acceptable in marketing is a reflection of the needs, wants, and desires of consumers. As a rule, lack generates an individual need, which, supported by income, is expressed in demand, and it, in turn, is satisfied by exchanging money for...

Elon Musk’s and Jeff Bezos’ Leadership Styles

One should initially note the fundamental difference in the dynamics of development of the two space companies chosen by its leaders, Elon Musk and Jeff Bezos. Despite the fact that this information is in the public domain, few people know that Bezos began investing in the development of space programs...

Amazon and Uber Firms’ Target Markets and Competitive Advantage

Introduction For any company, it is essential to establish its target markets and implement effective practices to develop and maintain a competitive advantage. According to Schroeder and Goldstein (2020), businesses need to ensure that their products or services offer value to customers. This objective cannot be achieved only by ensuring...

Analysis of the Home Depot Company

Introduction: Description of the Organization The Home Depot is an American multinational retail corporation that operates in the industry of home improvement. It offers a high variety of tools, appliances, construction products, and services for both professionals and ordinary people who want to renovate their houses. Organization’s Strengths The Home...

Connection of HRM and Legal Environment

Introduction HRM is highly affected by the legal environment in which it operates. HRM follows the rules and regulations of its organization. The most significant laws and regulations affecting HRM are those related to equal employment opportunity (EEO). Various laws were passed; however, only in 1964, with the passage of...

Twitter Organizational Structure

Twitter is called a microblog for its real-time social activity on its pages. Five hundred million social network fans visit the resource daily, making it an effective marketing platform for business and brand promotion. Besides the promotion of the brand, businessmen use the platform the search for operative information, research...

Norbert Elias’ Idea of Monopoly Mechanisms

Human relationships continue developing and improving regularly, affecting the creation of new political and economic norms and regulations. According to van Krieken (2019), some issues of dualism are always present in the world: individual vs. society or agency vs. structure. At the same time, technological and structural shifts promote the...

Marketing of Cinematography and Animation Courses in Ibadan

Introduction Differentiating the services of cinematography and animation courses in Ibadan requires an integrated approach to all components of project planning. Defining goals, strategies, and appropriate budgeting is the key to success in startup development (Barrow, Barrow, and Brown, 2018). Considering that the entertainment industry, which includes a cinema, television,...

Performance Analysis of Evergreen Marine UK Limited Company

Introduction Evergreen Marine (UK) Limited Company is a subsidiary corporation of the renowned Evergreen Group. The firm began its official operation in 1979 under the UK flag container having its headquarters located in London. It offers shipping, leisure, and aviation services across different destinations with approximately 600 employees. The report...

Microsoft and Apple, Inc.: Leadership Styles

Microsoft and Apple operate in the same market and have the highest shares in it, competing for decades. While there is a strong imprint on their strategies left by Bill Gates and Steve Jobs, the companies continue to change and adapt to the modern reality. Understanding how this process occurs...

Performance and Ratio Analysis of Companies in the Automotive Industry

Amazon Company Performance Amazon is among the top online retailers as well as one of the highest-earning e-commerce aggregators with three hundred and eighty-six billion dollars in net sales. It also has approximately five hundred and seventy-eight billion dollars in digital online and physical gross merchandise volume in 2021. During...

The Walt Disney Company’s Analysis

Company’s Corporate Strategy Corporate strategy is concerned with how an organization packages its business to establish the best value. In 2020, the Walt Disney Company decided to diversify the enterprise into different product segments across entertainment and luxury. The company expanded its overseas market through the UTV acquisition (Gamble, 2020)....

Strategic Analysis: A Case Study of Tesla Motors Inc.

Introduction Porter’s Five Forces is a methodology that identifies and analyzes five competitive elements that influence every sector and helps assess the flaws and capabilities of a business. Assessment of the Five Forces is widely used to define company strategy by identifying the competitive landscape of an industry (Wang). When...

Quality Management and Its Importance in Business

Introduction One of the peculiarities of the modern world is the unprecedentedly rapid development of production as well as the sphere of services, which calls for especially thorough quality control. The latter requirement, in turn, is worth mentioning among the most powerful drivers of innovation; businesses have to adopt new...

The Inbev and Anheuser-Busch Merger Process

Introduction The acquisition of Anheuser-Busch (AB) company by Inbrev was one of the most expensive bids in the beer industry. Both of the companies were considered TOP-5 in the beer market while operating in different regions. However, AB and Inbev were different in their approach to finance, marketing, human resource...

Personal Philosophy of Entrepreneurial Leadership

Introduction The highly competitive business environment has made leadership an integral part of today’s organizations. As Esmer and Dayi (2016) define, leadership generally refers to the process of influencing workers of a corporate so that they can pursue and achieve organizational goals. Thus, leaders must make thorough decisions by crafting...

Importance of Motivation for Employees

Motivation refers to an internally generated drive to achieve a goal or follow a particular course of action. Highly motivated employees focus their efforts on achieving specific goals. It’s the manager’s job, therefore, to motivate employees—to get them to try to do the best job they can. Motivated employees call...

Human Resource Practice, Leadership and Management

Introduction Contemporary Approaches to Human Resource Management and Development Human resource management is a factor within the organization that prominently influences the asset value and competency in the marketplace. The department deals in the optimal coordination of employees towards enhancing appraisal exchange. The intensification in digital entrepreneurial practices globally fostered...

The Konami Company’s Life Cycle Analysis

Critical Contributing Factors to Konami’s Success Konami was initially “a jukebox rental and repair shop in Osaka” (Konami – entertainment company, n.d., para. 1). When the advent of arcade machines happened in the early 70s, its founders decided to enter the digital entertainment industry with several titles (Aruru-san, 2022). The...

Florida Re-Entry Subdivision’s Assessment Plan

The organizational assessment strategy The most appropriate assessment plan for the Florida Re-entry subdivision should have four elements that will assist the organization in using its resources more effectively and creating successful re-entry programs. These elements are starting early, considering individuals as clients, not offenders, reassessing frameworks, and insisting on...

Cinematography and Animation Courses in Nigeria

The current situation with cinema in Nigeria is the most promising public sector of the entertainment industry. The film industry is the second-largest globally in terms of the number of films produced while contributing significant percentage shares to the national GDP: in 2016 alone, there were about three (Etuk, 2020)....

Robots vs. Human Service in the Hotel Industry

Abstract Although robots are more effective, human service is still preferred in hotel service. They can work under dangerous conditions, provide standardized services and work more than human beings. The inability of robots to interact, show and understand emotions effectively makes consumers prefer human service. Humans’ ability to provide personalized...

Team Development and Team Dynamics

Introduction A team is two or more people who work together to achieve a common objective. Moreover, a team might be formed for long-term cooperation or only meet for a few hours and complete a small task. From this perspective, group dynamics refer to how individual team members’ duties and...

Amazon.com, Inc.: Digital Marketing Strategy

The Company Amazon.com, Inc. is the e-commerce company chosen for this digital marketing acquisition, conversion, and retention strategy analysis. Amazon.com, Inc. is a multinational e-commerce company currently operating in multiple industries by offering e-commerce, cloud computing, artificial intelligence (AI), and digital streaming services (“What We Do,” 2022). The rationale for...

Avellin in Passenger-Car Motor Oil Market

Introduction The business under analysis is Avellin, a brand focused on industrial materials and automotive products. Avellin sells “resins and adhesive technologies,” as well as “lubricants and other automotive care products to commercial and consumer markets,” while passenger-car motor oil (PCMO) sales constitute its primary revenue and profit (Quelch &...

Colgate: The Brand Success History

The No. 1 toothpaste company on the Russian market, Colgate, has existed for more than two centuries. Now its net income for the quarter exceeds billions of dollars (Colgate-Palmolive, n.d.). The appearance of toothpaste on the market in history contributed to the first step toward the company’s global success. The...

Pepsi Co., E-Commerce and the Protection of User Information

About Company Pepsi Co. is an international corporation that has distributed its products worldwide and gained recognition. They started producing and selling soft drinks that helped people survive the heat and served as an excellent addition to a delicious meal. The company also made snacks such as Lays, Doritos, and...

The Skidoo Snowmobile: Product Marketing

Executive Summary In the US, several states are experiencing long winter seasons, making the mobility of people to access remote regions impossible. Similarly, the country promotes recreational sporting activities, which influence people to purchase most of the products used in such events. Therefore, it presents an opportunity to export the...

General Electric Capital and the 2008 Financial Crisis

Introduction General Electric (GE) is a multinational corporation that operates in multiple industries including energy, home and business solutions, financial services, and technology infrastructure. Formed in 1878 as an electricity company, the corporation has since expanded its operation into various sectors spanning over a hundred countries (Hoffman, 2013). Its profitability...

Integrating Triple Bottom Line in Organization

To identify the efficiency and quality of a business, management usually prioritizes either helping people or generating revenue. It is incorrect to evaluate the results by only one criterion since this will not allow the evaluation of the place of business objectively. Financial indicators will only talk about the revenue...

Effective Management Practices at Work

Introduction and Methodology While companies are driven by profits and competition, they should not disregard the well-being of their workers. Employees should stay motivated to perform to the best of their abilities, and their motivation depends on a work-life balance, division of labor, work stability, and teamwork. This report aims...

Nike Inc.’s Successful Collaborations

In my opinion, this post about Nike, Inc. and its successful collaborations provided an appropriate description of the company and its marketing endeavors. Sufficient evidentiary support is provided to show how the company operates and what types of collaborations it seeks as well as the effect of such collaborations on...

Pfizer’s Strategic Analysis and Foreign Entry Strategies

Introduction An organization’s strategic analysis is vital in marketing strategy planning and optimization. Strategic planning may help a company connect and realize its marketing goals with the broader vision. The case study involves a drug company, Pfizer, which aims to improve its revenue growth aligned with the company’s vision and...

The Global Supply Chain Future Challenges

Executive Summary The paper has focused on the supply chain and the challenges that may face some areas in the future. It is important to study such information as it prepares the industry to overcome the issues. For instance, financially, both the companies and governments of different countries will be...

John Kotter’s Eight-Stage Model: Benefits for Management

Executive Summary This report explains the role of management in forming a strong team in terms of its evolution and current state. As the contemporary models of leadership suggest, successful teams operate in a spirit of unity and shared vision instead of imperative assignments from the management. One of the...

The Structure of the LinkedIn Profile

On my LinkedIn profile, the key abilities, achievements and experience are emphasized. I strived to provide the most complete and thorough information that will allow to efficiently and quickly assess and contact me in the event of interest in my professional qualifications. The headline I’ve provided is a short introductory...

Nike and Its Effects on Individual Self-Identity

Nike is a famous brand in the present world because millions of people throughout the globe wear its products. In addition to providing consumers with clothes and accessories, the brand also affects individual self-identity, and I can confirm it using a personal example. I can state that for me, Nike...

International Oil Companies, National Oil Companies, and Hybrids

Introduction The global oil industry includes thousands of companies that are different in terms of size, revenue, strategies, and operations. Such types as international oil companies (IOCs) and National Oil Companies (NOCs) are often key players in the market, while the so-called hybrid companies are starting to play a more...

The Skyward Loyalty Program of Emirates Airline

Introduction Emirates Airline has developed an award-winning loyalty program alongside Flydubai. The intention is to change how customers experience the world by offering them a chance to win miles when they purchase tickets and deciding how to spend them (Emirates, n.d.; ALL, n.d.; Saleh, 2021). The customers earn reward miles...

Reflection about Training and Development of Employees

Introduction Selling is an employee’s profession that requires a customer-centric sales strategy. Sales are made through person-to-person conversation. The discussion may occur in person or over the telephone, but the core of a good result is contingent upon the seller’s ability to establish trust in customer relationships. Establishing credibility and...

McDonald’s Sustainability and Supply Chains

Ensuring business sustainability is a challenging task, especially for global companies that work with countries with different cultures and regulations. Some countries have incentives for companies to sort and recycle waste, while others do not have the resources to organize these processes. However, McDonald’s is committed to practicing sustainability packaging...

Nike’s History of Fair Labor and Living Wages

Introduction One of the remarkable features of the globalization era is the wide availability of information, including of a preferably closed nature. In particular, with the development of information technology, every individual can share their opinions and experiences online, which can generate a public outcry if the issue being communicated...

Business Plan of Pharma Supplies

Business Plan Pitch Pharma Supplies LLC is a medical courier company that will be involved in transporting medical tools to patients and healthcare practitioners, samples to medical workrooms, and transport donor organs and receiver patients to health facilities. The main objective of the business is to become one of the...

Acme Pickle Company’s Cost Calculation & Accounting

Fixed vs. Variable Costs A company incurs costs during the production of its products. The costs that go into a product can be classified as either fixed or variable. Fixed costs are expenses that do not change over a period of time, irrespective of the volume of the output. Examples...

Tenzing Energy Drink’s Price and Distribution

Tenzing Natural Energy Tenzing is a purportedly natural plant-based non-GMO energy drink. The company was started by a Dutch businessman who was a former Redbull marketing executive. It is marketed as a recipe inspired by the brew of Himalayan climbers with a triple hit of natural caffeine, vitamin C, and...

Albert and Whetten Revisited Article by Whetten

Being relatively close to CI definitionally, organizational identity (OI) relies on the actual understandings and claims of employees pertaining to the organization’s unique character rather than being built upon the organization’s expressions of its desired identity. As a theoretical concept, OI is carefully addressed in an article by Whetten (2006)...

Ethical Use of Power, Influence, and Politics to Get a Promotion

In the competitive job market, most view politics, influence, and power from a negative perspective. However, we have to learn how to apply the concepts ethically in our workplaces to achieve our goals. Power to facilitate promotion can be acquired by ensuring outstanding productivity. In essence, one must ensure that...

Amazon Company: Financial Management

Introduction Budget is an important component of a company’s financial structure and may aid in its growth. Debt often has cheaper funding costs than stock, making it an appealing alternative for CEOs. However, a firm’s cash might be harmed due to interest commitments. When corporations employ loan capital for commercial...

Professional Relationships in Healthcare

Successful professional relationships are essential to working effectively in healthcare settings. Relationship-oriented work is a personalized approach to maintaining a positive climate within the organization. Professional associations include team members, colleagues, other professionals, and people who need treatment. Thus, the State’s professional attitudes require physicians to have the professionalism and...

Analysis of Costco Wholesale Company Ratio

Introduction It is important to note that the performance ratios of a company play a critical role in assessing and monitoring the overall validity of the organization as a business enterprise. The given analysis will primarily focus on evaluating the financial condition of Costco Wholesale Corporation on the basis of...

Management of Organization and Its Challenges

A company is a business structure with separate legal entities from the owners. In a accompany, primary operations are run by the company directors while the company’s ownership is often in the hands of shareholders. In a company, the human resource manager holds major duties, including planning, coordinating, and directing...

How Proper Communication Can Satisfy a Workplace Problem

Establishing an appropriate pattern of interaction in the professional environment is an essential task for management executives. Consistent and efficient communication between employees, customers, and senior workers is a significant benefit, which ensures the creation of strong relationships between individuals. In the case presented, an employee and a customer are...

Presentation of SNHU Pet Supply Company

Introduction: Team Management The organization requires a strong team management to prosper. The four areas that requires improvement include: Leadership and management. Followership. Decision- making models. Emotional intelligence. Leadership and Management Rewarding the employees as a motivational factor. Enhancing the skills of the employees. Creating an innovative environment. Establishing a...

The Strategic Procurement Sourcing

Sourcing strategies in procurement involve connecting data collection, market research, spending Analysis, contracting, and negotiation. Even though the sourcing strategy’s main aim is to leverage a single, integrated system that enhances profitability, it is customized to meet the need of consumers. There are various current and upcoming trends in e-procurement...

Supply Chain and Its Future Challenges

Introduction A supply chain is a complete system that involves producing and delivering goods and services, starting from the initial stages of getting the raw materials from their sources to the final phases of providing the goods and services to the consumers. Factually, the supply chain encompasses all the aspects...

Octopus Energy’s Sociotechnical System Analysis

Mapping Sociotechnical System Note: Red boxes include people inside and outside of the organizational system, green boxes ­– related organizations, and blue boxes – technology. The systems map presented in Figure 1 shows the crucial elements within the company and the external elements that may affect its business processes. It...

Nike Inc.’s Marketing and Promotion Mix

Introduction Nike, Inc., previously Blue Ribbon Sports is a Beaverton, Oregon-based sportswear corporation. It was created in 1964 as Blue Ribbon Athletics by Bill Bowerman, a University of Oregon sports instructor, and Phil Knight, Bill’s student (Kim, 2020). By the early twenty-first century, Nike had store outlets and suppliers in...

Business-Level and Corporate-Level Strategies Assignment

Dexcom Corporation is a healthcare company that distributes generic, branded, and specialty pharmaceuticals in the United States. The firm’s main goal is to offer quality health care and enhance the quality of care through the products provided in the market. This paper will identify business-level and corporate-level strategies and evaluate...

Entrepreneurship on Mark Zuckerberg’s Example

Upbringing and environment can influence entrepreneurship, but this is not enough. Many people have good opportunities, but not all of them become great. In the case of Mark Zuckerberg, these factors had a positive impact since his parents could fully provide for his basic needs. Mark Zuckerberg grew up in...

Ethical Issues in Business: The Case Study

Ethical and legal concerns in an organization may hinder organizational justice, productivity, and job satisfaction among employees. The ethical issues in business include the facilitation of integrity and trust in the working environment. More complex ethical issues include accommodating diversity, empathetic decision making and compliance with organizational rules. Non-conformity to...

StockX’s Segmentation, Targeting, and Positioning

In order to stay competitive, companies need to create ways to attract new clients and improve their services and products. The STP framework involves addressing three key areas, namely, segmentation, targeting, and positioning, in order to formulate a marketing strategy that will be relevant and effective for a particular business...

Working Remotely: Advantages and Obstacles

Many professionals have quickly transitioned to full-time remote employment due to the 2019 coronavirus pandemic. The effort to provide employees with all of the tools they need to work from home, on the other hand, came out of nowhere. Working remotely, on the other hand, has numerous advantages. If their...

Total Quality Management and Six Sigma

Introduction Quality is one of the priorities modern businesses concentrate on, trying to improve customer satisfaction and reduce costs at the same time. Total quality management (TQM) has been a framework for achieving this goal for decades, but new paradigms emerge and become widely utilized. The Six Sigma approach is...

Pasta Amore Crisis Communication Plan

Introduction A crisis is any event or action that can negatively affect the reputation of a business or undermine the credibility of the market, customers, and partners. A crisis manifests itself precisely when we are not expecting it and are unprepared for it. It is for this reason that the...

Crocs Marketing Campaigns and Business Strategies

Crocs is an American company that sells footwear and apparel of its own. The company operates in many countries with a wide range of all-season casual shoes, clothing, and accessories, while the main product of the company is molded shoes made of synthetic material. It has won the recognition and...

Coca-Cola Company’s Communication Strategy Development

The development of communication strategy, both internal and external, is essential for a company’s productive and efficient functioning. In particular, for such a large enterprise as the Coca-Cola company that operates in multiple countries of the world and strives to ensure high-level corporate culture and social responsibility profile, adequate communication...

Marketing Plan and Industry Analysis

Introduction The bike rack market is growing and more relevant than ever – bicycles have always been one of the most common means of transportation or used for leisure purposes – but a renewed interest in fitness and outdoor adventure drives increased consumer demand worldwide. The major players in the...

Tesco Market Strategy: Outside-In and Inside-Out

Depending on the point of focus, the market strategies set and practiced within the large-scale food retailer firms might be categorized as outside-in and inside-out. Each of the categories maintains a set of its own benefits as well as disadvantages, which come from the management team prioritizing certain tools over...

Selfridge & Co.’s Integrated Marketing Communications

Integrated Marketing Communication (IMC) tools comprise a number of marketing instruments designed to ensure efficient and consistent communication with the target audience. The tools include advertising, sales promotions, public relations activities, social media, direct marketing, public relation, and sales campaigns (Juska 2017). According to Percy (2018, p. 4), marketing communications...

Marketing Strategies and Sales Promotion: Nascar and Tide

Frequency marketing is an advertising strategy that aims to encourage regular customers and those who buy products in considerable amounts. The company encourages consumers with discounts and material gifts, but prizes may vary depending on the organization. Sales promotion is a system of planned advertising events united by striving to...

The $699 Cold Press Juicer: Failure in Terms of Design

In the current reality, I feel that the importance of creativity is largely understated or, more accurately, misplaced. The use of various creative methods for making a product is important, but many may substitute needless innovation for truly considering what a project might need. While many organizations and individuals understand...

Sweets Bakery & Café – New Employee Orientation

History of Sweets Bakery & More Welcome to Sweets Bakery and Cafe, where we serve the best specialties. We have been a part of this incredible community since 1995, when we opened our doors to the public of Houston. Since then, we have been proving our allegiance to the community...

Nike’s Cause Marketing. Justice Communication

A cause-related marketing campaign is a campaign in which a company aligns itself with a good cause in order to improve its reputation, boost sales, and make a positive difference in the world. One of the most well-known and impressive campaigns of such type is Nike’s Colin Kaepernick 2018 marketing...

Marketing Strategy for Hair Care Company

The current key sources of growth within worldwide hair care industries relies on the expansion of middle class clients. The U.S. is currently home to at least 84,000 establishments that provide hair care either through beauty salons or barber shops (Dun & Bradstreet, 2021). Though the industry is noticing continuous...

Marketing Plan for Smart Pacifier for Infants

Marketing Plan for Smart Pacifier Baby Smart Pacifiers are baby soothers that help parents to calm crying babies. In the UK, parents struggle with balancing work life and restless, crying babies, hence lowering productivity rates both at home and their places of work. Technically, the baby pacifier is one of...

Apple Inc.’s Business Strategy and Competition

Annotated bibliography Aljafari, A. (2016). Apple Inc. industry analysis: Business policy and strategy. International Journal of Scientific & Engineering Research, 7(3), 406-441. Web. Aljafari’s article gives details about Apple Inc.’s business strategy and policies that make the firm more competitive than Microsoft, Google, and Samsung among other top competitors. For...

A Sole Proprietorship as the Most Appropriate Business Structure: ABC Company

The ABC company I am establishing is a sole proprietor, which is the most common and arguably the most universally fitting business structure among American companies. In this case, I, the head of the company, would be solely legally responsible for the decisions taken within it, as well as its...

Pricing Negotiation Planning Strategy

Purpose of Negotiation The purpose of negotiation is to improve the price for the negotiated product. Desired outcome The desired outcome presupposes the increase in the price for an item sold by the company and the attainment of higher revenues. Pertinent information The negotiated product has outstanding quality and almost...

“Spend Analysis – The Window Into Strategic Sourcing” Book by Pandit and Marmanis

Introduction Spend Analysis – The Window into Strategic Sourcing, written by Pandit and Marmanis (2008), is an example of a well-written business book serving as a valuable source of information for parties involved in business management and strategic sourcing. As the title of the book implies, it contains a scholarly...

The Coca-Cola Company’s Strategic Plan in Pakistan

Introduction Coca-Cola is the most prominent foods and Beverages Company in terms of growth and global market in this industry. The company operates in over 200 countries in the world. Pepsi foods and beverages Company trails behind Coca-Cola in the global market trend currently. The Coca-Cola Company in Pakistan operates...

Great Leap Brewing: The Marketing Strategy

Executive Summary The paper is a business environment audit report that examines the marketing strategy for Great Leap Brewing to enter the draft beer market in Russia. The work includes considering key aspects, including situation analysis and marketing objectives, aimed at assessing the company’s development potential within a new market....

Why Businesses Should Embrace Remote Work?

Why Businesses Should Embrace Remote Work Transition to remote work has been a business trend even before COVID-19, but the pandemic forced organizations to adopt this employment type more rapidly and extensively. The study conducted by Felstead and Henseke (2017) shows that the percentage of people working mainly remotely rose...

A Business Plan for a Home Construction Company

Introduction Creating a small business requires preliminary insight into various business characteristics essential for the organization’s success. Establishing a private company can prove to be especially beneficial to an individual knowledgeable of the primary traits of such economic involvement (Burns 99). In this work, a personal business plan for a...

Marketing Audit of Mark and Spencer

Marketing is a fundamental component that contributes most to the development and extension of business regardless of its size, whether large, medium, or small. Thus, market analysis is needed to recognize the purchaser’s behavior and market conditions to adapt valuable insights on the market trends upon further business development (Clarke,...

Business Plan for a Full-Service Beauty Salon

Close Evaluation of Different Business Plans Entering the world of business is not an easy task. The highs and lows are phenomenal, and they shape the success path and destiny of any venture, regardless of the size. A business plan is an integral tool to navigate the problems and risks...

Cheryl Hailstorm’s Plan for Lakeland Wonders

To move toward her goal, Cheryl Hailstrom, a newly appointed CEO of Lakeland Wonders, can implement a two-part plan. The first objective involves changing her style of leading others to gain favor with managers. The second part of the plan focuses on negotiation and persuasion. The first step related to...

Nestlé Bangladesh: Logistics Plan

Nestlé is one of the world’s leading food and beverage manufacturers. It is based in Switzerland, but it operates in more than 100 countries (Chung et al., 2020). The company produces all possible types of foods and beverages, including baby foods, pet foods, cereals, frozen foods, pizza, and others (Chung...

JP Morgan Chase: Cost Operations

JP Morgan Chase and Company is an investment banking company with its headquarters in New York, United States. The article “In this corner! The contender” about Jamie Dimon, the new chief executive officer of JP Morgan Chase describes operations at JP Morgan Chase. There are multiple ways that companies can...

Social Responsibility in Business

Few topics in business invite as much controversy as social responsibility. Even though businesses are important for the functioning and prosperity of the economy, they also generate a substantial negative impact on society. Corporate social responsibility (CSR) is an idea that businesses are obliged to respect the ethical rules of...

HEB Grocery Company’s Remuneration System

When HR directors define the company’s goal, they conduct an analysis according to the required parameters and make a management decision. One of the important elements of the analysis is the assessment of the applicants for a vacancy, and their professional and personal qualities, which will allow solving problems for...

Heidi Roizen’s Career, Work Principles and Habits

How have the various stages of Roizen’s career leveraged assets and competences acquired on previous stages Heidi Roizen managed to make use of her past experience and networks at each of the following stages of her professional path. Her first job was at Tandem, a technology company in the Silicon...

Application of Leadership Theories

Good leadership is essential for every organization’s quest to achieve success. Three commonly used leadership styles of situational leadership, transformational leadership, and transactional leadership offer leadership direction in an organization. According to Buil et al. (2018), supervisory role plays a crucial role in the overall performance of frontline employees in...

Lancôme Firm’s Integrated Marketing Communications

Evolution of Integrated Marketing Communications New technical inventions have always served as a driver of the economy and social change, including the relationship between producers and consumers. The last decades of the previous century are characterized by the emergence of many new technologies and, consequently, new communication tools and channels...

Singapore Airlines’ Strategic Plan During the COVID-19 Pandemic

Executive Summary The COVID-19 pandemic has represented a significant hit on the airline industry, including Singapore Airlines, which has relied heavily on the Chinese market. As the world begins to open new destinations, it is essential that the company attracts customers and communicates value and dedication to high-quality service. Due...

Acculturation and Enculturation: Business Issues

Abstract This essay will examine the concepts of enculturation and acculturation in the context of their impact on business ethics. The current state of business ethics and issues related to the moral issues of doing business will be discussed. Researchers began to single out the two analyzed terms relatively recently;...

The Insurance Industry in Saudi Arabia

Introduction The insurance system is an important sector and it plays an integral role in the economic growth of a country. This system guarantees the social security of the population and leads to notable and positive effects on economic growth by directly enhancing the financial system of the country. In...

Accounting Information Systems

An Accounting Information System (AIS) is a combination of the study of the norms of accounting and the design, execution, and supervision of information systems. AISs use new technological tools together with traditional accounting systems to give users the financial information required to run their firms. An AIS consists of...

Reflection on Leadership and Professionalism

Leadership is the achievement of an objective through the direction of human assistance. It is less about a strong individual but more about a group of people working together, to achieve results. Nobody is born a leader, but an individual becomes a leader because one is trustworthy, and people would...

Performance Management and Appraisal Systems

Performance management is an essential process of communication in any organization. The constant communication between a supervisor and the employees is a way of achieving its strategic objectives. Human Resource faculty plays a major role in the performance management process by designing and implementing performance appraisals. It is upon the...

Ethical Implications of Technological Use on Employee Privacy in the Workplace

Introduction Information Communication Technology (ICT) has shaped different aspects of business performance by automating processes to create better and more efficient systems for completing workplace tasks. In this regard, technological use has changed how workplaces are organized and redefined techniques used by employees to complete organizational tasks (McStay, 2020). However,...

Challenges Within the Transport and Logistics Management

Abstract The effective management of transportation and logistics systems is crucial for the success of businesses and the economy. However, managers in this field encounter many challenges leading to delays, rising costs, and overall business inefficiency. This paper aimed to identify the challenges faced by transportation and logistics management. The...

Negotiation Process Issues

The Nature of Negotiation in the World “Negotiations” is the dialogue between two or more parties that may occur at both the individual and organizational levels. The purpose of every negotiation process is to reach an agreement concerning a particular issue that should result in individual or collective benefits. According...

Combat to Corporate: Migrating from Military Leadership to Business

Military leadership and civilian business leadership rely on overlapping sets of leadership skills and personal traits. However, the extent of this overlap is currently uncertain, and veterans transitioning to business leadership positions may face challenges translating their existing skills to their new role. Although the primary topic of the research...

Personal Leadership Experience: Case Analysis

Introduction This paper is a personal leadership experience analysis of my encounter with a community-based organization where I worked as an intern in 2018. The organization faced serious management challenges triggered by the decision to focus on gender dynamics in the community. The organization’s primary objective is to alleviate poverty...

Netflix Target Demographics and Market Segment

For this discussion post, I chose one of the most famous companies across the globe: Netflix. This streaming company is known for its innovative approach to entertainment, which includes content personalization, close relations with studios that produce new products for viewers, and strong brand equity (Sadwick, 2019). With a goal...

Is Earnings Management a Good or Bad Practice?

Earnings management refers to the act of manipulating the process of financial reporting in order to achieve certain desired outcomes (Jones, 2015). Managers use several earnings management practices that include income minimization, income maximization, taking a bath, and income smoothing (Scott, 2015). In many cases, accountants use various accounting techniques...

Britam Insurance Company’s Sales and Marketing Management Software

Introduction Britam Insurance Company is a global insurance firm selling various services to its clients worldwide. Being one of the leading companies in the industry, Britam has a large pool of potential and existing customers. The large client base calls for sophisticated software to handle the company’s sales and marketing...

Airbnb Company’s Strategic Orchestration

Various companies adopt business management approaches in order to stay efficient and thrive in the global market. Maintaining a beneficial relationship with the customers and multiple partners appears to be a remarkable strategy, which allows the organization to restructure the traditional resource management approach. In this work, the concept of...

Clif Bar & Company’s Sustainable Supply Chain

5-Step Critical Thinking Decision-Making Model Step 1: Identify the problem(s) and uncertainties What exactly is the problem… The overall profitability of Clif Bar & Company is dependant on outsourcers since they do not own any manufacturing plants or distribution centers. The problem is this … Due to the recent shifts...

Strategic Planning: Healthcare Organizations

Strategic planning is one of the most important approaches to the development of any organization. Having a strategy is especially crucial for a healthcare institution, as the increase in services’ quality allows them to improve patients’ health and creates a competitive advantage. This paper will determine a small privately-owned hospital’s...

Risks on the Workplace: Awareness and Prevention

According to the Oxford English oxford dictionary, a tort is an intentional or unintentional harm to another person or property. In most organizations, employees are exposed to various risks as they perform their daily tasks. The risk may be intentional when both parties, that is, the employer and the employee...

Corporate Social Responsibility Activities in Ladbrokes

Corporate Social Responsibility (CSR) has been anecdotally considered to provide organizational performance advantages in the contemporary market. However, the majority of the studies conducted on the impact of CSR have been rather focused on organizational performance, with little other mediating effects considered. Fewer studies still have been conducted regarding companies...

Whole Foods Market Inc.’s Conscious Capitalism

The concept of conscious capitalism was developed by Mackey and Sisodia (2013) and signifies a socially responsible philosophy of economics and doing business. The critical idea of conscious capitalism is that, in pursuit of profit, businesses should still act ethically and should not neglect the needs of a company’s stakeholders....

Organizational Vision Statement in Walmart and Other Firms

A businesses’ vision statement defines its clear direction of future growth and competitiveness. It communicates companies’ goals as well as aspirations for development. A firm’s vision statement has a significant role since it keeps an organization on track and focused on goals. It guides operations and the way employees need...

Walt Disney Company: SWOT Analysis

Walt Disney is a globally recognized entertainment brand that most of the world’s population is familiar with since childhood, thanks to the outstanding cartoons the company has created. Meanwhile, in the business world, no player has a guarantee that its success will last forever, relying only on previous achievements. Strengths,...

Collective Bargaining Agreement in Athletic Organization

Introduction The concept of collective bargaining allows employees to negotiate with their employers to arrive at agreements regarding such issues as working hours, conditions, and contract. The current case revolves around a workers’ union that is focusing on a new negotiation with an athletic organization. This paper provides a detailed...

“A Few Good Man” by Rob Reiner: Organizational Behavior

Organizational behavior is a theme that combines elements of sciences such as psychology and sociology. With this concept’s help, both the demeanor of individuals and the entire management system as a whole is described. In general, five types of organizational behavior are distinguished; however, regarding the film “A Few Good...

The Process of Negotiations

Any negotiating process, regardless of its participants, context, or goals, involves an interaction between the negotiators, which is manifested through communication. The statement “there can be no negotiation without communication” is particularly true due to the essential role of the communicational process in negotiations. Indeed, negotiating involves exchanging opinions, interests,...

Organizational Behavior: Definition and Structure

For any employee, manager, entrepreneur, and administrator working in the field of business, understanding organizational behavior is essential. It helps to perform effectively at work, motivate subordinates, create meaningful relationships with coworkers, and represent the interest of the company. This factsheet will analyze three vital components of what organizational behavior...

Analysis of Boeing Company’s Capital Structure

Boeing’s Capital Structure description It should be claimed that the company has been leveraging its capital structure even further for a long period by continuing the practice of a share buyback, which has been accompanied by the constant, equity-reducing pension liabilities regulations that finance the firm’s pension benefits. Then, this...

Internal and External Control Mechanisms

Background Investors have the freedom of investing in any business activity provided they respect and obey the laws that govern their practice. Different professional bodies are responsible for maintaining sanity in their industries. The government may step in to help them achieve their objectives. However, the presence of complex business...

IW Customer Relationship Management Plan

Customer Relationship Management (CRM) is crucial for running a business effectively and generating revenue. According to Kotler and Keller (2015), careful management of clients’ information and customer touchpoints can help increase loyalty. International Waters, Inc. (IW) has been in the hotel industry for two years; however, the company faces a...

Financial Analysis of Unilever Group

Solvency and debt ratios Solvency ratios measure the ability of the company to meet the interest obligations that arise from debts payable by the company. A commonly used solvency ratio is the interest coverage ratio. It is arrived at by dividing earnings before interest expenses and income and interest expense....

Rolls-Royce Motor Cars in Singapore

In the 21st century, due to the undeniable globalization processes, it seems normal when companies become international and open their filial not just in other countries but also in distant regions. The economic stimulus for this internationalization is endless: they vary from diversification of markets to incentives for the local...

Organizational Behavior: Theory X, Theory Y, and the Hawthorne Studies

Explain McGregor’s Theory X and Y The approaches to managing organizational behavior are numerous and very diverse, yet most of them can be grouped according to specific criteria and categorized accordingly. McGregor’s Theory X and Theory Y, which are expected to explain the rationale behind leadership choices and the effects...

The Internal-External (IE) Matrix

Today, there exist two common tools for portfolio management: the IE matrix and the BCG matrix. The Internal-External (IE) matrix is a valuable tool that is used in strategic management and that belongs to the group of portfolio management tools (David, 2013). It is applied when a business needs to...

Super Greens Organic Food Restaurant’s Business Plan

Abstract ‘Super Greens’ restaurant is a new medium-sized restaurant to be located in a busy locality of Westminster in the neighbourhood of some aristocratic areas like Upper Brook St.Our restaurant is supposed to provide organic food to consumers. Being dedicated to sustainable development, the restaurant purely focuses on organic foods....

Alternative Dispute Resolution: Arbitration and Conciliation

Introduction Alternative dispute resolution has been widely used to refer dispute resolution by means other than court adjudication (Staff 231). However, the definition of alternative dispute resolution incorporates a wide range of court oriented initiatives which are designed to facilitate a more effective administration of justice while overcoming delays and...

Business Valuation for WH Smith Plc

A Brief Company Background WHSmith is a British retailing company operating a chain of shops in the UK. However, the company also has operations in India, the Middle East, Australia, and South-East Asia (MarketLine 2014). WHSmith operations are divided into two business segments. The two are travel and high street....

Apple Inc: Company Profile and Analysis

Introduction The finance manager is the authoritative person who is responsible to look after the financial activities within an organization. Finance is considered the lifeblood of every business enterprise irrespective of the products and services produced by it. The financial capability and efficiency of concern are highly dependent upon the...

Marketing Communications and Role in a Marketing Mix

Key Definitions Marketing communications are one of the critical competitive business tools that encourage consumers to choose a specific company. Marketing Communications (MC) is essentially the process of transmitting information about companies, products, and services to the target audience using various channels. Integrated Marketing Communications (IMC) is a concept of...

Advantages and Disadvantages of CPD Monitoring Techniques

Continuing professional development (CPD) is the process when people improve their knowledge, skills and experience by means of special training courses. Monitoring and evaluating is the final stage of the CPD process. There are a lot of diverse ways how the CPD process may be monitored and evaluated, still, each...

Postal Acceptance Rule or the Mailbox Rule

Brief statement of facts In this question, there are three parties, Perry, Athena and Dion. Athena has a house in Templestowe that she has agreed to sell to Perry for $800,000, an offer which is open until 30th January. However, Dion, who had previously bought property from Athena, offers $600,000...

Amazon.com: The State of Information Technology and Management

Introduction Since the era of the industrial revolution, technology has been playing an important role in continuous improvement of organizational performance. In the last three decades, information-based technology has become a major point of focus for small, medium and multinational organizations that seek to improve their competitiveness in the market...

Starbucks Corporation Overview and Analysis

Starbucks Corporation is a US company that is considered one of the largest global coffee retailers. This brief report analyses the company’s DuPont identity, which is calculated for the last three years, and compares it with that of a competitor company i.e. Dunkin’ Brands Group, Inc. DuPont Identity is a...