VipShop Holdings Limited: Management and Strategic Analysis

Background VipShop Holding Ltd. is an online discount retail company based in The People’s Republic of China (RPC). It was among the first internet shops that successfully implemented a third e-commerce model, which allowed VipShop to become highly profitable and scalable. The company regularly provides major discounts and special offers...

Service and Product Marketing

Marketing is a core element to any business’s survival in the world. Marketing may be the key factor that determines if a business will hold on or go under. This is true especially at this time when the stiff competition has driven many businesses out of operation. People in the...

The Ethics of Performance Evaluation in Organizations

Introduction Many companies have relied on the performance evaluations to measure and improve the effectiveness of its processes, systems and employees. The success of any business, company or institution is pegged on its performance and just as the process of project or business management is characterized by monitoring and evaluating...

WorldCom as Example of Ethics

Introduction WorldCom was an American telecommunications company that highlighted the dangers of engaging in unethical conduct. WorldCom’s growth strategy was through acquisition of other companies. Rapid acquisition made WorldCom one of the largest telecommunications in the US. However, the company was secretly engaging in a massive accounting fraud, which created...

Angela Merkel’s Leadership Style – Article Evaluation

Analysis Main Conclusions Stefan Kornelius analyzes the leadership style of Angela Merkel – the Chancellor of Germany. The country’s citizens go to election in a few days and in spite of her successful eight-year leadership, the Chancellor might lose the elections according to Stefan Kornelius (2013). The editor of Germany’s...

Elemica as the Main Quotation of Chemical Products and Competition

The Main Goal of the Company Elemica main aim is to impact growth in the entire chemical industry in terms of the supply chain management and connectivity in terms of procedures and operations. It achieves this by providing web based orders hence chemical companies are able to purchase and sell...

The Kitchener Rangers Hockey Club’s Performance

The Kitchener Rangers are a major junior ice hockey team from Ontario. They play in the Ontario Hockey League. In the paper, The Kitchener Rangers Hockey Club: Skating Into The Future, Schnarr, Krizmanich, and Lee are focused on the structure of The Kitchener Rangers hockey club with paying a lot...

Custom Woodworking Company: Ccompany’s Management

Introduction The ‘Custom Woodworking Company’ is an average-sized traditional furnishing and cupboard manufacturing firm; with its head office and a large place site at the Industrial Estates. Based on this, this company is headed by Ron Carpenter who is old but his wife is a hardworking entrepreneur who because of...

Relaxing Travel Company Business Report

Introduction Relaxing Travel Company is facing serious challenges following the economic downturn in the UK. On top of this, there have been other factors that have posed a big challenge to the business operations of the company and they include; Regular customers create their packages using budget airlines and the...

Definition and Development of Marketing Ethics

Abstract The earliest structured argument about the use of ethical principles in business choices dates back to the 1960s (Sele, 2006). However, the notions of Corporate Social Responsibility established in that period vary substantially from our contemporary perspective. Actually, today academicians and practitioners distinguish that business has a duty to...

Management: Personal and Professional Development

Introduction Management is an important part of any business. Many success stories in the business world have been due to effective management practices. This paper is an analysis of the concept of management and how it relates to business. It embarks on a series of research questions into the most...

Pizza: Marketing Communication and Strategy

Marketing Marketing by definition is the organizational activity that includes communicating and convincing potential and actual consumers of one’s goods to buy them, and finally delivering the goods to them. Various organizations and enterprises apply different marketing management strategies to help achieve its organizational goals and objectives. The very first...

IBM’s Management Accounting & Financial Practices

Introduction International Business Machines abbreviated as IBM is considered the undisputable champion in the field of technology (Buck 1986, pp 2). It deals with both computer hardware and software. Lately; it has taken a direction that is geared towards sharpening its focus on software development. IBM is a hot company...

Apple: Marketing Communication and Branding

Executive summary Apple as a brand has made itself a strong reputation. The brand is considered among the most powerful among other consumer electronics and communication devices, and is the leading brand in portable and online music industry. Its success is attributed to customer loyalty, technology, a healthy financial position,...

Systems Analysis & Design for a Mobile App to Enrich Search Results

Technology Solution Today, businesses are not only using mobile apps to deliver goods and services to their customers but also to increase their returns on investments. Many businesses are rapidly coming to the realization that their can effectively interact with their customers through the use of mobile apps. This is...

Whittington’s Classical and Evolutionary Approaches Towards Business Analysis

Theoretic Basis Even though the strategic approaches towards business development presuppose the definite and clear realization of further development processes. This notion is confirmed in numerous research resources, however, the actual situation is far from forecasting in detail the events that may come. A professional business leader needs to know...

Corporate Social Responsibility and Response

Definition Corporate social responsibility is defined as a form of corporate self-regulation integrated into a business model; it is aimed at motivating business entities to voluntarily involve themselves in corporate initiatives, as an alternative to additional or existing mandatory initiatives. It is a form of corporate social regulation integrated into...

Analysis of the Market Segmentation

Introduction Market segmentation is the process of dividing a market into small parts which have different characteristics. Therefore this fully satisfies the individual and specific needs of customers. This is done especially in a situation where customers have very differing characteristics. Therefore a company finds it convenient to subdivide the...

McDonald’s Corporation’s Analysis: Intangible Assets

Introduction McDonald’s corporation is undoubtedly the largest chain of hamburger fast-food restaurants in the world. The restaurant serves more than 58 million customers every day. The operation of Mcdonald’s is like a typical large chain that operates as a corporation, a franchise, or at times as an affiliate. It draws...

“Leading Minds” Book by Howard Gardner

Introduction The book, “Leading Minds: An Anatomy of Leadership”, has been authored by Howard Gardner, “Professor of Education in the Graduate School of Education and one of the founders of Project Zero at the Harvard University” (Gardner, 1996). Published by Basic Books, the first edition of the book appeared on...

Wal-Mart’s Electronic Marketing and Strategic Approaches

Executive summary Wal-Mart Inc. has been in existence since 1962. The retail store chain has significantly expanded in the global market segments in Europe, America, and Asia. Its powerful retail brand with “Everyday low price” slogan depicts its successful money-for-value pricing policy and strategy (Zook, &Graham 2006, p.15). Even though...

Stages of the Product Life Cycle

Introduction Background to the study Marketing involves all activities carried out in the creation and satisfaction of customer needs profitably (Kotler & Keller, 2008, p. 43). The marketer is the liaison function between activities that constitute marketing and the clientele. Marketing activities involve the integration of the four Ps referred...

Katz, Sapper & Miller Accounting

Introduction The success of the Katz, Sapper & Miller Certified Public Accountants (KSM CPA) is closely associated with the way this company performs business tasks. Their approach towards business is closely linked with the importance to keep their partners satisfied and help them achieve success if it depends on the...

Total Quality Management: Learning Curve Theory

Introduction By the learning curve theory, it should b emphasized that the waiting time for the customers of pizzeria fully depends on the experience of the personnel to perform the direct obligations and cope with the available equipment. The paper aims to analyze the process of running a pizzeria from...

Authenticity of Products on Consumers

Introduction This marketing research tries to investigate how product authenticity impacts consumers to decision-making. Product authenticity refers to the validity or genuineness of a product being sold in the market. Consumers need to be assured that the product and services that they buy and consume are actually the original and...

Compensation and Pay Plans Explained

Whatever the size or nature of the National Lewis and Clark Corporation, having a skilled and motivated team is very important for the future success of the company. Having and finding the right employees in this organization can lead to an enhancement of team work, lower worker turnover, and business...

Campbell’s Intelligent Quisine- Difference Between Theory and Practice

Introduction Campbell Soup Company is one the leading soup companies today but back in January 1997, the company decided to come up with a product line of healthy meals that aim to reduce health risks such as heart disease and diabetes. This product line was called Intelligent Quisine (IQ) and...

Paying Attention Pays Off for Andra Rush

Outline This case study deals with how a businessman can make his business a successful one through paying attention to the customers. The leadership skills and characteristics are described through the answers to the case study problems. The first question examines the application of leadership competency model in Andra Rush’s...

McKinsey & Company: State Farm Insurance Assessment

Introduction State farm insurance refers to an association of companies that render financial and insurance services. It is a dominant industry player and holds a large chunk of the market compared to its competitors. It ensures cars and homes in America and Canada. State farm initially dealt with insurance of...

Barriers to Ethical Managerial Decision-Making

Outline This essay is an attempt to describe the hurdles like social and cultural system, whistleblowing, corruption, groupthink…etc that are being faced by the managers while making ethical-managerial decisions. This paper also provides some recommendations for dealing with these obstacles. Obstacles encountered by the managers while making ethical decisions The...

Organizational Development in a Global Setting

Introduction Organization Development refers to the evaluation and change of the strategies, processes, and structures of an organization in a bid to improve the performance of the organization and help in the development and contentment of its employees. It may involve things like coaching, work-life balance, leadership development, performance management,...

Marketing Strategy for a Greeting Card Company

Executive Summary Shomai Cards is a greetings card company that also deals in minor gift items and operates from Japan. It is currently planning to reach foreign markets including the UK, the US, and South Africa. However, the focus of this study would concentrate on the domestic markets only. This...

Southwest Airlines’ and Semco’s Organisational Structures

This paper will deal with issues related to organisational structures using examples of two companies Southwest Airlines and Semco to identify what makes these companies different in their structure and how it contributes to their effectiveness and better performance. Southwest Airlines Southwest Airlines was established as a low cost airline...

Luxury Products and Normal Goods

Introduction Marketing communication, with respect to the marketing mix, is one of the pillars of product and service promotion. In its simplest terms, it refers to making decisions on the most appropriate ways to communicate with consumers in a bid to foster product awareness, knowledge with respect to distinct features,...

A Difference Between Leadership and Management

Introduction It needs to be understood that leadership and management are different. Most performing managers possess leadership traits, but not all leaders can manage effectively. Moreover, analytical powers, business acumen, and strategic decision-making skills may not always be found among leaders. Managers use their thinking faculties to sharpen their skill...

Wal-Mart’s Efforts in Global Expansion

Introduction Wal-Mart, the largest retailer in the world, was founded in 1962 by an American Sam Walton in Arkansas State in the US. It did not start international expansion until 1991 when it opened Sam’s club in Mexico City. Since then it has expanded its international business to 13 countries...

Toyota Corporation: Organizational Assessment

Toyota Historical Sales Analysis Toyota Corporation, which is considered to be one of the largest automakers in the world, started to function as Toyota Motor Corporation in 1935. The achievements of the company have always been followed by customers’ needs satisfaction. The analysis of the Corporation historical sales since 1937...

Case Write Up, Enron and WorldCom

Introduction Recent years, companies pay more and more attention to business ethics and problems caused by violation of ethical and moral rules. The law is a guarantor of social stability. The law provides for collective safety and security. The ethics is a crucial element of every profession because it reflects...

Marketing Communications Strategies for Consumer Vehicle Brands in the UK

Introduction The success of the business in the present world has largely depended on the marketing activities of that business. Marketing refers to the procedure and implementation of that processes to plan and execute the conception, pricing, promotion, and distribution of goods, services, or ideas creating exchanges, which will meet...

Organizational Structures: Ford Motor Company

The organizational structure of an enterprise can be affected by a great number of factors, such as marketing strategies, operations, human resources, and others (Bateman& Snell, 2008). Provided that we are speaking about Ford Motor Company we should first speak about operations. As a representative of the automobile industry, Ford...

How Does Wal-Mart Benefits From Green Sustainable Supply Chain?

Outline Environmental change has begun to grip the world with consistent patterns of turbulent weather conditions which have resulted in extreme heat waves, rainfall, snowfall and hurricane in most parts of the world. Under the circumstances it becomes important for people to be concerned about taking remedial measures in reducing...

Business-Level Strategy for Boeing

Introduction The business world of today is a practical example of hard-line competition. The main cause of these types of aggressiveness is maybe the newly shaped borderless markets all over the world. The total world is now a big market and thus named as global market. Companies, Like Boeing, are...

Leadership, Team Building and Communication

Introduction The case of the River Café shows that effective leadership, communication and team building are the main success factors for every organization Communication and leadership are two essential parts of modern organizations, so my interests are to investigate the relations between these two concepts and their impact on staff...

Business Management and Leadership Qualities

Introduction Leadership can be described as the art of inspiring or moving people’s interests in performing a certain job with a common motive of achieving a set objective or goal. It’s concerned with the capability an individual has in influencing other people to commit their efforts in succeeding in a...

Boeing Company’s Customer Relationships Management

Introduction Modern world is competitive and every company tries to its best in order to get more profit from the products they produce. There are a lot of methodologies and techniques which are aimed to attract customers’ attention and what is more important to hold him/her. The assignment is to...

IBM Company’s Internal Pressures and Challenges

Introduction This paper talks about IBM as a company and what its functioning in terms of operations has been like. It particularly focuses upon IBM having issues or facing four key challenges, especially relevant to its marketing function as well as the logistics function. These challenges have been outlined as...

Entrepreneurship and New Venture Creation

Abstract The paper is a concise review of the module on new venture creation. Almost every aspect that is required of an entrepreneur is covered in this module and also mentioned in the paper. Diverse subject areas like new venture start-up risk, funding and financing of new ventures, business plans...

Staff Relocation: The Strategies That Will Ensure the Project Succeeds

The project is intended to relocate the company headquarters from the current position to the new proposed location which is 73 miles away. The new building will have two new departments that will be incorporated into the existing departments. In the project, the main area of study is to analyze...

School-Based Project Management: Program Implementation

Introduction School programs are normally designed to accommodate and content students as well as the teaching infrastructure. In the modern society teachers and school managers are under pressure to meet the requirement and expectations of the public that mainly include parents, students and the government. However the increasing cases of...

Human Resource Stategy: BHP Billiton Case

Introduction Background of the study Strategy has gone from being the hot management buzzword of the 1980s and 1990s to the care of how organizations think as we enter the 21st country. Today, everything is supposed to be strategic. This includes business in general, management, human resource etc (Mintzberg, 1998)...

Leadership Challenges and How to Overcome Them

Introduction Leadership is a very important skill which is not possessed by all; hardly very few people are blessed with this skill. Being a leader is not easy; it poses many challenges and the person who overcomes these challenges make a successful leader. A leader instills confidence and provides motivation...

Coca-Cola Company’s Strategy & Globalization Issues

Introduction As trade barriers are minimized and information is being de-regularized the world is becoming a ‘global village’. Elements like outsourcing, environmental stability, globalization; sustainability etc has changed the working patterns of organizations. Multinational corporations are increasing day by day and they are usually criticized because of issues like environmental...

Business Scope in Global Logistics

Global logistics refers to the handling and management of the physical transportation of goods from one place globally. The process involves careful planning, costly infrastructure, and implementation of efficient technology; and involves more than one form of transport for the physical transfer of goods from the ‘point of origin’ to...

Business Idea vs. Opportunity Comparison

Introduction An opportunity is differentiated from an idea in terms of its marketing possibilities. All opportunities are exploitable for business growth and customer acceptance. Opportunity is profitable for business. But all business ideas are not marketable or profitable for the business firm. Among a hundred ideas only two or three...

The Role of Leader and Leadership in the Organization

Today, there isn’t any organization looking to develop leadership skills or to grow tomorrow’s leaders. In an organization, success and failure are dependent on the manager, and the manager’s success and failure are based on his leadership qualities. Leadership is the process of influencing and supporting others to work to...

Strengths and Weakness of Using Employment Agencies

Introduction Human resource is one of the greatest assets of any organization. It determines the failure or success of any corporation. This is the asset of the company that ensures things are happening in the organization therefore their acquisition through recruitment plays an important role. Recruitment is the process of...

Poka-Yoke Proofing in Non-Manufacturing’ Systems

Introduction Quality as a means of creating and sustaining a competitive advantage has been widely adopted by both manufacturing and non-manufacturing organizations. This strategic stance has been fuelled by the growing attention to strategic quality arising from the international successes of Japanese and other South Eastern Asian countries. Poka Yoke...

“Management: 4th Edition” the Book by Robbins, S., Bergman, R., Stagg, I., and Coulter, M.

Introduction Robbins, Bergman, Stagg, and Coulter, are reported to be among the best authors of the books covering organizational management practices; this paper will therefore critically take a look at the management book fourth edition written by the four authors. In essence this book actually focuses on the management concepts...

The Concept of Positioning in Marketing

Introduction Positioning strategy defines how the company products differ from competitors’ products. Therefore, Positioning is the process of designing the company’s image and value offer so that the customers understand and appreciate what the company stands for in relation to its competitors. A Positioning strategy adopted puts a company in...

International Marketing and Marketing Communications

Introduction Marketing communications are messages and related media used to communicate with the target market. It involves all the traditional forms of promotion including advertising, sales promotion, personal selling, publicity and public relations. It also includes all points of contact between the organization and other stakeholders. Jefkins, F. W., (1982)....

Japan: Impact of Culture on Business Management

Abstract Japanese culture influences the work practices and business practices in the country. The culture of stressing the process than the results has brought out large changes in the way the work is done in the companies. The loyalty to the companies that they work for and the pride that...

Marketing Concepts of the Miller Lite Brewery Co

Miller Brewery Co is the second-largest beer company in the US, located in Milwaukee. The company was founded in 1855. In a century, the company was merged by W.R. Grace and Co. And in 1969, it was acquired by Phillip Morris. The next changes took place in 2002 when Phillip...

Mobile Phones of Consumer Choice: Market Research

Introduction Market research is the process of collecting information regarding the product of a company from the market. It gathers information about the product in terms of the customers, competitors, market and future market potentiality of the product. “Various methods of market research are used to find out information about...

The Brewery Industry: Brief Analysis

There is a variety of industries involved in the distribution of consumer goods that are purchased by end customers. The brewery industry is among multiple markets that sell ready-to-drink products. Nowadays, beer is one of the most popular beverages in the world, and its production continues to increase, especially in...

Dubailand: History and Strategy Analysis

Abstract Dubailand is one of the mega that Dubai Holding has ever taken over the past decade. Initiated in 2003, it faced financial constraints that forced the company to halt operations in 2008. The company has sourced the needed funding and the project is currently underway. The study focused on...

Strategic Marketing Approach: The Case of Kraft Mac and Cheese

The food production industry is undergoing substantial changes due to the development of technology, as well as the shift in political, social, and cultural domains. Modern hectic life makes packaged food popular among diverse groups, including students, young working adults, childless couples, and families (Casini, Contini, Romano, & Scozzafava, 2015)....

Thriving in a Competitive Global Context: The Case of Sanofi

Macroenvironmental factors affect the performance of every business and require companies to alter their strategies in a way that allows overcoming external and internal risks and capture opportunities more effectively. It is valid to say that international pharmaceutical enterprises must strive even harder to adjust to environmental influences because the...

Sustainable Marketing Application in IKEA

Abstract This paper explores the marketing tools and techniques used by IKEA, a global retail company that has an excellent reputation and is favoured by many customers. The analysis is based on a wide range of marketing concepts, which allow painting a comprehensive picture of all IKEA’s activities related to...

Zero-One (0-1) Integer Model

Summary Zero-one (0-1) integer linear programming represents a mathematical method that uses a set of binary answers (yeas and no) to solve with two mutually exclusive options (Anderson et al., 2016). The method has a wide application in different areas of life, ranging from the world of finance to everyday...

Linear Programming Operations Management

Linear Programming Operations Management: Summary Linear programming operations management is a mathematical strategy that is employed for arranging scarce or limited resources effectively while performing various tasks. It is also a technique that organizations can use to achieve profit by reducing the costs of any price. There are two functions...

Waiting Lines Situation at Banking Organizations

Summary Queues represent a common occurrence that people can experience in multiple areas of life (Anderson et al., 2016). For example, people who visit banks are often faced with the problem of having to wait in lines to get help from a bank employee. Therefore, queues are highly standard at...

MeiHomeLoans to Apply SDLC Diagram

To effectively implement a specific system, solution, or software in an organization, it is appropriate to apply a systems development life cycle (SDLC). The SDLC methodology allows for planning, building, and implementing an information system that addresses an organization’s needs. MeiHomeLoans (MHL) is a small mortgage loan company employing 250...

Euro Disney: Strategic Human Resource Practices and Takeaways

Introduction Human resource (HR) management is an essential element of organizations’ strategic planning. Any company’s international HR department should take great care of analyzing the factors that can lead to the success or failure of opening a business in a particular region. Euro Disney, which opened in Paris, France in...

Brand Analysis Report: Casio and Roland

Executive Summary Market research is an important tenet of daily business operations because it integrates the needs of consumers, the public, and customers through information transfer. Therefore, the concept helps to identify problems in the market that could be fixed through value transfer. Pertinent to this analysis is the concept...

Appaloosa County DAY Care Center, Inc. Costs

Introduction The primary focus for the Appaloosa County Day Care Center, Inc. (ACDC) is to provide child care services to members of the local community. The company offers child care to three main age groups: infants, toddlers, and pre-K children. Each of these services is part of ACDC’s line of...

Differences Between Traditional and Digital Marketing

Introduction The primary objective of marketers is to inform and influence a target audience to buy a particular product or service. Therefore, they use the most suitable and effective ways to promote or advertise their products. Large companies carry out a marketing function to improve their position in the target...

Generational Differences in Galliford Try Construction Industry

Over the recent past, construction industries have steadily evolved to be among the best ventures globally. The rise is associated with the high demand for accommodation to cater for business, hospitality, housing and a range of other requirements. Although the need for construction services is increasing, the sector experiences various...

Amazon.com’s Strategy Implementation, Evaluation, Control

Introduction Development strategies supported by modern corporations are largely based on the implementation of not only domestic but also international steps to strengthen the brand value and expand the sphere of influence. Using the example of Amazon that is one of the largest online shops, it is possible to assess...

FedEx Corporation’s Leadership Experience Interview

About the Interviewee Claude R. who is among the key financial officers of FedEx was born in Jackson. Almost eighteen years ago, he graduated from the University of Mississippi and started his career in goods delivery (FedEx, n.d.). During that period, FedEx was a young and promising company providing freight...

Job Satisfaction Factors in the United Arab Emirates

Introduction Job satisfaction refers to the extent to which workers feel satisfied, motivated, and content with their work It happens when workers feel that they have career development, job stability, and a good work-life balance. Having satisfied employees is vital for an organization because such employees are dedicated to delivering...

“The 360 Degree Leader” by John Maxwell

Introduction Leadership skills development is essential for any person who wants to succeed or even fit in modern society. When thinking about leaders’ roles, people tend to focus on the ability to influence others and make them follow. However, in his famous book, John C. Maxwell unveiled the value of...

SWOT Analysis of Axon Enterprise: Strengths and Challenges

Axon Enterprise, Inc. specializes in technology and weapon items for law enforcement and is one of the leading companies in its industry. A necessary activity of such a corporation is performing a SWOT analysis in order to be aware of the company’s situation. SWOT analysis is a general tool examining...

Analyzing Marketing Business Cases: A Step-by-Step Guide

As empirical inquiries, case studies investigate contemporary phenomena in their real-life contexts. When analyzing marketing business cases, the analyst introduces a measure of realism into management education (Cravens and Lamb 95; Ebneyamini and Moghadam 1). There are four fundamental steps in the process of a case analysis. Initially, the one...

Spa and Salon: Business and Management

Introduction In today’s economic environment, enterprises need some effort to survive. The necessary conditions for the survival of the company are flexibility, adaptability to rapidly changing market conditions, increased labor productivity, and the ability to develop creatively. The team method of work is more effective in managing an organization in...

Burger King Company’s Marketing Mix Evaluation

Introduction Nowadays, the fast-food industry is facing many challenges resulting from consumer preferences and government regulations. Big companies need to consider healthy diet trends, but, at the same time, keep in mind the costs of production. Therefore, the issue of gaining and maintaining competitive advantage becomes especially relevant. In order...

SPA Salon’s Marketing and Design

The holistic SPA is created to provide deep relaxation procedures for highly stressed clients who require access to both signature and individual treatments. The business concept of the given SPA is to deliver entirely natural and organic products, which are oriented at relaxing and vitalizing a person’s mind, body, and...

“Leading Change” by John P. Kotter

Leading Change: Overview The book Leading Change by John P. Kotter, Professor of Leadership at Harvard Business School, explores the concept of change management in great detail. The author begins with a thorough explanation of reasons for failure on the part of managers to realize new strategic goals, motivate employees,...

General Motors Company’s Reputation Management

Introduction General Motors (GM) is an American-based company that manufactures motor-vehicles, as the name suggests. It is an international company, meaning it has manufacturing plants in various global regions and offices in a majority of the countries (General Motors). According to O’Callaghan, the company was ranked the leading carmaker in...

Employee’s Job Satisfaction: Emirates Group Case

Executive Summary This study aimed at examining the relationship between communication, as an independent variable, and job satisfaction, as the dependent variable. The study analyzed previous studies on communication and job satisfaction in a bid to establish any relation between communication and employee job satisfaction. Also, the study looked at...

Personality Traits and Professional Performance

Literature Review Studies indicate that there is a strong relationship between emotional intelligence and occupational performance among individuals. Studies conducted among combat soldiers in the US indicated that high performers had more emotional intelligence than low performers, and thus were likely to be better performers at the workplace (Sala, Druskat...

Marketing Strategy of David’s Tea

Case Study David’s Tea was founded in 2008 by tea enthusiast, David Segal, and his cousin, Herschel Segal. Headquartered in Montreal, the duo opened their first retail space on Queen Street in Toronto and quickly expanded to over 75 stores in North America. David’s Tea built its business on selling...

Organizational Performance: Motivation and Its Impacts

Introduction This chapter contains the background of motivation and its impacts on the organizational performance. It also provides the summary definitions and base theory, the background of the host organization, the rationale for the research area, the research objectives and investigations hypothesis. It concludes with the outlined methodology and the...

The Nestle Company: Communication Process

Identify the Web Site, the Sender, and Perceived Receiver The website I have chosen is a website of Nestle, which is an international food and beverage association from Switzerland. The sender is the Nestle Company; the perceived receiver is any user that decided to visit the company’s website and is...

Hot Topic Retail Company’s Success Factors

What makes Hot Topic so successful as a retailer? What makes them so popular with their employees? How can they keep their success going? Hot Topic is an outstanding example of how a unique corporate culture could cultivate satisfaction among employees and promote the companys success. Several aspects make Hot...

Why Is McDonald’s Revenue Decreasing?

Why is McDonald’s revenue decreasing? Is it because of service quality? Is McDonald’s losing customers? What is wrong with their strategy? Find answers to these questions here! Reasons behind McDonald’s Decline in Sales McDonald’s used to be a popular place for families and children to enjoy a meal at a...

TOMS SWOT Analysis

TOMS SWOT Analysis: Abstract Although businesses are rarely involved in non-profit activities, some companies, such as TOMS, help people in need. To evaluate the advantages and disadvantages of these activities and future possibilities, a SWOT analysis may be used. It is demonstrated that TOMS’ philanthropic campaign is characterized by strengths...

Marketing: “How to Make Choosing Easier” by Iyengar

The problem of choice paralysis is acute due to such processes as new consumer attitudes, new IT opportunities, and the psychological and economic restructuring of the supply – demand ratio. The classic marketing model is still applicable; nevertheless, it is crucial to develop preventive measures that will enable companies to...

Food Innovation: Ayran Yogurt in the Scandinavian Market

Abstract The introduction of a product in a new market requires comprehensive research on its suitability, sustainability, and competitive advantage. Reflectively, the process is intrinsic of market demand, uniqueness of the production, and its value addition above rival competitors. This paper researches the suitability of Ayran yogurt products in the...

Kellogg Company’s Strategic Management

Company overview According to the annual report 2010 of Kellogg, this Company started its journey in 1906 and was incorporated in Delaware in 1922 and it is now one of the major players in the ready-to-eat cereals and convenience foods industry in the US market. However, human resources are the...

Emirates Airline’s Contact Centre: Work Experience

Executive Summary This report documents my experience at EK Contact Centre in order to document the various things that I learned. It begins by noting that Emirate Airlines has six major contact centers. My experience was from the Dubai center which is a major center supporting thousands of customers per...

Simmers Restaurant Service Experience

Service Encounter Diary My Service Encounter at Simmers Restaurant Naturally, I am not a fan of leisure travel. However, being a middle-level sales manager in a local bank requires me to travel a lot and widely as my job entails going out there and seeking customers. But when my cousin...

Evaluating Training Programs with ROI vs. ROE Metrics & Phillips’ Model

Managers have employed ROI (return on investment) calculations to estimate the effectiveness of this or that program or project. At the same time, researchers argue that ROE (return on engagement) is as important and can be even more valuable in certain cases (Livingston, 2013). It is necessary to compare these...

Demand and Supply of Healthcare Workforce in Oman

Abstract There has been continued indication of the shortages of physicians and nurses in hospitals across Oman and this is often seen in the media on regular basis. As a consequence, there has also been increased debate on the policy circles among scholars, stakeholders and researchers. Most of these debates...

Competitive Rivalry: Google vs. Microsoft and Uber

Google and Microsoft are two major American companies that compete in a number of fields, some of which include online search engines and online advertising. In this paper, the question of whether Microsoft should continue competing with Google, which enjoys more success in these markets, will be discussed. Using the...

Greggs Company’s Communication Theory

Introduction Annual reports are written with the purpose to inform the shareholders about the situation in the company, about its achievements and the future purposes. Clatworthy and Jones (2003) state that it is highly important to provide both good and bad news in the report, focusing more on bad news...

Walmart Company’s Ethical Issues

This essay sample focuses on ethical issues in Walmart. Here, you’ll find out what Walmart ethical issues are and how they relate to ethics in retail. Are Walmart Ethical Issues Different From Other Large Retailers? No; most of the ethical issues faced by Wal Mart are not different from those...

Senior Management Teams’ Structure and Purpose

The senior management teams are composed of the executive members of an organization having the top-most rank in the organization. They have the role of leadership and management within the organization. The role of management is achieved when the team plans, organizes, directs, controls, and staffs all the resources of...

Williams-Sonoma Inc.’s Online Strategies and Future

If Williams-Sonoma continues with its present strategies and objectives, where will it be in 5 years? With the strengthened supply chain operations that resulted from sourcing east coast functions of FY2007, Williams-Sonoma has the potential of emerging a leading company amongst its competitors in the next five years. This is...

Organization Behavior, Its History and Theories

Aspects of organization behavior Organizational behavior (OB) is the application of human actions to other elements of an organization including social system, structure, and technology. It also looks into the actions and attitudes that are exhibited by people within organizations. Furthermore, OB is the understanding of the individual, group behavior...

Purchasing Manager: Job and Compensation Strategy

Job description The purchasing manager should have excellent planning and procurement ability with good skills in executing procurement activities and running a quality purchasing authority program. He should also be knowledgeable about the importance of the procuring authority buyer and the elementary procedures of the procurement method. He should be...

Business Seminar Reflections

Deloitte seminar: Innovation Unplugged The seminar, held by the company Deloitte on December 10th, 2010, was dedicated to such issues as accounting and financial reporting, the funding cycle, taxation policies, and enterprise risk management (Deloitte & National of College Ireland, 3). This organization is the largest provider of consulting, financial...

Sustainability in Project Management: Enexis Case

Introduction It is a well-known fact that “protecting an organization’s capital base is a well-accepted business principle” (International Institute for Sustainable Development, 1992, p.6). This assertion is especially true when it comes to giant corporations with business operations that can affect millions of lives. However, there is now increasing pressure...

Ghosh’s Administration and Structural Changes at Appex

What were the challenges that Shikhar Ghosh faced when he joined Appex? At the time, when Shikhar Ghosh joined Appex, this company faced several challenges; in particular, one can speak about the inability to plan long-term projects and prioritize the activities of the personnel. Moreover, this organization lacked accountability standards,...

Hewlett-Packard and Disney’s Strategic Alliance

Introduction The increasingly rapid pace of globalization and the focus on disruptive innovations as the driving force behind expansion into the global market has made the competition levels in the latter incredibly high. To maintain a strong presence in the designated environment, companies need to seek new ways of enhancing...

Finance Department and Its Responsibilities

As a division manager, how might the finance department help you to complete the duties of your job? The significance of the finance department cannot be overemphasized. Apart from the input of the skills that are required to steer a corporate body ahead, there is a need for finances to...

Performance and Commitment in the Workplace

Background Looking back at my experience working as a server at (each w lahum) I would have to say that while the job was not easy, it was good enough in terms of the salary that we were given as well as the hours that we were supposed to work....

Human Resource Onboarding Program

An onboarding program refers to a strategy that organizations use to equip new recruits with requisite skills to enable them to discharge their duties without challenges. The primary objectives of this program are to assist new hires, especially recent graduates to familiarize with a company, minimize the time it takes...

Nuance Group’s Image Crisis: Addressing Brochure Fabrications

Executive summary The case revolves around the problematic situation related to the functioning of The Nuance Group, a successful management consulting company that is focused on the provision of its services to different organizations and agents. At the moment, the company promotes its services by saying that is employees are...

Maslow’s Hierarchy in Public Agencies: Motivators & Management

Maslow’s hierarchy of needs in application to the public agency Maslow’s hierarchy of needs Abraham Maslow developed the Hierarchy of needs model back in the 1940s, but still, it has remained relevant to date. This model is widely used in studying human motivation. The model is also highly relevant in...

Bakers Company’s Business Proposal

Bakers’ inn provides customers with a one-stop platform for cakes, snacks, bread, sandwiches, and other products. The service enterprises ensure that customers get a fresh-baked cake with a fair price and quality. The products of the enterprise vary in design, shape, texture, taste, and size. They meet the varying tastes...

Joint Ventures in Oil: Benchmarking Success at Saudi Aramco and Total

Introduction Since its pioneering by Xerox cooperation benchmarking has been adopted by various companies in a bid to improve their performance in their respective sectors. In an increasingly competitive world of business, corporations have sought to improve their services and performance through adoption of cutting edge technologies that address competition...

Leadership Styles Comparison: Authoritarian, Democratic, and Laissez-Faire Leadership

Leadership style is an essential managerial characteristic. According to Lewin’s model, there are three types of leadership: authoritarian, democratic, and laissez-faire (Marquis & Huston, 2011). Authoritarian leadership is characterized by rigidity, strict control, and discipline. Such leaders mainly focus on the desired results. Within organizations, authoritative leaders tend to ignore...

General Motors Company’s Poor Management Issues

Organization development is defined variously by different scholars. According to Brown (2010), it can be conceptualized as a planned and strategic move to enhance the efficiency of an entity. The aim of such undertakings is to help the organization attain its objectives. A number of factors affect the efficiency of...

Jeff Immelt’s and Jack Welch’s Leadership at General Electric

Brief History General Electric is one of the oldest conglomerates that are still actively present on the market. It consists of a wide variety of businesses and is involved in the production of a great multitude of items, resources, and services. The main segments of the company are focused on...

Microsoft Company: Employee Motivation and Retention

Executive Summary For companies to stay at the peak of their performance and to make their competitors struggle, retaining motivated employees who have positive attitudes is essential. High rates of employee turnover usually lead to additional expenses while also contributing to lowering the morale of those workers who are retained....

Effective Employee Management Planning at Tanglewood Company

Tanglewood’s staffing practices have been rather stable for years, and many stores in the state of Washington have been operating without any problems for quite a while. Since Tanglewood uses the resources of its internal labor market to fill in the openings, a certain percentage of the jobs will become...

Whirlpool Company’s Strategic Sourcing

How can we weigh the performance criteria in Exhibit 2? Exhibit 2 shows the various performance criteria that can be used to evaluate the potential supplier’s performance. It also provides factors that constitute the mark for each criterion. For instance, potential supplier’s quality should be determined by a range of...

Apple Inc.’s Strategic & Total Quality Management

Abstract The purpose of this study was to evaluate the role of strategic planning, management, and leadership in enhancing Total Quality Management (TQM) and customer satisfaction at the Apple Company. Total Quality Management (TQM) refers to the systematic method, policies, and procedures used to ensure that goods and services are...

Al Ghandi Auto Group: Electric Car Marketing Plan

Executive Summary Al Ghandi Auto Group holds a leading position in the UAE automotive market. In existence for more than 50 years, the company has established itself as a reliable brand that provides the highest-quality service, the best customer care, and the best overall value for money spent. The company’s...

SOCAR Company’s Corporate Social Responsibility

Business organizations implement powerful models and structures to produce superior services or products and market them successfully to their customers. Many people admire companies whose procedures, practices, and initiatives add value to them. Leaders and managers should also consider or pursue evidence-based strategies that have the potential to drive performance...

Alphabet and Google Companies’ Strategic Directions

External Environment Opportunities and Threats The creation of the Alphabet has presented a variety of new opportunities. For Google, the launch of a new parent firm gave an opportunity to concentrate on working as a highly successful and leading searching engine and allowed it to focus on developing digital ads...

Dell Technologies’ Company Analysis

Company Introduction Dell Technologies, most often referred to as Dell, is an international company that produces computer hardware and software (Dell Technologies, “Company Information”). The firm was founded in the United States in 1984 and has been providing services worldwide for many years. Its headquarters are based in Round Rock,...

Göran Ekvall’s Creative Climate Model

Executive Summary The present report focuses on the analysis of internal environment factors in Oman Oil Refineries and Petrochemicals Industries Company (ORPIC) that play the primary role in determining the organizational capabilities for creativity and innovation: workplace climate and leadership. The analysis of the first factor employs Göran Ekvall’s Creative...

Hoffmann-La Roche Ltd.’s Work Environment Leadership

Introduction Organisational and personal leadership mindsets are significant pillars for determining the level of effectiveness in decision-making. The Hoffmann-La Roche is a subsidiary of the Swizz-based Roche Holding AG and operates under the agency of National Pharmacy L.L.C. As a successful healthcare-based company, the subsidiary in Oman has employees who...

WestJet Company’s Information Technology Governance

When Cheryl Smith, the new CIO, arrived at WestJet, she was asked by the CEO to advise whether the company had an adequate IT infrastructure. Assessed Aspects of the WestJet IT Situation One of the overarching purposes for WestJet to hire Cheryl Smith was to receive an accurate assessment of...

Macro Environment Impacts on Tesco Company in China

Executive Summary Tesco, a UK-based multinational retail firm has outlets in 11 countries across Asia and Europe. In China, this company benefits and suffers from macro environmental forces in equal measures. The demand by the Chinese government to have control over ventures between state-run entities and foreign companies prevents Tesco...

Mastering Communication Skills for Effective Job Interviews

Memo This memo presents a detailed descriptive report of an interview that was conducted for the purpose of gaining expert knowledge shared by an experienced business-professional working in the industry of choice. The interviewed person was approached several days ago and kindly agreed to participate in the project and answer...

Crucibles of Leadership: Professional and Personal Growth

Introduction It should be noted that such concepts as transformational leadership, diversity management, and levels of power have helped me understand the concept of leadership better, and they will enable me to become more effective and functional in my future work. In particular, transformational leadership encourages employees to employ positive...

IKEA Company’s Circular Economy Model

Description of Organization The subject for this report is IKEA, a Swedish producer of furniture and other home accessories. IKEA provides its customers with a wide range of products including furniture (home, outdoor, and for storage), home electronics, indoor gardening, diverse textiles, lighting, decoration, leisure and safety products, kitchen and...

Starbucks Company’s Branding: Cultural Phenomenon

Introduction Branding is a very important tool for the marketing purposes of any business. In entails a lot more than just giving a product a name. For instance, Starbucks branding is a long-term strategy of relational advertising and it helps in creating relationships between the companies manufacturing the product, the...

Amusement Park Concept and Opportunity Analysis

Executive Summary This report presents an opportunity analysis for an entrepreneurial concept of an amusement theme park based on the historical, mythical city of Cibola. The park would use unorthodox methods of design and offer an authentic historical and cultural experience. It is a bold and innovative idea, meant to...

New Leadership Theories: Servant, Spiritual, Authentic and Ethical Leaderships

Swanson, Territo, and Taylor (2016) cite four leadership theories that they characterize as the “new” ones. They are geared towards a more ethics-based approach to leadership and emphasize the importance of moral decision-making (Zhu, Zheng, Riggio, & Zhang, 2015). It appears that all the theories have their merits, which makes...

McDonald’s Business Strategy Analysis: SWOT Analysis & More

In this sample paper, you will find a competitive analysis of internal and external factors influencing McDonald’s strategic direction. Through a detailed inspection, the essay explores McDonald’s internal strengths and weaknesses, including its brand reputation, operational efficiency, and employee training programs. Introduction to McDonald’s Strategy Analysis Founded in the 1940s,...

Kansas City Zephyrs Club’s Accounting Problems

The case study at hand presents several accounting problems faced by the Kansas City Zephyrs baseball club. The disputes arise because of the disagreement between the baseball team and the club owners on the benefits provided to players. Both parties are involved in bargaining negotiations, the ultimate purpose of which...

Qatar Airlines and Its Growth Reasons

Introduction Various reasons explain the rapid growth and development of Qatar airlines ranging from the internal factors to the factors emanating from the external environment. Since its re-inauguration, the airline has seen tremendous growth to approximately 140 destinations globally. Factors that have been cited as the major contributors to this...

Training and Development Programs’ Pros and Cons

Training and development is the sphere that is focused on organizational activity, particularly on the improvement of the performance of groups and individuals in an organization. It is also sometimes referred to as human resources development (HRD) (Sung & Choi, 2014). Basically, training programs developed by HR departments concern themselves...

Amazon Company: Organization and Leadership

Since Organization and Leadership Review (OLR) has two goals – finding and preparing future leaders, and identifying the least effective employees and making them improve on their skills – it might present a good motivation for the workers. It devises a system of promotion based on assessing actual skills of...

Diversity in Organizations: Intergroup Contact Theory

Abstract Even though the racial and ethnic diversity is a typical feature of the modern working environments and a direct result of the developing globalization trends, there is an opinion that such diversity cannot lead to positive outcomes because of conflicting interracial relations. Organizations need to focus on managing the...

Moët Hennessy – Louis Vuitton: Enterprise Software

Background Study The 21st century has been characterized by a great advancement in technology and especially Information Technology (IT). The vast advancement in IT has necessitated improvements of businesses performance which have resulted to enormous expansion of Small and Medium Enterprises (SME) into multinational corporations. The increased growth and expansion...

Benefits and Drawbacks of Amazon E-Commerce

Amazon e-commerce has plenty of pros and cons. On the one hand, it helps create a comfortable buying experience for customers. On the other hand, there are limitations such as the lack of universal Internet access. This essay explores advantages and disadvantages of Amazon company e-commerce. Pros and Cons of...