It is expected that the implementation of this marketing plan will lead to the following key results. Increase in the number of customers with children. A more engaged following on digital platforms, particularly Instagram and Tik Tok. This marketing plan will use multiple marketing strategies and activities for Tim Hortons’...
Topic: Marketing
Words: 2265
Pages: 9
Introduction In a narrow sense, negotiations should be examined as one of the methods of alternative dispute settlements. However, in a general sense, it means communicative between parties for achievement of an objective on condition of equality of these parties. The aim of this paper is to reveal the nature...
Topic: Negotiation
Words: 1701
Pages: 5
Introduction The year 2009 was marked by the resonant case of the investment advisor Bernie Madoff who admitted to committing eleven federal crimes and received a 150-year prison sentence. The convict ran the biggest fraudulent scheme in the history of the United States known under the name of the Ponzi...
Topic: Business
Words: 1401
Pages: 5
Watching my acquaintances, friends, and family members, I noticed that finding a business that you want to do is challenging, and unloved work overshadows your whole life. For this reason, I believe that I am incredibly lucky – although I am only 19, I know what I want to do....
Topic: Firefighter
Words: 339
Pages: 1
The psychodynamic approach to leadership is a philosophy of human behavior that focuses on reasons or forces that drive individualistic societal attributes. The proponents argue that people tend to portray their way of action based on their past experiences. Accordingly, childhood encounters and psychoanalysis can help understand the type of...
Topic: Leadership
Words: 303
Pages: 1
Introduction Organizational development (OD) is a significant, science-based, and practice-oriented process that helps an organization build its capacity to change and attain heightened effectiveness levels. It can be made through the development, improvement, and reinforcement of organizational strategies, structures, and processes. Orpen (1997), Clifford, and Thorpe (2007) stated that organizations...
Topic: Organization Development
Words: 606
Pages: 2
Introduction A market is a system facilitating the exchange of goods, services, and information between its participants. This system is strongly influenced by market leaders, which can be a product, a brand, or a company with the highest percentage of total sales revenue. When there are market leaders, there are...
Topic: Business
Words: 326
Pages: 1
Wild Dog Coffee is a small coffee house offering espresso visitors a limited choice for breakfast, lunch, and dinner. So far, the company has only one branch office, but it is in the interest of management to open a new point. Expanding a business always involves risks, as it requires...
Topic: Business
Words: 2043
Pages: 7
Introduction Each organization is a complicated system made out of smaller, even more complex systems. Just like in a living organism, the company’s parts are interconnected and dependent on each other. Each of these departments has distinct roles and functions to facilitate the business processes, and none of them can...
Topic: Business
Words: 929
Pages: 3
Introduction One of the main goals of any business is profit maximization, and one of the principal means of reaching that goal is setting an optimal price for its goods or services. However, the considerations that go into determining this price depend in large part on the market structure. Different...
Topic: Business
Words: 318
Pages: 1
Introduction The Indian sports retail sector is growing very fast due the presence of potential customers and changing lifestyles. The existing regulation compels foreign companies to source around 30 percent of their products locally. Decathlon has the potential to succeed in this market if it starts new stores and pursues...
Topic: Management
Words: 1120
Pages: 4
Executive Summary Purpose of the Plan The main aim of this plan is to outline a start-up MBA program targeting the UK, China, and India Markets. The name of the proposed University will be London MBA School which will be located in southern London. The major activities of the University...
Topic: Business Planning
Words: 2732
Pages: 10
Introduction Corporate social responsibility has become a common business imperative in today’s globalized world. Newspapers, print and audio media are increasingly engaging in debates on benefits that businesses are likely to derive by conducting their businesses responsibly (Darwall, 2002). Management experts are not left in the debate; they are organizing...
Topic: Ethics
Words: 1135
Pages: 4
The current literature review describes the main qualities and skills possessed by modern managers. Gillard and Price (2005) state that critical thinking is one of the main concepts and practices used by managers to grow and develop their strategic position. Good managers do much more than make good decisions, a...
Topic: Management
Words: 601
Pages: 2
Marketing entails making products that are desired by a certain section of the target population or consumer. Marketing has been viewed as an ongoing dynamic process involving a set of interacting activities dealing with a market offering by producers to consumers on the basis of reliable marketing anticipation (sales or...
Topic: Marketing
Words: 473
Pages: 2
Outline This White paper analyzes the case study about the “Automated Production Control System Case” of the Ajax Company. The paper identifies and describes the associated risks pertaining to the two alternatives under consideration. The report has been prepared in the form of a White Paper. Description of Problem and/or...
Topic: Business
Words: 818
Pages: 2
Introduction Team building is one of the common aspects seen in organizations nowadays because of its importance in the success of the organization. Traditionally the only focus was on individual work. But now it has proved that team centred work not only helps in achieving the objectives. Also it helps...
Topic: Leadership
Words: 1376
Pages: 5
Introduction There are a number of reasons as to why organizations deem it fit to institute change. To start with, change within an organisation may occur as a result of challenges that may be facing such an organisation; especially as far as global markets are concerned. In addition, a reform,...
Topic: Management
Words: 2274
Pages: 8
Marks & Spencer (M&S) is one of the major UK retailers, that have a great chain of over 840 stores in 30 regions around the globe and they have over 600 domestic and 285 international stores. Marks & Spencer is commonly renowned as the major clothing retailer of the United...
Topic: Equity
Words: 2730
Pages: 10
Corporate Strategy of Coca Cola: Introduction The international soft drinks market is never complete without mentioning the leading player, Coca-Cola. Over time, it has created a solid corporate brand name, strong product brands, and consequentially substantial brand equity through various products across many markets. Since its inception, the company has...
Topic: Business Strategy
Words: 3741
Pages: 13
Introduction The employee relations have been changed last 30 years for many reasons for developing for information dissemination, employee feedback and employee assistance program. These are a most important factor which provides significant change. By virtue of the European Communities Act 1972, UK incorporated all EU law in domestic law....
Topic: Business
Words: 3162
Pages: 10
Introduction In order to sustain the business operations in a competitive environment, a company requires to have sound strategies for marketing, communication, research and development, sales, social responsibility and of course in managing the workforce. This calls for an effective management development plan for running the organization. In today’s competitive...
Topic: Leadership
Words: 1239
Pages: 4
Miller Brewery Co is the second-largest beer company in the US, located in Milwaukee. The company was founded in 1855. In a century, the company was merged by W.R. Grace and Co. And in 1969, it was acquired by Phillip Morris. The next changes took place in 2002 when Phillip...
Topic: Marketing
Words: 948
Pages: 3
Globalization has changed the way businesses interact with their clients, compete, and develop corporate strategies. Through globalization, companies can reach customers globally and sell their products or provide services to a more significant number of individuals. While this establishes a better opportunity for development and financial gain, it also pressures...
Topic: Globalization
Words: 330
Pages: 3
The character serves as the borderline between personality and experiences. Though the character is usually considered stable, psychologists perceive that every individual is susceptible to being nudged by their environment (Porcelli, & Delgado, 2017). Therefore, no aspect of human life is regarded to be fully independent of poor judgment. According...
Topic: Business
Words: 853
Pages: 3
Introduction Gene Wilkes, in his book Jesus on leadership: Developing servant leaders, takes his readers back to reflect on how to manage people the way Jesus did. The work is intended as a primer for those who want to lead among God’s people like Jesus. The idea of servant leadership...
Topic: Leadership
Words: 1181
Pages: 4
The role of managers in the workplace is one of the most significant when it comes to influencing organizational performance and meeting corporate goals. They have a direct impact on the employees they manage while are also expected to carry our various responsibilities targeted at aligning their department’s performance with...
Topic: Business
Words: 502
Pages: 2
Executive Summary This study aimed at examining the relationship between communication, as an independent variable, and job satisfaction, as the dependent variable. The study analyzed previous studies on communication and job satisfaction in a bid to establish any relation between communication and employee job satisfaction. Also, the study looked at...
Topic: Business
Words: 5430
Pages: 20
Hollywood Movie Industry: Critical Success Factors Critical success factors refer business aspects that an enterprise take into consideration in a bid to achieve predetermined mission and goals; some examples of CSFs include professionalism, integrity, creativity, teamwork, and customer focus among others. Generally, play an important role in identifying areas where...
Topic: Cinema
Words: 3340
Pages: 12
Estimated Beta Coefficient Based on data from Coca-Cola stocks and the market index, the beta coefficient can be taken to be 0.57 (Yahoo Finance, 2011). In order to arrive to this answer, several concepts have to be considered. One of these is the stock value, which has to be computed...
Topic: Coca Cola
Words: 613
Pages: 2
Executive Summary Strategic analysis entails research to explore the environment under which an organization operates. It is an effective method of testing the efficiency and effectiveness of an organization’s strategies. This paper discusses strategic analysis and its importance to organizations. A case study is done on Arabtec to apply the...
Topic: Performance
Words: 5819
Pages: 21
Executive Summary The suggested paper is a marketing plan designed for SPAR International, Oman. There is the current situational analysis of the company and the conditions under which it functions. This section includes SWOT and PESTEL analysis to improve the understanding of all factors that might impact SPAR and its...
Topic: International Marketing
Words: 1745
Pages: 6
Brief History General Electric is one of the oldest conglomerates that are still actively present on the market. It consists of a wide variety of businesses and is involved in the production of a great multitude of items, resources, and services. The main segments of the company are focused on...
Topic: Leadership
Words: 2880
Pages: 10
Introduction In business management, ethics plays an imperative role because it purports transparency, dedication, and professionalism. Ethics suggests that managers should differentiate between corporate and personal roles by creating an artificial distinction between the two affairs. This helps managers to avoid corrupting their official responsibilities and compromising corporate affairs at...
Topic: Deontology
Words: 1385
Pages: 6
Welcome to our free sample essay on functional level strategy of Coca-Cola company! You’ll find corporate and business level strategy of Coca-Cola, their marketing strategy and planning. Coca Cola Functional Areas Essay Abstract The operations of every company are aligned with its strategic goals and objectives. Such are the operations...
Topic: Coca Cola
Words: 4486
Pages: 17
Introduction The main objective of this report is to analyze the consumer behaviour in the consumer electronics market and this paper concentrates on the Sony Corporation. The first part of this paper focuses on the background of the company, product line, and suggested actions to influence UK consumers’ attitude, and...
Topic: Corporation
Words: 4166
Pages: 16
Overview Sany is a Chinese-based multinational company specializing in construction machinery. Since its creation in 1994, it has grown to the leading company in the domestic market and, starting from the mid 2000s, reached out to the global scene, where it quickly became recognized and acclaimed for the fair pricing...
Topic: Business
Words: 2306
Pages: 9
Google is one of the world’s largest and most renowned corporations. Due to its massive success, Google is under a constant observation as a source of impactful practices and innovative approaches. This paper is focused on the exploration of Google’s human resources practices such as recruitment and selection. One of...
Topic: Google
Words: 561
Pages: 3
Accessibility This is a vital factor in segmentation. Although the broader geographic segments have been widely targeted by internet traffic, it is usually necessary to market or promote goods and services to the targeted market in the most effective way. In other words, a business enterprise requires economic marketing of...
Topic: Market Segmentation
Words: 1109
Pages: 5
Executive Summary The report revolves around Huawei Technologies Co. Ltd. and the primary peculiarities of its functioning. Today, it is one of the most fast-growing companies that function in the sphere of telecommunications. The report provides the in-depth investigation of its financial performance, organizational structure, perspectives, integral strategy, marketing approach,...
Topic: Business
Words: 2251
Pages: 9
Introduction Virgin Media enjoys one of the largest shares in the fibre optic network market. Currently, it has about 4.49 million broadband subscribers and the number is set to increase due to the impressive work that its engineers are doing in relation to digital technology. The progressive growth has largely...
Topic: Management
Words: 1659
Pages: 7
Corporate governance is the management of organizational and legal registration of the business, optimization of organizational structures, and the construction of intra- and interfirm relations of the company by the objectives (Larcker & Tayan, 2015). The main function of corporate governance is to ensure the work of the company for...
Topic: Business
Words: 1392
Pages: 6
Introduction Sir Richard Branson is one of the world’s most fascinating, triumphant, and enduring entrepreneurial business leaders of twenty first century. In the wake of uncertainty, global turmoil, and institutional volatility, his business model remains unshaken and forward marching. Evidence shows that Branson is a leader who knows where to...
Topic: Leadership
Words: 1361
Pages: 5
Sainsbury’s Management Structure: Introduction Established in 1869, Sainsbury’s is one of the leading chains of supermarkets in the UK. In 2015, the company had an annual revenue of £23,775 million, thus making it one of the leading supermarkets in the UK’s retailing industry (Sajid et al. 2015). Since its early...
Topic: Management
Words: 1931
Pages: 8
Major problems faced by Eastern Gear Inc. Eastern Gear Inc., based in Philadelphia, is a manufacturing company that produces a variety of gears. Currently, the company faces several problems in the operations. The operations of the company indicate that it lacks proper strategies and operational objectives. The operations of the...
Topic: Business
Words: 918
Pages: 4
Abstract The present work contains an analysis of the case of Hank Kolb, quality assurance director. Kolb has identified that the equipment is not functioning properly, being used for purposes, for which it was not originally created. In this work, the main problems that Kolb has to solve, such as...
Topic: Business
Words: 2575
Pages: 10
Executive Summary Marketing audit has become a common practice among many businesses as they undertake strategic planning in their marketing process. The audit aids in measuring an organization’s marketing capability as well as environmental threats and opportunities. This type of audit report is made up of a structure with detailed...
Topic: Auditing
Words: 3345
Pages: 13
Introduction This report is aimed at examining the functioning of Ford Motor Company. In particular, it is necessary to focus on the external and internal environment of this corporation. One should show how the company can minimize the impact of negative factors and how the organization can make use of...
Topic: Ford
Words: 2240
Pages: 9
Global Entry Strategies of Zara International: Introduction International retail companies are commonly regarded as one of the main driving elements in the industries’ globalization. The retailers provoke globalization by the cross-border sourcing, expansion of the brand portfolio, and business internationalization. Representation in the international fashion market requires organizations to implement...
Topic: International Marketing
Words: 3091
Pages: 12
Introduction Trade is essential to any nation and country to grow and develop. It is so vital that without it, all the world’s economies would grind to an unceremonious halt. There are no other places in the world where all this could be more practical than the United States of...
Topic: Business
Words: 919
Pages: 4
Wells Fargo Strategy: Essay Introduction Wells Fargo & Company (also called Wells Fargo) is one of “the leading financial services holding companies in the globe” (Our strategy, 2016, para. 3). The firm has numerous stores across the United States. The company has been leveraging its distribution strategy in order to...
Topic: Business Strategy
Words: 1143
Pages: 5
Introduction One of the world’s most well-known and prosperous businesses, Apple Inc., was established in 1976. With a market value of $1.3 trillion, Apple is the world’s most valuable publicly traded corporation on the 2019 Fortune 500 list (Jurevicius, 2023). The iPhone, iPad, and Mac computers are just a few...
Topic: Business
Words: 658
Pages: 2
Executive Summary Human resource management (HRM) covers all types of employee pay. For many businesses, salary is the biggest expense. Monroe seeks employment primarily for pay and perks. Compensation might be financial or non-financial. Financial compensation is direct and indirect. Salaries, wages, commissions, and bonuses are direct compensation. Hence, indirect...
Topic: Business
Words: 850
Pages: 5
Introduction: Job Title and Job Description Nurse Registered nurse (RN) is the first selected career for the analysis. RNs belong to the healthcare sector and are responsible for providing coordinated patient care and educating patients about the health conditions that should be addressed (“Registered nurses,” n.d.). Their work is fundamental...
Topic: Business
Words: 1789
Pages: 6
Introduction Financial planning is one of the most important aspects to ensure the success of any business. This technology industry should not be neglected; the sphere is competitive and fast-changing. Therefore, Apple requires a robust financial strategy to help the company stand out. This essay delves into finances and explores...
Topic: Business
Words: 825
Pages: 3
Introduction Dietz & Watson is a Philadelphia-based food company specializing in charcuterie and cheese. The company recognized its aging traditional customer base and needed to attract younger audiences to sustain growth (Lambert et al., 2022). The company embarked on a rebrand that included new product lines, packaging, and marketing strategies...
Topic: Business
Words: 994
Pages: 3
Introduction The core of the entire marketing philosophy is consumer behavior. In-depth consumer information is required for effective marketing operations and is the foundation for identifying the target market of complex marketing development. Understanding the reasons for potential customers and the capacity to professionally analyze consumers’ decision-making process to acquire...
Topic: Business
Words: 1402
Pages: 5
Introduction Fire safety refers to the condition of an object in which there is no probability of a fire. Specific measures are taken to eliminate it and exclude its negative consequences and factors if it occurs. Competent and accurate fire safety management is essential for the holistic provision of fire...
Topic: Business
Words: 1904
Pages: 7
Introduction Whether an individual is starting a career as an intern or a competent professional, office etiquette plays a vital role in their daily lives. Success Peoples (2021) asserts that etiquette sets rules that establish appropriate manners while highlighting avoidable conduct by workers. This paper looks at professionalism, punctuality, technology...
Topic: Challenges
Words: 395
Pages: 1
Introduction For my research, I chose a unique product that enthralls connoisseurs of alcoholic beverages worldwide. Disaronno Originale is a famous Italian liqueur that is famous for its unparalleled almond nut flavor. It has quickly gained popularity worldwide due to its bitter and moderately tart taste, a distinctive feature among...
Topic: Brand
Words: 1113
Pages: 4
Numerous examples of products ahead of their time did not allow them to become famous. One of the innovations that failed was Microsoft SPOT Watch (Karella, 2020). Before the invention of Wi-Fi and Bluetooth, Microsoft decided to use FM to transmit various information to their watches. Microsoft called this technology...
Topic: Management
Words: 2034
Pages: 7
Human Resource Management is the main component of the company’s activities, which is responsible for the efficiency and productivity of work. An organization can earn a competitive advantage by efficiently using its people and developing plans based on its knowledge and abilities to accomplish well-defined goals. These essential departments play...
Topic: Walmart
Words: 1388
Pages: 5
Executive Summary Ecosia is revered as an organization that celebrates biodiversity and climate action. In 2019, it became the first search engine to empower users to make more environmentally conscious decisions. Ecosia provides users with additional information about their search results, including a green leaf icon to indicate planet-friendly websites...
Topic: Marketing
Words: 4239
Pages: 15
Summary Bershka was established in 1998 in Spain and focuses on fashion and designs of clothing manufacturing. The company started its operations in 2000 when it recorded an increased demand for its fashion products from Spanish citizens (About us, 2022). Up to now, the firm has opened thousands of its...
Topic: Brand
Words: 2096
Pages: 7
Any successful business relies on international cooperation on different levels in the modern globalized world. While incorporating workers from different backgrounds and cultures into a team is a general practice, communicating with international clients can have issues for both sides if certain cultural specifics are not considered. Intercultural communication is...
Topic: Communication
Words: 550
Pages: 2
Introduction The success of any business depends on its pricing strategies, competitive environment, and its scaling approach. Among the renowned companies in Singapore that consider all three factors is Chope. Headquartered in Singapore, Chope has thirteen investors including Square Peg Capital and Ant Group (Singapore restaurants, n.d.). Arrif Ziaudeen launched...
Topic: Management
Words: 2194
Pages: 8
Abstract Many industries across the globe are experiencing numerous transformations due to some of the recorded trends, such as technological innovations and the need to protect planet Earth. In the United States, the automobile sector has faced numerous challenges that might affect its future performance. While three companies remain dominant,...
Topic: Vehicles
Words: 2808
Pages: 10
Background Information Joe Fresh is a fashion brand created in Canada by the designer Joe Mimran for the Canadian group Loblaw Companies Limited. The company focuses primarily on producing apparel, footwear, accessories, cosmetics, and many other units under the general brand name Joe Fresh. The company is well-distributed all over...
Topic: Business
Words: 1111
Pages: 4
Under the conditions of progressive changes in production and information technologies, the widespread use in the practice of the achievements of science, and positive accumulated experience, tangible assets form only a visible, reasonably small part of the assets of enterprises. The main resources for development are increasingly becoming people and...
Topic: Apple
Words: 286
Pages: 1
International Financial Reporting Standards International Financial Reporting Standards (IFRS) represent an essential article that must be observed by any company to ensure organized activities. Moreover, it provides international organizations to be as transparent and consistent as possible in their activities. The basis of this study will be an article by...
Topic: Business
Words: 633
Pages: 2
Company & Business Description Company Purpose Zappos will seek to create value for its target market, such as young and adult fashion lovers with medium income levels in the U.S. and abroad, by offering a wide selection of clothing and home product categories online. The pride of place will be...
Topic: Business Strategy
Words: 1268
Pages: 6
Introduction One of the highly competitive industries in the global marketplace is the airline sector mainly because of the focus on the variant service experience. Since the advent of social media platforms, a significant percentage of the customers have attained significant product and service knowledge from a wide range of...
Topic: Airlines
Words: 5526
Pages: 20
Introduction SWOT analysis is an effective method for assessing the main performance factors of an organization or business. The purpose of the use is to identify the areas of opportunity and the main threats to the enterprise, covering all the necessary aspects (Clark, 2017). SWOT analysis includes strengths, weaknesses, opportunities,...
Topic: Tesla
Words: 533
Pages: 2
Social Learning Theory Basic Provisions As a relevant theory associated with ethical leadership in organizations and the ability to maintain a favorable microclimate in teams, social learning theory may be reviewed. According to Mo and Shi (2017), who analyze this concept in relation to organizational performance, employees tend to show...
Topic: Ethics
Words: 1672
Pages: 6
Abstract The purpose of this report was to analyze six aspects of Cookie Business. First, the report focuses on breakeven analysis and determines the number of cookies needed on average to cover the fixed costs. Second, the cost of inventory was calculated using full and variable costing. Third, a special...
Topic: Business
Words: 1233
Pages: 4
The issue that needs to be fixed is connected to actions that should be performed in the workplace with regard to surveillance and employee tracking. This notion can be assessed as problematic since rigorous employee surveillance can become a subject to a potential conflict of interests. A more detailed idea...
Topic: Management
Words: 1959
Pages: 7
Overview of the Company – “Qatar Airways” Qatar Airways is one of the youngest but dynamically developing companies serving six continents (Al Baker, no date, para. 1). Today, the firm is a leader in its industry, having many well-deserved awards, outstanding achievements, and, indeed, global brand recognition not only within...
Topic: Airlines
Words: 1394
Pages: 4
Introduction The European government has established a ceiling price on football tickets, causing their cost to increase by two times more than the Consumer Price Index. Subsequently, each Liverpool FC ticket costs between £165 and £185 (Millar et al., 2021). Liverpool management has frozen the prices for nearly seven years...
Topic: Football
Words: 609
Pages: 2
Daniel Goleman wrote the article called what makes a leader intending to analyze the impact and use of emotional intelligence in being a good leader. In this article, he analyses the different aspects of emotional intelligence such as self-awareness, self-regulation, empathy, motivation and social skills and how they make one...
Topic: Business
Words: 645
Pages: 2
Introduction Capital budgeting entails selecting investments that increase a corporation’s worth. The capital budgeting procedure may include acquiring land or purchasing fixed assets such as a new vehicle or equipment (Siziba & Hall, 2021). Market efficiency describes a marketplace where prices reflect all valuable accounting data related to underlying securities...
Topic: Apple
Words: 2325
Pages: 8
Background To begin with, the Swatch Group manufactures and distributes watches. They are the largest manufacturer in the world and have 156 production facilities around the globe (Deshpande et al., 2012). They did not limit themselves to producing and assembling watches for brand retailer companies. The company also provides different...
Topic: Business
Words: 1121
Pages: 4
Caterpillar Inc., like other successful companies, resorts to making short and long-term goals to assure the necessary progress in its operations. The short-term mission of the company is expressed by dividing it into individual goals in areas such as operations and product management. The long-term goal of Caterpillar Inc. is...
Topic: Business
Words: 579
Pages: 2
Introduction The way how companies conduct their business is subject to various internal and external factors. The country of a company’s origin envelopes both types, as it hosts specific cultural features and environment that affects every company’s decision. For example, if an American company decides to operate in an African...
Topic: Culture
Words: 1140
Pages: 4
Introduction One of the world’s most well-known manufacturers and sellers of mobile phones is Nokia. The organization employs more than 102,000 people across its sub-stations in 130 countries. In addition to producing mobile phones, Nokia also provides a comprehensive selection of other telecommunication services. The Fortune Global 500 ranks Nokia...
Topic: Nokia
Words: 608
Pages: 2
Introduction Today, Walmart is a well-known American retail corporation promoting services in its hypermarkets and other stores locally and worldwide. This organization successfully proved its stability in three major areas: opportunity (employment and investment), sustainability (emission reduction), and community (specific social needs) (Harrison, 2019). Value chain analysis is a unique...
Topic: Walmart
Words: 542
Pages: 2
Introduction The present project concerns conflict resolution at Walmart, an international retailer. Walmart offers various products, from groceries to clothes, and employs many people across several countries. Despite being successful in satisfying clients and extending its operations, Walmart has encountered internal issues that cause the business’s staff members’ morale to...
Topic: Conflict
Words: 1378
Pages: 5
Problem/ Solution Statement There is competition among Freshippo, unattended convenience stores and unattended shelves and the Amazon Go, the technology-driven new retailers in the new retail industry. The retailers had appeared in Chinese and U.S markets where they could do their businesses. An innovative initiative like ‘Daily Fresh’ and Hexioama...
Topic: Innovation
Words: 1151
Pages: 4
Managers that are unconcerned about employee motivation and satisfaction are jeopardizing their company’s success. It is critical that business leaders implement measures to ensure minimal staff turnover by placing a priority on both clients and employees. According to Warrick (2017), doing so ensures the business’s continuity and provides it with...
Topic: Coffee
Words: 1187
Pages: 4
Importance of Strategic HRM and Values for LCH The importance of strategic HR management lies in improving the atmosphere, or “creative climate,” for employees (Iqbal, 2019, p. 181). Large companies are always united by ideas and values, which are sincerely followed by employees. Developed strategic HR management keeps employees in...
Topic: Management
Words: 715
Pages: 3
Introduction Maintaining an ethical decision-making framework in the realm of skyrocketing competition rates and increasingly challenging sociopolitical and socioeconomic setting is a highly complicated task. Moreover, with the rise in the importance of information management as the main tool for predicting customer behaviors and market changes, a range of companies...
Topic: Advertising
Words: 2070
Pages: 7
Abstract Organizations apply a range of tools to analyzing their performance, measuring its current quality, and identifying the necessary improvements. Among those are the 7-S framework, the balanced scorecard (BSC), the SWOT paradigm, and its PESTLE equivalent. Using each of these separately enables resolving particular issues but leaves gaps, for...
Topic: Business
Words: 1597
Pages: 5
Executive Summary Countries and islands along the Pacific coast face numerous challenges in the shipping industry due to social, technological, climatic, and economic factors. Significant factors affecting the industry include capacity constraints, the smallness of the islands, economic instability, distance from large markets, and effects of climate change. This paper...
Topic: Challenges
Words: 4768
Pages: 17
Introduction An assessment of the company’s performance is needed to understand whether or not the management in place has been effective. This can be determined by checking how much market share the firm currently has in comparison to the past. Market share can be computed as a percentage of sales...
Topic: Performance
Words: 3906
Pages: 14
Introduction International Human Resource Management (IHRM) can be described as a combination of actions aimed at worldwide personnel administration. It aspires to accomplish company goals and get a competitive edge over rivals on a domestic and global level (Carbery and Cross, 2018). On the other hand, strategic human resource management...
Topic: Management
Words: 2387
Pages: 9
Introduction McDonald’s is the leading fast-food restaurant operating in several countries across the globe. Since its establishment in 1940 in the US, the corporation has become the largest fast-food restaurant operating in more than 100 countries (Kee et al., 2019). McDonald’s main purpose is to serve quality food that meets...
Topic: McDonald's
Words: 3029
Pages: 11
Introduction The firm’s current marketing goals are to meet the needs of the target audience and improve products through innovation and technology to improve competitive advantages. In order to implement these tasks, Adidas needs to perform such objectives as the introduction of the best production and storage strategies, the development...
Topic: Adidas
Words: 2527
Pages: 9
Introduction Woolworths Holdings Limited (WHL) has been in the retail services business for nearly a century: during that time, it has achieved strong profit results. The company uses corporate management strategies to meet its sustainability goals and grow as a business to reach them. WHL competently manages its supply chains,...
Topic: Management
Words: 838
Pages: 3
Attributes Classification of Attributes Watching movies, series, and TV shows Experience Size of content Search Usability Experience Mobile, laptop, and TV streaming Search Research Amenities Search Watch lists and recommendations Experience Customer Service Credence Competitive prices Search Quality of content Experience Scope of choice Search Competitive positioning implies the correct...
Topic: Netflix
Words: 912
Pages: 3
For every person, there are terminal values that play a significant role in life. Hence, based on these attitudes, individuals build their way and choose education, work, and partner. In other words, terminal values represent the ultimate aim of people’s lives, what they want to achieve the most. My terminal,...
Topic: Leadership
Words: 554
Pages: 2
Globalization has turned the world into a global village – and in this village, there is an ongoing competition between organizations. It is not easy for a company to succeed as the global market changes and the growing mobility of human resources pose various challenges. According to Bruijl (2018), these...
Topic: Business
Words: 1509
Pages: 5
Introduction The modern slave trade is common in many business institutions with long, complex supply chains and those that operate in areas without strict laws. This crime is prevalent because perpetrator companies cannot be directly linked to it. However, many organizations directly or indirectly contribute to forced labor. Nestlé, a...
Topic: Nestle
Words: 1472
Pages: 5
Company Overview Business Overview Delta Air Lines Inc. provides air transportation services both in the US and internationally, operating in two segments: Airline and Refinery. The company’s key locations are situated in core hubs, including Atlanta, Minneapolis-St. Paul, Detroit, and Salt Lake City. As for the international networks, Delta Air...
Topic: Airlines
Words: 2673
Pages: 10
An essential part of any organization’s activity is planning and decision-making. SWOT analysis is considered a convenient tool for these tasks, but it has limitations. SWOT is a description of “strengths,” “weaknesses,” “opportunities,” and “threats” of the company to present a complete picture of its activities and discover aspects for...
Topic: Business
Words: 343
Pages: 1
Introduction The type of organizational structure is an important element of the overall functioning of a company due to the dependence of job design and the achievement of company goals through the structural connections between employees. At McDonald’s, the hierarchical structure of the organization fits the company’s goals and mission...
Topic: McDonald's
Words: 840
Pages: 3
The catering business is a good way to make money for those who love to cook since catering is not always about making lunch for hundreds of guests. However, the sphere is quite competitive today because more and more people consider it profitable and reliable and are trying to create...
Topic: Entrepreneurship
Words: 1102
Pages: 4
Executive Summary The Chinese market is rapidly expanding, with the demand for various types of products, including food. Patchi is a manufacturer of premium chocolate operating in Canada and several North American, European, African, and Middle East markets. Premium chocolates are a unique product made from cocoa butter, with the...
Topic: Chocolate
Words: 2208
Pages: 8
Introduction As a business process, negotiations allow parties to discuss their differences and similarities in an attempt to reach an acceptable solution. This practice defines the inherent ability of sides that negotiate to find mutual benefits instead of completing transactions that do not lead to win-win scenarios. When parties build...
Topic: Collaboration
Words: 2064
Pages: 8
Introduction Gap Inc. is a world-famous American brand that produces clothes, footwear, underwear, and accessories in various styles and tastes and from several fabrics, colors, and cuts. Gap Inc. achieved unprecedented success and prosperity due to competent business management, clearly put forward brand promotion strategies, and well-established customer communication. In...
Topic: Market Segmentation
Words: 669
Pages: 2
This work is devoted to the analysis of strategic management and strategic competitiveness of the Tesla Company. This paper presents an assessment of the impact of globalization and technological changes on the Tesla Company and its activities. In addition, an industrial organization model and a resource-based model were applied to...
Topic: Competitiveness
Words: 1148
Pages: 4
H&M is an international fast-fashion company with Swedish origins and is the second-largest global clothing retailer. The brand operates through direct distribution in chain stores and online with solid recognition and various campaigns (Bini and Bellucci, 2020). Their operation strategy allows them to produce goods at affordable prices and address...
Topic: Business
Words: 415
Pages: 2
Introduction Barns Group Limited is an organization like many others that encounters different forms of unethical acts. For instance, looking at the IT department, there is a scenario that has been mentioned earlier concerning asking for an employee’s login details from a manager. It is hard to judge whether the...
Topic: Ethics
Words: 1483
Pages: 6
Walt Disney is one of the most successful companies in the world. The success of the company is associated with a constant innovation in animation and business. It effectively used its resources to become an entertainment company from a simple animation studio. Hiscocks (2016) claims that carefully selected designers played...
Topic: Disney
Words: 287
Pages: 1
Buyer Power Simone Rocha benefits from the large UK market, which gives it a wider reach. However, the retailer faces competition from established brands such as Zara. Considering this level of competition, consumers have diverse choices when making purchase decisions (Binet et al., 2019). Most of Simone Rocha’s customers are...
Topic: Brand
Words: 350
Pages: 1
Many people believe that the phrases “work group” and “work team” are interchangeable synonyms, but there is a significant difference between these concepts. A working group means employees who work together, striving to achieve specific organizational goals and sharing information, but “actually working independently of each other” (Fritz, 2019, para....
Topic: Business
Words: 324
Pages: 1
Introduction Management is a complicated process that consists of various activities, including organizing, planning, directing, staffing, and supervision intended to achieve organizational goals. In this regard, diverse concepts and practices have been developed to improve the management efficacy and the overall performance of a company. This paper aims at describing...
Topic: Business
Words: 659
Pages: 2
Introduction There are several aspects and questions that start-ups and businesses need to consider before releasing new products or services. In order to succeed, businesses need to fulfill customers’ needs and meet the current requirements of the market. A standard method that helps to evaluate business opportunities is a feasibility...
Topic: Product Marketing
Words: 1577
Pages: 7
Assessment The Arab model of business management is molded by their national culture. For this reason, the Hofstede five-dimensional model is the most feasible cultural framework to use in evaluating a Coca-Cola company in the UAE. In Middle East countries, family is the basis of their social structure (Browaeys and...
Topic: Coca Cola
Words: 574
Pages: 2
Introduction The international level of a multinational enterprise provides for a complex organizational structure that includes many divisions and branches located on the territory of different states. With colossal capital, multinational companies are the leading trade and economic relations participants in the international market. Most multinational companies are powerful associations...
Topic: Business
Words: 562
Pages: 2
Background Global operations by commerce and industries that initially served within their local markets create the need to form promotional plan of supply chain management (SCM). The globalized operations increased the use of information system technology which boosted the construction of a self-proliferating and complex chains of supply (Clauson et...
Topic: Management
Words: 2861
Pages: 10
Introduction A variety of similar patterns can be observed across the large-scale companies in the modern business environment, particularly in the area of budgeting and organizational financing. Provided the companies are operating within the same economy and industry, they are subjected to an identical set of laws and regulations, as...
Topic: Business
Words: 1382
Pages: 5
Executive Summary The main aim of this report is to identify the current stage of Asda in the retail market and its marketing strategies. Current analysis shows the improvements to be made. The current recession has made the retail market down due to less spending by the consumers. In addition,...
Topic: Marketing
Words: 4481
Pages: 15
Introduction Estée Lauder is an American beauty company that operates worldwide, selling its products via a variety of channels. Founded in 1946 by the eponymous beautician, it focuses on premium products that use high-quality ingredients and deliver superior results at an appropriate price. It produces skincare, makeup, perfume, and hair...
Topic: Marketing
Words: 4590
Pages: 18
A decision matrix is an invaluable tool for companies looking for ways to maximize efficiency and determine the ultimate improvement option which will deliver the most benefit. Yet, it can be applied in numerous other scenarios and situations (“What is a decision matrix,” n.d.). For instance, when a company is...
Topic: Business
Words: 313
Pages: 1
Strategic management requires an in-depth knowledge of the systems that affect the company. The two primary approaches that aim to help companies to identify their potential aim at the different sources of advantage. In order to achieve any level of success, the company needs to construct a plan, which, in...
Topic: Business
Words: 852
Pages: 3
Logistics networks are the backbone of contemporary global commerce. They keep Nestle Bangladesh in business by facilitating the movement of raw materials to processing factories and finished goods to the market. While logistics networks facilitate the movement of goods, its transportation, inventory management, goods handling, warehousing, order processing, and packaging...
Topic: Nestle
Words: 3135
Pages: 11
Effective communication is critical to not only personal career success but also for any employee and manager in an organization for a variety of reasons. Communication skills, particularly the ability to work effectively in a team setting, are the most important factors that enable individuals to excel in their job...
Topic: Communication
Words: 656
Pages: 2
Introduction The present report aims at analyzing the strategic position of Toyota in comparison with its competitors, such as General Motors, Volkswagen, and Ford Motor Company. The paper uses Porter’s Five Forces analysis, PESTLE framework, and benchmarking to evaluate Toyota’s strategic strengths and weaknesses. After, the report identifies three strategic...
Topic: Toyota
Words: 3076
Pages: 11
Introduction Tencent is a Chinese multinational company situated in Shenzhen, China. The company is a technological conglomerate and works both domestically and abroad to bring innovation and improvement into people’s lives (Tencent’s Innovation Strategy 2020). Founded in 1998, its influence has significantly spread throughout the world with the popularization of...
Topic: Innovation
Words: 2614
Pages: 9
This essay presents a profile of DME Sports Academy. The discussion draws on the results of field research that included interviews and observations and a review of secondary sources. It incorporates digital articles addressing the larger context of education and multiple creative sources to justify main points. DME Academy is...
Topic: Organizational Learning
Words: 1324
Pages: 4
Introduction With the increasing profits of companies in the 20th century, the question about their potential contribution to society was raised. Corporate social responsibility (CSR) implies procedures and practices that are considered by companies to make a positive impact and achieve pro-social objectives. In terms of Carroll’s pyramid of CSR,...
Topic: Social Responsibility
Words: 1111
Pages: 4
This paper will review 2 successful and 2 unsuccessful leaders, with the examples of success being Steve Jobs and Jack Welch, leaders of Apple Inc. and General Electric, whereas failures would be presented by George Fisher (CEO of Kodak) and Olli-Pekka Kallasvuo, who was the CEO of Nokia. Steve Jobs...
Topic: Business
Words: 301
Pages: 1
Introduction There are different approaches to country risk assessment. Qualitative analyses include aspects such as legal and political risks that require analysis of qualitative data. Financial institutions that utilize qualitative analyses include COFACE, EIU, and IIF among others. Conversely, the quantitative approach involves econometrics, analytical, ‘Logit’ and non-linear conditional analyses...
Topic: Business Intelligence
Words: 2776
Pages: 10
Selfless service is among human virtues that play a significant role in shaping a better society and the world at large. It can also be referred to as dedication to others or service to humanity (Ochnik, 2019). Its philosophy revolves around the idea that an individual can offer services without...
Topic: Business
Words: 590
Pages: 2
The topic for this week is dedicated to economics, workers’ alienation, and conformity. The first article I wish to summarize is “White Collar: The American Middle Classes,” written by Mills (1951). This article concerns the research that Mills (1951) conducted about the role of the middle class in American society...
Topic: Business
Words: 287
Pages: 1
Introduction Elon Musk is one of the most outstanding business leaders and a strategist in innovations for the last few decades. His career as a business leader is likely to excel in the future. Elon grew to understand that the most challenging aspect is to come up with the correct...
Topic: Leadership
Words: 2617
Pages: 10
Introduction The emergence of the concepts of global and international marketing was primarily due to the globalization of business activities and the liberalization of trade. Yet it raised many issues, for example, the need for identification of key markets, challenges and opportunities they withhold, development of strategic plans by company’s...
Topic: Marketing
Words: 334
Pages: 1
Having good communication skills is rather crucial for all workers since it may significantly affect their performance and success. It is even more essential for those employees and managers who are transferred to the company’s new factory in another country. Working with people of different races and cultures may be...
Topic: Communication
Words: 954
Pages: 3
Gathering information about social media users, their preferences, demographic characteristics, and other features for advertising or maintaining competition is a natural phenomenon in today’s marketing environment. The more successful a website integrates targeted promotional materials, the more profits owners can generate. Regarding the ethics of this practice, the key issues...
Topic: Ethics
Words: 288
Pages: 1
Servant leadership gained momentum several decades ago and has become quite a common approach to managing organizations on a global scale. An increasing number of people utilize this type of leadership style irrespective of the cultural background or the contexts they operate in. However, it is also necessary to note...
Topic: Confucianism
Words: 1385
Pages: 5
Introduction The Electric Storage Battery Company was established near Philadelphia in 1888. It marketed its first Exide battery in 1900. Its growth record was dramatic over time, fuelled by the growth of the automobile industry in the US and Europe. Its success could be largely attributed to product innovation, better...
Topic: Business
Words: 680
Pages: 2
Contingency theory in management accounting: “The contingency theory of management accounting is not really a theory at all. It is neither a logical set of propositions nor is it well-founded. Indeed, after many of management accounting contingency research, all we have developed is a theory that says, “It all depends...
Topic: Accountancy
Words: 1828
Pages: 7
Introduction The ongoing debate around the issue of whether leaders’ skills and traits are innate or acquired has been at the center of experts’ discussion. However, research suggests that although individuals might be born with a set of personal characteristics contributing to their leadership potential, one can learn and develop...
Topic: Leadership
Words: 543
Pages: 2
Executive Summary Company Description Oral-B is an oral care company that produces premium-quality electric toothbrushes for people who would like to receive professional dental cleaning experience at home. Target Segment Oral-B’s target segment is upper-middle-class representatives who live in urban areas of developed countries. They maintain a healthy lifestyle, are...
Topic: Marketing
Words: 3894
Pages: 14
The selected video is What will future jobs look like by Andrew McAfee, which focuses on the potential ramifications of automation. The reason why the given TED talk provides the most comprehensive answer is the use of data on two types of human capital. The author suggests that structural unemployment...
Topic: Business
Words: 273
Pages: 1
At-will employment is defined as such relationships between an employer and employee in which the latter could be dismissed without any warning or valid reason. The proponents of the at-will employment doctrine argue that it is beneficial for the worker to the same extent as for the employer since the...
Topic: Slavery
Words: 854
Pages: 3
Introduction Analyzing the current state of Green Mountain Coffee Roasters (GMCR), it is possible to conclude that despite the ranks given by Forbes magazine, the company still has much to develop. Back in the 90s, GMCR reached great heights through collaboration with Keurig Inc. After merging with the Dr Pepper...
Topic: Marketing
Words: 594
Pages: 2
Group experience reflection First of all, reflecting on the group experience, it should be mentioned that the management style adopted by the group was the democratic style. Such a choice of management style met the requirements set before the group the most efficiently. The group work was organized in the...
Topic: Teamwork
Words: 905
Pages: 4
Current participation in the global market has brought with it challenges in terms of cross-cultural management. With an increase in the number of multinational corporations, people from a different cultural backgrounds are forced to work together under one roof despite the differences in beliefs and norms. The fundamental intellectual and...
Topic: Challenges
Words: 1398
Pages: 5
Introduction Looking for a new job can be a difficult and frustrating task. One should pay attention to a lot of moments that influence the choice. Considering a new position is a time-consuming mission. Everyone must be sure that he or she has not wasted time for vain thinking. All...
Topic: Business
Words: 847
Pages: 3
Introduction The external environment is a key input in any organization. Several external forces impact the organization’s behavior. There are two categories of environments that affect an organization’s behavior; these are the general environment and the task environment (Cummings & Worley, 2008). The general environment consists of external forces such...
Topic: Business
Words: 654
Pages: 2