Introduction A range of factors can influence businesses at the macro- and micro-environmental levels. To discuss any company’s performance, one should conduct an industry analysis to determine this firm’s place in the market and internal analysis to identify competencies that make organizations become market leaders (Worthington & Britton 2015). Nike...
Topic: Nike
Words: 2956
Pages: 11
Abstract The purpose of this study was to evaluate the role of strategic planning, management, and leadership in enhancing Total Quality Management (TQM) and customer satisfaction at the Apple Company. Total Quality Management (TQM) refers to the systematic method, policies, and procedures used to ensure that goods and services are...
Topic: Apple
Words: 1130
Pages: 5
Marks & Spencer (M&S) is an international, multi-channel retailer specialised in food and fashion. Currently, food business accounts for 58 per cent of the enterprise’s total turnover, while clothes and home business – for 42 per cent (M&S 2016a). Quality and innovation are the core values incorporated into M&S organisational...
Topic: Marketing
Words: 1162
Pages: 5
Howard Schultz’s managerial style at Starbucks is admired and analyzed by many scholars. As the corporation’s chief executive officer (CEO), he applied servant leadership efficiently in order to empower his followers. This practice resulted in a positive culture that continues to drive the company’s performance. The presented discussion uses a...
Topic: Leadership
Words: 1106
Pages: 5
Executive Summary The oil industry of Saudi Arabia forms a practical situation to which the paper analyses Porter’s Five Forces model. For any industry, the magnitude of each of the Five Forces varies with the industry structure. This paper presents the barriers of entry as a significant force that dictates...
Topic: Business
Words: 3447
Pages: 13
Summary: Case Background and Essential Details Kaufland GmbH has been experiencing significant problems with its performance over the past few years. Jess Westerly was assigned to explore the reasons for the organization to fail in the target market. According to the findings of her study, delays, and the lack of...
Topic: Performance
Words: 1740
Pages: 7
Sainsbury’s Management Structure: Introduction Established in 1869, Sainsbury’s is one of the leading chains of supermarkets in the UK. In 2015, the company had an annual revenue of £23,775 million, thus making it one of the leading supermarkets in the UK’s retailing industry (Sajid et al. 2015). Since its early...
Topic: Management
Words: 1931
Pages: 8
Introduction Today, in the increasingly complex and ferociously competitive business environments, more people come to realise the role of leadership in project management. Project management in a business setting requires managers to organize the work of their team in the most efficient way possible while maintaining team members’ motivation high...
Topic: Leadership
Words: 3295
Pages: 12
Marx and Weber are two key figures of science. Their outstanding works on capitalism are popular even nowadays. The fascinating thing is that their views on capitalism differ to a great extent. Do you need to compare and contrast Karl Marx’s and Max Weber’s approach towards the understanding of capitalism?...
Topic: Capitalism
Words: 1472
Pages: 6
Burger King Corporation was founded in 1953 in Florida and initially known as Insta-Burger King (Hunger 18-1). The fast food company quickly became popular within its industry and differentiated itself from its main competitor –McDonald’s allowing the consumers to alter the ingredients of the hamburgers without a delay in preparation...
Topic: Burger King
Words: 599
Pages: 3
Processes This study will use an example of Boeing, a manufacturing company, against Netflix, a service industry company. With Boeing being an aeroplane-making company, its raw materials are very expensive. In addition, these parts have to be transported using complex and costly systems. Being a company that procures its equipment...
Topic: Manufacturing
Words: 1437
Pages: 6
Various selection tools at the human resources management disposal help determine a candidate’s appropriateness for a job. The major selection tools used by human resource managers include personality inventory, background checks, and interviews. A personality inventory selection process evaluates applicants’ personality traits in relation to their potential for future work...
Topic: Hiring
Words: 622
Pages: 2
Overview of the Company – “Qatar Airways” Qatar Airways is one of the youngest but dynamically developing companies serving six continents (Al Baker, no date, para. 1). Today, the firm is a leader in its industry, having many well-deserved awards, outstanding achievements, and, indeed, global brand recognition not only within...
Topic: Airlines
Words: 1394
Pages: 4
Introduction The case study illustrating DuPont’s approach to organizational management is based on the use of experiments instead of traditional change management through the stages of change. Hence, this example demonstrates that companies can use varied methods for facilitating the changes that are vital for the company’s future, and other...
Topic: Management
Words: 1186
Pages: 4
Apple Inc. is a global corporation that operates all over the world and generates interest in its products among consumers from different areas. However, it is inevitable that specific markets are especially important to cover such a global brand as Apple. China’s emerging economic potency creates an environment in which...
Topic: Apple
Words: 326
Pages: 1
Introduction In 2009, Ford Motor Company was faced with a serious challenge to promote a new model in the American market. The difficulty of the situation was conditioned by the fact that Ford Fiesta did not align with the typical vision of a Ford vehicle in the United States. Unlike...
Topic: Ford
Words: 1450
Pages: 5
Introduction The firm’s current marketing goals are to meet the needs of the target audience and improve products through innovation and technology to improve competitive advantages. In order to implement these tasks, Adidas needs to perform such objectives as the introduction of the best production and storage strategies, the development...
Topic: Adidas
Words: 2527
Pages: 9
The new product development is a compound process that consists of diverse stages directed to collecting and analyzing the data related to the market and developing a profitable offer based on the research. Each product development process includes such stages as idea generation, idea screening, feature specification, development, testing, and...
Topic: Product Development
Words: 635
Pages: 2
Introduction Performing managerial tasks in the present-day world is becoming complicated due to the evolution of the field, resulting in the modification of all procedures. It is conditional upon the change in the way people communicate, which implies innovations applicable to all areas of companies’ activity. Therefore, the majority of...
Topic: Challenges
Words: 837
Pages: 3
Both companies emphasize the importance of providing an inclusive environment for both the employees and the customers. Moreover, HubSpot and Costco share the values of long-term employee commitment and, in that way, efficient working plans. At the same time, Costco additionally demonstrates low pricing and minimal advertising policies, which HubSpot...
Topic: Culture
Words: 308
Pages: 1
Introduction Strategic planning is critical to the success of any business. Unlike classical entrepreneurial planning, strategic diversity includes vision, mission, and thinking outside the box. This process allows determining the current position of the organization, its success, strengths, and weaknesses, as well as optimal development ways. At the same time,...
Topic: Strategic Planning
Words: 3362
Pages: 12
The heuristic model is one technique that businesses can use to solve their planning and scheduling issues. It can be defined as an approach to problem-solving that utilizes “rules of thumb” to create a feasible and quick but not optimal solution to a problem and obtain fast results (Langley et...
Topic: Management
Words: 337
Pages: 1
Introduction The global retail industry is one of the most vital sectors in the world, providing various categories of goods to consumers. Tesco is a multinational company operating in the United Kingdom managing multiple groceries and general merchandise. Established in 1919, this corporation’s shares have been listed in the London...
Topic: Tesco
Words: 2594
Pages: 9
Companies have developed various ways of attracting and retaining skilled workers. Competition in business is inevitable, and companies have to create multiple approaches to increase their sales. Employee satisfaction is one of the strategies that improve productivity in companies. The majority of workers regard this as an essential aspect of...
Topic: Google
Words: 1424
Pages: 5
Important Core Competences Innovation constitutes a necessary competence at Apple, Inc., as evidenced in the business period ending 2008. Ideally, the firm was incorporated in 1976, and its profitability has grown substantially. The firm operates in a competitive technology industry with rival firms providing similar products as Apple. However, innovation...
Topic: Apple
Words: 571
Pages: 2
Introduction Over the past few decades, the most popular theories of strategic management were the positioning approach and the resource-based view (RBV) of strategy. Its purpose is to help companies with developing and execute their business plans in the most efficient way. However, strategic objectives can not wholly avoid taking...
Topic: Business
Words: 830
Pages: 3
Introduction A company can only be successful in the market if its operation is free from significant defects. That is why one can suppose that smooth internal processes indicate the effectiveness of a firm. It is necessary to analyze the performance to determine ways of how it is possible to...
Topic: Business
Words: 1403
Pages: 5
The structure-process-outcome model (SPO) and the quality management system (QMS) is different when it comes to defining and measuring quality outcomes. The SPO model does not fully rely on patients’ medical records or direct clinical observations to measure outcomes. In this model, outcomes are defined as patients’ recovery and the...
Topic: Management
Words: 374
Pages: 1
Documentation is an integral part of running any business, as it helps to track and control progress, note errors, and consolidate decisions. For this reason, there are many types of reports that are suitable for various kinds of problems requiring a solution or justification. The yardstick approach is one of...
Topic: Business
Words: 552
Pages: 2
Introduction Background to the study Marketing involves all activities carried out in the creation and satisfaction of customer needs profitably (Kotler & Keller, 2008, p. 43). The marketer is the liaison function between activities that constitute marketing and the clientele. Marketing activities involve the integration of the four Ps referred...
Topic: Product Marketing
Words: 1394
Pages: 5
Introduction Airline industry is one of the profitable industries today and in future. Ryanair is a UK-based company followed the structure of successful Sourthwest Airlines located in the USA. An industry with this kind of rapid change presents several challenges for companies like Ryanair, namely production costs, and monopolies. Production...
Topic: Management
Words: 3036
Pages: 11
Introduction Leadership is a very important skill which is not possessed by all; hardly very few people are blessed with this skill. Being a leader is not easy; it poses many challenges and the person who overcomes these challenges make a successful leader. A leader instills confidence and provides motivation...
Topic: Challenges
Words: 987
Pages: 3
Introduction The past few decades has witnessed a complete revolution on the way business is conducted and the approach through which organizations relate to one another. This has been facilitated by globalization, advancements in information technology, outsourcing, and a networked economy. Organizations are increasingly finding it necessary to rely on...
Topic: Management
Words: 2044
Pages: 7
Thesis and Purpose of the Book In the book Lead Like Jesus, the authors Ken Blanchard and Phil Hodges develop an entirely new approach to leading and influencing people – servant leadership. The idea is hardly unique as it is familiar for people from the Bible for thousands of years....
Topic: Jesus Christ
Words: 1200
Pages: 4
Starbucks faces several challenges in addressing the risk of expanding its operations into the Italian market. For instance, it is pertinent to mention that most Italians practice an intimate and personal coffee experience (Faris, 2012). To some extent, such a deep coffee culture may prove to be cumbersome for Starbucks...
Topic: Corporation
Words: 552
Pages: 2
The beginning of the 21st century has been thus far marked by a rapid and wide spread of the social justice and environmental sustainability movements. While previously, issues related to human rights and preservation of the environment were considered to lie in the domain of local and national governments, now...
Topic: Social Responsibility
Words: 1714
Pages: 6
Introduction Although McDonald’s has been largely successful in entering the global scene through franchising its brand name to local people (Vignali 2001), it nevertheless continues to face difficulties related to negative publicity, burger fatigue, shifting tastes and lifestyles impacting the fast food restaurant market, as well as intense competition from...
Topic: McDonald's
Words: 2300
Pages: 8
Introduction Zara is a multinational company specializing in the production and distribution of clothes and other fast fashion goods. The company was established in 1975 in Spain with its primary objective being to retail clothes (Chatvijit 2012). In its initial stages, the company operated exclusively in Spain where it is...
Topic: Fashion
Words: 2991
Pages: 11
Background Service quality refers to the perceptions that customers have on the expected quality of services provided. In most airports, service quality is a necessary tool as it enables the assessment of the level of satisfaction that customers have (Johnston 2005, p. 1304). Heathrow airport is the largest and busiest...
Topic: Airport
Words: 3715
Pages: 14
Introduction Virgin Media enjoys one of the largest shares in the fibre optic network market. Currently, it has about 4.49 million broadband subscribers and the number is set to increase due to the impressive work that its engineers are doing in relation to digital technology. The progressive growth has largely...
Topic: Management
Words: 1659
Pages: 7
Abstract The paper provides an analysis of Alibaba Group’s relationships with external stakeholders in terms of legal aspects and possible ethical issues. The discussion of the impact of stakeholder perspectives on diversity is also presented in the paper. The analysis demonstrates that Alibaba Group pays much attention to aligning the...
Topic: Alibaba
Words: 1102
Pages: 5
Our sample essay will focus on Toyota and Mercedes’ competitive advantage and marketing strategy case study. Introduction This paper will compare two companies, namely, Toyota and Mercedes, which are among the world’s best automobile manufacturers and sellers. The goal is to examine their competitive priorities and operations strategies. The paper...
Topic: Toyota
Words: 2035
Pages: 8
Executive Summary The objective of the report is to describe the company profile of Marks & Spencer and to analyse the management style and the new organisational structure that led the company to success. The analysis of the case study also discusses the reasons why the change was introduced, as...
Topic: Management
Words: 1614
Pages: 6
Check out our essay sample if you’re about to write a Samsung’s marketing strategy analysis! Here, you’ll find Samsung’s market situation, target market, marketing mix, external and internal environment, and other important information for your essay on Samsung marketing plan. Introduction The purpose of this report is to outline a...
Topic: Marketing
Words: 3043
Pages: 12
A corporation can be loosely defined as a business enterprise owned and governed by a group of people. The definition provided can be enhanced by citing notable examples such as Wal-Mart, Procter & Gamble, Uniliver, Google and Microsoft. In the last two centuries corporations are viewed as powerful and as...
Topic: Social Responsibility
Words: 1389
Pages: 6
Introduction Wal-Mart is considered as the king in American retail market and is a total solution for the shopping needs of the people in America. It also operates in some other countries. There is a full fledged operation management system in Wal-Mart which contributes much to the success of different...
Topic: Walmart
Words: 1625
Pages: 6
Managers’ cognitive biases can negatively affect their decision-making process leading to suboptimal results. They normally include confirmation, overconfidence, loss aversion, bandwagon, information availability, and anchoring biases, as well as prejudices towards others based on religion, ethnicity, gender, age, and group identity, to name a few. Although a person cannot avoid...
Topic: Business
Words: 399
Pages: 1
Introduction An affiliation’s ability to compete in the marketplace assures its long-term prosperity. The generation and dissemination of value for the consumer are both influenced by a company’s economic position. This investigation concentrates on Starbucks and how it has been able to give its client’s value proposition for its product....
Topic: Marketing
Words: 3354
Pages: 12
A learning organization is adept in knowledge creation, acquisition, and transfer, as well as behavior modification, to consider fresh information and insights. Netflix began as an entertainment business that mailed DVDs and offered online streaming and video-on-demand. Currently, Netflix has 103.95 million customers worldwide, 51.92 million of whom are in...
Topic: Netflix
Words: 667
Pages: 2
Introduction Many organizations have set out policies and procedures to protect and safeguard themselves against risks. How a business adopts and handles threats is influential to business success. The way a company handles risk-related issues is essential to other stakeholders such as customers, shareholders, employees, and the government. In order...
Topic: Samsung
Words: 1956
Pages: 7
Amazon is one of the globe’s most influential corporations trading all categories of goods and services over the internet. The organization is known mainly for its online shop, but in pursuit of growth, the company has begun to dominate more than e-commerce (Arnett et al., 2018). Three years after its...
Topic: Amazon
Words: 540
Pages: 2
Introduction Commercials are the greatest ways of bringing potential consumers to attention and purchasing a particular product or service. Therefore, companies apply various rhetorical devices that grab an audience’s attention. The use of logos, pathos, and ethos helps companies improve their commercials’ effectiveness. Nike’s ‘Choose Go’ campaign is one of...
Topic: Nike
Words: 907
Pages: 3
Introduction McDonald’s is the leading fast-food restaurant operating in several countries across the globe. Since its establishment in 1940 in the US, the corporation has become the largest fast-food restaurant operating in more than 100 countries (Kee et al., 2019). McDonald’s main purpose is to serve quality food that meets...
Topic: McDonald's
Words: 3029
Pages: 11
Introduction Integrated marketing communications is a concept revolving around different forms of media implemented by a company being carefully integrated. The marketing communication tool mix implemented by the majority of business organizations includes advertising, sales promotion, events and experiences, PR and publicity, direct and interactive marketing, and personal selling (“Nike...
Topic: Communication
Words: 658
Pages: 2
Executive Summary The Chinese market is rapidly expanding, with the demand for various types of products, including food. Patchi is a manufacturer of premium chocolate operating in Canada and several North American, European, African, and Middle East markets. Premium chocolates are a unique product made from cocoa butter, with the...
Topic: Chocolate
Words: 2208
Pages: 8
Introduction Servant leadership is a vital concept that every person aspiring to be a captain should strive to practice for their followers. This notion is profoundly portrayed in case 8.2: St. John the Compassionate Mission. The concept depicts how organizational culture and managerial tactics can be used to develop and...
Topic: Leadership
Words: 2457
Pages: 9
Executive Summary The COVID-19 pandemic had far reaching implications on the global economy. The air travel industry is arguably the most affected from the crisis as traveling was halted by the measures put in place to curb its spreading. Ryanair is a major industry player whose stability and performance were...
Topic: COVID-19
Words: 1438
Pages: 5
EBay’s original business model vs. its current business model In fact, eBay initially began running its business model based on the pure auction principle. At that time, bringing such a process to the internet was an absolute novelty with its benefits and drawbacks. On the one hand, people have lost...
Topic: eBay
Words: 706
Pages: 2
Franklin D. Roosevelt is most often considered one of the greatest historic U.S. Presidents, not only having the unique privilege of serving more than two terms but guiding the country through the two biggest back-to-back crises of the century, The Great Depression and the World War II. The primary thesis...
Topic: American Politics
Words: 640
Pages: 2
Introduction Estée Lauder is an American beauty company that operates worldwide, selling its products via a variety of channels. Founded in 1946 by the eponymous beautician, it focuses on premium products that use high-quality ingredients and deliver superior results at an appropriate price. It produces skincare, makeup, perfume, and hair...
Topic: Marketing
Words: 4590
Pages: 18
Introduction This is a study about the international sales operations of Monster Health care Company (MH Co), headquartered in the northeastern part of the United States. As Vice President of International sales, I am responsible for the company’s sales operations outside the US. Even though it ensures all facilities and...
Topic: Marketing
Words: 577
Pages: 2
Introduction For a business organization to achieve its goals, there must be a plan. A marketing strategy is designed to facilitate the sale of products and/or services. MTN Ghana’s approach to promotion has various components, and all of them are aimed at building trust between the company and consumers. Results...
Topic: Marketing
Words: 1243
Pages: 4
Introduction A number of authorities have given various definitions of corporate governance. Mallin argues corporate governance is a broad term that encompasses various aspects such as concepts, theories and practices of board of directors, executive and non executive directors (2). Corporate governance focuses on how boards, investors, business executives, auditors...
Topic: Business
Words: 4435
Pages: 16
Introduction Bank of America’s (hitherto will be referred as BOA) management governance design facilitates it to administer all chief features of their business through review and planning process that involve risk, strategic, associate, customer and financial planning. BOA is able to enhance its profitability by administering risks on its client’s...
Topic: Banking
Words: 3965
Pages: 12
Industrialization is a significant process that had a crucial impact on the development of society for several centuries. These modifications are associated with the implementation of new technologies. Their primary purpose is to increase the level of productivity in the manufacturing and distribution of goods. It is important to mention...
Topic: Industrialization
Words: 865
Pages: 3
A marketing strategy is a company’s battle plan in the struggle of market competition. However, its task is in effect to outline the way the company plans to act in the market, which is made in a general way. To realize the marketing strategy, a company develops a marketing mix,...
Topic: Marketing
Words: 654
Pages: 2
BCG matrix is a portfolio matrix that was designed by the Boston consulting group. It introduced the idea that a company’s business can be evaluated and plotted using a 2 by 2 matrix. It has two horizontal axes which show market share and a vertical axis that represents expected market...
Topic: Boeing
Words: 570
Pages: 2
Effective HR planning is paramount for the development of organizations’ human capital. At the same time, as stated by Booth (n.d.a), “the success of many HR activities relies on effective collaboration” (para. 1). When performing a wide range of those activities, starting from the formulation of recruitment objectives and ending...
Topic: Business
Words: 944
Pages: 2
Executive Summary The chosen company for financial accounting analysis is Hewlett Packard, American Information Technology Company. It is publicly traded company which specializes in personal computers, notebook computers, servers, network management software’s, printers, digital cameras, calculators and other technology related equipments in form of hardware and software. The company maintains...
Topic: Accountancy
Words: 2381
Pages: 9
Executive Summary This report focuses on an analysis of the macro-environmental situation in the Romanian market. The findings were obtained by utilizing the PEST and SWOT analysis tools, as well as Geert Hofstede’s paradigm of cultural dimensions, to investigate political, economic, social, technological, and cultural factors. It was found that...
Topic: Business
Words: 1964
Pages: 7
Executive Summary Entering the context of the online economic environment is fraught with multiple difficulties, mostly due to the need to reconsider an array of internal organizational processes and introducing a flexible system of change management. The case of Zalora, a company, working in the apparel industry, shows that the...
Topic: Business
Words: 2225
Pages: 8
Influencer Marketing Essay: Introduction The concept of influencer marketing (IM) emerged recently due to the development and growth of social media platforms, most prominently a photo-sharing application Instagram, and the increasing popularity of the video service YouTube. This component is a part of digital marketing – a term describing varied...
Topic: Fashion
Words: 6566
Pages: 24
Tiffany & Co is a company with a strong brand name and famous for its luxury goods. The company was started in 1837 by Charles Lewis Tiffany and John F. Young. They opened a store in New York that was intended to sell Stationery and costume jewelry. In 1845, the...
Topic: Business
Words: 1112
Pages: 4
Major Cultural Differences from the United States From the Hofstede cultural scores, the United States and Poland have close similarities in terms of long-term orientation and masculinity. However, they differ in Power Distance, Individualism, and Uncertainty Avoidance. Poland is more of a hierarchical society compared to the U.S. This implies...
Topic: Culture
Words: 710
Pages: 2
Deloitte seminar: Innovation Unplugged The seminar, held by the company Deloitte on December 10th, 2010, was dedicated to such issues as accounting and financial reporting, the funding cycle, taxation policies, and enterprise risk management (Deloitte & National of College Ireland, 3). This organization is the largest provider of consulting, financial...
Topic: Business
Words: 1921
Pages: 7
Introduction Valentino is a luxury brand that specializes in clothing and accessories for both men and women. Valentino has achieved stable popularity all over the globe and has been growing its profits for the last few years. One of the most significant markets for the brand is in China, where...
Topic: Brand
Words: 2958
Pages: 12
An Overview of the Marketing Campaign The campaign Dove Real Beauty Sketches seeks to raise self-awareness among individuals with regards to their physical appearance. The campaign is alive to the fact that many people have low self-esteem when it comes to appreciating their beauty or physical endowment. The message transmitted...
Topic: Dove
Words: 1480
Pages: 5
Introduction Uber is an on-demand transportation service whose mission is to enhance the accessibility of affordable transport services, which has brought a revolution in the taxi industry all across the world. Travis Kalanick and Garrett Camp founded the company in 2009 with its headquarters in San Francisco, California, United States...
Topic: Ethics
Words: 1936
Pages: 8
Inventory Plan Developing the inventory plan for the Martin-Pullin Bicycle Corporation will entail estimating the economic order quantity. In this case, the forecasted demand will be used in the model. The simple economic order quantity model ignores the swings in demand. In this model, the variation in demand is reviewed...
Topic: Bicycle
Words: 1131
Pages: 5
Executive Summary The report revolves around Huawei Technologies Co. Ltd. and the primary peculiarities of its functioning. Today, it is one of the most fast-growing companies that function in the sphere of telecommunications. The report provides the in-depth investigation of its financial performance, organizational structure, perspectives, integral strategy, marketing approach,...
Topic: Business
Words: 2251
Pages: 9
Layers of Organizational Culture: Introduction The purpose of this assignment is to focus on layers of organizational culture as core components of organization and design theory. Specifically, it covers observable artifacts, values, espoused values, enacted values, and basic assumptions. Also, it relates the outcomes of organizational culture by using some...
Topic: Culture
Words: 3291
Pages: 12
McDonald’s Cash Flows The factors that could contribute to McDonald’s cash flows include inventory, accounts payable, sunk costs, low profits, and over-investment. The McDonald’s menu consists of more than 200 food items, and introducing the “Create Your Taste” burgers implies that all the ingredients necessary to produce the burgers must...
Topic: McDonald's
Words: 1220
Pages: 5
Executive Summary Effective service process development and implementation entail the interplay of various operations management considerations and decisions. The central aims of new service design to strengthen a firm’s competitive position and enhance process efficiency. This paper identifies the influential factors in the service process development in light of supply...
Topic: Restaurant
Words: 2743
Pages: 10
Introduction Many organizations hire competent employees in order to achieve their goals. Younger employees embrace the concept of teamwork. Younger employees “require good management strategies to realize their organizational goals” (“Age Discrimination: What Employers Need to Know” par. 5). Older employees have different goals and beliefs. They will work late...
Topic: Business
Words: 1379
Pages: 6
Abstract The assessment paper reveals that post-evaluation of the training programs is critical, as it contributes to the continuous improvement and increases the efficiency of the subsequent training programs. This aspect is crucial, as the training advances the competences of the workforce while driving the development of creative ideas. As...
Topic: Business
Words: 1138
Pages: 5
Introduction The advertisement chosen for this analysis is Starbucks “It Starts With You” commercial, released in March 2021 by Iris London Advertising Agency, UK. This advertisement aims to attract a young and progressive audience by applying certain general and visual techniques: bandwagon, point of view and body language, and a...
Topic: Business
Words: 635
Pages: 2
Introduction Strategic decision-making is crucial for business organizations since it helps them cope with the rapid changes in the market. The motor vehicle industry is one of the most lucrative sectors but is being affected by the social and environmental changes in the global market. Jaguar Land Rover Automotive PLC...
Topic: Business
Words: 4217
Pages: 12
Introduction From a Christian point of view, work, including activities related to entrepreneurship and business, is part of God’s plan. God’s teachings included the call to “subdue the earth,” which means the need to improve the world, bring order to it, and use its potential to enhance people’s quality of...
Topic: Christianity
Words: 872
Pages: 3
Introduction Large companies are interested in new markets where their products can be sold. The hospitality industry, including the restaurant business, is no exception. The Five Guys network of fast-food restaurants is world-famous, providing customers with high-quality products. In many countries, restaurants of this network operate on a franchising system....
Topic: Business
Words: 3603
Pages: 13
Walmart is a retail company that integrates different types of retail stores and has a complex structure of warehouses, supply chain partners, and stores. As a result, its information management system (IMS) is similarly immense, incorporating logistics, transportation, supply chain management, customer management, online shopping, delivery, and more. The business...
Topic: Information Management
Words: 600
Pages: 2
Introduction Companies can either be public or private based on the form of ownership. The private sector comprises businesses, companies, or enterprises owned and managed by the management, founders, or group of private investors. Contrarily, public companies refer to government-managed firms that have sold a portion or all the shares...
Topic: Business
Words: 852
Pages: 3
The Rio Tinto Group is an Anglo-Australian international organization that is the world’s fastest-growing metal and mining firm, and it produces iron ore, copper, precious metals, gold, and plutonium. It is second only to BHP in terms of production volume. In 1873, an international business association purchased the Rio Tinto...
Topic: Business
Words: 2098
Pages: 7
Ooredoo, a Qatari multinational telecommunication company, was founded in 1987 as a telephone exchange company and is today one of the largest communication operators in the region, with operations spanning 16 countries. It offers its over 115 million customers mobile, digital, fiber, and broadband services. The company is publicly listed...
Topic: Leadership
Words: 2987
Pages: 11
Introduction The Body Shop International is a multinational firm that specializes in cosmetics and body fashion. Anita Roddick established the company in the year 1976. Shampoos, bath products, soaps, and other beauty-related accessories are the company’s core focus. All of the company’s products are made completely of natural materials and...
Topic: Digital Marketing
Words: 4142
Pages: 15
Introduction Walmart is a multinational retail corporation that sells a variety of merchandise, including clothing, electronics, toys, and home goods. It was started to provide affordable goods to the masses, create jobs and stimulate the economy, and keep money within the local community. The company also has a structure that...
Topic: Organizational Structure
Words: 667
Pages: 2
The Definition of Entrepreneurship and Entrepreneurial Skills Entrepreneurship is known as independent, related to risk activity that aims to systematically gain profit from property utilization, goods realization, rendering services, and order completion. Costin et al. (2018) define entrepreneurship as the ability of an individual to turn ideas into action; it...
Topic: Entrepreneurship
Words: 1139
Pages: 4
When managing a restaurant, it is always important to plan the menu in a way which both has a set of staple items, as well as a share of dishes which can bring a sense of novelty. The restaurant in the case study has a challenge concerning customers who are...
Topic: Restaurant
Words: 354
Pages: 1
Abstract This paper demonstrates the use of ratios in financial analysis. Financial data of Marks and Spencer for a two-year period from 2010 to 2011is reviewed. The study is based on comparative analysis of historical data for this entity. The study applauds the statistical highlights of this group and ratio...
Topic: Marks & Spencer
Words: 2784
Pages: 9
Good leadership is essential for every organization’s quest to achieve success. Three commonly used leadership styles of situational leadership, transformational leadership, and transactional leadership offer leadership direction in an organization. According to Buil et al. (2018), supervisory role plays a crucial role in the overall performance of frontline employees in...
Topic: Leadership
Words: 549
Pages: 2
For the restaurant industry, training, motivation, and performance of employees play a crucial part in the success of a business. This notion indicates the need for extensive attention to the initial steps taken by new hires, as their actions can have an immediate impact on an establishment. This essay aims...
Topic: Restaurant
Words: 622
Pages: 2
Introduction The purpose of this report is to evaluate Under Armour’s marketing communications and formulate a strategy and a plan for their improvement. Due to the current circumstances, the company’s sales have declined despite their prior steady growth. Moreover, there are indications that its marketing may have become inadequate before...
Topic: Marketing
Words: 3848
Pages: 16
Introduction Leadership is a powerful strategy that helps managers guide their followers to complete their roles efficiently. The implementation of desirable styles guides employees to collaborate, become more involved, and focus on the outlined organizational goals. This discussion gives a detailed analysis of transformational leadership and reaction to the article...
Topic: Disney
Words: 567
Pages: 2
Introduction Companies have to periodically make changes in their activities to survive in the market and remain competitive. Moreover, the economic crisis has convincingly confirmed that the need for changes began to arise regularly, so their impact on the company’s life cycle is no longer viewed as exceptional. The question...
Topic: Microsoft
Words: 2107
Pages: 7
The psychodynamic approach to leadership is a philosophy of human behavior that focuses on reasons or forces that drive individualistic societal attributes. The proponents argue that people tend to portray their way of action based on their past experiences. Accordingly, childhood encounters and psychoanalysis can help understand the type of...
Topic: Leadership
Words: 303
Pages: 1
The word leadership refers to a social process of persuading individuals to carry out certain duties. In the modern world, conservative meaning of this idiom has changed. An organization has some goals that are both long-term and short-term. To facilitate realization of these goals, the administration employs leaders who have...
Topic: Leadership
Words: 548
Pages: 2
This report examines contemporary approaches to Project Risk Management, their advantages and disadvantages. The paper further makes recommendations as to appropriate risk management process that should be implemented within the context of my organization. A risk is an issue that might come up. If it happens, it may affect the...
Topic: Management
Words: 2028
Pages: 8
Introduction Success in business entails making the best decision at all opportunities. When entering a business an investor is hopeful that the business will be successful, grow and give good returns on investments. However, the ability to evaluate the risk involved in the business, understand and manage the risk is...
Topic: Management
Words: 1929
Pages: 7
Introduction Strategic marketing involves the use of analytical tools and techniques to find the optimum balance between the realization of a company and the consumer’s objectives and goals. The concept has been applied in different business fields, but its role in the rapidly evolving tourism and hospitality industry is still...
Topic: Marketing
Words: 3676
Pages: 13
Introduction Business organizations need to implement superior measures to improve their operations and maximize profitability. The selected company that can benefit from a new strategy is General Motors (GM). In 2014, this organization had a scandal that exposed the major challenges that were affecting its business operations. This project presents...
Topic: General Motors
Words: 1221
Pages: 5
The use of SWOT (strengths, weaknesses, opportunities, and threats) analysis in the personal context is a good option for improving one’s abilities and eliminating problems, especially when it comes to career planning and promotion. It also allows creating a strategic plan for achieving a specific goal (Simoneaux & Stroud, 2011)....
Topic: Career
Words: 880
Pages: 3
Introduction Each organization is a complicated system made out of smaller, even more complex systems. Just like in a living organism, the company’s parts are interconnected and dependent on each other. Each of these departments has distinct roles and functions to facilitate the business processes, and none of them can...
Topic: Business
Words: 929
Pages: 3
Introduction Analyzing the current state of Green Mountain Coffee Roasters (GMCR), it is possible to conclude that despite the ranks given by Forbes magazine, the company still has much to develop. Back in the 90s, GMCR reached great heights through collaboration with Keurig Inc. After merging with the Dr Pepper...
Topic: Marketing
Words: 594
Pages: 2
Introduction For the last two decades, the number of people across the globe (both young and middle aged) preferring urban and casual wear keeps on rising every day. The reason behind it is the growing trend of modernization, urbanization and the need to appear decent and fitting in the current...
Topic: Business Planning
Words: 820
Pages: 3
Introduction This would involve a short picture of Wal-mart food, Inc… It is the earth’s largest vendor it functions, in the course of an enormous foundation of Wal-Mart supplies, supercenters of Wal-Mart, etc. The main purpose of the Final Project is to apply the concepts and techniques of the module...
Topic: Accountancy
Words: 1440
Pages: 5
Introduction Communication is a one of the most important characteristic of business existence. Each day, business people have to converse or communicate by way of citizens at dissimilar levels of the business or by way of people external to the firm. Business communication is every communication utilized by the organisation...
Topic: Communication
Words: 1434
Pages: 5
Background and Objectives Background Nowadays a successful company might rely on how well it markets itself and its products, assuring that its customers are satisfied and pleased, with the purchased products or services, the service received the auxiliary packages of delivery and finance that are offered. Consequently, “innovative managers are...
Topic: International Marketing
Words: 1308
Pages: 3
Introduction Today we hear more about supply chain management. It is different from supply chain strategy which refers to how the supply chain is operated. Supply chain management refers to controlling the supply chain operations to reduce cost. The supply chain represents the value of a delivery system. To be...
Topic: Dell
Words: 1731
Pages: 5
Outline Modern human resource management has evolved over time, with the development of new technology and competition among the companies in the increasingly congested market. Volvo Corporation has developed a management strategy to cope with their complex networks of business models all over the world. The first approach is remote...
Topic: Management
Words: 1335
Pages: 4
Current business position Waitrose supermarket is amongst the largest retailers in the UK, categorized as one of the leading upscale supermarkets in the UK (Wendy 2008). A majority of the branches for the Waitrose supermarket are largely situated within London, as well as England’s south-east side. In addition, the chain...
Topic: Marketing
Words: 867
Pages: 16
Introduction In “What Great Managers Do”, Marcus Buckingham writes about how managers attain success in their organizations by working with what they have and how employee weaknesses can be turned into strengths, and how managers can save their time and company resources by not only adapting their working habits to...
Topic: Business
Words: 1569
Pages: 6
Introduction Portfolio analysis is one of the most important strategy tools that multi-product or business unit companies employ to ascertain their product situation and take their decisions regarding the product’s future. One of the most widely used analysis tools is the BCG matrix. This article aims to understand the usefulness...
Topic: Business
Words: 3280
Pages: 12
Introduction Human Resource Management is deeply concerned with the recruitment and selection process. HRM theories spotlight is on the techniques of recruitment and selection and draws attention to the advantages of broad-spectrum assessments, interviews, and psychometric inspections within the employee selection procedures. The recruitment process could provide insights into how...
Topic: Management
Words: 2212
Pages: 8
Introduction In 2016, after years of negotiation Starwood Hotels accepted the highest offer by Marriott International for $13.6 billion. The merger of the two global hotel and resort chains would create the biggest chain of 5,500 hospitality facilities in over 100 countries. Starwood was approached strongly by Anbang, a Chinese-led...
Topic: Marriott
Words: 2808
Pages: 10
Introduction The Coca-Cola Company is an international manufacturer, marketer, and seller of soft beverages and syrups based in Atlanta, US. Founded in 1886, the company has since expanded to cover more than 200 countries and given rise to brands such as Diet Coke, Sprite, Fanta, Powerade, and others. Coca-Cola is...
Topic: Coca Cola
Words: 860
Pages: 3
Executive Summary Microsoft is a large international corporation that holds one of the leading positions in the global technological market along with a substantial market share. However, ever since the 1990s and well into the mid-2000s, it has been experiencing a problem with retaining its key employees and motivating the...
Topic: Corporation
Words: 2496
Pages: 9
Introduction The transportation industry is made up of suppliers of transport-related services and consumers of such services. Drawing from a study by Rodrigue and Notteboom (2015), a transport industry that functions efficiently facilitates the meeting of transport demand to ensure that the mobility requirements of individuals are sufficiently met. Every...
Topic: Business
Words: 554
Pages: 2
Introduction Motivation refers to the psychological aspect that stimulates a being to action towards a desired goal; it is the activation of a purpose-orientated conduct. There are two kinds of motivation namely: intrinsic – which is driven by an enjoyment in the task itself, and lies within the individual, and...
Topic: Employee Motivation
Words: 1256
Pages: 5
Background Emirates (established in 1985), an airline company based in Dubai, is owned wholly by the government of Dubai’s Investment Corporation. The company is the largest airline in the Middle East, having the capacity to carry roughly 3,650 flights between the Dubai International Airport and more than 80 countries worldwide....
Topic: Management
Words: 2756
Pages: 11
Amazon e-commerce has plenty of pros and cons. On the one hand, it helps create a comfortable buying experience for customers. On the other hand, there are limitations such as the lack of universal Internet access. This essay explores advantages and disadvantages of Amazon company e-commerce. Pros and Cons of...
Topic: Amazon
Words: 1060
Pages: 4
Introduction This report is aimed at examining the functioning of Ford Motor Company. In particular, it is necessary to focus on the external and internal environment of this corporation. One should show how the company can minimize the impact of negative factors and how the organization can make use of...
Topic: Ford
Words: 2240
Pages: 9
Delta Airlines Delta Airlines is one of the leading US companies in the industry. It has a well-established culture and a customer-oriented approach (Sullivan, 2013). The company’s employees are motivated and well trained. Nonetheless, this appears to be insufficient in the highly competitive and rapidly developing industry where new entrants...
Topic: Airlines
Words: 1164
Pages: 5
Basic information The Procter & Gamble Company is one of the world’s leading manufacturers/retailers of the ‘fast-moving consumer goods’ FMCG, which primarily specializes in personal and household care. As of 2014, the number of the Company’s manufacturing facilities in the U.S. accounted for thirty-three, with the number of such facilities...
Topic: Procter & Gamble
Words: 1127
Pages: 5
Air transportation has become one of the most dynamically developing branches. The popularity of traveling by plane leads to the high competitiveness of the companies providing the air carriage service. An airline should have a reputation of the reliable air carrier and the indisputable authority to be competitive. American Airlines...
Topic: Airlines
Words: 2223
Pages: 9
Introduction Property can be largely termed as any physical or intangible asset owned by an individual in solitude or in a collective manner (Kilcullen 1). Considering current systems in the society, a property owner virtually has all the rights to a property including selling, renting, exchanging and such like privileges...
Topic: Karl Marx
Words: 4197
Pages: 16
Introduction In the 21st century, the global environment is characterized by a high rate of dynamism, which affects the operation of organizations. The sources of change are either internal or external. Organizations are affected by the changes since the factors that result in change are closely interrelated. For instance, amongst...
Topic: Relationship
Words: 2362
Pages: 9
Leadership is a very important skill that is not possessed by all; hardly very few people are blessed with this skill. Being a leader is not easy; it poses many challenges, and the person who overcomes these challenges make a successful leader. A leader instills confidence and provides motivation to...
Topic: Leadership
Words: 1190
Pages: 5
DC shoes is a brand of footwear for action sports, which includes skateboarding and snowboarding. It also manufactures various sports-related paraphernalia, such as hats, bags, t-shirts, and other merchandise. The company is valued at over 1 billion USD, and is considered one of the most successful companies on the market...
Topic: Marketing
Words: 575
Pages: 2
Introduction Unilever Plc is a multinational conglomerate founded in 1883 in the United Kingdom (UK). The company has its headquarters in London; it has grown its product portfolio from the founding sunlight soap brand and now boasts over 400 different product brands. Its operations span 190 countries globally, providing a...
Topic: Unilever
Words: 2558
Pages: 11
Different people have individual characteristics and talents that may or may not be revealed over time. In the video Patrick Sweeney watched, it says that some people have the ability to sell, and the goal of an effective manager is to find such a person. Subsequently, it is necessary to...
Topic: Success
Words: 285
Pages: 1
Background To begin with, the Swatch Group manufactures and distributes watches. They are the largest manufacturer in the world and have 156 production facilities around the globe (Deshpande et al., 2012). They did not limit themselves to producing and assembling watches for brand retailer companies. The company also provides different...
Topic: Business
Words: 1121
Pages: 4
Introduction In the era of globalization, many companies seek to expand their business, yet facilitating knowledge transfer is a difficult task. It requires an employee who is not only knowledgeable in their sphere of competence but also willing to live in a foreign country for an extended period. Their communication...
Topic: Management
Words: 1204
Pages: 4
Introduction In modern times, the field of tourism continues to develop and improve actively. Moreover, the number of trips over long distances is significantly growing, leading to the increased popularity of air travel. One of the companies providing such a service is Emirates, founded in 1985. Despite its short existence,...
Topic: Airlines
Words: 2778
Pages: 10
Introduction A startup is a newly established business seeking to grow into a large enterprise or conglomerate. In this case, startups may either fail or succeed depending on the circumstances within which they operate. Some factors that make startup businesses fail include lack of good mentorship skills, mixing friendships with...
Topic: Success
Words: 1422
Pages: 5
Abstract Marketing is a major determinant of whether or not a company will survive the turbulent market. Most definitions attribute marketing to the processes involved in value creation for consumers. Marketing strategy involves planning, implementing, and monitoring marketing activities to deliver company objectives. This paper explores the Body Shop’s current...
Topic: Marketing
Words: 3236
Pages: 11
Introduction Vans was founded in 1966 by Paul Van Doren and his brother James. Initially, the company aimed to make long-lasting, washable, and cost-effective shoes in south California (Moon & Kiron, 2002). The firm made sales directly to clients and operated retail stores. Vans product promotion was through giving out...
Topic: Brand
Words: 625
Pages: 2
Introduction A country’s tourism sector depends on its hospitality industry and business environmental factors. The hospitality industry involves services like lodging, food and drink, event planning, and travel and tourism. Marriott International Inc. is one of the most popular hospitality companies worldwide. With a story that began in 1927, the...
Topic: Marriott
Words: 1138
Pages: 4
Introduction The modern slave trade is common in many business institutions with long, complex supply chains and those that operate in areas without strict laws. This crime is prevalent because perpetrator companies cannot be directly linked to it. However, many organizations directly or indirectly contribute to forced labor. Nestlé, a...
Topic: Nestle
Words: 1472
Pages: 5
For Talabat, to integrate all its systems and manage business activities daily, enterprise resource planning (ERP) is required. It allows one to tie together and control multiple processes at the same time, including risk management, financing, accounting, supply chain operations, human resources, inventory management, procurement, and others (Alam & Uddin,...
Topic: Management
Words: 1086
Pages: 4
Introduction Teamwork is a group’s ability to collaborate, effectively communicate, foresee and fulfil the needs, and inspire trust in each other, culminating in a coordinated combined effort. Teams are recognizable social work units of two or more people who share numerous features (Schmutz et al., 2019). Therefore, based on this...
Topic: Teamwork
Words: 607
Pages: 2
Curve is a UK-based startup that aims at changing the way people deal with their card payments. The purpose of this startup is to reduce the number of credit and debit cards in a wallet to just one. The idea and its realization appeared to be innovative and, combined with...
Topic: Business
Words: 2006
Pages: 7