What are the primary competitive forces impacting U.S. steel producers in general and Nucor in particular? Using Porter’s Five Forces Analysis will reveal that U.S. steel producers had to contend with all of the five competitive forces in this framework and as a result, there is a real threat that...
Topic: Corporation
Words: 2581
Pages: 9
Project Task Statement This project seeks to address the fundamental question of the electronic marketing system, and how its application is relevant to Build-A-Tee. It explains how electronic technology enhances and anchors the traditional system of communication that the retail business should apply. The appropriate created method, Build-A-Tee E-commerce System...
Topic: Marketing
Words: 816
Pages: 2
Canada Goose marketing strategy is closely related to its advertising. This essay analyzes the luxury brand’s marketing plan and suggests some strategies regarding Canada Goose target market. Executive Summary Canada Goose is a large producer of premium-class winter, autumn, and springtime clothes in Canada. Its production facilities include eight manufacturing...
Topic: Marketing
Words: 3369
Pages: 13
Situation Analysis Netflix, Inc. initially started as the world’s leading DVD rent-by-mail company with more than one million subscribers. However, the company is currently best known for its online media-streaming services as the television industry has changed dramatically since the initial launch of the company. Despite the fact that more...
Topic: Communication
Words: 2779
Pages: 11
If you’re about to write a paper on Colgate marketing strategy, check out our sample! Here, you’ll find information about marketing mix of Colgate, the company’s campaigns, positioning, branding, and other aspects. Introduction A marketing plan is a comprehensive document that covers an organization’s product promotion efforts for a given...
Topic: Marketing
Words: 2520
Pages: 10
Definition and Applications PESTEL analysis is an audit tool used to gain an overview of external factors relevant to the organization’s functioning (CIPD, 2015). It consists of six key elements exploring political, economic, social, technological, environmental, and legal factors that have a possibility of influencing the organization’s efficiency and efficacy....
Topic: Virgin Group
Words: 996
Pages: 4
Introduction Change will is always an ongoing process (Goleman 2002). Organizational leaders should embrace new roles and ideas in an attempt to create better structures that can deliver the best results. My dream is to become a successful organizational leader. A proper understanding of the major processes of organizational change...
Topic: Leadership
Words: 1122
Pages: 5
Leadership is a very important skill that is not possessed by all; hardly very few people are blessed with this skill. Being a leader is not easy; it poses many challenges, and the person who overcomes these challenges make a successful leader. A leader instills confidence and provides motivation to...
Topic: Leadership
Words: 1190
Pages: 5
Introduction Mission mirroring is a conflict that arises in a non-profit organization and manifests as the problem it is intended to solve. This problem can affect different nonprofit organizations and impede them from achieving their intended social objectives. Main Body Mission mirroring arises from some employees finding a problem within...
Topic: Business
Words: 326
Pages: 1
Introduction OMO is a globally renowned laundry detergent brand that often uses unorthodox and innovative advertising strategies. The brand has been present in the laundry care industry for over 64 years and was voted the most trusted brand by Australian consumers in 2023 (Reader’s Digest Australia, 2023). One of the...
Topic: Business
Words: 1424
Pages: 5
Introduction Working in the tourism and travel field requires the companies involved to be highly flexible and able to address guests’ ever-changing needs. At the same time, for firms whose income directly depends on the number of travelers and their satisfaction with their vacation, the formation of business models yet...
Topic: Business
Words: 1923
Pages: 7
Analysis of the BMW/MINI Supply Chain A manufacturer of automobiles, motorcycles, and engines, BMW/MINI (Bayerische Motoren Werke AG) was a German company first introduced to the market in 1916. The company has been transformed into a globally recognized brand thanks to its core products, BMW/MINI, MINI, and Rolls-Royce (Hazlehurst, 2021)....
Topic: Business
Words: 1739
Pages: 5
Radisson Blue is chain of hotels operating in more than 380 cities, belonging to the Radisson Hotels conglomerate. This chain exists since the 1960s, with the brand coming online in 2009, after a rebranding strategy was launched by the company (Sharma and Jaswal 2022). These hotels can be found in...
Topic: Business
Words: 821
Pages: 3
Introduction Nestlé, a multinational corporation headquartered in Switzerland, manufactures the well-known coffee brand Nescafé. Henri Nestlé launched it in Switzerland in 1867 (Nestlé, n.d.-a). During the coronavirus outbreak, Nestlé has not been able to produce at “normal” levels, according to Mark Schneider, CEO of the multinational food and beverage corporation...
Topic: Coffee
Words: 5066
Pages: 18
Introduction The chosen for analysis InterContinental Hotels & Resorts is Europe’s most significant luxury hotel company today. As such, Juan Trippe founded this hotel chain in 1946, after which it became a member of the Inter-Continental Hospitality Group (IHG) (IHG, 2018, para. 7). Accommodations, eating, bars by the pool, professional...
Topic: Business
Words: 1990
Pages: 7
Introduction The success of any business depends on its pricing strategies, competitive environment, and its scaling approach. Among the renowned companies in Singapore that consider all three factors is Chope. Headquartered in Singapore, Chope has thirteen investors including Square Peg Capital and Ant Group (Singapore restaurants, n.d.). Arrif Ziaudeen launched...
Topic: Management
Words: 2194
Pages: 8
Introduction Organizations have recently shifted their attention towards investing more in information technology. While this is the case, only a few of them seem to take security matters seriously. Cyber attack remains to be a critical issue as far as information technology is concerned. According to Trim and Lee (2021),...
Topic: Information Technology
Words: 1101
Pages: 4
Cost Volume Profit analysis (CVP) helps monitor an organization’s activity levels, assisting managers in making decisions that lead to profits or avoid losses. The CVP has numerous uses and influences on most organizations’ cultural dimensions and best practices. Geert Hofstede proposed the cultural dimension theory, and the six key dimensions...
Topic: Business
Words: 298
Pages: 1
Introduction Environmental analysis is an important aspect of business assessment that serves various purposes in aligning strategic policies within the internal and external surroundings. In David and David’s (2014) opinion, environmental analysis is a fundamental approach incorporated in identifying internal and external elements of any business environment. As a result,...
Topic: Airlines
Words: 1273
Pages: 6
The global supply chain practices and their impacts gained considerable attention in the last two decades. In the last few years, the growing need for integration of the supply chain has been highlighted as a factor for effective and efficient operations of the supply chain. The phenomenon is observable with...
Topic: Business
Words: 975
Pages: 3
Introduction Major business enterprises can utilize various frameworks to evaluate their marketing strategies and their outcomes. Examples of those frameworks are the MBA matrix, the PMI matrix, and the CAGE model. This case study aims to apply these theories to Alibaba, the largest e-commerce corporation in China. Thus, the paper...
Topic: Alibaba
Words: 2241
Pages: 11
Introduction One of the highly competitive industries in the global marketplace is the airline sector mainly because of the focus on the variant service experience. Since the advent of social media platforms, a significant percentage of the customers have attained significant product and service knowledge from a wide range of...
Topic: Airlines
Words: 5526
Pages: 20
This study analyzes and compares the rule- and principle-based accounting systems used by Apple and Samsung, two of the world’s top consumer electronics manufacturers. Even though the two international corporations operate in the same industry, they follow distinct accounting procedures. Apple utilizes the Generally Accepted Accounting Principles (GAAP) model, whereas...
Topic: Accountancy
Words: 1252
Pages: 4
Nike company remains the largest supplier of sports shoes and apparel in the world. It is essential to note that the company is engaged in developing, producing, and marketing not only shoes and clothing but also sports equipment and accessories. The most crucial consideration that built Nike’s successful management was...
Topic: Management
Words: 326
Pages: 1
Abstract The primary goal of many organizations’ recruitment process is to attract and retain the best available talent. The implementation of this key strategic issue has been defined by the rise of online recruiting platforms in the internet age. The research purpose is to investigate the impact and use of...
Topic: Recruitment
Words: 9001
Pages: 33
Introduction The European government has established a ceiling price on football tickets, causing their cost to increase by two times more than the Consumer Price Index. Subsequently, each Liverpool FC ticket costs between £165 and £185 (Millar et al., 2021). Liverpool management has frozen the prices for nearly seven years...
Topic: Football
Words: 609
Pages: 2
Background Consumer behavior refers to the research on how customers select, purchase, utilize and dispose of resources to gratify their wants and needs. Understanding consumer behavior helps marketers in determining demand and understanding the best way to attend to consumers. Consumer behavior results to purchase decision varies depending on the...
Topic: Marketing
Words: 2039
Pages: 7
The Positioning Statement (TA) The iPad Pro is capable of any work thanks to its versatility. The device is a fascinating and effective tool for getting things done, whether someone is focusing on a project, engaging in creative activity, or playing a compelling game. Additionally, the iPad Pro runs complex...
Topic: Marketing
Words: 930
Pages: 3
Introduction The changing demography of the unites states significantly affects real estate and industrialization. Besides, retirees seek more tranquil locations, away from city and town menace. The emergence of working-class women, the traditional agriculturist communities occupying the central and lower parts of the USA, provides a suitable niche for the...
Topic: Marketing
Words: 2234
Pages: 8
Introduction Modern management and leadership strategies define the quality of work and the success of a business in various ways. There are many ways for individuals to improve their performance, and the article by Herminia Ibarra and Anne Scoular for Harvard Business Review in 2019 focuses on understanding the role...
Topic: Business
Words: 597
Pages: 2
Globalization has turned the world into a global village – and in this village, there is an ongoing competition between organizations. It is not easy for a company to succeed as the global market changes and the growing mobility of human resources pose various challenges. According to Bruijl (2018), these...
Topic: Business
Words: 1509
Pages: 5
For Talabat, to integrate all its systems and manage business activities daily, enterprise resource planning (ERP) is required. It allows one to tie together and control multiple processes at the same time, including risk management, financing, accounting, supply chain operations, human resources, inventory management, procurement, and others (Alam & Uddin,...
Topic: Management
Words: 1086
Pages: 4
Introduction Teamwork is a group’s ability to collaborate, effectively communicate, foresee and fulfil the needs, and inspire trust in each other, culminating in a coordinated combined effort. Teams are recognizable social work units of two or more people who share numerous features (Schmutz et al., 2019). Therefore, based on this...
Topic: Teamwork
Words: 607
Pages: 2
Introduction Apple Inc. is an American technology company in Cupertino, California that designs and develops consumer electronics, software, and online services. In 1976, Steve Jobs and Steve Wozniak founded Apple in California (Kabir, 2021). It successfully ranks among the most expensive and most prominent corporations globally, but this is not...
Topic: Apple
Words: 3371
Pages: 12
The new product development is a compound process that consists of diverse stages directed to collecting and analyzing the data related to the market and developing a profitable offer based on the research. Each product development process includes such stages as idea generation, idea screening, feature specification, development, testing, and...
Topic: Product Development
Words: 635
Pages: 2
Introduction The type of organizational structure is an important element of the overall functioning of a company due to the dependence of job design and the achievement of company goals through the structural connections between employees. At McDonald’s, the hierarchical structure of the organization fits the company’s goals and mission...
Topic: McDonald's
Words: 840
Pages: 3
Executive Summary Vinted is a Lithuanian second-hand clothing retail platform with a presence across Europe as well as in the United States and Canada. It has expanded dramatically throughout 2020, due in large part to the suitability of its business model to the COVID-19 situation. The company is currently working...
Topic: Brand
Words: 1902
Pages: 6
The processes of change management and strategic planning are complex and multi-dimensional as they entail the collaboration between relevant stakeholders, each of which has their defined roles and responsibilities. The strategy change cycle is among the primary processes of strategic management that links the processes of planning and implementation and...
Topic: Business
Words: 1375
Pages: 5
Abstract This paper demonstrates the use of ratios in financial analysis. Financial data of Marks and Spencer for a two-year period from 2010 to 2011is reviewed. The study is based on comparative analysis of historical data for this entity. The study applauds the statistical highlights of this group and ratio...
Topic: Marks & Spencer
Words: 2784
Pages: 9
Introduction Transportation is defined primarily as the activity of (or the system geared for) moving load (things or people) form point of origin to destination. Thus, when transportation service meets a need by moving load, then an economic demand is satisfied. While the logistics management, comes in to provide classified...
Topic: Management
Words: 3451
Pages: 13
Executive Summary McDonald’s plan to extend its operations to the UAE is a good move. The company should establish the best pricing method to use as well as come up with an appropriate budget for the anticipated expansion. The report recommends that McDonald’s should price its products/services below the competition...
Topic: McDonald's
Words: 2087
Pages: 7
Introduction A company can only be successful in the market if its operation is free from significant defects. That is why one can suppose that smooth internal processes indicate the effectiveness of a firm. It is necessary to analyze the performance to determine ways of how it is possible to...
Topic: Business
Words: 1403
Pages: 5
Operations management is essential for productive businesses, as the concept implies the method of converting resources into final products. The term aims to transform the company’s inputs, including human resources, technology, finances, and knowledge, into ready-to-consume goods and services (Robbins & Coulter, 2015). In particular, the transformation process is being...
Topic: Apple
Words: 1651
Pages: 6
Contingency theory in management accounting: “The contingency theory of management accounting is not really a theory at all. It is neither a logical set of propositions nor is it well-founded. Indeed, after many of management accounting contingency research, all we have developed is a theory that says, “It all depends...
Topic: Accountancy
Words: 1828
Pages: 7
Macro-environment The key principles of macro-environmental analysis are involved in the PESTLE matrix. Hence, considering the environment of Nike in general and Air Force One, it should be emphasized that the environmental perspective of this production is far from perfect, however, the product is highly demanded. (Lorat, 7) Political Actually,...
Topic: Marketing
Words: 1399
Pages: 5
Introduction Management and leadership are two closely related disciplines. These disciplines complete each other since there are instances when a manager has to show leadership qualities. Similarly, managerial skills are required of a leader. Despite the close correlation between the two disciplines, there are key disparities between the two disciplines...
Topic: Leadership
Words: 903
Pages: 3
Executive Summary Purpose of the Plan The main aim of this plan is to outline a start-up MBA program targeting the UK, China, and India Markets. The name of the proposed University will be London MBA School which will be located in southern London. The major activities of the University...
Topic: Business Planning
Words: 2732
Pages: 10
Introduction Tesco plc is an international company that deals with general merchandising and grocery. The company is located in United Kingdom (UK) and it has been ranked as the third-largest merchant in the globe, after Carrefour and Wal-Mart. Tesco has the leading market share in UK (approximate 30%) and it...
Topic: Tesco
Words: 573
Pages: 2
Introduction Tesla Motors, established by three persons – Marc Tarpenning, Elon Musk, and Martin Eberhard is a corporation that creates a very high-routine electric games car and is supported by a large amount of elevated-profile shareholders. “Tesla’s goal is to produce increasingly affordable electric cars to mainstream buyers – relentlessly...
Topic: Tesla
Words: 1207
Pages: 4
Today, the global business is filled with cut-throat competition and most of the companies are trying to expand their business internationally. While doing business internationally, different factors like culture, economy, and political system, etc. of the other countries need to be analyzed. Among them, the cultural factor or culture has...
Topic: Culture
Words: 884
Pages: 3
The relationship that employers have with the employees is a delicate one that calls for attention because ethical issues emerge very often. In Employment at will and Due Process, these issues are inevitable because employers dismiss employees without reason. The motives of the employers are not known and hence the...
Topic: Business
Words: 866
Pages: 3
Cross-cultural management and international management are concepts that refer to working with individuals coming from diverse cultural backgrounds. In some sources, such as the works by Thomas & Peterson, these terms are presented as interchangeable; however, they are not the same. Overall, both concepts simply being aware of the differences...
Topic: Cross-Cultural Management
Words: 1917
Pages: 7
The role of managers in the workplace is one of the most significant when it comes to influencing organizational performance and meeting corporate goals. They have a direct impact on the employees they manage while are also expected to carry our various responsibilities targeted at aligning their department’s performance with...
Topic: Business
Words: 502
Pages: 2
Introduction Any organizational changes in firms of various sizes require preparation and appropriate planning aimed at analyzing the progress and potential outcomes of interventions. In order to implement the necessary programs, leaders, as a rule, resort to relevant strategic decisions associated with the phased reorganization of specific areas of activity....
Topic: Google
Words: 2219
Pages: 8
Introduction Management is a broad and controversial topic that regularly gives rise to new theories regarding effective and ineffective management styles. The essence of leadership styles is vital for the effective work of companies and the efficient management of subordinates. In management nowadays, several styles are distinguished, each of which...
Topic: Leadership
Words: 1390
Pages: 5
For each product that is available on the market, there is a specific life cycle. The four stages of the cycle include the introduction of the product to the market, growth, market maturity, and decline (White, 2019). The discussion of the product life cycle will be illustrated with the help...
Topic: Product Marketing
Words: 310
Pages: 2
How does Tom Peters describe a brand? Tom Peters defines a brand as “a promise of the value you’ll receive” in exchange for your time or/and money. Every company tries to stand out, showing that only they can satisfy their customers in the best possible way. Nowadays, with so many...
Topic: Brand
Words: 741
Pages: 2
Article Summary In “Working at McDonald’s,” Amitai Etzioni argues that jobs for teenagers in the fast-food industry are highly uneducational and harmful to the future of young people in many ways. According to the author, the jobs that teenagers obtain right after school are often seen as a good first...
Topic: McDonald's
Words: 828
Pages: 3
What kinds of factors (external or internal) would influence consumers’ store choice? Internal factors (Khanlari, 2015) will possibly influence consumers’ store choice more than external factors in this case. Their openness to experience (a part of the five-factor model) will have an impact on whether they are ready to use...
Topic: McDonald's
Words: 385
Pages: 1
Organizational structure refers to established formal relationships among various units of an organization. The purpose is to ensure that organizations get their work done. This is made possible by having some subdivisions in form of division of labor, which bring coherence within the whole organization. In the structure, each job...
Topic: Organizational Structure
Words: 938
Pages: 3
Globus Simulation: Introduction Company managers must make meaningful decisions relating to pricing, workforce compensation, finance, sales, outsourcing, and marketing. They should come up with a competitive strategy in an attempt to create and support their brands in the targeted markets. The Glo-Bus simulation was a rare opportunity for my team...
Topic: Vehicles
Words: 1394
Pages: 5
Data Analysis Descriptive statistics were used to analyze the data. As such, various features of the data were presented in their simplest forms and summaries to aid understanding of Qatari family-owned businesses. Alongside simple frequencies, percentage, and graphics analysis, a robust quantitative analysis was conducted to describe and present data...
Topic: Family
Words: 3259
Pages: 20
Deloitte seminar: Innovation Unplugged The seminar, held by the company Deloitte on December 10th, 2010, was dedicated to such issues as accounting and financial reporting, the funding cycle, taxation policies, and enterprise risk management (Deloitte & National of College Ireland, 3). This organization is the largest provider of consulting, financial...
Topic: Business
Words: 1921
Pages: 7
Introduction Digital marketing has become a mainstay of the modern business environment. The capabilities offered by the rapidly developing information technology segment have contributed to the speed, effectiveness, and affordability of digital marketing strategies. As a result, it has become strongly associated with more efficient strategies, optimised resource allocation, increased...
Topic: Digital Marketing
Words: 1184
Pages: 4
Introduction Corporate social responsibility (CSR) can be defined as a sum of organizational activities aimed at the assessment of the organizational impact on a wider societal good and the subsequent measured and deliberate responsibility-taking process. The global economic crisis of 2007-2008 brought to the fore the importance of CSR as...
Topic: Performance
Words: 1169
Pages: 4
Introduction There are a plethora of various companies in the entire world today. Every organisation has multiple competitors that try to attract the best employees in a certain professional sphere to their businesses because their output is dependent on their workers’ performance. In turn, there is almost no chance to...
Topic: Business
Words: 3106
Pages: 11
Psychological factors According to Talloo (205), an individual’s purchasing decision is influenced by a number of psychological factors such as beliefs and attitudes, motivation, and perception. Another psychological element relates to the consumers’ tastes and preferences (Schroder 56). Additionally, the decision to purchase the energy drink is also influenced by...
Topic: Beverage
Words: 691
Pages: 2
Organization development is defined variously by different scholars. According to Brown (2010), it can be conceptualized as a planned and strategic move to enhance the efficiency of an entity. The aim of such undertakings is to help the organization attain its objectives. A number of factors affect the efficiency of...
Topic: General Motors
Words: 2276
Pages: 8
Introduction Ever since the theory of global warming has made its way into the general public’s minds, environmental concerns became some of the most pressing issues for large-scale production companies. Car manufacturing companies all over the world are fighting to get a competitive advantage by implementing sustainable production practices and...
Topic: Volkswagen
Words: 1124
Pages: 4
Introduction Group decision-making refers to a situation where individuals have to make a choice collectively based on the alternatives presented to them (Fox, 2015). It is common to find cases where decisions have to be made by a group of people because of the prevailing circumstances. Sahin (2014) “Since managing...
Topic: Business
Words: 2779
Pages: 11
Introduction The main objective of this report is to analyze the consumer behaviour in the consumer electronics market and this paper concentrates on the Sony Corporation. The first part of this paper focuses on the background of the company, product line, and suggested actions to influence UK consumers’ attitude, and...
Topic: Corporation
Words: 4166
Pages: 16
Summary of the Ethical Dilemma that the Organization Experienced In February 2014, General Motors started recalling some of its car models made before 2007 because of their ignition switches which could abruptly shut off the car when one was driving and disable the car’s airbag, steering and brake wheels (Isidore...
Topic: General Motors
Words: 1963
Pages: 8
This sample paper focuses on the marketing concept of Nike. Here, you’ll find Nike’s marketing principles and concepts, branding, organizational culture, and other information that might be useful for your essay writing. Nike is an American multinational corporation founded in 1964 as Blue Ribbon Sports and later changed its name...
Topic: Marketing
Words: 3011
Pages: 11
Starbucks management style changes helped the company to remain competitive. It’s also related to Starbucks leadership style formulated by Howard Schultz. Read this essay to learn more about it. Introduction Starbucks Coffee is one of the leading multinational firms in the world. The company has over 18,000 coffee shops in...
Topic: Management
Words: 1465
Pages: 6
Abstract This paper will cover points identified with Caterpillar (CAT) Company, for example, how the association changed its methodologies and how they concur on basic choices from the past to current. The principal part of the report comprises of presentation of CAT Company as an organization; with a brief portrayal...
Topic: Business
Words: 4980
Pages: 19
Abstract The modern marketing environment has experienced a lot of changes due new lifestyle patterns, an increase in consumer awareness and the growth of new technologies. As a result, these changes have compelled business firms to use multiple marketing channels to engage their consumers to make them have positive perceptions...
Topic: Marketing
Words: 2576
Pages: 10
Introduction Today, more than ever before, change is increasingly becoming a constant reality for any organisation looking to survive and thrive in these turbulent and uncertain times (Merrill, 2002), characterized by increasing globalisation, rapid pace of technological innovation, intense competition, new regulations, and shifting social and demographic trends (By, 2005;...
Topic: Information Technology
Words: 2194
Pages: 8
Introduction J.C. Penney, a major American retail store chain, is well-known throughout the USA. It is an old company, existing since 1902 (“J.C. Penney Company, Inc. History” n. pag.). The company was doing badly over the last 6-7 years (see Appendix), but just a few years ago, the company suffered...
Topic: Management
Words: 2042
Pages: 8
Brief History The first Starbucks’ coffee store was opened in 1971, and the company has chosen the Seattle’s Pike Place Market as a historic location (Schultz & Yang, 2012). Nonetheless, the idea of the creation of the original coffee place started in 1983, when Howard Schultz (the Chairman and the...
Topic: Culture
Words: 1397
Pages: 6
Background of the study Workplace disability refers to a situation where an employee sustains physical or mental impairment. This state of affairs substantially limits performance of some activities. Both domestic and international human rights bodies have variously addressed the matter in favor of incapacitated employees. Many governments around the world...
Topic: Disability
Words: 1160
Pages: 5
Basic information The Procter & Gamble Company is one of the world’s leading manufacturers/retailers of the ‘fast-moving consumer goods’ FMCG, which primarily specializes in personal and household care. As of 2014, the number of the Company’s manufacturing facilities in the U.S. accounted for thirty-three, with the number of such facilities...
Topic: Procter & Gamble
Words: 1127
Pages: 5
Introduction Economists rate BP previously referred to as British Petroleum as the third-largest oil company in the world. Its locality in London. It merged with Amoco and changed its name to BP. It rebranded itself by creating a new logo, slogan, and tagline. However, the company was linked to a...
Topic: BP
Words: 1100
Pages: 4
Enterprise Level Strategy Costco is a leading American wholesale corporation. It operates as a warehouse club that offers a variety of goods and services to its members. The organization’s mission is to offer high quality goods and services to its members on a continuous basis. To achieve this objective, the...
Topic: Business
Words: 2846
Pages: 11
Company Background Microsoft is an American software maker and one of the largest multinational corporations in the world. It was founded in 1975 by Bill Gates and Paul Allen. The company’s headquarters is located in Redmond, Washington. Microsoft has become one of the most prominent players in the software market...
Topic: Business
Words: 2145
Pages: 8
Introduction The advertisement chosen for this analysis is Starbucks “It Starts With You” commercial, released in March 2021 by Iris London Advertising Agency, UK. This advertisement aims to attract a young and progressive audience by applying certain general and visual techniques: bandwagon, point of view and body language, and a...
Topic: Business
Words: 635
Pages: 2
Summary Strategic management is an ongoing strategy that organizational leaders need to undertake if they want to support performance and deliver sustainable results. The initiative revolves around setting attainable objectives, monitoring and analyzing the recorded level of competition, improving internal structures, and ensuring that business processes are aligned with the...
Topic: Management
Words: 580
Pages: 2
The analysis is aimed at reviewing Cirque du Soleil’s strategic approaches to gaining its blue ocean strategy and accomplishing a sustainable competitive advantage. The history of the circus’s development is presented along with the discussion of it’s the factors influencing rivalry in the sector. Accomplishing the blue ocean strategy by...
Topic: Business
Words: 674
Pages: 2
Introduction The purpose of the present report is to determine whether the current expansion criteria of Pastas R Us, Inc. can be improved using statistical analysis. In order to achieve the purpose, statistical analysis was used to study correlations between key performance indicators of the company. According to Mariappan (2019),...
Topic: Business
Words: 1012
Pages: 5
Processes This study will use an example of Boeing, a manufacturing company, against Netflix, a service industry company. With Boeing being an aeroplane-making company, its raw materials are very expensive. In addition, these parts have to be transported using complex and costly systems. Being a company that procures its equipment...
Topic: Manufacturing
Words: 1437
Pages: 6
Introduction Apple Inc. is a multinational brand that has worldwide presence. The company manages to satisfy consumers’ needs with innovative products and excellent services, which is evident from clients’ loyalty and persistent interest in Apple’s production. Apple can access markets and consumers that smaller brands cannot, ultimately facilitating brand recognition...
Topic: Apple
Words: 2766
Pages: 10
Starbucks Supply Chain Plan Starbucks has a supply process involving its internal management with the external market. The internal process includes the factory production units and the logistics within the company process, which link each other to ensure regular production and sales. The chain comprises the inbound and outbound materials...
Topic: Corporation
Words: 1236
Pages: 4
Introduction CVS Health Corporation is a leading American healthcare company. It provides a vast range of services and is not a classic medical group that owns a chain of pharmacies. Instead, the company is primarily a healthcare provider, which makes it expand its network. It drives management and administration offerings,...
Topic: Corporation
Words: 864
Pages: 3
Introduction: Sundar Pichai’s Early Life and Education Pichai was born in the Indian state of Tamil Nadu. His mother, Lakshmi, was a stenographer, while his father, Regunatha Pichai, worked for the British company GEC. His father also had an electrical component manufacturing firm. Pichai attended Jawahar Vidyalaya Senior Secondary School...
Topic: Communication
Words: 1644
Pages: 8
Myprotein is a sports nutrition brand founded in the UK in 2004. The company works with its partners to validate products testing. Myprotein offers products that adhere to the quality assurance specifications. It ensures that it promotes consumer choice and maintains trust in the sports nutrition industry, thus gaining a...
Topic: Business
Words: 1204
Pages: 4
Human resources represent one of the most important assets that an organization could have. This means that companies’ success is directly related to the performance of workers, which is why Human Resource Managers (HRMs) are tasked to ascertain the most important aspects contributing to employee motivation. Thus, HR planning is...
Topic: Management
Words: 1929
Pages: 7
Marks and Spencer Profitability Ratios Gross profit margin is calculated by dividing gross profit by revenue. Mark and Spencer’s gross profit for 2021 was £2,911.6 million (Marks & Spencer Financial Statements, 2021,p. 123). Mark and Spencer’s revenue for 2021 was £9,155.7 million (Marks & Spencer Financial Statements, 2021, p. 123)....
Topic: Financial Management
Words: 1120
Pages: 4
Introduction Although Nestlé is the world’s biggest food producer, its power is not universal; similar to any business, it may have problems that derive from both external and internal factors. Among the former are social trends and shifts that form customer behavior, political perturbations, and positive or negative tendencies in...
Topic: Respect
Words: 2783
Pages: 10
Introduction SunRice is an Australian company supplying rice food products to almost 50 countries worldwide. The company consists of eleven businesses producing more than thirty brands and employs more than 2000 employees (SunRise, 2021, p 43). It is headquartered in Leeton, and its main growing area is New South Wales...
Topic: Business
Words: 2057
Pages: 7
Any company that establishes market dominance built on a single unique product is successful for as long as the market remains the same. However, markets can change quickly with demand for goods decreasing, prices for raw materials increasing, and new companies entering it. Therefore, brands should strive to live beyond...
Topic: Business
Words: 677
Pages: 2
Executive Summary Mission Statement Moo Boutique’s mission is to create farmhouse-style crafts, eccentric gifts, holiday décor, repurpose furniture, and love all things vintage. Objectives Moo Boutique strives to create things that add a unique value to one’s Interior and holiday decorations. This is done in an ethical and sustainable manner...
Topic: Business Planning
Words: 5842
Pages: 21
Introduction The functioning of any company is a complex and continuous process depending on multiple factors. The degree to which they are considered and managed stipulates the firm’s success, ability to evolve and struggle against rivals. The top management must consider the industry’s current state, major competitors, and existing demand...
Topic: Coca Cola
Words: 2309
Pages: 8
Culture shock is a pretty common issue in businesses that is tended to be overlooked. It occurs when people move to another country or face a new culture, which leads to confusion, anxiety, shock, astonishment, or feeling of uncertainty (Segal et al., 2021). Its importance does not have to be...
Topic: Culture
Words: 324
Pages: 1
Product Description The product is a face mask that encloses the nose and mouth. The respiratory gear is a half-mask as it will provide cover from high up the nose to below the chin (Matuschek et al. 183). The product has a filtering facepiece that shields the customer and the...
Topic: Marketing
Words: 1947
Pages: 7
Introduction A.P Moller-Maersk group was first established in 1904 as a company that focuses on delivering transport and logistic services. The organisation is a pioneer in the port and shipping industry with over 110 years of experience. The company has expanded its activities to energy solutions, creating a standalone energy...
Topic: Business
Words: 4235
Pages: 15
Detroit Fire Department is claimed to be one of the most passionate department about helping the community with the highest safety level possible. Workers from this department often teach and train firefighters that came from other states, such as China or the European countries. Detroit department applies modern technology in...
Topic: Firefighter
Words: 740
Pages: 3
Introduction The modern slave trade is common in many business institutions with long, complex supply chains and those that operate in areas without strict laws. This crime is prevalent because perpetrator companies cannot be directly linked to it. However, many organizations directly or indirectly contribute to forced labor. Nestlé, a...
Topic: Nestle
Words: 1472
Pages: 5
One may usually point out the main challenges that for-profit organizations face in developing countries: lack of transportation and communications infrastructure, education of consumers, and lack of firms’ mutual trust. Firstly, it is claimed that one of the business challenges that developing countries face is the lack of necessary infrastructure...
Topic: Challenges
Words: 742
Pages: 3
Summary McDonald’s is a global fast-food restaurant with over 38,000 retail outlets serving over 70 million customers daily in over 120 countries. McDonald’s is a leader in the fast-food industry and upholds business-level and corporate-level strategies to achieve success. Vertical integration, single product lines, and franchising are the corporate-level strategies...
Topic: Business Strategy
Words: 1788
Pages: 6
Executive Summary The Chinese market is rapidly expanding, with the demand for various types of products, including food. Patchi is a manufacturer of premium chocolate operating in Canada and several North American, European, African, and Middle East markets. Premium chocolates are a unique product made from cocoa butter, with the...
Topic: Chocolate
Words: 2208
Pages: 8
Introduction For a leader of any company, be it a small business or a large corporation, it is essential to analyse its current state, define the factors that influence it and try to predict the future of the firm itself or its product. Various methods and models allow managers to...
Topic: Smartphone
Words: 920
Pages: 3
Introduction The 21st century embodied technological progress that has encompassed most spheres of human activity. In the current age, new advancements are developed at a rapid pace and introduced across various spheres of work, leisure, and entertainment. Furthermore, this unprecedented level of progress leads to profound transformations of the industries....
Topic: Business
Words: 3259
Pages: 14
Introduction Gap Inc. is a world-famous American brand that produces clothes, footwear, underwear, and accessories in various styles and tastes and from several fabrics, colors, and cuts. Gap Inc. achieved unprecedented success and prosperity due to competent business management, clearly put forward brand promotion strategies, and well-established customer communication. In...
Topic: Market Segmentation
Words: 669
Pages: 2
Executive Summary The COVID-19 pandemic had far reaching implications on the global economy. The air travel industry is arguably the most affected from the crisis as traveling was halted by the measures put in place to curb its spreading. Ryanair is a major industry player whose stability and performance were...
Topic: COVID-19
Words: 1438
Pages: 5
One of the major factors that affect business competence is the role of management in the decision-making process. On the one hand, it is the mandate of the administration to ensure that employees successfully attain the objectives while enhancing optimal satisfaction levels among the consumers. On the other hand, the...
Topic: Business
Words: 917
Pages: 3
Introduction Statesmanship is a grounded and excellently balanced model of leadership that has originated in politics throughout the development of the art of diplomacy. Current politicians have regarded the statesmanship approach as outdated and even dead for the needs of modern politics. Despite these cynical statements, its principles of striving...
Topic: Leadership
Words: 1701
Pages: 6
Abstract The COVID-19 pandemic outbreak has caused a social-economic crisis. It has had a significant impact on business processes. Leaders face challenges relating to a rapidly changing environment. Therefore, the unexpected outcomes of the issue should be solved by adequate leadership approaches. The situation demands adjustments in team management and...
Topic: COVID-19
Words: 3134
Pages: 11
The Main Principles of Agency Law Agency relationships exist between the company and its labor force. Agency is a relationship between two parties – the principal and the agent – in which the agent acts on behalf of the principal (Miller, 1, p. 574). An agent is a person who...
Topic: Uber
Words: 1040
Pages: 3
Executive Summary This report has been developed to provide an evidence-based analysis of Argos’ takeover by Sainsbury’s in 2016 from the perspective of change management strategy effectiveness. Firstly, the background of the analyzed change management decision is introduced. Secondly, a brief overview of the case is provided with a discussion...
Topic: Management
Words: 3812
Pages: 14
Introduction The current report evaluates the financial position of Ford Motor Company, USA. The report will utilize a number of financial ratios in order to understand the profitability, cash flow, earnings, and financial risks associated with Ford Motor Company. The assessment will rely on the organization’s financial statements for the...
Topic: Ford
Words: 3302
Pages: 12
Introduction Background Adidas’ founder, Adi Dassler, became passionate about providing athletes with quality apparel to improve their performance. He made the first pair of shoes in 1920 but registered a company four years later in a small town in Germany known as Bavaria. In 1949, Adi Dassler registered a new...
Topic: Adidas
Words: 2186
Pages: 9
For the restaurant industry, training, motivation, and performance of employees play a crucial part in the success of a business. This notion indicates the need for extensive attention to the initial steps taken by new hires, as their actions can have an immediate impact on an establishment. This essay aims...
Topic: Restaurant
Words: 622
Pages: 2
Introduction Stage The Heineken brand is an example of a product that has gone through the product life cycle over the 140 years it has been on the market. Heineken was first produced and marketed in the year 1864 In Amsterdam under the brand name “Workman’s Ale”. This marked the...
Topic: Brand
Words: 623
Pages: 4
Organizational structure is of extreme importance for the effectiveness and efficiency of operations. Some types of organizations require a rigid hierarchy, while others can be more flexible with the structure. Thus, scholars identify two different types of organizational structures: mechanistic and organic (Hunsaker, 2018). Mechanistic organizational structure is the most...
Topic: McDonald's
Words: 567
Pages: 2
Introduction The story of firing three employees at Kohl’s Department Store for violating its coupon policy resulted in public outrage. To understand whether the company could have handled the situation better, one should consider the process and legal reasons for terminating employees. As Ma (2020) states, relational and political behavior...
Topic: Business
Words: 716
Pages: 2
Introduction The contemporary business world constantly goes through significant advancements and requires organizations to adapt to various changes. Companies no longer feel that their only aim is to fulfill the needs and desires of the clients but realize that creating a positive working environment determines the success of their operations....
Topic: Workplace Diversity
Words: 1945
Pages: 7
Introduction The market competition of the modern era consists of various factors influencing the consumer. The success of a product’s market sales is defined not only by its quality, functionality, or uniqueness; a high-quality promotion campaign or brand’s positive reputation often overweight the characteristics of a given product. Such an...
Topic: Brand
Words: 3232
Pages: 13
Introduction The main goal of any company is to obtain a consistently high return on invested capital. For investment profitability to be higher than that of competitors, the competitive advantage over them must be stable; in other words, the quality of goods and services provided to consumers must be higher....
Topic: Walmart
Words: 906
Pages: 3
Introduction Monopolistic power is a profit earner for many companies. Monopolism still prevails despite the presence of government regulations against the formation of monopolistic power in the market, which brings deformities into the competitive scenarios. One of the vivid examples of the monopolistic dominance is Microsoft (Burrows, 2009). The article...
Topic: Microeconomics
Words: 2181
Pages: 10
Introduction The current project proposal is designed to develop and launch a new chocolate bar to be produced by the company. Since the company is operates on the beverage market by having a history of producing carbonated drinks, it is relevant to expand the product range and enter a confectionary...
Topic: Chocolate
Words: 1390
Pages: 5
The demand for change occurs when an organization faces the need to adapt to the shift of the external environment. A change is required in other cases as well, such as if the current structure of an organization prevents it from achieving a specific goal. There are different types of...
Topic: Business
Words: 574
Pages: 2
Operations in the international music festival event industry are highly complicated due to involving a large number of participants, venues, managers, and visitors. Unlike companies responsible for small events, the international industry has to predict and try to avoid the risks associated not only with the artists but also with...
Topic: Festival
Words: 379
Pages: 1
Key events surrounding the case Barry Minkow learned the carpet-cleaning business from his mother and proceeded to establish his own company, ZZZZ Best Co., at the tender age of 16. However, the capital was a major issue and he soon started undertaking credit card forgeries alongside other frauds that provided...
Topic: Auditing
Words: 611
Pages: 2
Expectancy and reinforcement theories of motivation Motivation is the process by which a person’s efforts are energized, directed, and sustained towards attaining a goal. The measure of intensity or drive constitutes the energy element. These efforts need to be utilized in a way that is beneficial to organization. Finally, motivation...
Topic: Motivation
Words: 759
Pages: 3
Introduction Pizza Hut is basically an American restaurant chain and international franchise with nearly 12,000 restaurants that offers different styles of pizza along with side dishes. It marks its history from the year 1958. Pizza Hut holds the most market share in the pizza industry. Some of its products include...
Topic: Restaurant
Words: 1118
Pages: 4
Introduction Hard Rock Cafe is a chain of restaurants founded 39 years ago and gets its name from the cafe’s tradition to cover its walls with rock and rock memorabilia (Hard Rock Cafe, 2010). Currently, the cafe has a global presence in 53 countries and is headquartered in Florida. Recently,...
Topic: Business
Words: 1198
Pages: 3
A lot of discussions have been put forward concerning whether business corporations have a mandate for social responsibility or not. It is however agreeable that no business thrives in isolation. Businesses require the market and employees, thus any organization must have some interaction with the surrounding community. The term corporate...
Topic: Enron
Words: 2685
Pages: 9
Outline Modern human resource management has evolved over time, with the development of new technology and competition among the companies in the increasingly congested market. Volvo Corporation has developed a management strategy to cope with their complex networks of business models all over the world. The first approach is remote...
Topic: Management
Words: 1335
Pages: 4
Introduction Team building is one of the common aspects seen in organizations nowadays because of its importance in the success of the organization. Traditionally the only focus was on individual work. But now it has proved that team centred work not only helps in achieving the objectives. Also it helps...
Topic: Leadership
Words: 1376
Pages: 5
Executive Summary This report is a case study on Standard Chartered, and the strength-based approach in the bank has been discussed with its benefits and also disadvantages. Another case study of the bank with comments from an HR Manager regarding the benefits of the approach has been included. The talent...
Topic: Banking
Words: 3232
Pages: 12
Introduction Security management is a broad field of management that involves a wide range of asset management activities, the physical security as well as functions that relate to the security and well being of organizational human resources. Just like all the other functions of business management (risk management, marketing management,...
Topic: Business
Words: 3294
Pages: 12
Introduction Parker Pen is a preferred writing instrument for older generations. Its quality and craftsmanship are unquestionable to many “patrons” who are mostly identifiable to afford a luxury such as Parker Pen. Parker Pen launched a globalization approach in the 1980s that sent its reputation and sales backward. Globalization is...
Topic: Marketing
Words: 2819
Pages: 13
Executive summary The world of business is exposed to many factors that require the management to fully comprehend in order to develop and make use of the best polices and strategies that will add the competitive advantage of the company. Specsavers as eye care ear care service provider and retailer...
Topic: Business
Words: 3231
Pages: 12
The case study on S-S Technologies Inc. portrays the importance of an effective organizational design for a continuously changing environment. SST, though was experiencing excellent growth in a period of recession, was plagued with problems that haunt fast-growing organizations. The case brings forth the dilemmas that SST top management faces...
Topic: Business
Words: 617
Pages: 3
Shell Strategy Analysis: Introduction Royal Dutch Shell, or Shell, has established quite a presence in the global market after it captured one of the top spots in the oil and gas industry. Currently known for producing liquefied natural gas (LNG) as its main product, the company has secured its place...
Topic: Strategic Analysis
Words: 2818
Pages: 10
Introduction Sephora is one of the most prominent companies in the beauty industry. Just like other market players that focus on creating a positive brand image, Sephora designs and implements a range of efforts that help explain the positive outcomes of purchasing from the brand to the target customers. This...
Topic: Business
Words: 888
Pages: 3
Introduction Price decisions are crucial to the subsequent demand for the product and the success of marketing strategies. According to White (2019), these decisions should be made based on specific factors: “cost to produce the product, target market, environment, differentiation strategy” (p. 1). This paper describes three basic pricing strategies...
Topic: Pricing Strategy
Words: 677
Pages: 2
Ice-Fili was a top ice cream manufacturer in Russia in 2002. By that time, the company had managed to overcome the consequences of both the Soviet Union dissolution and the financial crisis of 1998. However, the company and its managers also faced a few key issues that deserved specific attention....
Topic: Business
Words: 575
Pages: 2
Introduction Within the frame of my individual project, I focus on the tertiary business sector (Chaulagain 2015). In this report, I use the data retrieved with the help of an interview with the owner of a small restaurant business in the United Kingdom, Ustar Ali. He and his son Saidur...
Topic: Restaurant
Words: 3313
Pages: 12
Identify the Web Site, the Sender, and Perceived Receiver The website I have chosen is a website of Nestle, which is an international food and beverage association from Switzerland. The sender is the Nestle Company; the perceived receiver is any user that decided to visit the company’s website and is...
Topic: Communication
Words: 866
Pages: 3
In this reflective report, I will outline and explore the experiences that I encountered during our team’s mock interview. Our team comprised of three members and each had the opportunity to be interviewed, interview another member, and be an observer. Additionally, I will examine how the experiences obtained from three...
Topic: Business
Words: 2341
Pages: 9