11728 samples of this type
Introduction The purpose of this report is to assess management’s effectiveness and efficiency in the Coca-Cola Company. According to the official information available at website, the Coca-Cola Company is an American corporation, a total beverage company, offering over 500 brands in more than 200 countries and territories. The company owns...
Introduction Different companies are situated in Miami, Florida; they have different products, services, and activities that define the company’s scope of operations. One of the companies that are located in Florida is Novartis, a pharmaceutical company that originates from Switzerland. This paper will analyze the marketing mix of Novartis, present...
Methods of Entry In 2018, the Chinese market offered a vast opportunity for a fashion company, with a plethora of resources and extensive options for reducing the number of expenses taken in the course of producing clothes, promoting them, and delivering the end product to a target demographic (Bonetti 2014)....
Introduction As a large retail company, Walmart established its presence in the American market quite a while ago. The organization has been widely popular ever since, becoming global within a relatively short period (“Our history,” 2018). If exploring the history and philosophy of the organization, one has to admit that...
The fast development of the business sphere preconditioned the appearance of multiple opportunities for individuals to engage in various activities and generate income. However, the popularity of the given field also fosters the increase in the level of rivalry that becomes a severe challenge to both companies and people. Under...
The spa industry is pretty young and for almost 20 years and it, like any developing industry, has been constantly changing, adapting either to certain economic conditions or to new customer needs. Sometimes the industry itself dictated fashion, having caught the vector of human desires for a change in lifestyle...
The suggested currency is called “Bean-coin” and it is a currency for vegan website activity. It is backed by the commodity such as ready meals sold by the website. The website awards users with a certain amount of currency for substantive activity such as posting, sharing, and commenting on posts...
Introduction Predictive analysis is a powerful tool for businesses and individuals; it has started to be used extensively over the past several years. Its elements are portrayed in some movies, in which characters use predictive analytics for decision making. Moneyball (2011) can be considered one of the examples of movies...
Introduction In today’s economic environment, enterprises need some effort to survive. The necessary conditions for the survival of the company are flexibility, adaptability to rapidly changing market conditions, increased labor productivity, and the ability to develop creatively. The team method of work is more effective in managing an organization in...
Introduction Intel Corporation is one of the largest technology companies, invested in a variety of sectors ranging from chip and computer parts manufacturing to data storage and processing. Therefore, the company recognizes the tremendous role that social media plays in daily lives and the technology sector, which is partly the...
IKEA Strategy Analysis: Introduction IKEA is one of the most well-known global furniture retailers nowadays. It was founded as a small, local business in 1943 by Ingvar Kamprad in a southern province of Sweden (Lewis). By 1956, the company became highly competitive due to a newly introduced ready-to-assemble furniture technology...
CRM – Provide an example using the CSR (Corporate social responsibility ) Model Customer relationship management is a concept that, when applied properly, creates value for all stakeholders, including both suppliers and customers. However, it also harbors certain ethical issues that may complicate the outcome. The easiest way to illustrate...
Introduction General Motors (GM) is an American-based company that manufactures motor-vehicles, as the name suggests. It is an international company, meaning it has manufacturing plants in various global regions and offices in a majority of the countries (General Motors). According to O’Callaghan, the company was ranked the leading carmaker in...
Importance of Operations Management Operations management is critical for any business because it can be used for effective and efficient work that ensures the possibility to meet the overall business objectives and reach successful performance. To prove this fact, it may be advantageous to consider the ways the most typical...
Introduction The two most prevalent forms of company ownership in the world are private and publicly owned enterprises. Each form of a property provides its shareholders and the company with certain advantages and disadvantages. Privately-owned businesses usually make up for the majority of the small and medium sectors, whereas many...
Please list 8 possible reasons a company might want to sponsor an event or an organization The major reasons why companies sponsor events or organizations include: To benefit from continued media coverage and exposure. To increase the perceived brand image (Lynn, 2011). Ensure the brand is recognized by more people....
Tiffany & Co is a company with a strong brand name and famous for its luxury goods. The company was started in 1837 by Charles Lewis Tiffany and John F. Young. They opened a store in New York that was intended to sell Stationery and costume jewelry. In 1845, the...
Introduction The department of human resources seems to be one of the most significant branches in any organization. The achievements demonstrated by the representatives of the human resource department influence considerable the work of the rest of the sections: if human resource members succeed in their activities, the rest of...
Introduction Douglas McGregor, a social scientist, came up with two different views of human nature regarding employees’ motivation. The first one is theory X, which holds negative assumptions about human nature. It explains that man is inherently lazy and needs to be compelled. He is also self-centered and lacks ambition....
Introduction This study analyses the marketing strategies of two multinational companies: Proctor and Gamble and Unilever. Proctor and Gamble have been in the global market for a long time, and their products are sold to millions of people globally. The company started as a privately owned business, but it quickly...
There is no use denying the fact that the sphere of relations between an employer and employee is a very complicated issue. There are many various peculiarities that introduce some limits or describe terms of the relations between these two agents. Under these conditions, the working contract between an employer...
Why is McDonald’s revenue decreasing? Is it because of service quality? Is McDonald’s losing customers? What is wrong with their strategy? Find answers to these questions here! Reasons behind McDonald’s Decline in Sales McDonald’s used to be a popular place for families and children to enjoy a meal at a...
Company overview According to the annual report 2010 of Kellogg, this Company started its journey in 1906 and was incorporated in Delaware in 1922 and it is now one of the major players in the ready-to-eat cereals and convenience foods industry in the US market. However, human resources are the...
The Olivieri family immigrated to the United States in 1950, where they first settled in California and opened a small family business in the same year. Originally from the Italian coastal town of Sestri Levante, the Olivieri family like all Italian natives knew the art of making good tasting Pizzas....
Reward Reflection In this reflection paper, the researcher used Gibbs’ Reflective Cycle to analyse how reward should be given to the junior employees and top executives. Description of what happened Reward is one of the most important factors that define employees’ motivation. According to Lindenau-Stockfisch (2011), employees tend to work...
Hollywood Movie Industry: Critical Success Factors Critical success factors refer business aspects that an enterprise take into consideration in a bid to achieve predetermined mission and goals; some examples of CSFs include professionalism, integrity, creativity, teamwork, and customer focus among others. Generally, play an important role in identifying areas where...
Introduction and Rationale This year I am looking forward to sharpening my leadership skills; I decided after learning that leaders can be made. I have also realized that people can develop good leadership skills if they desire and have the will power to do so. Effective and successful leadership skills...
According to Ray Betzell, the rate of returns on investment that Shui Fabrics was making was too low compared to the expectations of the Americans and that was the reason why he said that the Chinese manager Chiu Wai could not be pleased by the way things were happening; as...
Pearson PLC is the leading education and book-publishing company in the world, and it is headquartered in London. Since the establishment of the firm, various management teams have been focusing on adopting the most effective approaches to realise excellent performance outcomes. Organisational capability can be defined as the ability of...
How PepsiCo sustains its competitive advantage In today’s marketplace, performance is the key element of every organization, or company consistency is the central issue in the marketplace. PepsiCo has been able to utilize its ability to use the right people to do the right job; this is the genesis of...
Argue both sides of the Huerta/Calder debate. To which side would you lean? In essence, both the Huerta and Calder sides present invaluable arguments on the most viable system. However, I support the Calder side since their arguments are more reasonable and realistic. For instance, the Calder system has been...
Introduction Operations management is a key aspect in an organization and centers on planning and control of an organization whether a product or service through study of concepts from several engineering angles such as design, industrial and management which comprises information systems, production and accounting. Customers of different companies order...
Introduction Ethics in the office is usually taken for granted. When we are busy with our job, focused on increased profitability, we usually forget simple things that are needed in ordinary business dealings, or common conversations with office mates. This is true for me. I have been a leader most...
Introduction In the essay, I am going to give my reflection about a group presentation in a Business Studies class. The essay will focus on my experiences as part of the group as well as lessons learned. The essay will highlight several areas of interest. These areas include giving the...
What different persuasive approaches would you use on the following audiences: a boss, a peer, a challenging person, or an open-minded person? Why would your approach differ? Different audiences require different approaches to persuading them because they can express various attitudes to you, and they can assess your reliability in...
Selected Company Horace Anderton Clarkson formed Clarkson PLC (Clarksons) as a shipping service provider in 1852. The headquarters of the company is located in St Katharine Docks, London, and Andi Case is the present Chief Executive Officer. The main activity of the company is to act as a negotiator between...
Identification of the changed Business Book publishing industry is changing the concept of book printing based on the new market demand and the changes in the new business technology market. These changes aim at increasing the profits earned by the company through increased book distribution. It also takes into consideration...
Culpable decision in BP Texas city case BP explosion accident in Texas City resulted to death of 15 workers and injury of 170 people. A short time prior to the accident, James Baker the US secretary of state had published a report detailing the unprofessional mission BP was undertaking (Hopkins...
MG Rover’s car production and loss reduction MG Rover business was a very important economic pillar in the motor industry in Britain, contributing greatly to employment opportunities, governments’ revenue, and the company’s continuity. It is unfortunate therefore that despite all the efforts the company and the government put to safeguard...
A Manager as an Effective Leader A manager is a person who plans, coordinate, budget, and staff of the organization. They plan the operations of the enterprise and supervise the employees. A manager concerns himself with the preparation of the budget. They match the resources in the company in the...
A literature review of key theories of the nature and exercise of leadership in organizations Introduction Leadership related studies have for a long time attracted the attention of both academic researchers and practitioners such as organizational managers. There have been many definitions as to what exactly is meant by leadership....
Unconventional Methods of Looking for Work Part One Successful freelance writers learn quickly how to become savvy marketers and self-promoters. However, finding work through conventional methods such as online searches do not always work as well as hoped. The main reason for this is competition; since online job searches are...
In Malaysia, CSR is a formal business strategy and obligation that is captured in annual reports and other forms of reporting by organizations. However, it is not a mandatory undertaking in the country. Nevertheless, the voluntary nature of the activity has been handled professionally in many business levels from the...
The issue of what constitutes the best management style is extremely relevant. Organizations want to outperform their competitors and choose management styles that fit their organizational and market realities. It would be fair to say that there is no best management style. Only managers who are flexible in their decisions...
Define what is meant by “brand equity” and discuss what a company can do to maintain brand equity Coherent society is characterized by great rivalry. To be successful a company or a person should be able to compete with the rest of the world. Especially topical this question is for...
Introduction Laura’s Laundromat is a registered laundry business that is located at Czech Road, Yukon Oklahoma. The business has been in operation for the last 3 years. Due to its location, the business is able to serve its target market that includes low-income tenants and busy career home owners due...
The screening process in selecting a foreign market The priority order of steps is essential for the screening process because it enables a company to identify possible problems or challenges at the early stages. Moreover, it allows an organization to reduce the expenses associated with the screening process. It should...
Executive Summary The quest is on for the replacement of Mrs. McBaine*, Twinkletoes Early Childhood Centre’s* Director for the past 14 years. She has manifested her intention to migrate to another country, thus, leaving her post vacant. This paper analyzes her Director position and presents a recruitment process adapted from...
Examine the countries where your company does business according to where they rank on the Hofstede cultural dimensions. Think of some examples of how a U.S. manager would need to modify his or her behavior when communicating with associates from one or more of these foreign countries. Apple is an...
Introduction The increasingly rapid pace of globalization and the focus on disruptive innovations as the driving force behind expansion into the global market has made the competition levels in the latter incredibly high. To maintain a strong presence in the designated environment, companies need to seek new ways of enhancing...
As a division manager, how might the finance department help you to complete the duties of your job? The significance of the finance department cannot be overemphasized. Apart from the input of the skills that are required to steer a corporate body ahead, there is a need for finances to...
How Successful Was the Post-Meeting at Horizon Consulting? The post-meeting can be deemed as rather successful as each member was assigned a specific role and a set of responsibilities that served the common goal. Moreover, the participants teamed up with the partners that they felt like working with. Thus, rather...
Executive Summary The suggested paper is a marketing plan designed for SPAR International, Oman. There is the current situational analysis of the company and the conditions under which it functions. This section includes SWOT and PESTEL analysis to improve the understanding of all factors that might impact SPAR and its...
In the recent years, China has demonstrated significant economic growth. This achievement is especially impressive considering the country’s current managerial landscape, characterized by a prevalence of state-owned enterprises, strict control by the government, and a number of cultural and social factors that preclude the emergence of management systems compatible with...
Introduction For any project to be implemented, resources are needed. These can be either services or materials required to accomplish the project. It is important to note that the type of resources and the source determine the extent of success in completing the project and subsequently satisfying the end user....
Introduction “The value of a business is a function of how well the financial capital and the intellectual capital are managed by the human capital. You’d better get the human capital part right” (Bookbinder 161). Human capital plays the most important part in the functioning of any business. No enterprise...
Citation Brown, T. (2008). Design Thinking, Harvard Business Review, Reprint R0806E, 2008. Thesis Statement Design thinking is the ability of designers to match their methods and creativity with technologically viable ideas that can be converted into great value for the customer where these ideas can be turned into a great...
Business Model and Components Abu Dhabi Stock Exchange functions under the recurring revenue business model, which is characterized by earning revenues from hosting several companies expected to pay a commission and annual subscription fee (Oxford Business Group 23). The aim of the recurring revenue model is for Abu Dhabi Stock...
Maslow’s hierarchy of needs in application to the public agency Maslow’s hierarchy of needs Abraham Maslow developed the Hierarchy of needs model back in the 1940s, but still, it has remained relevant to date. This model is widely used in studying human motivation. The model is also highly relevant in...
Feasibility Study Finding a reliable mechanic or garage in the UK is challenging. However, owning a car in the UK is a dream of every young family. Challenges arise when a car needs repair. Locating a garage can be a problem especially for ladies. According to Ramaseshan, Ishak, and Kingshott...
Ethical Issues Just like other products, marketing of pharmaceutical products requires adherence to ethical principles, as indeed, it directly influences human health (George & Stephen, 2008). The case of PharmaCARE entails improper and unethical drug marketing and advertising techniques that predispose patients to critical health complications. PharmaCARE implemented poor packaging...
Introduction Pepsi is among the top food and beverage companies in the world. With its headquarters in New York, the company is heavily involved in the manufacturing and selling of different brands of beverages and foods. While expansion into foreign markets has presented the company with a wider customer base,...
When it comes to the performance of a particular organization, every employee and employer are affected by training. Every worker participates in training at some time in his or her career, usually a number of times. While managers need to be sure that they possess required competencies to occupy supervising...
Marketing Communications The advertising and promotion strategies of Keurig rely on integrating marketing communications between the company and potential customers. The company has long abandoned the traditional channels of advertising and communication, such as radio, TV, and paperback advertisements, instead preferring to connect with its potential audience using the Internet...
Introduction Bandai Pippin’s project was a major failure that forced the management of Apple Inc to terminate it to avoid further financial loss. The failure is largely attributed to poor initial market research, especially in terms of pricing. However, it is important to appreciate that several stakeholders were interested in...
Bakers’ inn provides customers with a one-stop platform for cakes, snacks, bread, sandwiches, and other products. The service enterprises ensure that customers get a fresh-baked cake with a fair price and quality. The products of the enterprise vary in design, shape, texture, taste, and size. They meet the varying tastes...
Introduction Human resource management has gone a long way from being an obscure and novel approach to a legitimate and widely recognized concept among all modern business practices. Academic efforts dedicated to studying and expanding the field of HRM have broadened the views on the subject and significantly improved the...
As a part of a team of Ford Motor Corporation, my task is to do a country risk assessment for Mexico for this year and clarify if it is reasonable to continue operating a franchise in this country. First of all, it is necessary to address the Office of the...
Executive Summary In the modern business environment, companies need to learn how to assess the macroeconomic dimensions that they operate within to determine possible weaknesses and threats that can either improve or limit business effectiveness. This report will focus on the evaluation of three components of PESTEL, including socio-cultural, economic,...
As a McDonald’s lobbyist, what would you like to see done by the Federal government that would be of help to McDonald’s? McDonalds is one of the world’s leading fast food restaurants serving more than 57 million customers daily with branches all over the major cities. The restaurant has variety...
Background information Harvey Nichols Group Limited is a global dealer in luxury lifestyle and fashion brands. The UK based business has exclusive fashion stores that offer jewelry and fashion brands across the world. Most of the company’s brands are suitable for men and women to wear, accessories, food, and beauty...
Problem Identification This case study focuses on a brand new employee who is being trained to be a coordinator of the group by a person currently holding the position. The latter’s performance proved to be ineffective due to his negative attitude and inability to properly communicate with employees. He defames...
SWOT Analysis of Red Bull Strength The Red Bull Company boasts of an integrated marketing strategy that shifts from traditional advertisements to conventional practical approaches that appeal mostly to generation Y. This segment of the population, comprising 16-29 year-olds, forms the largest share of Red Bull’s market, which has enhanced...
Introduction The Performance Related Pay (PRP) method is widely applied in modern business as companies try to increase the employees’ motivation and thus, the general productivity as well. The interconnection between this payment system and productivity has been widely studied by the management community. In the meantime, there is currently...
The questionnaire was directly related to the notion of path-goal leadership theory that “assigns responsibility for a work group’s effectiveness to leaders” that exhibit different behaviors, which may influence the impact of groups (Dixon & Kozloski Hart, 2010, p. 55). The result of the questionnaire for the directive style was...
Introduction Sensitivity analysis and linear programming are important statistical tools of analysis when faced with the challenge of making a decision against series of constraints in business. As referred to as linear optimization, linear programming is applied in attempting to get the best outcome from series of other outcomes with...
Abstract An effective supply chain management can be considered one of the fundamental aspects of all business companies. To a greater degree, it is preconditioned by the increased sophistication of the business environment characterized by complex relations between various agents and the existence of many barriers that should be eliminated...
Introduction The increased development and use of technology in the workplace has led to the widespread practice of employee monitoring. Through the use of information technology, employers can monitor the activities of the employee that is utilizing company-owned online accounts, software, and electronic devices. In the growing concern for digital...
Scenario Description For this scenario, I will assume the role of a manager for a stone masonry contractor. With the assistance of worker representatives, my task is to carry out a general risk assessment connected to standard masonry techniques and procedures. The purpose of this assessment is to demonstrate the...
Introduction Ever since the introduction of ‘open skies policy’, a policy that permits unrestricted flight of airlines across continents, the overall scale of competition has intensified. Besides the enactment of the policy, the airline industry has also experienced a shift in consumer dynamics. Presently, consumers have become concerned about the...
The proposed business plan presents an entry strategy into the Belgian market and an effective marketing plan for penetration and sustainable business for the auto insurance policy product. This means that the company should select an effective internationalization strategy for business survival and sustainability in the short and long term....
Introduction Reverse logistics managers and strategic planners possess informational needs that should be satisfied to ensure the success of processes (Karim, 2011). Currently, several information systems (IS) exist that help inform their decisions, including the Executive Information System (EIS) used by executives to access timely, meaningful, and relevant strategic information...
How can we weigh the performance criteria in Exhibit 2? Exhibit 2 shows the various performance criteria that can be used to evaluate the potential supplier’s performance. It also provides factors that constitute the mark for each criterion. For instance, potential supplier’s quality should be determined by a range of...
The elimination decision is, beyond any doubt, one of the most ambiguous questions in the marketing field. Whereas, under particular circumstances, the necessity to delete a product from the offering range seems to be inevitable, the possible negative outcomes might prevent a manager from being decisive. As long as product...
Introduction Virtue ethics are central to the success of any organization. This paper applies three virtue ethics (justice, fairness and honesty) to the case of Mattel Inc. The paper starts by defining the three virtues and proceeds by applying the virtues to the organizational crisis in the company. Lastly, the...
Introduction This paper assesses the suitability of Australia as a host country of the headquarters of an American transnational firm, Keystone, operating in the automobile industry. High labor costs and perceived political uncertainty in the US informed the decision to relocate overseas. In this assessment, the SWOT framework is used...
When preparing a new marketing strategy, it is crucial to determine the impact that it will have on a particular establishment. Due to the fact that St. Anthony’s Medical Center aims to revise its approach to the labor and delivery (L&D), it is necessary to review the financial resources that...
An Example of a Good Leader Moving a company forward and ensuring its strong position in a target market, is a challenging task due to the necessity to motivate employees and foster loyalty to the firm among them. Apart from providing directions and building plans for the future development of...
The article under consideration entitled “Another Big Company Steps Up to Improve Maternity Leave” was written by Emily Peck on June 29, 2015. The author provides readers with information about recent changes to the maternity leave regulations at the Nestle company. The distinguishing feature of the innovation refers to the...
Executive Summary Purchasing and buying equipment for a business is part of the primary capital budget expenditure, which affects the net profits. When deciding on whether to purchase or hire equipment, it is imperative to review the cash flows of each alternative to make a prudent option with optimal investment...
Time management is the technology of organizing time and increasing the effectiveness of its use. To some extent, it is not only a set of techniques but also a lifestyle and the philosophy of the value of time in a fast flow of information and an ever-changing world. The implementation...
Leadership is an evidence-based practice that seeks to maximize the performance and effectiveness of others. Leaders can engage their subordinates through the use of powerful dexterities such as teamwork, appropriate coordination, personal influence, and communication of a vision. Successful managers understand how to engage others by addressing their concerns, identifying...
First, the authors provide background information about the ice-hockey industry in Canada, its overwhelming popularity, and national character. The given sphere provides about $11 billion annually (Schnarr, Krizmanich, & Lee, 2016) and attracts the attention of different agents who want to obtain significant revenues. Therefore, the case revolves around the...
Executive Summary Dong Feng Motor Corporation is a Chinese automotive company that is wholly owned by the government of China. It has been successful in the local and regional market, but its brand is barely known in the international market. A time has come when this company must make aggressive...
Introduction Corporate Social Responsibility (CSR) refers to the initiatives sponsored by a firm to promote the wellbeing of the community in which it does its business. In the recent past, the concept of CSR has gained root where each corporation is seeking to gain customers’ loyalty by giving back to...
Since its first appearance at the end of the 19th century, the automobile has come a long way not only in its appearance and technical capabilities but also in quality standards. With the improvement of the technology, these vehicles have become faster, easier to operate, and more energy-efficient. However, the...
Whistleblowing could be defined as an act by an employee of making public immoral or illegal behavior of an organization (Duska, 2011). In light of numerous ethical scandals involving companies such as WorldCom and Enron, whistleblowing became a central element of an ethical structure of business organizations and a hotly...
Personal financial management is a useful method of controlling income and expenditures as well as planning future savings. By understanding the basic principles and minor aspects of money management such as the compound interest method, people can avoid bankruptcy and enhance their chances for the side income. Since I did...
Abstract Abu Dhabi National Oil Company (ADNOC) has gained the reputation of one of the most successful companies in the UAE. The firm has been operating in the realm of the oil and gas industry, which is currently one of the most profitable industries in the global economic realm. ADNOC...
Introduction Operations management (OM) is central to the overall organisational strategy. It focuses on attaining efficiency and competitive gains and maximising profits in the functional areas of product/service development, operations and marketing. It aims to improve practices across departments through effective conversion of inputs (materials) into outputs (products/services) (Schroeder, Goldstein...
Introduction It should be noted that such concepts as transformational leadership, diversity management, and levels of power have helped me understand the concept of leadership better, and they will enable me to become more effective and functional in my future work. In particular, transformational leadership encourages employees to employ positive...
Part I: Markets Assessment: Germany, Bulgaria, and Greece Entering a new economic environment is always a challenge. Despite its success in the home market, Bimbo Factory may face severe challenges in the context of the EU environment. Although each of the markets, i.e., the German, the Bulgarian, and the Greek...
Organizational History What is interesting about the Ford Motor Company is that its organizational structure consists not only of its internal management and product creation divisions (i.e. marketing, engineering, etc.) but also encompasses aspects related to the different brands under its control, the various dealerships that sell its products as...
Background Since its establishment, The Coca-Cola Company has been successful in producing and marketing soft drinks. Currently, the firm is the market leader and has managed to attain global recognition. One of the factors which have contributed to its success is the adoption of the internationalization strategy. As a result,...
Introduction Large companies and corporations in different countries can be extremely dissimilar in terms of preferred practices and accepted values. Nevertheless, when it comes to the key similarities between them, it needs to be said that the work of every corporate management team is aimed at leading a company to...
Introduction This memo is about market-based compensation program effectiveness. It offers a working definition of a market-based compensation program and then uses that definition to describe features of the program that a firm would consider when planning and implementing it. The definition and arguments offered are based on secondary scholarly...
Introduction The chief aim of this paper is to present a cross-cultural briefing report on behalf of Clever Clogs International to its new female Muslim manager in her mid-thirties who Clever Clogs International intends to transfer from Lebanon to Amsterdam, Netherlands. The report will focus on the current state of...
Introduction Various reasons explain the rapid growth and development of Qatar airlines ranging from the internal factors to the factors emanating from the external environment. Since its re-inauguration, the airline has seen tremendous growth to approximately 140 destinations globally. Factors that have been cited as the major contributors to this...
Key Drivers of Innovation and Entrepreneurial Opportunities that Contribute to the success of Cirque du Soleil Introduction The present paper is devoted to an analysis of the key innovation drivers that can be regarded as contributors to the success of the Cirque du Soleil (CS). In particular, the paper uses...
Evidently, one of the most significant effects of the internet revolution is its impact on business. Nowadays, individuals and organizations are increasingly using internet technology to enhance their business under the contemporary context of e-commerce. Electronic commerce is increasingly helping individuals and organizations retain consumer attention and expand their markets...
Executive Summary The main aim of this research was to examine critical factors that need to be considered when designing an LMD strategy to build human and social capital. As business landscape changes, effective leadership, and management are necessary to create sustainable business practices. Based on the reviewed literature, it...
Introduction Marketing is a fundamental element that is incorporated as a means of communication between customers and an organisation. The objective of advertisement is to manipulate changes in the behavioural characteristics exhibited by clients. Vital promotion campaigns allow institutions to establish processes through efficient communication that is skewed towards attaining...
Zara: Fast Fashion Case Study Founded in 1975 by Rosalia Mera and Amancio Ortega, Zara is the main brand the Spanish corporation Inditex Group, one of the largest retailers of clothing in the world. Described as “possibly the most innovative and devastating retailer” (Fraiman, Singh, Arrington, and Paris 270), the...
Since Organization and Leadership Review (OLR) has two goals – finding and preparing future leaders, and identifying the least effective employees and making them improve on their skills – it might present a good motivation for the workers. It devises a system of promotion based on assessing actual skills of...
Abstract The case study analysis is focused on selecting the best career option for Alan Wilson. The purpose is to choose the option that is most beneficial to make a difference. Although accepting the offer to work for Grepter in Zurich Alan acts rationally, this choice is most efficient to...
Abstract Even though the racial and ethnic diversity is a typical feature of the modern working environments and a direct result of the developing globalization trends, there is an opinion that such diversity cannot lead to positive outcomes because of conflicting interracial relations. Organizations need to focus on managing the...
Introduction Google is an international company that deals with computing, adverts technologies, and internet exploration. Its main aim is to organize all the world facts and make this information useful and available to everyone. The company has advanced so much that it has changed the way we undertake our research...
The article by Garavan considers the concepts of training, development, education, and learning, and their relationship to the process of human resource management and development, and argues that the first three phenomena should be viewed as a whole that is tied by learning. This paper summarises this argument and provides...
Introduction Andrew is a friendly employee at a local IT company. He is one of the few positive employees out there who believe that humanity is one of the most important motivators. Andrew came a long way from being a typical employee to being a first-class manager. The IT department...
Introduction In 1957, Jack Taylor founded Enterprise Rent-A-Car in St Louis, Missouri. Ever since, the company has established itself as a leading global car-hire company. Currently, Enterprise Rent-A-Car has a workforce of over 75,000 employees and over one million cars as part of its global fleet (The Times 100, 2013)....
It is significant to stress that Alan Mulally is an exceptional leader. The core of this statement lies in the fact that he did not concentrate on the contingency theory or transformational leadership approach. Still, the reverse – emphasized the role of every employee in the enterprise. He aimed to...
Introduction This report presents employee involvement strategy across cultures, namely China, India, and Germany. The report shows how to ensure that teamwork, motivation, employee involvement, and work performance are very high across all the locations. Following a global expansion in China, India, and Germany, new challenges and opportunities arise as...
Team Building Exercise “Teams are vital elements in any given organization” (Quick, 1992, p. 5). This is because they enhance performance while at the same time bringing together people who have different ideas on the same platform. Essentially, this forms the fundamental approaches which are characterized by innovation and creativity....
Strategies and approaches to improve employees’ productivity are actively discussed in the business environment. That is why much attention is paid to discussing differences in the productivity of those persons who are physically active and those who follow the sedentary lifestyle. In order to discuss these differences in detail and...
Business and Industry Profile Kark Shop is a new tea shop in Muscat, Oman that is aimed at the provision of quality flavored tea to customers around Muscat and other parts of Oman. It is a Limited Liability Company managed by XYZ. XYZ is suitable as a manager of Kark...
Communication in supply chain design Introduction Communication is imperative within the supply chain because it is the means with which relationships are cemented. Effective communication should allow all concerned members of the supply chain to access data that is relevant to their transactions. This enables them to deliver on time...
Introduction Managers need vital information before introducing new products and services into the market. Such new products are those that create value for the consumers. As a result, it is important for companies to carry out marketing research before introducing a new product. The aim of this research is to...
If you’re about to conduct research on Nestle advertising strategy, check out our essay sample! Here, you’ll find Nestle promotion strategy and other helpful information. Executive summary Nestle is a leading multinational company in the fast-moving consumer goods (FCMG) industry. The company manufactures and sells baby foods, beverages, and snack...
The Canadian oil and gas industry has attracted a lot of attention from policymakers, environmentalists and the wider public because of its positive and negative impacts on the economy (The Royal Society of Canada, 2010). Traditionally, this industry has been the biggest revenue generator for the government (Britton & Canadian...
Introduction In the contemporary times, event sponsorship is an accepted powerful product promotional tool that when used in conjunction with other marketing tools enables an organisation to reach its set objectives. Event sponsorship is a more innovative marketing strategy than other endeavours such as advertisement and product promotional campaigns as...
Introduction Business and innovation usually go hand in hand. Businesses across the world are constantly coming up with new products in order to increase their income base, make profits and, above all, satisfy their customers’ needs. However, not all innovations succeed in competitive markets. Consequently, marketing is very important for...
The Accor hotel is one of the leading hotels located in France and a major hotel in Europe. It also happens to be one of the third largest hotels in the world. Over the years, the hotel has been forced to align its core competencies so that it can keep...
McDonald’s Cash Flows The factors that could contribute to McDonald’s cash flows include inventory, accounts payable, sunk costs, low profits, and over-investment. The McDonald’s menu consists of more than 200 food items, and introducing the “Create Your Taste” burgers implies that all the ingredients necessary to produce the burgers must...
Use of social media tools for recruitment by employers One of the most important activities that help organizations in creating a great workforce is the recruitment process. Employers in the contemporary world use various tools and strategies when recruiting individuals for their workforce (Broughton et al. 2013). One such strategy...
Symptoms The confrontation between the customer and the hotel management, in the case of the Mount Rundle Hotel Banff, is a sign of service failure. Several symptoms show the existence of a customer service failure. The symptoms can broadly be classified into three. The first category is the lack of...
Marketing The concept of online video promotion has allowed companies and organizations to fulfill their marketing objectives. Until recent times, organizations have had to rely on the experiences of marketing and promotional agencies or attend their online marketing seminars to comprehend how to create, manage, and even execute simple online...
Introduction Labor productivity is one of the most important quality indicators of the work of any enterprise, and one of the main criteria affecting this index is the level of human resources management (HRM). Competent work of leadership in relation to this policy allows significantly improving the existing results of...
What Is an HR Audit? Managing human resources (HR) is an essential part of any company’s operations. Unless appropriate tools for communicating with staff members are utilized, a firm is unlikely to succeed in its target market due to low motivation rates and, thus, poor performance. To ensure that the...
Abstract The paper provides an analysis of Alibaba Group’s relationships with external stakeholders in terms of legal aspects and possible ethical issues. The discussion of the impact of stakeholder perspectives on diversity is also presented in the paper. The analysis demonstrates that Alibaba Group pays much attention to aligning the...
Summary This report covers the financial analysis and business environment of Agthia Group. The company is publicly traded under common stock on Abu Dhabi Securities Exchange. It is among the food and beverage industry leaders. The current business environment is favorable for growth. The PESTLE analysis indicates a favorable political...
Supply Chain Strategies: “Don’t Ship Air” and “Don’t Ship Water” The appearance of the principles “don’t ship water” and “don’t ship air” was mainly determined by two aims: optimizing the performance of supply chains and making it more “green.” Thus, the principle “don’t ship water” implies reducing the waste of...
Industrial psychology dynamics are a very important part of an organization because, in order for organizations to be successful and operate at optimum levels, employees and managers are required to operate in harmony with the organization’s culture. Individual behavior within an organization is heterogeneous, and hence every individual’s behavior varies...
Principles to Establish Ethics Codes In their work, Nickels, McHugh, and McHugh (2013) proposed six steps to adopt the ethical norms and formulate codes in the organization. The two steps that are most significant to establish the effective ethics code and the ethics-based culture in the organization are the following...
Importance of a leader Some people should make some serious decisions and rule our world and, at the same time, some people accept these decisions, hoping that they will result in some benefits for them. It should be said that not always leaders, who are responsible for some important decisions,...
Overview of the project The Keystone pipeline project is a petroleum pipeline system linking the Canadian Crude oil to the U.S refineries, especially in the Gulf Coast. Canada is renowned for its massive crude oil reserves. The pipeline runs from Western Canada to the US Gulf Coast. Besides transporting artificial...
Eastman Kodak is struggling severe competition and the company has to come up with effective solutions to regain its status of the leader in the industry. It is necessary to note that the strategies Kodak is using are connected with the company’s vision and mission. The company’s vision involves improvement...
Introduction Founded by Jeff Bezos in 1994, Amazon.com has remained the pioneer and the leading online retail firm worldwide. The initial business idea was to create an online bookstore that would create easy access to literature in an attempt to satisfy the ever-increasing demand for ideas and knowledge around the...
Introduction The high competition in the global market has forced most companies to invent different coping mechanisms. Failure to counter completion can push an organisation out of local and international market. Currently, most organisations focus on improving the quality of their products and implementing advanced technology to ensure operational efficiency....
Introduction The New Trade theory is referred to as an economic theory which was developed by several economists in the 1970s. This theory contradicted some of the arguments which upheld the unlimited free trade as they were popular during that time. The economists behind this theory suggested that countries which...
Introduction The role of corporate social responsibility (CSR) has been increasing continuously in the business concept within the last years. According to Bueble (1), the prominence of CSR in recent years is “shown by the fact that 90% of the fortune 500 companies have explicit CSR initiatives today and an...
