Media Consumption’s Role in Youth Recreation

Introduction Modern youth spend their leisure time monotonously, unable to travel or devote time to an expensive hobby. Even the most common form of leisure, such as communication, has changed under the influence of modern technology, becoming the most petite deep. Social media, electronics, new security, and surveillance issues impact...

Social Media: The Role of Cyber-Ethics

Ethics, also called moral philosophy, the discipline concerned with what is morally good and bad and morally right and wrong. The term is applied to any classification or theory of moral values or principles. In the digital age, cyber-ethics is described as the discipline of using appropriate and ethical behaviors...

“Don’t Demonize Social Media…” by Frazer-Carroll

Research dossiers and news reports have linked teens’ use of social media to mental health problems. An independent school made headlines by asking parents and students to sign a “contract” banning phone use on the road, during meals, and at night (Frazer-Carroll). In adolescence, when status and popularity are so...

Social Media Usage and Teenager’s Ecosystems

Introduction The evolving world has exposed teenagers to the day-to-day use of social media; unlike in ancient times, adolescents can access information and network online. According to Ahmad et al. (2019), the digital era has played an important and pivotal task in shaping the awareness levels of teens. The availability...

Use of Rhetorical Devices in Advertisement

Love is what makes Subaru. Subaru is a trusted brand by many Americans because it offers a complete mix of all a family may require to have a ride. The legendary Subaru is a reliable car that has been named the Most Trusted Brand for eight good years consecutively. The...

Celebrity Culture Glorification

Introduction The celebrity phenomenon first appears in the nineteenth century and is completely within the structural framework of modernity. Since ancient times there have been individuals whose exploits were widely known, be they heroes of antiquity, politicians, or aristocrats. Along with the economic, military, and political elite in the social...

Doctor Faustus in Popular Culture

Introduction The relationship between science and the occult remains a common topic in many literary and popular culture works. Many readers consider The Tragical History of Doctor Faustus by Christopher Marlowe as one of the original stories about the contradictions between good and evil, right and wrong. This play introduces...

“Coca-Cola: The Great Meal” 2020 Commercial Video Assessment

Visual Rhetorical Analysis 2020 will be known in history as the year when the COVID-19 pandemic was at its peak, resulting in massive lockdowns of the population all around the world. In almost every country, people were forced to stay at home for indefinite amounts of time, and from that,...

Environmental Marketing: Fiji Greenwashing Ad

Introduction In the industry, greenwashing is described as a brand’s unjustifiable and deceptive assertion that its product is more ecologically friendly than it is. People can view this in a variety of ways, including obvious deceit, covert advertising, and typically as bold statements with no full disclosure of the actual...

Social Media Regulation as Question of Century

Introduction In the ‘information’ age, access to facts and subjective opinions is the most valuable asset in the world. The biggest companies are constantly struggling to get as much insight into their customers as possible since good knowledge of the target audience allows them to offer services most effectively to...

Limiting Smartphones Use in Communication

The advancement of technology has transformed communication in the contemporary world. People have embraced smartphones as their interaction tools, thus disregarding face-to-face communication. According to Kim (2017), experts are concerned that this emerging trend risks phone-use addiction. The internet inspires many individuals to spend considerable time online on various social...

Benefits of Using Popular Trend in Social Media

Introduction In a contemporary society driven by technological advancements, people are capable of engaging in trending activities easily. In particular, the popularization of smartphone use, the Internet, and social media platforms has contributed to trends’ spread and following by the online community. Indeed, social media use is now omnipresent, especially...

Mass Media Ethics in News Coverage

Introduction News coverage plays an important role in shaping readers’ perceptions of the world around them, which is especially relevant for political events. Members of the City Council of a small town are doing their best to accuse supporters of the opposite faction of lies and corruption. However, none of...

Social Media and Modern Society

Social media is a facet of modern life that is incredibly influential in the daily activities of its users. However, an ongoing debate cites that social media presents both beneficial and detrimental consequences to individuals that engage with it. Despite the negative effects that may occur during the use of...

Social Networks’ Impact on Society

Introduction Cause-effect phenomenon means the consequences of something: for example, an influence of technologies on society and the world in general. The technology that I will discuss is social media. In my opinion, they are the most influential disruptive technology because they changed and widely expanded the ways of communication...

Benefits of Fake News Analysis

The modern take on fake news is that it is a reprehensible manner of delivering information because it creates confusion and unfounded panic. In my opinion, fake news is an acceptable political tool, but it should be justified by a corresponding context. First, misleading information can achieve an impact, which...

Visual Analysis Of “The Penguins and The Whale” Ad

One can imagine a part of the world starting to disappear as it submerges into the rising ocean water gradually. There is rising tension, panic, hysteria, and anxiety among people across the globe. Unfortunately, people fail to see that the scenario described above is unfolding due to global warming and...

Discussion: Communication and Mass Media

Introduction The media is a fundamental characteristic of human existence and significantly impacts society. Due to the great extent of relatedness that occurs globally, the relevance of the press is broadening by the day. As a result, each individual must become mindful of the media’s domination. This enables people to...

Video Game Loot Boxes and Gambling

Video games have evolved from simple single-player games for enjoyment into more competitive multiplayer games, with game developers finding a way to gain more profits from their projects. The introduction of loot boxes is now popular among many modern games, mobile or console. The idea is that by purchasing these...

Early Media Exposure’s Impact on Children’s Development

Introduction Technology has transformed the world significantly, affecting almost every aspect of people. One area that has been majorly impacted by technology is early childhood development. Before technology, most parents spent time with their children interacting with them actively. Such children grew up being socially active and with the ability...

Positive and Negative Impacts of Social Media on Mental Health

Introduction Social media became popular only several decades ago, but at present, they constitute an important part of everyone’s daily routine. People use them to communicate with each other or to show details from their life or work. Instagram and Facebook are among the most widely used social media today,...

The Cultural Effects of the Press

Most people take the printing press for granted, and many find it hard to imagine modern life if the printing press had not been invented. People would not have been able to read books, newspapers, and magazines. Posters, flyers, and pamphlets would not exist and would not come to individuals...

Occupational Therapy for the Kids: Marketing Campaign

Since the product of interest for this marketing campaign is occupational therapy for the kids, it is vital for the visuals to resonate with the parents of children that require rehabilitation and assistance in performing activities of daily living. Considering the price policy and market location, the target customer for...

David Mazzucchelli’s “Asterios Polyp” Analysis

David Mazzucchelli had a rather exciting career in the comics industry. While in the 1970s, most artists and writers dreamed of joining the staff of industry giants, by the age of 20, Mazzucchelli was already drawing one of the most fearless characters at Marvel – Daredevil (Friedenthal 34). David collaborated...

Social Media for the Purpose of Knowledge, Entertainment, and Communication

Nowadays, almost all people, especially the representatives of young generations, consider their smartphones and laptops to be an integral and rather significant part of their life. Having an account in social networks provides individuals with numerous opportunities. Nevertheless, even though some may refuse to believe in this, social media can...

The Representation of Islam in the British Press

Literature Review The representation of Islam has always remained quite controversial, especially in Western societies. The ambiguity of religion and its continuous involvement with terrorism made it a rather desirable target for the press. Thus, Baker et al. (2013) explore in their study, what are the peculiarities of Islam’s representation...

Social Media Promotion of Juvenile Delinquency

Mass media is a great instrument for shaping public opinion, and it has a significant influence on people’s minds. The Internet impacts not only adults but children and their psychological development as well. They watch various movies, cartoons, and memes, read different books, and the content they consume is not...

Social Media Marketing Plan

Introduction Social media monitoring is an effective strategy to identify what clients and potential customers say and write about a business. This information can help organizations find how satisfied their clients are, what product or service improvements can be implemented, how clients compare different competitors and many others. The definition...

Facebook vs Myspace Platforms: Finding Differences

Introduction Facebook and Myspace are some of the world’s most popular social media platforms. Even though the sites have specific differences, they also enjoy numerous similarities. Nevertheless, the paper will primarily focus on the differences between the two online avenues. A close review of the two social media giants reveals...

Rhetorical Analysis of a Commercial

The rhetorical analysis chosen entails Nike’s commercial, “We’re short a guy,” which shows a young man playing multiple different sports. The boy showcases Nike’s sports clothing while being pulled into various sports (Burnette n.p.). The commercial also shows some of the most successful and famous players wearing Nike’s sports products....

Social Media Impact on Activism

Introduction Social media is a digitally facilitated technology used to enable communication through virtual communities. Activism entails the efforts put into place to bring along the desired change in political, economic, and environmental policies for a perceived greater good (Nikunen 15). Activists use different forms to drive their agendas, such...

“Every Leaf Traps CO2” Advertisement

Leagas Delaney Advertising Agency created the ad depicturing this leaf in January 2012. Several similar leaves are explicitly made for the ecologic campaign “Plant for the Planet.” This particular ad shows a torn leaf with many factories inside of it. It is devoted to air pollution due to emissions from...

Framing in the Media: Definition, Problems, and Comparison of Frames

Framing: Definition and Concept Society has evolved to develop and improve all kinds of power and social management technologies over the past century. Framing techniques have created new opportunities for this issue, increasing the influence of information on society through mass communication. Often people do not have time to think,...

How Mass Media and Entertainment Influences Our Culture

Mass media are quickly becoming a real power in the political, social and spiritual spheres of people’s life. Lule (2016) states that “throughout U.S. history, evolving media technologies have changed the way we relate socially, economically, and politically” (6). Zengotita (2008) adds that human culture has always filtered reality through...

The Gaming Community: How Video Game Players Are Viewed Today

The variety of subcultures in contemporary society is exceptionally large, creating an opportunity for various individuals to relate to a specific community. The popularity of the gaming group has been rising steadily for the past years, as it began to obtain more specific characteristics. The general attitude towards the gaming...

Social Media Disadvantages for Adolescents

Introduction Nowadays, it is rare to find a person who does not have a registered personal page, at least in one of today’s popular social networks. Through these resources of the Internet, people have become accustomed to communicating. A social network is a platform, online service, or website designed for...

The Mountain Dew Zero Sugar Ad’s Analysis

Mountain Dew Zero sugar ad is a minute-long video featuring a famous actor Bryan Cranston and actress Tracee Ellis Ross. The ad is a parody of Stanley Kubrick’s movie adaptation of Stephen King’s The Shining. The video shows the iconic “Here’s Johnny!” scene from the movie, with Cranston’s psychopathic character...

Advertising: Impact on the Contemporary Society

Berger turns to the contemporary world, focusing on advertising, or “publicity pictures.” These pictures surround us more intensively than any image in history. “Clients do not always take in all of the commercials people see; designers pass them by, they pass us by” (Berger, 2012). Nevertheless, at least temporarily, every...

Adverse Effects of Social Media on Mental Health

Introduction Mental health is critical at all stages of life, as the emotional, psychological, and social well-being of humans falls under it. Simply stated, it affects thoughts, perception, and motivation towards actions; it also determines how people deal with stress, interact with others, and make decisions (Odgers and Jensen 337)....

Discourse of Fear in Local Crime News

Introduction The use of news as a resource aids in the setting of an emotional tone to the rhythm of life and reminds us of the ideals of order and disorder that threaten the cosmology of quiet regions and everyday order. On the other hand, news stories as a topic...

Perceived Creativity and Consumer Engagement on Instagram

Introduction The problem under discussion in the following literature review covers the effects of consumer’s perception of creativity on Instagram engagement with a focus on the travel industry. The purpose of the study is to investigate the matter by exploring the existing literature about consumer engagement, perceived creativity, brand familiarity,...

Media Influence on a Government Official’s Image

Overall, the media play an essential role in shaping collective views and opinions on various issues. Various agents of social construction create the image of any social institution. The idea of the civil service in the media today can be very ambiguous. On the one hand, civil servants are often...

Social Media and Networking in Organizations

Introduction According to Hansen et al. (2010), social media is affecting corporations from multiple dimensions. Services such as Facebook and Twitter are highly focused on encouraging collaboration among employees, customers, and partners as well as acquiring new customers. It is increasingly becoming a way of life for employees, customers, partners,...

Impact of the Internet on Mental Health

Introduction The Internet plays an important role as a catalyst for rapid development. However, its prevalence causes major mental issues in its users. The conversation regarding its detrimental effects on the human mind is currently widespread and is being discussed around the planet. From personal experience, anxiety and trouble with...

Effective and Ineffective Ads: Share a Coke Ad

The advertisements of two rival multinational beverage corporations may be regarded as examples of effective and ineffective campaigns. From a personal perspective, the Share a Coke ad by Coca-Cola is one of the most positive and heart-touching (Brand News, 2015). In general, this campaign that implied the personalization of every...

The Success Story of Whatsapp

I would turn to the success story of WhatsApp to hook up with the audience. The popular communication app that was downloaded more than 70 million times in 2019 was created and developed using a limited amount of money (Statista, 2019). New digital solutions require prominent ideas and concepts and...

Cosmetic Surgery Advertising: Multimodal Analysis

Introduction This study documents the multimodal analysis of cosmetic surgery advertisements in British clinics. Specifically, flyers from three clinics have been analysed throughout this study. The analysis has considered the textual and visual elements used to pass the messages to the targeted audience. It describes how advert discourses utilize the...

Television Program and Pro-Social Behavior in Children

Children spend a substantial amount of their time watching television more than the time they spend sleeping. Over time, there has been an ever-increasing awareness of the significance of children’s television. It is pointed out that several researchers have contended that children get to learn pro-social behaviors from television (Punyanunt-Carter...

Female Empowerment in Advertising

Jacob’s response indicates that a significant percentage of the male population lacks education on gender disparities. Rather than consciously trying to diminish women’s positions in society, they are trapped in the cultural narrative that has been forming throughout the centuries. While most men, especially among Millennials and Generation Z, believe...

Advertising to Children & Social Responsibility

Advertising is a device by which “artificial” tastes are created. Advertising is one of numerous elements that influence a consumer’s spending decisions. Because advertising is available to all who would sell a product or service, no single message can possibly dominate our attention. This applies as much to decisions between...

Advertisements in Terms of the Social Science

Article Choice I chose four advertisements, as they appeared to be engaging in terms of the social science questions they identify and address. Each ad represents different products – toothpaste, locks, beer, and a Red Cross campaign. However, they are all united by the various social representation of individuals, their...

Mass-Media: Circular Reporting

A few decades ago, most of the news came from several major newspapers. At the same time, these days, the speed at which information distributes creates ideal conditions for the phenomena called “circular reporting.” The video “How false news can spread” examines this phenomenon in detail (TED-Ed, 2014). Circular reporting...

Sexuality and Older People. The Portrayal of Sex

The portrayal of sex in the media has become commonplace in modern society. However, sexual behavior is usually attributed only to young people, while “older people are often perceived… as post-sexual” (Bouman & Kleinplatz, 2016). This perception of sexuality in older age is due to a number of physiological, psychological,...

The Case of Natalee Holloway Analysis

The cases of disappeared celebrities always astonish and horrify the world community with the help of mass media traditionally prettifying and dramatizing the reality. However, the stories of the ordinary people becoming famous after their disappearance contain even more mysteries. The relatives find themselves in a center of paparazzis attention...

An Analysis of Galeano’s Writing

The article “Upside down: A primer for the looking-glass world” by Galeano (2001) represents an immensely honest and even, to some extent, brutal overview of the present world. The work is comprised of metaphors, exaggerations, irony, and contrast. Galeano (2001) attempts to open the readers eyes to the reality in...

The Misrepresentation in Media

It is hard to disagree that the media is the most important source of information. Almost all people learn about what is happening in the world via newspapers, various magazines, and TV reports. However, the major drawback is that the media is not always honest and trustworthy; hence, one has...

Ethics in Advertising: The Importance and Benefits

Introduction The importance of advertising has been on a steady rise in the past few decades with a strong social impact in modern world. Advertising through social media forums is a pervasive, strong force that defines the attitudes and behaviors of a majority of the population that who impacted by...

Use of Anonymous Sources in Journalism: Positive and Negative Outcomes

Introduction A journalist that wants their story to be believed uses at least two named sources in a story. Using just one source that is unknown to the reader, and sometimes the reporter, for the sake of sensationalism and competition is, unfortunately, becoming a common practice. Others, including responsible journalists,...

Rise of Internet and End of Mass Media Audience

Introduction Questions have been raised considering the viability of the internet as a medium of communication to the mass. This has partly been attributed to the phenomenal growth that it has had over the years and it remains to be seen how well it is going to be fair in...

News Corporation’s Horizontal and Vertical Hegemonic Power

Introduction Every student of political science, sociology, journalism or any other expression of the social sciences has been taught during its studies that the communication system among humans is the cornerstone of their building of society. From a political point of view, the communication system could either be used by...

Media Influence on Ideals of Beauty

Introduction American media has brought a major influence to what is considered the appropriate look for beautiful women. Standards for ideal beauty have been presented by several forms of American media among them being televisions and magazines. The newly acquired roles devalue women and also deprive them of a great...

News in this Modern World

Introduction The word “news” is defined literally in a variety of ways as “information about important or interesting recent events especially when published or broadcasted” or “broadcast report or news” or “newly received or noteworthy information.” (Thompson 2000, p.598). It is clear that the news is something which appears attractive...

Mass Communication: Types and Aspects

Dynamics of Orality, Literacy, and Electronic Society Orality is very common in Canada when it comes to communication as it is used as the primary method of communication between parties where the spoken words are decoded by the audience. Literate communication is also another form of common communication taking place...

Danger to Be a Journalist

When the internet was first conceived, one of the things it was deemed useful for was as a revolutionary method of easily acquiring information from sources around the world without having to leave the comfort of your home for a trip to the library. Over time, the information is added...

The Video Game Industry: Operating Margin FY 2005-2007

In the not-so-distant past video games catered to a very small market of dedicated young enthusiasts. However, from games like Mario and Pac-Man to the advanced next-generation consoles and video games that exist today, the video game industry has evolved into a global powerhouse. Subsequently, all the members of the...

Media Events and Rituals: Durkheim, Turner and Lee

Introduction Media rituals are a part of media culture influenced by national and corporate traditions. It is not difficult to see that a medium of communication in the modern world can require very considerable resources, skills, organization, and sophisticated technology. Thus, we talk in overall terms of the communications industry...

The Concept of Media Ecology

Introduction Media ecology is defined as a study on various media developments regarding the early years and the current years a better example of the current development in the media and communication industry is that of the advancement of technology whereby we find that in the past years many people...

The Relationship Between Youth, Lifestyle and Consumption

Introduction Young people as a special group of society have always been in the focus of attention of researchers and politicians during many years. Nowadays it is possible to talk about the beginning of the new stage of development of youth. The problems of youth are very interesting for the...

Advertising Ethics: Truth in Commercials

The communicative stimulation was known in ancient centuries. With the help of signs and symbols, as well as inscriptions on the walls traders reported to the citizens about the availability of certain goods on the tray, as well as on future developments, such as the slave trade or fighting gladiators....

Football’s Impact: Wealth, Rivalry, and Media Influence

The Review chose to focus on football. This choice can be questioned, as it is only one segment from the broad world of sports. And still more seriously, the sector parcellation of sports along with single disciplines – like football, motor race, and table tennis – may be inappropriate to...

Print Advertisement’s Semiotic Analysis

Introduction As an integral part of modern society, media is an essential phenomenon that performs critical functions, such as the production and communication of meaning. The variety of media forms enables conveying the meaning across time and space by words, sounds, images, and interfaces. The media forms produce and communicate...

Analysis of Olay Advertising Campaign

When creating a public message, each advertiser should consider their audience, purpose, and occasion for their address. Scholars recommend “figure out what they (the audience) want or need and give it to them; your reward is their undivided attention and, perhaps, the behavior you’re hoping for” (O’Rourke, 2019, p. 6)....

Dove Company’s Lotion Advertisement

Racism is one of the most controversial topics in America and other places around the world. For many decades, the issue has been widely discussed in the fields of politics, religion, and education. However, the situation has worsened with more covert misrepresentation of racial and ethnic minorities in films, television...

Social Media and Young Women’s Self-Perception

The omni-present nature of social media has captured the attention of growing generations that develop alongside with the technological progress. Social media websites and applications, such as Facebook and Instagram, have become highly incorporated in the lives of young people, with teenage girls and young women being their primary users....

“The Rhetoric of Video Games” by Ian Bogost

In his article “The rhetoric of video games,” Ian Bogost writes about how video games are sophisticated statements reflecting the real life of people, their interactions, feelings, and worldviews. The games that we play can make arguments about society, persuade people to take a specific side in them, and express...

Influence of News Media on the Social Behavior of Society

Introduction Undoubtedly, the news media have a tremendous influence on the social behavior of society with regards to information, communication, as well as entertainment. Paper journals, magazines, and newspapers are currently considered as old sources of media that cannot have the same impact on society the way that technologies can....

The Media: A Strong Advocate for Gay Rights

By the late 20th and early 21st centuries, the portrayal of gay and queer folk in the US had vastly improved. This, in turn, had a positive effect on the Gay Liberation Movement. One defining event that changed the perception of homosexuality and gay rights was the Stonewall riots. The...

Media Concentration and Modern Business Concepts

Media Concentration Media concentration refers to the process through which fewer companies or organizations own and/or control diverse interests that even influence the content that is released to the audience. The companies progressively merge or buy other media platforms, thus creating a vast conglomeration of media interests under one organization....

Advertising and Culture

Importance of culture in advertising by Suzanne Robbe Summary Businesses in many sectors of the economy are continually becoming global. Technology continues to make the world smaller, and this offers a new business opportunity to local companies (Robbe par. 2). To enter these new markets and be successful, they must...

Visual Rhetoric in L’Oreal EverCrème Advertisement

Introduction The growth of advertising has lately been influenced by company’s competition for business and the urge to broaden their market scope. Most companies today are aggressively advertising their products. The use of propaganda and weasel words is very common in advertising. Propaganda influences the attitude of the target audience....

Alcohol Advertisement and Its Impact on Consumption

Was Spykes a bad product? Did Anheuser-Busch do the right thing by stopping its sale? In essence, Spykes was not a bad product. Although it was an alcoholic product, it also doubled up as an energy drink that was caffeinated and was packed in different flavors like spicy lime, spicy...

“Human Change” and “Do What You Can” Posters

It is possible to presume that the visual materials may largely support the contemporary initiatives for the achievement of climate sustainability. Images on the ecological issues aim to encourage the ecologically friendly behavior and raise awareness of the topical problems. When arguments are visually supported, it becomes easier to comprehend...

Communication and Social Media Ethics in United Arab Emirates

Introduction Nations growing rapidly through economic prowess and technological innovations stand competitive chances for social civilization, especially in regard to the United Arab Emirates (UAE) with 43% penetration of social media. The delivery of strategic information to the public through social media in such countries must be evaluated for relevance...

Qatar Media Corporation Al-Jazeera: History and Problems

Introduction Al-Jazeera also abbreviated JSC (Jazeera Satellite Channel) is an autonomous broadcaster belonging to the state of Qatar, through Qatar Media Corporation, founded by Emir of Qatar Sheikh Hamad bin Khalifa, in 1996. The independence of the channel’s editorial policy originates from the fact that the channel generates its funding...

Internet’ Effects on Journalism

Introduction The current innovations have had many impacts on almost all professions. The emerging use and easy access to the internet had its effects on traditional journalism. News houses, therefore, are changing their approach to journalism with changing training techniques offered to journalism students. One of the most fundamental concerns...

Semiotics Influences in Advertisement

Introduction The purpose of the advertisement is to convince and to inform buyers in order to purchase goods and services and to interact with customers into a culture of utility. Ads have adopted the use of semiotics to offer goods and services with meaningful experiences whose main aim is to...

The Role of Social Media’s Influence on Revolution

The impact social media make on modern society is obvious and impossible to underestimate. It is a well-known fact that today the internet is much more popular and widely used than television. Many people spend hours browsing the net and visiting social networks such as Twitter, Facebook, and Youtube. The...

International Tourism: France’ and England’ Differences

Introduction About this research project, I would be interested in examining differences in international tourism between France and England. Specifically, this report highlights variations in the number of tourists in 5 years, i.e., 2009-2013. The secondary data that are used in calculations and conclusions were obtained via the following link....

People’s Attitude toward Social Networking Services

Social networks became the people’s everyday reality, and today the public is divided into the proponents of using these services and opponents who focus on the advantages of the face-to-face interaction. Furthermore, the users of social networking services can also be divided into groups according to their attitude to this...

Changes in Media Presentation and Information Delivery

Executive Summary Changes in media presentation and information delivery is a 21st-century issue that people embrace from different parts of the world. Pitiably, some parts of the world still strive to integrate such structures into existing systems. Besides giving an overview of the ethnic and socio-political environment of Bahrain, the...

Journalism in the UAE

Introduction The government of UAE has over the years employed fear crusades against mass communication organizations. Journalists have often been detained, jailed, or fined and at times interrogating editors as well as reporters for allegedly contravening media laws that are ambiguous. At one moment, it would be tolerable for mass...

The Effects of Mass Media on Sexuality

The presentation of women’s bodies with sexual overtones in the media has risen tremendously over the recent past invoking myriad debates. In the United States alone, teenagers spend more than six hours watching television and movies with several instances of sexual images and discussions. Most young people have television sets...

Impact of Media on British Society: EU Benefits, Social Class, and Family

Introduction The media has significantly influenced the lives of the British people. On the average, Britons spend over 5 hours each day on media services such as the internet, television, and/or the mobile phone. The European Union was established in 1973 through the interventions of Edward Heath who was a...

The Revolutionary Press: Impact on Public Discourse and Awareness

The press involves various materials that include the media, machines and other printed items. The main aim of the press is ideally to inform the masses. History has it because most of the information we get is from the press. The press has undergone a revolution which in many aspects...

The Folgers Commercial Narrative

Summary of the source text In his essay “On reading video text,” Robert Scholes explains how videos use the visual sense to relay powerful messages to us. As a significant segment of multimedia, video texts are constantly running on television sets and currently, account for a significant part of the...

Government Must Control TV Shows Contents

Research conducted by various scholars show that media and television serve as the most significant influence on adolescents and children. In fact, television is seen to affect several aspects of behavior and health. Television apparently has both negative and positive sides. The positive aspect of television is that it might...

Introduction to Communication: Advertising

After the influence of salesmanship became publicly noticed in the 18th cent., the present complex form of advertising began to evolve. Nowadays, one cannot imagine his/her life without openly sponsored offering of goods, services, or ideas through a variety of media of public communication. On the one hand, advertising convince...

ESPN: Sports Media and the Digital Transformation of Fan Engagement

The Role of Digital Technologies in Modern Sports Digital technologies are currently used in all areas of the sports industry, from training and monitoring athletes’ performance and health to broadcasting competitions and accumulating fans’ digital experiences when visiting sports arenas offline and watching online broadcasts. Now and in the past, the...

Negative Impacts of Advertising on Consumerism: Materialism, Waste, and Social Pressure

Introduction Advertising is one of the key roles in mass marketing. In this way, advertising contributes to the economic development of society. Advertising positively influences the development and production of new types of goods and services by providing effective ways of informing consumers about their appearance. The purpose of marketing...

The Positive Impact of Video Games: Enhancing Skills, Emotional Relief, and Social Interaction

Introduction Video games are a staple of modern technology’s offerings to both the young and old. While they are often dismissed as mere pastimes, a closer examination reveals their profound influence on various aspects of human life. I agree that video games predominantly positively affect individuals by enhancing skills and...

Influence of Agenda-Setting Theory on Public Perception in Mass Media

Introduction The mass media significantly influence society, as they have power over what and in what way to present information. The press and television use the formation of public opinion to achieve specific goals. This paper aims to investigate how the appearance of printed newspapers affects the perception of facts...

Critical Perspective on Mass Communication and Media Power

Introduction As I explore a different way of thinking about mass communication, I’m particularly interested in the critical perspective, which is part of a broader alternative approach discussed by Denis McQuail. In a world where communication science is mainly about using numbers and facts, critical theory provides a new and...

Impact of Social Media on Teen Mental Health and Academic Performance: Review of Recent Studies

Introduction This digital technology, known as social media, permits sharing of information and ideas, comprising visuals and texts, via virtual platforms and networks. Access to social media is common, even though issues have been raised concerning the effect of social media on the mental of adolescents (Orben & Blakemore, 2023)....

Jackie Chan’s Global Influence on Cinema and Martial Arts

Introduction The film industry of every country assumes particular limitations and obstacles, including financial issues, language barriers, cultural aspects, and others. For this reason, a significant number of countries produce movies only for their inner audience. Among crucial examples, one can name Bollywood or the cinematography in India. However, there...

Impact of Cyberspace on Social Interaction, Perception, and Democracy

Introduction Cyberspace has played a detrimental role in shaping the nature of social interactions among people worldwide. However, the addiction that forms as a result of the excessive use of social media and news consumption of news plays a cruel trick on many people, particularly in terms of undermining the...

The Impact of Advertising on Social Media: Examples from Instagram, Facebook, and YouTube

Introduction In the Internet era, people can experience negative and positive effects while visiting different sources and social media platforms. Some of them tend to pursue their interests and obtain profits aggressively. In terms of addiction and psychology, the advertisement strategy of particular companies poses a considerable threat to people’s...

Ethical Considerations for Nurses on Social Media: Confidentiality and Professionalism

Introduction Professional conduct is crucial in any job, but there are some spheres where one’s behavior is being assessed even beyond the workplace. Politicians, teachers, nurses, and other professionals have to be careful about what they say or share not only during their working hours but also on their social...

Media Literacy, Ethical Content, and Cultural Influence in Modern Media

Choice of Media Media literacy is an essential aspect of life in today’s society. Even though content creators should adhere to ethical standards, they often shift content analysis to consumers. This study is analyzed by the episode from the TV show Black Mirror, ” Smithereens,” and the article “You Deserve...

Social Media’s Impact: Positive and Negative Forces on Society, Culture, and Economy

Introduction It is undeniable that the pervasive use of social media has changed the way the world operates. Data shows that there are 4.62 billion social media users, representing 58.4% of the world population as of January 2022 (Kemp, 2022). This number is likely to continue going up, and measures...

The Impact of Cyberstalking on Victims’ Lives

The Prioritization of Bullying and Harassment in Schools The problem of bullying and harassment in schools has a lower priority compared to other issues, such as absenteeism or non-compliance with the rules of conduct at school; therefore, little attention is paid to this problem in society. Effective learning cannot take...

Social Contagion and Its Impact on Social Networks

Understanding Social Contagion Social contagion is the spread of ideas, emotions, and behaviors through social networks. It is the phenomenon in which people acquire specific views or actions as a result of the impact of their social ties. This may happen among families, civilizations, or any group of interrelated people....

Evaluating the Credibility of a 2023 Healthcare News Article Using the CRAAP Test

Introduction The CRAAP test evaluates sources to determine whether the information in them is current, relevant, authoritative, accurate, and transparent. Texts that do not fit one or more of these characteristics should not be used in scientific research and education. An example that does not pass the CRAAP test is...

The Adverse Impact of Social Media on Youth: Self-Esteem, Relationships, and Extreme Views

Abstract Social media has evolved as an essential component of our lives, specifically for immature people. This phenomenon has raised a controversy concerning its impact on juveniles. The hypothesis analyzed in this paper is whether social media has a primarily adverse or favorable effect on the young generation. Given the...

Impact of Social Media on News Diversity and Quality: Annotated Bibliography

Research Question How do social media companies’ control over news content affect its diversity and quality, and what steps can be taken to foster a balanced news ecosystem on these platforms? Annotated Bibliography Fletcher, Richard, Antonis Kalogeropoulos, and Rasmus Kleis Nielsen. “More Diverse, More Politically Varied: How Social Media, Search...

Social Media’s Impact on Mental Health: Key Insights from Peer-Reviewed Studies

Introduction New societal trends affect the population’s mental well-being for better or worse. Mental health professionals must remain knowledgeable regarding these shifts and be able to respond appropriately to issues that may take a toll on people’s psyche. Social media is essential in modern society as online interactions become more...

Enhancing Media Literacy with the Center for Media Literacy’s Five Key Questions

Description of the Media Literacy Website Section The chosen website is the Center for Media Literacy (CML, https://www.medialit.org/). It provides a multitude of resources aimed at enhancing media literacy. One particular section that stands out is their “Five Key Questions That Can Change the World.” These five questions are: Who...

Analysis of Media Coverage on New Mexico’s Gun Control Order

Introduction Gun control is one of the major current issues, and the most recent argument has centered around New Mexico. The state’s governor, Michelle Lujan Grisham, has lately ordered for firearms to be banned from being carried in Albuquerque’s public places for a month (“Gun owner,” 2023; “New Mexico,” 2023;...

The Representation of Religious Heroism in Cinema: Jewett and Lawrence’s Discussion of Stereotypes

Introduction In the chapter “Heroes and Superheroes,” Jewett and Lawrence discuss heroism communicated through cinema. The chapter’s main argument is that cinematography has given a more profound representation of religious heroism (Jewett and Lawrence 384). In addition, the authors argue that heroism in cinema encourages religiously insightful behavior in the...

Robert Downey Jr.’s Journey Through Addiction and Recovery

Introduction The harrowing battle against addiction transcends social status and fame, affecting individuals from all walks of life. In the realm of celebrities, where the spotlight amplifies successes and struggles, one name stands out for the inspirational recovery story: Robert Downey Jr. His transformation from the depths of addiction to...

ESPN and HBO Real Sports: Innovations in Sports Broadcasting

Introduction Journalism is a complex profession that assumes various particular spheres of information transfer. Among the most exciting materials are those depicting sports events. Sports broadcasting is widely popular worldwide and has millions of fans in many countries. This paper will consider two significant companies, ESPN and HBO Real Sports,...

Media Literacy and Bias in the Coverage of the TikTok Ban

Introduction The assessment of media coverage and its perception from the public’s perspective has generated an understanding of how a message can be interpreted differently. The example examined was the TikTok ban’s coverage due to the lack of data security that the Chinese government could access on demand. The current...

The Negative Effects of Social Media on Mental Health, Social Connections, and Productivity

Topic Sentence Our dependency on social media has had a significant negative impact on our daily lives, harming our mental health, social connections, and productivity. Introduction In today’s technologically advanced civilization, social media has become firmly interwoven in our lives. However, there are many negative consequences to our reliance on...

Instagram’s Impact on Self-Improvement and Self-Esteem Evaluation

Introduction In today’s world, social networks play an important role in human lives. Instagram is one of the most popular social networks, and many people use it to seek recognition and assert their self-reliance. In this post, we will discuss some of the motivations for self-improvement and self-assessment using the...

The Dual Impact of Social Media on Mental Health: Benefits and Drawbacks

Introduction The rise of social media use in the past decade has significantly impacted our lives. Social media platforms allow people to connect, share, and create content unprecedentedly. However, there is an increasing debate about how this technology affects mental health. While social media provides a variety of benefits, it...

Fake News Proliferation: Awareness, Identity, and Impact

Apuke, Oberiri Destiny, and Bahiyah Omar. “Fake News Proliferation in Nigeria: Consequences, Motivations, and Prevention Through Awareness Strategies.” Humanities & Social Sciences Reviews, vol. 8, no. 2, 2020, pp. 318–327. This article discusses fake news in the Nigerian context and the importance of awareness strategies, relying on the teaching experience...

Bailey Sarian: Exploring the Impact of True Crime and Makeup on YouTube

Introduction to the Influencer The focus of this work is the study of an influencer named Bailey Sarian. She is a YouTuber and influencer who has more than six million subscribers on YouTube, and the average number of views on each of her videos is from one to three million....

The Impact of Fake News: History, Elements, and Solutions for Today’s Users

Introduction During the last several decades, people have been obsessed with creating their rules, standards, and qualifications and following the principles of democracy, free will, and independence. However, such confidence and persistence make them vulnerable to a serious, primarily invisible threat known as fake news. Social media and other online...

Barbie and Body Image: Controversy and Positive Attributes

Introduction Barbie, the iconic Mattel doll, has been a part of popular culture since her creation and has greatly impacted society. Barbie has been a source of joy and controversy, especially regarding her representation of the ideal female body. While the doll has been praised for inspiring young girls to...

The Advertising Effect: Behavior Change Theories and Practical Applications in Advertising

Book Structure The Advertising Effect – How to Change Behavior is divided into two major parts, and the first section focuses on theories explaining behavior change. The authors explore motivation, habit formation, social influence, and cognitive biases in this section. In addition, the writers describe how they can be applied...

The Benefits and Risks of Super Bowl Advertising for Established and New Brands

Evaluating the Effectiveness of High-Cost Advertisements for New Companies Spending millions on Super Bowl commercials can be a beneficial practice for established brands in case they present a specific function or innovation. For instance, this year, Google Pixel 7 demonstrated the ability to edit photographs on their phones in real-time...

Gender and Sexuality in Rap Music: Herd’s Systematic Review

Introduction The article to be analyzed is “Conflicting Paradigms on Gender and Sexuality in Rap Music: A Systematic Review,” written by Denise Herd and published in the Sexuality & Culture scholarly journal in 2014. The author argues that in literature dedicated to sexuality and gender in rap music from several...

The Glens Centre: Social Media Content

Introduction The Glens Centre in Manorhamilton, County Leitrim, Ireland, is a cultural and performing arts venue. The company was established in 1995, and the non-profit now calls a former Methodist church home (The Glens Centre, n.d.). The center offers a variety of artistic programs in the areas of music, theater,...

The Role and Responsibility of Media in Modern American Society

The media plays an essential role in the information space in modern American society. Traditional news and social media have a vast audience that informs about current events and trends. However, there has been a growing interest in how accurate and reliable the information provided by the media is. Traditional...

Overcoming Challenges in the Forever Young Advertising Campaign

Introduction The Leo Burnett Decentralization Solution proposes a shift towards decentralization efforts to help “Forever Young” successfully launch its product. The problems identified are the limited creativity and lack of common goals in managing virtual teams, the lack of cultural awareness in the Canadian market, and communication challenges within and...

The Light of the Online Filter Bubbles Phenomena

Today, most people take Internet search as an everyday task, without paying much attention to the process. However, this is not a sufficiently conscious approach, especially for people who plan to work in the field of media or information provision. A more quality-oriented approach requires information seekers to apply information...

Exploitation of Content Producers

The invention of the Internet and the social media websites such as Facebook and Instagram have changed the way people communicate, with the traditional means of communication being replaced by the technology-based platforms. The young generation has specifically embraced social media as a communication tool. They tend to shun the...

Unpaid Content: The Case of Facebook

In the social economy, content is produced by users rather than by the owners of a website such as Facebook or Instagram. Most people welcome the ability to freely use these content-sharing platforms to keep in touch with their friends, share pictures, or even write content for others as on...

Gennady Golovkin and Luis Manuel Otero Alcántara: The Cultural Events

Cultural events define the course of society by bringing something new and life-changing. They can range from art to sports to music, but they tend to represent a specific culture on the global stage. The given research-based paper will focus on two cultural events which took place within the last...

The Popularization of Social Media

Introduction The social infrastructure changes in response to each advancement in technology. The popularization and near worldwide dissemination of social media have meaningfully impacted modern society. Today, a global community is formed through social networking services as people from different parts of the world can engage with each other. Discussion...

Facebook Ad Boycott: Social Media Advertising

In my opinion, by joining the Facebook ad boycott, companies make a significant contribution to social responsibility efforts. Zuckerberg’s networks are effective marketing platforms for large businesses. When well-known corporations, such as Starbucks and Coca Cola stop using Facebook for the purpose of promoting social agenda, it is a sign...

Fake News and the Future of Journalism

The perception of the present false news that revolves around the area of journalism is created by the persuasive language used in communication. This concept is expressed by several individuals in various ways, which helps the audience absorb the information. Each strategy for journalism must persuade the audience and keep...

Networking Schemes in Riverside, California

Introduction Riverside is one of the fast-developing cities in the United States, and the main networking opportunities in this location can be conferences, meetups, and informational interviews, for example, Moreno Valley Regional Job Fair and Business Opportunity Meetings provide ground for career development, exchange of experience, and seeking new business...

The Connection Between School Shootings and Media Coverage of Violence

Introduction Over the past few years, there has been an increase in media coverage of violent crimes and events all over the world. At the same time, the number of school shootings grew, which raised questions about whether the reporting of violent crimes may have pushed teenagers to commit them...

PR and Media Academy: How to Get Yourself the Media You Deserve

Introduction PR and Media Academy: How to Get Yourself the Media You Deserve is the title of a video that provides advice for real estate agents on how to handle public relations. Tristan Ahumada hosts the Lab Coat Agents, and their guest is Christine Haas, a public relations mogul, TV...

The Kingdom of Heaven: Event Description

The Kingdom of Heaven is like a great big event to which everyone is invited. There are no exclusions, no VIP lists, and no dress codes. It does not matter if you are rich or poor, young or old, sad or happy, everyone is welcome, and everyone is celebrated. In...