11161 samples of this type
Introduction Walt Disney is a broadly diversified international entertainment media conglomerate based in Burbank, California, founded in 1923 by Walt and Roy Disney. The corporation operates in five segments: media channels, theme parks, studio entertainment, household commodities, and multimedia presentations (Boguszewicz-Kreft et al., 2019). The corporation controls a significant portion...
Abstract The COVID-19 pandemic outbreak has caused a social-economic crisis. It has had a significant impact on business processes. Leaders face challenges relating to a rapidly changing environment. Therefore, the unexpected outcomes of the issue should be solved by adequate leadership approaches. The situation demands adjustments in team management and...
Introduction The coordination of supply chains is essential for big corporations that provide goods for their customers. Large volumes of products that need to be supplied frequently require logistic planning. To satisfy consumers’ needs in the most efficient and timely manner, companies utilize information management systems (IMS) that help find...
In the current economic climate where companies have to grapple with high competition to determine if they stay in business, employing the right sales people becomes the ingredient that determines if a business will maintain a competitive edge or not. Making the right choice in the initial selection of a...
Introduction Organizational structure is the hierarchy of the lines of authority and communication lines in an organization. An organizational structure defines how power and responsibilities are assigned to the employees and where responsibility has been delegated (Business Dictionary, 2009). The company chosen for this assignment is British Airways which is...
Introduction Team building is one of the common aspects seen in organizations nowadays because of its importance in the success of the organization. Traditionally the only focus was on individual work. But now it has proved that team centred work not only helps in achieving the objectives. Also it helps...
Potential Risks When it comes to defining the key risks associated with the project one must point to the fact that the project is very costly and requires a substantial amount of time. Therefore, the lack of financial resources should be viewed as the primary risk, whereas the lack of...
Introduction Due to competition and changing preferences, an entrepreneur must plan any business activity and micromanage the risks involved. The main measures of entrepreneurship skills are motivation, personal attitude, and aptitude. Besides, an entrepreneur should be innovative and keen on identifying opportunities, which are turned into successful enterprises. This reflective...
Welcome to our free sample essay on functional level strategy of Coca-Cola company! You’ll find corporate and business level strategy of Coca-Cola, their marketing strategy and planning. Coca Cola Functional Areas Essay Abstract The operations of every company are aligned with its strategic goals and objectives. Such are the operations...
Introduction Strategic decision-making is crucial for business organizations since it helps them cope with the rapid changes in the market. The motor vehicle industry is one of the most lucrative sectors but is being affected by the social and environmental changes in the global market. Jaguar Land Rover Automotive PLC...
Summary This paper examines the strategies Hewlett-Packard (HP) implemented to remain competitive in the market and achieve long-term success. The paper will also include business-level strategies and corporate-level strategies adopted by HP Company. As the main HP’s competitor, the paper also discusses how Dell has adapted its strategies to remain...
Introduction A country’s tourism sector depends on its hospitality industry and business environmental factors. The hospitality industry involves services like lodging, food and drink, event planning, and travel and tourism. Marriott International Inc. is one of the most popular hospitality companies worldwide. With a story that began in 1927, the...
Globalization has turned the world into a global village – and in this village, there is an ongoing competition between organizations. It is not easy for a company to succeed as the global market changes and the growing mobility of human resources pose various challenges. According to Bruijl (2018), these...
This work is devoted to the analysis of strategic management and strategic competitiveness of the Tesla Company. This paper presents an assessment of the impact of globalization and technological changes on the Tesla Company and its activities. In addition, an industrial organization model and a resource-based model were applied to...
A summative SWOT analysis of Starbucks and Dunkin Donuts can be seen in Table 1 and Table 2, respectively. Starbucks core strengths are its expansive chains, solid marketing and establishment of its brand image, high-quality coffee, strong digital presence, and useful and convenient-to-use app, but the weaknesses are its high...
Common organizational business structures and processes are multifactorial and complex, consisting of multiple processes. This paper will seek to explore the key processes including finance, procurement, fulfillment, inventory and warehouse management, and manufacturing that involved in business functionality. The overview will examine purpose, activities, and organizational elements as well as...
Nestlé Food Company Nestlé was established during economic hardship, and due to its largest scale size or operation, the company survived by acquiring government contracts. By the time the war came to an end in 1918, the business had about 40 factories worldwide (Chung et al. 2020). Henri Nestlé developed...
Introduction Nike is the sports retailer brand chosen to be examined. Presently, Nike is one of the world’s largest sportswear manufacturers. In the last few decades, it has become one of the symbols of the athlete world. The sneakers of the company have become the subject of daily wardrobe of...
Introduction Culture covers vast societal issues that are shared such as values, customs, behaviors, and artifacts. This is handed down one generation after another through learning. Generally, it is the way of life of a particular people. In the current economic environment of globalized businesses, cultural difference is a major...
Pretentious diction and dying metaphors While writing an essay, one needs to be conscious about mainly four topics: they are dying metaphors, operators or verbal false limbs, pretentious diction, and meaningless words. If anyone wants to complete an essay without making any nonsense, they must be aware of these topics....
Executive Summary Introduction A product is defined as ‘anything that can be offered to a market for attention, acquisition, use or consumption that might satisfy a want or need. This includes both tangible and intangible goods and services (Kotler, P. & Gray Armstrong, 2008). For this paper, Emirates Airline has...
In this reflective report, I will outline and explore the experiences that I encountered during our team’s mock interview. Our team comprised of three members and each had the opportunity to be interviewed, interview another member, and be an observer. Additionally, I will examine how the experiences obtained from three...
Introduction The key idea of this paper is to carry out a thorough research regarding Marks & Spencer, one of the leading retailers of the UK. In order to do so, it will address a number of issues, such as, M&S’s challenges for the last few years, the retail trends...
Walmart is a US-based international retailer that has raised many controversies. You might wonder: is Walmart unethical? This business ethics case study answers this question based on research. From this paper, you’ll learn about the Walmart business practices that can be considered immoral. The essay covers problems and ethical issues...
A corporation can be loosely defined as a business enterprise owned and governed by a group of people. The definition provided can be enhanced by citing notable examples such as Wal-Mart, Procter & Gamble, Uniliver, Google and Microsoft. In the last two centuries corporations are viewed as powerful and as...
Recently, marketing has proven to be a key function for the continuity and success of any business regardless of the size or scale of its operations. As a result, businesses that want to survive and thrive in today’s market must focus most of their efforts on marketing their products both...
Introduction The first-time entrepreneurs Angela Peck and David Grieg started Beyond the Bean café, specializing in gourmet coffees and associated beverages, including cappuccinos and tea. The clients enjoyed eating snacks, drinking, renting tables, and playing board tables at the restaurant. Since the partners had a start capital of $60,000, they...
The LEGO Brand Touchpoints There are several touchpoints that the LEGO brand implements to promote its brand and the first one is related to a strong brand design. A demonstrative example of why the touchpoint is important for the target audience is the case of China, where money was invested...
Introduction Amazon is a global corporation headquartered in Seattle, United States. It is principally an online retailer and technology company based on cloud computing, artificial intelligence, digital streaming, and e-commerce. Amazon is, therefore, renowned for its technological prowess including the revolutionary development of the Amazon Go shopping experience. Amazon Go...
Introduction This paper focuses on and calculation and discussion of Walmart’s financial performance in comparison with Target’s performance using financial ratios. In particular, 21 financial ratios are used to compare the companies’ performance in terms of profitability, liquidity, efficiency, and financial gearing. First, the paper provides calculations of ratios in...
Introduction Following corporate culture and developing positive interactions with staff are valuable ethical practices that most modern companies strive to uphold. However, in some cases, violations committed by managers do not remain among the team and are made public, which, in turn, becomes an occasion for public outcry. The case...
Introduction Workplace culture and demographics have changed considerably over the past few decades. Increased opportunities in education and employment have seen more women join the workforce and traditionally masculine professions than ever before. However, despite these remarkable strides, they are still underrepresented in top executive positions. Old stereotypes that equate...
Executive Summary Vinted is a Lithuanian second-hand clothing retail platform with a presence across Europe as well as in the United States and Canada. It has expanded dramatically throughout 2020, due in large part to the suitability of its business model to the COVID-19 situation. The company is currently working...
Executive Summary The main aim of this report is to identify the current stage of Asda in the retail market and its marketing strategies. Current analysis shows the improvements to be made. The current recession has made the retail market down due to less spending by the consumers. In addition,...
Leadership plays a crucial role in business management, and the wrong decisions of a person in charge can significantly harm the whole company’s wellbeing. The case of Ron Johnson’s executing role in J.C.Penney shows how an outside-taken leader who administrates without considering corporate culture and values can destroy a reliable,...
Introduction The Primark Company supplies its customers with garments based on various ethical codes of conduct. The organisation regards a high sense of responsibility and sustainability among other practices that alleviate adverse social effects. Although the main goal of the Primark Company is to ensure that its products and services...
Coca-Cola Company is one of the most influential beverages and soft drinks corporations with global influence and the largest market share. The major input comes from the drinks, whereas the expenses mostly consist of advertising and shipping or handling (“United States Securities and Exchange Commission,” 2015). The production costs are...
Introduction Research design is a prominent and vital part of marketing researcher. By applying various methods of analyzing and interpreting data, one can form solutions to emerging problems and ensure the stable development of a company. In this process, choosing the most appropriate type of research design is especially important,...
Contingency theory in management accounting: “The contingency theory of management accounting is not really a theory at all. It is neither a logical set of propositions nor is it well-founded. Indeed, after many of management accounting contingency research, all we have developed is a theory that says, “It all depends...
Introduction All products have a life cycle which is the period between their launch in the market and the final withdrawal after completing all the phases. A product moves in different phases depending on how it is performing in the market. The manufacturing companies introduce a product in the market...
Executive Summary This is a report on Christian Dior, a multinational company based in France which engages in the production and distribution of several consumer goods. In the distribution of its products, Christian Dior has given some distributors licenses in France and the whole of Europe, Middle East, Asia and...
Aldi’s Strategy Analysis: Strategy Formulation Deliberate and Emergent Approaches First of all, it is essential to note that the company’s current business model was the result of emergent strategy formulation. According to Rice (2019), Aldi’s roots can be traced back to Essen, where the mother of Karl and Theo Albrecht...
Nike is an international leader in sportswear retail. It is a flagship brand responsible for developing many technologies in the footwear industry nowadays. While its primary market is North America, where Nike is an absolute leader, it is also present in the Western European market, where the UK holds the...
Abstract Open innovation is considered to be an idea which companies can follow to bring together both internal and external ideas and generate ways of bringing new and better changes in the organizations by accessing internal and external path while enhancing their existing technologies. The main concept following open innovation...
Introduction Although new technologies and devices are released every year, there are certain products, like flat-screen TVs, that remain popular among customers. In the past few years, prices for flat-screen TVs have been falling. The supply and demand framework is a valuable tool that is commonly used to determine prices...
Subject: Segmentation, targeting, and positioning strategies in Godiva Segmentation is an important marketing tool allowing to identify customer interests and the best ways to meet them without compromising the organizational needs. Positioning is used to create a particular product perception and influence the way potential consumers regard the brand. If...
Check out our sample essay about Tesco’s procurement strategy. Here, you’ll find information about Tesco’s purchasing department and its supply chain management. Tesco Procurement Essay Introduction The establishment of any functional department in an organisation is determined by the value it brings to the firm. The procurement function, for a...
Introduction The purpose of this assignment is to review marketing strategies used by two different companies in the same industry. The assignment evaluates types of marketing, pricing, and consumer-oriented promotional strategies that these leading companies within the product group use. Sports apparel companies, Nike and Adidas have been chosen for...
This recommends the implementation of e-procurement system (CXeBuy, namely) by Cathay Pacific due to the benefits that should be experienced by the company with the course of time. As the focus is made on the improvement of the purchasing process and capability, there is a necessity to develop an e-business...
Usefulness and Limitations of Product Life Cycle: Essay Introduction A product life cycle is a model that describes the phases taken by products from the time they are launched by a company to the time they decline or die. Products have a life cycle that is similar to that of...
Video Game Console Market: Introduction The video game industry has become very competitive over the years. Though the initial market was teenagers oriented, it has developed to include young adults in the age bracket of twenty-five years to thirty-three years. This development has seen a major boost in the video...
Introduction Work ethics involve values instilled in the workplace based on diligence and hard work of both the employees and the management (Brown, 2005). They include the beliefs in moral obligations with regard to procedures and outcomes. Attributes of work ethics include factors that define reliability at the workplace, pursuing...
What are the personal and professional commitments of an employee or a student? Read this sample to learn the answer! Here’ you’ll find plenty of professional commitment examples. Introduction Professional commitment of a person who is involved in working for various social services has to correspond to one’s personal commitment...
Introduction From a Christian point of view, work, including activities related to entrepreneurship and business, is part of God’s plan. God’s teachings included the call to “subdue the earth,” which means the need to improve the world, bring order to it, and use its potential to enhance people’s quality of...
Introduction Before reading the unit materials, I had a strong desire to live and work in a foreign country, but now I am not sure. As it appears, to find a job abroad, one needs to be an extremely valuable specialist in the field or already be an employee of...
Myprotein is a sports nutrition brand founded in the UK in 2004. The company works with its partners to validate products testing. Myprotein offers products that adhere to the quality assurance specifications. It ensures that it promotes consumer choice and maintains trust in the sports nutrition industry, thus gaining a...
A breakdown in the distribution network is a disturbance in the movement of procedures involving businesses engaged in manufacturing, selling, or disseminating particular merchandise or offerings. Foreseeing and planning for natural catastrophes such as earthquakes and tsunamis is challenging. For instance, due to the natural calamity in Japan, Nissan lost...
Many people face a problem: it often turns out to be much faster and easier to do the work on their own than to entrust it to another person, who, in fact, should do it. Or there are examples where people choose their partners based on attractiveness to them, and...
Amazon AFI Strategy Framework In strategic management of an organization, the CEO or the department head of the strategy is responsible for the AFI Strategy framework. AFI connects three interdependent activities as part of strategic management. It facilitates the implementation of a strategy to boost a company’s competitive advantage by...
Introduction There are different approaches to country risk assessment. Qualitative analyses include aspects such as legal and political risks that require analysis of qualitative data. Financial institutions that utilize qualitative analyses include COFACE, EIU, and IIF among others. Conversely, the quantitative approach involves econometrics, analytical, ‘Logit’ and non-linear conditional analyses...
The demand for change occurs when an organization faces the need to adapt to the shift of the external environment. A change is required in other cases as well, such as if the current structure of an organization prevents it from achieving a specific goal. There are different types of...
Leadership is an influential process that enhances performance and allows an individual to execute fundamental processes within organizations. Leadership provides groups with incentives and guidelines that empower groups to attain set goals. Trait and skills approaches are crucial in the quest for improved leadership. Comparison Trait and skills approach proffer...
BCG matrix is a portfolio matrix that was designed by the Boston consulting group. It introduced the idea that a company’s business can be evaluated and plotted using a 2 by 2 matrix. It has two horizontal axes which show market share and a vertical axis that represents expected market...
Introduction Many people mix-up the concepts of Leadership and Management with each other. Leadership and Management are not the same thing. Leadership comes from within the person; where as, management does not. Leadership is not just all about managing people, tasks or resources; it is much more than that. A...
Introduction IKEA was founded in 1943 by Ingvar Kamprad in Sweden, and it has grown to be one of the leading international companies with over 420 stores in 52 countries around the world. For such a big company, sourcing materials globally is normally a challenge, which requires an elaborate strategy...
Executive Summary Entering the context of the online economic environment is fraught with multiple difficulties, mostly due to the need to reconsider an array of internal organizational processes and introducing a flexible system of change management. The case of Zalora, a company, working in the apparel industry, shows that the...
Organization Structure In the course of time, the Microsoft Corporation structure changed several times. However, mostly, these changes were not significant. Currently, the organizational structure of Microsoft is divided into two main divisions which are managed by the CEO, namely, the Business Functions and the Engineering Groups (“Facts about Microsoft,”...
Background and Introduction Management problems involve decision making problems. Decisions are important tasks that all companies have to make. The premise that companies have to acquire, allocate, and control factors of production brings out the necessity for inventory management. Companies involve themselves in inventory management in order to hold inventories...
Introduction Dunnes is a retail store that was established in Ireland in 1944, and with stores in several other locations like the United Kingdom and Spain. During the early years of establishment, the store was identified as the leading retailer matching quality and costs. However, the entry of Aldi and...
HP Business Strategy: Introduction Hewlett Packard (HP) is a company that plays a leading role in providing its customers and other businesses with products and services such as IT infrastructure, computing technologies, and solutions (Ghori 120). It also offers global services in imaging, personal computers, printing, and access devices. The...
Analysis of the process using the DMAIC Six Sigma Methodologies The Six Sigma approach was designed by Motorola in 1986. The primary objective of the concept was to develop a tool for tallying the process defects and, as the result, improving business operations. The foundations of the approach are the...
Marketing Objectives The purpose of writing a marketing plan is to study the strategic priorities of the business and the results of the actual activities of the company. The key result of the marketing plan that the company wants to achieve is a 20% increase in smart watch sales over...
Introduction Modern HR managers believe that their work was successful if competitors began to poach employees from their company. It means that they managed to develop the skills of their employees to the extent that it is noticeable to others, including competitors. Strategic HR management is based on market knowledge...
Executive Summary Many companies in the hospitality industry were performing exceptionally well in the market. However, during the pandemic, most of them failed to hit the same heights they did before. Despite the harsh times, McDonald’s has managed to maintain its excellent performance and top spot in the sector. It...
Hubble has evolved from a simple startup to a promising brand in the contact lenses industry. In its initial years of inception, the company generated more than $20 million in annual sales (Avery & Israeli, 2018). Hubble’s growth has been attributed to its social media strategy, enabling the company to...
Introduction The functioning of any company is a complex and continuous process depending on multiple factors. The degree to which they are considered and managed stipulates the firm’s success, ability to evolve and struggle against rivals. The top management must consider the industry’s current state, major competitors, and existing demand...
Introduction Before making a decision about the introduction of a certain new product to the market, it is vital to conduct preliminary analyses to assess the existing situation and likely prospects. A comprehensive approach to the market and its trends implies studying the external and internal situation for a given...
The heuristic model is one technique that businesses can use to solve their planning and scheduling issues. It can be defined as an approach to problem-solving that utilizes “rules of thumb” to create a feasible and quick but not optimal solution to a problem and obtain fast results (Langley et...
Executive Summary This report has been developed to provide an evidence-based analysis of Argos’ takeover by Sainsbury’s in 2016 from the perspective of change management strategy effectiveness. Firstly, the background of the analyzed change management decision is introduced. Secondly, a brief overview of the case is provided with a discussion...
Decision-making refers to the process of finding and selecting options according to the priorities and values of the person making the decision (Haag & Cummings, 2008). Due to the integral role of decision making in company growth and financial progress, many firms allocate huge investments for business intelligence systems for...
The links between individual, team and organizational objectives Objectives help to determine the long-term prospects of an organization. The essence of an objective helps to analyze in what direction the company is moving, and after reaching the objective – what the result will be. Furthermore, an objective allows the creation...
Tim Hortons Chain store was established in 1964 at Hamilton in Ontario. Tim Hortons restaurant was named after its founder: Tim Horton. In 1974, Tim Horton perished in a road accident. During his life, he was an admirable hockey player by his fans. This facet of his entertaining games made...
Introduction Recruitment is basically a business activity that comprises all the processes that are involved in the identification, attraction, and selection of individuals either from within or without the organization to fill pre-identified job positions. Basically, the recruitment process involves a number of activities which includes identification and attracting of...
Five Competitive Forces The five competitive forces have been placed in two categories, that is, forces that encourage vertical competition and those that favor horizontal competition. Forces that play part in the vertical competition are the bargaining power of customers and the bargaining power of suppliers. On the other hand,...
Executive Summary This paper aims at studying all major aspects of the strategic management process of Magna International, a Canadian automotive supplier. It is the final report, focusing on a detailed representation of strategic management processes and strategies. Special focus is made on the history and evolution of the company...
Introduction The ethical decision-making process in business is associated with resolving ethical dilemmas; i.e., situations in which a choice needs to be made among several options, each of which is unethical in a way (Crane and Matten 7). In such situations, it is crucial for an organization to predict all...
Introduction Oxfam is one of the leading nongovernmental organizations that have been focused on fighting poverty, injustice and social sufferings of people around the world. Its mission is to enable people to fight poverty by offering them with moral and material means of achieving this. The organization has taken human...
Zara’s Multi-Brand Strategy: Introduction The fashion apparel industry has experienced a significant evolution process over the last few decades. It especially concerns the so-called “fast fashion” retailers mostly encouraged by globalization of the market and the internationalization of companies. In this report, we are going to evaluate the strategies business...
Introduction Southwest Airlines is a low-cost American airline founded in 1967 and headquartered in Dallas, Texas. According to Dias (2020), it is one of the largest airlines in the United States, operating over 4,000 daily flights to over 100 destinations. With a focus on providing low-cost air travel and delivering...
Introduction The chosen for analysis InterContinental Hotels & Resorts is Europe’s most significant luxury hotel company today. As such, Juan Trippe founded this hotel chain in 1946, after which it became a member of the Inter-Continental Hospitality Group (IHG) (IHG, 2018, para. 7). Accommodations, eating, bars by the pool, professional...
Introduction Walmart is a large company with 1st place in the Fortune 500 list in 2020. It is an international network of large retailer shops, providing many workplaces in the U.S. and worldwide. It is present in more than 20 countries under different names, even though most of its revenue...
Introduction All the businesses involved in the tourism industry have received considerable damage during the COVID-19 pandemic due to restrictions on traveling and communicating with people in general. In this context, competent and wise management is the key factor, which may prevent an organization from bankruptcy and lead a company...
Organizational structure is of extreme importance for the effectiveness and efficiency of operations. Some types of organizations require a rigid hierarchy, while others can be more flexible with the structure. Thus, scholars identify two different types of organizational structures: mechanistic and organic (Hunsaker, 2018). Mechanistic organizational structure is the most...
Executive summary The purpose of this report is to discuss the strategic analysis of the Tom Com Valuation of an Asian Internet Company. The strategic models used in evaluating the business environment include SWOT, TOWs, and PESTEL to demonstrate the impact of internal and external aspects of the business environment...
Introduction While applying for a job, a person should consider all the merits and drawbacks of the future profession. Thus, it is necessary to find out the jobs perspectives for further promotion. Then, one should study the salary rates and benefits packages. An applicant should be aware of the degree...
The beginning of the 21st century has been thus far marked by a rapid and wide spread of the social justice and environmental sustainability movements. While previously, issues related to human rights and preservation of the environment were considered to lie in the domain of local and national governments, now...
Dyson Company is famous for its cordless vacuum cleaners. If you need to write a business case study on Dyson marketing strategy, branding, or digital promotion, check out this sample. Executive Summary This report presents a strategic marketing plan for Dyson to introduce a new type of cordless vacuum cleaner....
Introduction Organizational culture is instrumental in shaping employees’ behavior. It is possible to state that it defines the development of any organization. Organizational culture can be defined as a set of “shared basic assumptions” that are considered valid by all the members of the organization (Ehrhart, Schneider & Macey 2013,...
Best Buy Essay: Introduction Best Buy, originally known as Sound of Music, is a giant retailer of consumer electronics that operates numerous stores in such countries like the USA, Canada, Mexico, Turkey, and China (Hoffman 22-1). The company was founded by Richard Schulz in 1966 and focused on buying audio...
Executive Summary The HYATT Hotels Corporation operates and franchises hotels, resorts, and vacation properties globally. The Hyatt Hotels Corporation, headquartered in Chicago, is a renowned multinational hospitality company with 20 well-known subsidiaries. The Company’s objective to assist individuals in reaching their total potential influences its management decisions and expansion initiatives....
Introduction One of the world’s leading manufacturers for the consumer and business industries in audio, video, communications, and information technology is Sony Corporation. The main objective of this business venture was to build a facility that emphasized creativity and open-mindedness that, in the end, through technology, will aid in global...
Introduction The US film industry has gained global recognition and dominance, with its films being watched all over the globe. With annual revenue of $5 billion, a 27% decline from the previous year, it shows that the US is a major player in this industry (Escandon, 2020). The US film...
Introduction XYZ Company is a renowned business organization that operates both locally and internationally. The retail firm was established in 2002 in the outskirts of Florida, offering products and services to nearby communities. It mainly deals in grocery, electronics, clothing, and beauty services. Over the past decade, the corporation has...
Cost Flow Assumption Cost flow assumptions relate to how gods are removed from a company’s inventory and reflected in cost of goods sold. Apple uses the FIFO method, which assumes that the oldest item sold is the first one sold. The balance sheet for 2021 indicates an amount of 6.58...
Organizational strategy development is not easy to navigate since it involves ambiguity and complexity at every stage of the strategy execution process. For instance, constructing the strategies involves applying either prescriptive, deliberate, or emergent approaches (Ul Musawir et al., 2017). Thus, before putting the plan into action, the prescriptive approach...
Originating from the United States, Kellogg’s achieved global recognition a long time ago. The company has long since entered the global market, and its ability to withstand local competition is exemplary. By examining the firm’s approach to market placement, it is possible to conclude what defines a valid strategy for...
The Main Principles of Agency Law Agency relationships exist between the company and its labor force. Agency is a relationship between two parties – the principal and the agent – in which the agent acts on behalf of the principal (Miller, 1, p. 574). An agent is a person who...
Introduction Growth of every business organization greatly depends on the experience and knowledge its employees have. This is because they are the ones responsible of making every decision with respect to improving customer satisfaction as well as business efficiency. One of the main organs of every business is its human...
The corporate social responsibility in organizations brings about the aspect of ethics especially when it concerns the safety standards of the products being released to the customers for consumption. The case of Pinto in Ford Company gives a situation where the company failed to observe its moral obligation of ensuring...
Introduction Air New Zealand is a global airline with operations in passenger and cargo transport in the semi-premium market category. Its main operations are located in New Zealand and Australia (Deloitte Limited, 2017). However, it also has other operations in the United Kingdom (UK), the Pacific Islands, Asia, and North...
What kinds of factors (external or internal) would influence consumers’ store choice? Internal factors (Khanlari, 2015) will possibly influence consumers’ store choice more than external factors in this case. Their openness to experience (a part of the five-factor model) will have an impact on whether they are ready to use...
Executive Summary The aim of this paper is to investigate the impact of customer relationship management in the airline industry and its contribution to the success of the business with a case study of Cathay Pacific Airlines. In order to explore this topic area, the introduction of this paper focuses...
Canada Goose marketing strategy is closely related to its advertising. This essay analyzes the luxury brand’s marketing plan and suggests some strategies regarding Canada Goose target market. Executive Summary Canada Goose is a large producer of premium-class winter, autumn, and springtime clothes in Canada. Its production facilities include eight manufacturing...
🚩 Organizational Culture Sources – Introduction This paper explores the sources of organizational culture in public and private organizations. You will find a definition of organizational culture and a discussion about where the organizational culture comes from. The original sources of organizational culture include the characteristics of people within organizations,...
Introduction Hilton, a multinational hospitality company, was chosen as a specific example of a company and its policies and strategies to promote the welfare of employees. Ensuring staff satisfaction and well-being is the basis of its effective operation and functioning. Particular focus in this work will be given to well-being...
Introduction Apple is considered one of the most successful organizations in the world, and this was achieved by developing strategies based on increasing employee motivation. Starting from a past where employees worked to earn a living, motivation was not a question. The main aspect of the company’s development strategies is...
Introduction Business process reengineering is aimed at transforming processes so that the organization’s activities are optimized and efficient. Coca-Cola has engaged in business process reengineering to simplify internal processes, improve service, and get higher profits. Many stages were carried out, but still, the company achieved the planned results. Each reengineering...
Introduction PepsiCo International is a multinational beverage and food firm with a diverse portfolio of brands that serve different market segments. The brands include Tropicana, Quaker, Frito-Lay, and Pepsi, which ensure the company posts impressive earnings each year. The corporation is a strong player in the soft drink industry, and...
Introduction Nokia, a Finnish multinational corporation headquartered in Espoo, Finland, was founded in 1865 as a paper mill (Lindén, 2021). Throughout the 19th century, it expanded into several different products before being incorporated in 1967 (Lindén, 2021). In the latter half of the 20th century, the company benefited from the...
Introduction The presented paper is devoted to the in-depth analysis of Saudi Arabian Airlines, or Saudia. It is a flag carrier of Saudi Arabia, with its central office in Jeddah (Gamraoyi, 2016). Its main operational base is located at King Abdulaziz International Airport (Gamraoyi, 2016). The company also has several...
Introduction For an organization to operate effectively without adhering to management principles today has proven difficult. Thus, the principle of management is a critical aspect of businesses and organizations that is considered from time to time. Principles of management provide guidelines on the decision-making process of an organization. Furthermore, these...
Unilever is one of the largest manufacturers of home hygiene products, household chemicals, as well as food products. The main goal of Unilever is to make a sustainable and decent quality of life accessible to everyone, therefore, business is conducted here so that not only the company, but society as...
Introduction McDonald’s is the leading fast-food restaurant operating in several countries across the globe. Since its establishment in 1940 in the US, the corporation has become the largest fast-food restaurant operating in more than 100 countries (Kee et al., 2019). McDonald’s main purpose is to serve quality food that meets...
Introduction Every leader has distinct characteristics evidenced by the skills portrayed by a leader in dealing with others. Leaders are the principal decision-makers in any organization, crucial for team management, process improvement, and talent management. Democratic leadership is one of the most important types of leadership for leaders to follow...
The Change Event in Netflix The advance of the Internet and allied technologies has allowed small startups to develop into large, multinational corporations quickly. Founded in 1997 in California as a small startup business, Netflix became a global organization in less than 20 years due to its Internet technology (Liang...
Discussion of the Problem The story of Tiffany & Co’s negotiation and takeover began back in October 2019. The companies officially signed the takeover agreement on November 24, which was supposed to be completed within ten months. However, they did not meet the deadline because the negotiations were complex and...
Introduction Statesmanship is a grounded and excellently balanced model of leadership that has originated in politics throughout the development of the art of diplomacy. Current politicians have regarded the statesmanship approach as outdated and even dead for the needs of modern politics. Despite these cynical statements, its principles of striving...
The organization chosen for consideration in this paper is Apple Inc., which ranks among the best companies around the world. The company’s competitive environment will be analyzed using Porter’s 5 Forces to provide a clear picture of the factors that affect productivity. According to Calanog (2019), Porter’s five forces give...
Introduction Elon Musk is one of the most outstanding business leaders and a strategist in innovations for the last few decades. His career as a business leader is likely to excel in the future. Elon grew to understand that the most challenging aspect is to come up with the correct...
Executive Summary The main aim of this report is to identify the current stage of Asda in the retail market and its marketing strategies. Current analysis shows the improvements to be made. The current recession has made the retail market down due to less spending by the consumers. In addition,...
Investing has always involved taking risks with many unknowns in the equation. Markets change rapidly, stock prices can rise and fall quickly, and partners can break promises. Two business figures, Warren Buffet and Bernie Madoff, have raised fortunes and enjoyed impeccable reputations, yet one of them is still praised as...
Outsourcing a business function is common these days. It involves contracting out to an external provider a business function previously performed in-house. More and more businesses are increasingly outsourcing to suppliers outside their nation. Over the years General Motors has been pushing into multi-sourcing (contracting out to multiple companies), according...
Introduction The culture is considered to be under the influence of constant changes connected with religious, ethnic, and social factors backgrounds and their development. The success of any business lies in covering these transformations in the process of companies’ operations development. Cultural Diversity in the workplace is considered to be...
Management of a department is a complex issue because of the existence of multiple challenges that might occur during the working process. For this reason, the core responsibility of an effective leader is the implementation of the five basic functions of management with the primary goal to organize the work...
Introduction In the movie Moneyball, the main story is focused on Billy Beane, a General Manager (GM) of the team Oakland Athletics and his attempt to rebuild the team after a number of unsuccessful games in order to prepare it for the 2002 season (Miller, 2011). During the course of...
Organization development is defined variously by different scholars. According to Brown (2010), it can be conceptualized as a planned and strategic move to enhance the efficiency of an entity. The aim of such undertakings is to help the organization attain its objectives. A number of factors affect the efficiency of...
Boeing is a celebrated brand because its products serve the needs of many clients across the globe. Most of the company’s customers are governments and military organizations. The company’s “products and tailored services include commercial and military aircraft, satellites, weapons, electronic and defense systems, advanced information and communication systems, launch...
Introduction Marketing in the Global Economy The task of appealing to a specific demographics has both gained new opportunities for the companies operating in the realm of the global economy and incorporated new impediments to a successful marketing process. On the one hand, the creation of numerous tools for communicating...
Are you looking for empowerment examples? Then you might benefit from reading this paper, which provides employee empowerment company examples: McDonald’s and Starbucks. You’ll find out how these firms increase the motivation of their workers and support high levels of employee engagement. This employee engagement essay also looks into the...
Processes This study will use an example of Boeing, a manufacturing company, against Netflix, a service industry company. With Boeing being an aeroplane-making company, its raw materials are very expensive. In addition, these parts have to be transported using complex and costly systems. Being a company that procures its equipment...
Hewlett Packard (HP) is one of the largest technology companies in the US that sells its products and services worldwide. The company’s field of activity is characterized by high competition due to the growing consumer demand. Therefore, to determine strategies for obtaining a competitive advantage for Hewlett Packard, it is...
Case Analysis This thematic analysis aims to study Mastercard, one of the world’s leading payment networks. This study will be based on the case study by Gupta et al. (2022) titled “Mastercard: Creating a World Beyond Cash.” The main tasks in this work are the identification of strategic issues, possible...
Introduction A successful entrepreneur is independent, responsible, goal-oriented, self-confident, educated, creative, and willing to take risks. If people want to start their own business, they must ensure they have such qualities. Entrepreneurs develop their abilities through education, work training, experience, apprenticeship, and experimentation. A successful commercial entrepreneur must combine the...
This essay aims to examine the impacts of the Armed Forces leadership principles on military expertise, knowledge, and service competence. Leadership lays the foundation for professionalism in the military by underpinning the service values such as duty integrity, respect, and selfless service. Every military officer is a leader with a...
Introduction The beginning of the economic crisis of 2008 significantly affected all businesses throughout the country, and this event influenced the companies involved in international operations in the first place. For example, Starbucks faced challenges stemming from the emerging hardships expressed by financial losses and wrong strategic choices, deteriorating its...
Summary McDonald’s is a global fast-food restaurant with over 38,000 retail outlets serving over 70 million customers daily in over 120 countries. McDonald’s is a leader in the fast-food industry and upholds business-level and corporate-level strategies to achieve success. Vertical integration, single product lines, and franchising are the corporate-level strategies...
Introduction The Chiquita case is fraught with ethical intricacies and contradictions. This moral complexity has several root causes: the sociopolitical situation in Colombia, neglect of ethical standards and corporate social responsibility, as well as corporate greed. While it can be argued that the company’s root cause was the desire to...
Macroeconomic conditions are concerned with the features within the external environment in which a business operates. These factors include the general economic situations, political, legal, and regulatory factors, technological influences, socioeconomic aspects, and the natural environment. The macroeconomic elements of a firm guide its strategic course and decisions. The paper...
Executive Summary The chosen company for financial accounting analysis is Hewlett Packard, American Information Technology Company. It is publicly traded company which specializes in personal computers, notebook computers, servers, network management software’s, printers, digital cameras, calculators and other technology related equipments in form of hardware and software. The company maintains...
Introduction Operations management is directly dependent on a company’s strategy, and this aspect needs to be taken into account when analyzing organizations’ strengths and weaknesses in planning and realising their operations. Thus, operations management is the approach to managing a range of resources that are used to manufacture certain products...
