11205 samples of this type
Executive Summary and Introduction Summary The business segment, Samsung Mobile, of Samsung Electronics has been contributing effectively towards the success of the entire group. Its commendable performance in the past few years is due to its effective strategic management policies. These strategic plans are devised on a global level, and...
Aldi’s Strategy Analysis: Strategy Formulation Deliberate and Emergent Approaches First of all, it is essential to note that the company’s current business model was the result of emergent strategy formulation. According to Rice (2019), Aldi’s roots can be traced back to Essen, where the mother of Karl and Theo Albrecht...
Introduction Emirates Airlines, founded in 1985, in the course of time has grown into one of the world’s largest commercial airlines, and it continues its expansion. One of the primary reasons for such immense success considered to be the use of the hub-and-spoke model. The company employed this model to...
Usefulness and Limitations of Product Life Cycle: Essay Introduction A product life cycle is a model that describes the phases taken by products from the time they are launched by a company to the time they decline or die. Products have a life cycle that is similar to that of...
Coca Cola Advert Analysis: Introduction This Coca-Cola advert analysis focuses on a particular advertising campaign called “Friendly Twist.” A powerful marketing strategy should ‘support the supreme sensory experience by focusing on the aesthetic and emotional aspects of the targeted buyer’ (Plessis 2008, p. 47). Coca-Cola always treats advertising as a...
Game Zone is a company that offers a unique opportunity for video game enthusiasts to frequent a place of a welcoming and pleasant atmosphere. Game lovers will enjoy a possibility to play any video game prior to its purchase. Moreover, Game Zone provides an excellent opportunity to find other video...
Introduction The functioning of any company is a complex and continuous process depending on multiple factors. The degree to which they are considered and managed stipulates the firm’s success, ability to evolve and struggle against rivals. The top management must consider the industry’s current state, major competitors, and existing demand...
Introduction Following corporate culture and developing positive interactions with staff are valuable ethical practices that most modern companies strive to uphold. However, in some cases, violations committed by managers do not remain among the team and are made public, which, in turn, becomes an occasion for public outcry. The case...
Executive Summary Vinted is a Lithuanian second-hand clothing retail platform with a presence across Europe as well as in the United States and Canada. It has expanded dramatically throughout 2020, due in large part to the suitability of its business model to the COVID-19 situation. The company is currently working...
Introduction Coca-Cola is the most prominent foods and Beverages Company in terms of growth and global market in this industry. The company operates in over 200 countries in the world. Pepsi foods and beverages Company trails behind Coca-Cola in the global market trend currently. The Coca-Cola Company in Pakistan operates...
Amazon is one of the most influential tech giants on the planet, and its market capitalization is similar to that of Microsoft and Google. It is possible to state that Amazon is arguably the most successful startup of the current era, and it has managed to replace Walmart as the...
Building an IFE matrix for Chipotle Mexican Grill Inc. allowed for a detailed evaluation of the company’s strengths and weaknesses, or internal advantages and disadvantages. As seen from the first part of the matrix, one of the restaurant’s greatest strengths is its established presence on its domestic market, in the...
Introduction Culture covers vast societal issues that are shared such as values, customs, behaviors, and artifacts. This is handed down one generation after another through learning. Generally, it is the way of life of a particular people. In the current economic environment of globalized businesses, cultural difference is a major...
Nike is an international leader in sportswear retail. It is a flagship brand responsible for developing many technologies in the footwear industry nowadays. While its primary market is North America, where Nike is an absolute leader, it is also present in the Western European market, where the UK holds the...
In Apollo 13 (1995) directed by Ron Howard, it is possible to observe several types of leadership that are mostly represented by such characters as Jim Lovell and Gene Kranz. Inasmuch as both characters demonstrate different leadership styles depending on a situation, it is possible to apply the contingency theory...
Video Game Console Market: Introduction The video game industry has become very competitive over the years. Though the initial market was teenagers oriented, it has developed to include young adults in the age bracket of twenty-five years to thirty-three years. This development has seen a major boost in the video...
A corporation can be loosely defined as a business enterprise owned and governed by a group of people. The definition provided can be enhanced by citing notable examples such as Wal-Mart, Procter & Gamble, Uniliver, Google and Microsoft. In the last two centuries corporations are viewed as powerful and as...
Introduction Southwest Airlines is a low-cost American airline founded in 1967 and headquartered in Dallas, Texas. According to Dias (2020), it is one of the largest airlines in the United States, operating over 4,000 daily flights to over 100 destinations. With a focus on providing low-cost air travel and delivering...
Introduction One of the world’s leading manufacturers for the consumer and business industries in audio, video, communications, and information technology is Sony Corporation. The main objective of this business venture was to build a facility that emphasized creativity and open-mindedness that, in the end, through technology, will aid in global...
Bazerman (2020) bases his judgments on a philosophical theory called utilitarianism. According to the utilitarian ethical perspective, the moral worth of behavior or act is determined by the overall satisfaction or pleasure experienced by all participants of the action. The author’s thesis is that individuals should base their decisions on...
Introduction It should be emphasized that servant leadership and followership are companions in the processes of leadership and the direction of actions in organizations. A servant leader mostly cares about people’s growth, development, and well-being, while a follower leader is ready to follow in the team and organization. Followership and...
BVLGARI is one of the masters of diversification in the jeweller business. It has continually reinvented itself since the 1920s, following Sotirio Bvlgari’s decision to start developing luxury watches alongside the previous family business of making high-end jewellery (Hotinceanu 2021). The organization was created in 1884 and has continually exhibited...
Introduction History of The Company Uber begins its history in 2009, when its founders Travis Kalanick and Garrett Camp launched the UberCab service for ordering executive class cars (Qumer & Purkayastha, 2020). In 2012, a mass fare with simpler cars was launched, named Uber X (Qumer & Purkayastha, 2020). From...
Leadership plays a crucial role in business management, and the wrong decisions of a person in charge can significantly harm the whole company’s wellbeing. The case of Ron Johnson’s executing role in J.C.Penney shows how an outside-taken leader who administrates without considering corporate culture and values can destroy a reliable,...
Introduction Travis Kalanick is a founder and CEO of Uber, which is considered one of the most successful startups in the recent times. Many have criticized his leadership style, as a lot of employees have left the company due to the internal climate. Kalanick can be described as the transactional...
Introduction Many strategists in the travel and tour industry are facing a challenge today as competition continues to go up. It is important to ponder the importance of being unique if a business has to attract any attention in the market. A tour and travel business today has to offer...
In the current economic climate where companies have to grapple with high competition to determine if they stay in business, employing the right sales people becomes the ingredient that determines if a business will maintain a competitive edge or not. Making the right choice in the initial selection of a...
Management Art or Science Management is a combination of activities which include planning, decision making and organizing, leading and controlling business activities to ensure that organizational effectiveness and efficiency can be achieved and it results in realizing overall business objectives. Looking more closely it could be suggested that management is...
Performance management encompasses the many things done in organizations to manage and shape the performance of employees. It attempts to align effort and performance with standards and types of performance needed for organizational success. The organization selected for analysis and evaluation is IKEA. IKEA is a leader in home products...
Globus Simulation: Introduction Company managers must make meaningful decisions relating to pricing, workforce compensation, finance, sales, outsourcing, and marketing. They should come up with a competitive strategy in an attempt to create and support their brands in the targeted markets. The Glo-Bus simulation was a rare opportunity for my team...
Zara’s Multi-Brand Strategy: Introduction The fashion apparel industry has experienced a significant evolution process over the last few decades. It especially concerns the so-called “fast fashion” retailers mostly encouraged by globalization of the market and the internationalization of companies. In this report, we are going to evaluate the strategies business...
Introduction Starting in 1888, Coca-Cola became the leading soft drink company. The company has expanded to become a global player with several branches in various continents and countries. Coca-Cola boasts of being a prominent brand in the soft drink industry, and its products are known for their universal image and...
Introduction The company selected for the analysis is Emirates Global Aluminum (EGA). It is the world’s largest premium aluminum producer (Emirates Global Aluminum, 2021). Moreover, it is the biggest industrial firm in the UAE, not belonging to the oil and gas sector (“Corporate profile,” n.d.). EGA was founded in 1975...
Introduction The advertisement chosen for this analysis is Starbucks “It Starts With You” commercial, released in March 2021 by Iris London Advertising Agency, UK. This advertisement aims to attract a young and progressive audience by applying certain general and visual techniques: bandwagon, point of view and body language, and a...
Introduction PepsiCo International is a multinational beverage and food firm with a diverse portfolio of brands that serve different market segments. The brands include Tropicana, Quaker, Frito-Lay, and Pepsi, which ensure the company posts impressive earnings each year. The corporation is a strong player in the soft drink industry, and...
Summary This paper examines the strategies Hewlett-Packard (HP) implemented to remain competitive in the market and achieve long-term success. The paper will also include business-level strategies and corporate-level strategies adopted by HP Company. As the main HP’s competitor, the paper also discusses how Dell has adapted its strategies to remain...
Cost assessment is crucial for a wide variety of purposes, as it helps to determine the profitability of products and create an optimal product mix. According to Savić et al. (2019), selecting the correct costing systems is crucial to estimate the profitability of a product correctly, as it may affect...
Marketing Objectives The purpose of writing a marketing plan is to study the strategic priorities of the business and the results of the actual activities of the company. The key result of the marketing plan that the company wants to achieve is a 20% increase in smart watch sales over...
Businesses routinely meet cultural variations in today’s multicultural global world, which affect management practices. Diversity in attitudes, actions, customs, and values among individuals living or working together are examples of cultural differences affecting international businesses. Entrepreneurs need to incorporate different management styles depending on the cultures that make up a...
Introduction This paper focuses on and calculation and discussion of Walmart’s financial performance in comparison with Target’s performance using financial ratios. In particular, 21 financial ratios are used to compare the companies’ performance in terms of profitability, liquidity, efficiency, and financial gearing. First, the paper provides calculations of ratios in...
A breakdown in the distribution network is a disturbance in the movement of procedures involving businesses engaged in manufacturing, selling, or disseminating particular merchandise or offerings. Foreseeing and planning for natural catastrophes such as earthquakes and tsunamis is challenging. For instance, due to the natural calamity in Japan, Nissan lost...
Introduction According to the case, Paul Kruse faced a situation in which he had to make ethical decisions that would not adversely affect the organization’s reputation. Irrespective of how Paul Kruse handled the case, his decision and course of action did not change the fact that sanitary measures were not...
Introduction The individual coursework focuses on Rolls-Royce by highlighting its standard industrial classification codes (25300, 25620, and 28110), which helps categorize the firm based on energy and propulsion industry. An understanding of the business structure and organization is illustrated to give a contextual understanding of how the business operates. Further,...
Introduction International Financial Management (IFM) is an integral part of any company that has positioned its operations on the global market (Madura, 2020). This may explain why Coca-Cola is interested in the concept of the IFM to manage international finances and maximize shareholder wealth. Furthermore, the idea is of value...
In comparison with the red ones, blue oceans are the markets that do not exist yet and are to be created by companies through innovative and unique products or services. Hence, the red oceans are the ones where competitors fight for a larger market share, while in the blue once,...
Introduction Communication is a very essential tool for the success of all business types. Success in this perspective can be identified by the achievements of the business which depend on the relationship between the management and the employees. It is also important to maintain high-quality relations with customers for the...
Human resources management (HRM) and operations management (OM) are immensely closely related. The critical functions of human resources are to search for appropriate candidates for vacant positions in an organization, train staff members, and communicate with them. Operations management, in its turn, bears responsibility for controlling the process of production...
Outline Research has been conducted on the comparison of ISO 9000 and Baldrige awards. ISO 9000 is a standard for quality management systems by organizations for better performance. ISO 9000 works on five categorized frameworks for assessment. And the Baldrige award has been created by the U.S congress for evaluating...
Corporate Strategy of Coca Cola: Introduction The international soft drinks market is never complete without mentioning the leading player, Coca-Cola. Over time, it has created a solid corporate brand name, strong product brands, and consequentially substantial brand equity through various products across many markets. Since its inception, the company has...
Adidas vs. Nike Social Media Accounts: Essay Introduction In the modern world, communication channels are developing rapidly, expanding Internet communications, which allow companies to interact with potential consumers, distribute content quickly, and deliver more accurate and relevant information, implementing advertising and PR tasks. One of the most actively developing methods...
Executive Summary Mahindra is an Indian multinational corporation that manufactures automobiles and farm equipment. This company has established subsidiaries in China and the United States as a tactic to reach overseas markets. Mahindra leverages technology development in these foreign nations to manufacture its vehicles and tractors and sell them to...
Background and Introduction Management problems involve decision making problems. Decisions are important tasks that all companies have to make. The premise that companies have to acquire, allocate, and control factors of production brings out the necessity for inventory management. Companies involve themselves in inventory management in order to hold inventories...
Introduction Work ethics involve values instilled in the workplace based on diligence and hard work of both the employees and the management (Brown, 2005). They include the beliefs in moral obligations with regard to procedures and outcomes. Attributes of work ethics include factors that define reliability at the workplace, pursuing...
Executive Summary This report on Tata Motors Company was requested by the Corporate Head of Marketing for Tata Motors. The purpose of this report was to investigate whether or not there would be a market for their economy car, the Tata Nano, in Canada. Tata Nano has always been described...
What are the personal and professional commitments of an employee or a student? Read this sample to learn the answer! Here’ you’ll find plenty of professional commitment examples. Introduction Professional commitment of a person who is involved in working for various social services has to correspond to one’s personal commitment...
Executive summary The manner in which organisations are governed or controlled coins the concept of corporate governance. Essentially, corporate governance can be described as the administrative procedures of the corporations. In other words, the corporate governance is the administrative structure, design and the management of firms. The process of corporate...
Introduction The primary keywords used in the search about the company were “Starbucks,” “Starbucks coffee,” and “Starbucks website.” The company’s official website was the first result in searches conducted with the selected keywords. Several other sites appeared in the search results, including Wikipedia, the official Starbucks Reserve website that offers...
Introduction Aritzia is a Canadian women’s fashion brand headquartered in Vancouver, British Columbia. The fashion brand has been linked with innovative design, individual style, and quality. It focuses on the differentiated global strategy and its unique selling proposition (USP): innovative and creative development. Through this, the company can transform its...
Myprotein is a sports nutrition brand founded in the UK in 2004. The company works with its partners to validate products testing. Myprotein offers products that adhere to the quality assurance specifications. It ensures that it promotes consumer choice and maintains trust in the sports nutrition industry, thus gaining a...
Introduction The world depends significantly on the energy sector to survive. That explains the lucrative nature of the energy industry both globally and nationally. Generally, economies producing oil and natural gas worldwide exhibit significant stability due to the monetary gains associated with the highly demanded energy products. A substantially small...
Introduction The way how companies conduct their business is subject to various internal and external factors. The country of a company’s origin envelopes both types, as it hosts specific cultural features and environment that affects every company’s decision. For example, if an American company decides to operate in an African...
The population of each area, independent of its size, has various needs and purchasing power. Accordingly, it is essential that products and services be available within a locality that will satisfy the public’s requirements. Therefore, if products are necessary for the citizens, people will have a demand for them, which...
There are multiple theoretical frameworks available for businesses to optimize their expansion strategies. The Porter Model is shaped like a diamond and comprises four interrelated and interactive factors that determine the likelihood of success for a company based in a particular country when competing in international markets (Kennedy, 2020). These...
Marketing analysis is most often perceived as a necessity for a commercial business, which allows companies to promote new solutions and products. However, organizations such as universities can also use marketing analysis to attract students and maintain their status. For this reason, this post will analyze one of the most...
Introduction Transportation is defined primarily as the activity of (or the system geared for) moving load (things or people) form point of origin to destination. Thus, when transportation service meets a need by moving load, then an economic demand is satisfied. While the logistics management, comes in to provide classified...
Introduction For a business organization to achieve its goals, there must be a plan. A marketing strategy is designed to facilitate the sale of products and/or services. MTN Ghana’s approach to promotion has various components, and all of them are aimed at building trust between the company and consumers. Results...
Introduction The Indian sports retail sector is growing very fast due the presence of potential customers and changing lifestyles. The existing regulation compels foreign companies to source around 30 percent of their products locally. Decathlon has the potential to succeed in this market if it starts new stores and pursues...
Introduction Recruitment is basically a business activity that comprises all the processes that are involved in the identification, attraction, and selection of individuals either from within or without the organization to fill pre-identified job positions. Basically, the recruitment process involves a number of activities which includes identification and attracting of...
Running a business with enough sense and purpose can guarantee a person lifetime success. You don’t have to be lucky, clever, or have star qualities; instead, if you can get a few things right, then you can be sure to succeed in business. It is important to point out that,...
Management of a department is a complex issue because of the existence of multiple challenges that might occur during the working process. For this reason, the core responsibility of an effective leader is the implementation of the five basic functions of management with the primary goal to organize the work...
Current Strategic Position Balance of Resources The internal challenges are affecting Heineken include management of its human resources, and rigid operations where the company has focussed on alcoholic products only. Product Portfolio In Europe, Heineken is the leading distributor of alcohol and has over 250 brands of beer. Table1 below...
Google is one of the world’s largest and most renowned corporations. Due to its massive success, Google is under a constant observation as a source of impactful practices and innovative approaches. This paper is focused on the exploration of Google’s human resources practices such as recruitment and selection. One of...
Overview of the two companies Samsung and Apple are the two world’s largest producers of Smartphones. These companies have adopted operational strategies that are different from each other. They operate at the international level with branches in numerous countries. According to Barnes (2008), a proper operational strategy is essential for...
Introduction Businesses recall their products when they realize the goods they sell to customers have safety concerns or have caused near misses or injuries. A recall seeks to reduce the risk of harm to users. Manufacturing entities voluntarily inform their product users of possible defects and advise them to return...
Introduction From a Christian point of view, work, including activities related to entrepreneurship and business, is part of God’s plan. God’s teachings included the call to “subdue the earth,” which means the need to improve the world, bring order to it, and use its potential to enhance people’s quality of...
Executive Summary Exploring business operations is a critical analytical process that entails understanding methods that govern revenue streams. The transportation industry gives a clear perspective on the complexities of running an international company. Virgin Atlantic is one of the most successful organizations among airline firms, yet it has to face...
Introduction The Valley Forge case is a historical episode in the US warfare leadership development. Washington’s approach to arranging the troops’ performance and setting, as well as the unmet needs of the soldiers, caused the lack of discipline in the army. One of the main problems resulting in negative outcomes...
After facing the first drop in annual sales in 2013, IKEA’s management started to accept the idea of e-commerce in their business. The company was losing its market share to digital stores in the American market. IKEA started digitalizing its business a year later by adding e-commerce services to its...
The Primary Component of the Information System An information system combines various components such as hardware, software, and telecommunication networks built by people to aid the collection, creation, and distribution of data, especially in an organization. Moreover, information systems include such components as people, data, and processes. In simpler terms,...
Johnson & Johnson is a company that produces and sells goods worldwide, is crucial for multiple markets, and requires its internal management to be well-structured and diversified. Decision-making for such businesses must consider the overall mission yet address the local unit or product need (Mroua et al., 2017). Furthermore, becoming...
Introduction For an organization to operate effectively without adhering to management principles today has proven difficult. Thus, the principle of management is a critical aspect of businesses and organizations that is considered from time to time. Principles of management provide guidelines on the decision-making process of an organization. Furthermore, these...
While being on time is a debated topic, not being late is still perceived as a positive trait of an individual. Arriving on time for business meetings, appointments, and other scheduled events means that a person is reliable and can be trusted, allowing others to get an insight into how...
Introduction Every leader has distinct characteristics evidenced by the skills portrayed by a leader in dealing with others. Leaders are the principal decision-makers in any organization, crucial for team management, process improvement, and talent management. Democratic leadership is one of the most important types of leadership for leaders to follow...
Apple Inc. is one of the most powerful corporations operating in the current technology market. The large-scale brand founded positions itself as a trendsetter in mobile technologies (Kotabe and Helsen, 2020). It holds a strong brand loyalty supported by the resistant and long-established customer trust for the company. Therefore, by...
Introduction Tesla, Inc. is an American corporation located in Palo Alto, California, for electric vehicles and sustainable energy. According to Musk (2020), the stock value of Tesla exceeded the boundaries of 150 billion. It made the electric car startup more valuable than the combined GM, Ford, and Chrysler and the...
The organization chosen for consideration in this paper is Apple Inc., which ranks among the best companies around the world. The company’s competitive environment will be analyzed using Porter’s 5 Forces to provide a clear picture of the factors that affect productivity. According to Calanog (2019), Porter’s five forces give...
Decision-making refers to the process of finding and selecting options according to the priorities and values of the person making the decision (Haag & Cummings, 2008). Due to the integral role of decision making in company growth and financial progress, many firms allocate huge investments for business intelligence systems for...
Business ethics and ethical conduct are the centerpieces of a properly functioning system, where leaders follow the core principles and value them. The given paper will discuss the prevalence of unethical practices in a world of business, where an ever-increasing number of successful leaders fail to adhere to key ethical...
Executive Summary Starbucks is an innovative American company which specializes on selling coffee, primarily through its iconic cafés. Using a vertically integrated supply chain, Starbucks controls its supply chain fully, from working directly with farmers to grow coffee beans and their processing to logistics and distribution to sales to consumers....
The links between individual, team and organizational objectives Objectives help to determine the long-term prospects of an organization. The essence of an objective helps to analyze in what direction the company is moving, and after reaching the objective – what the result will be. Furthermore, an objective allows the creation...
Today, the global business is filled with cut-throat competition and most of the companies are trying to expand their business internationally. While doing business internationally, different factors like culture, economy, and political system, etc. of the other countries need to be analyzed. Among them, the cultural factor or culture has...
Introduction Operations management is directly dependent on a company’s strategy, and this aspect needs to be taken into account when analyzing organizations’ strengths and weaknesses in planning and realising their operations. Thus, operations management is the approach to managing a range of resources that are used to manufacture certain products...
The concepts of leadership and management are an essential discussion in business. Each company or organization maintains people who are in charge and the approach they choose to take strongly depends on personality as well as education and training. The field of leadership research has offered competent theories to outline...
GM process analysis with Womack and Jones lean thinking principles Lean philosophy is the approach to process improvement that sees the elimination of all types of waste as its primary objective. It can be whether the excess lead time, using the excess amount of inventory or number of workers for...
Global Entry Strategies of Zara International: Introduction International retail companies are commonly regarded as one of the main driving elements in the industries’ globalization. The retailers provoke globalization by the cross-border sourcing, expansion of the brand portfolio, and business internationalization. Representation in the international fashion market requires organizations to implement...
What were the reasons for the adversarial relationship between Wal-Mart and Proctor & Gamble in the past? Despite the fact that Wal-Mart could not be considered a former rival of Proctor & Gamble (P&G), the relationships between the two left much to be desired several decades ago. Defining the key...
This analysis of internal and external factors influencing IKEA will inspire a great paper. Check it out if you need to write a PESTLE analysis of environmental factors affecting IKEA. Introduction IKEA is a worldwide recognized home furnishing seller. It has quickly developed since it was started in 1943 by...
Introduction Modern business conduct must be centered around many aspects to be successful. Compliance with ethical standards and the requirements of the public is an essential element necessary to create sustainable, robust, and stable development for the company. In addition, an essential aspect is corporate social responsibility and the ethical...
Analysis of the BMW/MINI Supply Chain A manufacturer of automobiles, motorcycles, and engines, BMW/MINI (Bayerische Motoren Werke AG) was a German company first introduced to the market in 1916. The company has been transformed into a globally recognized brand thanks to its core products, BMW/MINI, MINI, and Rolls-Royce (Hazlehurst, 2021)....
Starbucks Corporation, located in Seattle, Washington, is the subject of the executive summary. Starbucks Corporation is an American multinational corporation that owns and operates coffeehouses and roastery reserves worldwide. It is the world’s biggest coffeehouse chain, employing more than 383000 people worldwide. When analyzing the process of checking in a...
Introduction: Sundar Pichai’s Early Life and Education Pichai was born in the Indian state of Tamil Nadu. His mother, Lakshmi, was a stenographer, while his father, Regunatha Pichai, worked for the British company GEC. His father also had an electrical component manufacturing firm. Pichai attended Jawahar Vidyalaya Senior Secondary School...
Strategic marketing is aimed to define the target audience, long-term policy in pricing and assortment formation, style in negotiations with suppliers and customers – the threat of competition develops this phenomenon of strategic marketing. The main problem and purpose of the report is the possible threat of entry into the...
Background The purpose of this paper is to analyze the internal environment of the US coffeehouse chain Starbucks. It is extremely prominent in the coffee market successfully staying ahead of competition. However, recent global dynamics force companies to reevaluate their business models and strategies, and Starbucks is no exception. A...
Abstract Business ethics is a critical field that guides organizational managers to pursue desirable practices while fulfilling their stakeholders’ needs. The presence of proper mechanisms makes it possible for companies to remain ethical. However, the issues arising from supply chains and the process of continuous innovative can lead to certain...
Executive Summary Mission Statement Moo Boutique’s mission is to create farmhouse-style crafts, eccentric gifts, holiday décor, repurpose furniture, and love all things vintage. Objectives Moo Boutique strives to create things that add a unique value to one’s Interior and holiday decorations. This is done in an ethical and sustainable manner...
Organizational strategy development is not easy to navigate since it involves ambiguity and complexity at every stage of the strategy execution process. For instance, constructing the strategies involves applying either prescriptive, deliberate, or emergent approaches (Ul Musawir et al., 2017). Thus, before putting the plan into action, the prescriptive approach...
Many people face a problem: it often turns out to be much faster and easier to do the work on their own than to entrust it to another person, who, in fact, should do it. Or there are examples where people choose their partners based on attractiveness to them, and...
The Change Event in Netflix The advance of the Internet and allied technologies has allowed small startups to develop into large, multinational corporations quickly. Founded in 1997 in California as a small startup business, Netflix became a global organization in less than 20 years due to its Internet technology (Liang...
Executive Summary Unilever is a multinational company that has implemented a large number of changes and innovative policies in an attempt to stay on top of the competition. It has added a new vision and mission to its objectives concerning sustainable development and social equality resulting in a more positive...
Macroeconomic conditions are concerned with the features within the external environment in which a business operates. These factors include the general economic situations, political, legal, and regulatory factors, technological influences, socioeconomic aspects, and the natural environment. The macroeconomic elements of a firm guide its strategic course and decisions. The paper...
E-business is a type of a business strategy which includes presence on the Internet. E-commerce refers to a set of online services which are used for financial transactions, purchases, and trade. With the development of modern technologies, the Internet has become an integral part of everyday life. Due to the...
Introduction The culture is considered to be under the influence of constant changes connected with religious, ethnic, and social factors backgrounds and their development. The success of any business lies in covering these transformations in the process of companies’ operations development. Cultural Diversity in the workplace is considered to be...
Problem Summary De Beers used to be a major player in the diamond market by producing up to 45% of all diamonds of the world. At present, a shift towards synthetic diamonds production is observed, and the company needs to decide whether to continue selling natural diamonds or switch towards...
Article Summary In “Working at McDonald’s,” Amitai Etzioni argues that jobs for teenagers in the fast-food industry are highly uneducational and harmful to the future of young people in many ways. According to the author, the jobs that teenagers obtain right after school are often seen as a good first...
Introduction Organisations deploy different methodologies to communicate their brand to the existing and potential new customers. The complexity of the marketing environment, especially for organisations that operate in a competitive market, calls for the integration of marketing communication (IMC). Keller (2009) defines IMC as the incorporation and harmonising of diverse...
Introduction Technological revolutions have led to the development of sophisticated communication gadgets, including mobile phones. Apple Inc. is one of the tech companies that have maximized their resources in the production of communication products. Apple iPhone is a handheld mobile phone that has attracted millions of people globally. While Apple...
Introduction Business process reengineering is aimed at transforming processes so that the organization’s activities are optimized and efficient. Coca-Cola has engaged in business process reengineering to simplify internal processes, improve service, and get higher profits. Many stages were carried out, but still, the company achieved the planned results. Each reengineering...
Executive Summary This business report analyzes and rates Tesla in comparison to its rivals in the auto industry, as well as its business model, tactics, culture, available resources, and other vital aspects. With the help of SWOT analysis, it became evident what strengths, weaknesses, opportunities, and threats are now in...
Introduction Before reading the unit materials, I had a strong desire to live and work in a foreign country, but now I am not sure. As it appears, to find a job abroad, one needs to be an extremely valuable specialist in the field or already be an employee of...
Introduction A successful entrepreneur is independent, responsible, goal-oriented, self-confident, educated, creative, and willing to take risks. If people want to start their own business, they must ensure they have such qualities. Entrepreneurs develop their abilities through education, work training, experience, apprenticeship, and experimentation. A successful commercial entrepreneur must combine the...
Introduction Nike Company is a multinational organization operating in the business of designing, developing, and producing various sports products. Apart from selling shoes and apparel, the firm is known for its performance equipment, including bags, socks, eyewear, and sports balls. It has invested heavily in three key areas, namely, North...
Strategic Role of Corporate Strengths/Weaknesses in the Internal Strategy Analysis Partial SWOT The Ford company is an American international automobile producer with a strong reputation among its users. The partial SWOT shows whether the company can survive in the market concerning its performance and competitive advantage. The business entity can...
The National Hockey League’s (NHL) marketing strategy seems to depend on fans’ visits to the plays. The NHL attempted to establish hockey players’ presence in media affairs and publications. The NHL developed a number of grassroots marketing initiatives to promote the young public’s curiosity about street hockey, roller hockey, and...
Hubble has evolved from a simple startup to a promising brand in the contact lenses industry. In its initial years of inception, the company generated more than $20 million in annual sales (Avery & Israeli, 2018). Hubble’s growth has been attributed to its social media strategy, enabling the company to...
Introduction Integrated marketing communications is a concept revolving around different forms of media implemented by a company being carefully integrated. The marketing communication tool mix implemented by the majority of business organizations includes advertising, sales promotion, events and experiences, PR and publicity, direct and interactive marketing, and personal selling (“Nike...
Summary My chosen product is healthy multicultural food, which should be provided to the customers of Active Retirement nursing home. Currently, the nursing home is offering a narrow range of dishes; hence, customers are unsatisfied. Moreover, in some cases, food quality is relatively poor, which is unacceptable for a nursing...
Executive Summary McDonald’s plan to extend its operations to the UAE is a good move. The company should establish the best pricing method to use as well as come up with an appropriate budget for the anticipated expansion. The report recommends that McDonald’s should price its products/services below the competition...
Executive Summary These studies would chiefly focus on ASDA’s clothing Brand” Georges Clothing”. It happens to be a UK subsidiary of the giant US food major, Wal-Mart. George at ASDA is a subsidiary of Wal-Mart with a market share of 16.94% in the UK business. Currently, ASDA has over 259...
Several mathematical models have been deployed in economics to help in such practices as simulation and forecasting production, distribution, and even demand and supply. According to Kronberger (2019), game theory can be described as a catchword attractive even to individuals who believe that economics and economic theories are subjects befitting...
Introduction The coordination of supply chains is essential for big corporations that provide goods for their customers. Large volumes of products that need to be supplied frequently require logistic planning. To satisfy consumers’ needs in the most efficient and timely manner, companies utilize information management systems (IMS) that help find...
Executive Summary The paper looks at the management of information within Apple company. Data communication systems entail the network structure in the organization and through this, the information system within the company and how communication is fostered is looked into. The Findings and Analysis and the IS impact on the...
Introduction Team building is one of the common aspects seen in organizations nowadays because of its importance in the success of the organization. Traditionally the only focus was on individual work. But now it has proved that team centred work not only helps in achieving the objectives. Also it helps...
Introduction Job analysis is one of the most important functions of a human resource manager. Performance appraisal, job design, personnel selection, employee training, and career development and planning are among the many activities that depend upon the information gathered in the job analysis. The process of systematically collecting information about...
Ice-Fili was a top ice cream manufacturer in Russia in 2002. By that time, the company had managed to overcome the consequences of both the Soviet Union dissolution and the financial crisis of 1998. However, the company and its managers also faced a few key issues that deserved specific attention....
Potential Risks When it comes to defining the key risks associated with the project one must point to the fact that the project is very costly and requires a substantial amount of time. Therefore, the lack of financial resources should be viewed as the primary risk, whereas the lack of...
Coca Cola Consumer Behavior: Introduction Assael (34) asserts that the motivation behind every decision to buy a commodity is an in grown phenomenon that plays a major role in the choices one makes about buying a commodity. This phenomenon aims at fulfilling one’s desire and satisfaction. Once the desire has...
Are you looking for an example of administrative management theory? This essay explains the framework proposed by the father of administrative management, Henri Fayol. First, it reviews the 14 principles of this theory, their importance, and their contribution. Then, it provides examples of how they can be applied in managerial...
Analysis of Blockbuster Inc.: Introduction The Blockbuster Company, once a predominant force in the leisure industry, faced significant competition issues that led to its decline and eventual bankruptcy. In the era of VHS and DVD rentals, Blockbuster enjoyed unrivaled success with its vast network of physical rental stores. Nevertheless, the...
Introduction Oxfam is one of the leading nongovernmental organizations that have been focused on fighting poverty, injustice and social sufferings of people around the world. Its mission is to enable people to fight poverty by offering them with moral and material means of achieving this. The organization has taken human...
Case Analysis This thematic analysis aims to study Mastercard, one of the world’s leading payment networks. This study will be based on the case study by Gupta et al. (2022) titled “Mastercard: Creating a World Beyond Cash.” The main tasks in this work are the identification of strategic issues, possible...
Introduction The chosen for analysis InterContinental Hotels & Resorts is Europe’s most significant luxury hotel company today. As such, Juan Trippe founded this hotel chain in 1946, after which it became a member of the Inter-Continental Hospitality Group (IHG) (IHG, 2018, para. 7). Accommodations, eating, bars by the pool, professional...
Various selection tools at the human resources management disposal help determine a candidate’s appropriateness for a job. The major selection tools used by human resource managers include personality inventory, background checks, and interviews. A personality inventory selection process evaluates applicants’ personality traits in relation to their potential for future work...
Organizational development is an improvement strategy which has transformed into an “integrated framework of theories and practices” aimed at solving the most critical and relevant issues facing the human element of enterprises (French and Beli, 1995). Organizational change is complex, occurring at many levels and requiring an application of various...
Executive Summary Apple Inc., more popularly recognized as Apple, has successfully managed to be a profitable firm in the extremely competitive consumer electronics industry. This admirable achievement has been made possible by being inventive and distinguishing the specific product from competitors in the market by delivering exceptional commodities and recommendable...
Introduction McDonald’s is the leading fast-food restaurant operating in several countries across the globe. Since its establishment in 1940 in the US, the corporation has become the largest fast-food restaurant operating in more than 100 countries (Kee et al., 2019). McDonald’s main purpose is to serve quality food that meets...
The technology Adoption Model describes the lifecycle of a given product from the moment it first enters the market to the time it saturates it. From the perspective of customer segmentation, this model divides the products and their target customer groups into five categories: innovators, early adopters, early majority, late...
One of the major factors that affect business competence is the role of management in the decision-making process. On the one hand, it is the mandate of the administration to ensure that employees successfully attain the objectives while enhancing optimal satisfaction levels among the consumers. On the other hand, the...
Abstract The COVID-19 pandemic outbreak has caused a social-economic crisis. It has had a significant impact on business processes. Leaders face challenges relating to a rapidly changing environment. Therefore, the unexpected outcomes of the issue should be solved by adequate leadership approaches. The situation demands adjustments in team management and...
Introduction Background Adidas’ founder, Adi Dassler, became passionate about providing athletes with quality apparel to improve their performance. He made the first pair of shoes in 1920 but registered a company four years later in a small town in Germany known as Bavaria. In 1949, Adi Dassler registered a new...
Introduction A firm’s international business environment, commonly abbreviated as IBE, is a crucial multidimensional component of multinational corporations. It encompasses four major aspects: the socio-cultural, geographic, economic, technological, political environment of a company. According to Grgić (2020), the global business environment allows companies to expand their operations and increase their...
