627 Marketing Essay Topics

🏆 Best Essay Topics on Marketing

✍️ Marketing Essay Topics for College

  1. Comme Des Garçons’ Marketing Activities
    Comme des Garçons actively collaborates with other fashion brands and artists, using this approach as a primary promotion tool.
  2. Oral-B Electric Toothbrushes: Marketing Plan
    Oral-B’s mission is to provide high-quality oral care for people of all ages using the latest innovations and to improve each consumer’s health.
  3. Globalization’s Impact on International Marketing Strategies
    International marketing strategies are influenced by globalization. The operations of multinational firms are shaped by the confrontation between standardization and adaptation.
  4. New Balance Target Market Plan & Marketing Strategy
    The paper determines the potential issues a New Balance company might face during the production and while delivering Men’s 611 running shoes to the target market.
  5. Marketing vs. Accounting: Comparison of Two Professions
    While applying for a job, a person should consider all the merits and drawbacks of the profession. It’s reasonable to compare accounting and marketing as these professions have a lot in common
  6. Consumer Behavior Essay: Customer Behavior Analysis Example of McDonald’s
    This report analyses psychology of the buying behaviour of consumers in reference to McDonald’s and presents justified recommendations for change in marketing.
  7. Disney Plus Strategy Analysis: Marketing Mix, Market Segmentation, & More
    Disney Plus is a proposed over-the-top subscription service whereby customers will be able to identify and watch videos on-demand without any form of restriction.
  8. Nestle International Strategy: Marketing Analysis
    This research focuses on Nescafe, which is one of the company’s widely consumed products in the UK and other global markets.
  9. Marketing Strategies of Asda Company in Retail Market
    The main aim of this report is to identify the current stage of Asda in the retail market and its marketing strategies.
  10. Unilever Case Study: Marketing Strategy of the Products
    The company Unilever manufactures a wide range of products ranging from food to personal and home categories.
  11. Digital Marketing in Tourism and Hospitality
    The purpose of the research is to assess the effectiveness of the implementation of digital marketing in the tourism and hospitality industry on customer satisfaction.
  12. PepsiCo International’s Digital Marketing Strategy: Analysis, Trends, and Recommendations
    The way PepsiCo International’s digital marketing strategy addresses current trends and consumer behavior enhances brand presence and sales.
  13. Social Media Marketing: Role and Importance
    Social media marketing involves the application of social media websites including Facebook, Instagram, Twitter, and Reddit to sell business goods and services.
  14. Penguin Random House Company Marketing Plan
    This is a marketing plan for Penguin Random House that is expected to help the company to increase its brand awareness and sales of new children’s books by at least 5% annually.
  15. Kotler and Keller’s “Marketing Management” Fields
    Kotler and Keller state that the consumer decision-making process is different from each other; as a result, the scholars concentrate on different issues to discuss the procedure.
  16. Integrated Marketing Communication Plan for Nike
    The organization invests heavily in digital promotion, which is evident from the quality of content that it publishes on social media, as well as on the website and in its apps.
  17. Canada Goose Inc.’s Marketing Plan
    Canada Goose should refocus its attention from Baby Boomers and Gen X customers and towards Millennials, who now make up for the majority of the workforce.
  18. Maybelline Case Study Analysis: Marketing & Competitors
    Intrigued by Maybelline competitors? ✍️ Assigned to analyze the company’s marketing strategy? ★ See this Maybelline case study analysis to examine the brand.
  19. Dyson Company: Cordless Vacuum Cleaner Marketing Plan
    This report presents a strategic marketing plan for Dyson to introduce a new type of cordless vacuum cleaner. A comprehensive marketing plan will be outlined.
  20. Nando: International Marketing Mix Strategy
    Proper application of marketing mix components will enable Nando to launch and sell its food products competitively in the international markets.
  21. Asda in the Retail Market and Its Marketing Strategies
    The low price strategy together with setting up a large number of online stores can contribute to the objective of ASDA to become Britain’s biggest retail giant.
  22. The Sales and the Marketing Activities
    Sales and marketing have their origin from the time immemorial from the barter system. Effective sales and marketing divisions are precious assets to any organization.
  23. Consumer Vulnerability and Unethical Marketing
    Given the widespread practices of unethical marketing in today’s world, it is necessary to evaluate specific topics that challenge an understanding of ethics in business.
  24. Environmental Forces and Their Impact on Marketing Strategy
    Despite the complexity of the environment, it is possible to distinguish patterns that help make forecasts and build a marketing strategy.
  25. Build-A-Tee Shirt Marketing Project
    This work seeks to address the fundamental question of the electronic marketing system, and how its application is relevant to Build-A-Tee.
  26. Lexus Marketing Strategy & Business Model
    The presence of competition from other luxury carmakers has forced Lexus to adopt a customer-oriented marketing strategy.
  27. Chanel Company’s Marketing Logistics
    In order to meet customer requirements and service quality, CHANEL values time and fast delivery options. The company has its own transportation system and logistics.
  28. Marketing Plan for Tim Hortons in the US Environment
    Considering the annual revenue of Tim Hortons that amounts to billions of dollars, the marketing budget should be at least 10% of the revenue.
  29. Burj Al Arab Hotel Marketing Analysis
    Burj Al Arab has a strong brand, superior performance, and international recognition. In this paper, marketing analysis of Burj Al Arab will be carried out.
  30. The Apple Company’s Marketing Mix Analysis
    Marketing mix analysis shows that Apple effectively uses various approaches to managing its products, price, place, and promotion activities.
  31. Adidas Firm’s Marketing Strategy and Internal Environment
    The firm’s current marketing goals are to meet the needs of the target audience and improve products through innovation and technology to improve competitive advantages.
  32. Colgate Company’s Marketing Strategies
    This paper focuses on Colgate’s marketing plan investigating the areas of the current market situation, market analysis, objectives, and goals of the marketing strategies employed.
  33. Marketing Strategy in Business
    Assessment of the goals achieved, the profits, and the number of new customers is essential in studying the marketing strategy’s effectiveness.
  34. Analysis of the Marketing Strategy of ASOS Company
    This paper uses the PESTLE method to analyze the marketing environment of ASOS and identifies the key factors in the marketing mix for its success.
  35. MTN Ghana Company’s Marketing Strategy
    MTN Ghana has been successful in implementing the marketing mix, product differentiation, coping with commoditization, and realizing the competitive advantage.
  36. Apple vs. Samsung: Marketing Strategy & Business Strategy
    Both Apple and Samsung companies are in the electronics industry with specialty in mobile and computer technologies. Apple’s business strategies are different and depend on product models.
  37. Marriott Hotels’ Marketing Management
    This report assesses the performance of Marriott Hotels concerning strategic marketing. The report assesses the type of segmentation that the firm has integrated.
  38. Unilever Company’s Marketing Strategy
    Unilever is a multinational company that has implemented a large number of changes and innovative policies in an attempt to stay on top of the competition.
  39. Marketing Strategy of Starbucks in Japan
    This paper examines the features of the Japanese market and specific strategies and methods of entering the business.
  40. IPhone: Marketing and Purchasing Decisions
    This report analyzes the marketing campaign for the iPhone X, using such marketing concepts as the product, production, and marketing orientation.

👍 Good Marketing Research Topics & Essay Examples

  1. Strategy and Marketing Environment: Hyundai Motor Company
    Hyundai Motor Company was founded in 1967. Now the company is going under the severe challenge of sustainability for which the company needs to align with a new strategy.
  2. The Guinness Company’s Applied Marketing Strategy
    The paper discusses consumer behavior and its influencing factors, using the example of Guinness’ marketing strategies to illustrate how understanding consumer needs is essential.
  3. The Concept of Consumerism and Marketing Strategies
    Consumerism is one of the key economic factors which affects every person and their ability to purchase desired products.
  4. The Marketing Philosophy of the Apple Inc. Company
    To conclude, examining Apple’s marketing strategy is crucial for understanding its strategic approach that ensures its dominating position.
  5. Marketing Communications and Role in a Marketing Mix
    Marketing Communications (MC) is essentially the process of transmitting information about companies, products, and services to the target audience using various channels.
  6. International Business: Amazon.com Marketing Strategies
    This term paper focuses on the marketing strategies of Amazon.com and how it has contributed to its continual growth in the competitive e-Commerce.
  7. Nike Vs. Adidas Marketing Strategy – Differences & Similarities
    The purpose of this assignment is to review marketing strategies used by two different companies in the same industry. Sports apparel companies, Nike and Adidas have been chosen for this study.
  8. McDonald’s Company’ Integration of Marketing Communication
    This paper explores how McDonald’s can deploy ntegration of marketing communication to ensure that it attains acceptance of its products and services in the fast-food industry across the globe.
  9. Zara International Marketing Strategy
    The given paper attempts to examine and evaluate the marketing strategies of one of the most successful global fashion retailer – Zara.
  10. Tesla Motors Company and Its Marketing Communications
    Founded in 2003, Tesla Motors is an American automobile manufacturing company. The development of the brand is owed to the efforts of engineers from Silicon Valley.
  11. The Billabong Brand’s Marketing Mix Strategies
    Billabong is an Australian clothing brand that utilizes marketing mix techniques to function successfully in the market.
  12. The 7Ps Marketing Model Evaluation
    This paper discusses the 7Ps of marketing. This model allows leaders to evaluate the company’s performance and understand the significant components.
  13. Strategic Marketing: Amazon Go Case Study
    The paper explores the world of strategic marketing and branding and how they contribute to the success of organizations.
  14. Shake Shack’s Digital Marketing Strategy and Plan
    This report presents a digital marketing strategy and plans for Shake Shack, an American regional chain of fast-food restaurants.
  15. Marketing Plan Strategy: Semisweet Chocolate Baking Chips
    The paper describes developing a marketing plan for the new product launch at Chocolate Bliss Company to ensure a successful product launch.
  16. Five Competing Marketing Philosophies
    There are five competing philosophies under which organizations carry out their business; this paper explains these concepts and how they vary depending on marketing situations.
  17. Marketing Strategies in Sport: New York Yankees Case Study
    Marketing remains a central function in any organization that intends to remain successful in its sector and achieve every outlined goal.
  18. McDonald’s Digital Marketing Campaign Analysis
    Digital marketing has become popular in the modern business world. The business organization has adopted modern technology in its operations to enhance its operations.
  19. Nike Inc.’s Marketing and Promotion Mix
    For Nike Inc. to advertise its products, the company uses the 4P’s marketing mix, including product, price, place, and promotion.
  20. Strategic Marketing of George Clothing
    The George clothing range is named after its inventor, George Davies, owner of Next, who was the innovative designer of low-priced, albeit high-value garments.
  21. International Marketing and Marketing Communications
    Marketing communications are messages and related media used to communicate with the target market. It involves advertising, sales promotion, personal selling, and public relations.
  22. Netflix: Digital Marketing Strategy
    The focus of the investigation is on understanding the effects of Netflix’s algorithm-based marketing strategy on its customers.
  23. Comprehensive Marketing Plan for St. Jude’s Children’s Research Hospital
    The comprehensive market plan for St. Jude’s Children’s Research Hospital entails several strategies to achieve the set targets.
  24. Pizza Hut’s Marketing Strategy
    Pizza Hut’s primary marketing strategy is to increase digital ad budgets, which has a beneficial economic impact on the franchise.
  25. Nike Social Media vs. Adidas Social Media: Marketing Analysis
    This case study is aimed to study the official accounts of Adidas and Nike, on four of the most popular social networks: Facebook, Twitter, Instagram, and YouTube.
  26. Digital Marketing and Social Media
    The capabilities offered by the rapidly developing information technology segment have contributed to the speed, effectiveness, and affordability of digital marketing strategies.
  27. Nike Global Strategy & Marketing Approaches
    Nike Inc. is a multinational corporation that deals with the design, development, production of different varieties of sports products. The company focuses on the sports industry.
  28. Marketing for Hospitality and Tourism
    Tourism and hospitality enable cultural exchange, employment, and infrastructural development. Tourism and hospitality require a business-friendly environment to thrive.
  29. LVMH Group’s Marketing Practices
    LVMH Group is one of the most prominent and profitable corporations in the world. LVMH’s success is partially attributed to the marketing practices deployed by its team.
  30. Woolworths and Coles Supermarkets Marketing Analysis
    The two selected supermarkets are Woolworths and Coles, which are two of the largest retail chains in the market.
  31. Nike’s Favorite Integrated Marketing Communication Tools
    This paper aims to analyze and evaluate what integrated marketing communication tools Nike uses to promote its products.
  32. The Dell Company’s Marketing Approach
    Dell implements a segmented marketing approach focusing on particular customers and their needs. It focuses on technology-savvy individuals providing products.
  33. Toyota Motor Company: Marketing Plan
    This paper aims to explore the marketing plan for Toyota company, underlining its competitiveness in the market based on sound strategies of operation.
  34. Mountain Dew Brand Marketing Strategies
    Mountain Dew was one of PepsiCo’s brands in the carbonated soft drinks category. Mountain Dew marketing strategies differ in terms of the market segments they target.
  35. Strategic Marketing: Segmentation, Targeting and Positioning
    Successful marketing helps to attract customers and stakeholders. The role of the STP approach – that includes segmentation, targeting and positioning cannot be ignored.
  36. Nike Company’s Marketing Principles and Practice
    Nike heavily relies on the concept of marketing mix to realise good profits in the backdrop of the stiffening competition in the sports garments industry.
  37. Volkswagen Cars Company: Professional Marketing Components
    In this paper, the author will discuss five different components of the Volkswagen Automobile Company in relation to its engineering and technological products.
  38. Food Culture: Doughnut’s History, Marketing and Sociology
    A doughnut, or as it is often called donut, is a kind of fried dough baked or pastry meal. The doughnut has become well-known and beloved in numerous countries and cooked in an assorted model.
  39. International Marketing Strategies of Zalando and Asos
    The essay implement various theoretical concepts, including high- and low-context nations and Hofstede’s cultural dimensions framework, to analyze Zalando and ASOS strategies.
  40. Lancôme Firm’s Integrated Marketing Communications
    The IMC’s proposed plan is a long-term project with significant investment. Events of this scale require monitoring and evaluation tools from the organizers.

🌶️ Hot Marketing Ideas to Write About

Out of ideas? Check our online toolkit:
  1. Starbucks Corporation Marketing Plan
    Although Starbucks’ primary objective is profit maximization, the organization has proactively developed innovative strategies to enhance and consolidate its marketing efforts.
  2. Marketing Analysis: Nike Air Force One Shoes
    Market share of the Nike Air Force One Shoes is close to 34%. (Mokhiber 73). The company is engaged in sports wear manufacturing, however, the key product is the sport footwear.
  3. Definition and Development of Marketing Ethics
    A scrutinize theoretical and practical dilemmas and implications happening from a distance between the locus of ethical options and the locus of the relevance of these judgments.
  4. 7Ps of the Marketing Mix
    Gradually the notion of the marketing mix has been extended to 7Ps by adding such elements as Processes, Physical Evidence, ad People.
  5. Goods and Services: Strategic Marketing
    Marketing strategies of goods and services are not the same because the characteristics, marketing identity and consumer preferences are different for goods and services.
  6. Ethical Issue in Global and Local Marketing
    Due to the impact of globalization the marketers and businesses are faced with the ever increasing ethical issues in cross cultural setting.
  7. Waitrose Supermarket: Marketing Brief on Research and Information
    Waitrose supermarket is amongst the largest retailers in the UK, categorized as one of the leading upscale supermarkets in the UK.
  8. Marriott International Hotels’ Strategic Marketing
    Marriott International runs more than 3000 properties. To ensure their success, Marriott has effective communication strategies among its departments as well as for its management.
  9. Dell Company’s Marketing Channels and Logistics
    Dell is the successful computer manufacturing company. This paper reports on the evaluation of the nexus that exists but the company’s marketing activities and logistical function.
  10. Nike Air Marketing Success: Research, Tools, and Competition
    Market research and diverse marketing tools are key to Nike Air’s success, which are supported by insights into competition strategies and performance metrics.
  11. The Amazon Firm’s Penetration Marketing Strategy
    Amazon is actively using the penetration marketing strategy. The purpose of this strategy is to convince as many customers as possible to purchase the company’s products.
  12. Ashley Furniture Industries’ Marketing Strategy
    The paper states that Ashley Furniture Industries can interact with other firms in the worldwide arena. It can understand beliefs and traditions.
  13. The Fitbit UK Firm’s Individual Marketing Plan
    This paper aims to perform Fitbit’s UK market analysis, explore its organizational impact, and develop a marketing strategy with SMART objectives and controlling approaches.
  14. Hubble Company’s Data Driven Direct-to-Consumer Marketing
    Hubble has evolved from a simple startup to a promising brand in the contact lens industry. The company generated more than $20 million in annual sales.
  15. Estée Lauder Firm’s Social Media Marketing Analysis
    The purpose of this report is to evaluate the Estée Lauder company’s social media performance and suggest a potential four-week promotional campaign.
  16. Laura Ashley Marketing Communications
    This report discusses a potential marketing communications strategy for Laura Ashley, a British fashion and home furnishings brand.
  17. Marketing Channels and Logistics
    Marketing channels and logistics are very essential for the survival and success of any business organization.
  18. Easy Jet Airline’s Strategic Marketing Audit
    Easy Jet specialises in service delivery. The place for the service offering is dependent on the preferred destination of its clients.
  19. Qatar and Emirates Airlines Marketing
    This paper compares the use of promotional strategies between Qatar and Emirates airlines and assesses the effectiveness of the strategies.
  20. Acer Company Analysis: Marketing and Competition
    Acer has recorded a high level of performance through a remarkably high level of sales. However, the company has experienced serious problems in its effort to venture into the American market.
  21. Procter & Gamble Company’s Marketing Audit
    Marketing audit has become a common practice among many businesses as they undertake strategic planning in their marketing process.
  22. The New Balance Brand’s Marketing Overhaul
    A marketing campaign proposal to revamp New Balance’s brand exposure and boost sales by targeting Gen Z athletes with redesigned sneakers and leveraging various media channels.
  23. The Starbucks Firm’s Value Proposition Marketing
    The theoretical marketing approach is used to study Starbucks’s marketing strategy. This research will clarify how value proposition marketing has proved essential for Starbucks.
  24. Boeing Company’s Analysis and Marketing Plan
    Boeing is one of the internationally recognized manufacturers of commercial airplanes, space, defense, security systems and global services.
  25. Body Shop: Marketing and Markets in a Digital World
    The paper discusses the Body Shop marketing. It relies severely on social media promotional campaigns to reach its target and potential audiences.
  26. Amazon’s Marketing Audit: Strengths and Weaknesses, Marketing Objective
    Amazon’s main objective is to improve customer experience and increase sales and thrive. A marketing audit is a crucial tool organization can leverage for success.
  27. Marketing Audit of Mark and Spencer
    Marketing is a fundamental component that contributes most to the development and extension of business regardless of its size, whether large, medium, or small.
  28. Gender-Oriented Products: Branding and Marketing
    Marketing of gender-oriented products should be more gender-neutral oriented because to be efficient in the market, the brand needs to meet the changing social requirements.
  29. Marketing: The Power of Advertisement
    Numerous products are advertised to potential customers daily through various means, from billboards and magazines to online pop-ups and interstitial ads.
  30. Marketing Audit for Qatar Airways Company
    The report reveals that the market presents various opportunities and threats that Qatar Airways can take advantage of as it seeks to achieve sustainable growth in the market.
  31. Apple Watch Product’s Marketing Communications
    The target market for the Apple Watch is a discerning, non-conventional buyer who has no qualms about being an early adopter of technology.
  32. Pizza: Marketing Communication and Strategy
    Organized promotion backed by a good research on the market will go a long way towards fully satisfying the clients’ need.
  33. Rockstar Energy Drink Marketing Research
    The paper provides a marketing research for Rockstar energy drink, reveals factors influencing the purchase of the product and studies global marketing presence.
  34. Nike Equality Campaign and Marketing Communication
    A marketing communication plan for Nike and its latest campaign “Equality” will be developed regarding the main aspects of integrated marketing communications.
  35. Boeing 787 Dreamliner’s Marketing Strategy
    The Boeing Company (simply called Boeing) is “a multinational American company that designs, engineers, and produces aircraft, rockets, and rotorcrafts.”
  36. Nestle Company: Promotion Marketing Portfolio
    The report shows that Nestle does not use a specific demographic for many of its products. Instead, it relies on psychographic consumer analysis to position its brand.
  37. Creativity in Marketing: Cadbury Chocolates
    Cadbury is a premiere chocolate brand that has enamored millions. Marketing this brand has entailed much effort and creativity, and one effective strategy used was sensory marketing.
  38. KidZania Dubai Company’s Marketing Audit
    This report explores how KidZania Dubai working in the indoor edutainment industry can refine its business model and strategies to compete in the United Arab Emirates.
  39. The Walt Disney Company UK. Marketing and Advertising Strategies
    The Walt Disney Company provides entertainment services and products. Since Disney has a broad market base, it employs multichannel marketing.
  40. Nurofen Fever Reducing & Pain Killer: Marketing Plan
    Marketing the Nurofen Fever Reducing & Pain Killer product requires a dynamic business environment because it puts clients in a position to obtain the product whenever they want.

💡 Simple Marketing Essay Ideas

  1. Marketing and Its Importance for Business
    In the modern business climate staying competitive is a challenge that the majority of organizations, both new and established, experience.
  2. Status of Body Shop and Technology Used in Cosmetics Sector Marketing
    The paper explores the Body Shop’s current use of technology in marketing cosmetic products and how marketing activities and the market are impacted by modern technology.
  3. International Marketing: H&M Enters Brunei
    This paper critically examines Brunei’s marketing environment, company competition level, and entry strategies.
  4. Public Relations, Marketing, and Advertising
    In this paper, three close concepts, which are public relations, marketing, and advertising, will be compared and contrasted to identify similarities and differences.
  5. Marketing Strategy of Emirates Airlines: Report
    This report provides an assessment of Emirati Airlines’ current customer experience marketing strategy and provides recommendations for improvement.
  6. The Volvo Company’s Marketing Communications
    According to the article, Volvo’s marketing communications aspire to achieve the potential customers’ attention, interest, and desire.
  7. A New Online Tailor Shop’s Marketing Plan
    Online clothing and tailor shops are welcomed among users because of the symbolic value that apparel gives to people, making them make constant purchases online or offline.
  8. Apple Company’s Innovations and Marketing Mix
    This research examines Apple’s life-changing innovation in products and its principal marketing mix that led the corporation to international success.
  9. Marketing Methodology of Nike
    The paper discusses Nike as the most demanded apparel merchant. The company’s unique marketing strategies allow it to sustain its leading position in the market.
  10. The Role of Internet on International Marketing
    There is a need to study the practical impact of the internet on international marketing and how such modern technology will change the face of traditional marketing phenomena.
  11. Main Ideas and Characteristics of Service Marketing
    Successful service marketing requires commitment and consistency in service provision. Therefore every firm that offers services to the public requires to employ professionals.
  12. My Career in Marketing Management
    The role of the marketing managers is to ensure that, there is a wider influence on customers’ expertise, proper instance schedule and defining.
  13. Markstrat Simulation of Strategic Marketing
    The Markstrat simulation aimed at making us aware of the strategic marketing consideration entailing the marketing decision-making process.
  14. Marks & Spencer Company’s Integrated Marketing Communications
    Marks and Spencer is one of the most famous brands around the world – the retailer is counted amongst the most reliable and the most prestigious brand across the globe.
  15. Marketing Strategies for Launching a New Brand
    Brand positioning, product differentiation and understanding competitors are three distinctive marketing strategies for launching a new brand in the market dominated by one brand.
  16. US Marketing Strategy for KFC
    The utilization of proper marketing strategies is crucial for a business environment as it ensures the growth of profits, increases the market share of an organization, and strengthens brand awareness.
  17. Burger King Company’s Marketing Mix Evaluation
    It has always been a common fact that the largest part of fast-food consumers consists of young people, and Burger King is not an exception.
  18. Sony Corporation’s Marketing Strategy in Action
    Globalization has both positive and negative effects on any company that operates globally. On the one hand, Sony can access new markets and gain many loyal customers.
  19. Marks & Spencer as a Marketing-Oriented Company
    Since customer focus and value creation are regarded by the management as the ways to achieve profits, we will review M&S as a marketing- and societal marketing-oriented company.
  20. Event Sponsorship’s Marketing Plan
    Event sponsorship is an accepted powerful product promotional tool that when used in conjunction with other marketing tools enables an organisation to reach its set objectives.
  21. Marketing in the 21st Century
    The modern marketing environment has experienced a lot of changes due new lifestyle patterns, an increase in consumer awareness and the growth of new technologies.
  22. Social Media Marketing in the Digital Age: Strategies for Engaging Online Audiences
    Social media increases communication amongst users of Internet by allowing the sharing of information, messages, videos, and even audio.
  23. The Pauls Brand’s Marketing Intelligence
    This paper discusses the brand Pauls, one of the leading milk brands in the Australian market, covering the brand’s background, and micro and macro environmental factors.
  24. The Ford Fiesta Movement’s Marketing Techniques
    The Ford Fiesta Movement was exceptionally skilled in employing efficient marketing strategies, enabling the product to appeal to a diverse range of customers.
  25. Assessing the Effectiveness of Marketing Strategies
    Accenture is an internationally established organization that serves various consumers. It adopts unique marketing strategies that are discussed in this paper.
  26. Domino’s Pizza Restaurants’ Marketing Critique
    In 2009 Domino’s Pizza’s famous pizzeria brand experienced a severe crisis. Preparing a marketing campaign for a pizzeria has become a difficult time for its leaders and employees.
  27. Kowloon Dairy’s Strategic Marketing Planning and Auditing
    Before making a decision about the introduction of a certain new product to the market, it is vital to conduct preliminary analyses to assess the existing situation.
  28. International Marketing Plan of Progresso Soups in Santiago, Chile
    This report presents an international business proposal for the expansion of the GMI company through the marketing of Progresso soups in Santiago, Chile.
  29. Crocs Marketing Campaigns and Business Strategies
    The current paper states that the firm’s marketing campaigns and business strategies provide a robust base for Crocs in monetary terms.
  30. Guinness Company’s Applied Marketing Strategy
    This paper has analyzed the world’s renowned marketing campaign featuring Guinness, a famous Irish pint developed by St. James Gate Brewery.
  31. Creating Needs by Marketing
    This paper aims to argue a position that marketing focuses more on creating consumers’ needs than satisfying them.
  32. Fast-Food Marketing and Children’s Fast-Food Consumption
    The paper details the current state of childhood obesity and how the marketing and advertising campaigns by fast food companies to both parents and children.
  33. The Concept of Branding: Strategic Integrated Marketing Communications
    Branding is an important marketing tool for creating an impression and revealing the company’s philosophy, values, mission, and vision of the future.
  34. Three Different Categories of Deceptive Marketing Practices
    Marketers tend to implement deceptive practices that force the customer to believe they gain more profit than usual.
  35. Global Marketing: Adaptation vs. Standardization
    Global marketing is a complex process that must take into account various cultural, legal, and socio-economic aspects to work successfully.
  36. Oral-B Electric Toothbrushes’ Marketing Campaign
    The marketing campaign idea for Oral-B electric brushes is to boost the number of buyers by reaching people interested in innovative technologies that can improve their daily life.
  37. Amazon: Elements of Marketing Mix and Business Success Analysis
    The approach to the marketing mix theory is changing dramatically due to the transformation of business processes and customer behavior.
  38. Strategic Marketing in the Tourism and Hospitality Sector
    The role of strategic marketing in promoting the growth and development of the tourism and hospitality sector is explored relative to its role in developing the industry.
  39. Mercedes Benz Company’s Marketing Plan for the UAE
    The paper is a marketing plan for Mercedes Benz. The main objective is to increase the market share of Mercedes Benz in the UAE.
  40. Nokia Company’s General Marketing Strategy
    Nokia, a leading mobile manufacturing company, is offering more than 25 different models of mobile handsets to its varied categories of customers.

📌 Easy Marketing Essay Topics

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🎓 Most Interesting Marketing Research Titles

❓ Marketing Essay Questions

Stuck with your paper? Explore our free toolkit:
  1. What Are the Key Components of a Successful Marketing Strategy?
  2. How Does Social Media Marketing Influence Consumer Behavior?
  3. What Role Does Branding Play in a Company’s Overall Marketing Strategy?
  4. How Can Companies Use Content Marketing to Engage Their Target Audience?
  5. How Social Media Influencer Marketing Affects Consumer Behavior?
  6. Has Digital Marketing Changed Traditional Advertising Practices?
  7. What Are the Ethical Considerations in Marketing to Children?
  8. How Does Influencer Marketing Impact Brand Credibility and Trust?
  9. How Do Cultural Differences Affect International Marketing Strategies?
  10. What Are the Main Challenges of Marketing in Highly Competitive Industries?
  11. What Is the Impact of Personalization on Customer Loyalty and Retention in Marketing?
  12. Does Marketing Evolve in Response to Changes in Consumer Behavior?
  13. What Are the Most Effective Ways to Market to Generation Z?
  14. How Do Companies Use Storytelling in Marketing to Connect with Their Audience?
  15. What Is the Aspect of Emotional Appeal in Marketing Campaigns?
  16. How Does Mobile Marketing Differ from Traditional and Digital Marketing Approaches?
  17. What Is Viral Marketing Advantages and Disadvantages?
  18. What Is the Impact of Social Responsibility on a Company’s Marketing Strategy?
  19. What Are the Key Challenges in Marketing for Startups?
  20. How Do Market Segmentation and Targeting Influence Marketing Strategies?
  21. What Is the Role of Customer Feedback in Refining Marketing Approaches?
  22. Does Email Marketing Remain Relevant in the Era of Social Media?
  23. What Are the Ethical Implications of Target Marketing?
  24. How Do Loyalty Programs Impact Customer Retention and Marketing Efforts?
  25. How Does Neuromarketing Influence Consumer Decision-Making?
  26. How to Measure ROI (Return on Investment) on Marketing Campaigns?
  27. Does Content Marketing Help Build Brand Authority and Thought Leadership?
  28. How Is AI Being Used in Marketing Today?
  29. How Can Cause-Related Marketing Improve a Brand’s Image and Customer Loyalty?
  30. Is Thought Leadership Part of Content Marketing?

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References

StudyCorgi. 2023. "627 Marketing Essay Topics." May 7, 2023. https://studycorgi.com/ideas/marketing-essay-topics/.

These essay examples and topics on Marketing were carefully selected by the StudyCorgi editorial team. They meet our highest standards in terms of grammar, punctuation, style, and fact accuracy. Please ensure you properly reference the materials if you’re using them to write your assignment.

This essay topic collection was updated on .