The Influence of Social Media on Youth

Introduction These days, media channels are becoming more diverse and innovative. Information and communication technologies and their discoveries provide the media environment intensification. Digital developments are nearly correlated with global and societal changes displayed through the update of social values and interpersonal communication models. These trends are more evident among...

Social Media: Impact on Children

Introduction Social media are internet-based channels that aid people in communication. It creates an environment where users can have conversations, share information, and make content (Pediatrics, 2021). Today, there are many types of these platforms such as blogs, microblogs, wikis, Facebook, Twitter, Instagram, Telegram, WhatsApp, LinkedIn, photo-sharing sites, instant messaging,...

The Impact of Social Media on Mental Health

Introduction Human beings are inherently social creatures who crave companionship and communication. It seems as though cooperating with others is the only way to make progress in life, according to lifestyle gurus and networking coaches. Being socially connected to others has never been more important, which explains the immense success...

Should Social Media Be Banned?

Social media is a platform where people from across the globe interact, share information, and communicate with each other; it consists of synergetic Web 2.0 applications based on the Internet. Examples of these sites include Whatsapp, Facebook, Twitter, Instagram, Youtube, and Snapchat (Bilgin 128). It has brought the world together...

Negative and Positive Impact of Social Media

Introduction The modern Internet is one of the most effective means of communication between people and provides various platforms and methods for communication. Now young people can communicate with each other from almost any part of the globe where Internet services are available, using social networks. Although social networks provide...

Impact of Social Media in Education

Introduction The 21st century brought the advent of social media which has drastically changed people’s lives. Social media is software, networking instruments, and Internet platforms that are used for a variety of uses such as content sharing and creation, communication, and collaboration. According to Fuchs (2017), social media are internet-based...

Social Media Counterclaims: Benefits over Disadvantages

If you’re writing an essay about the benefits of online communication, check out this sample! Here, we present to you a rebuttal of arguments claiming that social media is bad. Check out our examples of a claim and counterclaim about social media below. Social Media Counterclaims and Arguments Argument premise...

The Importance of Media Literacy

Media literacy is an essential topic that offers a better understanding of digital content presented by the various forms of media. Media literacy equips people with the necessary skills to evaluate media content, understand its meaning, and consume it appropriately and fully. With the rapid advancement of various forms of...

YouTube as My Favorite Media Platform

In the constantly changing reality of the modern world, numerous forms of media allow people to communicate and share all types of information. Mass media is changing all the time, and there are different ways to define its forms. They can be divided into traditional (television, radio, books, newspapers, etc.)...

The Media’s Influence on Christians: Positive and Negative Effects

Introduction In today’s society, the media is the most influential force that sets the tone for an individual’s per. This includes traditional media like television, radio, and print, as well as new media like social media platforms. The media, in its various forms, provides information, entertainment, and a platform for...

The Influence of Popular Culture on Society

Introduction Many processes occurring in modern society are primarily influenced by the dissemination of popular culture. Over the past years, television and the Internet have become popular with people of different ages and backgrounds. Reality shows, TV series, and YouTube channels transmit values that affect people’s behavior. However, it is...

Social Media as a Distraction in Academics

While social media has been known to be a positive influence in a number of facets, it can also be a substantial distraction within the realm of academics. This is because social media has the potential to consume excessive amounts of time, create an illusion of ideal lives, provide an...

Electronic Media and Its Effects on Children

Electronic Media Many popular social media platforms have been launched in the last two decades, and it may be challenging to imagine the modern world without them. They have attracted billions of individuals worldwide and have significantly affected different aspects of their everyday lives. Without any doubt, the most active...

Face-To-Face Communication Vs Online Communication Essay

Which is better: texting through social media or speaking face to face? This online communication essay explores the two options and shows which of them is more preferable. Online Communication Essay Introduction Today, there are many opportunities to communicate with friends and relatives with the help of modern technologies. Online...

Analyzing Visual Media: “Don’t Worry Darling, You Didn’t Burn the Beer!”

Advertisements, photographs, and art bear more than an obvious written message or a call to action. Details like the historical context, the color scheme, framing, and political inclination can indicate numerous connotations that the author did not intend. In advertisements, these elements signal a particular culture rather than a contextualized...

Negative Effects of Social Media on Health

Introduction Humans are social creatures who require the company of others to flourish, and the strength of their bonds has an impact on their general happiness and fulfillment. Websites and programs largely focused on communication, engagement, and collaboration are referred to as social media. People use social media to communicate...

Example of Semiotic Analysis of Advertisements: Chanel 5

For this semiotic analysis of advertising, we have chosen the fragrance advertisement campaign for the Chanel No 5 perfume. Their posters vary significantly in the intricacy and complexity of execution a good deal and offer an excellent platform for semiotic analysis.  Many questions could be asked. How does the body...

Addiction to Online Gaming

Introduction The rapid development of technologies has led not only to numerous breakthroughs in various spheres of people’s lives but also to significant issues related to the inability of some individuals to limit their time spent on gadget use. Whereas the Internet has presented an opportunity for communication and research,...

Beauty Standards and its Effects on Body Image

Beauty standards established by media images have a substantial impact on body image in the modern world. Despite numerous experts discussing the positive effects of such influence, there is a considerable amount of compelling evidence suggesting another point of view. Celebrities and advertisements persuade young people to aim for specific...

The Internet and the Media

Regulation of the Social Media In most developed countries, the freedom of the media is enshrined in their respective constitutions. The governments play no role in its regulation following the complexity that has resulted from the emergence of the Internet. However, as much as the media is not regulated in...

“The Net Is a Waste of Time” by William Gibson

Some people claim that the internet is a complete waste of time. Nevertheless, internet users have many experiences on the Web that can be life fulfilling. For example, people work, date, connect, argue, mourn, inform, study, entertain themselves, and so on. In his essay, William Gibson, who criticises the internet,...

Advantages and Disadvantages of Using Facebook and Twitter in Professional Life

Introduction Social networking sites such as Facebook and Twitter have become integral to our lives today. They provide an opportunity to communicate and share information with people from all over the world. However, using social media also has advantages and disadvantages that should be considered. In this essay, I will...

The Perfume Advertisement Review

The advertisement pictures a beautiful woman holding a bottle of perfume that is positioned right in the middle of the composition. The setting is motionless and does not imply any action or background story. The woman is lying on the floor covered with white and pink roses, holding one in...

The Role of Social Media Within the Society

Social media is one of the most frequently used ways of modern socialization and communication. With the advancement of technologies and the Internet, the popularity of social media has grown rapidly. It is used for personal needs, creativity, recreation, business promotion, and other purposes. I use social media websites, such...

Social Media and Traditional News Media

Social media platforms have transformed how people communicate in today’s world. Information can easily reach any corner of the globe by just having a smartphone and internet connection. This is contrary to the past, where people depended on traditional media to receive and send information. Several social media platforms have...

Effect of Social Media on Adolescent Mental Health

Introduction In 2020, the world was facing a pandemic. People were forced to isolate themselves, changed their standard form of life, and communication moved to the virtual space. The interaction between adults and adolescents is built according to a new scheme in a remote state through platforms and applications. In...

News Corporation’s Horizontal and Vertical Hegemonic Power

Introduction Every student of political science, sociology, journalism or any other expression of the social sciences has been taught during its studies that the communication system among humans is the cornerstone of their building of society. From a political point of view, the communication system could either be used by...

Functionalism and Other Theories of Popular Culture

Introduction Commonly held values and norms in society are reflected in popular culture. Among the many things that fall under this category are media products, forms of entertainment, prevailing styles, and lexical norms. Popular culture is also the sum of its most widely shared activities, ideas, and objects. Different theories...

Nike’s “Dream Crazier” Advertisement Analysis

Introduction In the recent past, digital marketing has grown in popularity and is now employed by several businesses worldwide. Because today’s technology and business ecosystem are undergoing massive transformations, businesses must adapt fast and effectively. Gorbatov, Khapova, and Lysova (2018) define branding as the process of drafting a unique product...

Annotated Bibliography: Social Media and Mental Health

Coyne, S. M., Rogers, A. A., Zurcher, J. D., Stockdale, L., & Booth, M. (2020). Does time spent using social media impact mental health? An eight year longitudinal study. Computers in Human Behavior. 104, 106160, 1-17. Web.  This research aimed to find a link between time used on social media...

The Effects of Social Media on People

Introduction It is important to note that with the rise of the Internet and globalization, social media platforms have exploded in their popularity and use across all nations, ages, and other demographics. Social media is designed to mimic and enhance human connectivity by making communication instantaneous as well as enabling...

Social Media Marketing: Role and Importance

Abstract Social media marketing is an ongoing business trend practiced by most successful small and large-scale businesses. It involves creating brand profiles on various social media platforms and promoting business services and products. Digital marketing is essential because it offers a company huge benefits, including brand awareness, a large audience,...

Social Media Has Improved Human Interactions

Social media has impacted various aspects of human life and it has a great influence on communication and human interactions. Social media refers to all internet sites and applications used to make and share different forms of content or engage others in social networking. The world is currently characterized by...

Classification of Television Programs

Classification of Television Programs: Introduction In the United States, television shows are extremely common. Many people spend a lot of time watching television to keep them informed about the situation in the world, for entertainment purposes, or for children to watch educational programs. On the other hand, not everyone is...

Social Media Platforms’ Impact on Human Loneliness

Introduction Modern technology has given rise to addictive systems that have engulfed many people globally, and their widespread use and misuse are causing humans to forget the traditional ways of life. Social media is one significant technological product that impacts human health. These are addictive platforms that continue to wreak...

Book Fairs and Literary Festivals Exhibitions

Introduction These are two different types of exhibitions that differ in various ways, from participants to target audience and the targeted outcomes. Both have different target purposes and their purposes have been discussed in detail. Book Fairs This is an event usually organized by books’ publishers, authors, and booksellers, targeting...

How Social Media Shapes Our Identity

Introduction Social media can be viewed as one of the most powerful tools of the modern world. The spread of the Internet and technologies contributed to the fast rise of this unique phenomenon, and it’s becoming a leading force influencing people’s behaviors, communication, and interaction patterns. The article “How social...

Ethical and Legal Issues of Cyberbullying

Cyberbullying is bullying using digital devices such as mobile phones, computers, and tablets. Cyberbullying can be carried out through text messages, social networks, forums, or online games where people can view, participate, or share content. Cyberbullying involves sending, posting, or transmitting negative, harmful, false, or offensive content about someone else....

The Causes and Effects of Social Media on Relationships and Communication

Introduction The development of information technology has shaped various aspects of human life. The way people communicate is one of the spheres that have undergone considerable changes, which led to certain transformations in their relationships as well. The world has become void of any limits, be it geographic borders or...

Body Shaming in PETA’s ‘Save the Whales’ Advertisement

Introduction In our society, people often become insensible, thinking that the ends justify the means, even if they sacrifice the dignity of others. This is the case with the PETA “Save the Whales” advertisement, which implies that women who are overweight are similar to whales. While the commercial’s original intent...

Social Media and Freedom of Speech

Introduction Social media has become an increasingly important component of modern life. In the past decade alone, social media platforms have grown to over a billion users and hundreds of millions of posts per day. The proliferation of these sites has created a new space for freedom of speech and...

Media as a Powerful Communication Tool

Media has become one of the most powerful communication tools in the modern world. For this reason, it has been given much attention, and numerous researchers have investigated this phenomenon. Thus, one of the major insights regarding the topic is the media’s ability to promote communication by creating new communication...

The Power of Social Media

Introduction The growth of technology has led to social media being an integral part of society. Today, over three billion people own and operate Facebook, Twitter, and Instagram accounts among other social sites. Studies show that on average, folks spend at least two hours on social media daily (Woods and...

Positive Effects of Video Gaming

This “positive effects of video games” essay explores the benefits of games on education, cognitive skills, social side of gaming, and other aspects. Get some ideas for your “positive effects of gaming” essay with the help of our sample. Introduction The influence of video gaming on an individual’s physical and...

Social Media Addiction Causes and Solutions

Introduction Among the rest, social media (SM) platforms such as Facebook, YouTube, and TikTok have enjoyed rapid growth over the past few years, especially during and after the peak of the COVID-19 pandemic. Almost three billion people use social media globally. The networks have become central to the lives of...

Media Censorship and Its Impact

The freedom of information, the press and free speech is arguably an important human rights deeply rooted in the structures of democracy. Democracy, which largely derives its origin from the US, is one of the legal rights that should be provided and protected in the modern context (Goldberg, Verhulst and...

Advantages and Disadvantages of Social Media Essay

Social media is an online platform with a large population of users that share information that can critique, sometimes interact with, or publish useful information and news. The essay will define some of the key social media terms. The use of social media has evolved and has resulted in a...

Life With or Without Social Media

Introduction The popularity of various social media has grown rapidly over a few decades. Nowadays, almost every single person has a Facebook or an Instagram account that he or she regularly accesses for various purposes, be that entertainment, stress relief, or socialization. Nevertheless, while social media provide multiple opportunities for...

Teenagers’ Negative Representation by Australian Media

Media is the god of the modern age. It is omnipresent and almighty. There is no individual who has never read an article or watched a TV show. That is why it is one of the most potent tools to form a public opinion and reflect the moods dominant in...

Olay’s #MakeSpaceForWomen Advertisement Analysis

How Individuals and Groups are Represented? Olay unveiled its #MakeSpaceForWomen campaign at Super Bowl LIV in February 2020. Katie Couric, Taraji P. Henson, Busy Phillips, Lilly Singh, and real-life former astronaut Nicole Stott starred in the all-female Super Bowl profitable. Whenever someone tweeted using the hashtag #MakeSpaceForWomen and tagged @OlaySkin...

Video Games Are Harmful to Children and Adolescents

Introduction The debate about the benefits and harms of computer games has been ongoing since their inception. Proponents of video games note their benefits for developing useful social skills and learning. Opponents of video games are alarmed by the negative impact on the psyche of children and adolescents. Habitual exposure...

Social Media: The Privacy Issues

Sharing private information through social media is commonplace in today’s society and lifestyle. Individuals use numerous social networking sites such as Facebook and Instagram. These users share their private information, particularly upon registration to become a member of the sites. They also reveal their private information by making regular updates...

Persuasion in the 1950s Advertising with Marilyn Monroe

I discovered advertising from the 1950s on the internet that skillfully promoted an ordinary shampoo through the legendary sex icon, Marilyn Monroe. Use of persuasion The advertisement’s key tactic for achieving its goal of selling these goods is persuasion. The ad is designed to send the notion that all women...

Social Media: Annotated Bibliography

Akram, Waseem, and Rekesh Kumar. “A Study on Positive and Negative Effects of Social Media on Society.” International Journal of Computer Sciences and Engineering, vol. 5, no. 10, 2017, pp. 347-354.  The article includes a brief review of the most popular social media platforms: Facebook, Twitter, Instagram, Pinterest, YouTube, Tumblr,...

Marlboro’s “Don’t Be a Maybe” Campaign Analysis and Comparison

Target Audience of the Advertisement In the 2010s, Marlboro launched a controversial advertising campaign titled “Don’t be a Maybe. Be Marlboro.” This campaign aimed to persuade consumers to choose Marlboro over other cigarette brands by appealing to their sense of individualism and decisiveness. The campaign used various methods of persuasion...

The Media Convergence Theory Analysis

Introduction Media convergence has been investable due to the increasing technological advancements. For news to reach the global population, there is a need for various media platforms from which users can get information. Therefore, media convergence is a theory in which all media merge as one medium due to evolving...

Mass Media and Its Importance for Society

The 2000s significantly affected most information and social information professions. The reason for this was the communication revolution, provided by new types of communication, data transmission, and content. The combination of technologies that people today call “digital” has made it possible to distribute any media content in real time at...

Schlitz Brewing Company Advertisement: Visual Arguments Analysis

Idea and Political Argument The idea that is being put forth by this advertisement of the Schlitz Brewing Company is that their beer is the only thing that can brighten the family life of a working man. It argues that wives are helpless in their everyday duties like cooking, which...

Modern Media Perception of Sexuality

Introduction Mass media are powerful instruments for forming, influencing, and manipulating the consumers’ views on the covered subjects. The audience should be conscious of that fact and be critical of the presented content, especially regarding such important topics as sexuality. In this case, some mass media can be utilized as...

Impact of Media on Body Image

Media is everywhere. It is on our phones, our computers and laptops, on television, on public transport, at shopping centers, everywhere. Whether we like it or not, we encounter media on a regular basis and will inevitably be influenced by it. Moreover, one does not have to be an expert...

Globalization in Media: Pros and Cons

Globalization has a great impact on the world transforming social, political, cultural, and economic spheres of life. Innovations in transportation have been complemented by the swift development of communication technologies. The 20th-century arrival of mass-circulation newspapers and magazines, film, and television further enhanced a growing consciousness of a rapidly shrinking...

Social Media and Interpersonal Relationships

Introduction Did you know that 68% of the world owns a smartphone and has 24/7 access to social media? Many people wake up in the morning, lie in bed, and scroll through Facebook before finally rising and starting preparing for work. The described sequence lacks an important element, which is...

The JBL Noise-Canceling Headphones Advert: Semiotic Approach

Introduction Semiotics refers to the study of signs and symbols to derive their meanings. The literary doctrine deals with how people assign meaning to signs, words, and symbols. The interpretation of signs extrapolates the message to create a tagline or emotional connection with the audience (Batu 2012). Therefore, semiotics is...

Instagram: Ethical and Legal Issues in The Content Production and Distribution

Humanity lives in the globalized world of social media where connection regardless of the location became the norm. Platforms like Facebook, Twitter, Instagram, and LinkedIn provide people with a fascinating opportunity to explore the world, stay in touch with their significant others, lead businesses and get jobs online. Indeed, a...

The Effects of Social Media on Today’s Society

The contemporary society is closing to the state of total digital inclusion, which means that soon the vast majority of people will become the constant users of various digital technologies. The use of devices such as tablets, cell phones and computers is getting more and more popular, and it starts...

Tobacco and Alcohol Should Not Be Allowed to Be Advertised

Introduction Tobacco and alcohol are both legal substances, which people purchase without restraints after they reach adulthood. Different countries have divergent rules regarding these products. However, most state laws do not prohibit the advertisement of tobacco and alcohol because they are legal to purchase. Some producers argue that people decide...

Classification of Social Media Users

Social media has become an increasingly important tool for personal and business development goals. The most common social media platforms include Facebook, Twitter, Instagram, and LinkedIn. People engage on social media at different levels and for various purposes. Business administrators and innovators have realized the potential of social media to...

Instagram vs. Facebook as Social Media Platforms

A few decades ago, the world population relied on the telephone for connection and communication. Nowadays, technological advancements have reduced the world to a globalized village with a third of the entire human population actively interacting online through Facebook and Instagram (Bumsoo and Yonghwan 158). The two online platforms are...

The Impact of Social Media on Teenagers

The significant issue of the influence of social networks on users is social comparison, which leads to negative consequences. Communication on social media has a significant adverse effect on women who interact with each other because they start comparing their appearance. The study found that female socializing causes women to...

Social Media Nature and Influence

Recently, there has been computer systems progress, and human beings have developed communication means to make the world a global village. Scientists have succeeded in ensuring networking has become international. This mission revolves around the internet and the networks people use to access each other. Social media has become a...

Cultural Nationalism and Narcissism of Bruce Lee

One of the characteristic features of Bruce Lee is cultural nationalism. According to Teo (1997), it can be defined as the awareness of people who were born or live outside their land, about belonging to the nation and culture of that country. Moreover, persons may not even speak the language...

Newspapers and Their Role in the 21st Century

Newspapers have played an essential role in social life for several centuries. At present, the mode of their functioning is changing due to technological development. The traditional printed sources are not the only way to access the information, accompanied by digital media, which is continuously growing in popularity. In this...

Older Men and Women on Magazine Covers

Introduction Many individuals in the USA buy magazines or, at least, see them on newsstands regularly. Magazine covers usually present the images of wealthy individuals who can be seen as role models for the population. However, it is possible to say that the men and women featured on magazine covers...

Nike’s “Just Do It” Ad: Rhetorical Appeals and Effectiveness of the Image

Introduction In today’s visually-oriented society, images are everywhere. They are constantly bombarding viewers, whether it be on billboards, magazines, television, or even clothing. While some may not always consciously think about it, these images are making arguments. They are persuading us, selling us something, providing humor, or informing us. In...

The Global Impact of American Popular Culture

American culture’s identity and output have been transferred and spread to other parts of the globe. American culture is driven by the desire to assert its cultural identity by exploring various examples of American popular culture, such as music, film, television, and fashion, which have been received and adopted. The...

Video Games: Positive and Negative Effects

Introduction Playing video games can affect a person’s mental health similarly to the way gambling does. The American Psychiatric Association suggested that Internet Gaming Disorder is related to Gambling Disorder, which some researchers support, and others contradict (Von der Heiden et al., 2019). Excessive video games can lead to fewer...

Missy Elliott’s Career and Queer Representation in Hip-Hop

The discussion of gender stereotypes and queer representations in music is especially valid in the hip-hop genre that has been subjected to racial and gender limitations for the longest time. In the modern era, the attention of hip-hop audiences is primarily focused on the question of whether there is a...

Debate on the Role of Mass Media in Socialization Process

The process of socialization is a lifelong development of norms, beliefs, ideologies, and customs. This process allows for establishing relationships and identifying communication patterns, which promote the inclusion of a person in society. Socialization begins with childhood in a family and continues in adolescence and adulthood, when schools, peers, and...

The Semiotics in Advertising: Decoding the Images

Introduction If at all we are to better comprehend the application of visual signals in the field of advertising, it is necessary first that we comprehend also the generation of symbolic meaning. Most of the symbolic meaning finds its source in semiotics. Semitics refers to a hypothetical communication approach whose...

Online Advertising in the Modern World

Introduction In the modern digital world, the primary concept of advertising, primarily for smaller companies, is done online. With billions spent on online marketing and online shopping becoming more popular, a significant portion of purchases is done offline, and it is important for retailers to capitalize on the ability to...

Like a Girl: Always Campaign Analysis

Like a Girl: Always Campaign Analysis Introduction In the contemporary world, shaped by globalization, where the rates of diversity in every society are higher than at any point in the previous history, social issues are especially meaningful and popular. One of the most frequently discussed social concerns today is gender...

The Issue of Misleading Advertising

Introduction The need for advertising arose almost as soon as the goods, sellers, and buyers appeared. In order to successfully sell any product, it is necessary to attract a buyer. To date, most have already developed psychological immunity to the massive advertising attacks that they experience day by day. It...

Media Influence on Crime and Criminal Behavior

Crime refers to an act that has been deemed illegal by the law, and criminal behavior is the thought of an individual that leads them to commit a crime. In his TEDx Talk, James Densley offers a deep dive into the increasingly relevant topic of how violence interacts with social...

Facebook and Twitter: Comparison and Contrast

Facebook and Twitter are two giants of social networks that help the world’s population to communicate with a large group of people. It helps to share your views, ideas, information, news, location and other such things. Comparing these two social media platforms is quite a challenge because they are very...

How Reality Television Influences Teenagers

Introduction Reality television has grown in popularity, especially among teenagers and adolescent viewers, due to the rapid changes brought about by ever-evolving technological advances. There is a new view of television-based entertainment, education, and health problems because of reality television shows (Cohen & Weimann, 382). There has been a significant...

Negative Impacts of Technology and Social Media on Young People’s Lives

Introduction Recently, the landscape of technology has evolved rapidly, making social media play a fundamental role in how people interact, especially for the youth. Survey findings indicate that nearly every young person in America has quick access to at least one mobile link to the internet. Particularly, 92% of American...

How Is a Birthday Party Planned?

Some people think that they need to break the bank in order to throw a decent birthday party either for a child or adult. That is because most people get caught up in the swirl of activities and events that some people throw into their parties. They go to the...

Social Media Impact on Globalization

Among the many drivers of globalization, the advancement of digital social media platforms has been one of the most influential. The invention of the Internet in general, and the development of networking online in particular, have shifted traditional interpersonal communication toward the virtual exchange of data. In such a manner,...

Social Media and Social Isolation

Bercovici, J. (2012). Is Facebook Making You Lonely? Don’t Be Stupid. Forbes. Web. In the article for Forbes, Bercovici (2012) defends Facebook, claiming it is not to be blamed for the increased levels of loneliness. The author addresses an earlier publication that placed this blame on Facebook and provides his...

McLuhan’s “The Medium is the Message” Nowadays

The term ‘medium’ refers to the communicative substrate that we choose to ‘fix’ a given message. McLuhan systematically asked himself what kind of media is favoured by the particular nature of a given media (Burke, 1966). Different examples include print, radio, film, television, the web and so on. The fascinating...

The Role of Online Communication

The intensive development of information and communication technologies leads today to changes in the character of interpersonal contacts. The researchers pay much attention to the discussion of online communication’s effects on the progress and effectiveness of face-to-face communication. Online communication with the help of new technologies, devices, and gadgets is...

Positive and Negative Impact of Technology on Communication

People have adopted various ways of doing things in order to satisfy their needs in the modern world. This has led to the adoption of modern technology in the process of production in various activities. Human beings continue to invent and innovate various ways of doing things to ensure they...

The Positive Impact of Social Media on Communication and Relationships

Introduction In this paper, I would like to describe the positive aspects of social media for communication and relationships. Media is a tool and an opportunity to build and maintain relationships and connections, including friends, family, and even professional contacts. Subsequently, communication through social media allows people to stay in...

Cosmopolitan vs. Maxim Magazines

Introduction The Cosmopolitan magazine is a widely recognized journal that showcases social topics in pictorial and descriptive forms. The magazine has about 64 global editions, each written in a different language to cater to a diverse target audience (Vicente, 2022). In addition to this Cosmopolitan, Maxim magazine has gained prowess...

Video Games Versus Movies

Video games and movies are considered among the most popular hobbies in the modern world. Watching a movie or playing a video game allows one to spend pastime with pleasure and experience various emotions and states of mind, such as satisfaction, thrill, or relaxation. Overall, both mediums serve as a...

Adversarial Media: Definition and Examples

Introduction Journalism plays a significant role in every society because newspapers, magazines, TV shows, and other mass media channels inform the general public about various essential events. The way how they present information can be decisive since this manner can significantly impact social attitudes toward different issues. In other words,...

Social Media Impact on Teenagers’ Socialization

Introduction The most important reason to utilize social media is to allow individuals to socialize, regardless of geography or time constraints. Social media let teens keep in touch with existing friends and create new ones thereby acquiring efficient socialization skills. Similarly, it provides a virtual alternative for teenagers who find...

Social Media Influence, Ethics, and Privacy Issues

Introduction There is exponential growth in social media usage to acquire and spread information. One of the reasons for the popularity of social networking sites is that they allow users to create, receive and share public messages at a cost-effective price. Moreover, there is significant internet penetration across the globe,...

The 2018 Coca-Cola Super Bowl Commercial Rhetorical Analysis

Coca-Cola is among the world-class companies with tremendous success in their commercials and selling power. Among the memorable advertisements of this firm include the 2018 Super Bowl ad titled The Wonder of Us (The Coca-Cola Company). This ad illuminates a multitude of the canons of rhetoric, including invention, which surfaces...

Are Social Media a Good Thing to Society?

Recently, computer systems have been adopted, and human beings have developed communication to make the world a global village. Scientists have succeeded in ensuring networking has become international. This mission revolves around the internet and the networks people use to access each other (Baccarella et al. 433, https://www.sciencedirect.com/science/article/abs/pii/S0263237318300781). Social media...

Development and Application of New Media

In the 21st century, researchers no longer understand media as just the communications and the Internet. The media environment is the entire space of interactions that surround a person. New media types have influenced how people communicate, how they produce material goods, consume them, and even the hierarchy in modern...

Beauty Standards in Media and Opposition to Them

Beauty standards and their presentation in media have become controversial topics in health discussions recently due to their relationship with the modern culture. One side claims that they are harmful, as they enforce unrealistic stereotypes and make people feel bad about themselves. They argue that current presentations of attractive people...

Sexuality in Playboy: Factors and Interpretations

Introduction In contemporary society, the expression of sexuality is viewed by antagonistic feminists as the pinnacle of moral decay. However, irrespective of the stand, both the protagonists and antagonists share the same view that human beings have had a deep interest in pornographic material in the image of sex. Authors...

Social Media’s Role in Activism and Revolution

Introduction Social media has developed over the years to present a platform in which interaction has increasingly been made easier. The interaction that arises from the use of social media has made the sharing and access to information easier every waking day (Porter par. 3). A Facebook post shared by...

Social Media’s Impact: Positive and Negative Forces on Society, Culture, and Economy

Introduction It is undeniable that the pervasive use of social media has changed the way the world operates. Data shows that there are 4.62 billion social media users, representing 58.4% of the world population as of January 2022 (Kemp, 2022). This number is likely to continue going up, and measures...

Social Media: Advantages and Disadvantages

Introduction In a dynamic world catalyzed by the rapid advancement of technology, the use of social media is becoming a daily routine for a considerable number of users. Social networks have now become the mouthpieces of information, presenting individuals with the opportunity not only to communicate but also to receive...

Beauty Pageants’ Negative Impact

Introduction Beauty Pageants are usually held to allow young women to show their bodies and talents, which are unique in a specific region of one country or the whole world. The participants usually follow criteria like character, skill, or body construction to be admitted to the competition. To ensure that...

Social Media Impact on Mental Health

Introduction Social media in the past few decades has become a huge influence on people’s lives. Studies show that a regular person spends from 3 to 6 hours on social media, which is becoming a form of addiction for many users Naslund et al. (2020). Nevertheless, social media is proven...

Jib Fowles’ Fifteen Advertising Appeals

The article by Fowles (1982) targeted 15 specific appeals to the basic human psychology that advertisers have developed to make their products marketable. Fowles (1982) singled out the following appeals making consumers buy things they do not need or can substitute with analogs. Sexual motive: a rare but noticeable appeal...

Public Relations, Marketing, and Advertising

Introduction Corporations, businesses, and individuals recognize the need for establishing a great level of promotion efficiency and effectiveness in order to subsequently increase the volume of sales and distribution. In this paper, three close concepts, which are public relations, marketing, and advertising, will be compared and contrasted to identify similarities...

Urban Legend of Sex and Drugs and Rock’n’Roll

Introduction An urban legend or urban myth is a widespread contemporary coequal to the vision of fairy tales circulating in modern society. At first glance, the story may seem plausible, including actual characters and carrying a particular moral, but usually, urban legends do not have valid evidence. The legend usually...

Social Media Strategy of Emirates Airlines

Evaluation of Company’s Current Social Media and Viral Activity Social media has become an essential part of a modern society built on opportunities provided by technological progress and instant communication. For businesses and organizations of all forms and sizes, social media has become an effective tool for promoting their products...

Wiki Entry: Ethics and Social Media

Introduction The global community is becoming more connected and integrated than ever before. Modern technologies and handheld devices are revolutionizing the way individuals exchange their ideas and concepts. The nature of these emerging tools of communication is affecting the true foundation of ethical and moral principles. Some of the concepts...

Rhetorical Analysis of Adidas “Break Free” Advertisement

Introduction A “Break Free” (2015) advertisement has an original plot and addresses the images of elderly people in a nursing facility. Throughout the video, the main character, an old man who got inspired by a runner whom he saw from the window, is trying to leave the nursing home (“Adidas...

The Fyre Festival 2017 Project Management

Fyre festival 2017 organizers should have considered having a quality assurance team to enhance the event’s success. For a project to be successful, it has to deliver quality that exceeds customer expectations while also considering the costs. A quality assurance team plays a significant role in avoiding mistakes in the...

Bowling as Culture and a Lifestyle

Belonging to a particular culture is central to the very human nature since it creates a sense of security and satisfies people’s need for belonging. Although the concept of culture can be stretched fairly far, and some cultures might seem less significant than others, it is possible to gain deep...

Elle Magazine Advertising Analysis

Introduction Whether we choose to recognize it or not, the media plays a large role in how we define ourselves as men and women, whether we are active or inactive, happy, sad, successful, attractive or a dozen other questions regarding who and what we are. These definitions come from the...

How Media Affects People’s Lives

Introduction People have always lived in a world of media communication. They can go to various places and span across centuries in the comfort of their own living rooms. Sounds of other cultures can be heard and also the perception of how other people feel about the world experienced. The...

Communication Networks

Communication networks within a firm include wheel network, chain network, circle network, and all-channel network. Wheel network is a form of communication network where information is acquired from one central point to the rest of the employees. There is minimal involvement of employees in the decision-making process as the source...

Jackie Chan’s Global Influence on Cinema and Martial Arts

Introduction The film industry of every country assumes particular limitations and obstacles, including financial issues, language barriers, cultural aspects, and others. For this reason, a significant number of countries produce movies only for their inner audience. Among crucial examples, one can name Bollywood or the cinematography in India. However, there...

Evian’s Baby-Themed Advertising: A Study of Ethos, Pathos, and Logos

Introduction Recently, a new and unusual trend has appeared in advertising – using babies in commercials. One of the brightest representatives of this trend is the French mineral water brand Evian. Their promotional video, which soon went viral, shows cute babies performing dance moves and encourages us to “stay young”...

Fake News and Logical Fallacies

Fake news is defined as news items that are deliberately and indubitably untrue with the aim of distorting public views of facts, events, and assertions. It concerns news that is promoted but that the promoter knows to be false because it is based on clearly inaccurate facts, unverifiable assertions, or...

Social Media vs. Television and News Channels

People in my age range use media much more extensively and actively than the people of my parents’ age. Young people prefer digital media as the main source of information about the country and the world and it significantly reduces the time they spend watching traditional TV or reading print...

Antique Mobile Advertisement: Rhetorical Analysis

Introduction Most successful businesses have created tactical and unique initiatives to build solid relationships with their client base. These advertisements are aimed at luring customers to the company’s current and future offerings. There is an old-fashioned telephone in the background of a globe map of Europe in the vintageadbrowser.com visual...

Discussion: Communication and Mass Media

Introduction The media is a fundamental characteristic of human existence and significantly impacts society. Due to the great extent of relatedness that occurs globally, the relevance of the press is broadening by the day. As a result, each individual must become mindful of the media’s domination. This enables people to...

Heinz and Nutrifit Advertisements: The Optical Illusions

Advertising has become an essential element of product promotion strategy in a globalized world. The first commercial advertisements were published in 1650 in England. Consequently, the advertising began to spread in the United States in 1704, also in newspapers, mainly for the purchase and sale of real estate. As their...

Social Media: Impact on Interpersonal Communication and Relationships

Social media has surpassed email as the primary method of communication with individuals from all around the globe. It has proved beneficial to some and harmful to others. Social media is slowly but surely transforming how we live and interact. Our social relationships have devolved into impersonal encounters through smartphones...

Social Media Observation: Instagram

Social networks currently take a substantial part of people’s lives and are integrated into all spheres of it: leisure, work, hobbies, and communication. Indeed, humans use online platforms for various purposes: they keep in contact with friends, relatives, and ex-classmates; unite in groups by interests, work and earn money, and...

Analysis of a Transmedia Narrative: “The Hunger Games”

The Hunger Games‘ first film, Catching Fire, has become an excellent example of a transmedia storytelling campaign. The Hunger Games takes place in a dystopian post-apocalyptic future in Panem. Every year, a boy and a girl from each country’s 12 districts are chosen as a tribute and forced to participate...

Misrepresentation by the Media and Government Regulations

Public Perception of women is misrepresented, disempowering them in politics and social life featured in the “Miss Representation” documentary. The analysis development starts with identifying how media influence individual beliefs and norms. Then how our beliefs about ourselves and others are shaped by what we see. Monitoring media influence through...

Fake News and Its Impact on Society

Pablo Boczkowski considers fake news an “intrinsic component of any information ecology” (882). Indeed, the proliferation of fake news has got to the extent of raising concern in society as it impacts practically every aspect of life. While most of the population in society has the education and knowledge to...

Digital Influencers and Body Image

Introduction Social media platforms are becoming increasingly popular across the world. They allow individuals to communicate, share images, and interact with content posted by peers, family, and celebrities. These media platforms allow people to edit pictures, thus facilitating the presentation of idealized versions of themselves. The meteoric rise of influencers...

Special Features of the Oprah Winfrey’s Speech During Harvard Commencement

Public speeches can be pretty challenging tasks since the speakers should attract attention and convey the message understandably. They need to understand the audience, determine the theme for the address, choose the appropriate style, and make other preparatory efforts. This paper examines the features of Oprah Winfrey’s speech during Harvard...

Social Media: Negative Impacts

Introduction Social media is a natural phenomenon of modern hi-tech life. The impact of virtual communication is significant as people are often willing to pay more attention to online interaction. Besides, due to the development of technology, social media plays the role of platforms not only for communication but also...

Rhetorical Analysis of the Gillette Commercial

The rhetorical analysis is a necessary tool that helps to understand how writers or speakers use words to fulfill the communicative function of their text. The art of rhetoric deals with effective, persuasive oral or written communication, applying certain techniques that are widely used in creating commercials and advertisements. This...

The Influence of Social Media on Democracy

Democracy entails the protection of human rights among individuals facing social, economic, and political challenges. Authorities are expected to protect their citizens’ natural rights as a means of enhancing the motivation required for economic growth. Traditionally, individuals depend on written materials for learning their democratic rights. Other people rely on...

Journalism in the Digital Age

Introduction What makes someone a journalist and what does this profession entail? Mere ten years ago, this question would yield an exhaustively simple answer. Journalists are working professionals who generate editorial content for TV, radio, or magazines. This material is later published or broadcast to the target audience of viewers,...

Effect of Advertising on Youth

Advertising has come to be known as the most influencing and persuasive part of the media. It has often been used as an important tool in making people act in favor of the advertisement rather than using their heads in judging beforehand what to do and what not to do....

Electronic Media and its Effect on Children

Bullied and Battered; Minister’s verdict on devastating effect of social media on children Jim Daly, a Government minister, is concerned about the adverse impact of electronic media on children. Unfortunately, they are not carefully regulated; thus, numerous children suffer from pressure. Therefore, the government takes action to eliminate the issue...

Social Media: The Negative Impact on Relationships

Introduction Modern technologies are revolutionizing the way human beings share ideas, pursue their goals, and solve emerging social problems. Such inventions streamline communication processes and guide people to make informed decisions. Broadcast media is essential in educating, training, and informing the targeted audience. However, those who use these innovations stand...

Video Games: Negative and Positive Effect on Teenage Kids

Introduction Video gaming is a highly controversial issue. It is often argued that it is very harmful to the players, gives them nothing, and is plainly a waste of time. On the contrary, large numbers of people still play games very often and enjoy them much. Which opinion is true?...

Public Opinion and the Media

Introduction Academics and professionals claim that most Americans guess their responses to survey questions; have narrow, weak opinions about the US government policies; and are easily influenced by the media based on standard narratives, politicians, corporations, or advocacy groups. Public opinion reflects public views on various government agendas and political...

Gestures and Signs in Communication

Introduction The development of spoken language is arguably one of the greatest achievements of mankind and it has enabled people to communicate effectively and therefore develop great civilizations. Owing to the importance with which spoken language is regarded, psychologists and linguists have extensively studied spoken language and aided in its...

Negative Impacts of Advertising on Consumerism: Materialism, Waste, and Social Pressure

Introduction Advertising is one of the key roles in mass marketing. In this way, advertising contributes to the economic development of society. Advertising positively influences the development and production of new types of goods and services by providing effective ways of informing consumers about their appearance. The purpose of marketing...

How Media Affects Culture and Society

Introduction The development of the media has profoundly impacted families, cultures, and society as a whole. The ubiquitous accessibility of media has increased communication speed and convenience, enabling individuals to communicate with one another beyond geographic boundaries. The media has contributed to the globalization of culture by exposing individuals worldwide...

Representation of Disney Princesses in the Media

The essay entitled “Representation of Disney Princesses in the Media” by Isabelle Gill compares the portrayal of women in the media with the depiction of Disney princesses in film reviews. The author argues that both women in the media and Disney princesses in the reviews assume strong feminist features and...

Modern Advertising, Its Role and Significance

Introduction Revolutionary wealth is a book that presents the perspective of the future world. It narrates who will gain wealth, how it will happen, and what it means for the population worldwide. This work describes new opportunities that the future economy opens up for people in diverse areas, such as...

Analysis: “Is Google Making Us Stupid?” by Carr

The impact of technological progress on people’s consciousness and thinking capacity has always been under study in current research. With the rapid expansion of the Internet in the recent two to three decades, the social landscape has transformed significantly due to increased reliance on digital communication, remote work, and assistive...

The Samsung Ad “The Next Big Thing” Analysis

Introduction Advertisements are developed in such a way that they can capture the audience’s attention. For adverts to create an appeal to the targeted individuals, Henry A. Murray developed fifteen emotions that commercial ads must at all times exploit. A long time ago, most consumers followed most ads without trying...

How Social Media Contribute to Mental Health

The influence of Social Media on Mental Health Humans are social beings who thrive when they are in the company of others. The nature of their bonds influences their mental state and happiness. Socially connected people can survive stress, worry, and sadness, increase self-confidence, bring happiness and peace, and alleviate...